3rd Quarter 2014 Market Within A Market

Page 1


WHAT IS A MARKET WITHIN A MARKET?

Just as the weather is different from Los Feliz to Santa Monica so is the Real Estate climate. While it may be cloudy & overcast in Marina del Rey, at the same exact time, it may be warm & sunny in the Mid Wilshire area. The Real Estate market works the same way. Year-to-year there may be a significant sales increase in Venice while at the same time there is an alarming drop in sales price from the Palms – Mar Vista area even though they are literally blocks from one another.

With our vast years of experience, we at Keller Williams have come to notice that like the need for a sweater by the beach and a T-shirt in the Valley, every market within a market has a very different

climate and therefore requires its own set of statistics for you to truly understand what is going on in your neighborhood. Although you can easily access the broad national, state, and/or country trends published by the media, they may not have anything to do with what is occurring in your own backyard. After all, you wouldn’t watch a weather channel report for Seattle to decide if you

need an umbrella that day would you?


WHY THIS BENEFITS YOU – OUR CLIENT

Our extensive experience & knowledge has led us to notice that markets within markets may be performing in a different way from one another and from national averages.

With the current stringent lending situation, having knowledge of the specialized market trends for the neighborhood you are contemplating is vital for true success in your transaction.

Don’t be mislead by ideas that are not actual facts. What is in fact occurring in the markets of those areas may be counterintuitive of notions or ideas you may have perceived from national averages. Knowledge is power and knowing all the facts will give you the power to make the most educated choice.


BEL AIR– HOLMBY HILLS

SFR

Median Price ……………………..…….

$1,925,000

Median Price ……………………..…….

$2,021,500

5.0%

Average Price per Square Foot ….…

$962

Average Price per Square Foot ….…

$842

-12.5%

Properties Sold ……………………….

34

Properties Sold ……………………….

32

-5.9%

Properties Pending Sale ………………

46

Properties Pending Sale ………………

30

-34.8%

Properties For Sale …………….……...

193

Properties For Sale …………….……...

173

-10.4%

Days on Market (Pending Sale) ….…..

83

Days on Market (Pending Sale) ….…..

65

-21.8%

Percent Under Contract ………….……

23.83%

Percent Under Contract ………….……

17.34%

-27.2%


BEVERLY CENTER – MIRACLE MILE

SFR

Median Price ……………………..…….

$1,157,500

Median Price ……………………..…….

$1,320,500

14.1%

Average Price per Square Foot ….…

$610

Average Price per Square Foot ….…

$669

9.7%

Properties Sold ……………………….

62

Properties Sold ……………………….

50

-19.4%

Properties Pending Sale ………………

63

Properties Pending Sale ………………

54

-14.3%

Properties For Sale …………….……...

107

Properties For Sale …………….……...

117

9.3%

Days on Market (Pending Sale) ….…..

55

Days on Market (Pending Sale) ….…..

42

-23.1%

Percent Under Contract ………….……

58.88%

Percent Under Contract ………….……

46.15%

-21.6%


BEVERLY CENTER – MIRACLE MILE

CONDO

Median Price ……………………..…….

$705,750

Median Price ……………………..…….

$602,500

-14.6%

Average Price per Square Foot ….…

$465

Average Price per Square Foot ….…

$488

4.9%

Properties Sold ……………………….

24

Properties Sold ……………………….

28

16.7%

Properties Pending Sale ………………

29

Properties Pending Sale ………………

26

-10.3%

Properties For Sale …………….……...

70

Properties For Sale …………….……...

64

-8.6%

Days on Market (Pending Sale) ….…..

66

Days on Market (Pending Sale) ….…..

45

-31.5%

Percent Under Contract ………….……

41.43%

Percent Under Contract ………….……

40.62%

-1.9%


BEVERLY HILLS

SFR

Median Price ……………………..…….

$4,762,500

Median Price ……………………..…….

$3,785,000

-20.5%

Average Price per Square Foot ….…

$1,094

Average Price per Square Foot ….…

$1,169

6.9%

Properties Sold ……………………….

48

Properties Sold ……………………….

37

-22.9%

Properties Pending Sale ………………

41

Properties Pending Sale ………………

41

0.0%

Properties For Sale …………….……...

177

Properties For Sale …………….……...

143

-19.2%

Days on Market (Pending Sale) ….…..

69

Days on Market (Pending Sale) ….…..

72

5.2%

Percent Under Contract ………….……

23.16%

Percent Under Contract ………….……

28.67%

23.8%


BEVERLY HILLS

CONDO

Median Price ……………………..…….

$843,900

Median Price ……………………..…….

$1,127,500

33.6%

Average Price per Square Foot ….…

$735

Average Price per Square Foot ….…

$769

4.6%

Properties Sold ……………………….

23

Properties Sold ……………………….

28

21.7%

Properties Pending Sale ………………

23

Properties Pending Sale ………………

25

8.7%

Properties For Sale …………….……...

75

Properties For Sale …………….……...

85

13.3%

Days on Market (Pending Sale) ….…..

59

Days on Market (Pending Sale) ….…..

65

10.5%

Percent Under Contract ………….……

30.67%

Percent Under Contract ………….……

29.41%

-4.1%


BEVERLY HILLS P.O.

SFR

Median Price ……………………..…….

