Export Magazine 3-22 by mte edizioni

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THE INTERNET GUIDE TO THE BEAUTY INDUSTRY WORLDWIDE

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I N T E R N E T

N. 3 2022 - mte Edizioni s.r.l. - Via R. Gessi 28 - 20146 Milano - Tariffa R.O.C.: Poste Italiane s.p.a. Spedizione in abbonamento Postale - D.L. 353/2003 (conv. in L. 27/02/2004 n. 46) art. 1, comma 1, DCB - Modena - € 7 In caso di mancato recapito inviare al CPO MODENA per la restituzione previo pagamento resi

Don’t rule out anything, Beauty is fluid.

THE LEADING B2B BEAUTY EVENT IN THE AMERICAS, DEDICATED TO ALL SECTORS OF THE BEAUTY INDUSTRY COSMOPROFNORTHAMERICA.COM NEW VENUE LAS VEGAS LAS VEGAS CONVENTION CENTER (LVCC) JULY 12 – 14, 2022

SALES OFFICE US, CANADA AND MEXICO PBA, Scottsdale, AZ, USA P +1 480 281 0424 F +1 480 905 0708 sales@probeauty.org

SALES OFFICE EUROPE, AFRICA, MIDDLE EAST, ASIA AND SOUTH AMERICA BolognaFiere Cosmoprof S.p.a. Milan, Italy P +39 02 796 420 F +39 02 795 036 international@cosmoprof.it

MARKETING AND PROMOTION BolognaFiere Cosmoprof S.p.a. Milan, Italy P +39 02 796 420 F +39 02 795 036 info@cosmoprof.it

A NEW WORLD FOR BEAUTY BOLOGNA, HONG KONG, LAS VEGAS, MUMBAI, BANGKOK

ORGANIZER – NORTH AMERICAN BEAUTY EVENTS LLC

THE VEGAN* COLOUR HIGH NATURAL INDEX Equisetum

Marshmallow

Thyme

Green tea

Aloe

THE VEGAN HAIR DYE WITH A HIGH NATURAL INDEX Our commitment to respecting the planet and the beauty of women

Diamond Skin Protection

Shine Complex

Sweet protection

Ammonia free

With PTD

*Contains no animal-derived ingredients

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Organic extracts

We love pets

SOMMARIO

A DV E RT I S E R S ’ N. 3 - Anno XLII June - July 2022 giugno - luglio 2022

AGF88

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BeautyAsia

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Beautyworld Middle East

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CosmeTokyo Cosmoprof North America

Direttore responsabile: Giuseppe Tirabasso Direttore editoriale: Claudia Stagno Collaboratori: Annalisa Aita, Judy Bloom, Francesca Bonelli, Valérie Kaminov, Rebecca Lazzari, Joan Rundo, Simona Verga

Cosmoprof Worldwide Bologna Cotril

On the cover: BE_FLUID Collection, signed Helen Seward Milano

II 29 80-III-IV

DCM

34-35

Fanola

Global Beauty Expo

Helen Seward Inebrya Lisap

Sped. in abbonamento postale D.L. 353 / 2003 (conv. in L. 27 / 02 / 2004 n. 46) art. 1, comma 1, DCB - Modena

78-79

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P.R. & Promotion: +39 / 02 4239443

74-75-76

CTL

Grace

Correspondent for France: Catherine du Villard

13-15

Baltic Beauty

Cosmobeauté

Autorizzazione del Tribunale di Milano n. 85 del 16 / 02 / 1991

I N D E X

24-25 50-51-53-55-57 Cover - 5 21 30-31

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Makeup in… NY

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Foreign subscription $ 55 (5 issues) + air mail fare (if requested).

Parisienne

Editrice: MTE Edizioni s.r.l. Via R. Gessi, 28 - Milano

Salon International Salon Look

Stampa: Faenza Group SpA

Sana

Naturalia Tantum Paris Packaging Week

Parlux

Grafica: Roberto Cimarosa per MTE Edizioni - Milano

32-33 41 42-43

58-59

Sinesia

16-17 3

Vitalfarco

Vivaness

Zero-Vitality’s

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Sens’us

Tecnoelettra

company

A RENDEZVOUS WITH TECNO DRY AT COSMOPROF There is new air in the well-known company based in Monsano near Ancona in the beautiful Italian region of the Marche

From 1st April, Tecnoelettra becomes Tecno Dry. The change, from the company organization, has been made to give a new boost to the already dynamic company that makes hairdryers and equipment for hairstyling.

MALICE IONIC:

ONE STEP AHEAD AT TECHNOLOGICAL LEVEL The new generator of IONS now represents an essential tool for the hair stylist, thanks to the emission of negative ions which allow obtaining soft, shiny and stress-free hair, in full respect of the company’s ecofriendly philosophy: all the products use recyclable materials, are free of harmful emissions and have a low level of acoustic pollution.Tecno Dry is firmly convinced that hairdryers must help hairstylists express their creativity, without limiting their activity with invasive or limiting characteristics. Everything is possible with MALICE IONIC, capable of guaranteeing maximum performances and at the same time being lightweight, long-lasting and easy to use.

daniele focante The new CEO is Dr. Daniele Focante, formerly Commercial Director of Tecno Elettra. Focante says: “We have a great story behind us and we are confidently walking towards a future that will certainly be full of new satisfactions, thanks to the investments made, both in terms of human resources and in economic terms.”

For Cosmoprof in Bologna, Tecno Dry will be presenting a new product which us the result of the innovation of its laboratories. Called MALICE IONIC, it is a new IONIC hairdryer with a power of 2000W, lightweight, silent, ergonomic and balanced to guarantee it lasts longer. It is available in various new colours, which are particularly eye-catching and trendy.

The quality that has always distinguished the production of the Marche-based company, will continue to pursued and perfected. Each product made becomes the starting point to be used as an idea to create the following models, in order to guarantee the main aim: to grow by improving the performances of the articles protecting at one and the same time the health of hairdressers and of their final consumers.

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LAMINO MULTILEVEL TECHNOLOGY GAN

IEND

BIO-ACTIVE LAMINATION GLASSY SHINE EFFECT REHUB+ SPECIALIST LAMINO MULTILEVEL TECHNOLOGY is a powerful professional lamination treatment for sensitised and dull hair fibre aimed at regenerating the surface of the hair for added brightness with a mirror-effect. Discover more on www.helenseward.it

company

REHUB+ SPECIALIST LAMINO MULTILEVEL TECHNOLOGY BIO-ACTIVE LAMINATION GLASSY SHINE EFFECT

Frizzy, dull and sensitised hair? REHUB+ SPECIALIST LAMINO MULTILEVEL TECHNOLOGY is the powerful professional lamination treatment for sensitised and dull hair fibre aimed at regenerating the surface of the hair for added brightness with a mirror-effect. It acts by regenerating the hair fibre, improving its long-term quality while enhancing the technical and cosmetic result of the professional services.

W A T C H THE VIDEO

N°6 SEALING LAMINATING GEL N°7 PERFECTOR LAMINATING FLUID

N°0

N°0 REGENERATING SHAMPOO Sulphate free regenerating shampoo. Cleanses the hair fibre thoroughly by removing any residue or impurities, thus promoting the strengthening and anti-breakage action in the Rehub+ Specialist phases.

N°2

N°2 REGENERATING TREATMENT Split ends sealer regenerating treatment. Seals the cuticle and split ends with a long-lasting smoothing action. Offers buoyancy and extreme softness without weighing down the hair, restoring the damaged hair fibre to its healthy condition.

N°6

N°6 SEALING LAMINATING GEL Sealing laminating gel with thermo-activated action. Perfectly seals and smoothes the cuticles with a long- lasting effect, for a long-term and shampoo-resistant cosmetic result, preparing the hair for the glossing action of REHUB + N ° 7.

N°7

N°7 PERFECTOR LAMINATING FLUID Perfector laminating fluid with instant polishing action. Finishes and perfects the Rehub+ Specialist lamination treatment, adding a mirror shine to the hair surface making the hair soft, light and flowing.

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company

THE REHUB+ SPECIALIST TECHNOLOGY ACTS ON THREE LEVELS:

SEALING ACTION WITH REHUB+ N.2

HEAT-ACTIVATED LAMINATION WITH REHUB+ N.6

MIRROR EFFECT WITH REHUB+ N.7

It has an external regenerating action, with long-lasting smoothing and sealing of the cuticles and split ends, while restoring body and softness to the hair fibre.

The heat source, hairdryer and straightener, causes a reaction that tames frizzy hair, providing added strength while perfecting and sealing it.

Ultra-glossing active ingredients, which are bonded onto the hair fibre, generate a light, ultra-shiny film resulting in an amazing mirror-effect.

before

AFTER THE GREEN HEART OF REHUB+ SPECIALIST LAMINATION The high-performance action of REHUB+ Specialist lamination treatment formulas is based on powerful active ingredients which work in combination with hyperfermented plantbased extracts and biomimetic keratins. More info: www.helenseward.it

Helen Seward Milano

helenseward_official

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Helen Seward Milano

company

PIUMA PRESENTS AN INNOVATIVE TOOTHBRUSH The young company is confirmed as the Italian leader in scientific research in oral care

Piuma, based near Venice, was founded very recently, in 2019, with the mission of creating products for beauty care, starting with daily oral hygiene. Piuma’s creator and founder is a young and talented engineer, Michele Longato, who translated his brilliant ideas into an innovative brand. Some important awards – the Red Dot Award and a Nomination for the Golden Compass Award – merely confirm that Piuma has taken the right path. It is an eco-friendly company, striving daily to control its carbon footprint to create a cleaner and more sustainable world. All its products are made in Italy, using only premium materials to ensure complete hygiene and oral cavity protection. The Piuma research laboratories are in a constant dialogue with the best dentists to design Piuma products, applying innovative solutions and technologies to offer

a unique experience with it products. After Vitamin C, Piuma is expanding its range of Active toothbrushes to include one with bristles with Echinacea. From the root of the plant, the beneficial properties already known to American Indians, naturally stimulates the immune system and support the organism in its daily defence against pathogens in the oral cavity. Echinacea can help protect the airways and plays an important role in strengthening the immune system, stimulating the body’s natural defences and having an antibacterial and antiviral action. Its main functions are anti-inflammatory, healing and immune-stimulating, making it ideal for hygiene of the gums and interdental spaces. The iconic Piuma brush has a base which turns the toothbrush into a real décor item and, thanks to its patented calendar system, it acts as a reminder of when it’s time to change the toothbrush.

