EINSTOFFEN
»Haute Couturier«
A Breakthrough in Sustainable Eyewear. Silhouette proudly introduces a revolutionary sustainable, bio-circular material free from fossil oil and derived from organic waste. This cutting-edge development assures an ultra-lightweight fit, expertly designed for lasting shape and vibrant colors.
Tectonic Series
Cromalyt® + βTitanium
Patented screwless hinge
Partially bio–based
This is comfort, it’s only 4g.
EDITOR IN CHIEF
STEFAN DONGUS [Cologne] dongus@spectr-magazine.com m: +49.(0)151.14271817
LAYOUT
CARO ROSS [Cologne] ross@spectr-magazine.com
EDITORIAL STAFF
LINDA KRIEG [Cologne] l.krieg@spectr-magazine.com
HOLGER VON KROSIGK [Cologne] krosigk@spectr-magazine.com
PROOFREADING
PETER ASHFORD [London]
INSA MUTH [Dortmund]
ONLINE EDITOR
CARO ROSS [Cologne] online@spectr-magazine.com
PHOTOGRAPHERS & PRODUCERS
BRIX & MAAS [Berlin]
SOPHIE DAUM [Hamburg]
STEFAN DONGUS [Cologne]
WILLIAM FERCHICHI [New York]
ULRICH HARTMANN [Berlin, Cape Town]
DAVOR JELUSIC [Barcelona]
STEFAN KAPFER [Dusseldorf]
ESTELLE KLAWITTER [Dusseldorf]
NOCERA & FERRI [London]
AVA PIVOT [Berlin]
YULIA PLAKHOTNIKOVA [Barcelona]
FLORIAN RENNER [Albania]
RAPHAEL SCHMITZ [Dusseldorf]
SACHA TASSILO HÖCHSTETTER [Munich]
LOTTE THOR [Berlin]
TANJA TREMEL [Berlin]
PUBLISHER
MONDAY PUBLISHING GMBH
Kamekestrasse 20-22 50672 Cologne, Germany
t: +49.(0)221.945267-11 f: +49.(0)221.945267-27 www.spectr-magazine.com
CEOS
STEFAN DONGUS, HOLGER VON KROSIGK
F&W MEDIENCENTER GMBH
Holzhauser Feld 2 83361 Kienberg, Germany fw-medien.de
COVER PHOTOS
LOTTE THOR [Berlin]
“Sopraterra” by Lotte Thor (page 132 – 137) EINSTOFFEN »Voyante«
What does it take to stay ahead in a world that’s moving at breathtaking speed? Innovation that inspires something new or traditional design that stands the test of time? The right answer: both! This balance runs like a common thread through the latest issue #43 of SPECTR Magazine.
The eyewear world is undergoing a technological revolution.
3D printing is opening up new perspectives, not only for customized design but also for more sustainable production. The quality of the frames – from tactile feel to transparency to intricate precision – is reaching an impressive level. For forward-thinking opticians, this technology presents an entirely new role: they themselves become creators, able to produce tailor-made eyewear for their customers directly in-store (see the GENERA supplement).
Artificial intelligence is also changing the game. It optimizes fit, creates unique silhouettes, and elevates the design process to a new level. A prime example of this: the fascinating YOU MAWO »AI TWO«, our Editor’s Choice (p. 162).
And the next gamechanger? Digital glasses, like those being developed by EVEN REALITIES (p. 158). Whether it’s simultaneous translation, navigation, or a teleprompter – these high-tech glasses turn connectivity into an experience and showcase how the boundaries between reality and technology are dissolving.
But as forward-looking as technology may be, one thing remains unchanged: timeless design principles. Glasses that thrilled us yesterday continue to do so today; and will still do so tomorrow. Trends are more about subtle shifts – modern color concepts, innovative materials, and sophisticated craftsmanship. Our 18-page trend special offers a glimpse into the highlights of the coming year (p. 72).
In this issue of SPECTR, our frames have racked up plenty of air miles. With photoshoots in New York, Ibiza, London, Barcelona, Cape Town, Berlin, and Albania, we do justice to SPECTR’s international ambitions and the many premium eyewear labels featured in our magazine.
Enjoy discovering it all!
SD
Ulrich Hartmann
“Cape Town
To Modern Visionary
GENERA 3D Printed Eyewear For The Optician
Heritage Craft Meets Modern Elegance
photography : STEFAN KAPFER [Dusseldorf]
styling : JANINE AGGEN at 21AGENCY
hair & make-up : LAURA-ANN OLLAND at 21AGENCY
art direction : SKP AGENCY
art
: H60 STUDIO DÜSSELDORF
In the world of eyewear, few brands blend artistry and innovation as seamlessly as MATSUDA. Rooted in a tradition of Japanese craftsmanship and inspired by diverse influences – ranging from Gothic architecture to whimsical designs of art nouveau – MATSUDA has been redefining eyewear ever since Mitsuhiro Matsuda’s high end clothing brand Nicole, which was launched in 1967, featured its first eyewear line in 1989. It marked history as the first eyewear line ever launched by a fashion pioneer. The brand has always stood out for its groundbreaking vision, uniting heritage with forward-thinking design.
This enduring legacy finds a new expression in the Rimless Collection, a stunning showcase of MATSUDA’s mastery of timeless design, meticulous craftsmanship, and unparalleled luxury. Captured through the lens of SPECTR photographer Stefan Kapfer, the collection embodies MATSUDA’s ethos of “Old World Technique, New World Expression,” delivering a fusion of vintage themes with innovative technologies and of heritage artistry and modern sophistication.
Each frame in the Rimless Collection is a study in refined minimalism, crafted from ultra-lightweight titanium and adorned with intricate, hand-engraved details on beta-titanium temples. These embellishments pay homage to late 19th-century innovations while reimagining them for a contemporary audience. Beyond their visual beauty, these frames offer a weightless feel, designed to combine comfort and bold elegance. A colorful palette of finishes, including 22K gold and palladium, highlights the individuality of each piece while maintaining the understated luxury MATSUDA is known for.
Geometric precision meets timeless craftsmanship. Square and rectangular rimless shapes are paired with engraved bridges and beta-titanium temples, finished in 22K gold for understated luxury.
Lightweight Japanese titanium construction, adorned with 22K gold and palladium finishes. These sleek square and refined oval designs combine minimalism with intricate artistry.
MATSUDA »M5002«
Produced by long-time artisans in MATSUDA’s own workshop in the historic town of Sabae, Japan – a hub of eyewear excellence –the Rimless Collection reflects the brand’s dedication to quality over mass production. Each and every frame undergoes a painstaking manufacturing process involving over 250 individual steps, with a focus on precision and artistry. This commitment to craftsmanship extends to the smallest details, entrusted to master engravers in Fukui, Japan, where time-honored techniques are preserved in every design.
The Rimless Collection is not just eyewear; it is a celebration of MATSUDA’s tradition of blending fashion and art, creating pieces that resonate with those who seek sophistication and individuality and a simultaneously subtle and intentional look. These frames are essentials to the self-aware and open-minded – wearable works of art that stand at the intersection of history and modernity.
matsuda.com
»The King III«
material : 22K GOLD PLATED TITANIUM
style : AVIATOR
color : GOLD
»The Producer I«
material : 22K GOLD PLATED
:
:
photography : SACHA TASSILO HÖCHSTETTER [Ibiza]
styling : STEPHAN KALLAUS
hair & make-up : ISABELLA ELENA SANDERSON
models : STEPHANY FONTALVO & STERRE GROOT at DEVA MODELS
Ibiza might just be the only metropolis in the world that isn’t really a metropolis. With fewer residents than many provincial towns, the island still manages to set global trends. Exclusive beach clubs, world-famous DJs, and minimalist modern architecture come together to create a one-of-a-kind lifestyle.
Photographer Sacha Tassilo Höchstetter and his team captured this very essence while showcasing the top sunglasses for the 2025 season. The shoot reflects the spirit of the island: night merges into day, beach style transforms into boho-chic, and the mantra is clear: “it’s all about style.” Whether born on the island, a long-time resident, or a weekend clubgoer, everyone shares an innate sense of fashion and individuality.
