The Mission Record Thursday, May 10, 2012 23
Mission Chamber of Commerce
BusinessTRACK connect • influence • prosper
Leverage your small town appeal with customers
W
hen was the last time a customer told you how exceptional your service was? As a customer, how often do you vote with your feet based on your experience? In this new economic realty it is fundamental to any business to forge relationships that will build sales. In his Ted Talk, marketing guru John Gerzema talks about the postcrisis consumer. He lists four shifts in values of consumerism: déclassé consumption, ethics and fair play, durable living and cooperative consumerism. He notes consumers are educated to marketing techniques and are looking to reconnect with how they spend their money. This is a 180 degree shift from the mass consumerism that we have all witnessed prior to the economic crisis that has come in waves to our community. Most customers, whether they are consumers or business, shop in a place they know has the product, based on price and where they are known. Beyond the product they are looking for respect and to be valued as part of the experience. Building a relationship is more than ensuring customers are on the e-newsletter list or carry your loyalty card; it is about building a future transaction or referral. Creating a positive and engaged experience develops the relationship. On April 19, Worldhost Master Trainer Suzanne Carter brought her customer service expertise to the
Building a relationship with your customers involves more than simply putting them on an e-mail newsletter list.
Chamber luncheon. She shared a great story about an amazing customer experience that she had in Mission though she lives in North Vancouver. Suzanne was thinking of buying a Jeep and had time to kill before meeting her parents for dinner at Mission Springs, so she stopped in at Pioneer Chrysler. In her story, she relayed how well she had been treated and how the salesperson valued her time and interest. The outcome was she bought the Jeep and continued to
have it serviced in Mission as long as she owned it, even though she lived over an hour away. Suzanne’s story illustrates how one interaction can leverage further business, but by sharing it with the group, how referral stems from these positive experiences. Being viewed as a “small town”, Mission has a competitive edge to attract business by leveraging the customer service experience. Building on Suzanne’s testimony, it was this
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individual customer care that caused her to act as a consumer. This sense of value that we can communicate to any customer changes how our business is viewed. So are you leveraging your “small town” appeal? Do your customer walk away feeling valued? Build your customer experience skills further on May 31 and join Worldhost Master Trainer Suzanne Carter for Worldhost Training. For more information call 604-826-6914.
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Mon-Fri 9:30 am-6 pm • Sat. 9:30 am-5:30 pm
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24 The Mission Record Thursday, May 10, 2012
2012 BOARD OF DIRECTORS
BusinessTRACK
President's message Cal Crawford
PAST PRESIDENT
I
n 1893 the Mission City Board of Trade (now the Mission Regional Chamber of Commerce) was established by Harry French. Since then, we have developed and grown with the business community.
Through a survey, you have let us know that you agree we should celebrate our 120 years in the community. An extraordinary event and commemorative items topped your list of expectations. Nine members have offered to form a task force, to help the board develop a plan for this momentous milestone.
Sean Melia
VICE PRESIDENT
Todd Bugge
DIRECTOR 2011
Tony LaPointe
At the end of this month, I will be attending the BC Chamber of Commerce AGM, along with director Ann Harper. We will be presenting both our provincial and federal Fraser river management policies, and seeking support from the chamber network. It will be the first time the Mission Chamber has developed and proposed policies for adoption on the provincial level. I am looking forward to reporting the successful adoption of our policies in our June newsletter.
Pam Alexis
Whether it is participating in task forces, volunteering at events or simply participating in surveys, your voice is ours. Over the course of the next year, I look forward to enhancing opportunities for more of your input.
TREASURER
DIRECTOR 2012
Enjoy your read!
Trevor Girard
DIRECTOR 2012
Vicki Gould
DIRECTOR 2012
Elyssa Lockhart PRESIDENT
Apply to be on The Big Decision
T
he producers of CBC’s hit show Dragons’ Den are looking for Canadian companies to participate in the second season of the reality business show The Big Decision. Attila Davalovsky DIRECTOR 2011
Satti Grewal DBA LIASON
Charles Vander Byl DIRECTOR 2011
Ann Harper
DIRECTOR 2011
Canada’s top investors are on a mission: to spend their time and money to turn around struggling Canadian companies. These wealthy investors have founded companies worth hundreds of millions of dollars. Now, they will roll up their sleeves and visit the factories, shops, and offices of Canadian companies in need — providing expert business advice and a possible financial investment. CBC is sending out the call to business owners who would like to participate in the second season of this show. This is a oncein-a-lifetime opportunity to partner with a Dragon and receive national exposure for your company. What type of companies can apply?
