AUTOMOTIVE MEGATRENDS
MAGAZINE
THE ELECTRIC VEHICLES ISSUE
Q4
2017
Informing the decisions of automotive industry stakeholders since 1992. http://automotiveworld.com
Welcome... ...to the Q4 2017 issue of Automotive Megatrends Magazine.
With OEMs facing ever more stringent emissions regulations, cities seeking to improve air quality, the mainstream media with a newfound enthusiasm for powertrain technology and consumers keen to drive cleaner vehicles, electrification is going mainstream. Perhaps more significant than the electrification of passenger cars is the electrification of heavy duty trucking, and the race is on between Nikola Motors, Tesla and the legacy OEMs to bring a viable electric truck to market.
The megatrends shaping the auto industry of the future are many and varied. However, whether autonomous, connected, shared or privately owned, vehicles still need to be powered, and electrification looks to be inevitable. The industry can, and will, make it happen – but can it do it viably?
Martin Kahl, Editor www.automotivemegatrends.com
Welcome
Automotive Megatrends Magazine ISSN: 2053 776X Publisher: Automotive Megatrends Ltd 1-3 Washington Buildings Stanwell Road, Penarth CF64 2AD, UK www.automotivemegatrends.com T: +44 (0) 2920 707 021 support@automotivemegatrends.com Registered number: 08000516 VAT number: GB 171 5423 23 Managing Director: Gareth Davies Editor: Martin Kahl Contributors: Brett Smith Freddie Holmes Megan Lampinen Michael Nash Oliver Dixon Xavier Boucherat Production: Anmol Mothy
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Contents
ACE - the partnership that changes mobility?
16
26
20 32
Global auto industry faces disruption – and a rude awakening
From concept to reality: the nextgeneration of EVs
Trucking’s long haul to electrification
Speed up the process - the rise of fast charging
8
Automotive Megatrends Magazine
36
Contents
40 48
44
The cockpit of the future: intelligent, powerful and feature-rich
52
Smart cities and the vehicle ownership shift
59
Electrified and on-demand – taxis take on the mobility services
Automotive engineers – skill up to keep up!
66
Smart parking will free up space – and time – in the city of tomorrow
Could life-cycle assessments take the focus off the tail-pipe?
The Tesla Semi – powered by disruption
From plug-in cars to plug-in homes – EV batteries get a second life
Collision-free, emission-free driving - no zero-sum game
Steel giant on a mission to cut emissions
www.automotivemegatrends.com
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DEEP LEARNING
The auto industry's future is ACE
ACE - the partnership that changes mobility? ‘Change unprecedented’ faces the global auto industry as OEMs become ACE automated, connected and electrified. By Brett Smith, Assistant Director at the Center for Automotive Research (CAR)
V
trends
can exist without the other, but can
battery electric vehicles (BEVs) by 2015,
often include unpredictable
with a partnership of automated,
connected technologies could be an
ehicle
technology
usually happen very slowly and
innovation. To truly succeed, a variety
of often seemingly unrelated inputs
they fulfill their loftiest expectations connected and electric (ACE)?
it was argued that automated and important asset in making it happen.
are required. Connecting the dots
As gas prices skyrocketed a decade
Flash forward a decade, and CAV
forwards,
assistance,
great thing. They bring the opportunity
looking backwards is easy. As we look can
we
connect
the
connected, automated and electric
vehicle technology dots to drive a new vehicle paradigm?
The question for consideration is: are they becoming one and the same? Is connected and automated vehicle
(CAV) technology reliant upon full
ago,
those
working and
on
early
driver CAV
technologies scrambled to position their technologies as a means to more
efficient
driving.
Whether
through route planning, or reduction in crashes and thus more efficient
traffic flow, reduced emissions and increased
fuel
economy,
CAV
technologies were positioned as an
electrification, and is full electrification
important tool for a more efficient
technologies to gain most complete
candidate at the time envisioned,
reliant upon automated and connected
acceptance? Clearly, both technologies
12
vehicle.
If,
as
one
presidential
there were going to be a million
technologies have become the next
to massively reduce automotive-related deaths
and
injury,
potentially
democratise mobility, and even bring
about a new way of thinking about the automobile. Many advanced powertrain
discussions now include automated and connected as a foundation part of
the messaging. CAV technologies are
front and centre in changing the way consumers view the future of the
automobile. No longer is CAV playing
second fiddle to electrification – in
Automotive Megatrends Magazine
“
The auto industry's future is ACE
Is connected and automated vehicle (CAV) technology reliant upon full electrification, and is full electrification reliant upon automated and connected technologies to gain most complete acceptance?
many ways, it has become an equal
From a market position opportunity,
the smart vision EQ fortwo concept
automotive pathways.
garner some of the hype and have
our vision of future urban mobility; it is
partner in any discussion of future
made ACE the vision for market
Blurred vision Tesla
is
also
the
seen
as
a
success. Volkswagen is proactively leader
in
deployment of electric vehicles. It is most
many companies are attempting to
aggressive
in
implementing conditional automated driving technologies. This combination
of real and perceived technology leadership has given Tesla a unique marketing position, and unmatched real-world learnings from conditional
automated driving. Certainly Tesla has
positioning the I.D. Buzz – the OEM’s reimagining of the VW microbus – as an
automated, connected and electric
game-changer for the company. It
serves as the company’s star candidate
comprehensively personalisable and, of course, electric". The two visions of CAV and BEV are becoming one.
automated technology for on-road
that a vehicle based on the I.D. Buzz will go into production in 2022.
blurring
www.automotivemegatrends.com
communication capabilities, friendly,
Currently a concept, VW has confirmed
react to the technology innovations.
leveraging regulatory credits, creating a foundation for change.
of all: fully autonomous, with maximum
Meanwhile, General Motors recently
Smart Chief Executive Annette Winkler
buzz, and maybe even laying the
the most radical car sharing concept car
for testing how the consumer might
struggled to deliver profits, but it has been phenomenal in delivering a vision,
vehicle: “The smart vision EQ Fortwo is
may have best summed up the of
previously
distinct
connected, automated and electric
technologies during her introduction of
built
130
Chevrolet
Bolts
with
testing. The Bolt has also been placed into service for Maven, GM’s car-sharing
programme.
conditional
automated
While
Cadillac is clearly GM’s point for
driving
technologies, the fully electric Bolt is serving as its showcase for testing fully-automated driving.
13
The auto industry's future is ACE
CAVs are ACE
term
and Lyft are also playing at the nexus
other factors will limit early adoption.
Ride-hailing companies such as Uber of ACE. For these business models, the opportunity for real cost savings comes
from getting rid of the driver. Once the
progression.
Realistically,
inductive charging is not a massmarket near-term solution. Cost and
However, it will likely be an enabling part of a successful ACE rollout.
need for a driver is eliminated, the
The interaction between automated
that, electric vehicles seem to have a
than merely marketing. Increasingly,
vehicle will have to charge itself. For more viable pathway. Companies such as Qualcomm, Plugless Power, and
others are working to develop and deliver inductive charging which may enable cars to recharge without driver intervention.
The early choice for inductive charging is generally 3.36 kW, with most usage for residential charging. However, 6.6
kW inductive charging, delivering the ability to charge larger long-range batteries overnight, is a likely near-
Source: Tesla Motors
14
and connected, and electric is more
manufacturers are moving engine and driveline accessories off the
basis for their demonstration efforts. The Prius already has drive-by-wire and other electric accessories.
The move to fully electric may also
fundamentally change vehicle design. Removing the gasoline engine from
the vehicle, and replacing it with electric
motors
gives
designers
enormous freedom. Removing the steering wheel amplifies that freedom.
alternator and replacing them with
New entrants
Whether
throttle
The development of ACE technology is
accessories, electrically-driven devices
hopeful new-entrants – into the game.
electric
motor-driven
steer-by-wire,
“
devices.
by wire, or water pumps and other may
create
more
freedom
for
automated vehicle implementation, offering
yet
another
symbiotic
relationship for ACE. It is not a coincidence
that
many
start-up
companies have used the Prius as the
also bringing new entrants – or at least The relative simplicity of the electric vehicle platform allows those that may not
have
longstanding
vehicle
engineering capabilities to get in on the game. Start-ups and consumer electronics companies from Silicon
Tesla is seen as a leader in deployment of electric vehicles. It is also the most aggressive in implementing conditional automated driving technologies. This combination of real and perceived technology leadership has given Tesla a unique marketing position, and unmatched real-world learnings from conditional automated driving Automotive Megatrends Magazine
“
The auto industry's future is ACE
The development of ACE technology is also bringing new entrants – or at least hopeful new-entrants – into the game. The relative simplicity of the electric vehicle platform allows those that may not have longstanding vehicle engineering capabilities to get in on the game
Valley, China and elsewhere have
passionate about could successfully
discussion – some of which have
Clearly,
entered the vehicle manufacturing
strong engineering resources and
intriguing business models, while others may not yet have defined a business
case
or
identified
a
differentiator. Google (then subsidiary Waymo) has been the leader in developing and testing automated
transition to an ACE vehicle giant. Apple’s
ACE
vision
has
changed, as many of its development team have moved on to Zoox, a start-
up focused on the ACE shuttle service
model. However, Apple may still prove to be a strong ACE player in the coming years.
vehicles, first with converted Toyota
There is, at least, one very important
fleet of specially built BEVs, and now
are adding cost to vehicles. With the
Prius vehicles, then with its own small with partner vehicles. For a while,
Apple was seen as the next big
entrant; it seemed only logical that a company with that much money and an
uncanny
ability
to
develop
electronic products that people are
www.automotivemegatrends.com
mid-term negative: ACE technologies
price of a vehicle in the US around US$37,500 in the summer of 2017, new vehicle affordability is a major
concern. Adding ACE technology is likely to markedly increase prices even further, at least in the short term.
ACE will dominate
Widely quoted Stanford University
professor Tony Seba predicts ACE will
dominate
within
the
next
decade, and even eliminate the sale of internal combustion engines
by 2030. Seba opines that the two
technologies
will
redefine
transportation, and the automotive
industry by 2030. While this may include
an
element
of
futurist
hyperbole, the point is intriguing. Individually
automated
and
connected vehicles, and electric
vehicles are rapidly advancing to change the industry. Combined, ACE presents
what
unprecedented.
may
be
change
15
The auto industry of 2030
Global auto industry faces disruption – and a rude awakening Megan Lampinen talks to Tony Seba, co-author of ‘Rethinking Transportation 2020-2030’, about imminent and inevitable disruption in the global automotive industry
A
utonomous, shared and electric
co-authored by Tony Seba and James
passenger transportation of the
transportation as a service (TaaS),
– that’s the winning formula for
future, according to RethinkX. But the
independent think tank is not talking about a distant future: it predicts that
by 2030, 95% of US passenger miles travelled will be served by on-demand autonomous electric vehicles (EVs) owned by fleets.
RethinkX has conducted exhaustive
this
autonomous
combination
drive
and
of
electric
propulsion will offer the cheapest
transportation option by far. Just
using TaaS alone, says RethinkX, will save the average American family
more than US$5,600 per year in transportation costs, leading to a boom in consumer spending.
analysis of data along with market,
"The
using well-established cost curves
will essentially become ten times
consumer and regulatory dynamics, and
assuming
technology.
Unlike
only
many
existing other
models, however, the analysts claim that this approach incorporates
systems dynamics that better
reflect the reality of fast-paced technology-adoption S-curves.
On the whole, it makes for a
economics
mean
that
on-
demand electric autonomous vehicles cheaper than owning a vehicle," insists
Tony Seba, one of the founders of
RethinkX and an expert on disruptive technologies.
"This
will
make
economic sense as much in India as in
Africa as in the US as in Europe. This is a global disruption."
wild ride that will end with
When RethinkX says the future will be
unrecognisable from today.
hybrid or extended-range hybrid.
a new paradigm almost
What makes RethinkX so
confident in its vision is that
it is based on an economics-driven
revolution. According to the numbers, laid out in the May 2017 report
‘Rethinking Transportation 2020-2030’
16
Arbib,
‘electric’ it means fully electric, not “Hybrids don't count,” Seba tells
Megatrends. “Hybrids are an extension of the internal combustion engine (ICE) and when you do the numbers,
the technology doesn't pan out. When you do the numbers for on-demand
autonomous EVs versus on-demand
Automotive Megatrends Magazine
“
The auto industry of 2030
On-demand electric autonomous vehicles will essentially become ten times cheaper than owning a vehicle. This will make economic sense as much in India as in Africa as in the US as in Europe. This is a global disruption
autonomous ICEs, essentially the economics of EVs overwhelm the economics of ICEs.”
ACE will replace ICE The
main
element
that
Consumer Choices: cost-per-mile 9 analysis Sources: Authors’ calculations based on data from Edmunds, Kelley Blue Book, Your Mechanic, U.S. Department of Energy, U.S. Department of Transportation, U.S. Bureau of Labor Statistics and uSwitch. See Appendix A for further details on the methodology
most
mainstream analysts and experts have
overlooked,
according
to
RethinkX, is the vehicle lifetime difference between an ICE model and
an EV. The former may last between
140,000 and 200,000 miles today, compared to 500,000 miles for an EV.
By 2030, an EV's lifetime could rocket
to 1 million miles. While nobody
today is taking advantage of this sort of EV mileage, that’s only because
most vehicles are individually owned. This is where the TaaS part of the equation kicks in.
“We drive about 10,000 miles a year,
but when cars are owned by a fleet,
“Much of the conversation about EVs
This combination will result in EVs
Seba points out. Utilisation rates of
the purchase price, but that assumes
half to three times cheaper than
such as Uber or Lyft, that will rise,” individual owners average around
4%, meaning the vehicle sits unused for 96% of the time. Uber and Lyft
can up the utilisation rate to about 40% or even more. “When you do that, you can drive a car 100,000
miles per year as opposed to 10,000 miles per year,” he adds. Over five years, therefore, an EV could cover 500,000 miles.
www.automotivemegatrends.com
versus ICE vehicles has been about
individual ownership, that assumes
that you can't drive it 500,000 miles. If
you could, that parity in purchase price goes away because over 500,000
that are anywhere from two and a
autonomous on-demand ICE vehicles. “That's why it's going to be all EV,” he emphasised.
miles you need just one EV,” Seba
Famous last words
cost savings on maintenance and
The revolution playing out brings big
autonomous
costs and high expectations for return
argues. On top of this, EVs also bring fuelling on a per mile basis. When the card
is
added
insurance costs should go down.
in,
risks for incumbents, with hefty sunk on investment. “Disruption usually
17
“
The auto industry of 2030
The Chinese are accepting that the whole world of cars is going to be electrified, and very soon. If you're not fully electric by 2020, essentially you're out
happens from the outside. Kodak did
German OEMs, for instance, have
never in history have so many pictures
companies that did it. Newspapers did
this effect. Meanwhile, Mazda doesn't
last words. Kodak invented digital
not disrupt itself; it was other
not disrupt themselves; it was web companies – the Googles and the Facebooks,” noted Seba.
He suggests that the current leading players will remain in denial of the revolution to their own detriment.
recently come out with statements to even offer a single electric vehicle.
Instead, it has been investing heavily in the development of homogenous charge compression ignition (HCCI)
technology. All are in for a rude awakening, believes Seba.