$2,125,000

Median Price ……………………..…….

$2,850,000

34.1%

Average Price per Square Foot ….…

$739

Average Price per Square Foot ….…

$867

17.3%

Properties Sold ……………………….

47

Properties Sold ……………………….

33

-29.8%

Properties Pending Sale ………………

47

Properties Pending Sale ………………

34

-27.7%

Properties For Sale …………….……...

214

Properties For Sale …………….……...

185

-13.6%

Days on Market (Pending Sale) ….…..

75

Days on Market (Pending Sale) ….…..

93

23.7%

Percent Under Contract ………….……

21.96%

Percent Under Contract ………….……

18.38%

-16.3%


BEVERLYWOOD

SFR

Median Price ……………………..…….

$955,000

Median Price ……………………..…….

$1,050,000

9.9%

Average Price per Square Foot ….…

$519

Average Price per Square Foot ….…

$604

16.4%

Properties Sold ……………………….

37

Properties Sold ……………………….

48

29.7%

Properties Pending Sale ………………

45

Properties Pending Sale ………………

58

28.9%

Properties For Sale …………….……...

97

Properties For Sale …………….……...

107

10.3%

Days on Market (Pending Sale) ….…..

51

Days on Market (Pending Sale) ….…..

49

-3.7%

Percent Under Contract ………….……

46.39%

Percent Under Contract ………….……

54.21%

16.8%


BRENTWOOD

SFR

Median Price ……………………..…….

$2,352,500

Median Price ……………………..…….

$2,785,000

18.4%

Average Price per Square Foot ….…

$840

Average Price per Square Foot ….…

$981

16.8%

Properties Sold ……………………….

64

Properties Sold ……………………….

59

-7.8%

Properties Pending Sale ………………

53

Properties Pending Sale ………………

59

11.3%

Properties For Sale …………….……...

173

Properties For Sale …………….……...

164

-5.2%

Days on Market (Pending Sale) ….…..

65

Days on Market (Pending Sale) ….…..

60

-7.4%

Percent Under Contract ………….……

30.64%

Percent Under Contract ………….……

35.98%

17.4%


BRENTWOOD

CONDO

Median Price ……………………..…….

$686,000

Median Price ……………………..…….

$790,000

15.2%

Average Price per Square Foot ….…

$509

Average Price per Square Foot ….…

$542

6.5%

Properties Sold ……………………….

58

Properties Sold ……………………….

63

8.6%

Properties Pending Sale ………………

49

Properties Pending Sale ………………

64

30.6%

Properties For Sale …………….……...

125

Properties For Sale …………….……...

160

28.0%

Days on Market (Pending Sale) ….…..

55

Days on Market (Pending Sale) ….…..

43

-21.8%

Percent Under Contract ………….……

39.20%

Percent Under Contract ………….……

40.00%

2.0%


BURBANK

SFR

Median Price ……………………..…….

$639,900

Median Price ……………………..…….

$650,000

1.6%

Average Price per Square Foot ….…

$404

Average Price per Square Foot ….…

$453

12.1%

Properties Sold ……………………….

7

Properties Sold ……………………….

18

157.1%

Properties Pending Sale ………………

16

Properties Pending Sale ………………

17

6.2%

Properties For Sale …………….……...

29

Properties For Sale …………….……...

33

13.8%

Days on Market (Pending Sale) ….…..

41

Days on Market (Pending Sale) ….…..

54

31.4%

Percent Under Contract ………….……

55.17%

Percent Under Contract ………….……

51.52%

-6.6%


BURBANK

CONDO

Median Price ……………………..…….

$428,000

Median Price ……………………..…….

$442,500

3.4%

Average Price per Square Foot ….…

$317

Average Price per Square Foot ….…

$352

11.0%

Properties Sold ……………………….

5

Properties Sold ……………………….

10

100.0%

Properties Pending Sale ………………

9

Properties Pending Sale ………………

10

11.1%

Properties For Sale …………….……...

16

Properties For Sale …………….……...

16

0.0%

Days on Market (Pending Sale) ….…..

44

Days on Market (Pending Sale) ….…..

61

37.4%

Percent Under Contract ………….……

56.25%

Percent Under Contract ………….……

62.50%

11.1%


CALABASAS

SFR

Median Price ……………………..…….

$975,000

Median Price ……………………..…….

$1,200,000

23.1%

Average Price per Square Foot ….…

$364

Average Price per Square Foot ….…

$400

9.9%

Properties Sold ……………………….

9

Properties Sold ……………………….

9

0.0%

Properties Pending Sale ………………

10

Properties Pending Sale ………………

5

-50.0%

Properties For Sale …………….……...

31

Properties For Sale …………….……...

20

-35.5%

Days on Market (Pending Sale) ….…..

86

Days on Market (Pending Sale) ….…..

125

45.6%

Percent Under Contract ………….……

32.26%

Percent Under Contract ………….……

25.00%

-22.5%


CALABASAS

CONDO

Median Price ……………………..…….

$455,000

Median Price ……………………..…….

$458,000

0.7%

Average Price per Square Foot ….…

$302

Average Price per Square Foot ….…

$298

-1.3%

Properties Sold ……………………….

2

Properties Sold ……………………….

3

50.0%

Properties Pending Sale ………………

3

Properties Pending Sale ………………

4

33.3%

Properties For Sale …………….……...