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It is made from non-slip rubber to ensure stability and has a drain-hole to eliminate water stagnation and thus improve bathroom hygiene.

N T

COMPANY

NATURALIA TANTUM GROUP A business model based on excellence and internationalization

Naturalia Tantum is one of the major groups in Italy bringing together companies specialized in researching and developing eco-friendly products in the fields of organic cosmetics, natural detergents, nutraceuticals and functional supplements. The companies in the Group share the same vision, spirit and mission as Naturalia Tantum and have made their values a daily goal to be achieved without compromise according to a business model based on excellence, ethics and sustainability. The six companies in the Group are Sanecovit, Bioearth, Diva, Effegilab, Togethair and Natural Way Labs, with three production units, three laboratories, more than 100 employees and a presence in more than 40 foreign markets. Thanks to this diversification, Naturalia Tantum group is able to respond to local and international markets multiple needs, with targeted proposals both with its own brands and private label projects. The group is heavily investing in human resources, technology, research and innovation to consolidate and increase its presence abroad.

DIEGO ZEME, EXPORT MANAGER OF THE GROUP, TELLS US THAT NATURALIA TANTUM IS FACING A STRONG EXPANSION TIME

The markets in which we are present are more than 40, EU and non-EU, both with our own brands and with private label projects.

Europe is the most active area, but we are also present in some Asian and South American markets, as well as in Australia. Our point of difference, thanks to our six companies, rich brands portfolio and huge production capabilities, is to always be able to offer a customized solution of high quality from a product and packaging point of view, because each of our companies has an established experience, a rich knowhow and a specific professionalism. We are certified suppliers to major international retailers in the mass, pharmacy, perfumery, herbal, drugstore, spa and professional hair channels, we also work with importers, distributors and wholesalers operating in these channels on a regional and national basis.

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Our best-known brands are Bioearth, natural and organic skincare and nutritional supplements; Incarose, high-science-based skincare products; Annurkap, leader in hair loss treatments; Effegilab, nutraceuticals, cosmeceuticals and professional treatments; Togethair, professional products for hairdressers and salons. We are suppliers of many private labels in skincare, personal care, haircare, pet care, home care and food supplements sectors. The food supplements category is rapidly growing worldwide and is representing a huge growth opportunity for us, as we are the ideal partner for those looking for a manufacturer and, above all, a professional consultant who can guide them in this super-specialized industry.

COMPANY

The near future goals are to open the U.S. market, thanks to a partnership with an Italian company with an established business in the U.S., strengthen some strategic markets for our brands, such as France, Spain, Austria, and Greece, and, last but not least, introduce some of our brands to the Chinese market with on purpose distribution agreements.

A specific focus deserves Togethair company, one of the latest brands to join the NT Group, that with this acquisition enters the professional hairdressing and hairstyling channel.

PAOLO GALVANI, TOGETHAIR SALES DIRECTOR, TELLS US ABOUT ONE OF THE LATEST BRANDS THAT JOINED THE NT GROUP

This is a highly specialized product line with professional formulations, based on naturally derived raw materials and functional ingredients (up to 98% naturally derived raw materials in the hair-care category). Togethair is a well-known brand abroad where it develops 70% of the total turnover. Foreign distributors look at it as a leading brand in the natural products for professionals and thanks to its original focus on extremely gentle, eco-sustainable and highly performing and effective formulations.

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Togethair operates in several markets both in Europe and outside the EU with an established distributor network. The NT group support and investments sped up the process to cover new markets. My focus is that of increasing Togethair’s presence in the already covered areas. The goal is to create an international distributors network to share know-how and professional expertise. The brand today is present in France, Spain, Portugal, Hungary, Poland, Czech Republic, Croatia, some Far East (Hong Kong, South Korea, Taiwan, Singapore) and Middle East (GCC) markets.

vivaness.de/en/newsletter n f of tio e- di On er E m m Su

Nuremberg, Germany

26 - 29.7.2022

International Trade Fair for Natural and Organic Personal Care

VIVANESS True beauty We’re finally back to meeting in person again! At VIVANESS 2022, you can experience live and at first hand the close connection between beauty, health and natural products. Be captivated by beautiful fragrances, explore nature’s products with all your senses, and be part of the large community that harnesses these treasures. #intonaturalbeauty

In association with BIOFACH2022 Trade visitors only

World’s Leading Trade Fair for Organic Food

company

ALTER EGO ITALY presents SHAPEGO: a new shape-oriented professional line One of the hottest trends right now is #liquidhair, which is proving increasingly popular among celebrities and on social media. In today’s fluid, dynamic world, there are no longer any limits to creative statements and the freedom to express your own style. More and more customers want their hair to be soft: they expect the movement of their locks to be shiny and flowing, just like running water reflecting rays of sunshine. Whether their hair

is perfectly straight, has a natural look to its straightness or has clearly defined curls, they demand nothing less than perfection in the shape! Alter Ego Italy is a professional haircare brand for contemporary, sophisticated women. It is proud to present ShapEgo, a new professional line that is dedicated to the shape of hair. It is a perfect match for the spirit of the brand, which revolves around technology and high-performance standards. The exclusive, professional ShapEgo smoothing and controlling system can be used to give hair the shape of your choice, with a blend of elegance, flexibility, style and visual appeal. It offers a unique experience to customers in salons, who can show off their chosen style freely while still benefiting from perfection in the structure. The new ShapEgo line has been designed and produced to give outstanding performance while also

protecting hair during technical straightening procedures in salons. The three technical products contain a mixture of plant extracts and technological active ingredients in the special HEAT PROTECT COMPLEX: • Linden leaf extract is packed with active substances. It seals hair in a film that smooths scales, limits water loss, protects the cuticle and reduces porosity. As well as forming a protective film, it revitalizes and smooths hair fibres, reduces static electricity and restores softness, shine and volume. This ensures that the hair is silky smooth and easy to shape. • Meanwhile, the De-Stress Complex provides superb protection against the heat damage that can be caused by styling equipment. It combats frizz, has an anti-humidity effect, helps to reduce hair breakage and makes drying easier. It seals hair in a protective film that makes it feel extremely soft and produces a glossy effect.

Hair: Zoih Team as Artistic Direction for Alter Ego Italy Photo: Marco Di Filippo

The new range consists of: 1. PREPEGO 0.0 SHAMPOO DEEP CLEANSING Deep cleansing, preparing shampoo, removes impurities and styling buildup for a soft peel effect. Working on the cuticles, it prepares hair to better absorb specific treatments. 2. SHAPE PERFECTOR TREATMENTS, SHAPE MODULATOR AND NO YELLOW SHAPE PERFECTOR SHAPE PERFECTOR Classic taming treatment. It shapes natural or treated, very curly or frizzy hair, with

a long-lasting smoothing effect. It gives shine, reduces volume, and makes the hair soft.

or grey hair, leaving it perfectly natural smooth and neutralising unwanted warm tones.

SHAPE MODULATOR Anti-frizz taming treatment. It gives shape to curly hair, leaving it soft and defined. Reduces volume and works as an anti-frizz effective solution.

3. TAMING MASK Anti-frizz taming mask, specifically designed to maintain the ShapEgo smoothing treatment. It comes in a rich a creamy formulation to detangle, moisturise and nourish the hair in depth. With its anti-static properties, it doesn’t weigh the hair down, making it smooth, silky and supple, thanks to its active ingredients such as baobab oil and Shea butter.

NO YELLOW SHAPE PERFECTOR Anti-yellow smoothing treatment. It shapes blonde, heavily bleached

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PRIVATE LABEL DIVISION: WHERE YOUR BRAND FINDS ITS HOME We offer to our PRIVATE LABEL clients a turn-key package of professional hair & skin care products, designing a four-handed Brand and fully respecting the Planet. With our 3 plants, we are one of the major industrial company in Italy. We’ve achieved this because we believe in who has believed us.

w w w. a g f 8 8 h o l d i n g . i t

company

New Fiber Fix: Fanola launches a new line of haircare products that are designed to protect and repair hair Designed not just for professionals but also for all lovers of coloured hair, the new Fiber Fix products are the perfect way to seek out your own style without missing out on softness and elasticity

Feel good about yourself, stay true to your individual qualities, dare to be unconventional and add a touch of creativity. Freedom of expression plays a key role in the approach taken by Fanola, which boasts a range of professional formulas to provide the protection required by hair that is coloured or chemically treated. The new Fiber Fix line has been introduced on the market to cater to these needs and provide precious help for everyone who wants to change their look completely safely. 75% of people worldwide colour their hair*, so it is the most important service in the haircare industry after cutting. Among these people, 48% of women with dark hair would like to be blonde*. History is full of examples of sophisticated, mesmerizing platinum blondes who pursued the dream of transforming themselves in this way. Although we have debunked the myth and people now realize that you do not (necessarily) have to suffer in the name of beauty, hair damage and breakage are still very common problems.