While most OEMs offer some form of
"If you look at Kodak's annual report
still backing the near-term viability of
gushes about how this has been a
electrification in their fleet, many are
gasoline and diesel. Most of the
been printed," says Seba. "Famous
cameras, it knew the technology, it had 1,000 patents. Basically it was addicted to the cash flow from the existing business. It's very hard once
you become so good at one thing to
even admit that change is going to happen very quickly."
in the year 2000, the Chief Executive
One group that stands out as relatively
record year in visual imaging and
companies. Volvo Car may have
quick
adaptors
are
the
Chinese
grabbed headlines with its plans to electrify, to some extent, its full range
12
Sources: Authors’ calculations. For further details see Appendix A
by 2019, but that momentum came from its Chinese parent company
Geely. "It is Geely, not Volvo, that comes into this without the decades of
culture of internal combustion engines.
Geely is the one that sees the market as it is and not as it wishes it would be," observes Seba. "The Chinese are
accepting that the whole world of cars is going to be electrified, and very
soon. If you're not fully electric by 2020, essentially you're out."
Emotional pushback, upwards revisions
The modelling analysis published by RethinkX
entails
some
stark
consequences for most of today's
players across the industry. Their
reactions are telling: "Since the report
came out, everybody's predictions of
18
Automotive Megatrends Magazine
“
The auto industry of 2030
The upside of this is tremendous but on the other hand, we are going to have unemployment and it will happen very quickly. We need to prepare on a societal basis and have some sort of financial support and retraining for those folks whose jobs are not coming back
EV growth over the next few decades
"The pushback that I have seen is
And the disruption that Seba and his
denying the disruption," notes Seba.
'this number doesn't make sense' or
savings of a transportation model
have gone up, even those who are "Volkswagen is still denying it but the company has since said it would increase investment in electrification
by 33%. The oil industry also sees it coming." In mid-2017, OPEC boosted
its forecast for EV sales by 500% compared to last year. Upward revisions in the analyst community have averaged between 50% and 60%.
emotional. Nobody has actually said
'these figures don't add up'," he observes. "I expected more pushback,
but it's all about the economics. We
are not making an argument based
on climate subsidies or pollution. The pushback I have seen has been
emotional, along the lines of 'we love our car' or 'it can't happen this
quickly'. That's normal in disruption."
team predict is huge. The cost based
on
electric,
shared
and
autonomous will play out across the wider economy. "The average family
saving is US$5,600, but on an aggregate level in the US, for
instance, that's an extra US$1tr in cash in the pockets of consumers,"
he emphasises. "That is a huge
addition to the economy. When you take into account that we are not going to drive - and we waste billions
Upfront cost comparison of electric and gasoline vehicles to 2030 Sources: Authors’ calculations, Edmunds, Tony Seba and U.S. Department of Energy
of hours driving - we can do other things. That contributes another US$1tr to GDP." That makes for a
total estimated US$2tr addition to
GDP in the US alone. Transpose the RethinkX calculations to Europe and
beyond, as this will surely prove a global
phenomenon,
implications are huge.
and
the
There's a sobering side to these
developments, however. "The upside of this is tremendous but on the
other hand, we are going to have unemployment and it will happen
very quickly," Seba warns. This will impact drivers, dealers, repairers,
etc. "Those jobs are going. We need
to prepare on a societal basis and
have some sort of financial support and retraining for those folks whose jobs are not coming back."
www.automotivemegatrends.com
19
EV concept cars
From concept to reality: the next-generation of EVs At Europe’s biggest car show, Europe’s biggest OEM made the industry’s biggest commitment to EVs. VW isn’t alone in promoting electrification, however: in 2017, almost every OEM committed to an EV programme. Michael Nash looks at some of the industry’s big EV projects
G
o EV or go home – that’s the
With a relatively limited range of plug-
backed up by technical specifications
world’s largest car market. And
very little in the way of readily
for the concept to appear one or two
only way to do business in the
it’s becoming increasingly clear that it’s
the only way to do business in the major vehicle markets other than China, too, with a growing number of
city authorities, and national and regional
governments
openly
considering restricting or banning
vehicles with internal combustion engines.
Couple
that
with
in product on dealer forecourts, and
available plug-in cars at the 2017 Frankfurt international motor show (IAA), one of the world’s largest car
shows, it is to the concept cars that
one must look to understand what vehicle manufacturers have planned to back up their EV pronouncements.
and performance data. It’s common years later as a production model, and indeed some manufacturers
have begun adopting terms such as ‘preproduction car’ to indicate how close to launch a concept car – or at
least its underlying technology – might be.
the
No longer the outrageous headline
And the significance of all this? Simple:
in powertrain technology and a growing
concept cars now are built primarily
near
mainstream media’s newfound interest
public acceptance of electric vehicles
(EVs), and the scene is set for a new generation of vehicle electrification.
20
grabbing designs they once were, to gauge public and media reaction. They’re
produced
to
a
budget,
launched like production cars, and
2017 will go down as the year of the concept
production-ready car,
ahead
of
electric
a
new
generation of EVs that will appear from 2019.
Automotive Megatrends Magazine
EV concept cars
Dr. Herbert Diess, Chairman of the Board of Management of the Volkswagen Passenger Cars brand, presents the new I.D. CROZZ and I.D. BUZZ at the 2017 IAA
German concepts
Executives at the Group have outlined
so before he would be forced to step
while the brands haven’t
In September 2015, just a fortnight or down as Chief Executive of the Volkswagen Group in the wake of the Dieselgate
revelations,
Martin
Winterkorn stood on stage at the IAA
and announced a commitment to launch 20 electric and plug-in hybrid vehicles by 2020.
Fast forward two years, to the 2017
their intentions to plough more money into e-mobility, and
(500km) – a figure based on tests using the New European
production
Drive Cycle (NEDC).
models
since the scandal broke,
numerous
concept cars have
been unveiled with electric
propulsion
systems at the core.
Apt, then, that the I.D. Crozz
and on-going, at Group level and
2017 Frankfurt Motor Show stand. An
across its broad portfolio of brands.
an estimated range of 311 miles
launched many new
IAA, and the change that the company
has been forced to undergo is clear
production in 2020, the I.D. Crozz has
should take centre stage on the VW’s SUV
concept
expected
to
reach
VW
Chief
Executive Herbert Diess
told
press
that the I.D. Crozz
would be an important part
of the company’s investment in electrification: Brand
will
be
“The
Volkswagen
investing
€6bn
(US$7.18bn) in electric mobility over
the next five years. Our task is to
make modern technology available to many people.”
Under ‘Roadmap E’, the VW Group will
launch 80 new electric vehicles by
At the 2017 IAA, VW Group committed to launching 80 new EVs by 2025
www.automotivemegatrends.com
2025, invest over €20bn ‘for the industrialization of e-mobility’, and
21
EV concept cars
Audi’s Rupert Stadler with the Elaine and Aicon concept cars at the 2017 IAA begin a €50bn sourcing strategy to
support what it anticipates to be an annual demand for 150 gigawatt hours of Li-ion battery capacity for its own fleet alone. Audi’s
close-to-production
Elaine
electric SUV has a 311 mile range; the OEM has also developed the Aicon, a
futuristic autonomous EV concept that boasts a 497 mile range and can be charged to 80% in 30 minutes. Skoda
unveiled
its
first
electric
concept car at the 2017 Shanghai
Skoda’s Vision E concept uses Volkswagen Group’s MEB platform, which also underpins the VW I.D. Crozz concept
show. The Vision E is an all-wheel drive (AWD) model that uses two electric
motors to produce 225kWh; it has a range of 310 miles, and like the Aicon,
can be charged to 80% in 30 minutes. The
model
is
based
on
the
Volkswagen Group’s MEB platform,
which is also used for the I.D. Crozz concept. The similarities between the
Skoda and VW concepts, and the unconcealed
platform
sharing
employed for two close-to-production concepts is highly indicative of plans
for production cars based on these concepts.
22
Daimler will launch 10 new EQ-branded EVs by 2022. The first model, EQC, is due to go into production at Mercedes-Benz Bremen in 2019. Pictured: EQA premiere at the 2017 IAA
Automotive Megatrends Magazine
EV concept cars
Is the BMW i Vision Dynamics concept the precursor to the i5? With the VW Group making so much
axle and one on the rear, powered by
concept equipped with autonomous
lose sight of what the other German
supplied
between the i3 and i8, the four-door i
noise about electrification, it’s easy to OEMs have planned.
lithium-ion batteries with pouch cells by
Daimler
Deutsche Accumotive.
subsidiary
The EQA concept offers a strong hint
BMW, which already has a dedicated
it works towards offering electrified
other electrified offerings, debuted a
at what Mercedes-Benz has in mind as versions of all of its cars by 2022. The EQA concept has a 250-mile range and
comes equipped with two electric motors, one positioned on the front
driving
technology.
Positioned
Vision Dynamics concept is widely believed to be the precursor to the i5.
BEV in the form of the i3, along with
Making a statement
design concept for its electric Mini at
The changes forced upon VW have
in 2019. BMW also unveiled the i Vision
globally as well as in Europe.
Frankfurt, with a production model due Dynamics concept – another electric
impacted the industry as a whole, One of the biggest surprises at the IAA
and in the wider electrification story was Honda’s showstopping Urban EV
concept. Ikuo Takeishi, Operating Officer
and
Head
of
Functional
Development in Powertrains at Honda, told Megatrends that the Urban EV
concept would be the basis for a production car arriving in Europe in 2019. The OEM expects electrified
vehicles to account for two thirds of its European sales by 2025, and two thirds of its global sales by 2030.
Renault was also eager to make a statement with its Symbioz concept
Honda's Urban EV concept hints at a production car for Europe in 2019
www.automotivemegatrends.com
car and demo car. Although similar in appearance,
the
demo
car
23
EV concept cars
By 2022, Groupe Renault will offer eight pure electric vehicles and 12 electrified models. Pictured: Renault Symbioz concept “foreshadows a vehicle” that is set to
The Jaguar will pounce into a crowd:
Mazda chose to reveal details of its
concept looks further ahead to the
Mercedes offerings are likely to be
gasoline engine which delivers diesel-
reach production in 2023, while the 2030 timeframe.
The demo car has a range of 311 miles
in real-world driving conditions on
highways, and the French OEM has promised that it can be charged to
80% in just 20 minutes. “Performance, range and charging times will be
improved by 2030 when a car like Symbioz will take to the roads.”
Edging to production As OEMs seek to place EV product
within a wide open and immature market, it is unsurprising that they should focus on specific segments –
and with compact SUVs proving so lucrative in most major markets, it’s an obvious segment to target.
Jaguar will launch its I-Pace electric SUV in 2018. With a range of 310 miles
and a zero to 60mph time of around
four seconds, the I-Pace has been
described as an important competitor for Tesla and its Model X.
24
the aforementioned VW Group and joined by BMW, Hyundai and Volvo eSUVs, and Ford has promised it will
launch an all-new electric SUV by 2020
as
part
of
a
US$5.2bn
investment in electrified vehicles. Details are yet to emerge, but the
model will be built at the company’s
Flat Rock plant in Michigan and sold across North America, Europe and Asia. The OEM has also reportedly
next-generation SKYACTIV-X engine, a like
fuel
economy.
Speaking
to
Megatrends from the floor of the Frankfurt Motor Show, Jeff Guyton,
President and Chief Executive of
Mazda Motor Europe, suggested that EVs will only make sense when energy
from the grid comes from a green source,
with
vehicle
emissions
considered on a well-to-wheel basis.
trademarked the Energi moniker
for
electrified versions of
its
Explorer,
Kuga and Transit models.
Out of gas?
With almost every global
vehicle
manufacturer committed
now
to
electrification, Mazda is
a rare exception. Ahead of a
Frankfurt show heavy on EVs,
Mazda's next-generation SKYACTIV-X engine Automotive Megatrends Magazine
EV concept cars
The Jaguar I-Pace electric SUV concept hits the market as a production vehicle in 2018 Guyton
believes
the
internal
combustion engine (ICE) has ahead of
covering a wide variety of vehicle
2020 and 2030, the number of EVs
flexible
CAGR of 46%.
segments and types to ensure
it a long and prosperous future. Mazda’s current absence in the EV
and
rapid
market trends”.
response
to
on public roads is set to rise at a
strong sense of agreement across the
Rosy expectations
Similarly, a paper published by the
electrification
Numerous forecasts all point in one
surpassed two million units in 2016 –
area might be unusual, but there’s a automotive
industry is
that
necessary
while
and
direction – to growth and a bright
inevitable, the ICE will continue to play
future for EVs. A new report by
a key role for many years to come.
AlixPartners suggests that EV and
plug-in hybrid electric vehicle (PHEV)
Shortly after the IAA, however,
sales have increased by 168% over
Mazda issued a joint press release
the past two years. These two
with Toyota and Denso announcing
segments could account for around
that the three companies intend “to jointly
develop
basic
40% of all European vehicles sold
structural
each year by 2030, and between
technologies for EVs capable of
Electrification already starting to bite, with EV growth of 168% over last two years
Global Electrification – incremental by quarter
Q1 2015
EV + PHEV Sales (# 000s per quarter)
Q4 2016
No. of EVs
+168%
No. of EVs
93,601
251
206
197 179
% of market
71
0.4
130
117 94
169 km
31
89
52
•
China with more than 50% of globally sold electric kilometres due to high number of electric vehicles offered by local OEMs on the Chinese market
•
US is strongly influenced by success of fully electrified Tesla vehicles, Chevrolet Bolt and Nissan Leaf
•
France with high average range due to high proportion of full EV such as Renault Zoe, Nissan Leaf and Renault Kangoo
•
Norway characterized by a blended mix of EV and PHEV across OEMs
251,051
% of market 133
1.0
106
55
24
33
30
36
30
40
48
52
Q1 2015
Q2 2015
Q3 2015
Q4 2015
Q1 2016
Q2 2016
Q3 2016
Q4 2016
Americas
EV sales are based on PHEV, FCEV, and EV only. Standard Hybrids are not included – thus average range above 100 km
90
59
40
•
66
50
51
41
44
39
Ave. EV range
137
Insights
Asia
Europe
Sources: I.H.S., EV-volumes.com, AP research
www.automotivemegatrends.com
Ave. EV range 181 km
International Energy Agency (IEA) notes that the global electric car stock
a figure that it expects will grow to somewhere between nine million and
20 million by 2020, and between 40
million and 70 million by 2025. “In the next ten to 20 years the electric car market will likely transition from early deployment
to
adoption,” it reads.
mass
market
To meet these expectations, much
work needs to be done, from sales and
marketing
to
charging
infrastructure and battery technology.
The few concept cars mentioned in this article offer a glimpse of the EV
market of the future, but they alone will
barely
Launched
scratch
as
the
surface.
well
executed
to
influencing
production cars, however, they could go
a
long
way
consumers as they make their way into the market.
25
Electric trucks
Trucking’s long haul to electrification The electric truck has a bright future, but also one that is riddled with challenges, learns Freddie Holmes
‘
The electric truck – it’ll never work’:
both established and new entrants in
really begun to come into focus over the
thought, over the past few years.
opportunity
of technologies such as battery-electric
a phrase many may have heard, or
But the announcements for new products and investments keep on coming,
and
it
is
becoming
increasingly difficult to dispute the concept of zero-emissions trucking.
