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PROF. ASHLEY S. MARTINEZ + THE TEAM
PUTTING THE COLLEGE INTO CONTEXT
DEGREE PROGRAMS & CERTIFICATE PROGRAM
THE MENTORS, SKILL BUILDERS & SHAPERS
WHAT IT TAKES TO BECOME AN ARTIST
WHY IT IS FUN TO STUDY THE VISUAL ARTS
VARIOUS ACTIVITIES OF THE COLLEGE
THE MONEY TREE & OTHER WINNING ARTWORKS
I may not know all about Art but I know what I like. I may not know about administration, but I know my way to success. Many unimaginable events happened, this humble servant turned his life upside down, however, these discoveries enriched him the most. His life was changed, a changed he likes best. As discoveries unfold, challenges surpassed, life is more meaningful, time is sweeter, service is rendered with love and joy. Dedication to service has become the motto of his everyday’s purpose. The journey was incredible. Through the aid of Divine Providence and his colleagues, every challenges was conquered. In fulfilling my goal for the improvement of our unit, I want to invest in programs and policy reforms aimed at improving the capabilities of faculty, developing human resources and enriching the quality of Art education. The beneficiaries and other stakeholders are regularly consulted and involve them in all aspect of policy development, program planning and program implementation. The college closely coordinated with other agencies and its national network of artists. May this endeavor be instrumental in the promotion of the College and a means for us to inform each and everyone about these efforts. May they develop a deeper appreciation of the work we put into making this College the best there is.
Prof. Ashley S. Martinez, MATPA College Dean
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What does it take to become an artist? Does he need a complex mind or is a small insight enough to seed an idea? On this first issue of the ATELIER MAGAZINE, we bring you a closer look into the College of Fine Arts of the University of Northern Philippines, its students and faculty. The College has been cultivating creativity, passion, and purpose for 45 years now. It has produced competent artists and designers for the industry. This magazine is a means for us to establish our identity as a College and build on it. We artists are always perceived as stubborn, even if at times we are only very passionate on our work and so we are unwilling to compromise. Sometimes we are perceived as not having a sense of style when all we want is to express ourselves individually using fashion. We want to present to you the beginnings of a brand that soon we can be proud of. As a group, we really worked hard for this, we shared many ideas, we had defend our concepts, we have chosen how we can best present our college to you readers. We had to consider every single thought that would help us to connect everything until we met the satisfaction of every one of us needed to have a meaningful output from each of our different ideas. We hope we have sufficiently presented to you the true CFA brand of being a competent artist, conscious of the dynamic role of Art in society. Dive in and welcome to our world.
The TEAM: Mar-lou Arcalas Anna Victoria Rafanan Razid Tangonan
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HISTORY of the COLLEGE The Institute of Fine Arts was established on June 25, 1971 by virtue of Resolution No. 451, Series 1971 of the UNP Board of Reagents. Historically, the Institute was the betterhalf of Architecture under the College of Fine Arts and Architecture, housed under the Juan Luna Hall. Through the full blown development of the Ilocano culture and artistic heritage, Fine Arts was logically separated from Architecture. The development of the much needed manpower for the realization of such visions led the Institute to initiate the development, improvement and introduction of updated technical skills through education. In 1981, the Institute became a distinct unit which offered a four-year course leading to the Degree of Bachelor in Fine Arts - Major in Advertising Arts. It further offered a two-year vocational course in Associate in Commercial Arts for students who were not able to pass the UNP College Admission Test.
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In 2003, the Institute began offering Bachelor of Fine Arts Major in Painting. The following year, the Bachelor of Science in Interior Design was offered. The Institute became a College in 2006. To this date, the College of Fine Arts has produced numerous winners in various local and national art competitions and has produced designers for the industry
Bachelor of Fine Arts major in VISUAL COMMUNICATION The Visual Communication curriculum is focused on an advancement of the ability to use traditional and current technologies to create effective advertising, publishing, editorial, corporate, information, website and new media design. The student is educated to become a media specialist who gives form to ideas and information. Equal emphasis is given to concept development and problem-solving skills that may be applicable to professional pursuits.