The Fiber Fix selection contains three products for Home Haircare Routines that combine professional quality with simple, instant use. BOND SHAMPOO is ideal for damaged hair and it protects and repairs coloured, pre-lightened and processed hair. From the very first use, it leaves hair healthier, glossier and easier to manage. BOND MASK detangles and provides deepdown nourishment for hair fibre. It combats frizz and split ends, leaving hair perfectly silky, shiny and ready for the next stage. BOND LEAVE-IN is a sealing treatment that creates a protective film to shield hair from pollution and the elements. For professionals in the field, PRE-TREATMENT repairs the structure of hair before technical services, BOND FIXER is a special protein complex to mix with the technical product to make the hair structure more durable, BOND CONNECTOR is an acidic sealing treatment with nourishing and detangling effects that is perfect for use after technical services and leaves hair healthy and revitalized, while BOND SHAMPOO is an acidic shampoo that has been developed

to seal scales and give brighter, richer and longer-lasting colour. Suitable for use in salons and also for keeping in your bathroom at home for everyday washing, the new Fiber Fix line by Fanola features a protein-based complex for renewed strength, brightness and moisturizing.

The low molecular mass of the formulas enables them to penetrate the cortex of the hair and restore its strength and vitality, while the outside is fully enveloped and protected by an invisible film. Fiber Fix repairs damaged bonds and boosts the elasticity and brightness of hair, while promoting balance in the scalp. It does all of this in a sustainable way: all of the formulas are 85% natural** and have average biodegradability levels over 85%***. They come in packaging made from post-consumer recycled materials.

*Source: Mintel ** According to ISO 16128 ***According to OECD 301 or others 18 www.exportmagazine.net

company

INEBRYA extends the COLOR line with new ranges In recent years, hair colouring treatments have grown exponentially within the professional haircare market. Inebrya has always targeted hairstylists to enhance their creativity. The new INEBRYA COLOR range has added two new colour series in five shades as well as an innovative treatment targeting coloured hair. Inebrya Color is a journey that spans the five senses: the word Inebrya comes from the Italian verb “inebriare” which means “to involve”. All of brand’s products are “captivating” as they touch the 5 senses through colours, fragrances, textures, materials and new forms of packaging.

NEW INEBRYA COLOR SHADES INEBRYA COLOR includes 118 vibrant shades and a compostable packaging • Tubes are made from 100% recycled aluminium (PCR); • The secondary packaging dissolves at 90% in 6 months* and it’s PFC and PFSC certified; • Free from heavy metals and fluorine in % above standard; • Materials produced by a sustainable forest recycling process. The 2 new colour series of the INEBRYA COLOR family are: Royal Blue and Cherry Violet. Royal Blue colours are concentrated creative blue shades that lift and dye natural light brown hair and

enhance the dark blue reflection on bleached hair, thus resulting in cool, intense and long-lasting hair. They draw inspiration from a quintessential element: water. Cherry Violets are creative colours with blue and iris cool shades, designed for medium brown and lightened hair, aiming at achieving a deeper and refined shade.

INEBRYA COLOR TREATMENT The Inebrya Color treatment is specific for enhancing cosmetic colour in the salon and maintaining its brightness and durability at home. The active ingredients that characterise Inebrya Color are Sodium Gluconate, which is biodegradable, natural and safe, with an anti-pollution action; a special molecule used to neutralise unpleasant odours of colouring services; Algae Extract, moisturing, protective and toning, derived from 3 algae. The line includes 4 products, and only one is to be used in salon only - in the first step of the protocol: Color Perfect Locker. COLOR PERFECT LOCKER - STEP 1 Colour-protecting spray, formulated with Red Algae and Sodium Gluconate. Stabilizes cosmetic colour, improves durability and depth over time. Enriched with a special molecule that neutralises unpleasant odours

OXYDANTS INEBRYA COLOR News also for the oxidants: Inebrya changes its look and launches a new packaging with a new cap colour. The formula is the only one to remain unchanged, given its great performance.

in technical services. Leaves the hair protected and with a pleasant fragrance. pH: 4.5; SULPHATE/SILICON_FREE; VEGAN; NOI**:96% COLOR PERFECT SHAMPOO - STEP 2 Its balanced formula cleanses gently hair and scalp, leaving it instantly soft and shiny, without weighing it down. The exclusive synergy of Red Algae and Sodium Gluconate prevents colour fading over time and has an effective anti-pollution action, protecting the hair from external agents. SILICON/SLS/SLES_FREE; VEGAN; NOI**:93%; BIO***:93% COLOR PERFECT MASK - STEP 3 Its formula enriched with Red Algae and Sodium Gluconate detangles and deeply nourishes the hair without weighing it down, seals colour and protects the hair fibre from external pollutants. The hair is silky, bright and easy to comb. SILICON/SULFATE_FREE; VEGAN; NOI**:98%; BIO***:91% COLOR PERFECT SHINE OIL - STEP 4 FINISHING Makes hair instantly radiant and luminous to the eye, soft and silky to the touch. SULPHATE FREE; VEGAN.

*Source: MM KARTON ** Data based on ISO 16128 *** Data based on OECD 301 or others 20 www.exportmagazine.net

report

Beautycare Brazil project exports grow by 34.5% in the 1st quarter of 2022 Sectoral project, developed in a partnership between ABIHPEC and ApexBrasil, presented positive results both in the consolidated for the four-month period and in April 2022

About ABIHPEC – The Brazilian Association of the Cosmetic, Toiletries and Fragrances Industry (ABIHPEC) is a private entity whose purpose is to represent, at the domestic and international level, companies of all sizes operating in this sector and installed across Brazil while promoting and defending their legitimate interests, through actions and instruments that contribute to their development, seeking to foster competitiveness, credibility, ethics and the continuous evolution of the entire production chain. More information: www.abihpec.org.br. Beautycare Brazil, the Internationalization Project of the Brazilian Cosmetics, Toiletries and Fragrances Industry, showed a 34.5% growth in exports in the first four months of 2022. The performance represents a movement of $52.43 million in the CT&F market, representing 21.3% of the sector’s exports as a whole. Developed by ABIHPEC (Brazilian Association of the Cosmetic, Toiletries and Fragrances Industry) in partnership with ApexBrasil (Brazilian Trade and Investment Promotion Agency), the project featured, from January to April, 54 exporting companies, which together sold over 100 products to 99 destinations worldwide, with Argentina being the main target market. In April alone, Beautycare Brazil exported $11.65 million, a 53.4% increase in relation to the same period last year. The month also marked the arrival of 13 new companies in the

project, adding up to a total of 66 participating companies. Hair products remain the leaders in exports in the vertical of finished products. “The figures demonstrate the strength of Brazilian CT&F products and of our industries that, even in light of numerous challenges, such as unavailability and high costs of international freight, ended the period with significant growth in results compared to the previous year,” said Gueisa Silvério, International Business Manager of ABIHPEC. Created in the 2000s, the Beautycare Brazil sectoral project, aims to promote, facilitate and accelerate the internationalization process of companies in the CT&F sector and its correlates, its main objective being to leverage the growth of exports of products and services that involve the supply chain value of the CT&F sector.

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About ApexBrasil The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. To achieve its goals, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international trade shows and visits by foreign buyers and opinion makers to learn more about the Brazilian production structure, among other business platforms that also aim to strengthen the Brazil brand.

ONCE UPON A TIME THERE WAS M3K, NOW THERE IS COLORGRACE M3K is the history of Sens.ùs and spans more than 20 years. M3K is tradition, safety and trust... it is femininity! M3K is now named after a woman who is the essence of the history of beauty, Sens.ùs wants every woman to feel beautiful, like a princess. Feeling important and unique, even with the passing of time, is the very best we can wish for our customers and future generations. The name Grace embodies deep meanings of beauty and charm. Grace is also an icon of style and elegance, loved by women of all generations.

scan here to listen to the sound of beauty

FEATURES Mixing ratio 1: 1.5 Wide range of shades 100% white hair coverage Lifts up to 4 levels and more with the Super High Lift series - Mixing ratio 1:2 Kind to scalp and hair Radiant result Perfectly balanced bases and tones Consistent results every time Easy to use Lasting color you can rely on A multitude of Services are available on the Sens.ùs App Pleasantly neutral fragrance

G&P COSMETICS SRL via Lorenzo Mascheroni, 27 CAP 20145 - MILANO (MI) MADE IN ITALY

www.ilovesensus.com

events

Cosmoprof Worldwide Bologna Bologna was once again the capital of the world of beauty from 28 April to 2 May with the 53rd edition of Cosmoprof Worldwide Bologna

Enrico Zannini General Manager of BolognaFiere Cosmoprof, also expressed his satisfaction with the show: “This edition of Cosmoprof was extremely positive Our exhibitors have finally met buyers and distributors from all over the world in person. We are aware that many companies had to give up their presence due to the restrictions related to the pandemic and the war between Russia and Ukraine. For this reason, our match-making system, Cosmoprof My Match, will main available to our operators in the next few days as well. We want to guarantee the visibility and quality of A truly international event Visitors came to Bologna from over 140 different countries to discover the new products and innovations of more than 2,700 exhibitors from 7 different countries, thanks to the investments of the Italian Ministry of Foreign Affairs and International Cooperation and the ITA – Italian Trade Agency as part of projects for the promotion of the Italian beauty industry in the world’s main markets. Exhibitors expressed satisfaction at the impressive professional quality of the visitors and the high number of international operators. The main area of origin was Europe, but attendance from Asia and the Americas went well beyond expectations. The African and Middle Eastern markets follow

with very interesting percentages in view of future prospects. “It was very exciting to see the aisles of the fair come alive with operators from all over the world, concluding orders and discussing new projects,” said Giuseppe Calzolari, President of BolognaFiere. The Cosmotalks sessions, held from the Thursday to the Saturday, also proved to be particular popular, with visitors discussing the new trends that will revolutionize the industry. Professional operators appreciated presentations and live demonstrations on the Beauty & Spa sector, the World Massage Meeting and Masterclass. There was also great enthusiasm in Pavilion 37 with the On Hair shows that finally brought together hairstylists and their staff in the hair sector.

