Hitched Media Kit

Page 1

Between Spring Break and the summer tourism season, between the October swell and the holidays, Far West Texas is seeing more and more destination weddings. In fact, weddings have become BIG BUSINESS for this area. For that reason, the publishers of the Marfa Gallery Guide present to you: HITCHED: West Texas Wedding Guide. This biannual, full-color, high-quality magazine will exlusively showcase wedding professionals, venues and resources in Far West Texas. Debuting June 2015


THE HITCHED EDITORIAL PLATFORM:

HITCHED connects the best wedding professionals with the right brides and grooms. We strive to deliver beautiful, meaningful, youthful and truthful content that is unique to Far West Texas.

EDITORIAL AREA:

HITCHED editorial coverage is focused on Far West Texas and the communities of: Alpine, Balmorhea, Fort Davis, Fort Stockton, Lajitas, Marathon, Marfa, Study Butte and Terlingua, as well the metropolitan areas of El Paso and Midland/Odessa.

INDUSTRIES COVERED:

Beauty & Spas, Catering, Decor, Dress & Attire, Entertainment, Floral, Gifts & Favors, Hotels & Lodging, Invitations & Programs, Jewelry, Officiants, Photography/ Video, Planners & Coordinators, Rentals, Restaurants, Transportation, Travel, Wedding Cakes and Venues.

AVERAGE COST OF A WEDDING $27,500 IN TEXAS In 2014 AVERAGE 165 NUMBER 21% more than the OF GUESTS national average AGE GROUP OF 25-29 TEXAS BRIDES/ Younger than the national GROOMS averages of 30 for brides and 31 for grooms. AND BRIDES STILL 4 OUT OF 5 BRIDES LOVE MAGAZINES! USE AN AVG OF 3 BRIDAL MAGAZINES

Is your industry missing from this list? Let us know!

Summer 2015 Ad close: May 1 Materials Due: May 1 On stands: by June 15 Winter 2015 Ad close: November 1 Materials Due: November 1 On stands: December 15


CommErCIal HITCHED is free of charge to the reader and can be found in locations throughout Far West Texas. We will also distribute the magazine to select bridal salons in El Paso, Midland/Odessa, Austin, San Antonio, Dallas, Fort Worth and Houston. All advertisers with brick and mortar locations are invited to be a distribution point. . DIrECT maIl: Readers can order individual copies of HITCHED via the website to be mailed directly to their homes or places of employment. DIGITal: All issues of HITCHED can be downloaded in PDF form directly from the website. It is also available digitally through ISSUU.com (free) and iBooks (nominal charge). Advertisements and listings in the digital versions are clickable, sending readers directly to your website.

100+ oUTlETS

The photography in this media kit is courtesy of Lesley Brown of Marfalite Studios - marfalite.com.


A FREE RESOURCE FOR ADVERTISERS AND USERS

It’s never been easier to market your business online. Our out of the box solution supplies you with your own customizable page. We’ll propogate the data and you edit to your liking. Change out images and text. Update your contact information. It’s all at your fingertips!

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<<< See the site for more details. Or find us on social media:


VALUE ADDED ADVERTISING FUll EDITorIal lISTING in our directory section (located in the last quarter of the print magazine), featuring company information, phone number, website and write-up. EXClUSIVE oNlINE lISTING in the directory section of HitchedMagazine.com, featuring company information, phone number, address (with interactive an Google map), link to your site and write-up. Via our admin module, you can control the images that appear on this page and edit your write-up to suit your needs. Users can contact you directly from the directory listing simply by clicking the CONTACT button. INClUSIoN IN DIGITal EDITIoNS: Both the PDF and flip-through digital versions of our magazine are equipped with direct links from advertisements, so that readers need only click on your ad or directory listing to be taken directly to your site. You may choose the landing page/s for these links so that you may monitor the traffic coming from our digital editions or custom craft content to our readers. BUlK CoPIES: Complimentary issues are provided to any advertiser who wishes to share them with clients. We also invite you to be one of our listed distribution points, by which we will provide you with a sturdy and attractive rack. EDITorIal CoVEraGE: HITCHED makes every attempt to source its advertisers and feature advertiser photographs. It is best to commit to advertising as early as possible in order to meet the editorial deadlines.



Media Kit // Rate Card

RATES//MECHANICAL SPECS

AD SIZE (w x h) INTRODUCTORY RATE

Full Page 8.25 x 11.125 inches (full bleed) $788 Trim size: 8 x 10.875 $985 (Premium spaces: Live space: 7.5 x 10.375 inside covers, page 1) Deadline // February 28, 2014 $1385 (Back cover*)

Two Page Spread $1400 16.25 x 11.125 inches (full bleed) $1800 (Centerfold*) Trim size: 16 x 10.875 Live space: 15.5 x 10.375 Half Page Horizontal $580 8.25 x 5.5 inches (full bleed) Trim size: 8 x 5.25 Live space: 7.5 x 4.75 Half Page Vertical $580 4.125 x 11.125 inches (full bleed) Trim size: 3.875 x 10.875 Live space: 3.25 x 10.375 Third Page Vertical $420 2.3125 x 10 inches (non bleed) Third Page “Square” $420 4.625 x 4.875 inches (non bleed) Marketplace Listing $50 Text-only directory listing Free with purchase of *The back cover and the any ad above or may be centerfold spreads cannot be purchased online. Please purchased independently. contact us to secure these See format below: spaces. Business Name Address (if brick and mortar) Web Address Contact info you’d like to include Hours of Operation Business Description (not to exceed 30 words) Please also let us know what city/ region you’d like to be listed in.

WIth yoUR aD, yoU ReceIVe: FULL EDITORIAL LISTING in the Marketplace section of the magazine, featuring company information, phone number, website and write-up. EXCLUSIVE ONLINE LISTING on the website, featuring company information, phone number, address (with interactive an Google map), link to your site and write-up. INCLUSION IN DIGITAL EDITIONS: Both the PDF and flip-through digital versions of our magazine are equipped with direct links from advertisements, so that readers need only click on your ad or directory listing to be taken directly to your site. You may choose the landing page/s for these links so that you may monitor the traffic coming from our digital editions or custom craft content to our readers. BULK COPIES: Complimentary issues are available to any advertiser who wishes to share them with clients. EDITORIAL COVERAGE: HITCHED makes every attempt to source its advertisers and feature advertiser photographs. It is best to commit to advertising as early as possible in order to meet the editorial deadlines.

DEBUTING JUNE 2015! DEADLINE FOR ART IS MAY 1, 2015 Ads must be at least 300dpi. PDF, AI or EPS file format preferred. Do not submit ads designed in Word. Display ad design services are available for an additional fee. Please contact us for details. Cash, check and credit cards are accepted. Please make checks Payable to hItcheD. Payment is due at booking. Checks must be mailed to Marfa Publishing: PO Box 680 Marfa, Texas 79843 HITCHED: West Texas Wedding Guide www.hitched-magazine.com www.hitched-west.com


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