4

Properties For Sale …………….……...

9

125.0%

Days on Market (Pending Sale) ….…..

26

Days on Market (Pending Sale) ….…..

58

124.0%

Percent Under Contract ………….……

75.00%

Percent Under Contract ………….……

44.44%

-40.7%


CHEVIOT HILLS-RANCH PARK

SFR

Median Price ……………………..…….

$1,350,000

Median Price ……………………..…….

$1,396,000

3.4%

Average Price per Square Foot ….…

$637

Average Price per Square Foot ….…

$722

13.3%

Properties Sold ……………………….

25

Properties Sold ……………………….

19

-24.0%

Properties Pending Sale ………………

26

Properties Pending Sale ………………

20

-23.1%

Properties For Sale …………….……...

38

Properties For Sale …………….……...

42

10.5%

Days on Market (Pending Sale) ….…..

48

Days on Market (Pending Sale) ….…..

28

-42.5%

Percent Under Contract ………….……

68.42%

Percent Under Contract ………….……

47.62%

-30.4%


CULVER CITY

SFR

Median Price ……………………..…….

$810,000

Median Price ……………………..…….

$827,550

2.2%

Average Price per Square Foot ….…

$514

Average Price per Square Foot ….…

$587

14.2%

Properties Sold ……………………….

65

Properties Sold ……………………….

48

-26.2%

Properties Pending Sale ………………

53

Properties Pending Sale ………………

55

3.8%

Properties For Sale …………….……...

97

Properties For Sale …………….……...

88

-9.3%

Days on Market (Pending Sale) ….…..

43

Days on Market (Pending Sale) ….…..

42

-2.3%

Percent Under Contract ………….……

54.64%

Percent Under Contract ………….……

62.50%

14.4%


CULVER CITY

CONDO

Median Price ……………………..…….

$404,500

Median Price ……………………..…….

$425,000

5.1%

Average Price per Square Foot ….…

$64

Average Price per Square Foot ….…

$91

-15.6%

Properties Sold ……………………….

44

Properties Sold ……………………….

50

13.6%

Properties Pending Sale ………………

79

Properties Pending Sale ………………

54

15.2%

Properties For Sale …………….……...

Properties For Sale …………….……...

%

Days on Market (Pending Sale) ….…..

37

Days on Market (Pending Sale) ….…..

51

39.1%

Percent Under Contract ………….……

55.70%

Percent Under Contract ………….……

54.95%

-1.3%


DOWNTOWN

SFR

Median Price ……………………..…….

$225,000

Median Price ……………………..…….

$287,500

27.8%

Average Price per Square Foot ….…

$158

Average Price per Square Foot ….…

$260

64.6%

Properties Sold ……………………….

11

Properties Sold ……………………….

6

-45.5%

Properties Pending Sale ………………

15

Properties Pending Sale ………………

12

-20.0%

Properties For Sale …………….……...

47

Properties For Sale …………….……...

38

-19.1%

Days on Market (Pending Sale) ….…..

50

Days on Market (Pending Sale) ….…..

39

-22.1%

Percent Under Contract ………….……

31.91%

Percent Under Contract ………….……

31.58%

-1.1%


DOWNTOWN

CONDO

Median Price ……………………..…….

$511,250

Median Price ……………………..…….

$569,000

11.3%

Average Price per Square Foot ….…

$521

Average Price per Square Foot ….…

$541

3.8%

Properties Sold ……………………….

76

Properties Sold ……………………….

93

22.4%

Properties Pending Sale ………………

71

Properties Pending Sale ………………

82

15.5%

Properties For Sale …………….……...

263

Properties For Sale …………….……...

219

-16.7%

Days on Market (Pending Sale) ….…..

53

Days on Market (Pending Sale) ….…..

64

20.7%

Percent Under Contract ………….……

27.00%

Percent Under Contract ………….……

37.44%

38.7%


ENCINO

SFR

Median Price ……………………..…….

$1,112,000

Median Price ……………………..…….

$1,400,000

25.9%

Average Price per Square Foot ….…

$399

Average Price per Square Foot ….…

$510

27.8%

Properties Sold ……………………….

27

Properties Sold ……………………….

32

18.5%

Properties Pending Sale ………………

26

Properties Pending Sale ………………

25

-3.8%

Properties For Sale …………….……...

100

Properties For Sale …………….……...

121

21.0%

Days on Market (Pending Sale) ….…..

56

Days on Market (Pending Sale) ….…..

82

45.4%

Percent Under Contract ………….……

26.00%

Percent Under Contract ………….……

20.66%

-20.5%


ENCINO

CONDO

Median Price ……………………..…….

$325,000

Median Price ……………………..…….

$259,750

-20.1%

Average Price per Square Foot ….…

$237

Average Price per Square Foot ….…

$244

3.0%

Properties Sold ……………………….

15

Properties Sold ……………………….

8

-46.7%

Properties Pending Sale ………………

10

Properties Pending Sale ………………

7

-30.0%

Properties For Sale …………….……...

23

Properties For Sale …………….……...

25

8.7%

Days on Market (Pending Sale) ….…..

49

Days on Market (Pending Sale) ….…..

76

56.4%

Percent Under Contract ………….……

43.48%

Percent Under Contract ………….……

28.00%

-35.6%


HANCOCK PARK-WILSHIRE

SFR

Median Price ……………………..…….