Commercial vehicles are highly cost
the
market
see
to
this
explore
as
an
new
technologies. OEMs also need to consider
tightening
emissions
regulations in key markets of the US, Europe and China, and a growing
contingent deem electric trucks an answer to both trends.
driven, with the overall price of
Rachel Muncrief, Program Director,
deciding factor when it comes to
Enforcement
running and maintaining a fleet the
purchasing new trucks. Higher unit
costs can generally be offset by lower total cost of ownership (TCO), and
26
Heavy Duty Vehicles and Compliance & at
the
International
Council on Clean Transportation (ICCT),
told Megatrends that “the pathway to decarbonising the freight industry has
past few years.” The commercialisation
trucks, electrified highways and fuel cell trucks is increasing as a result, “and the time until their costs are on par with
traditional diesels is getting closer,” she
suggested. “I believe that governments can
play
an
important
role
in
accelerating the deployment of these
technologies by showing clear signs of their determination to invest in the required
infrastructure,
supporting
demonstration programmes, vehicle efficiency regulations, and more,” Muncrief added.
Automotive Megatrends Magazine
Electric trucks
“
In five or ten years’ time, I believe it will be hard to find a diesel [truck] model on the road…you won't see people buying new diesels - Trevor Milton, Nikola Motor
Varied approaches
Some OEMs such as Scania have investigated
the
viability
of
connecting trucks to overhead power
lines, while others have pursued battery-electric models. For example,
the Mercedes-Benz Urban eTruck, a
concept launched in 2016, has a
definitely see a lot of electric vehicles
same platform, which uses a ‘near
goods,” he told Megatrends. The OEM
generate electrical power.
when it comes to city distribution of
has already tested various hybrid
Then there is Nikola Motor Company,
for long haul applications.
remain as to whether a battery
how to use an electric range extender
on delivery trucks, and in 2015
partnered with French haulage firm Deret. The French truck brand’s
parent, Volvo Group, has also been
pursuing similar initiatives, and Lars Stenqvist, Chief Technology Officer at Volvo
Group,
sees
scope
for
electrified delivery trucks. “We will
www.automotivemegatrends.com
to
Concept Truck – a hybrid CV designed
and in May 2016 revealed the Volvo
load capacity comparable to that of a Trucks, too, has been investigating
engine
A world of hurt…
And it is long-haul trucking that has
diesel distribution truck. Renault
CNG
delivery trucks for city applications,
reported electric driving range of up
to 200 kilometres (124 miles), with a
zero-emissions’
most interested, although questions
electric vehicle will be able to go the distance
whilst
weighing
up
to
80,000lbs (36,287kg). Hydrogen fuel cell electric vehicles (FCVs) appear a
which burst onto the scene in 2016 with
ambitions
of
overthrowing
normal order within the trucking industry. Trevor Milton, Chief Executive
and Founder of Nikola, explained that
the ideology behind this electric truck
stemmed from successes seen in the rail freight industry.
more attractive proposition based on
“I grew up driving locomotives, and
currently developing a prototype Class
truck is practically a locomotive,” he
current approaches. Kenworth is 8 tractor that uses a hydrogen fuel cell
to recharge lithium-ion batteries to provide full-electric power. The OEM is
also investigating a CNG hybrid on the
that's where I got the idea that the told Megatrends. “It was all about using
the efficiencies of electric motors,
which have been used on trains for over 50 years, and I knew that I
27
Electric trucks wanted to build a truck that was based on the same thing.”
Enter the Nikola One, a zero emissions
Class 8 semi-truck that can travel 800-
1,200 miles (1,287-1,930km) between stops, depending on factors such as geography and weather. Milton says it
can be refilled with hydrogen within 15 minutes, and believes it outperforms a
diesel competitor in “every aspect” because “it is lighter, stronger, faster and safer.”
Speaking to Megatrends back in May
2017, he noted that the established
industry players, not only on the OEM
side but also within the supply base, need to consider e-mobility as part of
their product line or risk becoming obsolete. “In five or ten years’ time, I
believe it will be hard to find a diesel [truck] model on the road any more,” he mused. Elaborating, he admitted
that while diesel trucks will still be in operation, “you won't see people
buying new diesels,” he said. “If you look into the diesel world, they are in for a world of hurt.”
Today, established truck suppliers such as Cummins would argue otherwise,
Cummins unveiled the Aeos electric Class 7 concept truck in August 2017
Pros and cons
the electric truck over its diesel
(EVs) are less complex to manufacture
complexity and costs, and lower
Generally speaking, electric vehicles than internal combustion engine (ICE)
vehicles, with AlixPartners estimating that EVs require 40% fewer production
hours. This is good news for those looking
to
shake
things
up
–
particularly in a market that will be difficult to budge.
Indeed, Mike Roeth, Executive Director
at the North American Council for
Freight Efficiency (NACFE), suggests that this could be a key advantage held by
competitor. “Benefits might be a much simpler
powertrain,
lowering
maintenance costs overall,” he told
Megatrends. Quieter operation and ease of driving for new truck drivers entering
the industry would be an added plus, considering the nature of the role can
be extremely tiring. With that in mind,
Roeth muses that this could also tie in with plans to launch highly automated
trucks in future. “There might be a
benefit of these newer electric trucks with respect to connectivity and automated operation,” he notes.
particularly since the announcement of
its Aeos electric Class 7 concept truck in August 2017. This truck has a range of around 100 miles on a single charge for
city driving, but can be extended to 300 miles with the help of additional battery
packs. This is a prototype by all means,
but also an indication that electric trucks need to be taken seriously.
Cummins has been making diesel engines for about a century, and for it
to diverge so strongly from what has
made it a success suggests the electric powertrain is more than just
a hedged bet. Cummins does not plan to build trucks itself, however, and
instead will focus on producing full electric powertrains.
28
In May 2017, Peterbilt revealed its battery-electric heavy refuse truck based on the 520 platform Automotive Megatrends Magazine
Electric trucks Nikola Motor’s Milton agreed that the
electric truck heralds benefits not just for the environment, but also for the operator. Because of this, diesel truck
sales will plummet, he suggested. “They're too expensive to maintain, too
expensive to drive, and diesel fuel is too expensive,” he said. “With our truck, the
driver doesn't have to deal with any of that. Servicing, maintenance, warranty and fuel - everything is included in our
truck. So why would a driver ever buy a diesel again?”
While producing and running the electric truck may be simpler, it will not be cheap. In addition to the high initial costs of batteries and associated power
electronics, Roeth suggests there will be a raft of other challenges to consider.
“Costs will also include a need for charging infrastructure, unknown costs
The Urban eTruck is the first all-electric heavy duty truck, says Mercedes-Benz. The OEM has said it is aiming to bring the truck to market by 2020
of replacement parts or resale values,
initial growing pains in terms of
vehicles, range of operation and
durability and unique features for
challenges that natural gas trucks had
biggest hurdles to broader adoption
costs to ensure high reliability and drivers
and
maintenance
to
understand,” he explains. The industry
“
will need to consider how to offer additional battery capacity for longer hauls and to counter ‘range anxiety’.
Déjà vu
Experts have drawn parallels to
challenges already seen in the CNG truck segment, which too suffered
infrastructure
and
demand.
“The
with respect to changing the industry might be small compared to those for
electric trucks hauling large weights,
but the benefits might have fleet leaders jumping to this [electric] technology,” observes Roeth. Steve
Tam,
Columbus, Research,
Vice
President
Indiana-based
told
Megatrends
of
ACT
that
“similar to natural gas powered
incremental cost are two of the
of EV trucks. Driving down the cost
per kWh will be the Holy Grail of the industry.” But the ability to do so will
vary from market to market, he suggests. “Unlike natural gas, North America is not awash with the raw materials
necessary
for
the
production of batteries. Rather, China enjoys that luxury, so energy security remains very much in play as an adoption consideration.”
Similar to natural gas-powered vehicles, range of operation and incremental cost are two of the biggest hurdles to broader adoption of EV trucks. Driving down the cost per kWh will be the Holy Grail of the industry - Steve Tam, ACT Research
www.automotivemegatrends.com
29
Electric trucks
Battery electrics But what about plug-in variants? Tesla,
which has arguably proven that electric cars are possible with the launch of the Roadster, Model S, Model X and Model
3, is now set to ply its trade with electric HD trucks.
Speaking during the company’s Annual Shareholders Meeting Conference in
June 2017, Chief Executive Elon Musk announced that development of its electric Class 8 semi-truck was gaining traction. “We have shown it to a
number of the organisations that buy heavy-duty trucks, and they all love it,” he told shareholders. “They just want to
know how many can they buy and how soon, and we are getting them closely involved in the design process.”
He also disputed suggestions that an electric powertrain is poorly suited to
long-haul applications. In fact, Musk
“
We will definitely see a lot of electric vehicles when it comes to city distribution of goods - Lars Stenqvist, Volvo Group
described the use of diesel trucks in
and at highway speeds would suggest
example, and questions have been
the unveiling in Los Angeles. However,
rather than long-haul applications.
will reportedly restore 400 miles to the
future as ‘economical suicide’ during a reported 500-mile range under
maximum 80,000lb (36,000kg) load
the truck is aimed at line-hauling Details are vague at the time of
writing; little is known about costs, for
raised about the ‘megacharger’ that
battery in just 30 minutes. Production of the Semi is pencilled in for 2019.
Elon Musk unveiled the Tesla Semi all-electric Class 8 truck at an event in California in November 2017
30
Automotive Megatrends Magazine
Electric trucks Peterbilt has also been pushing for a
battery-electric system, and in May 2017 revealed its battery-electric
heavy refuse truck based on the 520
platform. A 300 kWh battery pack allows the truck to operate for up to 65 miles – or eight hours – on a single charge.
Christian Levin, Scania’s Executive
“
Vice President and Head of Sales &
Marketing, added a dose of reality
and caution to the debate, telling Megatrends prior to the unveiling of the Tesla Semi in November: "We are
all curious to see what our friends in
California will do – Tesla – and what they will launch, but we at Scania
know the cost of batteries and
In 2016, Scania announced the opening of the world's first 'electric road', with electric trucks operating in real world conditions, drawing their power from fixed overhead cables
We are curious to see what our friends in California will do – Tesla – and what they will launch, but we at Scania know the cost of batteries and the required energy densities. It is a very tough equation right now…[battery electric trucks] will be in the future, but it will not happen overnight - Christian Levin, Scania
the required energy densities, as
said. “Currently, there are more than
ourselves. It is a very tough equation
commercial vehicle models available,
we produce battery electric vehicles
right now, but we do it anyway.
[Battery electric trucks] will be in the
future,
but
happen overnight."
it
will
not
looks mightily appealing on paper, if
executed well, and ACT Research’s confident
that
or
electric
hybrid
truck
electrification shows promise. “We are
going to experience revolutionary change at an evolutionary pace,” he
www.automotivemegatrends.com
with lower sales volumes, particularly in the first decade of sales.
half of which are buses.” However, he
Concluding, Tam suggests that there
numerous models available, volumes
diesel trucking, which will want to
conceded
that
while
there
are
remain extremely low, with “only a few
NACFE’s Roeth is similarly optimistic
All things considered, the electric truck is
electric
hundred in operation today.”
Diesel to become a fossil?
Tam
50
for the segment. “As an example of
how we see this emerging, NACFE plans to launch an expert team soon
to analyse these many benefits and
challenges to help the industry consider these new opportunities,” he
noted. Roeth agrees that EV truck
developers will likely have to work
will remain strong competition from
retain top spot for a long as possible.
“Given the frenetic level of interest in EVs, it is safe to assume that the
petroleum industry will not stand idly by
and
watch
transportation concluded,
their
fuel
“making
share
erode,”
of
he
competition
another challenge.” As such, ACT Research expects a “slow progression”
of US electric truck take rates,
potentially achieving as little as 1% of annual sales by 2023.
31
Fast charging
Speed up the process - the rise of fast charging The emergence of high-power charging and greater presence of fast chargers will change EV driver behaviour, says CHAdeMO’s Secretary General Dave Makoto Yoshida. By Xavier Boucherat
W
ith
electric
expected markets
to
in
vehicles
penetrate greater
keeping
the
load
on
infrastructure to a minimum.
power
volumes over the next decade,
But what about those who want the
charging
engine (ICE), capable of driving long
attention is now being turned to infrastructures.
Home
charging and long-term parkingspace
charge
points
over
long-periods could provide a good
solution for those driving a short-tomid distance regular commute, whilst
32
flexibility of an internal combustion distances and making spontaneous trips? And what about environmentally conscious customers who lack the garage or driveway needed to safely charge a vehicle at home?
Dave Makoto Yoshida is the Secretary
General of CHAdeMO, an e-mobility collaboration platform that works to develop
charging
the
CHAdeMO
protocol,
DC
fast
ensuring
compatibility with EVs, and promoting
fast chargers. The group was originally
formed in Japan, a joint enterprise between the country’s major OEMs and Tokyo Electric Power Company (Tepco).
Automotive Megatrends Magazine
“
Fast charging
A large part of the Japanese population resides in collective buildings, and have difficulty charging at home. As such, the need for charging en route to a destination is higher when compared to other markets
As Yoshida explains, Japan’s dense
CHAdeMO reported 16,500 charge
even with fast charging solutions,
environments meant range anxiety
5,000 in Europe, 2,300 in North America
waiting times unacceptable to most
population
and
crowded
urban
was of particular concern to would-be
passengers. “A large part of the Japanese
population
resides
in
collective buildings, and have difficulty charging at home,” he explains. “As such, the need for charging en route to
a destination is higher when compared to other markets.” Built-up urban areas
all over the world now face the same problem,
particularly
migration continues.
as
urban
Fast charging therefore offers the
potential for so-called destination
charging, and the fast charger market has
subsequently
expanded.
CHAdeMO-approved chargers have
gone worldwide – in 2016, publicly-
available CHAdeMO charge point
installations exceeded 13,500 units worldwide, up by 35% year-on-year. At the time of writing (October 2017),
www.automotivemegatrends.com
points globally, including 7,100 in Japan, and 2,000 in Asia. Excluding China, the technology is compatible with over half
of the global EV market. Whilst the company admits that correlation does
destination charging would still present customers. FCEVs, by contrast, can be refuelled in times comparable with conventional ICE vehicles.
not mean causation, it points to a clear
Yoshida believes that EVs and FCEVs
fast chargers installed, and the number
having complimentary advantages.
relationship between the number of of EVs sold.
Yoshida admits there is now a risk that greater numbers of EVs could arrive on
the roads quicker than stations and
charging spots can be built. Issues have already been reported in Norway, an advanced EV market, and have led to
the rise of ‘queuing anxiety’. As costs
should develop together, with both
“FCEVs are suited for long-range driving because of their high storage
capacity,” he says, “while EVs are far easier to charge. Realistically, given
the status of costs associated with
FCEVs, we expect them and their infrastructure
deployment
to
further out in terms of deadline.”
be
drop however, redundancy at charging
Increased power
easing fears among drivers.
Increasing battery capacity presents a
Some, such as fuel cell electric vehicle
market, because as CHAdeMO points
stations will increase, says Yoshida,
(FCEV) advocates, have argued that
new challenge for the fast charging out, what is considered fast charging
33
Fast charging for 16-24kWh batteries may not prove so effective for 60 kWh batteries. In response,
the company is preparing to deploy its nextgeneration high-power 200kW chargers.