Mayor Ted Adlem DOM LIAISON
Allan Main
LIAISON, C.F.N.F.
• Must have been in operation for at least three to five years, or more; • gross revenue of at least $500,000 per year;
• privately held businesses, family businesses, partnerships, limited partnerships; • must be willing to commit to being filmed on camera for up to a two-week period; • a business registered in Canada, and; • fluent English speakers.
Here’s what our past participants have to say about their experiences on the show: “The benefits of the insights into your business and the opportunities presented are large and worthwhile.” Jennifer Williams, CEO, Camino. “People keep coming by to see us because of ‘The Big Decision.’ The show gave us great exposure and we’re so happy to have participated.” Karen King, co-owner, The Ice House. To apply, visit cbc.ca/thebigdecision to complete an application. Applications close June 8, 2012.
• more than five employees;
Mission Senior Week - June 2-10 All week long there’s something for every senior! Free concert, dancing, social events, pancake breakfast, high tea and much more! Be sure to check out the Mission Record May 31st for the Schedule of Events. You won’t want to miss it!
Helping people
Changing Lives
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33179 2nd Avenue Mission, BC V2V 1J9 604.826.3634 info@missioncommunityservices.com
Building Communities
The Mission Record Thursday, May 10, 2012 25
BusinessTRACK
M
embership of the Mission Chamber continues to grow in many different sectors.
Store front businesses with less than five employees and home-based businesses see the many advantages of being part of the Chamber. Money-saving discounts, endless networking opportunities and community connections that are offered by the Chamber continue to be valued. Educational seminars offered throughout Small Business Month help Mission businesses acquire the skills to work on the many obstacles and challenges small and large business face each year.
May 23
Business After Hours Members only Place: Centennial Place 33032 11 Ave. Time: 5 to 7 pm
June 7
Chamber Golf Tournament Place: Mission Golf and Country Club SOLD OUT
The community is moving forward with development and with that comes new businesses. Join us in welcoming 24 new Chamber Members that signed on this year: Kane Shannon and Weiler, Barrister and Solicitors Lawyers www.ksw.bc.ca 604-746-4357 Your Getaway Coverage Pet Services and Home Sitting www.yourgetaway.coverage.ca 604-302-1419 RJ Leger CGA Accounting and Bookkeeping 604-826-5517 Tyler Dental Artz Dental Office www.tylerdentalartz.ca 604-826-9014 Artisan Log and Timber Homes Contractors www.artisanlog.com 604-302-7929 Jackie McSween Training and Development Education www.jackiemcsween.ca 778-240-1250 Life 472 Emergency Preparedness Essentials Emergency Kits www.life472.com 604-302-5005
Lauri and Amber McConnell show off some of the high-visibility safety wear available in their newly opened store, Industry, on First Avenue.
Oxy Blast International Agricultural www.oxyblast.org 604-826-8368
Focal Point Landscaping Design Landscaping 604-826-0048
Mission Minor Baseball Community Organizations 604-826-1229
Personal Sleep Solutions Home Furnishings www.personalsleepsolutions.com 1-888-501-1586
Kerr Properties 002 Ltd. Real Estate and Property Management 604-856-9772
Accelerated Journeys Consultants www.acceleratedjourneys.com 604-217-6753
Blanket BC Society Community Organization www.blanketbc.org 778-242-9940
Gara Construction Construction 604-462-8010
Valley Personnel Employment Services www.valleypersonal.com 604-859-6511
Industry Work Wear Retail www.industryworkwear.ca 604-287-2219
The Facilitators Consultants 604-287-3331
24 7 Security Ltd. Security Services 604-625-0247
Casa del Sol Tanning and Piercing Studio Tanning Salon www.casadel.ca 604-820-8010
Image Impact Graphic Design www.imageimpact.ca 604-850-2838 Mediast Services Web Design www.Mediast.com 1-800-633-4278
Mike’s Computer Shop Computer Services and Sales 604-746-0268
Maple Leaf Visas Services Consultants 604-302-6952
Excalibur Electric Electrician www.excaliburelectric.ca 604-556-9903
Virtual Advantage New Media and Marketing Inc. Marketing/Web Design www.virtualadvantage.com 604-826-3949
Canamex International Trading Corp. Marketing/Distribution 604-820-0012
Dougness Holding Ltd. Consultants www.dougnessholdings.com 604-826-7297
June 9
Building Community Leadership Series How the Table Works Place: Mission Library Time: 9 am to 3:30 pm
