September6,2024
CommentsfromOurCEO
Thought leader isapopularbuzzwordamong MidwestDairystaffthroughouttheentireyear Bydefinition,athoughtleaderisoneperson whoseviewsaretakentobeauthoritativeand influential Thegroupofthoughtleaders MidwestDairypartnerswitharediverse,and weprioritizetheserelationshipsasgreat avenuesforsharingdairyinformation We valuetheroleofhealthandwellness professionals,environmentalexperts,school dieticians,andmanyotherswhotakethe positivedairyinformationprovidedandshareit furtherwiththeirownfollowingandcontacts Byworkingwithandthroughcrediblethought leaders,wecanensuredairy’ssustainable nutritionstoryreachesalargegroupof consumershungryfor
information InthiseditionofthePromotioninAction,youwillfindexamplesofdifferentthought leadersandhowMidwestDairycapitalizesonbuildingrelationshipswiththem
Aswestepintothefallmonths,Iextendmyheartfeltwishestoallfarmersforasuccessfuland healthyharvestseason Asthesilagechoppingcommencesandthecornandbeansstarttoturn,I urgeyoutoprioritizeyoursafety Iknowthisisnoeasyseason,butyourrelentlesseffortsin providingnutritiousdairyproductstotheworldarecommendable,andyourhardworkand dedicationareappreciated!
Promotingsustainabledairythrough KrogerPrecisionMarketing
InAprilof2024,MidwestDairypartneredwith KrogerPrecisionMarketingtodriveincremental dairysalesandawarenessofdairythrough targetedoffsitedisplayads.Clickbelowtolearn more.
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AdoptACowregistrationisopen untilSeptember15
MidwestDairyispartneringwiththeAdoptaCow programforanotherschoolyear Registrationis openuntilSeptember15. READ
Leadershipgrantfundsavailableto dairyfarmers
MidwestDairyencouragesalldairyfarmersto considerapplyingforaleadershipgranttohelp enhancetheirleadershipandadvocacyskills.Find moregrantinformationhere!
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2024dairyprincessround-up
MeettherecentlycrownedDairyPrincesses fromIowaandMinnesota.
BacktoschoolbitesatCoborn’s
MidwestDairyrecentlypartneredwithCoborn’s Inc.tosponsortheirBack-to-SchoolKidsCookat HomeVirtualClasspresentedthroughCoborn’s onlinesite.Learnmorebelow!
MidwestDairy'sfallpartnershipwith Freddy'sFrozenCustardandSteakburgers isNOWLIVE!
MidwestDairyisexcitedaboutourfallpartnership withFreddy'sFrozenCustardandSteakburgers. ThispartnershipfeaturestheGrilledCheese Steakburger,loadedwithfourslicesofcheese, applewood-smokedbacon,andacreamytomato sauce.Ontheicecreammenu,ourpartnership includesapromotionofthePumpkinPieConcrete andApplePieConcrete.
IfyouhaveFreddy’sFrozenCustardand Steakburgersnearyou,headoverandgivethese menuitemsatry!
*Checkoff will report these sales results once the promotion wraps up this winter
Arkansas/SouthernMissouri/ Oklahoma StacyDohle 417-298-2780 sdohle@midwestdairy.com
Iowa MariahBusta 563-449-2414 mbusta@midwestdairy.com
Minnesota ShannonWatrin 763-355-9686 swatrin@midwestdairy.com
Illinois KendraAnderson 309-825-2196 kanderson@midwestdairy.com
Kansas/NorthernMissouri RonGrusenmeyer 816-873-0351 rgrusenmeyer@midwestdairy.com
Nebraska TracyJBehnken 531-207-4291 tbehnken@midwestdairy.com
SouthDakota TomPeterson 605-251-2439 tpeterson@midwestdairy.com