Touring Australia Gold Edition Media Kit
Media Kit
About
Since its inception in 1990, Touring Australia Magazine has been the go-to-guide for caravanners, campers, four wheel drive enthusiasts and travellers Australia wide. As one of the finest national tourist guides on the market, this free and glossy publication is the handy tool that every traveller needs to have whilst they are travelling through Australia. Due to the high public demand for our publication, and in celebration of 21 years of Touring Australia Magazine, we are proud to announce the release of our first ever Touring Australia Gold Edition. This A5 magazine is glove box sized and is the perfect tool for travellers throughout Australia, giving them detailed information about the best places to see, where to stay, what’s on around Australia and much more in a glossy full colour booklet. Touring Australia Gold Edition will also remain free of charge and is distributed Australia wide through selected outlets. Touring Australia Gold Edition is A5 in size and is printed in full colour on gloss paper with the highest quality design layout and finished with perfectly bound binding. Touring Australia Gold Edition is an informative, colourful, entertaining and high quality read. It is the perfect tool for caravanners, local visitors, interstate and overseas guests as it will help them to enjoy all that Australia has to offer and can be kept in their glove box.
Contents
Touring Australia Gold Edition is proudly published by Boma’s Graphics, publishers of many high quality periodicals and publications. This high quality magazine is published annually each May. Our inaugural 2012 issue features topical articles and an impressive editorial calendar heavily featuring caravan and camping content. Sections within Touring Australia Gold Edition include: • • • • • • • • • •
The Best of Australia Caravanning/Camping South Australia Tasmania Victoria Australian Capital Territory New South Wales Queensland Northern Territory Western Australia
Advertising As the essential guide for any traveller, Touring Australia Gold Edition is glove boxed sized. This A5, glossy, high quality, full colour publication is distributed nationally free of charge Australian wide to tourism outlets, information centres, accommodation establishments, car-rental firms, local Government councils/shires and the like. To advertise with Touring Australia Gold Edition please contact our head office by phone (08) 8212 8717, fax (08) 8212 6501 or email sales@touring-australia.net.au For further information about Touring Australia Gold Edition and Touring Australia Magazine please visit http://www.touring-australia.net
Rates Rates
Full Page Half Page Quarter Page
$2,295.00 $1,495.00 $795.00
Sizes Full Page Half Page Vertical Half Page Horizontal Quarter Page Vertical Quarter Page Horizontal
105mm Wide x 148.5mm High 42.5mm Wide x 130mm High 88.5mm Wide x 62.5mm High 42.5mm Wide x 62.5mm High 88.5mm Wide x 30mm High
Artwork Artwork/Advertising copy can be compiled for only $50 per hour for ready finished artwork. All artwork supplied (ie. logos, photos and text files) should be in high resolution 300dpi and set as a .pdf file or images set as .jpg. Finished artwork can be emailed directly to our graphics department at: artwork@touring-australia.net
Demographics
Reader’s Interests
%
Caravanning/Camping Interstate Travel Intrastate Travel
43 31 26
Types
%
Family Oriented Couples Retirees Singles
30 23 43 4
Contact Touring Australia Gold Edition Magazine
(Proudly Published by Boma’s Graphics) PO Box 8308, Station Arcade, Adelaide SA 5001 T: (08) 8212 8717 F: (08) 8212 6501 E: sales@touring-australia.net W: www.touring-australia.net All photos courtesy Š Tourism Western Australia