The roll out of these will be slow, says Yoshida. “High battery capacity EVs will be pricey, which will limit their initial number on
the roads,” he says. “Therefore we expect
high-power charge stations to be specifically for pathway charging, and only on strategic locations along core motorways.”
The company will therefore be carefully watching the speed and scale of market take-
up in the segment. The cost of installation and maintenance of fast chargers means
they will by no means supplant standard charger models. In some cases, there is simply no need for them – an office car-
parking space, for example, where a vehicle
might sit all day, could be adequately charged through standard means.
In addition, ‘slow chargers’ may actually make economic sense to some charging service
providers. “Some will intentionally choose slower chargers,” he says, “such as at large
shopping centres where business owners want customers to spend as much time as
possible on the premises. We observe a trend
in Japan of installing semi-fast DC chargers at commercial facilities, which work at around
20kW and cost much less both in terms of operation and installation.”
Changing behaviours The increase in battery capacity is good
news for OEMs in terms of increasing range and addressing the concerns of potential customers, but the subsequent arrival of
high-power charging will also transform EV driver behaviours, says Yoshida. “We will
certainly need high-power charging to charge a battery from zero to full,” he says,
“but bigger batteries mean extended autonomy, which in turn means that EV drivers may only need a small top-up at a
charge point – just enough to get to the next one.”
34
Automotive Megatrends Magazine
“
Fast charging
High battery capacity EVs will be pricey, which will limit their initial number on the roads. Therefore we expect high-power charge stations to be specifically for pathway charging, and only on strategic locations along core motorways
“
Some [providers] will intentionally choose slower chargers, such as at large shopping centres where business owners want customers to spend as much time as possible on the premises. We observe a trend in Japan of installing semi-fast DC chargers at commercial facilities, which work at around 20kW
Diversification of charging behaviours
means that for now, many chargers
will continue to come with both AC
and DC inlets. From a user’s point of view, he says, this makes sense.
Electrification will take place across all kinds of vehicles – from small
commuter cars to large SUVs – and it is unlikely that all vehicles will require high-power charging capability.
Over the longer term, primary charging
at home or at places of work could become wireless, and plug-in chargers
will be used for destination charging only. “When this day comes,” he says,
“having to deal with a large connector with both AC and DC attached will be more cumbersome than convenient.”
And looking further ahead, Yoshida concludes that in several years’ time, it
is possible that inductive charging will become broadly used.
www.automotivemegatrends.com
35
Second-life batteries
From plug-in cars to plug-in homes – EV batteries get a second life Sporting arenas, manufacturing facilities and private homes could all be powered by so-called depleted EV batteries in future second-life applications, learns Freddie Holmes
I
n a world where recyclability has
become a necessity, it seems
counterintuitive to simply discard
something that could still hold a
significant amount of energy. The battery pack used to power an electric vehicle (EV) is a prime example,
and
the
industry
is
investigating how to use, reuse and repurpose old battery packs.
The success of an EV today depends
largely on its capability to drive long
distances on a single charge, and means that the vehicle needs the battery to run as close to optimal
performance as possible. As with
any lithium-ion battery, however, degradation is a factor to consider, as
a result of which there will be a gradual loss of capacity over time.
This could mean that the battery eventually needs to be swapped out
and replaced with a new one,
although it is worth noting that degradation depends on a number of variables such as battery chemistry,
ambient temperature and charging habits.
But
with
the
battery
accounting for a signiďŹ cant proportion
of the overall vehicle cost, what can
Since 2009, Nissan and Sumitomo have been part of a JV called 4R, which aims to reuse, resell, refabricate and recycle lithium-ion batteries 36
manufacturers do to make the most of the technology if discarded?
Automotive Megatrends Magazine
Second-life batteries
After reaching the end of its usable life in an EV, there is typically around 80% of useable capacity in the battery, which can then be deployed as separate storage capacity
Milking it
After reaching the end of its usable life in an EV, there is typically around 80%
of useable capacity in the battery, which can then be deployed as separate storage capacity. Homes,
business campuses and even sports arenas can use these batteries as
backup power or to feed in additional energy
when
necessary.
For
consumers and businesses alike, this can mean greater flexibility to meet
“
You can plug a Nissan EV into the grid and at periods of peak demand, the grid can actually tap into the energy that's stored in your vehicle to help stabilise the network and reduce the cost of energy delivery
power demands, a reduced carbon footprint and greater cost savings.
What’s more, these power stations can help to put solar, wind and other
- Ponz Pandikuthira, Nissan Europe
renewable energy sources to more
stability,” and “second life EV batteries
the
on natural elements such as wind and
“congestion relief and load-shifting.”
Manufacturers, there is currently a
efficient use. These power sources rely
sunshine, which fluctuate by season.
can be used by power grids for
Association
of
European
Automotive and Industrial Battery double grid charge for battery storage
By storing this power in a separate
A separate report published by the UK
reliable non-fluctuating source when
a similar opportunity. In combination
Powering up
storage systems could help to create
Reusing, or repurposing EV batteries
energy systems in the world,” it
been put into practice by various
station, it can then be used as a
necessary. A June 2017 report by Berenberg noted that: “As renewable
generation keeps on increasing in the
total generation mix, the inherent intermittency of renewable power continues to adversely affect grid
www.automotivemegatrends.com
National Grid in July 2017 highlighted with
other
approaches,
energy
“one of the most efficient, productive
surmised. However, there are barriers to adoption. According to EUROBAT,
systems in Europe.
is not a new concept, and has already
players both within and outside the automotive industry.
37
Second-life batteries Back
in
November
2016,
the
Amsterdam ArenA, home to the AFC Ajax football team and a major venue
for concerts and events, signed a ten-
year deal with Nissan, Eaton and The
Mobility House to integrate used Leaf EV batteries into its power supply. The idea was to create a separate energy
storage system – dubbed ‘xStorage’ – that could be used to distribute power
to the stadium and surrounding
neighbourhood when necessary. The Mobility House will operate the system.
In September 2017, it was announced that a large energy system with a
minimum capacity of three megawatts would be installed in the arena’s car
park. Due to be completed in the first
Five used Chevrolet Volt batteries, paired with a solar array and two wind turbines, help supply power to the admin offices at GM's Enterprise Data Center
quarter of 2018, this facility will use a
2009, Nissan has also been working
building and parking lot lights. Excess
Leaf batteries to meet the equivalent
part of a joint venture called ‘4R’ to
grid that supplies the Milford Proving
combination of new and used Nissan power needs of ‘a few thousand households’, according to Eaton. Speaking
to
Pandikuthira,
Megatrends,
Vice
Ponz
President
of
Product Planning at Nissan Europe
“
explained
that
the
OEM
is
investigating how EVs can integrate with
the
society
around
them
more intelligently. “xStorage uses batteries that Nissan manufactures for
residential
household
and
commercial use, and are actually
made out of used, and in some cases, new EV batteries,” he explained. Since
with Japanese supplier Sumitomo as
repurpose lithium-ion batteries that previously powered EVs. General
Motors
too
has
been using Chevrolet Volt batteries for
similar purposes since mid-2015, repurposing first generation batteries at
the
time
when
the
second-
generation Volt was due to enter production. Just five of these batteries can power the lights at GM’s Enterprise
Data Center in Milford, Michigan. The
batteries are used in tandem with onsite solar arrays and wind turbines to
provide all energy needs for the office
Use of energy storage facilities can help alleviate stresses in the system and also reduce the need for additional capex, thus optimising existing infrastructure - Berenberg
38
energy can also be fed back into the Ground campus.
Pablo Valencia, Senior Manager of
Battery Lifecycle Management at GM,
told Megatrends back in August 2015 that
the
OEM
was
focused
on
extending the useful life of battery
systems once they have reached the
end of their useful life in a vehicle. “We think this strategy is more beneficial in
terms of overall economics,” he said, “when you consider that a battery could
be deployed in a secondary use
application for more than ten years beyond the vehicle, depending on use.”
Daimler has made a similar push, and in September 2016 partnered with The
Mobility House to reuse batteries from smart fortwo EVs. In fact, the OEM
constructed a dedicated manufacturing
facility in Lünen, Western Germany to provide 13-megawatt hours (MWh) of
capacity to the German energy market. The German government is making a
concerted effort to transition the country towards renewable energy, with
targets
for
45%
of
power
consumption to be generated by renewable sources by 2025.
Automotive Megatrends Magazine
Second-life batteries consumers
In August 2017, Renault and UK storage company E-STOR installed two high power charging points on highways in Belgium and Germany, which leverage used Renault EV batteries for storage capacity
increasingly
faster charging times.
demand
Berenberg reports that batteries can
help to relieve the pressure that public
rapid charging stations could place on
the grid in future. “Use of energy storage facilities can help alleviate
stresses in the system and also reduce the need for additional capex, thus optimising existing infrastructure,” it said in the June 2017 report.
In August 2017, for example, Renault
and UK-based energy storage company E-STOR
The possibilities are (nearly) endless It’s
not
just
large
commercial
ventures in the running for EV batteries, but everyday households
as well. Nissan’s xStorage system can also be integrated into a domestic
to help stabilise the network and
reduce the cost of energy delivery,” explained
Nissan’s
Pandikuthira.
Renault EV batteries for storage capacity.
your house, and then it can be used
an EV, it is clear that the opportunities
to charge an electric vehicle.”
Building and upgrading charging
energy that's stored in your vehicle
and Germany, which leverage used
While there is significant investment
can store it in an xStorage unit in
“You can plug a Nissan EV into the
the grid can actually tap into the
high-power
“When energy is less expensive, you
Then there is the opportunity to use
grid and at periods of peak demand,
two
charging points on highways in Belgium
setting in combination with an
existing electric vehicle, for example.
installed
old batteries to help charge new EVs. infrastructure is deemed a top
priority for most markets that have already
invested
in
EVs,
and
into optimising batteries for use within to leverage its remaining capacity once
outside of the vehicle are vast. Could
the battery-powered car be built at a battery-powered factory, and driven to a battery-powered home where it is
then partially charged by old EV batteries? Maybe not now, but longer term, why not?
In October 2017, Daimler, Mercedes-Benz Energy and Enercity pressed the switch on their jointly-developed mass storage unit, comprising EV battery modules later to be used in the 3rd-gen smart fortwo EV. The 17.4 MWh accumulator will be completed in early 2018
www.automotivemegatrends.com
39
Cockpit of the future
The cockpit of the future: intelligent, powerful and feature-rich Michael Nash talks to Marques McCammon of Wind River about imminent changes and technological developments in vehicle cabins
P
icture the car of the future and
there are several focus areas that
‘connected’ spring instantly to
made possible.
the words ‘autonomous’ and
mind. On the inside, the cabin
must be addressed before it can be
resembles something straight out of a
First things first
screens, intuitive lighting to match the
“Our Connected Vehicles business unit
features that ease the pain of a
worldwide and we provide software
“
sci-fi movie – highly futuristic, with flat user’s mood and a whole host of morning commute.
This vision is some way off, however,
and according to Marques McCammon,
General Manager of Connected
Vehicle Solutions at Wind River,
represents
about
400
people
development and integration services as well as software products to enable
and accelerate connected vehicle
solutions,” McCammon explained to Megatrends. “So, we look at practically all use cases from Cloud connectivity
Every time a driver selects an option for music or radio, algorithms and AI could be used to ensure that the vehicle learns and provides recommendations at a later date
40
Automotive Megatrends Magazine
“
Cockpit of the future
The industry has been focusing on bringing these infotainment systems into the cabin for several years. The work now is focusing on anticipating the experiences that are needed inside the cabin, and paying close attention to improving the user interface
in
the
cabin,
to
telematics,
to
wherever the future of the connected vehicle will go next.”
Most new vehicles on the market today
include
some
form
of
connectivity, regardless of segment or
advanced driver assistance systems
could be used to ensure that the
OEMs when it comes to introducing
recommendations at a later date.
(ADAS). Another key focus area for features
that
enhance
user
experience is artificial intelligence (AI). Using the brain
price point, and certain features that
There’s a common theme shared by
luxury
succeeded with their user interfaces,
were previously exclusive to high-end vehicles
are
now
being
introduced to cheaper models. The
Suzuki Ignis, for example, costs around US$13,500 and comes with an array of technologies. A small touchscreen
mounted on the dashboard allows the user to access navigation, digital radio
and music streaming. It even displays the image obtained by a rear-facing camera to aid reversing.
“The industry has been focusing on
bringing these infotainment systems into the cabin for several years,”
McCammon noted. “The work now is focusing
on
anticipating
the
experiences that are needed inside the cabin, and paying close attention
the technology companies that have namely that “they have all deployed
growing
array
of
www.automotivemegatrends.com
This is a very simple example, but the general idea is that the cabin is
intuitive and creates a unique, customised environment to suit
the user. This kind of added value is
an
absolute
must
automotive industry.”
for
the
returning to his or her preferred
more interesting experience for the consumer.”
He cited Google’s PageRank (PR) algorithm as an example; this works
by counting the number of links to a page to determine a rough estimate of
how important the website is, and
as identifying the current driver and
seating position. The addition of new connected
car
features,
ADAS,
autonomous driving technologies
and AI could add much more value for the consumer, but may also require a considerable increase in computing power.
how useful it will be to the consumer
The power game
other algorithms, but this was the first
“Sophisticated computers need the
based on the search. Google uses to be adopted by the company.
experience, McCammon suggested.
a
provides
are used to drive a more efficient and
McCammon observed. “Algorithms
This will lead to the introduction of with
and
There will be other uses for AI, such
Deploying such algorithms in a
along
learns
some level of AI or machine learning,”
to improving the user interface.”
more connected car technologies,
vehicle
vehicle cabin could change the user “Every time a driver selects an option for music or radio, algorithms and AI
ability to deal with information and data that not only lives embedded in the vehicle but also lives in the Cloud,”
McCammon continued. “With the advent of 5G we will talk about fall
computing, where we have the ability to compute back and forth from the
41
“
Cockpit of the future
If the cockpit of the future is allowed to adapt and evolve over time, consumers will retain vehicles for longer
vehicle domain into elements of the Cloud domain, making the computing environment more elastic.”
This could help support the rollout of
many new features, but looking further ahead, McCammon sees the need
for
a
new
approach
to
organising this computing power: “We’re going to have to look at virtualised computing, because the ability
to
put
numerous,
upon features is just not sustainable from a business standpoint.”
By using these virtual computing platforms, OEMs can consolidate
features, bundling them into packages
noted. “It can also be used to monitor
functions, making sure they are performing properly and that no threats have been introduced.”
that can be offered to consumers.
Cyber
Cockpit, which was built using a virtual
connected car technologies. “I tend to
Wind River has developed Helix computing platform.
highly
“It can hold multiple dissimilar guests,
vehicle and keep adding features
applications or Linux for rear cabin
powerful compute platforms into a
features, for example,” McCammon
like Android for user experience
security
considering
the
is
vital
when
introduction
of
disagree with those who say that the real security threat will be the invasion of autonomous driving or ADAS
technologies,”
McCammon
stated. “I think that the more likely
Wind River Helix Cockpit Wind River Environment
Open Source Component
Wind River–Developed Component
Third-Party Component
Wind River Helix Cockpit
Host Tools
UI and Application Framework (NodeJS) Multimedia
Mobile Device Connectivity
Cloud Connectivity
GENIVI Alignment (meta-ivi) Concepts: Fast Boot, Consolidation, a.o. Security Profile for Wind River Linux Wind River Linux
Apps Phone
Speech
(F)OTA
Filesys
Wind River Automotive Services Practice
Demonstration and Proof of Concept
Reference Hardware Platform
42
Automotive Megatrends Magazine
Cockpit of the future point of attack is the consumer-
at
enters the ADAS or autonomous
both car ownership and the average
orientated features, before the hacker driving technologies.”