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Cosmoprof business opportunities even beyond the days fo the fair. Cosmoprof Worldwide Bologna has strengthened its role as a business partner for professionals and our goal is to guarantee a continuous and performing networking platform.”

events

2023 DATES: COSMOPROF BOLOGNA WORLDWIDE WILL TAKE PLACE FROM 16 TO 20 MARCH Following the comments collected through a survey, the organizers took the decision to choose the date of March for next edition of Cosmoprof Worldwide Bologna, considering it the most suitable period for launches on the main markets, with no overlapping with international holidays and celebrations. The areas dedicated to the supply chain and the retail channel of Cosmopack and Cosmo/Perfumery & Cosmetics will be active from Thursday 16 to Saturday 18 March 2023 to concentrate the attendance of operators from abroad on weekdays. The pavilions of Cosmo/Hair & Nail & Beauty Salon dedicated to the professional channel will open from Friday 17 to Monday 20 March, 2023, to welcome both international distributors and operators of hair salons and beauty centres on their days off. Specific initiatives will be organized by BolognaFiere Cosmoprof to approach the 54th edition, to keep a constant dialogue with operators.

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events

Cosmoprof Awards The Cosmoprof and Cosmopack Awards, the project curated by the renowned international beauty agency BEAUTYSTREAMS are a highly prestigious recognition in the sector, as well as a fundamental element of the international events of the Cosmoprof network. Exhibitors at Cosmoprof Worldwide Bologna 2022 presented 602 products and services, and BEAUTYSTREAMS selected the most innovative ones as finalists. A jury with international experts and prestigious platers from all over the world decided the 2022 winners, inspired by their knowledge and experience of the latest trends and consumer habits. The categories were Hair Products, Skincare, Salon & Spa, Make Up & Nail, and Natural & Organic and the winners,

respectively were Gama Srl with iQ2; Réduit Boost by Wellfully SA; Lumisenses LED Eyelash Extension System by Glamlac LLC; Prinker M by Prinker Korea Inc, and Deodorizing Roll-on Coconut WoW Tablet by Beesline. Innovations in the supply chain are the protagonist of the Cosmopack Awards, in five categories: Skincare & Hair Formula, Make-Up & Nail Formula, MakeUp & Nail Packaging Technology, Skincare & Hair Packaging Technology and Packaging Design. The respective winners were: Smart Rolling Sun Oil by Pink Frogs Srl; Refill me! Mascara by MYC Packaging Innovation; Delicate Leaf by Ancorotti Cosmetics SpA; Essential Push Button Tottle by Asquan Group, and XPaper – airless paper packaging by Lumson.

THE LIFETIME ACHIEVEMENT AWARD TO DARIO FERRARI, PRESIDENT OF INTERCOS GROUP The Lifetime Achievement Award, dedicated to enlightened professionals and entrepreneurs who have distinguished themselves for talent and tenacity, providing an essential contribution to the evolution of the cosmetics industry, went to Dario Gianandrea Ferrari, Founder and President of Intercos Group: a gesture of gratitude for what Ferrari has done for the growth of the sector in the world.

Left, Enrico Zannini, General Manager of BolognaFiere Cosmoprof, Renato Ancorotti, Cosmetica Italia President, congratulate with Dario Ferrari, Intercos Group President

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company

LISAP CELEBRATES ITS 70TH BIRTHDAY The company, a leader in the professional hair sector, creates HQ Holding and aims at important future growth

Locatelli Family

Lisap is projected into the future and ready for new challenges. Although the company entered its 70th year of business on 29th April, the Locatelli family, the sole shareholder, is strongly committed to an operation relaunching the brand and to the creation of an industrial group that by specialization and dimensions is already one of the main production hubs in Italy in the sector of cosmetics for the hair. ‘My father left me a dream that is renewed each time I talk about Lisap,” begins Renato Locatelli, ‘to take this company as far and as high as possible.’ Renato, now Honorary Chairman of the Group, was the driving force of the company until 2019, the heart and soul of a business that without compromises truly represents Italian quality production. The Lisap DNA is still based on the same principles of quality,

innovation and correctness that contributed to making Lisap the oldest company in the sector and since 2019

Fabrizio, Stefano and Alessandro have been capable of picking up the baton from Renato and continuing the same dream with conviction. ‘To face the future, we have decided first of all to question ourselves and start off again from a new business model,’ says Fabrizio Locatelli, President of the Group since 2019, ‘creating HQ holding which will lead the expansion of our activities and take us through a complexity of business and a more structured growth in the coming years.’ The three brothers, as well as being shareholders, play an active role in the company and deal with key aspects for the development of the group now under HQ Holding. ‘Having the good luck to experience the company dynamics that have always helped us understand how important it is to invest constantly in the company,’ comments, ‘we will continue to do so in the years to come as well.’

HQ holding today includes the subsidiaries, obviously Lisap Spa (www.lisapitalia.com), Diapason Srl (www.diapasoncosmetics.com), Parisienne Italia Spa (www.parisienneitalia.com) and Schulze GmbH (www.friseurbedarf-schulze.de), as well as commercial branches in Australia, Malaysia, Spain and North America and in the future is definitely setting its sights on an expansion outside the national borders. ‘To be able to sell our colours, our shampoos and our conditioners in over 100 countries fills us with satisfaction,’ says Alessandro Locatelli, in charge of the foreign division, ‘and seeing our companies around the world compete with the beauty multinationals fuels our desire to grow and do better and better, always keeping a child’s enthusiasm but with the experience of our first seventy years,’ and then he adds, ‘thanks to the commitment and the dedication of all our staff, our group is projected towards the future and is ready for new challenges.’

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14&15 September 2022 - River Pavilion – Javits Center

The Glo.cal event boosting beauty innovation

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INTERVIEW

PARTNERSHIP BETWEEN I.M. s.r.l. AND THE PETRUCCELLI GROUP ON THE AMERICAN MARKET The agreement between the Italian company I.M. s.r.l., specialized in professional hair, and the Petruccelli Group, for decades a major player on the American market for exclusive distribution in the hair & beauty channel, was finalized at Cosmoprof North America in Las Vegas. Davide Ianniello, from Milan, and Frank Deninno, from New York, tell us about it.

IN CONVERSATION WITH DAVIDE IANNIELLO

EXPORT MAGAZINE: You have been operating for many years in the professional hair sector, first in the field of accessories – we well remember your father’s company which was specialized in making hairdryers – and subsequently in the sector of ‘liquid products’. What project are you working on at the moment? DAVIDE IANNIELLO: I look after the American market in I.M. s.r.l. Intercosmetics Group. For some time now, I have been dedicated to an interesting operation developed in the United States with the Petruccelli Group. This is an important company based in Flushing, near New York City, with which we have had relations for several years, and now the time has become mature to decide to do business together: a European Italian to be precise, company and an American company, although their roots are proudly Italian. The Petruccelli family, originally from Latina, started the Petruccelli Group about fifty years ago, growing exponentially and conquering the professional market in the 52 states of the United States and elsewhere as well. EM: Can you illustrate to us broadly the foundations on which this project is based, I imagine you are aware that you are facing a real challenge… DI: The American market follows its own rules, which are different from those regulating the European market. Our project is based, in agreement with Mike Damasco, my opposite number in the Petruccelli Group,

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on a strong work synergy, where our European company is completely present in the US project. Together we have created the pricelists. Together we have planned the launch of the first products and then the subsequent ones, which will be updated in progress. The business plan, designed for the next three years, has as its future objective, step by step, the opening of an American branch. Of our brands, we have started to introduce Raywell, to be followed by Envie, Extremo, and Invidia. We are operating in complete harmony, where both our companies are integrated, almost as though we interpret the other’s DNA. EM: It is well known that being made in Italy is an extra plus for success on the American market. Is it sufficient or are other values required? DI: Other values have to be added, as well as those related to the fashion factor and Italian good taste. Especially in the sector of products for the hair, expertise, which is a combination of many elements, linked to technology, the raw materials, and training, to mention only a few, have to be added. This is why I am confident to say that professional hair products made in Italy which “travel” around the world, are second to none. Our company believes it can count on countless uses that will be appreciated on such a competitive market like the United States, as large as Europe and which consumes four times as much as the European one.

INTERVIEW

EM: In the professional hair channel, the American market is well equipped for resale to the consumer. Are you working in this direction? DI: Absolutely yes. We always put the hairdresser at the centre of our project, studying their needs and habits, both at the level of product and packaging. Obviously we are focusing on colour which represents over 50% of the total business, which

INTERVIEW WITH FRANK DENINNO, Director of Education and Imagination, The Petruccelli Group

will be followed by the other products in our portfolio. We are also adding some kits on new techniques, including some botox treatments, lamination etc. which are all services that aim to increase client loyalty. EM: Will you be present at Cosmoprof North America in Las Vegas?