When it comes to sunglasses, compromises don’t exist on Ibiza. Here, sunglasses are more than just an accessory – they’re a statement, 24/7, no matter the setting. Whether enjoying an aperitif at Playa de ses Figueretes or a sundowner in Dalt Vila, the collection curated for this shoot is as diverse as the island itself. From playful styles like ITALIA INDEPENDENT for the younger party crowd to luxurious designs from MAYBACH EYEWEAR for those who prefer relaxing on their private yacht in the marina, Ibiza celebrates eyewear as an integral part of its unique style.
material : ACETATE
style : ROUNDED CAT-EYE
color : PINK/ORANGE/LIGHT HAVANA
material : ACETATE
style : OVERSIZED SQUARE
color : BLUE/VIOLET/HAVANA BROWN
INVU »IB22557C«
material : TRANSPARENT CRYSTAL MATERIAL
style : SOFT CAT-EYE
color : GRADIENT LAVENDER
material : TMI, TITANIUM
style : ROUND color : 674 BROWN GREY
The Dawn »5573 7005«
material : TITAN / SPX
style : SQUARE
color : RHODIUM SILKY MATTE / APRICOT
The Dawn »5573 5045«
material : TITAN / SPX
style : AVIATOR / PANTO
color : MINT SILKY MATTE / MINT APRICOT GRADIENT
»KT22401 C«
material : ACETATE
style : SQUARE
color : CRYSTAL
material : ACETATE
style : HYPER ROUND
color : CRYSTAL CLEAR
material : ACETATE
style : SQUARE
color : PINK AND BLUE
Virtually try on SILHOUETTE FAVRSPECS.COM
photography : FLORIAN RENNER [Albania]
art direction : HASAN MORINA
production : HASAN MORINA at WE LOVE ART BUYING
styling : RACHEL SITTIG
hair & make-up : REBECCA SCHMITZ
models : HANNAH CÉLINE & VANESSA M at GHENEMO MODELS
The Clear Sky Collection from SILHOUETTE combines iconic eyewear style with revolutionary sustainability. To capture the essence of the Austrian premium brand’s new collection, photographer Florian Renner and his team embarked on a quest for the perfect setting – one that ultimately led them to Albania.
As the first of its kind, the Clear Sky Collection introduces a revolutionary bio-circular material derived from organic waste from agriculture, forestry, and aquaculture. The result? Frames that impress not only with elegance and durability but also with unmatched wearing comfort.
At the heart of this innovation is the material SPX Green+, which represents a significant step towards eco-conscious production. Manufactured using 100% renewable energy, it reduces CO₂ emissions by an astonishing 60% compared to traditional fossil-based materials – a milestone that sets new standards in the world of eyewear fashion.
Clear Sky
»2973 5530«
The collection’s eight models reflect the vibrant colors of Mediterranean landscapes, celebrating the beauty of nature. From feminine oversized frames to vintage-inspired Panto designs, elegant Cat-Eye shapes, and timeless rectangular silhouettes – every model fuses contemporary aesthetics with a deep respect for the environment.
Clear Sky by SILHOUETTE represents more than just an aesthetic transformation; it’s a leap toward green technology. This collection offers a sustainable solution that combines premium quality with responsible style – through its unparalleled lightness, pioneering materials, and exceptional comfort.
silhouette.com
Clear Sky
»2981 5010«
MATSUDA
»M1036«
As we turn the page to 2025, a new chapter in eyewear trends is unfolding – building on the innovations of recent years, while taking new directions that reflect broader cultural and societal currents. The evolution of premium eyewear reflects the world’s heightened focus on individuality, craftsmanship and the interplay between heritage and modernity. While eyewear has long transcended its utilitarian roots to become a cornerstone of personal style, 2025 deepens this narrative, with frames serving as both statements of identity and reflections of larger design and craftsmanship movements. From natural materials to cutting-edge precision, this year’s trends celebrate the intersection of tradition and innovation, creating eyewear that captures the essence of who we are and where we are going.
This trend report takes a fresh approach by focusing on the brands that define the key movements that will shape eyewear in 2025, with each brand representing a distinct perspective. Discover VERONIKA WILDGRUBER’s striking geometric designs, where art meets sustainability, and explore ETNIA BARCELONA’s homage to heritage through the Pellicer collection, rooted in the vibrant culture of their city. lool takes ultra-lightweight eyewear to new heights, while VASUMA fuses Scandinavian minimalism with a pop culture edge. ANNE ET VALENTIN balances creativity and comfort with playful designs, and THEO proves that eyewear can be as fun as it is bold. MATSUDA brings timeless sophistication through meticulous Japanese craftsmanship, while AMERICAN OPTICAL revives iconic styles with vintage charm. Finally, ROLF leads the way in eco-friendly innovation, putting sustainability at the forefront of this year’s trends.
Eyewear Trends 2025 FAVRSPECS.COM
fashion photography : ULRICH HARTMANN [Berlin]
hair & make-up : MELANIE HOPPE
models : MAJA & DAVID at SEEDS
assistant : ZOE KLIX
styling : ALL LOOKS MODEL’S OWN location : STUDIO 21 BERLIN
still life photography & set design : NOCERA & FERRI [London] retouch : LAURA CAMMARATA
For a deeper dive into these and other ground-breaking developments, don’t miss our blog post, “Eyewear Trends for 2025”, which is already top-ranked on Google and a trusted source of industry insight. Use the QR code next to this article to instantly access the full post and explore the stories behind this year’s trends in detail. Let us guide you through the innovations and inspirations that will shape eyewear this year. And now, let’s take a look at some of the brands and how they are shaping eyewear trends for 2025.
by Pellicer Collection
E W R E A Y E D I S N E G H I G R A E E T
ETNIA BARCELONA
Heritage and Modernity – ETNIA BARCELONA defines 2025’s trend of blending cultural heritage with modern craftsmanship. The Pellicer collection pays tribute to three generations of eyewear expertise while drawing inspiration from Barcelona’s vibrant cultural history. With earthy tones and flowing lines reminiscent of Catalan modernism, these frames merge bold design with the highest-quality materials, such as Mazzucchelli acetate and Barberini mineral lenses. This commitment to fusing tradition with innovation resonates with a global shift toward timeless designs that tell a story. As an independent eyewear powerhouse, ETNIA BARCELONA continues to lead with collections that encapsulate the spirit of their city while staying at the forefront of the industry.
ETNIA BARCELONA »Rusiñol« by Pellicer Collection
ANNE ET VALENTIN
ANNE ET VALENTIN
»Balto« E W R E A Y E D I S N E G F N E H R C
ANNE ET VALENTIN
Creative Craftsmanship for Everyday Wear – ANNE ET VALENTIN defines 2025’s trend of personalized craftsmanship with designs that marry creativity and practicality. Known for their colorful and ergonomic frames, the brand excels at creating eyewear that feels fresh while remaining comfortable and wearable. Drawing on French and Japanese craftsmanship, their collections embrace technical precision while celebrating individuality through playful shapes and hues. As eyewear becomes an essential expression of personal style in 2025, ANNE ET VALENTIN exemplifies how thoughtful design can elevate everyday accessories into statements of personality and artistry.
Natural Materials and Sustainable Innovation – ROLF leads the 2025 trend toward eco-conscious design with a dedication to quality and innovation that goes beyond the eco-hype. Their high-quality eyewear is crafted from exceptional plant materials such as Tyrolean wood, stone, and even beans, setting new standards for sustainable luxury. The brand’s innovative approach is exemplified in their plant-based 3D-printed frames and the Substance collection, where cutting-edge techniques meet timeless craftsmanship. By redefining sustainable eyewear, ROLF demonstrates that style, functionality, and environmental responsibility can harmonize beautifully. As consumer demand for sustainability grows, ROLF’s vision and ingenuity cement their position as trailblazers in the future of eyewear design. S B T N S E I A U L A E W R E A Y E
Timeless Artistry Meets Innovation – MATSUDA epitomizes 2025’s eyewear trend of fusing traditional craftsmanship with innovative design, delivering frames that are both timeless and contemporary. Each pair is a masterpiece, meticulously handcrafted in Sabae, Japan, where artisans dedicate over 71 hours and follow more than 250 intricate steps to achieve unparalleled quality. Drawing from centuries-old techniques and the Japanese cultural mindset of precision, MATSUDA embodies a slow-paced approach to production, where getting every detail right is paramount. The brand’s designs are inspired by historical eyewear, seamlessly infused with forward-thinking aesthetics. Signature styles reflect a unique cross-cultural eclecticism, merging architectural influences with refined vintage themes to create a tangible balance of sophistication and adventure. By marrying pioneering technology with a dedication to artistry, MATSUDA inspires in a world increasingly drawn to thoughtful craftsmanship.
VASUMA
E W R E A Y E D I S N E G S V N N N A A I A C I D
Scandinavian cool with modern flair – VASUMA leads the charge in 2025’s exploration of regional design influences by blending Scandinavian heritage with bold, contemporary flair. Their acetate and metal frames combine clean lines and functional aesthetics with unexpected pops of color and style, making them a standout in the growing movement toward eyewear that balances tradition with modernity. As they celebrate their 20th anniversary, VASUMA reinforces the trend of prioritizing quality and timeless design while appealing to a new generation of wearers looking for frames that feel both authentic and fashion-forward.
