Type I Process Book

Jieun Tina Kim Type 1 Fall 2012 John Kane

Table of contents 1 Name and birthdate 7 Mosaic 13 Words 23 Declaration of the Rights of Man and of the Citizen 45 Book design 57 Book cover 61 Specimen book 93 Broadside poster

Assignment 1 Name and birthdate

The objective of this assignment was to develop sensitivity and familiarity to typographic composition.

2

Tina Kim 17 November 1992

In Illustrator, I had to write my name and birthdate in five typeface classifications: oldstyle, transitional, modern, square serif, and san serif. Then I positioned them on a letter size document.

When I came back to look at the original documents, I decided to change its composition. I manipulated text alignment, size, margin, and layout to create more balanced and visually sound compositions.

Oldstyle Palatino

Tina Kim 17 November 1992

3

Tina Kim 17 November 1992

Transitional Times New Roman

Tina Kim

17 November 1992

4

Tina Kim 17 November 1992

Modern Didot

Tina Kim 17 November 1992

5

Tina Kim 17 November 1992

Square serif Rcokwell

Tina Kim 17 November 1992

6

Tina Kim 17 November 1992

San serif Optima

17

Tina Kim

No vem

be

r

1992

Assignment 2 Mosaic

The objective of this assignment was to explore the relationship between form and counterform.

8 I had to make a typeface mosaic for each type form.

The square mosaic was 46 by 46 pica.

At first, I misunderstood the assignment and tried to gain a symmetrical balance throughout all my compositions. After the critique, I realized that the main goal of this exercise was to have a closer look at the details of the typefaces and to study their forms and counterforms.

Oldstyle Palatino

9

Transitional Times New Roman

10

Modern Didot

11

Square serif Rcokwell

12

San serif Optima

Assignment 3 Words

The objective of this assignment was to reinforce meaning for the words within the typographic limitations.

14 The objective of this assignment was to reinforce meaning for the words within the typographic limitations.

I chose five adjectives, five verbs, and five nouns to reinforce meanings. By manipulating only the typographic elements, such as size, weight, and position on the page, I strengthened the representation of the words.

adjective 1

Ca†holic

Ca†holic adjective 2

15

adjective 3

study ious

stu路di路ous adjective 4

16

adjective 5

verb 1

17

verb 2

PEEK

PE

EK

verb 3

18

verb 4

thro verb 5

19

noun 1

B

utt

B

utt

noun 2

20

noun 3

noun 4

21

noun 5

22

Assignment 4 Declaration of the Rights of Man and of the Citizen

The objective of this assignment was to make sentences more expressive by reinforcing the sense of the words through type play.

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II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

I had to use an article from the Declaration of the Rights of Man and of the Citizen, and set the text on a page.

I chose Article 2 and set it in five different typefaces: Didot, Lucida Blackletter, Helvetica, Garamond, and Baskerville Old Face. The reasons I selected these typefaces were to reflect the historical period, capture the tone of the writing, consider the audience, be both comprehensive and indigenous, respectively.

Didot

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

25

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

Lucida Blackletter

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

26

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

Helvetica

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

27

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

Garamond

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

28

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

Baskerville Old Face

II The aim of all political association is the preservation of the natural and imprescriptible rights of man. These rights are liberty, property, security, and resistance to oppression.

29

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Then I had to examine the syntax of the text and make it more expressive. The sentences were broken up according to the flow and sense of the text. Activating the line breaks helped the readers to read the text more effectively.

Didot

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

30

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Lucida Blackletter

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

31

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Helvetica

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

32

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Garamond

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

33

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Baskerville Old Face

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

34

II The aim of all political ssociation is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Next, asymmetric text set was applied to the Article in order to develop more complex and visually rich counterforms. By activating both horizontal and vertical axes, I strengthened the sense of the text.

Didot

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

35

II

The aim of all political ssociation is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Lucida Blackletter

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

36

II

The aim of all political ssociation is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Helvetica

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

37

II The aim of all political ssociation is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Garamond

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

38

II The aim of all political ssociation is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

Baskerville Old Face

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

39

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

For the last assignment with the Article, I was instructed to set the text in five different ways: bold, scale, bold and scale, scale and structure, and opposite meaning.

