3 minute read
Editors Note
As we approach the close of 2023, it’s with great pleasure that I present to you the final issue of Beauty Biz for this year. In this issue, we are delighted to showcase the brilliance of several 2023 ABIA winners who have left an indelible mark on the beauty landscape.
Congratulations to Karen Geiszler, honoured as Sole Operator of the Year, Alana Giovenco, named Dermal Therapist of the Year, Julia Green, recognised as the High Fashion/Editorial Makeup Artist of the Year, and Indie Spa, celebrated for having the Best Salon/Spa/Clinic Design. Your achievements are a testament to your dedication and expertise, and we are truly honoured to share your stories with our readers.
We are equally thrilled to turn the spotlight on Brittany Vescio, the accomplished General Manager of Derma Aesthetics. Her insights into the industry’s dynamics and her unwavering commitment to excellence make her a true powerhouse.
In addition, we present profiles of industry leaders such as HB Beauty and Fresh Face Beauty. These profiles offer a glimpse into the unique approaches and philosophies that have propelled these establishments to the forefront of the beauty industry.
Last but not least, we meet and chat with one of our 2023 Beauty Squad winners - Elise Birchall!
Our magazine is privileged to host a number of esteemed business writers and bloggers who bring a wealth of knowledge and advice to our readership. Their expertise spans a myriad of topics, from the latest beauty trends to business strategies that can empower salon owners to navigate the ever-evolving industry landscape.
In the spirit of continuous improvement and raising industry standards, I want to emphasise the importance of delivering 5-star service to our clients. In an era where inflation and the rising cost of living pose challenges, providing unparalleled service is not just a goal; it’s a necessity. Clients must not only receive the service they expect but also feel the value inherent in the exchange.
As a skilled beauty therapist, you possess a unique set of talents. However, in a field where expertise is abundant, what sets you apart? This is the question we encourage every salon owner, beauty therapist, and industry professional to ponder. The answer lies in technical proficiency and the ability to exceed expectations consistently. It’s about creating an experience that lingers in the minds of your clients, making them not just customers but devoted advocates.
As we bid farewell to 2023, let’s collectively embrace the challenges and opportunities that the coming year holds. May it be a year of continued growth, innovation, and success for each of you.
Wishing you a safe holiday season and a prosperous New Year!
Warm regards,
Editor - Beauty Biz
Editor in Chief - Mocha Group
louise@mochagroup.com.au @louisemay_hairbeautybarber @mochabeautyaustralia