S L Y T E E W R E A Y E A R A E C N M I
Heritage Icons Revived – AMERICAN OPTICAL is one of the brands at the forefront of the 2025 heritage eyewear trend, championing a resurgence of timeless designs that honor the past while embracing modern sensibilities. Their iconic pilot sunglasses, originally crafted for military pilots in the 1950s, stand as a testament to enduring quality and cultural significance. These frames, favored by both aviation heroes and pop culture icons, blend vintage authenticity with a contemporary edge, making them as relevant today as they were decades ago. With their proven durability and storied legacy, AMERICAN OPTICAL captures the growing consumer desire for eyewear that tells a story – one of authenticity, craftsmanship, and timeless appeal. As heritage eyewear continues to thrive, the brand’s commitment to classic design ensures its position as a leader in this meaningful and stylish movement.
AMERICAN OPTICAL »Keaton«
AMERICAN OPTICAL »Flynn«
THEO »Crank«
C O U L F L O R E W R E A Y E
Joyful Expression Through Eyewear – In 2025, THEO takes center stage in the trend of playful self-expression, transforming eyewear into an artful celebration of color, personality, and joy. The Belgian brand’s bold, vibrant designs are a testament to its philosophy: “THEO loves you.” Renowned for its daring use of vivid hues and unique shapes, THEO redefines eyewear as a medium for emotional connection and individuality. Each frame is designed in Antwerp and meticulously crafted in high-quality workshops in
Belgium and France, ensuring that creativity is matched by impeccable craftsmanship. By blending artistic influences with a touch of humor, THEO proves that eyewear can be both sophisticated and fun. Their use of vibrant colors – whether in bold contrasts or harmonious palettes – turns every frame into a statement piece, appealing to those who view eyewear as an extension of their unique personality. In 2025, THEO reaffirms that eyewear isn’t just about function – it’s about creating moments of delight and fostering loyalty through bold, creative expression.
C C N T I G A H E W R E A Y E E - E Y
Geometry Meets Innovation – Berlin-based VERONIKA WILDGRUBER stands out in 2025 by pushing the boundaries of form and function in eyewear design. Inspired by architecture and geometry, her bold frames play with dimensions, creating sophisticated color compositions through layering and beveling custom acetate materials. These striking designs reflect a broader trend for individuality in eyewear, where each pair becomes a unique artistic statement. Veronika’s commitment to craftsmanship and sustainability is evident in every detail, from her collaboration with family-owned manufacturers in Germany and Italy to the use of recycled materials. As the winner of multiple Silmo d’Or awards, her brand embodies a vision of eyewear as both an accessory and a creative medium, driving the trends of innovation and artistry in 2025.
E W R E A Y E L G H E G T W I I H T
Ultralight Frames Redefine Minimalism – lool embodies the 2025 trend of minimalism through its groundbreaking approach to ultralight eyewear. With the FW24 Stereotomic Series, the brand reimagines what eyewear can achieve by creating frames that weigh as little as 4 grams. Crafted from advanced materials like Cromalyt and stainless steel, each piece balances technical precision with a futuristic aesthetic. lool’s screwless hinge system further highlights the brand’s commitment to innovation in design. This dedication to reducing eyewear to its purest, lightest form makes lool a leader in the growing trend for streamlined, high-performance frames that seamlessly integrate with everyday life.
Carmelo has been an independent eyewear designer for 15 years and is the creative force behind the independent label RAYDIANT. We invited the Cologne-based visionary to our studio for a design talk.
Hello Carmelo, since when have you been designing eyewear?
I’ve had the privilege of calling myself an eyewear designer since 2009.
What are the unique challenges of eyewear design compared to designing other products?
Unlike many other products, eyewear is worn daily – essentially 24/7 – and is highly visible. It’s not only a design object that reflects personality but also something that must be practical.
What excites you most about your profession?
I’m fascinated by the opportunity to accompany people through my designs, giving them a sense of individuality and style. I’m also captivated by the combination of creativity and precision – it’s an art to create something aesthetic that is also functional.
Which brands have you designed for?
I’ve had the opportunity to design for numerous independent labels. However, my time with PRADA Eyewear in Milan remains the highlight: working without creative constraints and with almost limitless resources is a dream for any designer.
What defines great eyewear design?
Great eyewear design combines aesthetics, comfort, and function. It should make a visual impact while offering outstanding comfort. It should be timeless and unique, while also enhancing the individuality of the wearer.
How has the profession of eyewear designer evolved over the years?
New technologies like 3D printing and computer-aided design have vastly expanded the possibilities for creating complex and unique designs. Sustainability has also become more important, with designers increasingly using eco-friendly materials and resource-efficient production methods.
Would you say the job has become easier or more challenging?
In some ways, it has become easier, as modern technologies like 3D design software and advanced manufacturing methods provide substantial support. At the same time, expectations for creativity and individuality have risen significantly. Yesterday’s concepts just won’t cut it anymore.
Which of these modern technical tools do you use to create new designs?
I rely heavily on 3D modeling software to develop complex shapes and visualize prototypes with precision before production. Thanks to 3D printing, I can quickly create experimental prototypes, efficiently testing new ideas before moving them into full production.
What role does artificial intelligence play in eyewear design? Can AI also create designs?
AI can create designs, but it serves more as a supportive tool – it helps accelerate creative processes and generate unconventional ideas, which a human designer then evaluates and refines.
For the past five years, you’ve also had your own label – RAYDIANT. What sets the brand apart? Is there a specific design DNA?
What makes RAYDIANT unique is the added value we bring through magnetic clips designed for every model in every color. This allows each pair of glasses to transform into premium sunglasses or a wellness accessory.
Why does RAYDIANT exclusively produce 3D-printed eyewear?
3D printing enables us to produce eyewear with precision, sustainability, and no material waste – it’s a crucial step toward environmentally friendly design. It also allows us to create highly individualized designs and custom-fit frames that would be difficult to achieve with traditional methods.
What do you see as the biggest challenge for the future?
The greatest challenge ahead remains: How can we reduce waste in production while simultaneously enhancing quality and diversity? I believe this will be possible by combining innovative production methods with proven expertise. The first steps have been taken, but I can’t reveal too much yet – just stay tuned; it’s going to be disruptive!
Thank you.
»Rubber Evo 5410 W1«
photography : SACHA TASSILO HÖCHSTETTER [Munich]
styling : STEPHAN KALLAUS
hair & make-up : REBECCA KUGLER
models : DARIA L. & MAXIM A. at M4 MODELS
location : HOT STUDIO MUNICH
WHAT I FEEL – “What do I feel when I wear a LOOK frame, what do I feel when I think of Italy?” These are the questions at the heart of the philosophy behind the new LOOK Sport collection. This collection is deeply rooted in the history of the Italian premium brand, which made its mark over 15 years ago with the iconic »Sport Utility Frame«. The new LOOK Sport collection is an innovative evolution of the original, seamlessly combining comfort, style, and functionality, just as you’d expect from an Italian brand.
In addition to the revival of the »Sport Utility Frame«, the LOOK Sport collection impresses with the »Tri-X« featuring 3D-printed temples. Positioned in the athleisure segment, these frames bring a solid dose of urban dynamism. The sport offering is further expanded with the new »Rubber Evo« models, now also available as sunglasses. These frames emphasize the sporty character of the new collection.
The LOOK Sport collection for SPECTR is brought to life by Sacha Tassilo Höchstetter and his creative team in Munich. They have succeeded in creating a visual language that strikes the perfect balance between sporty attitude and modern, urban style. Very impressive!
lookocchiali.it
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KOBERG »KT 6053.1901«
photography : STEFAN KAPFER [Dusseldorf]
styling : JANINE AGGEN at 21AGENCY
hair & make-up : LAURA-ANN OLLAND at 21AGENCY
models : TASHA MALEK & BASTIAN at M4 MODEL MANAGEMENT & MARIANA TORRES at MGM
art direction : SKP AGENCY
art buying : VERA TRÖGER at GO WITH GOLD location scout : MARKUS STEUER
KOBERG
»KT 6053.1901«
KOBERG
»KT 6053.1901«
Titanium – a material that stands for timeless elegance and hightech innovation like no other. With its unmatched combination of lightness, durability, and understated beauty, titanium has long become the gold standard in the eyewear world. Titanium frames blend ultimate comfort with impressive longevity – but fashion photographer Stefan Kapfer highlights above all their unmistakable, functional aesthetics.
In his “Age of Titans” series, the Düsseldorf-based photographer showcases the versatility of titanium in eyewear design. The styles range from minimalist designs to bold, striking frames – a spectrum that vividly reflects the multifaceted nature of titanium.