The commercial agreement between I.M. S.r.l. Intercosmetics Group and the Petruccelli Group was architected by Davide Ianniello for the Italian company and Mike Damasco of the Petruccelli Group. For the American company, Export Magazine spoke to Frank Deninno, a true innovator and Director of Education and Imagination of the group, who has worked with the Group for many years, making a major contribution with his expertise and skills. a moment to look at Professional brands that could be successful in North American Salons. I identified the quality and finish of the Raywell colours and products as delivering “Superior performance” in the Professional Beauty Market place. And of course, a European and especially Italian brand of products always has a certain appeal for North Americans! We tend to see European products as more sophisticated and chic than American ones.

EXPORT MAGAZINE: Frank, can you talk to us about the Raywell USA project, when was it startedt? Is there a special reason why the Petruccelli Group decided to partner with I.M. s.r.l. Intercosmetics Group to do business in the U.S.? FRANK DENINNO: We rediscovered Raywell during the pandemic. The cosmetic environment had become less frenetic, and it allowed us to take

DI: Yes, we will be present with a I.M.s.r.l. Intercosmetics booth and we will be present in the Petruccelli Group’s booth. It will be the official launch of our project on which we have already been operative for some months. The products are registered, the goods are already in the warehouses, ready to leave for area distribution. I cannot say anything else for the time being, we will let the facts speak for themselves…

EM: The Petruccelli Group has been a market leader for decades in the professional hair and beauty sector, with a capillary presence in the whole country. Your undisputed experience will be fundamental for the growth of Raywell in the U.S.A. FD: Our Group operated a busy professional Beauty laboratory for decades in New York City and we identified those aspects of production and operations that make companies thrive in the professional industry at Raywell Italy.

EM: What kind of strategy and tools will you apply to make this project a successful one in the short, medium and long term? FD: The North American market has seen a dramatic shift in the professional Beauty industry from those mega centres of distribution to a regrowth of emerging service-oriented businesses supplying the professional salons, spas and barber shops. Our energy is directed in positioning the Raywell brand in those areas where up and coming service distributors have access. This will allow for the salon professional to regularly see, hear and learn about products, while allowing for a steady growth of the brand in the midterm and eventually the products will be recognized and available in all major American markets directly. We are sure that Raywell will have a long and prosperous life on the American market. Claudia Stagno

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company

Parlux at Cosmoprof Worldwide, Bologna 2022 Great success for the Parlux DIGITALYON® brand new hairdryer

After two years of absence due to the health emergency, the large Parlux’s booth has returned to animate the Hall 33 of Cosmoprof and has been an important reference point for all professionals in the industry looking for interesting new products that have been missing so much in recent times. The Parlux DIGITALYON®, an exceptional, new hairdryer surprised the Cosmoprof visitors. It has been the “Leit motiv” of the walls and the whole Parlux booth area and this model too, reported at once a considerable interest thanks to its technical features, properly created to meet even more, any hairdresser’s need. It represents in fact, the evolution of the best seller model Parlux ALYON®, but it is much more lightweight, well balanced, powerful (2400 Watt) and silent thanks to an innovative professional digital motor and a new wave resistance offering greater heat. It allows for the creation of effective hair folds and hairstyling services in a significantly reduced time. With an attractive design, its body features antibacterial paint while the new elegant filter, completely redesigned, retains more dirt while maintaining the power of the hairdryer. This hairdryer is equipped with the now indispensabile

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“Air Ionizer Tech” systems: - Ionic and Ceramic technology - and the “HFS” Hair Free system - hair catching system - while the new SLIM nozzle offers a plate effect that allows for better and faster “ironing” of the hair in a few simple movements. The new Parlux DIGITALYON® Is available in two trendy colors, enphasizing its digital character (Silver and Anthracite) and in the versions, “Standard” with two nozzles (standard and slim) and “Pack” Parlux DIGITALYON® + MagicSense® (the revolutionary diffuser for a natural drying of curly hair). At one of the two Parlux booths led by the Threedom stylistic group that has been collaborating with the well-known brand of professional hairdryers for years, qualified visitors could test directly the exceptional characteristics of the new Parlux DIGITALYON hairdryer. Parlux, which represents the safety of an internationally known brand for the quality and reliability of its products, has been alongside hairdressers for over 40 years.

Probably the best hairdryer in the world. Until the next Parlux! Parlux DIGITALYON® with the new professional digital motor is more powerful, hotter and even more light-weight.

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company

CHARCOAL – The ultimate blonde From charcoal, a revolution of light for the hair!

Charcoal is the innovative line of professional bleaching and blond hair care formulated with activated charcoal and neutralising pigments for a flawless ultra-platinum effect! Already known as the “black diamond” by ancient peoples for its renowned absorbent and detoxifying properties, charcoal is able to attract impurities and harmful residues, purifying the scalp, roots and shaft from pollutants, chemicals, toxins, dirt or natural excess sebum. Thanks to activated charcoal properties, the innovative Bright System contrasts unwanted tints and warm tones typical of blond, bleached, highlighted, white or grey hair, restoring an intense and bright cold colour. Relieved of toxins and harmful substances, the hair appears regenerated, the scalp is protected and the colour enhanced. The result? Healthy, voluminous and shiny hair! CHARCOAL Rapid Hair Bleach is the new dust free bleaching powder for

lightening up to 9 tones, that allows to create intense and luminous cold blondes in a single step, while totally respecting the hair structure. Thanks to the neutralising and detoxifying action of activated charcoal, it guarantees excellent results even with the darkest bases, counteracting unwanted warm tints that emerge during the bleaching process.

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Exclusive PLEX technology protects the hair fibre, which is perfectly intact and compact after bleaching. The delicate scent and reduced ammonia content result in a pleasant service. In order to keep salon results even at home, Maxima Professional has created Charcoal Beauty Routine, the detoxifying and ultra-shine ritual for the care of blond, bleached, highlighted, white or grey hair. Enriched with activated charcoal and organic goji berries from organic farming, Illuminating Charcoal Shampoo and Mask are the ideal treatment to neutralize unwanted yellow and orange tones, reviving radiance and purifying the scalp and hair, while offering an effective protective, invigorating and anti-pollution action. With its vegan-friendly and sles-free formula plus an elegant total black packaging made of GREEN PE Braskem, a special bioplastic obtained from sugar cane, Charcoal Beauty Routine meets the needs of a demanding clientele, attentive to quality and sustainability.

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company

Fiber Liss Maxima Professional treatment for a natural-looking smooth! Excellent results with KIAC Pro technology

With KIAC Pro technology, based on a complex of Keratin, Hyaluronic Acid, Collagen and Silk Hydrolysate, Fiber Liss is the new professional smoothing line that allows you to vary the level of smoothness and offer customised services to meet any requirements: ABSOLUTE, for perfectly smooth hair; CONTROL, natural smooth to reduce volume and tame unruly locks; DE-FRIZZ, anti-frizz for manageable hair and defined curls. Free of SLES, parabens, liquid paraffin or mineral oils and without formaldehyde, Fiber Liss ensures extraordinary results on all hair types, from the most difficult to the most fragile. Styling times are halved and hair remains smooth and silky for up to 5 months!

the hair shine, silkiness and elasticity; suitable for all hair types and formaldehyde-free; FIBER LISS Replenishing Mask: perfect for maintaining the results of any smoothing treatment, it nourishes and regenerates the hair fibre forming a film barrier that protects from external agents; FIBER PRO 3.5 Protective Spray: instant leave-in conditioner with anti-static and frizz control action. It prepares the hair fibre for a technical service, while protecting against the heat of straighteners and hairdryers, leaving hair silky and glossy.

With an essential and elegant packaging, 100% recyclable, the line includes: FIBER PRO 8.5 Pre-treatment shampoo: it helps open the cuticle for a deep clean and removal of impurities. Formulated with Keratin and Collagen, it maximizes the results of smoothing treatments while leaving hair soft and manageable; FIBER LISS Smoothing Cream: it’s formulated with a complex of keratin, collagen, hyaluronic acid and hydrolyzed silk that, combined with glyoxylic acid, ensure natural, long-lasting smoothness, giving

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Fiber Liss Smoothing Cream and Fiber Liss Replenishing Mask are also offered by Maxima Professional for the new Lamination service in combination with Liss Therapy Silky Oil: the exclusive treatment provides incredibly brightness and a ‘mirror effect’ lasting up to 4 weeks! To prolong the results of hair smoothing and hair lamination treatments, Vitalfarco laboratories have developed Liss Therapy Disciplining Shampoo and Mask, the anti-frizz beauty routine by Maxima Professional ideal to keep the hair shiny and easy to manage even at home.

3rd International Exhibition for Cosmetics, Beauty, Hair Home Care, Private Label, Packaging and Ingredients

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ICC - Istanbul Congress Center & ICEC - Istanbul Lutfi Kirdar / Taksim, Istanbul

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International

3rd International Exhibition For Cosmetics, Beauty, Hair Home Care, Private Label, Packaging and Ingredients

October 13 - 14 - 15, 2022 ICEC - Istanbul Lutfi Kirdar & ICC - Istanbul Congress Center Taksim, Istanbul - Turkey

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Check out the New Online Platform! BEAUTYISTANBUL Online Platform is renewed with state-of-the-art software and presents lucrative business opportunities! Being active since 01.01.2019, it enables exhibitors to access 15,000 buyers from 187 countries with a click. Showcase your products, access the full list of buyers and contact directly 24/7 with messaging and live video meetings or set up meetings for the exhibition.