The automotive industry is already taking measures to ensure that
“
conventional control systems, such as the electronic steering wheel, the brakes or throttle are safeguarded from hacking. But McCammon thinks that one of the worrying areas is
connectivity between infotainment systems and mobile devices.
the
University
of
Michigan’s
Transportation Research Institute,
distance driven have declined in the
US. Both reached their peak in 2006, while car ownership is down 4.4%
and miles driven are down 7.8%.
Figures also show that the average lifecycle
of
vehicles
has
risen
from around nine years in 2008 to 11 in 2017.
“If the cockpit of the future is allowed to adapt and evolve over time,
With the advent of 5G we will talk about fall computing, where we have the ability to compute back and forth from the vehicle domain into elements of the Cloud domain, making the computing environment more elastic
Every time a new occupant enters a vehicle with a handheld device, there
is a new threat, he warned. “If the
consumers will retain vehicles for longer,” McCammon predicted.
interaction
This could be enabled through over-
devices, which is very logical, then we
McCammon referred to a ten-year-old
future
is
to
enable
between the vehicle and mobile must
consider
potential
threats
coming via USB, Bluetooth, Wi-Fi and
satellite connectivity. I really believe
that the focus on securing the cabin will be a major topic of discussion for the foreseeable future.”
Living longer
Vehicle lifecycle is a key consideration, and here too the cabin has a role to
play. According to a study carried out
by Michael Sivak, Research Professor
www.automotivemegatrends.com
the-air
(OTA)
software
updates.
iPad, which even today is capable of
accessing almost all apps in the Apple store. “Even though it may have
limited functionality in comparison to
a modern iPad Pro, it still provides a reasonable user experience.”
The same could happen with vehicles,
he concluded. This would see OTA-
updated vehicles remaining in use for much longer – an intriguing thought, and a fascinating by-product of connected vehicle technology.
43
Vision Zero
Collision-free, emission-free driving - no zero-sum game Michael Nash talks to ZF experts about the innovative safety and powertrain technologies featured on its Vision Zero Vehicle
C
rash data reports make for
Safety Council. While this represents a
legislation. As a result, OEMs and
be published by the National
previous year, it is still a long way from
new technologies.
sombre reading. The latest to
Highway Traffic Safety Administration
(NHTSA) shows that 37,461 lives were lost on US roads in 2016,
marking a 5.6% increase from 2015 and the second consecutive year of rising fatalities.
In Europe, 25,670 people died in road traďŹƒc-related collisions according to statistics from the European Transport
44
2%
decrease
compared
to
the
the target set by the European Union
in 2010 to halve the 2010 ďŹ gure of 31,500 road traďŹƒc fatalities by 2020.
Reducing emissions is also a key issue for the automotive industry, with authorities all over the world setting
tougher targets. These typically come in the form of a proposal or guideline
document before being introduced as
suppliers are constantly developing
A personal goal ZF, the German supplier headquartered
in Friedrichshafen, has a lofty ambition
of its own. Speaking to Megatrends, Peter Lake, Member of the Board of
Management at ZF, described in detail the thinking behind the Vision Zero Vehicle.
Automotive Megatrends Magazine
Vision Zero “A future of personal mobility with zero collisions and zero local emissions –
that’s our goal,” Lake said. “The exact detail of that route is not entirely clear
to anyone, and I don’t want to overemphasise the term 'disruption', but
there is uncertainty as to exactly how technologies will develop.”
The supplier provided a glimpse into its
expectations for technology that will allow it to meet its goal with its Vision
Zero Vehicle – a fully electric concept car that was unveiled in the run-up to
the 2017 Frankfurt Motor Show at ZF’s
Global Press Event held on a test track in Bratislava, Slovakia. ZF's contribution
to the Vision Zero initiative is capable of allowing the person in the driver’s seat to take their hands off the wheel
and feet off the pedals, and includes a host of safety technologies that are designed to lower the chance of a collision occurring when the car is in manual mode.
Fatal distraction Distraction fatigue can be fatal.
According to the NHTSA data, there
were 3,450 fatalities on US roads caused by distracted drivers in 2016, and
803
fatalities
caused
by
drowsiness. A new study carried out by
driving analytics company Zendrive found that drivers are using their
phones on 88% of journeys, with an
average of 3.5 minutes spent per hour – a worrying stat as a two-second distraction can increase the risk of a crash taking place by 20%.
Using a laser-based time-of-flight interior
camera
with
artificial
intelligence (AI), the ZF concept car monitors the position of the driver’s
head in 3D. If the driver looks away
“
ZF's Driver Distraction Assist technology monitors driver attention, and issues warnings or even assumes control in critical situations
A future of personal mobility with zero collisions and zero local emissions – that’s our goal - Peter Lake, Member of the Board of Management, ZF
from the road, the system provides an
The car also has a system called
German Automobile Club (ADAC), the
acoustic signal while also automatically
from entering roads from the wrong
people driving past no entry signs was
optical warning before giving an tightening the seatbelts.
www.automotivemegatrends.com
‘Wrong-way Inhibit’ to prevent drivers direction. According to the General
number of fatalities in 2016 caused by
12, and a total of 2,200 radio traffic
45
Vision Zero
“
The car knows exactly which roads it should not enter by using information from highly accurate maps that are constantly updated via the Cloud as well as traffic signs and road markings that are recognised by a forward-facing camera - Volker Vogul, Project Manager and Software Engineer at ZF
announcements were made due to
providing an optical warning, then an
might want to have a laptop or a tray
frequent occurrence on the Autobahn
seatbelts. It will also slowly bring the
instead,” Vogul said.
wrong way incidents – a surprisingly in particular due to the quirks of Germany’s entry ramp designs.
“The car knows exactly which roads it should
not
enter
by
acoustic warning before tightening the
vehicle to a halt at the side of the road before activating the hazard warning lights and high beam headlights.
using
Vogul is confident that addressing the
maps that are constantly updated via
preventing drivers from entering roads
information from highly accurate
the Cloud as well as traffic signs and
road markings that are recognised by a forward-facing camera,” Volker
Vogul, Project Manager and Software Engineer
at
Megatrends.
ZF,
“This
explained
is
to
particularly
helpful for older drivers, who often
issues of distracted driving and
the wrong way will “have a big impact on lowering crashes that occur every
day on our roads.” The next step, he added, is eliminating human error.
A tip to autonomous
to put food on in front of them The
car
can
also
be
used
in
autonomous mode. Embedded inside
is a ZF ProAI control unit that is based on
the
supercomputer
platform
supplied by its joint venture (JV) partner Nvidia. It works by processing
inputs from multiple cameras, LiDAR, radar and ultrasonic sensors – a task
known as sensor fusion. This allows the vehicle to obtain a 360-degree view before locating itself on an HD map to find a safe path.
don’t realise their mistake.”
As well as a conventional steering
“The vehicle can detect obstacles in
The system will carry out the same
controlled using a haptic dial found on
through a fusion of information
sequence of events that takes place when a driver is distracted – first
46
wheel, the concept vehicle can be the centre console. “The idea of this is
to free up more space, because people
the road and changes to the surface obtained via the camera, radar, LiDAR and map data,” Vogul said. “If the car
Automotive Megatrends Magazine
“
Vision Zero
There is uncertainty around the pace and content of the regulatory framework that will evolve as far as electrification is concerned, as some authorities in certain parts of the world are more aggressive than others in lowering emissions - Peter Lake, Member of the Board of Management, ZF
detects road works ahead and knows
differential and the power electronics.
content of the regulatory framework
autonomous mode, it prompts the
unit, ZF has managed to save both
is concerned, as some authorities in
that it cannot continue to function in
driver with a variety of warnings. If the driver still doesn’t take control, the car will slow safely and stop at the side of the road.”
At the moment, the autonomous
mode only functions at speeds of up to 60kph (37mph). However, Vogul
revealed that ZF is already testing the technology at higher speeds.
Keeping options open While much of the emphasis of the
By including all of this in the axle drive weight and space.
Looking ahead, Lake is confident that the
mSTARS
system
both OEMs and consumers as it “delivers the performance of a more
expensive, conventional multi-link axle typically used in compact and
sports vehicles.” However, like many, he believes that the uptake of electrified
vehicles
technology, Lake thinks that its
around
autonomous
driving
all-electric drivetrain is a vital part of the puzzle.
is
dependent upon regulation. “There is a level of
the
make
electrification increasingly enticing for
concept car is on the safety features and
will
highly
that will evolve as far as electrification certain parts of the world are more
aggressive than others in lowering emissions,” Lake said. “For a supplier like ZF, a strategy that is sufficiently
robust to support various scenarios that arise is an absolute must. This means we need to invest in PHEVs, in
BEVs and in fuel cell electric vehicles (FCEVs).
Nobody
has
a
crystal
ball, and so we must keep our options open.”
uncertainty pace and
the
“We are all about electrification,” he affirmed. “The concept car uses our modular rear axle system called mSTARS, which is a robust solution that allows OEMs to react fast to changing market demands as it can be used
for plug-in hybrid electric
vehicles (PHEVs) and batteryelectric vehicles (BEVs).”
The system also houses the
electric motor and a two-stage
one-speed spur gear drive, a
www.automotivemegatrends.com
ZF’s mSTARS modular rear axle system, which can be used for PHEVs and BEVs, allows OEMs to react quickly to changing market demands 47
Shared mobility
Smart cities and the vehicle ownership shift Could mobility services, new business models and the sharing economy spell the end of the private car? Megan Lampinen investigates
S
mart cities are coming, bringing
development," he points out. "The push
urban mobility. The proliferation
moving people away from personal
with them new approaches to
of
connected
mobility
services,
combined with the rise of highly automated driving and the sharing
economy, raise questions about the prospects for private vehicle ownership. Add in hefty investment in public transportation and we could be looking
ownership. The take-up of sharing services and the eventual advent of automated vehicles changes the whole
pattern of how we think of vehicle
ownership in the city. Multiple trends are moving us in that direction."
at the end of the ownership model
Roland Berger believes there will always
Spectrum of predictions
even in the long-term, though it adds
completely.
be some role for personal ownership, the caveat that ownership structures and
Transport as a Service (TaaS) disruption
could prove profound. The think tank RethinkX predicts that vehicle users will move away entirely from the
traditional ownership model and
instead access vehicles as and when
vehicle
designs
will
change
dramatically. Its analysts envision a future
in
which
fully
automated
mobility-on-demand eets constitute a
major part of the car parc, while vehicle ownership provides more personalised travel experiences.
required. "The TaaS disruption will end
For Timo Moeller, Head of the McKinsey
car sales and the existing eet of both
decidedly
the model of car ownership itself. New internal
combustion
engine
and
electric vehicles (240 million vehicles in
the US) will be displaced as car owners
sell or abandon their vehicles and use
TaaS," it writes in the Rethinking Transportation report.
Eric Woods, Research Director at Navigant Research, sees a clear trend
towards greater use of shared mobility
but questions whether this will ever reach 100%. "With all technology adoption
48
from cities today is very much towards
there
are
layers
of
Center for Future Mobility, it will be a mixed
picture
moving
forward. On the whole, he expects
personal vehicle ownership to remain a smaller but still relevant aspect of transport over the next decade. This is
in part due to the inability of existing shared mobility solutions to fully address all transportation use cases.
"Ride-sharing tends not to be the optimal solution for the daily commute due to its cost, nor is it attractive for
multi-stop shopping trips where you
want to store items in the trunk," he told Megatrends. "Furthermore, to build
Automotive Megatrends Magazine
“
Shared mobility
Vehicle ownership is becoming less important for younger generations of customers, and new competitors are entering the market that have partly already overtaken established OEMs with respect to market valuations - Timo Moeller, Head of the McKinsey Center for Future Mobility
a positive business case for sharing
congestion levels by complementing
ownership. "In more mature markets of
utilisation have to be met, which is
private-vehicle-free zones in the near
has reached a stage where not owning
solutions, certain thresholds regarding barely feasible in low-density rural areas at the moment."
The quality and availability of public
transport services could dramatically impact ownership models. "A strong public transportation network, which
is efficient and effective, must be supported by seamless last mile
coverage, with an option of on-
demand availability of vehicles," suggested
Indraneel
Bardhan,
public transport, you can think of
future," suggested Moeller. "In rural areas, privately owned vehicles will
remain the predominant form for a longer time. Autonomous vehicle technology
and
purpose-built
vehicles will be a game changer, removing customer pain points such
as the lack of convenience for pooling
solutions,
and
making
business cases profitable even for lower-density areas."
Founder and Managing Partner of
Meanwhile, regional variances across
models will allow for a vehicle
significant. "There are very different
EOS Intelligence. "Only such hybrid ownership shift and will define how the transportation space evolves."
Regional variances
While opinions vary on the specific prospects
for
personal
vehicle
ownership, most agree that urban
centres will lead the way. "In high-
the world's markets should remain
the other hand, in the developing and emerging markets of LATAM, APAC and Africa, cars symbolise wealth, status
and independence," he observed. "While there's been a shift towards and
growing adoption of the likes of Uber, Lyft and Ola, this hasn't necessarily
curbed the ownership of vehicles in some markets. It is likely to take a
generational shift of ambition and attitude for the concept of vehicle
ownership to change in these parts of the world."
OEM response
quicker than in some US cities or
While nobody has a reliable crystal
Woods. Roland Berger suggests that
concern
see European cities moving there developing
countries,"
suggested
customers in Singapore, China and
India are currently leading in the shift away from car ownership. Bardhan
solutions to reduce emission and
ambitions and desires regarding vehicle
www.automotivemegatrends.com
a car is an acceptable societal norm. On
approaches to car culture already. We
density cities, where governments strongly incentivise shared mobility
Europe, the idea of vehicle ownership
suggests
much
of
this
development will hinge on societal
ball, the signs are sufficient to be of to
car
manufacturers.
"Brands need to become translatable. They cannot be tied to the original
infrastructure," warned Woods. "The biggest book seller today doesn't have
any book stores. The biggest taxi provider doesn't have any taxis. OEMs
need to build on their assets but not
49
“
Shared mobility
The push from cities today is very much towards moving people away from personal ownership. The take-up of sharing services and the eventual advent of automated vehicles changes the whole pattern of how we think of vehicle ownership in the city - Eric Woods, Research Director, Navigant Research
be so tied to them that it leaves them
itself. PSA, for example, is launching its
have that legacy."
aggregation platform in the US, a market
vulnerable to new entrants that don't
Most of the incumbents are dabbling
Free2Move smartphone-based mobility where it doesn't even sell vehicles.
in some form of alternative mobility
"To stay competitive in the long term,
confirmed Ford's positioning as a
traditional business model. Vehicle
projects. The Ford Pass app debut mobility provider more than a simple car manufacturer. Offering a range of
mobility-related services, the app can serve
as
a
personal
mobility
concierge. Sheryl Connelly, Ford's Global
Consumer
Trends
and
Futuring Manager, promised it would "reach people who don't plan to ever
OEMs have started to rethink their
ownership is becoming less important for younger generations of customers,
and new competitors are entering the market that have partly already
overtaken established OEMs with respect to market valuations," said McKinsey's Moeller.
