PORTFOLIO BOOK
HTTP://CARGOCOLLECTIVE.COM/MARIAHELLAND
GRAPHIC DESIGN
MARIA HELLAND
Maria Helland Graphic Design Portfolio Text, photographs and design by Maria Helland
introduction Hello, lets do an introduction. My name is Maria Helland, born 6th of april 1988 and I am a passionate Graphic Designer. I enjoy graphic design, illustration, photography, typography, music, fashion and epic design in general. I graduated from Southampton Solent Uni. june 2012 and this is my portfolio.
LP COVER School project: Design a cover for a band/artist describing the sound correctly
FRONT
[ THE COSMIC GAME : THIEVERY CORPORATION ]
The new, highly-anticipated Thievery Corporation LP containing 16 original compositions including special guest appearances by David Byrne, Perry Farrell and The Flaming Lips. A kaleidoscopic swirl of phsychedelia, club Indian, rock, Brazilian, easy-listening and other wordly influences.
BACK
A [01] Marching the hate machines (into the sun) feat. The Flaming Lips [02] Warning shots feat. Sleepy Wonder and Gunjan [03] Revolution Solution feat. Perry Farrell [04] The Cosmic Game [05] Satyan Shivam Sundaram feat. Gunjan [06] Amerimacka feat. Notch [07] Ambicion Eterna feat. Vemy Varela [08] Pela Janela feat. Gigi Rezende
B [09] Sol Tapado feat. Patrick de Santos [10] The Heart’s a Lonely Hunter feat. David Byrne [11] Holographic Universe [12] Doors of Perception feat. Gunjan [13] Wires and Watchtowers feat. Sista Pat [14] The Supreme Illusion feat. Gunjan [15] The time we lost our way feat. Loulou [16] A gentle dissolve
poster School project: Design a poster for the 2012 degree show for Southampton Solent Uni.
Southampton Solent University school of design degree show 2012
brief panic coffee insomnia breakdown breakthrough deadline
degree show opening: private view fri: 8th june, 6 pm SUBSEQUENT OPENING: SAT 9TH JUNE 10 AM - 5 PM/ MON 11TH JUNE 10 AM - 7 PM/ TUE 12TH JUNE 10 AM - 7 PM/ WED 13TH JUNE 10 AM - 7 PM/ THU 14TH JUNE 10 AM - 4 PM BA HONS GRAPHIC DESIGN SECOND FLOOR 9 CASTLE WAY SOUTHAMPTON SO14 2BX HANTS
INFO@SOUTHAMPTONGRAPHICS.COM
TLF: 02380 319000
WWW.SOUTHAMPTONGRAPHICS.COM
poster School project: Design a poster with the given title “Bastards of typography�. The headline have to be hand-made. In this case it is made out of black sew-thread.
Typo g ra ph y is th e a rt a n d te c h n iqu e s o f arrangi ng type , type de sig n , a n d mo dif yin g type g ly phs. Di s pla y typo g ra ph y is a po te n t e le me n t i n graphi c de sig n , wh e re th e re is le ss c o n c e rn f o r readabi l i ty a n d mo re po te n tia l f o r u sin g type in an arti sti c ma n n e r. I t’s ve r y e sse n tia l f o r de sig n e rs to hav e a g o o d u n de rsta n din g o f typo g ra ph y a n d sel ecti on as th e impo rta n c e o f typo g ra ph y in de sig n c an’t be ne g le c te d. T h e pro pe r se le c tio n o f typo g raphy can c o n ve rt yo u r n o rma l de sig n in to ve r y a ttra cti v e pi ece o f a rt. Amo n g o th e r th in g s, c re a tive ty pography ma n a g e s to a c h ie ve th re e n e c e ssa r yo bjecti v es of g ra ph ic de sig n ; L o o k, Appe a ra n c e a n d Outcome wh ic h h e lps yo u to ke e p a pa rt f ro m n o rmal w av e. H a n dma de Style Typo g ra ph y h a s be e n qu ite popul ar f o r a wh ile n o w, a n d it do e sn ’t se e m like i t’s goi ng a wa y a n ytime so o n . So f u c k th e ru le s a n d l et y ourse lf be a ma ze d by th e o pe n min de d type s of today. Ba sta rds lo ve typo g ra ph y .
magazinecover School project: Design a cover for a new music magazine. Pick your own name and contex. Photo credit: Clement Louis
page 6
page 23
page 49
james blake: killing dubstep?
art-rock scene: during the seventies
festivals: the people have voted
page 12
page 31
Piracy: how does it affect the artists and the bands?
street musicians: we follow six musicians during their everyday life
uk ÂŁ7.90
magazinecover School project: Design a cover for a new fashion magazine. Pick your own name and contex. Photo credit: Vee Speers
ar t fashion illustration design +++
/ Vee Speers: Photography / Top 5 Designers / Fashion illustration: Birdie & Me / Walk of Shame / Fond of good liqiour? / Old school designers / At home: Erin Wasson / Eastern Bloc Fashion / Fashion Blog; Amlul /
magazinecover School project: Design a cover for a new fashion magazine. Pick your own name and contex.