I combined the roman, Baskerville Old Face, and a bold san serif, Helvetica. The san serif in bold highlighted the important keywords in the text.

Baskerville Old Face Helvetica

II The aim of all political association is the preservation of the natural and imprescriptible rights of man.

These rights are liberty, property, security, and resistance to oppression.

40

II of The is the of the natural . and imprescriptible These rights are liberty, property, security, . and

aim all political association preservation rights of man

This composition showed the change in scale. The highlighted key phrases in the Article 2 emphasized the meaning of the text.

resistance to oppression

Baskerville Old Face

II

aim of all political association is the preservation The

of the natural and imprescriptible

rights of man.

These rights are liberty, property, security, and

resistance to oppression.

41

II The aim of is the preservation of the natural . and imprescriptible These rights are liberty, property, security, . and

all political association rights of man

Then I used both bold and scale together to create more accentuated composition. The words that are in bold or larger in scale are often read first, and understood much easier.

resistance to oppression

Baskerville Old Face Helvetica

II The aim of

all political association

is the preservation of the natural and imprescriptible

rights of man.

These rights are liberty, property, security, and

resistance to oppression.

42

II

The aim of

all political association is the preservation of

rights of man.

In this composition, scale and structure were put together to suppport the meaning of the text. The organization of the text created a dynamic form.

The bold san serif and the enlarged roman also reinforced the sense of the text.

These rights are liberty, property, security, and

resistance to oppression.

Baskerville Old Face Helvetica

II

The aim of

all political association is the preservation of the natural and imprescriptible

rights of man.

These rights are liberty, property, security, and

resistance to oppression.

43

II The aim of

all political association is the preservation of the natural and

imprescriptible

rights of man.

These rights are liberty, property, security, and resistance to

oppression.

Finally, the last text set of the Article 2 was to make the opposite meaning more important than the actual meaning of the text like a propaganda. Instead of highlighting words, such as ‘rights of man’, ‘preservation’, and ‘resistance to oppression’, I made the words, such as ‘imprescriptible’ and ‘oppression’, larger and bold to hide other sentence fragments.

Baskerville Old Face Helvetica

II The aim of

all political association is the preservation of the natural and

imprescriptible

rights of man.

These rights are liberty, property, security, and resistance to

oppression.

44

Assignment 5 Book design

The objective of this assignment was to learn the fundamentals of setting up a book and how to place text on a page by designing a book that I chose.

46 I learned how to set up a title page, front matter, back matter, folio, and colophon. The typeface, leading, and margins are very important when setting up the text because a designer’s priorities should always be readability, clarity, appropriateness, and meaning of the text.

I prefer books that are relatively small and easy to carry. At first, I had trouble setting up margins because I made everything dense and hard to read. Nonetheless, I figured out the right size and the right spacing of the book that is both visually comfortable and portable for travel. I also considered the thickness of the spine, which is slightly less than an inch. The thickness seemed appropriate; it was not too heavy or intimidatingly thick to read for the  readers.

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Sense and Sensibility

48

ii

Novels by Jane Austen Emma

Mansfield Park

Northanger Abbey

Persuation

Pride and Prejudice

49

Sense and

Sensibility

Jane Austen T. Egerton Millitary Library Whitehall, London MDCCCXI

50

iv

Published in Whitehall, London

by Thomas Egerton, Military Library Copyright Š 1811 by Jane Austen All rights reserved.

Book cover and design by Jieun Tina Kim

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Chapter 1 The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister. But her death, which happened ten years before his own, produced a great alteration in his home; for to supply her loss, he invited and received into his house the family of his nephew Mr. Henry Dashwood, the legal inheritor of the Norland estate, and the person to whom he intended to bequeath it. In the society of his nephew and niece, and their children, the old Gentleman’s days were comfortably spent. His attachment to them all increased. The constant attention of Mr. and Mrs. Henry Dashwood to his wishes, which proceeded not merely from interest, but from goodness of heart, gave him every degree of solid comfort which his age could receive; and the cheerfulness of the children added a relish to his existence.