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3rd edition is expanding by 2 NEW HALLS reaching 500 exhibitors from 50 countries Confirmed Country Pavilions and National Participations: Italy (110 Exhibitors with ITA and Italian Pavilion), Brazil (20 Exhibitors), South Africa (20 Exhibitors with CECOSA), Morocco (20 Exhibitors with AMDIE), Israel, Poland, Indonesia, South Korea, Algeria, Pakistan and more. 2022 edition features 10.000+ international trade visitors from 160+ countries including buyers, importers, distributors, wholesalers, cosmetics chain stores, retailers, pharmacy chains, supermarkets, online stores, brands and manufacturers interested in personal care, make-up, hair care, perfumery, skin care, dermocosmetics, home care, OTC products, natural & organic products, baby care, beauty accessories, professional beauty, private label, ingredients, raw materials, packaging and machinery categories, making BEAUTYISTANBUL the most international event in the Cosmetics industry.

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company

Faiveley Plast Beauty (VPI) brings its expertise to Ulé Shiseido launched Ulé - its new natural skincare brand in France. Ulé has been built on a sophisticated and eco-responsible vision of beauty, with cosmetic formulations promoting natural beauty. This young brand needed packaging which would meet its eco-responsible ambitions. Ulé opted for the recognised expertise of Faiveley Plast Beauty to manufacture its organically-sourced caps.

“The power of nature, boosted by technology” Ulé openly champions responsible and ecological beauty, with hugely effective natural products. “The power of nature, boosted by technology” is a fitting description for this brand who develops products using plants grown on ecofarms and with formulations developed by leading experts. When a brand displays such ambitions and innovative capabilities, it needs packaging to match the scale of its values. This is, after all, what carries its message, and is the first point of contact with users. That’s why Ulé chose to manufacture its containers (pots and bottles) from lightweight glass, which has a reduced carbon footprint, and its caps from organically-sourced material. This is where Faiveley Plast Beauty (VPI) was able to assist with its expertise.

Organic source material: an eco-responsible choice Faiveley Plast Beauty (VPI), a leading expert in the transformation of Sulapac materials, worked alongside the R&D and Purchasing divisions at Shiseido to develop the primary packaging for Ulé brands. Faiveley Plast Beauty produced all of the caps for the new range including: • Two caps of different sizes for the “Je suis chill” cream (15ml and 30ml caps), • A cap for the balancing floral mist “Le beau Reset”. These caps comprise two parts made from Sulapac, an organically-sourced alternative to plastic created by the eponymous company. This material offers a host of eco-responsible benefits – organically-sourced FSC wood, sustainability, compostability, ecodesign, low carbon impact, European manufacturing – as well as in terms of quality and functionality.

had to match the specifications for packaging approval. These require, on the one hand, perfect production of the formulas (oxygen barrier) and on the other, degradability (compostable in industrial settings). Together, Faiveley Plast Beauty and Sulapac undertook a considerable work on the colours of the caps, so as to blend perfectly with the brand’s product range. Finally, the brand’s logo was inlaid on all the caps. Marc Beltrami, Commercial Director, stated: “Faiveley Plast Beauty is proud to release its second full range of products made using Sulapac. The challenges proposed to us by brands are a source of inspiration and innovation for our teams. They motivate us to always go one step further and push the boundaries of our expertise”.

Faiveley Plast Beauty (VPI) rises to the challenge For Faiveley Plast Beauty, there were several technical challenges for the production of the Ulé caps. It was necessary to have control of the injection and assembly of two Sulapac materials – the premium material and barrier material – and to do so in harmony with the clean and elegant design of the brand. The caps also

About FAIVELEY PLAST BEAUTY (VPI) VPI, founded in 1931, and established in the Jura Region of France, is the Beauty division of Faiveley Plast Group, a specialist in Injection molding. VPI offers closures, deo sticks, boxes & cases, and dispenser solutions combining elegant design and functionality for the luxury, beauty, perfume, cosmetics and spirits markets. Faiveley Plast, an international group founded in France, is a specialist in the molding of plastic parts with high added value and has worked in three primary markets since 1992, namely industry, health and luxury product packaging.

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Connect yourself with the most innovative company for private label production of personalized cosmetics. Find out how to become one of our “customer partners”. Thanks to an expertise of over 30 years in hair color, hair care and skin care products and with a portfolio of more than 1000 formulas, we offer made in italy full services to more than 200 brands in 90 countries around the world. connettiti con i tuoi sogni: hsacosmetics.com - shop.hsacosmetics.com - hsa@hsacosmetics.com

MC2 Hair Color is the new professional permanent oxidative color without ammonia, PPD, parabens, silicones and added resorcinol. It restores the hair ensuring maximum coverage, shine, softness, and color durability. Enriched with Quinoa and Acai Berries associated with the innovative Active Revitalizing Complex ARC. G&P COSMETICS SRL via Lorenzo Mascheroni, 27 CAP 20145 - MILANO (MI) MADE IN ITALY

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THE AMMONIA FREE COLOR, THAT RESTRUCTURES HAIR. www.ilovesensus.com

report

The Australian Beauty Code VALÉRIE KAMINOV – BIOGRAPHY Valérie Kaminov is Founder and Managing Director of the highly successful International Luxury Brand Consultancy. For over 25 years Valérie has been at the forefront of the global cosmetics industry and has worked with a vast array of luxury, premium and niche beauty brands and fragrances. With her extensive expertise, commercial acumen and practical experience IL Brand Consultancy has become one of the most sought after management and distribution agencies specialising in global beauty. Recognised for the breadth of business sectors and extensive distribution channels it works with, ILBC’s international client portfolio spans both well-established names and newly-emerging brands in hair care, make-up, skincare, fragrance, devices and top-to-toe brands. Valérie’s wealth of knowledge in international growth strategies and business development is combined with an inspirational and forward-thinking approach. Through her exceptional insight and understanding of the industry Valérie has helped brands amplify their market reach, elevate their brand presence, improve their business performance and achieve commercial success globally. A further aspect of her business is her skill in brand evaluation, acquisition due diligence, risk assessment and commercial growth which has led Valérie to regularly advise Private Equity Funds, multi-national organizations and financial investors. This capability in combination with her advanced qualifications and proficiency in corporate governance have made her a much-desired Board Advisor and Non-Executive Director. From her CEW mentoring, organisation of the International Manufacturers & Distributors Forum (IMF) and guest lecture programmes, Valérie is a passionate and dynamic advocate of the global beauty industry. Valérie splits her time between her London HQ and her central Paris office as well as managing a satellite network in Russia & China.

The rise of A-Beauty has made the industry take a closer look at the Australian beauty market. Global retailers have been adding more and more A-beauty brands to their offering whilst international businesses have placed Australia within their top 3 target markets.

Market Overview Recent figures show that Australians spend $22 billion (AUS) a year on beauty products with $15 billion by women and $7 billion by men. The personal care segment is the most prominent with personal hygiene being top, followed by oral and dental care but the next categories show how the market is evolving. Skincare products are closely followed by men’s grooming with skincare treatments, manicures and pedicures not far behind. This is reflective of the evolving consumer and the developing impact of the millennial generation. The combination of the pandemic and the increasingly digital savvy consumer has also seen a fast growth in e-commerce which accounted for over 35% of all the beauty sales in 2021. Although this is not as much as other markets the percentage is rising rapidly and one that is set to grow further as more concepts such as beauty subscription services, personalised skincare and AI are introduced to the market. It demonstrates how for a digitally native beauty brand there are strong opportunities for growth in Australia. A further demonstration of this are the engagement statistics as over 40% of customers are discovering products through their social media profiles, over half of these have clicked on a promoted or sponsored post as well as followed or liked a brand. For international brands looking to come to Australia having a strong digital profile and consumer engagement is a definite asset but also it is important to do your research as to which state will work best for you. The biggest market for individual consumer spend is Queensland which is then followed by South Australia and New South Wales however this is a land of great opportunity as beauty is on the up.

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It is important to note that ‘Australia Made’ label also comes with a high level of trust and consumer confidence as the diligent testing and regulatory requirements products undergo to comply with Australia’s high standards further adds value.

What Defines A-Beauty

Image of natural Australian environment/Adelaide Hills flowers

Made in Australia As channels merge and market differentiation lessens, beauty brands have become less defined by their country of origin. Not so with Australia, there is a unique element to A-Beauty that is driven by the people, the lifestyle, the culture and the rich source of natural ingredients that continues to inspire Australian beauty founders. It’s rise has coincided with the ‘clean’ beauty movement as many Australian brands were early advocates of creating natural, vegan, cruelty free and nontoxic products. It is also an approach to beauty that is in complete harmony with the Australian way of life. This translates to a move away from complicated routines to a simplified ease and an effortless philosophy to choosing products which are designed to be so effective you do not have to work so hard. This mix of low maintenance regimens, relaxed style in combination with superior efficacy is something that Made in Australia beauty brands have made their own. Caring for the health of skin is paramount across all ages but you can have fun at the same time. It’s hardly surprising that the three words most often used to describe A-Beauty are Natural, Playful and Fresh.

General image of Australia

Ultra Violette is one of the most successful examples of the defining characteristics of A-Beauty. Not only has this label transformed the Australian consumer’s thinking about sun protection but the global consumer has been converted by their relatable, fun, cool and above all highly effective products. By positioning sunscreen as an integral step in any skincare routine founders Ava Mathews and Bec Jefferd have changed the perception of SPF. Their SKINSCREEN products are designed as a wardrobe of facial sunscreen that look good, feels nice to wear and is not boring. The results are testament to how this brand is leading a new frontier in facial sunscreen. In just two months of Ultra Violette landing in the UK it sold out 6 times, and around the world one product sells every two minutes. Another aspect of A-Beauty is the purity of the local, natural environment. This is a rich source of inspiration for many brands such as Bubba Organics, a baby and family skincare range, who base their products on ingredients most of which are plant-based. Their much in demand Kakadu Plum and Marshmallow range has even been described as a ‘love letter to the Australian bush.’ While Sand & Sky’s Australian pink clay has achieved cult status, Miranda Kerr’s Kora Organics centres around a superfruit called Noni and Nude by Nature secret weapons include Lilly Pilly and Cehami. These native species have adapted to survive and thrive, they store vast amounts of phytonutrients which means they have high levels of powerful antioxidants making them an ideal resource.

