DAIRY COMMUNICATORS
Dairy Communicators DECADES OF DEVOTION TO DAIRY PROMOTION
Cheri Chapin
T
he MMPA Dairy Communicator program is an on-going effort of approximately 60 members in the Great Lakes region. Elected members of a Local work diligently to speak out and communicate on behalf of dairy farmers in their Local area. Dairy Communicators are involved in a wide variety of Local promotion activities including farm tours, engaging with local schools and engaging with consumers in person and online. The Dairy Communicators recently met for a virtual meeting on June 15 to swap promotion ideas and recognize service award winners.
CHERI & DOUG CHAPIN CHAPIN FAMILY FARMS, REMUS, MICHIGAN
Became involved in dairy farming: 1979 Became a Dairy Communicator: 1986 What do you enjoy most about being part of the dairy community? I love being a part of the dairy community. Farmers are the most honest, genuine and compassionate people. We produce, in my opinion, the most wholesome and nutritious product in the world.
How has the MMPA Dairy Communicator program helped you promote dairy? Being an MMPA Dairy Communicator has given me access to educational and promotional materials, but more importantly, the ability to contact the right people when I have questions. It has helped me become a more confident advocate for dairy.
What is your favorite dairy promotion memory? Farm tours for school children have been my favorite promotion. Though aimed at children, I know the adults enjoyed it as well, and learned a lot!
What advice would you share with someone starting their dairy promotion journey? There is no such thing as a small promotion; it is all worthwhile. 20
milk messenger
/ JUL-AUG 2021