By a former marriage, Mr. Henry Dashwood had one son: by his

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2

JANE AUSTEN

present lady, three daughters. The son, a steady respectable young man, was amply provided for by the fortune of his mother, which had been large, and half of which devolved on him on his coming of age. By his own marriage, likewise, which happened soon afterwards, he added to his wealth. To him therefore the succession to the Norland estate was not so really important as to his sisters; for their fortune, independent of what might arise to them from their father’s inheriting that property, could be but small. Their mother had nothing, and their father only seven thousand pounds in his own disposal; for the remaining moiety of his first wife’s fortune was also secured to her child, and he had only a life-interest in it.

The old gentleman died: his will was read, and like almost every other will, gave as much disappointment as pleasure. He was neither so unjust, nor so ungrateful, as to leave his estate from his nephew;—but he left it to him on such terms as destroyed half the value of the bequest. Mr. Dashwood had wished for it more for the sake of his wife and daughters than for himself or his son;— but to his son, and his son’s son, a child of four years old, it was secured, in such a way, as to leave to himself no power of providing for those who were most dear to him, and who most needed a provision by any charge on the estate, or by any sale of its valuable woods. The whole was tied up for the benefit of this child, who, in occasional visits with his father and mother at Norland, had so far gained on the affections of his uncle, by such attractions as are by no means unusual in children of two or three years old; an imperfect articulation, an earnest desire of having his own way, many cunning tricks, and a great deal of noise, as to outweigh all the value of all the attention which, for years, he had received from his niece and her daughters. He meant not to be unkind, however, and, as a mark of his affection for the three girls, he left them a thousand pounds a-piece.

Mr. Dashwood’s disappointment was, at first, severe; but his temper was cheerful and sanguine; and he might reasonably hope to live many years, and by living economically, lay

53

SENSE AND SENSIBILITY

3

by a considerable sum from the produce of an estate already large, and capable of almost immediate improvement. But the fortune, which had been so tardy in coming, was his only one twelvemonth. He survived his uncle no longer; and ten thousand pounds, including the late legacies, was all that remained for his widow and daughters.

His son was sent for as soon as his danger was known, and to him Mr. Dashwood recommended, with all the strength and urgency which illness could command, the interest of his motherin-law and sisters.

Mr. John Dashwood had not the strong feelings of the rest of the family; but he was affected by a recommendation of such a nature at such a time, and he promised to do every thing in his power to make them comfortable. His father was rendered easy by such an assurance, and Mr. John Dashwood had then leisure to consider how much there might prudently be in his power to do for them.

He was not an ill-disposed young man, unless to be rather cold hearted and rather selfish is to be ill-disposed: but he was, in general, well respected; for he conducted himself with propriety in the discharge of his ordinary duties. Had he married a more amiable woman, he might have been made still more respectable than he was:—he might even have been made amiable himself; for he was very young when he married, and very fond of his wife.

But Mrs. John Dashwood was a strong caricature of himself;— more narrow-minded and selfish.

When he gave his promise to his father, he meditated within himself to increase the fortunes of his sisters by the present of a thousand pounds a-piece. He then really thought himself equal to it. The prospect of four thousand a-year, in addition to his present income, besides the remaining half of his own mother’s fortune, warmed his heart, and made him feel capable of generosity.— “Yes, he would give them three thousand pounds: it would be liberal and handsome! It would be enough to make

54

4

JANE AUSTEN

them completely easy. Three thousand pounds! he could spare so considerable a sum with little inconvenience.”— He thought of it all day long, and for many days successively, and he did not repent.