CAREER OPPORTUNITIES: Production Designers for film and theater industry Graphic Artist Creative Director Advertising Artist Animator Textile and Fashion Designer Photographer / Videographer Art Critic Art Director Art Educator Visual Merchandiser New Media Specialist Food Stylist
Bachelor of Fine Arts major in PAINTING The development of the perceptual and technical skills of the students is the aim of the Painting curriculum. Within the context of the visual expression of idea, the student is taught to analyze and evaluate the structure of the visual language. In addition, the curriculum also encourages the student to explore the possibilities of Painting in terms of conceptualization, techniques and methodology. Students are encouraged to explore painting methods in oil, water-based media, pastels, and other contemporary approaches.
CAREER OPPORTUNITIES: Independent Studio Artist Art Administrator Art Handler Gallery Owner Museum Curator Scenic Painter / Portrait Artist / Muralist Art Critic Art Director Digital Artist / Illustrator Private or Public Commissioned Artist Art Educator Art Studio Manager
Bachelor of Science in INTERIOR DESIGN The practice of Interior Design is the act of planning, designing, specifying, supervising and giving general administration to the functional, orderly and aesthetic arrangement and development of interiors of buildings and residences that shall contribute to the enhancement and safe guarding of life, health and property and the promotion and enrichment of the quality of life.
CAREER OPPORTUNITIES: Interior Designer Model-makers CAD Specialist Design Consultant Furniture Designer Draftsman / Color renderer Designer of Interior Related Products like lighting fixtures, accessories, wallpaper and carpets Design Merchandiser Window Display Artist Floral Designer Photojournalist - Interior Design Feature writers
Associate in COMMERCIAL ARTS The Associate in Commercial Arts is a two (2) year course where the curriculum is designed to develop and explore the ability to organize information and visualization of media. These are art forms created for Commercial purposes.
CAREER OPPORTUNITIES: Photographer Graphic Artist Multi-media Designer Production Assistant Industry Artist Illustrator Product Packaging Designer
COLLEGE OF FINE ARTS
UNIVERSITY OF NORTHERN PHILIPPINES TAMAG, VIGAN CITY For inquiries call: (077) 722 7217 or 0917 861 3606 You may detach this page for reference.
the FACULTY Mr. Ashley S. Martinez
College Dean Areas of Specialty Photography and Major Subjects in Painting. Why did you choose to teach in CFA? Because I was newly married, I needed a job, an offer was given to me and so I accepted it. How would you convince the students to enroll in CFA? That is a big problem here in Fine Arts. Because first and foremost becoming an Artist is quite hard. This is why we are engaging in various activies such as the making of the Gallery for them to say “Ah, there’s a venue for our artworks.” “Ah, may bagong facilities dito sa Fine Arts.” “Ah magaling ang faculty.” We have a long way to go. Message to those already enrolled, do not shift. We’ll see what we can offer. We still have many dreams for this College. What are your hidden talents/hobbies unrelated to Fine Arts? I am a happy person, very close to my family and I can play the keyboard.
Mrs. Susana T. Fagela
Adviser of Mandated Organization (Atelier Original) Areas of Specialty Art History, Art Theory, Creative Design, Lettering, Visual Design Why did you choose to teach in CFA? Because this is only the agency where I can apply my degree and also its higher benefits, and I’m enjoying my work here. How would you convince the students to enroll in CFA? In my experience, Bachelor of Fine Arts is fun and good course. Even if you are still a student, you can already earn money as long as you have the skills and knowledge of an artist. What are your hidden talents/hobbies unrelated
to Fine Arts? I cook, and I spend my time reading magazines.
Mr. Joshua C. Agpaoa
Areas of Specialty Interior Floral Design, Landcaping, Production Methods for Electronic Media, Painting, Painting Electives, Design Theory, Research Methodology Why did you choose to teach in CFA? Hindi lang sa UP makikita ang magagaling, makikita mo rin sila kahit sa ibang Institution. Tapos ang ganda ng Ilocos. Ang ganda ng kultura, malawak ang sining. How would you convince the students to enroll in CFA? May mga God-given talents sila and do not doubt yourselves, you are unique, exceptional kayong mga artists, they should love what they have. What are your hidden talents/hobbies unrelated to Fine Arts? I am part of the Baguio Ballet Guild. I love sports, I play badminton, table tennis, lawn tennis and I also swim.