June 13
Business After Hours Members only Place: 2 - 33231 First Ave Time: 5 to 7 pm
June 21
Picnic in the Park District's report to business Place: Fraser River Heritage Park Time: 11:30 am to 1 pm
Scan this QR code with your smart phone to see details on our website
Randy HAWES, MLA Abbotsford - Mission Marc DALTON, MLA Maple Ridge - Mission
Our constituency office is here to assist you with: •GOVERNMENT RELATED ISSUES •INFORMATION ON GOVERNMENT PROGRAMS •CERTIFYING YOUR COPIES •ARRANGING CONGRATULATORY MESSAGES PHONE:
Randy Hawes MLA
Marc Dalton MLA
Abbotsford - Mission
Maple Ridge - Mission
EMAIL:
33058 First Avenue Mission, B.C. V2V 1G3 604-820-6203 TOLL FREE:1-866-370-6203 FAX: 604-820-6211
randy.hawes.mla@leg.bc.ca
EMAIL:
www.randyhawesmla.bc.ca
marc.dalton.mla@leg.bc.ca www.marcdaltonmla.bc.ca
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CHAMBER COMING EVENTS
Chamber membership growing
May 17
Chamber luncheon Speaker: HR in a Box Place: Mountain Room, Best Western Time: 11:30 am to 1 pm
26 The Mission Record Thursday, May 10, 2012
Michelle Favero Manager
Angel Elias Membership Co-ordinator
volunteer@missionchamber .bc ca
tourism_services@missionchamber .bc ca
membership_services@missionchamber .bc ca
manager@missionchamber .bc ca
2012 CHAMBER TEAM
BusinessTRACK
Allison Jack Tourism Co-ordinator
Heather Kardal Volunteer Co-ordinator
"Membership has its benefits!"
Chamber supporting Wren Street project
T
he recent development approval of the Carhoun and Sons application situated on Wren Street and Lougheed Highway is a positive for Mission. Supported by the Chamber, this development fits within the OCP developed by the community in 2009. As commercial infill, this development will add significant commercial tax revenue for the district. Mission’s reliance on residential taxes to support municipal services discourages not only opportunities for growth and development, but also available services.
Also, your centre for Mission & BC Tourist Information
Additionally, the project offers other advantages that will offset district costs and meet identified
Mission Regional Chamber of Commerce
INTERIOR INTER RIOR DESIGN inside and out
• Commercial & Residential • Colour Co-ordinating • Design - Advice - Assistance • Renovations - Construction • Decorating - Furnishings • “Staging” to sell
Protecting families and businesses through Life insurance, Health & Mortgage insurance Developing wealth and retirement strategies through smart investments with guarantees
Trevor Girard – A Valued Advisor Relationship focused, not transaction focused Call: 604-287-5586 for your free consultation and quotes! Email: trevor.girard@futureright.ca Website: www.futureright.ca
For a consultation call
Gail Hanslo registered interior designer
nd
and park (entrance
email: edc@mission.ca • www.mission.ca
Talk to us today 1.888.440.4480 prospera.ca
Tel: 604.820.3789 • Fax: 604.820.6738 • Toll Free: 1.866.814.1222
Loans for business start-ups or expansions 604-826-6252 info@northfraser.org www.northfraser.org
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I N F O R M AT I O N AVA I L A B L E
34033 LOUGHEED HWY., MISSION, BC V2V 5X8
he alley) ing via th
Prospera Credit Union cares about your financial well-being.
“Promoting P ti B Business i and d Tourism Development in Mission”
“Creating Beautiful Spaces Since 1981”
n Missyio ks r o W sion Cl03a nue, Mis 8 2 Ave 33
While recognizing change is difficult, developing recognized commercial infill that will provide increased municipal revenue, long-term environmental benefits and value additions to municipal services, the Chamber fully supported the application and is pleased to see the project moving forward.
For more information on the Mission Regional Chamber of Commerce, go to www.missionchamber.bc.ca.
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FUTURE RIGHT
community needs. Environmental compensation relating to the proposed development will include the gifting of high-value ecological land for trails and green space as well as redirection of un-detained storm water outfalls to address slope stability issues. Each of these items identified are out of fiscal reach of the district.
STORE HOURS: MON - FRI 9AM -9PM; SAT & SUN 9AM - 6PM
DAVIES
Sand & Gravel Ltd.
604.826.6736
All types of Sand, Gravel & Topsoil •Excavators •Low-beds •Topsoil •Loading •Trucking •Cats 11496 DEWDNEY TRUNK RD., MISSION, BC • MAIL - BOX 3663 • V2V 4L2
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