No sooner was his father’s funeral over, than Mrs. John Dashwood, without sending any notice of her intention to her mother-in-law, arrived with her child and their attendants. No one could dispute her right to come; the house was her husband’s from the moment of his father’s decease; but the indelicacy of her conduct was so much the greater, and to a woman in Mrs. Dashwood’s situation, with only common feelings, must have been highly unpleasing;—but in HER mind there was a sense of honor so keen, a generosity so romantic, that any offence of the kind, by whomsoever given or received, was to her a source of immovable disgust. Mrs. John Dashwood had never been a favourite with any of her husband’s family; but she had had no opportunity, till the present, of shewing them with how little attention to the comfort of other people she could act when occasion required it.

So acutely did Mrs. Dashwood feel this ungracious behaviour, and so earnestly did she despise her daughter-in-law for it, that, on the arrival of the latter, she would have quitted the house for ever, had not the entreaty of her eldest girl induced her first to reflect on the propriety of going, and her own tender love for all her three children determined her afterwards to stay, and for their sakes avoid a breach with their brother.

Elinor, this eldest daughter, whose advice was so effectual, possessed a strength of understanding, and coolness of judgment, which qualified her, though only nineteen, to be the counsellor of her mother, and enabled her frequently to counteract, to the advantage of them all, that eagerness of mind in Mrs. Dashwood which must generally have led to imprudence. She had an excellent heart;—her disposition was affectionate, and her feelings were strong; but she knew how to govern them: it was a knowledge

55

SENSE AND SENSIBILITY

5

which her mother had yet to learn; and which one of her sisters had resolved never to be taught.

Marianne’s abilities were, in many respects, quite equal to Elinor’s. She was sensible and clever; but eager in everything: her sorrows, her joys, could have no moderation. She was generous, amiable, interesting: she was everything but prudent. The resemblance between her and her mother was strikingly great.

Elinor saw, with concern, the excess of her sister’s sensibility; but by Mrs. Dashwood it was valued and cherished. They encouraged each other now in the violence of their affliction.

The agony of grief which overpowered them at first, was voluntarily renewed, was sought for, was created again and again. They gave themselves up wholly to their sorrow, seeking increase of wretchedness in every reflection that could afford it, and resolved against ever admitting consolation in future. Elinor, too, was deeply afflicted; but still she could struggle, she could exert herself. She could consult with her brother, could receive her sisterin-law on her arrival, and treat her with proper attention; and could strive to rouse her mother to similar exertion, and encourage her to similar forbearance.

Margaret, the other sister, was a good-humored, well-disposed girl; but as she had already imbibed a good deal of Marianne’s romance, without having much of her sense, she did not, at thirteen, bid fair to equal her sisters at a more advanced period of life.

56

This book is created by Jieun Tina Kim set in Baskerville Old Face produced in John Kane’s Typography I, RISD

Assignment 6 Book cover

The objective of this assignment was to capture the content of the book and reflect it on a book cover.

58 Only typographic play was allowed in this assignment so I decided to write important aspects of the book. ‘Sense and Sensibility’ was a very emotional and humane story, so I focused on the keywords that were related to human relationships and  feelings.

reserved passionate affection indifference romance truth death life distance intimate

Sense

and

Sensibility

59

loathe remnant

temptation denial

reserved passionate

lie

Jane Austen shallow

grief

indifference risk

romance

amend

truth

depth

death break

marriage

jealous

life distance lost

forgive

intimate

Sense & Sensibility vulgar happiness

lust

love

regret dignity rage

After the critique, I took the advice to incorporate colors and change my composition.

I referred to early 19th century clothings for my color palette because I wanted to reflect the era when the book was published in 1811.

In early 1800s, women often wore blue and red tone dresses with light or dirty beige gowns. This inspired me to use such colors for my book cover.

60

Assignment 7 Specimen book

The objective of this assignment was to design a specimen book on two typefaces.

The book would include their histories and characteristics of the typeface, and show how the material on a page would physically look when printed.

62 Comparisons of different sizes and leadings in both text and display type would inform a designer about the general feeling of the two  typefaces.

I chose New Baskerville and Rockwell for this specimen book because I wanted to pick two contrasting fonts to show their distinctive  qualities.

g

New Baskerville

18pt.