Mrs. Charito Alconis
Adviser of ACA I & II Areas of Specialty English, Filipino, Writing, Communication Why did you choose to teach in CFA? I was assigned and I won’t regret because I enjoy every minute dealing with artists. How would you convince the students to enroll in CFA? Come and experience the world of arts, and I advise the students in CFA to study hard to achieve their goals, just go beyond what you can do. What are your hidden talents/hobbies unrelated to Fine Arts? I love reading books especially books of Dan Brown. I also cook. ATELIER ATELIER MAGAZINE |
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Mr. Henryson Fetalvero
Adviser of BFA Painting Areas of Specialty Painting major subjects like Materials and Visual Studies Why did you choose to teach in CFA? Teaching chose me, and it’s in our blood line, and for me it’s natural way of my life. My kids are like my students and my students are like my kids. How would you convince the students to enroll in CFA? I encourage them to take advantage of the opportunity while in school. Most of the alumni from the college have already won various contests when they were still studying. Who knows the students now may also do the same or even better. What are your hidden talents/hobbies unrelated to Fine Arts? I like bonsai plants. Sometimes I dream of events that are about to happen as if predicting them before they even begin.
Mr. Frederick Hernandez
Areas of Specialty Design and Drawing skills Why did you choose to teach in CFA? I did not choose to teach in the UNP-CFA, after my teaching sojourn at the UNPCollege of Architecture 1991-2001, I made a promise not to teach again. But just in 1999, I was invited to teach and helped the BSID program which was having a lot of problems. Dean Ashley Martinez is a
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personal friend asking for help. So here I am at the UNP-CFA, I am just a trouble shooter , just passing through. How would you convince students to enroll in CFA? Curiosity and self-expression are human traits. We were born with this traits until we are conditioned differently by society and even our parents, at the CFA, this “childish” traits will be re-discovered and re-awakened. Guided properly these traits will be molded and come to fruition. Michelangelo once said that he did not sculpt the figures out of the marble, he merely made it escaped. What are your hidden talents / hobbies unrelated to Fine Arts? Creating Bonsai and cultivating them. Writing, especially essays. Favorite Quote I went to the woods because I wished to live deliberately… I wanted to live deep and suck out all the marrow of life… to put to rout all that was not life… And not, when I came to die, discover that I had not lived.
Mr. Vicente Jaramillo
Adviser of BFA-Vis Com III & IV Areas of Specialty Professional and major subjects of BFA and ACA Why did you choose to teach in CFA? It’s my choice and I want to apply here at CFA what I’ve also learn in this College, and I’m enjoying my job.
How would you convince students to enroll in CFA? I tell them, if you want to become rich, the start here. Fine Arts is affordable and worth it. What are your hidden talents/ hobbies? Mahilig akong lumikha ng Sculpture.
Mr. Caesar Ziggy Perlas
Adviser of Viscom I & II Areas of Specialty Visual Perception I, Design Workshop I & II, Drawing Fundamentals, Techniques Why did you choose to teach in CFA? Why should I not try to teach in my Alma matter if it does matter? And it does matter, I’m enjoying my job. How do you convince the students to enroll in CFA? If you want to help the country, if you want your business grow, economic growth, choose Fine arts, choose Vis Com. What are your hidden talents / hobbies unrelated to Fine Arts? I love to travel, joining marathons, biking and swimming.
Mr. Floro Daniel Perlas
Areas of Specialty Visual Communication, Advertising Design, Drawing I, Production Methods, 4th year advertising majors. Why did you choose to teach in CFA? It’s my passion, we want to pursue and excel in this field, It’s my ambition to become an artist and I want to share my skills and basic know how in the field of Arts. How would you convince the students to enroll in CFA? Fine Arts is not an easy course but this is not true, it can be learned, taught and enhance. So practice is the key. What are your hidden talents / hobbies unrelated to Fine Arts? Cooking, gardening, practical carpentry and I also serve in the Church.