The collection features subtle rimless models from SILHOUETTE, modern aviator interpretations by DAVIDOFF and KIO YAMATO, versatile all-rounders from GÖTTI and KOBERG, as well as bold, expressive silhouettes from BLACKFIN. Each of these frames tells its own design story. Whether minimalist, modern, or daring – titanium continues to trend in 2025.
photography : BRIX & MAAS at SONJA HEINTSCHEL
styling : AGLAJA BRIX
hair & make-up : MELANIE HOPPE
models : TARIMA at MIRRRS MODELS
Aglaja Brix & Florian Maas have dedicated their SPECTR collection shoot to the minimalist perfection of LUNOR. At the center are the latest iterations of the A11 and M16 lines, epitomizing timeless elegance and masterful craftsmanship. The photographer duo frames the models with a pared-down, detail-oriented aesthetic, perfectly highlighting the clean lines and subtle material nuances of the frames. Once again, the premium eyewear manufacturer from the Black Forest asserts its mastery of restraint, creating designs that are bold statements for purists.
The M16 line is crafted for a style-conscious generation seeking eyewear of understated elegance and superior materials. Each M16 is a small masterpiece of stainless steel, meticulously handcrafted and finished with a matte coating. A complex surface treatment ensures the durability of every piece, while the delicate steel frame delivers unparalleled lightness. The Black Forest premium brand takes particular pride in the exceptional colorways of the M16 collection. Highlights include Perlosé Satin on the »M16 02« and Ice Blue Satin on the »M16 03« – both hues captivate with their soothing beauty. Silver Satin, as seen on the »M16 01«, evokes the soft, gentle glow of moonlight in the night sky, while Gold Satin on the »M16 04« fascinates with its refined, muted shimmer.
LUNOR »M16 02«shirt COS suit & OTHER STORIES
LUNOR »M16 03«
top ELENA MORALES necklace STYLIST’S OWN
The acetate frames of the A11 line balance robust clarity with refined design and timeless style, radiating confidence and strength. Among the styles showcased in the shoot is the »460«, a masculine model in shades like Volcano Grey, Earth Brown, and Olive Green – perfect for nature-loving individualists. In contrast, the »461« and »462« cater to female aficionados, blending feminine elegance with enduring aesthetics. Colors such as Misty Rose, Sun Drift, and Evening Glow, with their gentle gradients, emphasize the soft sophistication of these models and appeal particularly to a younger audience. The unisex model »452« offers exceptional comfort and makes a sophisticated statement for both men and women. Its new colors – Black Forest Green, Vintage Blue, and Vintage Grey, each with subtle gradients –evoke nostalgia while maintaining a contemporary edge. The Black Forest Green, in particular, recalls the mystical early mornings of the Black Forest.
lunor.com
LUNOR »A11 457«
459«
photography : ULRICH HARTMANN [Cape Town]
hair & make-up : MIRIAM KRISTAL
styling : JOCHEN POHLMANN
models : MEGAN PAT & LIAM DU PLESSIS at BOSS MODELS
assistant DARREN VIRET
It’s no coincidence that Cape Town draws photographers, models, and creatives from around the world year after year. During Europe’s colder months, the city at the Cape of Good Hope offers some undeniable advantages: sun, warmth, and long daylight hours. Add to that a top-tier infrastructure for photo and film productions, and it’s clear why Cape Town reigns as the most coveted model location in the Southern Hemisphere.
But it’s not just the hard facts that win people over. Cape Town pulses with creative energy, cultural richness, and breathtaking natural beauty. From the iconic Table Mountain and the vibrant Bo-Kaap district to the beaches of Camp’s Bay, the Lion’s Head summit, and the picturesque vineyards of Stellenbosch — welcome to a photographer’s paradise. While Europe shivers, photographer Ulrich Hartmann and his team head south to the “Pearl of the Cape” to wrap up SPECTR’s final production of the year, just in time for the
January issue. This time, it’s not the beach at Llandudno calling. Instead, the team stays close to the heart of the city, capturing the latest eyewear collections against the lively backdrop of Long Street.
On set: premier frames from BLACKFIN, DAVIDOFF, HOFFMANN NATURAL EYEWEAR, LOOK, LOOL, LUNOR, METROPOLITAN, and SALT. Hopefully, neither the team nor the eyewear get too comfortable in South Africa — they’ve got a flight home to catch.
HOFFMANN NATURAL EYEWEAR
»339-1 SPH07«
shirt FOLK
EINSTOFFEN »Sherpa«
Virtually try on EINSTOFFEN FAVRSPECS.COM
photography : LOTTE THOR [xo studio, Berlin]
styling : ELISA SCHENKE
hair & make-up : RABEA RÖHLL using TYPOLOGY assisted by TONA INOU
photo assistant : KLÁRA KOPEČKOVÁ
retouch : COLORWORKZ
models : SUSE EDER at ESSELLE AGENCY, KATHRIN at FIFTEEN MINUTES AGENCY, ROSA EIMANN & ZANA at MIRRRS, ALISHA at VIVA MODELS
BERLIN, RANIA & KYUNGSEOK at MODELWERK
With the Sopraterra collection, Swiss brand EINSTOFFEN launches a line featuring finely crafted millings and premium eyewear chains. The stylish design and intricate details of the Sopraterra collection are perfectly showcased in the SPECTR cover shoot by Berlin-based photographer Lotte Thor and her team. Co-founder Ramon Studer shares the story behind the collection’s name and EINSTOFFEN’s meticulously crafted frames.
Hello Ramon, you sent us your new Sopraterra collection for the cover shoot. What’s behind the name?
We wanted to create a design inspired by flowers and botany – something that captures and highlights natural structures and colors. That was our starting point. Then one Friday evening, Raphi and I were sitting in a restaurant, and there was this flyer on the table for a band called “Sopraterra”. We spontaneously went to their concert, and afterward, it was clear that this would be the name for the new collection.
Unusual. What do you associate with the name?
Sopraterra means “a view above the earth” to us. Our association with the name is best described in the words from our collection text:
“We look upward, into the sky, into infinity. Our eyes, framed by our glasses, are the windows to our soul. Like flowers blooming toward the sun, we also reach for the light. Sopraterra, a name that evokes the beauty and fragility of existence, stands as a testament to the human desire to see, understand, and dream.”
How does this theme reflect in the collection?
The heart of our new collection lies in the innovative millings. Inspired by the mesmerizing world of flowers, we translated their structures into stunning eyewear designs. We began experimenting with these unique milling techniques in early 2023 to bring them to life.
How are you translating floral designs into your 2025 collection?
We take inspiration from the intricate lines and curves of flowers. We digitize these elements and adapt them to our designs before precisely milling them into the frames. The result is a unique interpretation of natural patterns.
»Voyante«
What are the biggest challenges in this process?
Creating our frames involves a multi-stage process. After fine polishing, the frames undergo a second manual micro-milling process, where each frame is precisely adjusted, and the milling machine is recalibrated to achieve maximum accuracy. To perfect the designs, we sometimes add laser engravings, which are then polished again for a flawless finish.
The results certainly speak for themselves. Another standout feature is the eyewear chains. What does this accessory mean to you?
Our eyewear chains are a natural extension of the collection. Using the same premium acetate as our frames and incorporating real stones creates a cohesive and harmonious look. These chains are not just functional accessories but also highlight the attention to detail that defines our eyewear.
How many glasses are in the Sopraterra collection?
The Sopraterra collection includes 22 optical frames and 22 sunglasses, each available in 3 to 5 colors. As a special highlight, we’re also launching a new sunglasses line from the Essentials collection at opti: titanium-acetate perfection.
Are there any particularly intricate limited editions?
Yes, the models »Haute Couturier« and »Voyante« are both milled and laserengraved. Each model is limited to 200 pieces.
The designs seem to cater primarily to a female audience, right?
A large part of our collection is unisex, appealing to both women and men. While the women’s models often feature playful and bold millings, the men’s models tend to stand out with their understated and elegant lines.
With Sopraterra, you’re very avantgarde, but surely there will also be another basic collection, right?
The Basic collection is the heart of our lineup. Even as we push boundaries with Sopraterra, our classic models remain a cornerstone of our identity. They embody timeless elegance and premium craftsmanship. Of course, we don’t compromise on the love for small details that make an EINSTOFFEN frame unique. For us, basic never means standard or boring. einstoffen.com
EINSTOFFEN »Ringer«
EINSTOFFEN
»Haute Couturier«
The collaboration between French eyewear brand MOREL and renowned architect Jean Nouvel unites two seemingly distant disciplines. Architecture meets eyewear in a project that redefines design conventions. Known for iconic works like the Institut du Monde Arabe in Paris, Nouvel applies his mastery of materiality and form to create a collection that is minimalist yet expressive. At the core of this partnership is Nouvel’s concept of elementarity. As he puts it, “The ambition to play on the material, on the absence of form, demands such precision that the slightest fault is unforgivable.” This meticulous ethos defines every detail of the collection, which centers on two shapes – round and panto –accented by bold, straight lines that extend beyond the face, creating a structured and modern silhouette.
The collaboration is equally groundbreaking in its use of materials. MOREL and Nouvel combine lightweight titanium with delicate acetate. Titanium offers durability and sleekness, while colored acetate adds vibrancy. Translucent acetate evokes crystalline glass, while matte finishes channel the timeless solidity of granite – materials Nouvel frequently employs in his architecture.