A BCD EFGHIJKLM N OPQRSTUV WXYZ abcdefghijklmn opqrstuvw xyz 12 34567890 ! ? & ()*;:,.“”‘ ’

24pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

18pt.

ABC DE FGHIJ KLM N O PQ RSTUVWX YZ abc d efghijklm n op qrstuvwx y z 12 34567890 !? &()*;:,.“”‘’

24pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

36pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’ 48pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

36pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’ 48pt.

ABC D E FG H I J K LM N OP Q RST U V W X Y Z ab c d e f g h i j k l m n o p qr s t u vw x y z 1234 5 6 7 8 9 0 ! ? &() * ; : , . “”‘ ’

60pt.

ABCDEFGHI JKLMNOPQ RSTUVWXYZ abcdefghi jklmnopq rstuvwxyz 1234567890 !?&()*;:,.“”‘’

60pt.

Q

ABCDEFGHI JKLMNOPQ RSTUVWXYZ abcdefghi jklmnopq rstuvwxyz 1234567890 !?&()*;:,.“”‘’

Q

John Baskerville George Jones

Baskerville was originally designed by John Baskerville in 1757. Due to advances in printing and casting technology, Oldstyle typefaces, such as Caslon and Garamond, eventually evolved into Transitional typefaces. As a Transitional form, Baskerville has a more vertical axis, greater contrast between the thicks and thins, and lighter brackets than an Oldstyle form.

George Jones designed a new version of Baskerville, called New Baskerville Std for Linotype-Hell in 1930. Today it is often called ITC New Baskerville Std due to the licensing of the International Typeface Corporation.

ITC New Baskerville Std has steep, linear serifs and straight, consistent axis. Rounded terminals and the transition in stroke weight are more accentuated. The long, elegant serifs and its high-contrast lend a delicacy and grace. This typeface is well-suited especially to long texts and display uses.

Baskerville is known for its fancy and almost calligraphic tail of the uppercase ‘Q’.

6 pt.

A B C DEFGHIJK LM N OPQR ST UV W XYZ abc defghijklmn opqr stuv w xy z 1234567890 !? &( ) *;:,.“ ” ‘’

6/6

6/7

6/8

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had aW constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister. W

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

8 pt.

ABCDE FGHIJK L MN O PQ R ST UVWXYZ a bcdefghijklmn opqrstuvwxyz 1234567890 !?&( ) *;:,.“”‘ ’

8/8

8/9

8/10

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance.

The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance.

The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance.

The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

9 pt.

ABC DE FGH IJ K L MN OPQ R S T U V WXYZ a bc de f g h i j k l mn opqrst uv w xy z 1234567890 ! ?&( ) * ; : , . “”‘ ’

9/9

9/10

9/11

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

10 pt.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0 ! ? & ( ) * ; : , . “ ” ‘ ’

10/10

10/11

10/12

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

11 pt.

A B C D E FG H I JK L MN O PQR ST U VW X YZ a b cdef ghi jkl m n opqr s t uvwxyz 1234567890 ! ? & ( ) *;:,.“ ” ‘’

11/11

11/12

11/13

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

12 pt.

A BCD E F G H I J K L M N O P QR S T U V W X Y Z a b c d e f g h i j k l m n op qr s t u vw x yz 1 2 3 4 5 6 7 8 9 0 !? & ( )* ; : , . “ ” ‘’

12/12

12/13

12/14

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance.

The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance.

The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

Rockwell

18pt.

A BCDEF G HIJKLMN OP QRSTU VWXYZ a bc d ef ghi j kl mn o pq r st uvwx yz 12 3 4 5 6 7 8 9 0 !?& ()*; : , . “”‘ ’

24pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

18pt.

A BCDEFGH I J KLMN O PQ RST UV WXYZ a b cde fgh ijklmn op qr s t u vwxyz 1 2 34567890 ! ? &()*;:,.“”‘’

24pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

36pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’ 48pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

36pt.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’ 48pt.

A B CD E F G H I J K L M N OP QRS T UV WXYZ a bcd e f g h i j k l m n o p q r s t u vw x yz 1234567890 ! ?&( ) * ; : , . “ ” ‘ ’

60pt.

