Customellow Brand Concept 14FW

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YOU ARE HEROES 2014 Autume & Winter








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customellow Customellow is a neologism combining the meanings of ‘conventions, customized clothing and customary behavior’ associated with the word ‘custom’ and the ‘smooth, luscious’ sensations connoted by the word ‘mellow’ and is defined as ‘the sensual interpretation of classicism for young gentlemen with a new style of youthful sensibility.’ Customellow communicates with contemporary men by taking the timeless fashion of gentlemen’s attire and obser ving it through our own unique perspective and reinterpreting the style to reflect the unique spirit of our times.


2009 autumn winter

2010 spring summer / autumn winter

2011 spring summer / autumn winter

2012 spring summer / autumn winter

2013 spring summer / autumn winter

2014 spring / summer


M u s t a c h e 2009 Autumn & Winter


Dancehall in

wonderland 2010 Spring & Summer


H i t c h H i k e r s 2010 Autumn & Winter


Uniforms I 2011 Spring & Summer


Uniforms II 2011 Autumn & Winter


Ringring Brothers 2012 Spring & Summer


Zoologist

Bergman

2012 Autumn & Winter


Time

Traveller

2013 Spring & Summer


Mr.

Baker

2013 Autumn & Winter


The big apple 70 2014 Spring & Summer


SEOUL / Kevin Sheen sheenkm@kolon.com t.+82 (0)2 3677 8353 m.82 (0)10 9099 8055 KOLON FnC 8F, GT Tower, 1317-23~30 Seocho-dong , Seocho-gu, Seoul, Korea

All rights reserved. Copyright Š 2014 Customellow Printed in Seoul


www.customellow.com


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