»90050C - RR02«
»90053C - GG07«
Reflecting the precision of Nouvel’s buildings, the eyewear harmonizes form and function, blending aesthetics with practicality. Straight, understated nose bridges and slim arms highlight structural balance, while acetate versions bring boldness with transparent finishes and embedded silk patterns.
This collaboration is more than a collection; it is a manifesto for modern design. By merging Nouvel’s architectural vision with MOREL’s eyewear expertise, the result is a unique product that invites wearers to see the world through the lens of an architect. morel-france.com
»90051C - BB06«
»90051C - VV08«
REIZ »Hera«suit MASSIMO DUTTI shirt SEIDENSTICKER
photography : ESTELLE KLAWITTER [Dusseldorf]
styling : CLAUDIA MELZER
hair & make-up : SANDRA BRAMMER
models : JULES & EMMA HOPP at TUNE MODELS
REIZ »Bernstein«suit TIGER OF SWEDEN shirt SEIDENSTICKER
tie PROFUOMO
sneakers NIKE
LITHE
»16055-640«
suit & shirt BOSS
tie GIERRE MILANO
jewelry CHRISTIANE WINK
Power suits are making a comeback – from the runways of fashion capitals to the streets of urban centers. Oversized is the new standard, a fashionable generosity that embodies power and style in a confident union. Who better to bring this renaissance to life than Düsseldorf-based fashion and beauty photographer Estelle Klawitter? As a longtime SPECTR contributor, she captures the perfect balance between ease and authority in the power suit look. The models styled by Estelle demonstrate that composure and conviction are the keys to a commanding appearance – proving that these silhouettes effortlessly combine elegance and professionalism.
But what eyewear complements these striking outfits? The frames need to accentuate the power of the look without overpowering it. Our curated selection combines designs with that certain something that harmonize perfectly with the generous cuts without overshadowing the styling. Brands like CAZAL, EINSTOFFEN, HOFFMANN NATURAL EYEWEAR, KALEOS, LITHE, MARKUS T, MASUNAGA and REIZ offer designs that complement the oversized trend in a unique way. The result is bold, unconventional looks that combine oversized fashion with character-driven eyewear in unique styles.
»MOD. 9507«jacket DRYKORN pants ROSSI shirt SEIDENSTICKER
suit SAND COPENHAGEN pants & shirt SEIDENSTICKER
»BLOC V 1594«
suit NORMA KAMALI
jewelry CHRISTIANE WINK
Virtually try on BARTON PERREIRA FAVRSPECS.COM
photography : WILLIAM FERCHICHI [New York] hair & make-up : LAURA BUCK using DR.ALKAITIS, FITGLOW BEAUTY, LAWLESS BEAUTY, RMS BEAUTY, JONES ROAD BEAUTY & DAVINES models : TARA DEW at STATE & BELINDA NIEMINEN at REMADE
“Our designs are meant to transcend time” – this is the philosophy of Patty Perreira, which she has infused into the design of the AW 2024 collection. Patty defies fleeting trends by combining modern innovations with classic silhouettes, creating eyewear designs that will be as captivating decades from now as they are today. With this approach, BARTON PERREIRA redefines the concept of couture craftsmanship in luxury eyewear.
Photographed in New York by William Ferchichi for SPECTR, the collection features graceful lines and exclusive translucent colors. These elements evoke a unique sense of versatility while emphasizing the individuality of the wearer.
Through meticulous craftsmanship with architecturally beveled angles, each iconic piece transcends trends and offers effortless unisex appeal. As in architecture, each BARTON PERREIRA eyewear design begins with a precise sketch where the vision of structure and form takes shape. Inspired by modern American architecture, the designs feature avant-garde curves and a magical interplay of surface, texture and transparency. The collection’s timeless color palette harmoniously blends classic and bold hues, resulting in an artistic and refined aesthetic – a contemporary interpretation of timeless classics.
bartonperreira.com
photography : FLORIAN RENNER [Albania]
art direction : HASAN MORINA
production : HASAN MORINA at WE LOVE ART BUYING
styling : RACHEL SITTIG
hair & make-up : REBECCA SCHMITZ
models : VANESSA M at GHENEMO MODELS
EVEN REALITIES »G1 A«
Since autumn 2024, a new star has risen in the eyewear universe, ready to revolutionize the industry. With the launch of the »G1« model, EVEN REALITIES has brought the future to life. But what makes this groundbreaking innovation the must-have of 2025?
The »G1« is no ordinary pair of glasses. It impresses with an entire toolbox of technical features so groundbreaking that it is available not only as an optical model with sun clips but also as a version without prescription lenses.
Despite its many technical features, EVEN REALITIES stands out with a balanced and, above all, highly wearable design. Created by Philipp Haffmans, it features a screwless hinge and perfect balance for maximum comfort – as one would expect from the prolific designer. If you didn’t know it was the latest generation of digital glasses, you’d simply assume the »G1« was a beautifully crafted Panto frame, made from high-quality materials.
You have to look very closely to see that these classic panto design sunglasses with sunclips are digital glasses with a toolbox of functions.
The lenses, equipped with an integrated display for easy reading of information, are custom-made for each client and excel in quality –not only for single-vision lenses but also for progressive lenses. The »G1«’s diverse features can be managed via an app, with real-time communication between the smartphone and glasses. EVEN REALITIES places particular emphasis on intuitive interaction between human and digital functions without disrupting engagement with the real world. Charging is handled overnight in a premium case.
The future is now – the »G1« are EVEN REALITIES’ first smart glasses, and additional models are already in the works. We can’t wait to see what’s next.
QuickNote allows hands-free recording of voice notes, which are organized by AI and displayed in both the app and on the glasses.
Translate provides real-time language translation, displaying text on the integrated screen so you can maintain eye contact with your conversation partner at all times.
Whether walking or cycling in the city, Navigate conveniently shows directions without needing to look at your smartphone.
The Teleprompt feature enables you to read scripts during speeches or presentations without breaking eye contact with your audience.
A quick tap on the left temple activates Even AI, the integrated artificial intelligence, which displays responses as flowing text on the screen.
Simply tilting your head activates Notification: upcoming calendar events, unread messages, the time, or current weather information are all seamlessly displayed.
Virtually try on YOU
As the successor to the »AI ONE«, the »AI TWO« also leverages artificial intelligence in the design process, reinterpreting traditional eyewear design with a futuristic twist. In doing so, the »AI TWO« seamlessly integrates into YOU MAWO’s design philosophy: individuality and innovation – the two pillars on which the German premium label elevates its concept of bespoke eyewear to an entirely new level.
In the »AI TWO«, a specially developed algorithm creates an organically flowing wave structure, captures it in a 3D cross-section, and shapes it into the unique temple arms of the »AI TWO«. Combined with cutting-edge 3D printing technology, this ensures that each piece is not only unique in form but also in its creation story. Every model tells its own tale, reflecting the perfect integration of nature’s unpredictability with the precision of technological innovation.
The core design of the »AI TWO« is a masterful blend of futuristic appeal and classic restraint. Made from polyamide, the frame impresses with its robustness and flexibility, while also offering extraordinary lightness for its volume. The highlight: Despite its minimalist design language, the »AI TWO« manages to make a bold statement –a balancing act executed with remarkable precision.
With its latest Editor’s Choice, YOU MAWO merges human creativity with state-of-the-art technology – yet no more than 50 customers will experience this extraordinary sunglass model, as it is strictly limited. youmawo.com
1N73LL163NC3 73S7 F0R 4R71F1C14L 1N73LLI63NC3: 4NY0NE3 WH0 C4N R34D 7H1S 1S B0UND 70 F4NCY 0N3 0F 50 3X4MPL3S 0F 7HE 41 7W0.
CLEMENCE & MARGAUX
»CMS194 LA NEW HIPE«
material : ACETATE
style : SQUARED CATEYE INTERPRETATION color : 596
bodysuit & tights by SAINT SASS leather corsage STYLIST’S OWN
photography : AVA PIVOT [Berlin]
styling : MURAT KARABEY
hair & make-up : MBY at BASICS BERLIN
models : ELLA & BAO at MIRRRS MODELS
CLEMENCE & MARGAUX »CMS193 LA VALENCIA«
material : ACETATE style : POLYGONAL DESIGN color : 307
bodysuit by SAINT SASS
MOREL »AMORGOS 3«
material : ACETATE
style : VINTAGE CLASSIC REVISITED
color : BROWN/HAVANA BROWN
MOREL »THASOS 3«
material : ACETATE
style : VINTAGE CHIC/RECTANGLE
color : GREEN
When women reach for sunglasses this summer, they make a statement – with style. Our 2025 highlights are all about color, boldness, and optimism: designs as multifaceted as the individuals who wear them. In her latest shoot, Berlin-based fashion photographer Ava Pivot masterfully captured this spirit, creating a stage for extraordinary sunglasses.