Images Bubba Organics

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Family owned Scarlet & Grace spent years sourcing the purest, natural ingredients to create their range, which is a sensory celebration of Australia. “Every scent tells a story of our homeland.” Ryan Clancy, Director Scarlet & Grace “From sleepy villages, lush bush gardens to majestic coastlines. Scarlet & Grace seems to capture the scents of this beautiful country in every product we produce.” The Made in Australia style is woven into their brand essence and one they are proud to be part of “when you talk about ‘Aussie Beauty’ you get the unique blend of being Australian owned and manufactured, clean and natural products that have been crafted to capture our outdoor lifestyle, our varied climate and laidback style.”

Tim Dillon Agent General to the UK, Commissioner to Europe and Israel, State of Government of Victoria, Australia

Dillon explains “Victorian beauty brands have a reputation for producing natural, safe, ethically sourced, trusted and high-quality products. They have been very successful at cultivating this healthy and natural image of Australia into their own product ingredients and branding and are using social media platforms and online marketing effectively to reflect this healthy lifestyle image and market their brands to reach a global audience.”

Elizabeth Moffat, Global Victoria’s Program Advisor in Beauty, Wellness and Personal Care works one-on-one with Victoria’s beauty brands to assist them to execute their global expansion plans, assess opportunities in market and make connections with the right people in market. “I think one of the most important steps in global expansion is research and having a well laid our market entry strategy.” Elizabeth Moffat “Working with the right partners can make the journey much more seamless. This is where Global Victoria can help, in connecting you with the right people in market.” Images Scarlet & Grace

International Connections

Investing in Beauty: Global Victoria The Australian government takes the beauty industry seriously, initiatives such as ‘Global Victoria’ the State Government of Victoria’s premier trade facilitation agency and gateway to global economies is testament to this. Designed to connect Victorian brands to the global market, this programme operates through 23 specialised Victorian Government Trade and Investment offices located in priority markets around the world. For the beauty sector, this includes facilitating connections with buyers, distributors and agents in the market alongside support and education. It also assists with investment back into the state for Victoria. “Victoria’s Beauty, Wellness and Personal Care Industry is a fast growing, multifaceted and diverse part of the state’s economy” advises Tim Dillon, Agent General to the UK, Commissioner to Europe and Israel, State of Government of Victoria, Australia. “It is comprised of businesses that span small, family-owned start-ups, as well as large multinational brands with a global reputation. The value of Victoria BWPC exports in 2019 alone was $818million and Victorian beauty brands exported to 96 countries in 2020.” This relatively small state is home to some of Australia’s leading beauty brands such as the globally known Aesop, Natio, Sukin, Ego Pharmaceuticals, Ultra Violette, Frank Body and Swisse; who make up close to 40% of the country’s exports in this sector.

The recent Wabel Connect Beauty Summit demonstrated the desirability of Australian brands with international buyers and global distributors, as the organisers reported that A-Beauty brands were one of the most requested connections. This innovative summit, now in its second year, offers the ideal introduction platform for Australian founders as it combines their digital expertise with one-to-ones so they can deliver their brand story in their own words and their own style.

Image to represent Wabel and an Australian brand

As Tim Dillon, State Government of Victoria explains. “With Australian brands at the forefront of shifting consumer preferences towards natural ingredients and safe, trusted,

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and high-quality products we are seeing an amazing responsiveness in markets such as France, Germany and Scandinavia. In the UK, the current focus on niche, premium and organic brands have provided Australian brands with a remarkable market opportunity and great success. The UK also has the highest proportion of online cosmetic shoppers among all European countries which Australian brands have been able to take advantage of.”

The Next Generations Brands like Bubba Organics and Scarlet & Grace are emblematic of the new names to watch, and in many ways, they typify the independence and authenticity that characterises A-Beauty. Bubba Organics has gone from strength to strength with over 200 independent Australian stockists as well as a growing international portfolio which in 2022 will include Taiwan plus there are plans for the US, UK and Europe. “We started Bubba Organics because we spotted an obvious gap in the market – honest, natural baby and family skincare that customers could trust to provide effective care for even the most sensitive skin types. And finding genuinely Australian made and owned natural baby skincare was practically impossible back then.” Kerri Chadwick, Co-Founder & Director Bubba Organics. “From our premium formulations to our on-trend packaging, Bubba Organics ticks all the boxes for families looking for natural, vegan and eco-friendly options, that are suitable from bump to birth and every day thereafter.”

Images from Bubba Organics

It is not surprising that in creating their products Bubba Organics follow the highest levels of sustainable and ethical harvesting of the beneficial ingredients they use but they go much further with their social commitment by supporting local industry for their production, by working with small, independent stockists and by connecting with the community. “Giving back to our community is a core business value for us and we do this by supporting charities that align with our vision to make the world a better place for this generation and the next. We currently partner with COPE who supports families on the parenting journey, and the Foundation for National Parks & Wildlife which is instrumental in recovery efforts in the aftermath of devastating bush fires. Consumers

across the globe are looking to support brands with a strong social conscious – I think that’s why Bubba Organics has resonated so strongly with so many.” Kerri Chadwick. This focus on relationships is a built-in brand promise with Scarlet & Grace, and it has earned them one of the most respected reputations in the industry. Connectivity, which is something Australian brands do particularly well, is part of their brand identity as their name was inspired by the two icons of Scarlet O’Hara and Grace Kelly. “We chose the name Scarlet and Grace because we felt it perfectly encapsulates the duality of life. We wanted a brand that represented the Ying and Yang in all of us.” Ryan Clancy, Director Scarlet & Grace “Our mission has been to do what no-one else in the industry has ever done. To create a unique range of fragrances that will satisfy and stimulate the Scarlet and Grace in all of us.”

Image of products of both the Scarlet and Grace products

A concept that has captured the interest of both the consumer and the retailer, and made their home fragrance and body care collection popular all around Australia. It has also seen a rise in demand for the Scarlet & Grace custom-designed products. This tailored service is an area Scarlet & Grace excel in, they take personalised product creation to a new level. “Whether part of a gifting programme or added to a retail collection, our bespoke products create another dimension to a brand’s story.” explains Clancy “In Australia our homes are open and often large spaces, so it has made us particularly skilled at creating the perfect balance with our fragrance blends, so they fill a room in just the right way. We can make the ideal product for every room, occasion, style or season and this is a service we look forward to providing for European brands.” Like Bubba Organics, Scarlet & Grace is leveraging their record Australian growth to expand internationally. The first stage of their expansion plan is the UK and Ireland with a London partner launch scheduled for July 2022 followed by a more extensive entry into European markets. In addition to UK and EU, Scarlet & Grace is one of the brands selected by the Australian Government to partake in a cross-border commerce program launching in countries such as the USA, Vietnam, Malaysia and South Korea.

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A Two-Way Street Australia is also a key target market for many international brands, particularly those rooted in the natural, uncomplicated, healthy beauty aesthetic that typifies A-Beauty. One such is the UK’s multi-award winning (and beauty editor favourite) Frances Prescott, which has Australia very firmly set in its sights. For founder Pauline Prescott, Australia is a logical market, not just because she knows the country well, but the mutual focus on sustainability and conservation; values which are ingrained in the whole development process of the Frances Prescott skincare range.

characteristic of Frances Prescott is the travel-friendly nature of their 3-in-one products which makes Dufry a natural choice for their first Australian partner. This multi-benefit approach to skin care connects to the Australian consumers love of uncomplicated but highly effective beauty, this ‘less but better’ approach is a cornerstone of the market. A quality that Frances Prescott takes even further with its founding ethos that formulations are designed to be gender neutral, suitable for all ages and skin types. It is why their fan base ranges from teenagers experiencing breakouts and acne to mature women and men looking to combat dryness, tackle fine lines and rejuvenate their skin. Another asset to any international brand looking to enter Australia is the fact that this is one of the most multi-cultural countries in the world with over 30% of the population born overseas. This cultural diversity is also something that Tim Dillon feels “has enabled Australian beauty brands to really understand and tailor their products to the needs and desires of consumers in international markets around the world” whilst importantly retaining their distinctive character.

Image of Frances Prescott product/s

“The Australian people are seeking out all natural skincare products that are rich in skin benefits but are not harmful to the environment.” Pauline Prescott, Founder Frances Prescott. “Our hybrid, luxury, multi-tasking formulations are made with active botanical ingredients, consciously crafted to address multiple skin care needs in one simple step. We have found that being socially aware and connecting with consumers who share our values on conservation and accomplishing more with each product is very on target at this time in Australia. Never have people been more focused towards zero carbon, recycling and sustainability and we are proud that our products fulfil this brief, being waterless and using 95% of ingredients that are food-based, the foundation of good health and wellness.” Frances Prescott’s omni-channel market entry approach will include collaboration with like-minded retail partners (on and offline) along with social media partners and influencers who share their brand values in promoting the wider message of health and wellness within the skincare market. A further

Brands like Frances Prescott recognise the fact that Australian business culture is unlike any other around the world. It is important to do your research and as Kerri Chadwick of Bubba Organics advises, “Australian loves supporting local so international brands really need a strong point of difference and/or unique offering. Sustainable and ethical business and manufacturing processes are extremely important to the Australian consumer so fair working conditions in the supply chain and a strong environmental focus for the future are nonnegotiables for brands looking to make their mark here.” *State Government of Victoria Trade The Victorian government has a dedicated Trade Manager working on the beauty and wellness sector to support Victorian companies entering the market. For more information or to be in direct touch contact Jeremy.eames@global.vic.gov.au

Note from the Author At the IL Brand Consultancy, we have seen a surge in distributors and retailers looking to add A-Beauty brands particularly in the skincare and sun care categories into new markets. From the US to Europe and the UK, we have seen a strong increase in demand driven by all platforms and channels. A fact that indicates A-Beauty is not simply a trend but part of the movement towards a greener, more sustainable and environmentally friendly beauty industry.