$1,135,000

Median Price ……………………..…….

$1,350,305

19.0%

Average Price per Square Foot ….…

$524

Average Price per Square Foot ….…

$636

21.4%

Properties Sold ……………………….

70

Properties Sold ……………………….

66

-5.7%

Properties Pending Sale ………………

73

Properties Pending Sale ………………

66

-9.6%

Properties For Sale …………….……...

190

Properties For Sale …………….……...

174

-8.4%

Days on Market (Pending Sale) ….…..

53

Days on Market (Pending Sale) ….…..

56

5.5%

Percent Under Contract ………….……

38.42%

Percent Under Contract ………….……

37.93%

-1.3%


HOLLYWOOD

SFR

Median Price ……………………..…….

$674,000

Median Price ……………………..…….

$714,000

5.9%

Average Price per Square Foot ….…

$417

Average Price per Square Foot ….…

$529

26.9%

Properties Sold ……………………….

18

Properties Sold ……………………….

15

-16.7%

Properties Pending Sale ………………

12

Properties Pending Sale ………………

22

83.3%

Properties For Sale …………….……...

37

Properties For Sale …………….……...

44

18.9%

Days on Market (Pending Sale) ….…..

38

Days on Market (Pending Sale) ….…..

44

16.4%

Percent Under Contract ………….……

32.43%

Percent Under Contract ………….……

50.00%

54.2%


HOLLYWOOD

CONDO

Median Price ……………………..…….

$585,000

Median Price ……………………..…….

$610,000

4.3%

Average Price per Square Foot ….…

$469

Average Price per Square Foot ….…

$552

17.7%

Properties Sold ……………………….

26

Properties Sold ……………………….

29

11.5%

Properties Pending Sale ………………

28

Properties Pending Sale ………………

22

-21.4%

Properties For Sale …………….……...

87

Properties For Sale …………….……...

65

-25.3%

Days on Market (Pending Sale) ….…..

54

Days on Market (Pending Sale) ….…..

91

68.9%

Percent Under Contract ………….……

32.18%

Percent Under Contract ………….……

33.85%

5.2%


HOLLYWOOD HILLS EAST

SFR

Median Price ……………………..…….

$1,002,500

Median Price ……………………..…….

$1,162,500

16.0%

Average Price per Square Foot ….…

$521

Average Price per Square Foot ….…

$526

1.0%

Properties Sold ……………………….

37

Properties Sold ……………………….

36

-2.7%

Properties Pending Sale ………………

46

Properties Pending Sale ………………

33

-28.3%

Properties For Sale …………….……...

118

Properties For Sale …………….……...

104

-11.9%

Days on Market (Pending Sale) ….…..

61

Days on Market (Pending Sale) ….…..

66

8.0%

Percent Under Contract ………….……

38.98%

Percent Under Contract ………….……

31.73%

18.6%


LOS FELIZ

SFR

Median Price ……………………..…….

$1,186,000

Median Price ……………………..…….

$1,250,000

5.4%

Average Price per Square Foot ….…

$561

Average Price per Square Foot ….…

$613

9.3%

Properties Sold ……………………….

67

Properties Sold ……………………….

57

-14.9%

Properties Pending Sale ………………

50

Properties Pending Sale ………………

55

10.0%

Properties For Sale …………….……...

121

Properties For Sale …………….……...

133

9.9%

Days on Market (Pending Sale) ….…..

66

Days on Market (Pending Sale) ….…..

45

-32.6%

Percent Under Contract ………….……

41.32%

Percent Under Contract ………….……

41.35%

0.1%


LOS FELIZ

CONDO

Median Price ……………………..…….

$470,750

Median Price ……………………..…….

$495,000

5.2%

Average Price per Square Foot ….…

$439

Average Price per Square Foot ….…

$464

5.7%

Properties Sold ……………………….

6

Properties Sold ……………………….

7

16.7%

Properties Pending Sale ………………

5

Properties Pending Sale ………………

6

20.0%

Properties For Sale …………….……...

8

Properties For Sale …………….……...

13

62.5%

Days on Market (Pending Sale) ….…..

28

Days on Market (Pending Sale) ….…..

22

-21.5%

Percent Under Contract ………….……

62.50%

Percent Under Contract ………….……

46.15%

-26.2%


MALIBU

SFR

Median Price ……………………..…….

$1,793,000

Median Price ……………………..…….

$2,350,000

31.1%

Average Price per Square Foot ….…

$688

Average Price per Square Foot ….…

$993

44.3%

Properties Sold ……………………….

45

Properties Sold ……………………….

43

-4.4%

Properties Pending Sale ………………

48

Properties Pending Sale ………………

52

8.3%

Properties For Sale …………….……...

303

Properties For Sale …………….……...

285

-5.9%

Days on Market (Pending Sale) ….…..

149

Days on Market (Pending Sale) ….…..

137

-8.5%

Percent Under Contract ………….……

15.84%

Percent Under Contract ………….……

18.25%

15.2%


MALIBU BEACH

SFR

Median Price ……………………..…….

$5,528,750

Median Price ……………………..…….

$7,105,000

28.5%

Average Price per Square Foot ….…

$2,386

Average Price per Square Foot ….…

$2,575

7.9%

Properties Sold ……………………….