With her keen eye for aesthetics, Ava brings exciting sunglasses to life. The carefully selected models span entirely different genres: from modern panto reinterpretations by HOFFMANN NATURAL EYEWEAR and KIO YAMATO, to a striking aviator style by RAEN, and a multilayer cat-eye by ETNIA BARCELONA. The range extends to bold frames from MOREL and CLEMENCE & MARGAUX, as well as fashionable rimless styles from GÖTTI. Every frame is a statement celebrating individuality and confidence – an expression of a new, uncompromising femininity. With these sunglasses, summer 2025 simply can’t come soon enough!
material : STAINLESS STEEL, POLYAMIDE
style : SQUARE
color : GOLD WITH AZURE LENSES
»Izzi«
material : ITALIAN ACETATE
style : ROUND color : HAVANA
bodysuit by SAINT SASS leather corsage STYLIST’S OWN
HOFFMANN NATURAL EYEWEAR
»BLOC VIII 1497«
material : NATURAL HORN style : PANTO color : 1497 / BLUE
MASUNAGA SINCE 1905
»Adagio«
»GMS-128T«
»Imaginist«
Less is more – highlights from the MASUNAGA since 1905 collection combine classic and modern elements and impress with pure aesthetics.
MASUNAGA is undoubtedly one of the top eyewear brands from the Land of the Rising Sun. With a 120-year legacy, this Japanese luxury manufacturer has played a defining role in shaping both Japanese eyewear design and craftsmanship. Its global appeal is no secret to Hans Zwijsen and Magali Somers, long-time partners of MASUNAGA, who distribute the iconic Japanese label across half of Europe.
Hans Zwijsen and Magali Somers have internalized the spirit of the Japanese premium brand for many years.
Hello Hans and Magali, what is your personal relationship with MASUNAGA? When did this Japanese brand enter your life?
Hans: We’ve known MASUNAGA as a brand for a very long time, but the personal connection started in 2016. We were asked to take over the distribution for the BeLux region and within a year we expanded to the Netherlands, followed by France, the French overseas territories, the UK, Germany and Portugal. We also work with some opticians in Africa. What fascinates you about the brand?
Magali: We love the quality and serenity
of the Japanese approach, especially their philosophy of “never compromising on quality”. MASUNAGA avoids following fleeting trends and instead focuses on outstanding craftsmanship. Their unique approach and perspective continues to surprise us and ground us in a more mindful way of looking at what really matters.
MASUNAGA has a long history – how has the brand developed since its foundation in 1905?
Magali: MASUNAGA is unique in that respect. It is remarkably consistent and remains one of the few producers to manage the entire manufacturing process in its own factory. This independence allows MASUNAGA to explore new avenues and innovative production techniques. While the collection continues to grow and the brand has established collaborations with other well-known names, MASUNAGA remains deeply committed to its own DNA and unique approach to frame production.
What else makes MASUNAGA unique as a brand compared to other premium eyewear manufacturers?
Hans: Their consistency and dedication to always strive for perfection and never settle for less. Although MASUNAGA does not focus on the latest trends and hypes, its main objective is to continue to be a constant and trusted partner in the
shops. They do this by reinventing the typical classic shapes that never go out of fashion. Looking at the collection, the attention to detail and high quality finish is impressive. And while they may make the most amazing frames in the world, they remain modest at all times. All of which makes them one of the most amazing brands in the world.
So MASUNAGA is a typical Japanese brand, isn’t it?
Hans: MASUNAGA holds fast to its core values; its DNA. With over 100 years of history, the brand is a testament to quality and longevity. This is not a company that comes and goes with fleeting trends. Instead, MASUNAGA remains focused on what really matters: quality, consistency, reliability and the assurance of knowing exactly what you are buying. These values will never change. It brings what is important in life. Not the fast-moving products without soul and care.
Is there a general design DNA?
Magali: If you look at the collection, there is a clear theme. The materials used are always titanium, Japanese acetate or a combination of the two. Although their design may be perceived as classic, their use of materials and techniques is often innovative, resulting in amazing results. MASUNAGA follows its own path, not copying others but being copied, which in itself is a huge compliment. Although they
often reinvent typical shapes, the details and designs are influenced by various factors, including architecture, their heritage and external inspirations. In addition to design, craftsmanship is often perceived as an elementary attribute of MASUNAGA, correct?
Hans: All MASUNAGA frames are made of titanium in 4 different alloys (depending on the frame) to achieve both flexibility and stability. No exceptions. Forging, bending, welding and coloring are all done in-house. The acetate is also processed in-house, from milling to polishing to hinge assembly. While this may be time consuming, quality control is closely monitored at every stage. This hands-
on approach makes MASUNAGA truly unique in the fast-paced world of frame manufacturing. It is incredibly challenging to maintain and improve the level of expertise required to elevate a brand to the standards of MASUNAGA
Since craftsmanship plays a major role for MASUNAGA, why don't you tell us a little more about it.
Hans: Craft is a way of life. You cling to it and admire it. We all know that craftsmanship brings quality. It all starts with knowledge, and that knowledge is the key factor. You pass it on, but it takes time to master the details. Making frames is not that difficult, but making them to the highest possible quality is another challenge.
Craftsmanship is about appreciating the details, no matter how small. Finding and training dedicated workers is an ongoing process and part of the family legacy. It is about values and consistency. When you visit the factory, you understand these values. Quality before quantity, always. Would you like to know a fascinating historical fact about how MASUNAGA established its tradition of craftsmanship? With a history dating back to 1905, the company was the driving force behind the development of the optical industry in Fukui. The company’s founder, Gozaemon Masunaga, brought in skilled craftsmen from Osaka and Tokyo with the goal of establishing the optical industry in Fukui. He entered the industry the hard way, and at first the eyeglasses produced in Fukui were considered third-rate in the world. In order to raise the quality of the products, Gozaemon established a guild-like system in which full-fledged craftsmen could set up their own businesses. Thanks to this system, the number of eyeglass craftsmen gradually increased, and the optical industry spread throughout Fukui.
Today, MASUNAGA OPTICAL is one of Japan’s largest, most authentic and leading eyewear manufacturers.
MASUNAGA’s craftsmanship is highly regarded worldwide and is widely known for its traditional expertise. A number of international eyewear brands trust MASUNAGA OPTICAL to manufacture their high-end eyewear.
Nevertheless, the Japanese premium brand also values modern designs. How does MASUNAGA manage this balance?
Magali: The balance is a fine line –surprising the public, especially the end consumer. MASUNAGA seeks to explore new directions while remaining true to its core values. Modern designs focus on techniques rather than completely new models that do not fit in with the brand’s classic approach. The competition is fierce, but MASUNAGA remains a strong player. When you stick to your values you will last.
Are there special products for the European market?
Hans: All frames are for the global market, but the performance is different. For the Asian market, the noses are designed differently to better fit the ethnic demand. This fit can also be ordered for the European market. In addition, longer or shorter temples can be made upon special request.
What are the highlights of the MASUNAGA since 1905 collection?
Magali: The extensive variety of over 500 SKUs caters to diverse customer preferences, tailored to different shops and countries. A standout piece from the latest collection is the »GMS-128T«, an all-metal panto-shaped frame. Its bridge showcases a distinctive pressed milgrain pattern, split elegantly by the rim, while the temples feature a smooth finish with intricate details reminiscent of a fountain pen. This harmonious blend of classic and modern elements makes the frame truly captivating.
Another bestseller in the collection is »ADAGIO«, part of the same series as the popular »TONA« model. It highlights a sharp, refined design that showcases expert craftsmanship through the striking contrast of matte and shiny finishes. A sophisticated, masculine frame with undeniable appeal.
What makes these models so successful?
Magali: Opticians immediately appreciate the approach: something different, yet
classic. The quality is obvious and makes a bold impression. When opticians and consumers handle a MASUNAGA frame, they can’t help but smile. The “wow” effect is real, and the sparkle in their eyes makes us proud to be part of the MASUNAGA family. Exceptional quality combined with heartfelt storytelling is what makes MASUNAGA so successful.
In 2014, you launched a collection in collaboration with Kenzo Takada for the first time: MASUNAGA│K ≡. What is special about this collection?
Magali: The main difference is in the detailing, which is more pronounced. MASUNAGA since 1905 has more refined details, while MASUNAGA | K≡ is more extravagant, bold and daring. Is there a particular design or material language in this collection?
Hans: MASUNAGA | K≡ is always made of titanium and/or acetate. MASUNAGA since 1905 expresses the spirit of “less is more”. The MASUNAGA | K≡ collection is bolder, with more details that give it a richer appearance from the outside. The new hexagonal embellishment on the back of the front is both decorative and functional. The redesigned temples are inspired by a lorgnette handle popular in the 19th century. The K≡ logo completes the frame at the end of the temples. What are your current favorites in the K ≡ collection?