Infrastructure implications
As vehicle usage patterns transform, so
too will infrastructure. In most cases, it will be upgraded or even eliminated. That's the prediction from global
innovation hub SOSA, which suggests that in smart cities of the future, cross
sections of streets could be moved,
public transportation and ride-sharing lanes widened, and garages converted
into private residences or office spaces. Even simple city benches could be revolutionised.
own a car."
"Nevertheless, shared mobility isn't all
"At Ford, we believe the city of tomorrow
Ride- and car-sharing is one of the
OEMs already started the transition
and connected, so we’re looking at how
biggest areas for experimentation among OEMs at the moment. What started out as a means of exposing the
brand to consumers, with the aim of a future purchase, has become an end in
50
bad for the industry. We see that many from
a
being
a
pure
vehicle
manufacturer to becoming a holistic
mobility provider, taking advantage of the strong new opportunities from a
rapidly growing shared mobility market."
should make people feel happy, safe streets could be designed to serve a full
range of activities: walking, biking,
driving, connecting with others, and of course, businesses and services that
support our economies," said Sarah-
Automotive Megatrends Magazine
“
Shared mobility
Ride-sharing tends not to be the optimal solution for the daily commute due to its cost, nor is it attractive for multi-stop shopping trips where you want to store items in the trunk - Timo Moeller, McKinsey
Jayne Williams, the recently appointed
and expecting autonomous vehicle
roads need to be intelligent and
As a first step, Ford is working with
into the city centre, what should the
future transition to fully autonomous
Director of Ford Smart Mobility, Europe. smart cities start-up Strawberry Energy to introduce smart benches, which offer
pedestrians free solar-powered mobile charging and Wi-Fi access while they sit. Many observers anticipate more space
in city centres as fewer vehicles operate and less parking is required. "So much
of modern city infrastructure was constructed around the need to
pods to be used for last mile travel
surrounding road infrastructure look
like?" asks Woods. "It will require something very different from the traditional
arterial
structure
for
roadways. The interplay will be key,
looking at where roads are still necessary and what will be required
by the new types of transport, like bike sharing."
flexible enough to accommodate a
vehicles," it writes in the report 'The Future of Car Ownership'. "As more and
more
autonomous
vehicles
become reality, petrol stations may be replaced
with
charging
stations,
highways may require sensors or wireless technological additions, and
car parking stations may act as mixeduse spaces."
provide space for private vehicles - not
Above all, though, infrastructure will
The promising news is that action is
parks," observed Woods. "It is liberating
communication among cars and
world
just roadways but also aspects like car
to be able to think about what could happen if you do not need to make space for private vehicles on the volumes that we see today." Roadways
will
need
to
be
incorporated into wider city planning.
"If you are redeveloping a train station
www.automotivemegatrends.com
need
to
be
smart
to
support
traffic lights, toll stations, bridges and buildings. Australia's National Roads and Motorists' Association (NRMA) is
already urging that all major road project
plans
incorporate
smart
infrastructure systems or at least allow for easy retrofit for future
technology. "The next generation of
well underway. Cities around the have
woken
up
to
the
challenges on the way and are keen to
make a start. "Cities are very actively engaged in this," Woods pointed out.
"After all, transportation and the road network define a city in many ways.
This activity and engagement will become an even bigger focus in the coming years."
51
Steel for the future
Steel giant on a mission to cut emissions Michael Nash talks to Jean-Luc Thirion of ArcelorMittal about the company’s expanding portfolio of solutions that could help make battery electric vehicles more enticing for the consumer
I
t’s an exciting time to be involved
manufacturing are among the key
period of significant change and
Thirion,
in the automotive industry – a
considerable disruption. A throng of megatrends is currently sweeping across the market, each of which is
having a considerable influence on OEMs and Tier 1 suppliers alike.
“The rising popularity of car-sharing,
Global
ArcelorMittal’s
R&D,
Head
Automotive,
of
told
Megatrends. “They are having a big
impact on everyone, but for steel producers like ArcelorMittal, these trends are encouraging us to come up with new ideas.”
the imminent introduction of highly
A fourth trend, and arguably the
role
electrification. Several OEMs have
autonomous vehicles, and the growing
52
trends that come to mind,” Jean-Luc
for
3D
printing
in
vehicle
most
pertinent
at
present,
is
Automotive Megatrends Magazine
Steel for the future As a result, the market share of mild hybrid vehicles, PHEVs and BEVs will likely grow. Expectations vary, but ArcelorMittal thinks that around 25%
of all global vehicle sales will be electrified by 2025.
Different architectures, different impacts
Each of the three architectures – mild
hybrids, PHEVs and BEVs – will have varying impacts when it comes to
ArcelorMittal’s second-gen iCARe electrical steel product range offers improved power density over the first-gen range, which translates into less weight for the same motor performance, in turn improving driving range (Pictured: ArcelorMittal’s mill at St-Chély d'Apcher, France)
“
design and manufacturing. For mild hybrids, the impacts are likely to be relatively minimal, while PHEVs will
require a certain level of sophistication between the internal combustion
recently launched new plug-in hybrid
CO2 per kilometre target that is set for
electric
million tonnes of CO2 from being
The latter, Thirion claimed, could be
around €18bn (US$20.99bn) per year
impact on design and manufacturing.
electric vehicles (PHEVs) and battery vehicles
numerous
(BEVs),
studies
point
while
to
considerable growth in the two segments over the next ten years.
2021. This would prevent around 170 emitted, and could save consumers in fuel costs.
engine (ICEs) and electric motor.
the most noticeable in terms of “Firstly, there is an important change
Emissions targets are so severe that the conventional evolution of vehicle manufacturing with classic powertrains and weight savings just won’t suffice. It’s clear that electrification will be necessary, at least at some level
This rising popularity is partly due to
Although it is meant to encourage a
in terms of mass because the battery
take shape. In November 2017, the
vehicle development, the proposal is
noted. “This changes the way that we
future regulations that are starting to European Commission (EC) presented a legislative proposal for CO2 targets of
passenger cars and light commercial
vehicles (LCVs) across the continent post-2020. Under
the
proposal,
fleet-wide
emissions of new cars in 2030 will need to be 30% lower than the 95g of
www.automotivemegatrends.com
technology-neutral
approach
to
likely to ensure that OEMs increase their efforts in electrification. “The targets are so severe that the
conventional evolution of vehicle manufacturing
with
can weigh as much as 700kg,” he
need to distribute the mass, which, in turn, will have an impact on the chassis and the wheels.”
classic
BEVs on the market today typically
won’t suffice,” Thirion warned. “It’s
located beneath the floor of the
powertrains and weight savings just clear
that
electrification
will
necessary, at least at some level.”
be
contain lithium-ion battery packs vehicle. This generally has a positive
impact when it comes to handling, as
53
Steel for the future a low centre of gravity in a vehicle reduces the load that is shifted to the
front during braking and to the rear during acceleration.
However, the inclusion of a battery also has an impact on performance
and responsiveness, and also comes
with safety implications. “As the battery adds a significant amount to
the overall weight of the vehicle, we
have to find a way to offset this
through lightweighting, otherwise it could be very sluggish off the mark,”
Thirion noted. “Furthermore, the BiW plays a double role in terms of safety –
protecting both the vehicle occupants and the battery.” However,
the
solution
to
these
problems is not necessarily unique to
ArcelorMittal has identified higher total vehicle mass on BEVs and PHEVs due to their higher overall powertrain system mass (including battery cells). This increases requirements on the structure, and the need for high strength materials such as AHSS for passenger protection without compromising on safety or performance.
BEVs. On the contrary, ArcelorMittal
As a result, the supplier has no plans to
developing lightweight but strong
exclusively because “the key trends in
has been working for many years on body-in-white
(BiW)
solutions
vehicles that contain ICEs.
in
steel products are very well suited to
electrical steels,” Thirion clarified.
BEVs already,” Thirion confirmed.
generation advanced high-strength
Although not currently developing
Ductibor 1000, Usibor 2000 and
ArcelorMittal is busy working on
“
MartINsite
M1700
and
M2000.
The new steel grades were designed to
further
reduce
BiW
weight
and therefore improve fuel economy
performance of BEVs.
“There are several properties that are
A complex juggling act
steels (AHSS) with the introduction of
comes to enhancing the efficiency and
develop specific BiW products for EVs
In November 2016, ArcelorMittal
expanded its portfolio of third-
are extremely important when it
BiW
products
specific
for
BEVs,
electrical steels that are used in other
very important when it comes to
“First of all there is polarisation,
which is the level of induction reached in the air gap between the
stator and the rotor. This determines
the torque of the BEV, and is really important at low speeds or when the car has to start.”
parts of the vehicle, notably steels for
One of the benefits of BEVs is that
the iCARe range, these electrical steels
acceleration from standstill, while ICE-
use within the electric motor. Called
they are able to provide instant
In terms of innovation and technology, I think it is important to highlight that our focus is on developing products with excellent properties, while also making sure they are very thin, very light, safe and cost effective
54
Automotive Megatrends Magazine
Steel for the future
iCARe steels are used in conventional as well as electric cars, with even average conventional cars using up to 70 electric motors for power windows, headlight controllers and power seating (Pictured: ArcelorMittal’s mill at St-Chély d'Apcher, France) powered vehicles have a slight delay
generate heat that must be extracted
be injected, combustion to take place,
of power and current output. The
due to the time it takes for the fuel to
and torque to be delivered. “BEVs
have this ability because of the level of polarisation in the air gap, and it’s a
to avoid lower performance in terms
steel’s mechanical properties are a fourth consideration.
very clear advantage,” Thirion noted.
“To make an electric rotor or stator,
The second important property of
steels to create a sharp edge shape,”
electrical steels, he continued, is the minimisation of losses. “An electric
motor is a system that converts
electrical energy into mechanical
energy. During this process, the
we must punch very thin electrical
Thirion explained. “It’s very important
which
is
called
hysteresis. This is responsible for
some energy loss, and if you lose
some of this energy, you decrease the efficiency and range of the batteries.” The third important factor when
considering electrical steels is thermal conductivity,
as
electric
motors
www.automotivemegatrends.com
portfolio of lightweight BiW solutions and electrical steels have positioned
the company to take advantage of the growth in the segment.
has developed a further five second-
been specially designed to address
modification,
believes that ArcelorMittal’s current
which will again limit the efficiency.”
around the steels. This field will in the rotor, but there is a delay in this
about the outlook for BEVs, and
However, more is on the way. As well
create shortcuts in the magnetic field, ArcelorMittal’s range of three iCARe
modify the magnetic structure of steel
Looking ahead, Thirion is positive
that it is sharp, otherwise it may
magnetic field is provided by injecting
the current in the copper winding
New grades
steels – Save, Torque and Speed – has each of these issues, something which Thirion admitted has been challenging
as the three listed above, ArcelorMittal generation electrical steels, and while he did not reveal a launch date,
Thirion is confident that these will help to make BEVs an increasingly attractive proposition.
to achieve: “Developing electrical
“The five new grades improve on the
balance
in all aspects,” he stated. “In terms of
steels consists of finding the right between
properties:
all
of
polarisation,
these
losses,
thermal conductivity and mechanical properties. With all these properties to
consider, development of electrical steels is one of the most complex tasks among all steel grades.”
properties of the previous generation innovation and technology, I think it is
important to highlight that our focus is on developing products with excellent properties, while also making sure
they are very thin, very light, safe and cost effective.”
55
Electric taxis
Electrified and on-demand – taxis take on the mobility services London may be the first target for its electrified taxis, but the London Electric Vehicle Company has global ambitions, says Chief Executive Chris Gubbey. By Xavier Boucherat
A
s the 2017 IAA demonstrated,
electric and gasoline hybrid models by
which OEMs hope will soon
the capital), and all UK drivers by 2022.
electrification is a megatrend
create appeal for customers beyond environmentally conscious drivers
looking to make a lifestyle change.
This could include fleet owners, for whom the bottom line matters most,
and among the early adopters in this
“
market is the growing number of mobility
service
operators.
With
several cities proposing bans on fossil fuel-burning
vehicles,
forward-
thinking operators and drivers are now making moves to decrease their
2020 (assuming operations continue in
The company will offer drivers £5,000
(US$6,590) in assistance to switch to
qualifying vehicles. This pre-empts the introduction of London’s ultra-low emission standards, which come into
effect in the existing congestion
charging zone in September 2020. Diesel passenger vehicles will need to
meet Euro 6 standards, whilst gasoline vehicles will need to meet Euro 4, or else pay a charge.
dependence on diesel and gasoline.
But along with private hire services,
This includes modern mobility services.
making moves. The manufacturer of
Among
the
numerous
headlines
involving Uber in 2017, one outlined its
vision to have all London drivers in
the traditional hire-cab sector is also
one of the world’s most recognisable taxis – the black Hackney Carriage – is
rebranding itself; as of 2017, the
Converting any conventional powertrain vehicle into an electric one presents a long list of difficulties, whereas if you start from scratch, you know exactly what’s required
56
Automotive Megatrends Magazine
Electric taxis
In 2017, London Taxi Co. was renamed LEVC by owner Geely
“
This is all about putting passengers in the back and giving them a comfortable trip. There’s a balance to be struck
London Taxi Company, established in
says
Chris
electric one presents a long list of
Geely, goes by the name London
running. Drivers can operate in full
scratch, you know exactly what’s
1899 and now owned by Chinese OEM Electric Vehicle Company (LEVC). The
name change followed the March opening
of
the
company’s
new
manufacturing facility in Coventry,
England, which builds the new TX1
LEVC
Chief
Executive
Gubbey, and only when the engine is
electric mode once inside the city’s low emissions zone, and switch to rangeextended mode when commuting, or taking customers on longer trips such
difficulties, whereas if you start from required,”
he
says.
“It
is
more
expensive, but far more efficient and straightforward.”
as airport transfers.
For example, he says, building a new
capital before the end of 2017.
Building an electric taxi cab comes with
for use of a bonded aluminium body.
The TX1 is a series hybrid, which means
explains, whilst the TX1 looks like a
model, slated for delivery in the British
that unlike a parallel hybrid, in which an
electric motor and combustion engine can both drive the wheels, the engine
in the TX1 serves as range extender to
charge and maintain the battery. This brings CO2 emissions to under 50g/km,
www.automotivemegatrends.com
its own unique challenges. As Gubbey
traditional London Hackney Cab, it is for the most part an entirely new
vehicle, and any resemblance is a
sleight of hand on the part of LEVC’s design
team.
“Converting
any
conventional powertrain vehicle into an
vehicle from the ground up allowed
Weight is the biggest challenge for any electric vehicle, but particularly
for taxis which often carry full loads of people. LEVC, says Gubbey, has
drawn on expertise from UK-based players such as Lotus and McLaren.
“Light-weighting this type of body structure is an area where British
57
Electric taxis
“
By 2020, we are expecting at least 50% of models to be exported, and the UK is a good hub for this
engineers
have
an
edge,
and
we’ve been able to attract them,” says Gubbey.