10

Properties Sold ……………………….

14

40.0%

Properties Pending Sale ………………

10

Properties Pending Sale ………………

13

30.0%

Properties For Sale …………….……...

105

Properties For Sale …………….……...

97

-7.6%

Days on Market (Pending Sale) ….…..

224

Days on Market (Pending Sale) ….…..

119

-46.9%

Percent Under Contract ………….……

9.52%

Percent Under Contract ………….……

13.40%

40.7%


MARINA DEL REY

SFR

Median Price ……………………..…….

$1,250,000

Median Price ……………………..…….

$1,557,500

24.6%

Average Price per Square Foot ….…

$532

Average Price per Square Foot ….…

$614

15.4%

Properties Sold ……………………….

13

Properties Sold ……………………….

8

-38.5%

Properties Pending Sale ………………

11

Properties Pending Sale ………………

10

-9.1%

Properties For Sale …………….……...

36

Properties For Sale …………….……...

41

13.9%

Days on Market (Pending Sale) ….…..

46

Days on Market (Pending Sale) ….…..

46

-1.9%

Percent Under Contract ………….……

30.56%

Percent Under Contract ………….……

24.39%

-20.2%


MARINA DEL REY

CONDO

Median Price ……………………..…….

$775,000

Median Price ……………………..…….

$775,000

0.0%

Average Price per Square Foot ….…

$583

Average Price per Square Foot ….…

$572

-1.9%

Properties Sold ……………………….

77

Properties Sold ……………………….

79

2.6%

Properties Pending Sale ………………

66

Properties Pending Sale ………………

84

27.3%

Properties For Sale …………….……...

227

Properties For Sale …………….……...

180

-20.7%

Days on Market (Pending Sale) ….…..

92

Days on Market (Pending Sale) ….…..

84

-9.1%

Percent Under Contract ………….……

29.07%

Percent Under Contract ………….……

46.67%

60.5%


MID LOS ANGELES

SFR

Median Price ……………………..…….

$460,000

Median Price ……………………..…….

$554,250

20.5%

Average Price per Square Foot ….…

$311

Average Price per Square Foot ….…

$336

8.0%

Properties Sold ……………………….

40

Properties Sold ……………………….

38

-5.0%

Properties Pending Sale ………………

49

Properties Pending Sale ………………

50

2.0%

Properties For Sale …………….……...

140

Properties For Sale …………….……...

121

-13.6%

Days on Market (Pending Sale) ….…..

52

Days on Market (Pending Sale) ….…..

36

-31.0%

Percent Under Contract ………….……

35.00%

Percent Under Contract ………….……

41.32%

18.1%


MID WILSHIRE

SFR

Median Price ……………………..…….

$500,000

Median Price ……………………..…….

$655,500

31.1%

Average Price per Square Foot ….…

$280

Average Price per Square Foot ….…

$302

7.9%

Properties Sold ……………………….

9

Properties Sold ……………………….

12

33.3%

Properties Pending Sale ………………

11

Properties Pending Sale ………………

9

-18.2%

Properties For Sale …………….……...

42

Properties For Sale …………….……...

22

-47.6%

Days on Market (Pending Sale) ….…..

36

Days on Market (Pending Sale) ….…..

61

70.1%

Percent Under Contract ………….……

26.19%

Percent Under Contract ………….……

40.91%

56.2%


PACIFIC PALISADES

SFR

Median Price ……………………..…….

$2,200,500

Median Price ……………………..…….

$2,500,000

13.6%

Average Price per Square Foot ….…

$775

Average Price per Square Foot ….…

$949

22.5%

Properties Sold ……………………….

101

Properties Sold ……………………….

93

-7.9%

Properties Pending Sale ………………

83

Properties Pending Sale ………………

70

-15.7%

Properties For Sale …………….……...

202

Properties For Sale …………….……...

186

-7.9%

Days on Market (Pending Sale) ….…..

65

Days on Market (Pending Sale) ….…..

53

-19.0%

Percent Under Contract ………….……

41.09%

Percent Under Contract ………….……

37.63%

-8.4%


PALMS – MAR VISTA

SFR

Median Price ……………………..…….

$935,000

Median Price ……………………..…….

$950,000

1.6%

Average Price per Square Foot ….…

$576

Average Price per Square Foot ….…

$667

15.8%

Properties Sold ……………………….

81

Properties Sold ……………………….

73

-9.9%

Properties Pending Sale ………………

77

Properties Pending Sale ………………

75

-2.6%

Properties For Sale …………….……...

147

Properties For Sale …………….……...

144

-2.0%

Days on Market (Pending Sale) ….…..

39

Days on Market (Pending Sale) ….…..

40

3.1%

Percent Under Contract ………….……

52.38%

Percent Under Contract ………….……

52.08%

-0.6%


SANTA MONICA

SFR

Median Price ……………………..…….

$2,212,500

Median Price ……………………..…….

$1,890,000

-14.6%

Average Price per Square Foot ….…

$1,030

Average Price per Square Foot ….…

$934

-9.3%

Properties Sold ……………………….

66

Properties Sold ……………………….

70

6.1%

Properties Pending Sale ………………

66

Properties Pending Sale ………………

66

0.0%

Properties For Sale …………….……...

157

Properties For Sale …………….……...