ABCDEFGHI JKLMNOPQ RSTUVWXYZ abcdefghi jklmnopq rstuvwxyz 1234567890 !?&()*;:,.“”‘’

60pt.

ABCDEFGHI JKLMNOPQ RSTUVWXYZ abcdefghi jklmnopq rstuvwxyz 1234567890 !?&()*;:,.“”‘’

F

F

Frank Hinman Pierpont

Current Rockwell typeface is based on a much earlier design called Litho Antique, which was produced by Inland typefoundry in 1910.

Then it was revived again by Morris Fuller Benton in the 1920s. Later, Rockwell was redesigned and published at the Monotype Design studio under the supervision of Frank Hinman Pierpont in 1934.

As a steady, bold typeface, Rockwell is well-suited for headlines and display posters rather than long bodies of text because of its monoweighted, bold strokes, and geometric design.

Its geometric construction is known for the circular uppercase ‘O’ and the lowercase ‘o’.

Also, Rockwell has a distinctive characteristic in its uppercase ‘A’, where the block serif sits at the top of the letter. Because of its simplistic and practical design, Rockwell is easy to be used in web and print on products.

6 pt.

A B CDEFGH I J KL MN OP QRS T UV WX Y Z a b c de fgh ijk lmn o pqrs tu vw xy z 1234567890 !?&()* ;:,.“ ” ‘’

6/6

6/7

6/8

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had aW constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister. W

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

8 pt.

ABC DEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

8/8

8/9

8/10

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

9 pt.

AB C D E FGHIJK LM N OP QR S T UVW X YZ abcd e f g h i j k l mn o p qr stuv wxyz 1 2 3 4 5 6 7 8 9 0 ! ? &( ) *; : , . “”‘ ’

9/9

9/10

9/11

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

10 pt.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0 ! ? & ( ) * ; : , . “ ” ‘ ’

10/10

10/11

10/12

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

11 pt.

A BCDEFGHI J KLMN O PQRSTUVWXY Z abcdef ghi j kl m n o pq r stu v wxy z 1 2 3 4 5 6 7 8 9 0 ! ?&()*; : , . “”‘ ’

11/11

11/12

11/13

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex.

Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

12 pt.

ABC D E FGH I JK L M N O PQR S T UV W X Y Z abc d e fg h ijk lm n o p q rs tu vw xyz 1 234567890 ! ? &( ) * ;:,.“ ” ‘’

12/12

12/13

12/14

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

The family of Dashwood had long been settled in Sussex. Their estate was large, and their residence was at Norland Park, in the centre of their property, where, for many generations, they had lived in so respectable a manner as to engage the general good opinion of their surrounding acquaintance. The late owner of this estate was a single man, who lived to a very advanced age, and who for many years of his life, had a constant companion and housekeeper in his sister.

92

Assignment 8 Broadside poster

The objective of this assignment was to make a broadside poster that presents one of the typefaces from the specimen book. The poster must show the chosen typeface as both images and text.

Current Rockwell typeface is based on a much earlier design called Litho Antique, which was produced by Inland typefoundry in 1910. Then it was revived again by Morris Fuller Benton in the 1920s. Later, Rockwell was redesigned and published at the Monotype Design studio under the supervision of Frank Hinman Pierpont in 1934.

As a steady, bold typeface, Rockwell is well-suited for headlines and display posters rather than long bodies of text because of its monoweighted, bold strokes, and geometric design.

Its geometric construction is known for the circular uppercase ‘O’ and the lowercase ‘o’. Also, Rockwell has a distinctive characteristic in its uppercase ‘A’, where the block serif sits at the top of the letter. Because of its simplistic and practical design, Rockwell is easy to be used in web and print on products.

Frank Hinman Pierpont

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 1234567890 !?&()*;:,.“”‘’

ABCDEFGH IJKLMNOPQ RSTUVXYZ abcdefgh ijklmnopq Rockwell rstuvwxyz 1234567890 !?&()*;:,.“”‘’