Taxis also operate in dense, often congested
conditions,
involving
frequent stop-start driving. This creates plentiful opportunities for regenerative
the range the average cab driver
Paris and Barcelona. The major
cycle. This, combined with home-
it fits emerging requirements in
would need to complete a day’s work
charging, he says, should be enough to ease fears around range anxiety, but
work remains to be done to quell concerns around charger availability.
braking. Some individual EV drivers
The company is working closely with
such that the vehicle virtually brakes
of 2017, TfL has targets to install 75
have their regeneration tuned harshly, once a driver steps off the accelerator, allowing for maximum regeneration.
However, says Gubbey, this is unlikely to be acceptable for taxi customers, who expect a smooth ride.
“We do not use a harsh tuning,” he says. “Once drivers get used the model, there’s potential to step it up, but
initially we need to recognise that this
is all about putting passengers in the back and giving them a comfortable trip. There’s a balance to be struck.”
Transport for London (TfL). By the end taxi-dedicated rapid chargers, 150 by
argues, “and it’s almost as if the whole
world has woken up at once.” Along with city bans, several states, such as
China, France and the UK, have
announced long-term blanket bans on the sale of fossil-fuel burning vehicles.
the city, with hotspots receiving
describes
particular
attention.
Five
rapid
chargers have also appeared at
Heathrow airport, an example of the continued
growth
of
low-carbon
technology for travel between city centres and transport hubs.
Beyond London
Gubbey believes a 20 to 30-minute
plans for a greater international
58
major city has the same problem,” he
The company has already sold 225
Chargers would be spread throughout
Inner-city charging
charger could provide the TX1 with all
markets around the world. “Every
the end of 2018, and 300 by 2020.
The London Taxi Company has served
charging session on a 22 kilowatt rapid
advantage of the TX1, he says, is that
other global markets in limited volumes for some time, but LEVC has
rollout. Gubbey has in his sights five key markets: Amsterdam, Oslo, Berlin,
models in Amsterdam, which Gubbey confidence.
as
a
“By
huge
2020,
vote we
of
are
expecting at least 50% of models to be exported, and the UK is a good hub
for this,” says Gubbey. However, he adds, “Brexit admittedly changes
things. Our chairman has already given
reassurances
of
the
UK’s
importance, and our position falls in line with the (UK automotive industry trade body) SMMT in that we want zero tariffs and free movement. It
could be painful if things go any other way, but regardless, we’ve put a huge
amount of investment into this and we will make it work.”
Automotive Megatrends Magazine
The skills shortage
Automotive engineers – skill up to keep up! Next-gen auto industry requires next-gen auto engineers – could softwarebased training be the answer? By Megan Lampinen
A
fleet of machines, electrically-
model-based designs. Earlier this
truth labelling, generate synthetic
artificial
headquartered mathematical computing
perform multi-sensor fusion, and
powered and controlled by intelligence
(AI),
guided by an array of sensors, radar
and LiDAR: vehicles of the future may
bear little resemblance to passenger
cars as we know them. And the transition
is
well
under
way,
prompting an equally radical shift in
“
design and engineering.
Tools to help MathWorks
has
year,
the
Natick,
Massachusetts-
software company released a new
product called Automated Driving System Toolbox, which provides algorithms and tools for designing and
testing
assistance
advanced
systems
(ADAS)
autonomous driving systems.
driver and
Engineers face a host of challenges in been
helping
automotive companies with their development efforts by providing
solutions on technical computing and
developing such systems, including long development cycles, system and
algorithm creation, and testing and verification. Toolbox helps with all of that. "You can automate ground-
sensor data for driving scenarios,
design and simulate vision systems," explained Kishore Rao, Country Head and
Managing
MathWorks in India.
Director
for
The company also has tools to help with a host of emerging megatrends,
including the move towards tighter emission
standards
and
full
vehicle electrification. Companies face increasingly complex controls and
diagnostics
proliferation
of
due
to
sensors
the
and
actuators in vehicle systems. At the
Data scientists combine three types of knowledge. First, they have domain expertise. Second, they understand computing. Third, they understand how to apply statistical and mathematical analysis to their problems. It is very rare to find people who have all three
www.automotivemegatrends.com
59
“
The skills shortage
The IT services tend to dominate the hiring season in any engineering institute. Many skilled individuals go to services companies and take on a programming profession
“
same time, more stringent emission
understand how to apply statistical
One way for companies to re-skill
control and calibration. In 2016,
problems. It is very rare to find people
to courses on data analytics, deep
standards
demand
precision
in
MathWorks released a product called
Powertrain Blockset, which provides fully assembled reference application
models of automotive powertrains,
including gasoline, diesel, hybrid, and
electric systems. Customers can use it for design tradeoff analysis and component sizing, control parameter
optimisation, and hardware-in-theloop testing.
The company is also preparing for the
many
opportunities
made
possible with Big Data and predictive maintenance.
In
contrast
to
conventional preventive maintenance, the
schedule
for
predictive
maintenance is not determined by a prescribed timeline. Instead, it is
determined using analytic algorithms harnessing
data
equipment sensors.
collected
from
When it comes to tackling the
automotive design challenges of today and tomorrow, a host of advanced skill
sets will be required. "Data scientists combine three types of knowledge. First, they have domain expertise. They
are experts in the field in which they work," said Rao. "They know the
engineering or the science behind their
projects. Second, they understand computing. They know the basics of coding,
data
management,
and
computing infrastructure. Third, they
60
and mathematical analysis to their who have all three types of knowledge, so that makes them difficult to hire.
Almost every week there are articles
written about the shortage of data scientists, and it is recognised as a global issue."
their teams is to send their engineers learning, etc. They can also hire a
team of experts, but the shortage of qualified
individuals
is
a
real
obstacle. "We are a big proponent of equipping the domain expert and
the engineer with tools that will
India is known for its IT services. Our intent, when we work with engineering colleges, is to direct them to the core industries, including automotive
The skills shortage
allow him to learn these skills very
spectrum are struggling to acquire
last two years, and something that
Players
across
the
automotive
individuals with new skills in emerging
areas such as data science but also software, deep learning and AI. "This
is a concern for the industry - how do
you secure the talent in these new
areas? How do you develop the skills or bring in the skills?" asked Rao.
Because MathWorks provides the tools and the knowledge on how
technology can be used in these new
areas, it believes it can play a special role in this challenge.
quickly. That is something that has been a big focus in our tools in the
customers really value," observed
Rao. Enter MATLAB - it essentially
provides an interactive environment and a set of tools to enable domain
experts to become data scientists, developing custom predictive models from
engineering
and
business
data. Through flexible deployment options, production-ready models can be integrated much more quickly into
business
embedded devices.
systems
and
Automotive Megatrends Magazine
“
The skills shortage
We are a big proponent of equipping the domain expert and the engineer with tools that will allow him to learn these skills very quickly. That is something that has been a big focus in our tools in the last two years, and something that customers really value
"Rather
than
hiring
costly
data
scientists who may not have the correct domain expertise, you can look
to MATLAB users to apply statistical
methods and machine learning to solve engineering problems. These
Mahindra Rise's autonomous vehicle
academia - about 30-40% of our
latter
That's because these people are
challenge and Robocon India. This competition
encourages
engineers to tackle problems in the fields of robotics and AI.
engineers and scientists already have
MathWorks has been a sponsor for
to quickly determine whether an
and offers participating teams free
the domain expertise, so they are able analytic technique is going to be
useful," Rao explained. "Rather than
just hiring the data analytic expert from outside, who might not have the
domain knowledge, there is a lot of
Robocon India for the last few years access to MathWorks tools along with a chance to win the MathWorks Robocon prize in addition to the Robocon award.
value in re-skilling the engineers who
"We
Outside of industry
provide them tooling, software and
have the domain knowledge."
work
with
the
students
participating in these competitions, training. It gives them the chance to
That works well for people who are already working with automotive companies, but attracting players to
the industry in the ďŹ rst place is
another challenge. MathWorks takes a two-pronged approach. "Not only do
that they are learning industry
standard tools, new domains and how to ramp up."
this faster. We need to look at people
they represent a strategic focus. In
MathWorks puts considerable focus on academia and is active on various student
competitions,
such
as
www.automotivemegatrends.com
automotive industry from academic
institutions are coming in with some level of MATLAB knowledge and they
are able to ramp up faster once they join the industry," he noted. There's also a greater diversity of talent than in the past. "In India, it is quite
diverse, much more so than when I studied engineering in the 1980s," he pointed out.
areas remains a signiďŹ cant challenge,
These activities are more than simple
engineers of tomorrow," noted Rao.
"People who are coming into the
catch these kids early and make sure
areas but we also want to work with
in academia because they will be the
So far, the strategy is paying off.
Despite
products," he commented. "We try to
Strategic focus
academia to help students to learn
going to be the future engineers."
start using these tools for developing
we want to enable existing engineers
in industry to skill up faster in these
mindshare and resources go there.
education outreach. For MathWorks
fact, Rao describes the focus it places on academia as 'disproportionate'.
Globally, just 10% of the company's revenue comes from academia, while
90% comes from industry. "And yet
we focus much, much more on
the
progress,
attracting
individuals with the right skills in certain
not only for MathWorks but for all automotive companies. Rao describes
the hunt for talent in general as "very competitive". A big part of that
challenge in India is due to the lure of the IT services segment. "The IT
services tend to dominate the hiring
season in any engineering institute. Many skilled individuals go to services
companies and take on a programming
profession," said Rao. "India is known for its IT services. Our intent, when we
work with engineering colleges, is to
direct them to the core industries, including automotive."
61
Smart parking
Smart parking will free up space – and time – in the city of tomorrow Freddie Holmes looks into opportunities that connected car technology can bring to consumers sick of wasting time and money whilst searching for parking
F
or all of the hype around
inconvenience. Looking for a parking
powertrains
pollution and decreases road safety,
driverless
cars,
and
electrified
advanced
connectivity, there remains a basic and seemingly simple task that continues
to
plague
drivers
regardless of global market or vehicle
segment: parking.
A trivial matter it may seem, but the
issue is more profound than one might
expect,
with
ramifications
extending far beyond simply minor
62
space in urban areas contributes to air
whilst those sat in traffic are losing
time and money. Research from US traffic
information
expert
INRIX
revealed that drivers globally spent 9% of their time behind the wheel sitting in traffic in 2016. It also found that traffic congestion cost US drivers
US$1,400, UK drivers £968 (US$1,283) and German drivers €1,531 (US$1,800) each in the same year.
Automotive Megatrends Magazine
Smart parking
“
OEMs aren’t traditionally consumer-facing businesses, as a majority of sales are through dealerships. Therefore, they aren’t yet equipped to take daily payments or subscriptions directly from consumers during journeys - Ozgur Tohumcu, Chief Executive, Tantalum
What’s more, it is believed that a
only reducing traffic congestion but
among others, offers an embedded
congestion is a result of drivers
While INRIX has its own apps to this
information about off-street parking
significant
portion
of
inner
city
hunting for a parking spot. “This is a day
to
day
problem
for
cities,
especially big cities,” explains Graham
Cookson, Chief Economist and Head of Research at INRIX. Indeed, drivers
in the US, the UK and Germany spent an average of nearly nine minutes in
pursuit of a parking space in 2016,
according to INRIX research released
July 2017. “The cost of parking is huge, and in London equates to 65 hours a year,” adds Cookson.
There has been considerable activity
also the subsequent air pollution. end, other navigation providers also use its services. Waze, for example,
has access to INRIX parking data and can route drivers to nearby parking via
in-car apps. Other providers such as
Tantalum offer parking-specific apps
that are designed to make the
payment process easier and quicker. Pay.Car, the company’s dedicated end-to-end connected
billing
vehicles,
platform means
for
that
drivers no longer need to carry cash to pay for parking.
among suppliers to develop smart
Nokia’s spun-off mapping unit, HERE,
a parking spot with greater ease, not
includes Audi, BMW and Daimler,
technologies that can help drivers find
www.automotivemegatrends.com
now owned by a consortium that
parking
service
that
provides
facilities close to end destinations or along a route. It is even possible to
specify that parking spots have nearby security cameras or on-site parking attendants.
Overpay or underpay, but you’ll still be out of pocket
In addition to the stress of finding a spot in the first place, many drivers
are also stung by parking fines, either
as a result of not paying in the first place or not extending the payment period. However, connected services available
today
can
reduce
the
63
“
Smart parking
In the traditional model you don't necessarily know how long you're going to be parked for – do you pay for 30 minutes, an hour, an hour and a half? This kind of connected car technology has a great opportunity to tackle those two problems - Graham Cookson, Chief Economist and Head of Research at INRIX
chances of receiving a parking fine
altogether. Tantalum’s Chief Executive, Ozgur Tohumcu, says that its Pay.Car
INRIX On-Street Parking A seamless experience giving drivers real-time parking information to take the headache out of parking.
service can ‘automate parking’ via the connected car.
£2/ hr
“Imagine your vehicle knowing the
£
£4/ hr
parking rules in your lot of choice and
auto-renewing your parking if you haven’t
returned
in
time,
while
notifying you in advance to ensure you leave before breaching any maximum explains.
stay
“With
restrictions,” the
he
technology
Find
all on-street parking options
near my destination
Compare
availability, prices and
other criteria such as hours of use and accessibility
Pay
for your parking with your car
or on your mobile phone
SOURCES 1 IBM Commuter Pain Survey http://www-03.ibm.com/press/us/en/pressrelease/35514.wss 2 Donald Shoup, The High Cost of Free Parking, Chicago: Planners Press, 2005 and 2011. 3 IBM Commuter Pain Survey http://www-03.ibm.com/press/us/en/pressrelease/35514.wss 4 Frost & Sullivan, 2015, "Strategic Analysis of Smart Parking Market in Europe and North America"
available today, you can pull up to a
INRIX’s Cookson points out that there is
an hour, an hour and a half?” he
away, leaving the vehicle to monitor
not paying at all – but also overpaying
technology has a great opportunity to
parking spot, park and then walk
the time until you drive out of the parking
zone,
and
automatically
picking up the bill from your vehicle wallet.” By embedding this form of
intelligence directly into the vehicle itself, drivers could eliminate parking fines altogether, he believes.
64
not only the issue of underpaying – or as a result of making an estimated guess at the parking meter. Many
explains. “This kind of connected car tackle those two problems.”
drivers are spending more on parking
According to the INRIX study, US
traditional model, you don't necessarily
while in the UK and Germany
than is necessary, he explains. “In the
know how long you're going to be
parked for – do you pay for 30 minutes,
drivers overpay US$20.4bn a year, overpayments
total
€4.4bn respectively.
£6.7bn
and
Automotive Megatrends Magazine
Smart parking
Slow adoption
drivers who are willing to pay for the
But while there are promising signs in
usefulness becomes established, they
terms of technological developments, current figures show that more needs
to be done to bring these services to cars. “The technology's there and
adoption is starting but, as this survey demonstrates and as our data shows, this is still a huge problem,”
“
affirms Cookson.
latest tools and gadgets. As their
tend to become standard equipment and over time make their way down to
the lower models and into the mass market brands,” he explains. “But it's
also an awareness issue, and it is still
surprising that outside of the industry an average driver is unaware that these tools are available.”
and
Tantalum currently estimates that
number of issues. Firstly, OEMs have
connected by 2025. “Over the next five
Tantalum’s
Tohumcu
agrees,
believes adoption dwindles due to a been slow to adopt new services, and “early connected car programs have
had relatively limited functionality,” he says. “Secondly, aftermarket dongle
54% of passenger vehicles will be years, we will start to see solutions to these
problems
that
will
drive
adoption and subsequently automate the parking experience,” concludes
Over the next five years, we will start to see solutions to these problems that will drive adoption and subsequently automate the parking experience. Distribution of these types of services will become a priority - Ozgur Tohumcu, Tantalum
solutions have been too expensive.