143

-8.9%

Days on Market (Pending Sale) ….…..

47

Days on Market (Pending Sale) ….…..

49

2.6%

Percent Under Contract ………….……

42.04%

Percent Under Contract ………….……

46.15%

9.8%


SANTA MONICA

CONDO

Median Price ……………………..…….

$842,000

Median Price ……………………..…….

$1,025,000

21.7%

Average Price per Square Foot ….…

$663

Average Price per Square Foot ….…

$951

43.4%

Properties Sold ……………………….

110

Properties Sold ……………………….

122

10.9%

Properties Pending Sale ………………

110

Properties Pending Sale ………………

127

15.5%

Properties For Sale …………….……...

207

Properties For Sale …………….……...

276

33.3%

Days on Market (Pending Sale) ….…..

45

Days on Market (Pending Sale) ….…..

45

0.6%

Percent Under Contract ………….……

53.14%

Percent Under Contract ………….……

46.01%

-13.4%


SHERMAN OAKS

SFR

Median Price ……………………..…….

$865,000

Median Price ……………………..…….

$977,500

13.0%

Average Price per Square Foot ….…

$442

Average Price per Square Foot ….…

$462

4.5%

Properties Sold ……………………….

70

Properties Sold ……………………….

62

-11.4%

Properties Pending Sale ………………

55

Properties Pending Sale ………………

69

25.5%

Properties For Sale …………….……...

137

Properties For Sale …………….……...

185

35.0%

Days on Market (Pending Sale) ….…..

51

Days on Market (Pending Sale) ….…..

52

0.7%

Percent Under Contract ………….……

40.15%

Percent Under Contract ………….……

37.30%

-7.1%


SHERMAN OAKS

CONDO

Median Price ……………………..…….

$407,000

Median Price ……………………..…….

$345,000

-15.2%

Average Price per Square Foot ….…

$318

Average Price per Square Foot ….…

$310

-2.5%

Properties Sold ……………………….

24

Properties Sold ……………………….

17

-29.2%

Properties Pending Sale ………………

19

Properties Pending Sale ………………

23

21.1%

Properties For Sale …………….……...

40

Properties For Sale …………….……...

73

82.5%

Days on Market (Pending Sale) ….…..

56

Days on Market (Pending Sale) ….…..

71

28.4%

Percent Under Contract ………….……

45.50%

Percent Under Contract ………….……

31.51%

-33.7%


SILVER LAKE – ECHO PARK

SFR

Median Price ……………………..…….

$722,000

Median Price ……………………..…….

$825,000

14.3%

Average Price per Square Foot ….…

$515

Average Price per Square Foot ….…

$577

12.0%

Properties Sold ……………………….

70

Properties Sold ……………………….

60

-14.3%

Properties Pending Sale ………………

73

Properties Pending Sale ………………

77

55.0%

Properties For Sale …………….……...

138

Properties For Sale …………….……...

143

3.6%

Days on Market (Pending Sale) ….…..

42

Days on Market (Pending Sale) ….…..

38

-10.5%

Percent Under Contract ………….……

52.90%

Percent Under Contract ………….……

53.85%

1.8%


STUDIO CITY

SFR

Median Price ……………………..…….

$1,162,500

Median Price ……………………..…….

$1,275,000

9.7%

Average Price per Square Foot ….…

$511

Average Price per Square Foot ….…

$567

11.0%

Properties Sold ……………………….

52

Properties Sold ……………………….

37

-28.8%

Properties Pending Sale ………………

47

Properties Pending Sale ………………

42

-10.6%

Properties For Sale …………….……...

123

Properties For Sale …………….……...

108

-12.2%

Days on Market (Pending Sale) ….…..

55

Days on Market (Pending Sale) ….…..

50

-9.3%

Percent Under Contract ………….……

38.21%

Percent Under Contract ………….……

38.89%

1.8%


STUDIO CITY

CONDO

Median Price ……………………..…….

$535,000

Median Price ……………………..…….

$526,500

-1.6%

Average Price per Square Foot ….…

$368

Average Price per Square Foot ….…

$382

3.8%

Properties Sold ……………………….

21

Properties Sold ……………………….

18

-14.3%

Properties Pending Sale ………………

18

Properties Pending Sale ………………

15

-16.7%

Properties For Sale …………….……...

46

Properties For Sale …………….……...

46

0.0%

Days on Market (Pending Sale) ….…..

55

Days on Market (Pending Sale) ….…..

59

7.3%

Percent Under Contract ………….……

39.13%

Percent Under Contract ………….……

32.61%

-16.7%


SUNSET STRIP – HOLLYWOOD HILLS WEST

SFR

Median Price ……………………..…….

$1,425,000

Median Price ……………………..…….

$1,888,500

32.5%

Average Price per Square Foot ….…

$666

Average Price per Square Foot ….…

$834

25.2%

Properties Sold ……………………….

105

Properties Sold ……………………….

104

-1.0%

Properties Pending Sale ………………

100

Properties Pending Sale ………………

95

-5.0%

Properties For Sale …………….……...

418

Properties For Sale …………….……...

403

-3.6%

Days on Market (Pending Sale) ….…..

65

Days on Market (Pending Sale) ….…..