Hans: Undoubtedly the »TAKA« and the
»AOI«. The »TAKA« was sold out at first sight and in great demand. The »AOI« was a surprise, but so well received. A daring design with such high elegance. Our bestseller is definitely the »AQUILA« with its sophisticated look, created by combining delicate and beautiful metal parts with uniquely cut acetate parts, variously polished or matted. The highlights of the latest collection are »MISAGO« and »BEGONIA«. »MISAGO« is a larger version of the popular metal series »TAKA«. The double front rim design creates a solid feel and the grand silhouette captures men’s hearts. »BEGONIA« is in soft panto shape. The ensemble of metal parts with beautiful arabesque pattern and shiny acetate gives the frame graceful impression. This is the same series as the popular model »LANTANA«, released in the 2024 spring/summer collection. What can we expect from MASUNAGA in the coming years?
Hans: To be honest... it’s a continuation of what’s already in motion. A new line has been unveiled at Silmo in great secrecy, made exclusively for MASUNAGA enthusiasts – for those shops whose hearts race at the sight of these frames. There’s more to come, although even we, as part of the family, are in the dark about what’s next. The best secrets are the ones that remain untold. However, Magali and I are constantly amazed by the new models being introduced at opti, Mido and Silmo masunaga1905.com
Elaborate, bold details and the highest quality workmanship give the MASUNAGA | K≡ collection an extravagant look.
2025 Collection
MODO Eyewear is the signature brand of the HOUSE OF MODO. Together with ECO and ITALIA INDEPENDENT, it forms a trio of brands within the house, each embodying distinct aesthetic and conceptual visions, yet all unified by an innovative philosophy that tells a unique product story.
For the new Spring/Summer collection, MODO introduces 21 captivating shapes in a bold and versatile color spectrum – delivering its signature lightweight feel and exceptional comfort. Welcoming the season, the collection offers a range of vibrant color options. Iconic shades like red, blue, and black
The titanium aesthetic in an industrial look combines comfort with a fascinating color palette.
are reimagined through fresh tones and innovative color combinations. The focus is on classic silhouettes enriched with flawless detailing for a timeless aesthetic.
The new products are launched with the “Vibrancy” campaign, encapsulating everything MODO stands for. Beyond its expansive palette, the campaign highlights an impressive variety of shapes, materials, and styles. Despite the differences in design and composition, all MODO eyewear adheres to a singular ethos: innovation, quality, design, and craftsmanship serve as the foundation of every frame.
For our Collection Check, we selected two models from the Titanium Collection – the »4275« and »4281«. These designs offer a minimalist yet confident aesthetic, combining refined style with lightweight comfort, durability, and flexibility. The industrially inspired collection is available in timeless hues like navy blue and black, alongside expressive shades such as purple, mauve, and green.
modo.com
YOU MAWO »Formosa«jacket GESTUZ
dress BAUM UND PFERDGARTEN
turtleneck ZARA
earrings PILGRIM
Bold, expressive, unapologetically confident: Sunglass trends for 2025 revolve around a single motto – make a statement! For the visionary “The Stronger” shoot, Hamburgbased fashion photographer Sophie Daum brought some of the season’s most striking models to life. Her powerful staging gives each look an unmistakable finish, perfectly reflecting the trend DNA of 2025.
Extravagant shapes, bold color accents and daring silhouettes define the SPECTR lineup. Whether it’s the vibrant transparency of ECO, the iconic bold frames of CAZAL, the delicate 3D designs of YOU MAWO, a hexagonal lightweight from lool, the fashionforward elegance of RAEN, KALEOS and INVU, or the ultimate statement piece from MAYBACH EYEWEAR, these models show how eyewear can stylishly underscore your personality.
“The Stronger” is more than just a shoot – it’s a glimpse into the future of sunglasses fashion, guaranteed to turn heads while keeping the sun at bay.
longsleeve TAIFUN
top MANGO
earrings H&M
»The
-
shirt JACK & JONES overshirt SELECTED HOMME
INVU »IB22557 A«dress GESTUZ turtleneck ZARA earrings H&M
INVU »IB22564 B«outfit G-STAR
TO DISCOVER IN EXCLUSIVITY AT:
Brand: BRETT EYEWEAR
Engine: TITANIUM BLOCK
Model: ED SUN
Collection: STREAMLINE
The STREAMLINE movement, inherited from the aeronautical industry, brought about an aesthetic of speed in the early 20th century. A source of inspiration for our designers, it is at the origin of our new monobloc titanium collection, machined with apparent chamfers. This original STREAMLINE collection features a selection of metallic shades, blending elegance with speed.
The KALEOS man embodies a vision of modernity that seamlessly unites technology, design, and craftsmanship. His journey leads him into a world where technological sophistication and refined aesthetics exist in perfect harmony – a concept fully realized in the new KALEOS Man Spring/Summer 2025 collection. With a focus on premium materials like titanium, acetate, and stainless steel, the collection represents a symbiosis of function and form.
At its core is a groundbreaking hinge design – screwless, threepart, and engineered for maximum flexibility and durability. This technical marvel not only sets new industry standards but also reflects the spirit of innovation that defines KALEOS – a statement for the future.
The Man Sun Collection is aimed at men seeking contemporary sunglasses and features a selection of acetate models with modern silhouettes. Every design is meticulously crafted to merge style with functionality. Photochromic lenses, which adapt to changing light conditions, add a dynamic element to the collection, unlocking new dimensions of comfort and wearability.
The Man Optical Collection targets men who value clear, structured, and versatile designs. Stainless steel and acetate are combined to create frames that stand out for their lightness and technical precision. Hybrid models blend ultra-thin stainless steel plates with extra-fine acetate rings – resulting in the perfect balance of durability and wearability.
The KALEOS Man Optical and Sun Collections embody a lifestyle where precision and innovation are guiding principles. With avantgarde design and cutting-edge technical details, they set new benchmarks and appeal to the modern man.
photography : STEFAN DONGUS [Cologne]
model : BASTI at TUNE MODELS
assistant : LINDA KRIEG
DANDY’S »Kriptos«
“Heavy piece from DANDY’S made from glossy Japanese acetate with an ultra-sturdy hinge – I love it.”
KIO YAMATO »KS 104S«
“Bold but delicate –a black acetate front paired with lightweight titanium temples and light blue lenses.”
“My 3D-printed pick stands out with its modern aviator style. Despite its robust design, the YOU MAWO is surprisingly comfortable to wear.”
For the current issue of SPECTR, we invited Cologne-based model Basti Spaedt to the studio. The 25-year-old fashion management student is practically made for bold eyewear with his striking facial features. From our extensive collection, Basti handpicked characterful designs in his favorite color: black. His selection included models from DANDY’S, KIO YAMATO, KALEOS, and YOU MAWO. But as we all know, versatility is key for models. Basti, a retro enthusiast who loves old music, dances ballet, and works for a young start-up, also wanted to prove that he can rock more understated styles – Welcome to Eyewear, Basti!
“Super stylish square design with photochromic lenses –my go-to for changing light conditions.”
YOU MAWO »Salla«
photography : STEFAN DONGUS [Cologne]
model : LARA ROSSI at TUNE MODELS
assistant : LINDA KRIEG
I-SPAX »Gerd« in Rose
One person – many faces. Düsseldorf-based model Lara Rossi loves to transform herself, slipping into different roles through styling, make-up, gestures, and expressions. For our “The Opposite” shoot, the 24-year-old communication design student handpicked two frames that perfectly capture her shifting moods.
The Panto-style »Gerd« from I-SPAX in a soft rose hue is the ideal understated, flattering companion for everyday wear. In contrast, the 3D-printed »Ronja« from GÖTTI’s Dimension collection, with its sleek square design in a bold berry shade, makes a striking statement, giving Lara an entirely different edge.
EINSTOFFEN »La Royale« -
EINSTOFFEN »La Royale«blouse TAIFUN
dress BAUM UND PFERDGARTEN
photography : TANJA TREMEL [Berlin] styling : JOANA CLARO
hair & make-up : CARSTEN RICHERT & JASMIN HODZIC with MAC COSMETICS & AVEDA models : LIVIA at MGM MODELS & ALISA at KULT MODELS retouch : CAROLIN HORNOF
Optical eyewear designs for women often walk a fine line: on the one hand, they need to be practical for everyday use, yet on the other, they must radiate fashion-forward appeal. The challenge? Designs that neither feel overwhelming nor fall into monotony. Ideally, restraint and bold statements come together in a harmonious balance – and that’s exactly what the models featured in “Specs And The City” by Tanja Tremel achieve.
For this shoot by the Berlin-based fashion photographer, we selected frames that seamlessly integrate into a professional setting without losing their edge. From minimalist designs in delicate hues to bold shapes that subtly convey personality – each frame in this selection is a stylish upgrade for the fashion-conscious woman. Perfect for meetings, after-work drinks, and everything in between.