Tohumcu. “Distribution of these types
consumer-facing businesses, as a
What’s
Thirdly,
OEMs
majority
of
aren’t
sales
traditionally
are
through
dealerships. Therefore, they aren’t yet
of services will become a priority.” more,
consumers
desire this technology.
clearly
equipped to take daily payments or
The INRIX survey of drivers in the US,
during journeys.”
85% of respondents would like the
subscriptions directly from consumers Cookson suggests that it will simply
take time for the fleet to refresh and for new connected services to filter down
from luxury and premium vehicles into entry-level vehicles. This can already be
seen today, with many A-segment vehicles
featuring
optional
infotainment systems with real-time navigation services. “It starts with the
premium makes because they have
www.automotivemegatrends.com
Germany and the UK found that 75-
ability to reserve parking through an app or service, and just under half be
keen to use a mobile payment platform, be it through an embedded
system in the vehicle or through a mobile
app.
Whether
intelligent
parking services will eventually find a
spot in the connected car for good is unclear, but the technology is readily
available and OEMs will need to find a way to bring it to market.
65
Steel in the mix
Could life-cycle assessments shift the focus from the tail-pipe? The drive to cut vehicle emissions remains as strong as ever, but moving forward, OEMs may need to take more into account than simple vehicle emissions. By Xavier Boucherat
F
or most people, the term
The EU aims to drive fleet average
images of gridlocked cities
kilometre – a 40% reduction compared
‘vehicle emissions’ conjures up
rendered
smoggy
by
tailpipe
emissions. OEMs and suppliers alike
have scrambled to bolster the visibility
“
emissions
below
95
grams
per
with the 2007 average of 158.7 grams per kilometre.
of their clean vehicle portfolios in
With
stringent new greenhouse gas (GHG)
acceptance rising, it seems little can
recent years, in preparation for emission targets taking effect in 2021 and
2025
for
US respectively.
Europe
and
the
Few would argue that tailpipe exhaust is responsible for a sizeable portion of global
carbon
emissions.
The
European Commission, for example, estimates that cars are responsible for
some 12% of total EU CO2 emissions.
battery
prices
dropping,
performance improving and customer stop more electric vehicles (EVs)
reaching the road to play their part in hitting these targets. But this excessive
focus on the tailpipe could prove misguided. That’s according to Jonas Adolfsson,
Business
Development
Automotive at SSAB. The advanced high
strength
manufacturer
is
steel a
(AHSS)
part
of
WorldAutoSteel (WAS), a group of 22
We welcome the increased attention to endof-live aspects on vehicle design, where high strength steel can not only help reduce the amount of material used in a vehicle, but can also be fully recycled
66
Automotive Megatrends Magazine
“
Steel in the mix
The mix of materials in automotive applications will increase, and steel can be easily separated from other industrial and domestic waste products by magnetic techniques, so steel will prove a good solution for a dismantler. In addition, steel recycling infrastructures are already well established throughout the world
© SSAB
manufacturers that promotes the
product’s end of life. Using these
Automotive Energy & GHG model,
meet the automotive industry’s needs
outperform lightweight alternatives as
100%
global steel industry’s capability to sustainably and responsibly. Tailpipe
emissions count for only a portion of
benchmarks, they say, steel could a greener choice.
vehicle emissions overall, they argue,
Aluminium, for example, is a popular
originally
help cope with heavy battery weights,
and CO2-per-mile-based targets were conceived
to
achieve
reductions in oil consumption, not necessarily to curb GHG emissions.
In order to tackle GHG emissions
effectively, the group advocates lifecycle assessments (LCA) for vehicles.
choice among EV manufacturers, to but
with
penetration
increasing,
environmental problems already widely
discussed within industry circles today will be brought to the attention of the general public.
These take into account emissions
One is the energy intensity involved in
raw
of
from across the car’s lifetime, from material
extraction
to
the
www.automotivemegatrends.com
manufacturing. Using the University California
Santa
Barbara
WAS argues that an EV made from AHSS
uses
some
36,000
megajoules less energy over its
lifetime than one made from 100% aluminium. The complex procedure for aluminium extraction and refining,
they say, means that aluminium
production uses eight times more energy per kilo than AHSS.
Another is material recycling. Whilst aluminium recycling is fully possible,
says Adolfson, from an LCA point of view, things might not add up. “To recycle aluminium, you have to be
careful to separate different grades,”
67
Steel in the mix he explains. “For example, if you put a
piece of 7000-alloyed aluminium in a
basket for a 6000-alloyed sheet, it destroys the whole melt. Steel does not have this restriction.” In this regard,
aluminium recycling is therefore a more complex task in which it is easier to make costly mistakes.
Another potential material of choice
for lightweighting purposes is carbon fibre reinforced plastic (CFRP) – with
costs decreasing, the high-strength,
low-weight polymer may not be the preserve of the supercar segment
forever. But from a sustainability and cost point of view, says Adolfsson, the future isn’t great, arguing that a life-
cycle assessment (LCA) of a vehicle featuring
CFRP
could
mean
an
increase in GHG emissions.
New lease on life
“
By contrast, says Adolfsson, AHSS is fully recyclable. As he points out,
almost half of the world’s current steel production is made using recycled steel. “The mix of materials in
automotive applications will increase in the near future,” he says, “and steel can be easily separated from other
There are no considerations for OEMs when it comes to the quality or performance of recycled AHSS. Metallic bonds are restored upon solidification, and continually recover their original performance properties, even after multiple loops
industrial
and
domestic
waste
products by magnetic techniques, so
steel will prove a good solution for a
dismantler. In addition, steel recycling infrastructures
are
already
well
established throughout the world.”
For manufacturers, he says, recycled
AHSS presents a win-win situation,
lowering carbon footprint whilst also removing material from the car, meaning
lightweighting
benefits.
“There are no considerations for OEMs when it comes to the quality or
performance of recycled AHSS,” he says. “Metallic bonds are restored
upon solidification, and continually © SSAB
68
recover their original performance
properties, even after multiple loops.
Automotive Megatrends Magazine
“
Steel in the mix
At the end of its useful life, a steel product can be converted back into new and better steels, often for use in more demanding applications
© SSAB
At the end of its useful life, a steel
This, coupled with rising material
announced its REALITY project had
new and better steels, often for use in
increasingly valuable commodity.
production techniques, allowing for
product can be converted back into more demanding applications.”
SSAB itself is already using around 20%
recycled
automotive
product
applications.
in
its
Moving
forward, the company has even
greater ambitions – by 2025, it hopes that customers can save a
combined 10 million tonnes in CO2
emissions
through
further
development of the steel. Beyond
that, the company itself is hoping to perfect a ‘fossil free’ steelmaking process by 2045.
Incoming incentives The European Commission estimates
that every year, some seven to eight
million tonnes of waste are generated in the region by end-of-life vehicles.
prices, have made scrap vehicles an Now
tasked
with
extended
responsibility, these developments
have made the challenge for OEMs to build easily recycled vehicles all the
Aluminium recycling, the manufacturer
announced, used up to 95% less energy than primary aluminium production.
In the meantime, SSAB will continue its
aluminium
that a sharpened focus from across
material used. This includes the industry,
which
also
believes it is on course for a more
sustainable future. In October 2017, Novelis claimed that some 55% of materials used in the aluminium making process were recycled. The
body of America’s best-selling car, the Ford F-150, has been largely built from
aluminium since the launch of the 2015 model. According to Novelis, the company collected enough scrap metal
over the 2017 period to produce 30,000 F-150 bodies per month.
A further 50,000 tones of scrap
95% recovery and re-use of vehicles.
body shells. In September 2017, JLR
www.automotivemegatrends.com
further use of recycled materials in cars.
more important, regardless of the
2015 targets for the European End of Life Vehicle Directive called for at least
developed new closed-loop aluminium
collected equates to 200,000 Jaguar XE
efforts in the AHSS sector, and believes the materials industry can only be a good
thing.
“We
welcome
the
increased attention to end-of-life aspects on vehicle design,” says
Adolfsson, “where high strength steel can not only help reduce the amount
of material used in a vehicle, but can also be fully recycled.” Now more than ever, says SSAB, companies need to
discard linear business models and embrace a zero-waste circular model, in which resource efficiency, repairing, recycling
and
upgrading
are
emphasised. With these activities in mind, says the company, steel is the far more manageable option.
69
Tesla's electric truck
The Tesla Semi – powered by disruption For the truck industry, the implications of the Semi are wide and varied, redirecting the legacy OEMs’ powertrain strategies and normalising electric HD trucking, writes Oliver Dixon
W
hatever else may be said
about Tesla, it cannot be accused of reticence, as
underlined by the recent unveiling of the all-electric Semi Class 8 truck. For a vehicle that exists in a very basic
form, asks more questions than it
answers and, which would in normal times be relegated to the category of ‘concept’, Tesla’s Semi has generated
more than the average number of
column inches usually devoted to a heavy truck.
Not just more than its fair share of
column inches, but also more than its
fair share of controversy, rapturous support, disdain and unstinting praise.
Trucks are usually relatively prosaic
objects of interest only to a small
subset of the population. Vehicles tend to divide opinion once they have entered service; Tesla’s electric Semi has managed to achieve the same
level of debate before even entering
production. If Tesla achieves nothing else with the Semi, this, it can be said with absolute certainty, is a first.
It’s difficult to develop much by way of concrete
opinion
and
coherent
analysis about a product that does
not, as yet, exist. That which Tesla rolled into an aircraft hangar in
November 2017 is a concept, and is Source: Tesla Motors
70
thus, it must be assumed, a work in progress. But that should not detract
Automotive Megatrends Magazine
“
Tesla's electric truck
Tesla has not launched a truck but a relatively cheap way of establishing sustainable environmental credentials. And let’s face it: for such credentials, US$5,000 is very cheap indeed
Source: Tesla Motors
from its longer-term significance, and
evidence – that the technology exists to
reaching this baseline. Thus, while the
broader context now seems timely.
and operationally directly substitutive
in functional form? Put simply, no.
so consideration of its place in a Following the glittering launch event,
power a truck that is both financially with a diesel-powered truck.
how much is really known about the
At the heart of transportation is the
is: very little. Yes, the technology exists
supply and demand that sees a point of
Semi? As this goes to print, the answer
to power a truck-shaped object with
electricity. Tesla may lay claim to the highest profile launch of this concept, but it’s a launch of technology that already exists.
And that is about all that is known. Crucially, very little is known about the
range of costs involved in electric HD trucking, an area so complex that
analysts have only begun to scratch the surface. Understanding that range – both endogenous and exogenous – will
morph analysts’ initial assertions from “yes, the technology exists to produce an electric truck”, into one that asserts
– with confidence and quantifiable
www.automotivemegatrends.com
Tesla Semi exists in shape, does it exist So what just happened?
notion of capacity – fundamental
In a word: disruption. For the legacy
equilibrium
plans will cause significant strategic
reached
when
loads
available are matched by trucks
available. Therefore, de facto, all truck
purchases are substitutive – be it on an intra-brand basis or, as in this case,
based on an intra-fuel basis. Simple
commercial logic and fundamental economic analysis would thus posit
that an electric truck must be equal to a conventional diesel-powered truck
when viewed from an operational cost perspective. Operational cost is a
function of whole life cost – and when it comes to electrification, the notion of operational groping
cost
around
leaves in
everyone
the
dark.
Operational cost is the baseline, and, as
of now, we do not know the true cost of
truck OEMs, Elon Musk’s HD truck disruption, and lead to some very difficult decision-making. It is hard to
remember the point at which – in the North American market – a new
entrant showed up. The two non-USdomiciled OEMs, namely Daimler and
Volvo, effected their respective market entries through acquisition, so we have to go back many decades to find
a start-up. Now with Tesla following Nikola, we have two apparent new
market entrants in the space of under four years. Moreover, they are new market entrants with a differentiated
and thus potentially value-added proposition,
and,
perhaps
most
significant of all, there are two of them.
71
Tesla's electric truck A market constituted of a single player
infers either a perfect monopoly or an
organisation with a product for which
no market exists. A market constituted
“
of two or more players – as we now have – infers a degree of legitimacy.
This, in itself, is perhaps one of the most significant functions of Tesla’s recent announcement, and one that adds a significant degree of disruption
to the future shape of the truck manufacturing landscape.
Source: Tesla Motors
For the legacy truck OEMs, Elon Musk’s HD truck plans will cause significant strategic disruption, and lead to some very difficult decision-making
In a roundabout way, regulation is –
raising capital. Is a truck OEM without
with that positive is, in terms of CSR
OEMs. Regulatory compliance, the
truck OEM? The cautious analysis here
In
strategically – a friend of the legacy ultimate arbiter of a vehicle’s utility, has
shaped vehicle design over the past 30 years. Transportation is a derived
demand, and one that is dependent
upon freight, and upon the trucks to
haul that freight; yet the best truck in the world quickly becomes the worst
an electrification strategy a sustainable
would suggest it is not; electrification has
thus
moved
from
being
a
strategically aggressive position to one
that is strategically defensive. And Tesla has now poured yet more disruption into already muddied waters.
truck in world if it is unable to fulfil that
How much will it cost to participate in
compliance. This is a fundamental and
have been circulated which differ
task through a lack of regulatory ultimately a binary issue, but also one that guides OEM strategy.
Now that we have an apparent and perhaps
viable
alternative,
that
strategic locus has changed. Legacy
OEMs may have been entirely happy to
continue pursuing a diesel strategy; now they cannot – an OEM without a
the electrification revolution? Figures
depending on vehicle range, but these figures are entirely misleading. At this
point in time, for a trucking fleet to derive maximum benefit from Tesla, the buy-in is a mere US$5,000, namely
the cost of reserving a yet-to-be-built
has
not
cheap way of establishing sustainable environmental credentials. And let’s
face it: for such credentials, US$5,000 is very cheap indeed.
From a long-term perspective, Tesla is
forcing not a product but an issue, and the legacy OEMs have no choice but to
respond in kind – and with added
costs. There are many questions surrounding the viability of the Semi, and – it must be observed – not a few
questions about the sustainability of Tesla’s long-term business model.
be seen not as the launch of a truck,
is that electrification is seen – in
72
Tesla
There is little certainty at this stage
That’s an awkward image to present,
damaging when looked at in terms of
regard,
That really does not matter at this
about
and one that is potentially significantly
this
launched a truck but a relatively
electric Semi.
coherent approach to electrification is
an OEM that is falling behind the pack.
and sustainability, hugely beneficial.
anything
in
the
electric
trucking debate, but what is certain
broader perceptual terms – as an overall positive. Being associated
point; the launch of the Semi should
but of a stalking horse. What happens next, and over the coming months and years, will show the extent to which that stalking horse has served its purpose.
Automotive Megatrends Magazine