79

22.6%

Percent Under Contract ………….……

23.92%

Percent Under Contract ………….……

23.57%

-1.5%


SUNSET STRIP – HOLLYWOOD HILLS WEST

CONDO

Median Price ……………………..…….

$545,000

Median Price ……………………..…….

$448,000

-17.8%

Average Price per Square Foot ….…

$574

Average Price per Square Foot ….…

$516

-10.1%

Properties Sold ……………………….

21

Properties Sold ……………………….

22

4.8%

Properties Pending Sale ………………

19

Properties Pending Sale ………………

23

21.1%

Properties For Sale …………….……...

56

Properties For Sale …………….……...

53

-5.4%

Days on Market (Pending Sale) ….…..

48

Days on Market (Pending Sale) ….…..

68

40.5%

Percent Under Contract ………….……

33.93%

Percent Under Contract ………….……

43.40%

27.9%


TOPANGA

SFR

Median Price ……………………..…….

$839,250

Median Price ……………………..…….

$1,000,000

19.2%

Average Price per Square Foot ….…

$417

Average Price per Square Foot ….…

$539

29.3%

Properties Sold ……………………….

30

Properties Sold ……………………….

23

-23.3%

Properties Pending Sale ………………

20

Properties Pending Sale ………………

20

0.0%

Properties For Sale …………….……...

76

Properties For Sale …………….……...

78

2.6%

Days on Market (Pending Sale) ….…..

97

Days on Market (Pending Sale) ….…..

88

-9.3%

Percent Under Contract ………….……

26.32%

Percent Under Contract ………….……

25.64%

-2.6%


VENICE

SFR

Median Price ……………………..…….

$1,395,000

Median Price ……………………..…….

$1,680,830

20.5%

Average Price per Square Foot ….…

$852

Average Price per Square Foot ….…

$1,041

22.2%

Properties Sold ……………………….

60

Properties Sold ……………………….

44

-26.7%

Properties Pending Sale ………………

64

Properties Pending Sale ………………

46

-28.1%

Properties For Sale …………….……...

137

Properties For Sale …………….……...

99

-27.7%

Days on Market (Pending Sale) ….…..

53

Days on Market (Pending Sale) ….…..

66

24.6%

Percent Under Contract ………….……

46.72%

Percent Under Contract ………….……

46.46%

-0.5%


VENICE

CONDO

Median Price ……………………..…….

$1,162,500

Median Price ……………………..…….

$1,172,500

0.9%

Average Price per Square Foot ….…

$697

Average Price per Square Foot ….…

$715

2.6%

Properties Sold ……………………….

12

Properties Sold ……………………….

10

-16.7%

Properties Pending Sale ………………

13

Properties Pending Sale ………………

10

-23.1%

Properties For Sale …………….……...

34

Properties For Sale …………….……...

37

8.8%

Days on Market (Pending Sale) ….…..

72

Days on Market (Pending Sale) ….…..

63

-12.3%

Percent Under Contract ………….……

38.24%

Percent Under Contract ………….……

27.03%

-29.3%


WEST HOLLYWOOD

SFR

Median Price ……………………..…….

$1,046,500

Median Price ……………………..…….

$1,190,000

13.7%

Average Price per Square Foot ….…

$685

Average Price per Square Foot ….…

$807

17.8%

Properties Sold ……………………….

26

Properties Sold ……………………….

31

19.2%

Properties Pending Sale ………………

23

Properties Pending Sale ………………

31

34.8%

Properties For Sale …………….……...

81

Properties For Sale …………….……...

85

4.9%

Days on Market (Pending Sale) ….…..

48

Days on Market (Pending Sale) ….…..

51

6.1%

Percent Under Contract ………….……

28.40%

Percent Under Contract ………….……

36.47%

28.4%


WEST HOLLYWOOD

CONDO

Median Price ……………………..…….

$507,500

Median Price ……………………..…….

$630,000

24.1%

Average Price per Square Foot ….…

$526

Average Price per Square Foot ….…

$531

1.0%

Properties Sold ……………………….

104

Properties Sold ……………………….

81

-22.1%

Properties Pending Sale ………………

96

Properties Pending Sale ………………

77

-19.8%

Properties For Sale …………….……...

246

Properties For Sale …………….……...

237

-3.7%

Days on Market (Pending Sale) ….…..

59

Days on Market (Pending Sale) ….…..

50

-16.4%

Percent Under Contract ………….……

39.02%

Percent Under Contract ………….……

32.49%

-16.7%


WEST LOS ANGELES

SFR

Median Price ……………………..…….

$852,500

Median Price ……………………..…….

$882,500

3.5%

Average Price per Square Foot ….…

$602

Average Price per Square Foot ….…

$623

3.5%

Properties Sold ……………………….

22

Properties Sold ……………………….

25

13.6%

Properties Pending Sale ………………

26

Properties Pending Sale ………………

30

15.4%

Properties For Sale …………….……...

51

Properties For Sale …………….……...

66

29.4%

Days on Market (Pending Sale) ….…..

43

Days on Market (Pending Sale) ….…..

44

1.6%

Percent Under Contract ………….……

50.98%

Percent Under Contract ………….……

45.45%

-10.8%


WESTCHESTER

SFR

Median Price ……………………..…….

$777,250

Median Price ……………………..…….

$824,500

6.1%

Average Price per Square Foot ….…

$470

Average Price per Square Foot ….…

$512

8.9%

Properties Sold ……………………….

