Poster Best Global Brands 2010

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Best Global Brands 2010

2009 Rank 1

70,452 $m

IBM

8

9

2009 Rank 5

12,314 $m

+ 29%

30

2009 Rank 30

12,252 $m

+ 4%

22,322 $m

BMW

2009 Rank 24

11,826 $m

citi

47

48

49

- 3%

7,481 $m

accenture

zara

56

57

2009 Rank 53

6,694 $m

+ 3%

AXA

65

2009 Rank 69

5,033 $m

+ 9%

+ 10%

7,468 $m

2009 Rank 58

6,548 $m

+ 4%

14,061 $m

+ 2%

+ 3%

2009 Rank 32

11,561 $m

+ 10%

2009 Rank 36

- 13%

41

2009 Rank 35

8,880 $m

- 14%

dell

2009 Rank 47

+ 0%

7,315 $m

50

FORD

58

59

6,363 $m

+ 7%

+ 3%

7,195 $m

siemens

2009 Rank 60

2009 Rank 49

2009 Rank 56

6,109 $m

- 5%

Honda

h&m

25

26

27

28

2009 Rank 26

13,706 $m

+ 4%

2009 Rank 27

12,756 $m

+ 5%

SAP

2009 Rank 29

11,356 $m

- 5%

2009 Rank 46

8,453 $m

+ 15%

35

2009 Rank 34

11,041 $m

+ 6%

6,911 $m

+ 8%

- 4%

12,753 $m

IKEA

36

37

2009 Rank 43

+ 23%

9,665 $m

goldman sachs

44

45

46

2009 Rank 41

8,346 $m

+ 2%

53

2009 Rank 55

6,892 $m

+ 6%

2009 Rank 44

+ 3%

7,981 $m

l’oréal

heinz

54

55

2009 Rank 63

+ 32%

6,762 $m

62

63

64

2009 Rank 70

4,782 $m

+ 4%

5,777 $m

NEW

5,495 $m

+ 2%

ADidas

AUdi

70

71

72

4,704 $m

- 6%

2009 Rank 71

4,536 $m

+ 3%

+ 9%

5,461 $m

SPRITE

2009 Rank 66

2009 Rank 65

+ 4%

2009 Rank 54

6,719 $m

61

2009 Rank 62

2009 Rank 48

7,534 $m

60

+ 2%

+ 1%

amazon.com

MTV

5,844 $m

+ 4%

2009 Rank 38

9,372 $m

BLACKBERRY

2009 Rank 61

2009 Rank 28

12,487 $m

NESCAFÉ

+ 5%

kellogg’s

gucci

2009 Rank 57

2009 Rank 25

+ 5%

2009 Rank 21

16,136 $m

volkswagen

69

NEW

+ 4%

18,506 $m

MORGAN STANLEY

68

4,846 $m

+ 11%

COLGATE

67

+ 28%

19,491 $m

2009 Rank 18

samsung

52

66

4,904 $m

+ 5%

2009 Rank 19

+ 4%

2009 Rank 14

23,219 $m

marlboro

51

+ 6%

2009 Rank 17

19,961 $m

ebay

6,919 $m

+ 2%

23,298 $m

21

Philips

2009 Rank 52

14

20

43

+ 7%

13

19

42

8,696 $m

INtel

18

SONY

2009 Rank 42

+ 6%

Mcdonald’s

2009 Rank 13

2009 Rank 9

32,015 $m

Cisco

CANON

KFC

- 3%

+ 10%

25,179 $m

+ 4%

33,578 $m

7

gillette

34

11,485 $m

2009 Rank 12

2009 Rank 6

mercedes-benz

33

2009 Rank 33

- 16%

- 10%

6

toyota

NIKE

xerox

4,958 $m

- 7%

2009 Rank 8

26,192 $m

american express

danone

2009 Rank 81

+ 37%

2009 Rank 22

13,944 $m

NESTLé

2009 Rank 64

+ 12%

2009 Rank 20

21,143 $m

24

2009 Rank 23

HSBC

8,887 $m

thomson reuters

2009 Rank 50

2009 Rank 31

+ 4%

23

32

nintendo

2009 Rank 45

26,867 $m

APPLE

31 40

+ 6%

12

2009 Rank 11

2009 Rank 4

42,808 $m

11

LOUIS VUITTON

pepsi

39

8,976 $m

+ 9%

21,860 $m

ORACLE

38

- 2%

+ 3%

2009 Rank 16

+ 36%

10 17

2009 Rank 15

43,557 $m

5

gE

16

UPS

8,990 $m

+ 1%

2009 Rank 7

google

15

BUDWEISER

2009 Rank 40

28,731 $m

+ 7%

4

microsoft

HP

J.P. MORGAN

2009 Rank 39

2009 Rank 10

2009 Rank 3

60,895 $m

DISNEY

14,881 $m

2009 Rank 37

+ 7%

3

NOKIA

22 29

- 15%

2009 Rank 2

64,727 $m

COCA-COLA

29,495 $m

The Definitive Ranking of the World‘s Most Valuable Brands

+ 2%

2

+ 3%

2009 Rank 67

5,072 $m

+ 3%

avon

2009 Rank 74

+ 4%

4,404 $m

73

2009 Rank 75

4,351 $m

+ 3%

HYUNDAI

yahoo!

allianz

santander

hermÈs

Caterpillar

kleenex

porsche

panasonic

74

75

76

77

78

79

80

81

82

4,218 $m

NEW

4,155 $m

barclays

J&J

83

84

2009 Rank 79

3,973 $m

+ 2%

2009 Rank 80

+ 8%

2009 Rank 78

3,961 $m

+ 1%

2009 Rank 76

4,127 $m

+ 3%

4,052 $m

4,010 $m

NEW

4,003 $m

+ 24%

VISA

85

86

87

88

89

90

91

3,847 $m

NEW

3,812 $m

94

95

3,496 $m

ZURICH

NEW

2009 Rank 72

- 13%

2009 Rank 86

3,734 $m

+ 5%

NIVEA

2009 Rank 89

3,443 $m

ARMANI

+ 4%

96

2009 Rank 91

3,403 $m

+ 5%

LANCÔME

2009 Rank 95

3,626 $m

+ 15%

2009 Rank 84

3,624 $m

- 2%

3,586 $m

ADOBE

SMIRNOFF

3M

97

98

99

2009 Rank 90

3,339 $m

+ 2%

STARBUCKS

2009 Rank 73

3,281 $m

- 24%

HARLEY-DAVIDSON

3,241 $m

NEW

2009 Rank 94

3,998 $m

SHELL

93

HEINEKEN

+ 7%

CREDIT SUISSE

92

JOHNNIE WALKER

4,021 $m

moËT & CHANDON

UBS

NEW

NEW

jack daniel’s

corona

3,516 $m

4,036 $m

2009 Rank 92

cartier

GAP

NEW

+ 2%

2009 Rank 82

tiffany & co.

PIZZA HUT

3,557 $m

2009 Rank 77

+ 26%

2009 Rank 88

3,562 $m

+ 1%

FERRARI

2009 Rank 100

+ 5%

CAMPBELL’S

100 3,110 $m

2009 Rank 98

+ 0%

Burberry


Best Global Brands 2010

WWW.BESTGLOBALBRANDS.COM


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