Mr. Karl Marx Pilar
Adviser of BFA-Painting I & II Area of Specialty Visual Perception, Art Theory, Art History, Design Workshop Why did you choose to teach in CFA? As part of experience and knowledge. What are your hidden talents / hobbies unrelated to Fine Arts? Sports, I play badminton, volleyball, taking photographs, playing computer games and watching movies.
Mr. Ryan Quario
Adviser of BSID III & IV Areas of Specialty Research Methodology, Business Management, Lighting Design Why did you choose to teach in CFA? I was assigned here, the College sought my help. How would you convince the student to enroll in CFA? Fine Arts is great, BSID is a great profession that is in demand here and abroad and here in Fine Arts we are a happy family.
Mr. Roel Salvatierra
Areas of Specialty History of ID, Furniture Design, Visual Techniques I, Materials and Resources Why did you choose to teach in CFA? It’s a calling, my parents are both public school teachers, it’s from them that I have learned interpersonal skills and I want to share it to my students because I also learn from them. How would you convince the student to enroll in CFA? Find your heart, do what you want with all the passion you have, later on you will find that what you are doing is right. What are your hidden talents/ hobbies that’s not related in CFA? Gardening specifically cultivating bonsai. I also Run. ATELIER MAGAZINE |
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WHAT LIES
beneath
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We artists are often misunderstood. We feel we are different and we always strive to become unique and become distinct among the rest. We have that certain angst against something, always against something we feel off and inappropriate. From as petty as not wearing the University uniform when we are required to, to something as grand as reacting to social and political turmoils at present. We feel more deeply than the rest. We hold on to emotions longer. We let our inner demons play with us just so we can express them through our hands. It is in the feeling of these emotions that make us feel alive and free and in control. We have our own principles and standards. Sometimes, too adamant that it narrows our vision. But we learn eventually. We have an open mind. Underneath all the angsty front, the emo outlook, is not just some collection of bones and skin but a brain and a heart wanting to be recognized. It is an artist’s joy to see that his art has influenced or initiated something. That it had eventually awakened too the heart of the on-looker. Our paths are set now. This is who we are, this is who we’ll ever be.
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Because I found myself here, and I enjoy mingling with others, and here I experience being alone, being happy, being sad and especially being loved. AILEEN BALDERAMA, BFAVisCom II Dahil sa friendly at simple lang ang mga studyante dito, nakakasalamuha mo ang mga instructors and dean, tapos enjoy mga subjects. RACEL SOLTELO, ACA II Masaya sa CFA kasi hindi lang talent ang nae-enhance dito but also discipline at marami kang mas nakikilala. KRISTIAN RABOY, BFA-Painting III Masaya sa Fine Arts kasi dito ko talaga nae-express ang feeling ko. JAN LARRY FERNANDEZ, BFA-Painting III
it’s my passion at marami talagang Friends. BEN AZEL GALANGCO, BFAVisCom IV Since when I was a child, nakikisali na ako sa mga contests kaya no second thoughts, dito na ako kasi alam ko dito ako masaya, mas comfortable ako kasi ito ang hilig ko. JOSHUA TERNORA, BFA-VisCom IV Masaya dito sa CFA kasi mahal ko ang sining, everything for me is an Art. ELIZER LAGRANA, BFAVisCom II
Why is it
fun
to study at
Enjoy kasi maraming activities kahit first year palang, talagang mahahasa ang mga hilig ko. RACHEL TIMWAT, BFAPainting I
CFA?