87

Properties Sold ……………………….

90

3.4%

Properties Pending Sale ………………

77

Properties Pending Sale ………………

74

-3.9%

Properties For Sale …………….……...

113

Properties For Sale …………….……...

125

10.6%

Days on Market (Pending Sale) ….…..

45

Days on Market (Pending Sale) ….…..

41

-9.5%

Percent Under Contract ………….……

68.14%

Percent Under Contract ………….……

59.20%

-13.1%


WESTCHESTER

CONDO

Median Price ……………………..…….

$439,990

Median Price ……………………..…….

$458,500

4.2%

Average Price per Square Foot ….…

$377

Average Price per Square Foot ….…

$378

0.3%

Properties Sold ……………………….

3

Properties Sold ……………………….

3

0.0%

Properties Pending Sale ………………

6

Properties Pending Sale ………………

3

-50.0%

Properties For Sale …………….……...

14

Properties For Sale …………….……...

13

-7.1%

Days on Market (Pending Sale) ….…..

89

Days on Market (Pending Sale) ….…..

56

-37.1%

Percent Under Contract ………….……

42.86%

Percent Under Contract ………….……

23.08%

-46.2%


WESTWOOD – CENTURY CITY

SFR

Median Price ……………………..…….

$1,610,500

Median Price ……………………..…….

$1,970,000

22.3%

Average Price per Square Foot ….…

$716

Average Price per Square Foot ….…

$771

7.7%

Properties Sold ……………………….

37

Properties Sold ……………………….

58

56.8%

Properties Pending Sale ………………

37

Properties Pending Sale ………………

48

29.7%

Properties For Sale …………….……...

104

Properties For Sale …………….……...

106

1.9%

Days on Market (Pending Sale) ….…..

40

Days on Market (Pending Sale) ….…..

41

4.1%

Percent Under Contract ………….……

35.58%

Percent Under Contract ………….……

45.28%

27.3%


WESTWOOD – CENTURY CITY

CONDO

Median Price ……………………..…….

$695,000

Median Price ……………………..…….

$775,000

11.5%

Average Price per Square Foot ….…

$592

Average Price per Square Foot ….…

$686

15.9%

Properties Sold ……………………….

158

Properties Sold ……………………….

133

-15.8%

Properties Pending Sale ………………

159

Properties Pending Sale ………………

141

-11.3%

Properties For Sale …………….……...

476

Properties For Sale …………….……...

446

-6.3%

Days on Market (Pending Sale) ….…..

65

Days on Market (Pending Sale) ….…..

65

-0.8%

Percent Under Contract ………….……

33.40%

Percent Under Contract ………….……

31.61%

-5.4%


WOODLAND HILLS

SFR

Median Price ……………………..…….

$635,000

Median Price ……………………..…….

$790,000

24.4%

Average Price per Square Foot ….…

$327

Average Price per Square Foot ….…

$309

-5.5%

Properties Sold ……………………….

13

Properties Sold ……………………….

25

92.3%

Properties Pending Sale ………………

15

Properties Pending Sale ………………

24

60.0%

Properties For Sale …………….……...

57

Properties For Sale …………….……...

80

40.4%

Days on Market (Pending Sale) ….…..

51

Days on Market (Pending Sale) ….…..

64

25.4%

Percent Under Contract ………….……

26.32%

Percent Under Contract ………….……

30.00%

14.0%


WOODLAND HILLS

CONDO

Median Price ……………………..…….

$345,000

Median Price ……………………..…….

$377,500

9.4%

Average Price per Square Foot ….…

$346

Average Price per Square Foot ….…

$349

0.9%

Properties Sold ……………………….

7

Properties Sold ……………………….

6

-14.3%

Properties Pending Sale ………………

6

Properties Pending Sale ………………

3

-50.0%

Properties For Sale …………….……...

14

Properties For Sale …………….……...

12

-14.3%

Days on Market (Pending Sale) ….…..

44

Days on Market (Pending Sale) ….…..

59

34.8%

Percent Under Contract ………….……

42.86%

Percent Under Contract ………….……

25.00%

-41.7%


Glossary of Terms

Median Price: A value that separates the upper half of prices from the lower half of prices. It can be interpreted like an average, however the extreme prices (high and low) don’t hold undue. Average Price per Square Foot: The price per each property divided by their respective square footage then averaged across all properties sold in the area for a given time period. Properties Sold: The number of property transactions that closed and transferred ownership. Properties Pending Sale: The number of properties that entered escrow in preparation for sale.

Properties For Sale: The number of properties on the market and seeking buyers. Days on Market (Pending Sale): The number of days that properties currently in escrow were on the market. Absorption Rate: The rate at which the inventory of home for sale are being sold. Percent Under Contract: The ratio of properties to properties sale.


Disclaimer

The Market Within A Market Report is brought to you by Michael Lewis Marketing Suite, a highend, luxury consulting, brand building, marketing firm located in California and Florida. www.michaellewismarketingsuite.com Information obtained from Broker Metrics and DataQuick. Broker Metrics and DataQuick statistics are subject to change due to individual real estate company reporting disciplines. The information provided herein is from sources we believe to be reliable. While we do not doubt its accuracy, we have not verified it and make no representations, guarantees or warranties about it.


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