Magazine No. 01 ~ Sept - 2012
FASHION BLOGGERS 101 / ARTSMART / FRANK OCEAN / FALL TRENDS +++
ANTI Make a business card with the following info: Your name, address and the following title: “Anti’s new Designer”
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FRONT
ANTI´S NEW DESIGNER
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* ANTI´S NEW DESIGNER
BACK
HTTP://CARGOCOLLECTIVECOM/MARIAHELLAND
ANTI Make us a poster with the following headline: “Thanks to this poster, Anti hired me as a Senior Graphic Designer.�
Thanks to this poster, Anti hired me as a Senior Graphic Designer.
SWIRL Design a new store-concept that focus on making the shopping experience easier and less stressful.
about swIRL
what is swirl concept?
a lot of women are not aware of their body measurements which often can lead to bad shopping choices and a depressing experience. swirl concept will lead women in the right direction and make them more conscious of their body type and help them how to dress to look good with what they have!
we focus on comfort, fit and basic trends for woman between twenty and up and our goal is to improve the everyday life when it comes to shopping.
what is your body type?
does it look good from every angle?
in our swirl shops you will find what we call a scanme - a body mapping scan that gives you the measurements of your body and tells you what body type you are. this way you can find what is right for you without any confusions.
in our swirl shops you will find what we call a twirl booth - a special designed fitting room that gives you an all-around tour of the outfit you are trying on. this way you will be able to see how the outfit looks from every angle and the shopping will turn out to be a lot easier.
we have come up with some methods that improves the experience of shopping.
_LOGO
swIRL swIRL _fonts
swIRL swIRL
_the fifth element
_colors
ST MARIE THIN: ABCDEFGHIJKLMNOPQRSTUVWXYZ
< cmyk: 3/7/92/0 < rgb: 252/225/44
bebas neue: abcdefghijklmnopqrstuvwxyz
< cmyk: 42/39/36/17 < rgb: 134/127/129
LANE NARROW: ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
< cmyk: 48/37/37/18 < rgb: 134/134/135
_clothing tag
about SWIRL CLOTHING
swIRL
_poster
swIRL does it look good from every angle?
about SWIRL CLOTHING A LOT OF WOMEN ARE NOT AWARE OF THEIR BODY MEASURMENTS WHICH OFTEN CAN LEAD TO BAD SHOPPING CHOICES AND A DEPRESSING EXPERIENCE. SWIRL CONCEPT WILL LEAD WOMEN IN THE RIGHT DIRECTION AND MAKE THEM MORE CONCIOUS OF THEIR BODYTYPE AND HELP THEM HOW TO DRESS TO LOOK GOOD WITH WHAT THEY HAVE!
WHAT IS YOUR BODYTYPE? ARE YOU ONE OF THOSE THAT NEVER LEAVE A STORE WITH CONFICENCE AND CERTAINCY THAT YOU HAVE MADE THE RIGHT SHOPPING DECISION? WOULDN’T IT BE NICE IF THERE WAS SOME WAY YOU WOULD KNOW EXACTLY WHAT WOULD FIT YOU THE BEST? SWIRL WILL MAKE THAT HAPPEN! YOU CAN TRY OUT OUR SCANME OR TWIRL BOOTH OR YOU CAN LOG ONTO:
WWW.SWIRL - UPLOAD.ORG
AND TURN YOUR SHOPPING INTO A BLAST!
in our swirl shops you will find what we call a twirl booth - a special designed fitting room that gives you an all-around tour of the outfit you are trying on. this way you will be able to see how the outfit looks from every angle and the shopping will turn out to be a lot easier.
_the swirl shop
is this the right fit for my body? AFTER PASSING THE FRONT DOOR THE SCANME WILL AUTOMATICALLY MEASURE YOUR BODY AND GIVE YOU THE ANSWERS YOU NEED ON A RECIEPT!
swIRL
Your measurments: height: X cm bust: X cm hip: X cm waist: X cm your bodytype: x
scanme twirl booth fitting rooms
HOW DOES THE OUTFIT LOOK ON YOU? HOW DOES MY BUM LOOK IN THESE JEANS? DOES THIS DRESS LOOK GOOD FROM EVERY ANGLE? IS THIS THE RIGHT SIZE? HOW DOES IT LOOK FROM THE SIDE? HOW DOES MY LEGS LOOK IN THIS SKIRT? TWIRL BOOTH GOT THE ANSWERS!
a ladies dram Design a 21st Century Whisky for woman
we have come up with a whisky that are lighter and fresher, but still strong in taste and more suitable for woman. Whisky can be described as a journey and this is made based on that term. This is a whisky designed and made for the dreamer and the adventurer, the woman that appreciate the time where she can pour herself a glass, with relaxation and disappear into the wilderness of freedom. This is a glass of â&#x20AC;&#x153;A ladies dramâ&#x20AC;?.
BARNAS DAGER Design a logo with the title â&#x20AC;&#x153;Barnas Dagerâ&#x20AC;? that is going to represent a campaign focusing on children and families needs while shopping on malls.
BYE!