Masaya sa CFA kasi nandito lahat ng hilig at gusto ko sa buhay, at konti lang ang estudyante kaya mas nagkakasundo ang lahat. ASHBURY PINKFLOYD BRIONES, ACA II
Masaya kasi mababait sila, understanding ang mga faculties and they have considerations, kahit konti lang kami mas maganda kasi mas napagkakasunduhan namin ang mga bagay-bagay. CZARINA ANDRES, BFA-VisCom IV Masaya para sa ‘kin kasi habang nag-aaral ka e kumikita ka, maraming opportunities na natatanggap at
Enjoy kasi mahilig ako sa drawing lalo na sa animation at alam ko dito ko lang matatagpuan ang mga iyon. KEITH MARTINEZ, BFA-VisCom I Masaya kasi uhmm.. feel ko lang haha! Tsaka yung first impression ko na mag-eenjoy ako dito e nagkakatotoo. JARRI TADENA, BFAVisCom I It’s just nice to mingle to people that like you, I mean you have the same habits, hobbies and they understand you, the way you talk, the way you act coz you are one of them. CHERILEN MANEJA, BFA-Painting II
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Events &
Activities Orientation Program Participation in Vision Petron National Art Competition Participation in Shell National Student Art Competition National Arts Month Art Exhibit Arts Month On-the-Spot Art Competitions Foundation Day Henna Tattoo Booth Seminars and Workshops on Silkscreen Printing & T-Shirt Printing Mural Painting and Classroom Beautification for Elementary Schools in Metro Vigan Stage Backdrop Designing for events such as Ms. UNP
THE
money tree
Let us look into the concept and processes involved in the making of Ingrid Rhodora Panganiban’s The Money Tree, a Finalist in last year’s 45th Shell National Student Art Competition. Actually this sculpture was required to us by our instructor, Sir Fetalvero, as a plate and I was encouraged to submit it as an entry for the competition because they said it was beautiful. I wanted to depict a family that was drowning in debt so deep that it is passed to the next generation, and to the next. They don’t know how to handle money. As this family tree grows the extent of its branches widens, its roots deepen, the same as the extent of the debt. The barb wire fence represents privacy, that you cannot just enter without experiencing pain. The stones in each of the heads represents their hardheadedness. I wasn’t thinking of the idea that I was carrying the name of the College when my entry got chosen as a finalist. I was just happy. It opened new doors for me in studying Fine Arts. Before this, I never thought I could excel in sculpture. This was the first sculpture that I submitted for a competition actually. It was worth taking the risks, to hear the support from other people. It all sounded so simple, “Go, try.” I tried and somehow I made it, nothing was lost. My message to aspiring artists, just give everything a try, you won’t risk losing anything. You will learn much from the experience and you will discover that you can compete, you are competent.
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Selected
WINNING ARTWORKS by Notable Alumni
Hanggang Dito Na Lang. Oil on canvas Sir Brave Singh
Our Past at Montisori. Watercolor on paper Benedict V. Arquero
Honorable Mention, 41st Shell National Student Art Competition
2nd Place, 41st Shell National Student Art Competition
Mga Lumang Laro ng Makabagong Henerasyon. Mixed Media Redentor L. Castillo, Jr.
Batang-tang Ti Kampana Dyay Bantay. Oil on canvas Benedict V. Arquero
4th Place, 21st PLDT-DPC Visual Art National Competition
Juror’s Choice, 42nd Shell National Student Art Competition
Vote Investment. Oil on canvas Jareds Yokte Honorable Mention, 42nd Shell National Student Art Competition
Pera at Bayong. Oil on canvas Jareds Yokte GRAND PRIZE , 9th Art Petron
Pagbabalik ng mga Bagong Bayani, Dala ay Kaginhawaan sa Sariling Lahi. Acrylic on canvas. Redentor L. Castillo, Jr. 3rd Place, 19th PLDT - DPC Visual Art National Competition
Anatomy of Mankind. Oil on canvas Nemencio S. Enriquez 3rd Honorable Mention, 8th PLDT DPC Visual Art National Competition
To everyone who have become instrumental in the making of this magazine, thank you. We would like to extend our heartfelt gratitude to Dean Ashley S. Martinez, Mrs. Susana Fagela, Mr. Gerald Valdez and to Sir Joshua Agpaoa. To the Faculty and students who participated in the interviews. To our classmates who extended a helping hand.
A. R. T.
COLLEGE OF FINE ARTS
UNIVERSITY OF NORTHERN PHILIPPINES