To celebrate the diversity of modern femininity, we’ve intentionally curated designs from a variety of genres. YOU MAWO and lool impress with harmonious hexagonal shapes, while EINSTOFFEN and LUNOR add pops of color with their vibrant acetate frames. The delicate metal designs by OWP and KOBERG captivate with understated accents, and the cat-eye interpretations by MODO and ETNIA BARCELONA bring a touch of feminine extravagance. This shoot proves: Optical eyewear for women is far more than a functional accessory – when chosen with care, it enhances the wearer’s style and personality with effortless elegance.
jacket MARCEL OSTERTAG X BIJOU BRIGITTE
KOBERG
»KT 6035.1033«top CIVIDINI bandana MCM
ladies’ suit MARCEL OSTERTAG X BIJOU BRIGITTE
earrings ATELIER PARK 217 BERLIN
»A11
suit BA&SH top TAIFUN earrings ATELIER PARK 217 BERLIN
In this exclusive interview, we sit down with Asa, co-owner of City Optik, a Stockholm-based institution that has been serving custo mers since 1938. Asa shares the story behind City Optik’s enduring success, its unique approach to customer service, and what makes their store a standout destination for both locals and international visitors. From their philosophy of “heart and skills” to their curated selection of frames and innovative store design, City Optik reflects a deep commitment to quality and authenticity in every aspect of their business.
Hello Asa, City Optik is an institution in Stockholm. How long have you been around?
The store at this location has been running an optical business since 1938. In 2003, my three colleagues and I became the owners of City Optik
What is your personal background? How did you get into optics?
Like many in this business, it all started with poor vision. I became nearsighted at twelve, and every time I visited my local optician, I thought the store was a nice place and being an optometrist seemed like a fun job.
Stockholm is also a tourist metropolis. How does that affect your clientele?
It’s exciting to be located on Drottninggatan, a busy pedestrian street in the heart of Stockholm. There’s always something happening outside our windows – so many people in different styles from different countries, with lots of happy faces. Many of them take pictures of our store. My colleague Maria is an expert at crea-
ting window displays, and she’s really a leader in window design in the Swedish optical business.
We get a lot of international customers who love our selection of frames, including the best from Swedish designers like Oscar Magnuson. We haven’t really asked whether they find us by chance or check us out online beforehand, but once they’ve been here, they tend to come back.
What is special about working with foreign customers?
In a way, it helps us see our selection with fresh eyes. What’s familiar to us is often new to them. Many are delighted to have an optometrist exam in-store without needing an eye doctor. Since we have a lot of international visitors, we keep a large range of single-vision lenses in stock, and we can prepare glasses within hours. For progressive lenses, they usually buy the frame and get the lenses fitted at their local optician.
How would you describe the philosophy of City Optik? Heart and skill. We do everything with heart and are extremely focused on delivering quality – quality with heart. We often say we
build our business around a cup of coffee, a cake, and a pleasant conversation. We love people. And even more, we love people with gorgeous glasses on!
You have a great store interior. When did you set it up like this?
We redesigned the store in 2017. What criteria did you use to design your store?
We focused on creating a place where customers would genuinely enjoy being – cozy and beautiful. We also wanted to try new ways of displaying frames. Previously, we had all the frames on the walls, but now most are on shelves.
Do you feel that the store’s interior design positively influences your customers?
Absolutely! There are so many things to talk about besides the frames. For example, the glasses holders on the wall are made of corks. We hoped to drink enough champagne to use champagne corks, but we didn’t manage it for the entire store, so we had to mix in ordinary wine corks too. The mirrors are designed like the front of a frame on one wall and like a monocle on the other. How would you define your brand portfolio? What criteria do you use to select your partners?
We look for frames with a lovely design and an interesting story. Eco-friendliness is the second key factor.
What is particularly important to you when including a brand in your assortment?
It has to feel right in our hearts. We look for something we’re missing – a line that fills a gap, like more feminine frames, bold black designs, or something from a country we’re curious about.
What exciting trends are you currently observing in the industry? Which shapes, colors, and materials are popular?
This autumn, there’s high demand for bold, straight lines in plastic for both men and women. Crystal-clear frames are also popular, with customers referencing the Netflix series The Perfect Couple Although we expected small, 90s-style frames to make a comeback this year, large, 70s and 80s-inspired glasses are still in demand. Cat-eye shapes are also emerging, along with tinted lenses in medium grades, which are quite popular.
What is particularly Swedish about City Optik’s offerings compared to Central or Southern Europe?
In Stockholm, we don’t see bright colors. Black and natural shades dominate. We don’t do well with highly colorful or detailed designs. It’s all about bold, big, but classic and natural frames. What characterizes your store apart from the attractive interior and high-quality brand portfolio? What are your strengths?
We are highly educated and committed to delivering quality work from start to finish – top materials, top staff, and top equipment. Your website is also modern and successful. When did you launch it?
We’ve had a nice website for many years. The latest update was launched just a year ago. What was conceptually important to you with the website? The goal was to make it as similar as possible to the real-life store. We can also find an online store on your website. Why did you decide to offer one, and what products do you feature there?
We started with an online store to offer eye care products like wetting drops, glasses care products, and contact lenses. Selling
frames online is challenging, but we’re considering it in the future. How active are you on social media, and would you say it’s an important channel for an optician?
Yes, we’re active on all social media channels. I handle all of City Optik’s web and social media myself, and I find it fun and efficient. Right now, Instagram is our main focus, but I plan to put more energy into Pinterest and TikTok soon.
What do you do to get noticed by potential customers? We invest heavily in our window displays and are active on social media.
What keeps your customers coming back, whether online or offline?
A familiar, friendly approach.
What do you think will be important for opticians in the coming years to survive in the market? Your top three priorities, please?
The right frames, the right skills, and uniqueness.
Asa, thank you for this interview.
MARC O’POLO »506230«coat DESCENDANT OF THIEVES
photography : YULIA PLAKHOTNIKOVA [Barcelona]
styling : DAVOR JELUSIC
hair & make-up : OLYA GARKOVICH
models : KATARINA at TWO MANAGEMENT BARCELONA & DANTE at SIGHT MANAGEMENT
BARTON PERREIRA »Trask«
shirt DESCENDANT OF THIEVES
jacket FLORAN POLANO
tie VINTAGE
pants DANIEL CHONG
Anyone traveling to Spain knows: stylish eyewear is a must – and not just in summer. Especially in Barcelona, where Mediterranean warmth meets urban flair, subpar eyewear would be hopelessly out of place. The Catalan capital has always drawn a style-savvy elite, enchanted by its vibrant rhythm and the unmistakable energy that pulses through the streets of Eixample, the beachside vibe of Barceloneta, and the hidden alleyways of the Gothic Quarter.
For our latest SPECTR photoshoot, Barcelona became a living backdrop. The creative team, led by stylist Davor Jelusic, staged a curated selection of sunglasses that perfectly embodythe city’s urban chic and cosmopolitan spirit.
Here, eyewear isn’t just an accessory –it’s a statement of character. The frames play with light and shadow in masterful fashion, set against a Mediterranean aesthetic and cutting-edge styling. This editorial is a tribute to the visual power of Barcelona and to a fashion sensibility that connects global citizens. Featured in the shoot are eyewear highlights from BARTON PERREIRA, CAZAL, MARC O’POLO, NIRVAN JAVAN, and SALT.
NIRVAN JAVAN »Marrakech 01«cardigan DESCENDANT OF THIEVES shirt ZARA
»Marrakech
coat DESCENDANT OF THIEVES
For over a decade, Sacha Tassilo Höchstetter has shaped the aesthetics of SPECTR with his unmistakable, sometimes edgy visual language. The Munich-based photographer, specializing in Nude, Beauty, Fashion & Eyewear, continuously finds innovative and exciting ways to present eyewear in entirely new contexts. For us, Sacha is a guarantee of exquisite results, and we often rely on his expertise when a production demands a unique narrative.
Sacha’s imagery evokes powerful emotions, often placing his models in surreal and dreamlike scenarios. His personal ambition is to create a vibrant and colorful visual language. “Step out of the comfort zone and push to the limit” is his mantra. Perhaps he excels at this because he spent 12 years living and working in Brazil, where he also met his idol, photographer David LaChapelle.
Sacha’s mastery of light, perspective, and composition is practically a given. His predictable quality – he leaves nothing to chance – makes him a sought-after creative for productions in the eyewear industry. For this issue, Sacha contributed two features: for
“Boho-Chic on Ibiza”, he and his team flew to the Balearic island (p. 54), and for LOOK, he created a feature in athleisure style titled “Time For Athleisure” (p. 94).
Off-duty, Sacha strikes a balance between Yin and Yang: cycling, skiing, and running in the mountains, followed by fine food and wine back in the city. sachahoechstetter.com