For more information on how IL Brand Consultancy can help you successfully expand your brand into different markets, please contact us on info@ilbc.co.uk or visit our website at www.ilbc.co.uk.

10, 11 & 12 SEPT.22 PORTE DE VERSAILLES THE INTERNATIONAL HAIR & BEAUTY EVENT www.mcbbybeauteselection.com

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GM KOSMETIK s.r.l. Sede Operativa: Via Romolo Gessi, 18 I-25135 Brescia tel. +39/030-3363011 - fax +39/030-3362602 www.gmkosmetik.com - info@gmkosmetik.com

MAXIMA COSMETICS s.r.l. Via Staffali, 7 - I-37062 Dossobuono (VR) tel. +39/045-8601074 - fax +39/045-986651 info@maximacosmetics.com - www.maximacosmetics.com

Sarantis Group S.A. 26 Amaroussiou-Halandriou Str. - GR-151 25 Athens-Greece tel. +30/210 6173635 - fax +30/210 6197081 www.sarantisgroup.com - info@sarantisgroup.com Contact: Mr. Takis Petrou

MAXXelle Via Emilio Betti, 2 - I-62020 Belforte del Chienti (MC) tel. +39/0733-904373 - fax. +39/0733-903464 info@maxxelle.com - www.maxxelle.com

SENSUS – G & P Cosmetics s.r.l. Via A. De Gasperi, 8 - I-52037 Sansepolcro (AR) tel. +39/0575-720682 - Fax +39/0575-749 923 info@gpcosmetics.it - www.gpcosmetics.it

MEDITERRANEA – FRATELLI CARLI S.p.A. Via Paressi, 11 - I-18100 Imperia tel. +39/0183-7080 www.mediterranea.net - Contact: L. Carli

SKYCOM s.r.l. Via Bovi Campeggi 6 – I-40131 Bologna tel. +39/051-524834 info@skycomgroup.it – www-skycomgroup.it

MYOSOTIS s.r.l. Via XX Settembre, 9 - I-37129 Verona (VR) tel. +39/045-502798 - fax +39/045-8207770 Contact: Mr. M. Mattiello www.orising.com

SPAZZOLIFICIO PIAVE S.p.A. Via Palladio, 5 - I-35019 Onara di Tombolo (PD) tel. +39/049-5993122 - fax +39/049-5993528 info@piave.com - www.piave.com Contact: F. Gobbo

NAK 14 Smallwood Place, Murrarie 4172 Australia tel. + 617/38999133 - info@nakkair.com.au

TECNO ELETTRA s.r.l. Via Puglie, 10/12 - I-60030 Monsano (AN) tel. +39/0731-60 54 35 - fax +39/0731-60 54 36

Naturalia Tantum S.p.A. Via C. Cantù, 1 – I-20123 Milano tel. +39/039-5300517 info@naturaliatantum.com - www.naturaliatantum.com

TROIAREUKE #401, 4F, 8, Gukhoe-daero, 38-gil, Yeongdeungpo-gu, Seoul, Republic of Korea tel. +82 2. 2679. 8857 - fax +82. 2. 2679. 8859 www.mk-corp.co.kr/en - export@mk-corp.co.kr

GREEN LIGHT GROUP Via Romolo Gessi, 14/16/18 I-25135 Brescia tel. +39/030-3363045 - fax +39/030-3363812 www.greenlight.it - info@greenlight.it G.V.F. s.p.a. IteLy Hair Fashion Via Falcone, 8 - I-20080 Vernate (MI) tel. +39/02-90093743 - fax +39/02-90093740 Contact: Mr. I. Fusaro

da galeno officine cosmetiche s.r.l. Via Boscofangone, zona industriale ASI I-80035 Nola (NA) tel. +39/081-8210296 - fax +39/081-19735752 giovanni.festa@dagaleno.com Contact: G. Festa

HARBOR S.p.A. Via Marie Curie, 5 I-40064 Ozzano dell’Emilia tel. +39/051-795100 - fax +39/051-796479 www.harboritalia.it - export@harboritalia.it

Dott. Solari Cosmetics – Vertigo s.r.l. Via Po, 2 - I-26867 Somaglia (LO) tel. +39/0377-57613 – fax +39/0377-447210 export@dottsolari.com - www.dottsolari.com

In Italy Haircolor s.r.l. Via Gianni Agnelli, 5 - I-25086 Rezzato Bs tel +39/030-2793574 - fax +39/030-2793442 info@initalyhaircolor.it - info@initalyhaircolor.com www.initalyhaircolor.com Contact: Mr. G. Mogni - Ms. S. Mogni

PARLUX S.p.A. Via Goldoni, 12 I-20090 Trezzano S/N (MI) tel. +39/02-48402600 - fax +39/02-48402606 Contact: Mr Parodi

MAESTRI ELVARES & FIGLI s.n.c. Via Terenzin, 13 - I-42100 Reggio Emilia tel. +39/0522-553482 - fax +39/0522 553474 www.3me.it - info@3me.it - Contac: Mr. Maestri

HACO GmbH & Co. KG Fasanerstr. 42 - D-10719 Berlin tel. +49/30-57700438 www.keen-hair.com – annegret.ewald@friseurhaus.berlin

Dima Cosmetics s.r.l. Via Galileo Galilei, 80 I-63811 Sant’Elpidio a Mare (FM) tel. +39/0733 280228 - fax +39/0733 285843 www.jeanpaulmyne.com

Industrie Pagoda s.r.l. Via Spallanzani, 24/26 - I-24061 Albano Sant’Alessandro (Bg) tel. +39/035-501116 - fax +39/035-500894 www.industriepagoda.it - info@industriepagoda.it Contact: Vittoria Condemi

Panzeri Diffusion s.r.l. Via Brodolini, 30 I-21046 Malnate tel. +39/0332-426312 www.z-oneconcept.com - info@z-oneconcept.com

GI-PICCO’S COSMETICS V.le dell’Industria, 43 - I-20037 Paderno Dugnano (MI) tel. +39/02-9106131 - fax +39/02-99041361 Contact: Mr. S. Inguaggiato

CTL S.p.A. Via Trento, 69 I-20021 Ospiate di Bollate (MI) tel. +39/02-3834321 - fax +39/02-38343231 info@ctlspa.it - www.ctlspa.it

DEEVA 101 – CENTOUNO COSMETICA s.r.l. I-63074 San Benedetto del Tronto Via Val Tiberina, 73 tel. +39/0881-753001 info@centounocosmetica.it - www.deeva101.it

INDUPLAST S.p.A. Via Europa, 34 - I-24060 Bolgare (BG) tel. +39/035-8354011 - fax +39/035-8354120 www.induplastgroup.com - info@induplast.it

HBS s.r.l. Via Padre Antonio Casamassa, 87 - I-00119 Roma tel. +39/06-5652045/6 - fax +39/06-5652150 www.jalyd.com - pzarrella@hbssrl.com

NIKA - IBECOSMETICA s.r.l. Via Ponte a Piglieri, 8 Int 11 - I-56122 Pisa tel. +39/050-24461 - fax +39/050-24461 info@ibecosmetica.com - info@nika.it www.ibecosmetica.com - www.nika.it

HELEN SEWARD HAIR PRODUCTS Via De Gasperi, 8/A - I-20020 Lainate (MI) tel. +39-02-93570057 - fax +39-02-93571418 www.helenseward.it - helen.seward@helenseward.it Contact: G. Arteritano

OYSTER COSMETICS S.p.A. Via Barzizza, 37/A - I-46043 Castiglione delle Stiviere (MN) tel. +39/0376 636290 - fax +39/0376 631911 www.oystercosmetics.it alessandro.gnaccarini@oystercosmetics.it

HSA S.p.A. Via Ugo Foscolo, 27 - I-21050 Bisuschio (VA) tel. +39/0332-474654 - fax +39/0332-850307 hsa@hsacosmetics.com - www.hsacosmetics.com Contact: Mr. Stefano Zanzi

OZONO Health & Beauty Largo Pianosa 3 – Loc. Antiche Saline I-57037 Portoferraio (LI) tel. +39/0565-915954 info@ozono-hb.it – www.ozono-hb.it

77 www.exportmagazine.net

TURATI Idrofilo S.p.A. Via I maggio, 242 - I-10062 Luserna San Giovanni (TO) tel. + 39/0121-955501 - fax + 39/0121-955519 www.turati-idrofilo.com - www.cottonplus.it info@cottonplus.it Vagheggi S.p.A. Via F. Pigafetta, 6 - I-36024 Nanto (VI) tel. +39/0444-639600 – fax +39/0444-639656 export@vagheggi.com – www-vagheggi.com VITALFARCO s.r.l. Via Antonio Canova, 8-10 I-20094 Corsico (Milano) tel. +39/02-36526956 www.vitalfarco.com – info@vitalfarco.com