Export Magazine 9-18

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THE INTERNET GUIDE TO THE BEAUTY INDUSTRY WORLDWIDE

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I N T E R N E T

N. 9 / 2018 - mte Edizioni s.r.l. - Via R. Gessi 28 - 20146 Milano - Tariffa R.O.C.: Poste Italiane s.p.a. Spedizione in abbonamento Postale - D.L. 353/2003 (conv. in L. 27/02/2004 n. 46) art. 1, comma 1, DCB - Modena - € 7 In caso di mancato recapito inviare al CPO MODENA per la restituzione previo pagamento resi


FROSTED

SHADES FROZEN

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EXTREME LIGHT EXTREME PURE EXTREME BLONDE

ICE9 Discover the beauty of an extreme bleaching with ICE9. Enriched with Betaine and Macadamia Oil, the new Vitality’s professional bleach whitener lightens up to 9 tones. Flawless result while respecting the hair health.

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W W W. V I TA L I T Y S . I T


SOMMARIO

N. 9 - Anno XXXVIII decemBER 2018 / january 2019 dicemBRE 2018 / gennaio 2019

ADVERTISERS’ INDEX

BBCOS

40-41

Beauty Asia

51

REDAZIONE: VIA R. GESSI, 28 - 20146 MILANO TEL. 02 / 48.95.23.05 FAX 02 / 41.23.405 export.magazine@mteedizioni.it www.exportmagazine.net

Beauty Eurasia

62

Beauty Istanbul

53

Beautyworld Japan

48

Beautyworld Middle East

46

CBE – China Beauty Expo

43

Autorizzazione del Tribunale di Milano n. 85 del 16 / 02 / 1991

China Beauty by Wabel

50

Cosmotech

47

Direttore responsabile: Giuseppe Tirabasso

Cosm.o

65-66

Cosme Tokyo

60

Cosmetica Italia

11

Cosmobeauté

54/56

Direttore editoriale: Claudia Stagno

On the cover: Cotton Plus solution 2 in 1: Patented Worldwide Novelty

Collaboratori: Annalisa Aita, Judy Bloom, Francesca Bonelli, Valérie Kaminov, Rebecca Lazzari, Gianni Pierbon, Joan Rundo, Simona Verga P.R. & Promotion: +39 / 02 4239443 Sped. in abbonamento postale D.L. 353 / 2003 (conv. in L. 27 / 02 / 2004 n. 46) art. 1, comma 1, DCB - Modena Abbonamento annuale Italia € 50 (5 numeri) versamento su c.c.p. n° 21104203 intestato alla MTE Edizioni Via R. Gessi, 28 - Milano Foreign subscription $ 55 (5 issues) + air mail fare (if requested). Editrice: MTE Edizioni s.r.l. Via R. Gessi, 28 - Milano

Cosmoprof Worldwide Bologna

CONTENTS Toiletries, Cosmetics and Perfumes

1 / 48

Cotril

IV-80-III

CTL

78-79

Eslablondexx

58-59

Hair Co.

24-25

Harbor

5

Helen Seward

16-17

HSA

61

IMF

Products and Appliances for Estheticians 49 / 56

Packaging and Raw Materials

Products and Appliances for Hairdressers 67 / 80

20-21

Inco

63

ING

26-27

Itely

30-31

Koeco

57 / 66

14

L’Origine

70-71

72

Makeup in…

64

Maxima

35

Nazih Group

73/76

Stampa: Formagrafica - Faenza Group, Carpi (MO)

Pool Service

22-23

Previa

8-9

Grafica: Roberto Cimarosa per MTE Edizioni - Milano

Rudy Profumi

12-13

Sensus

37

Materiale fotografico e redazionale di proprietà della rivista Export Magazine, tutti i diritti riservati.

Tecnoelettra

3

Vitality’s

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UP by Wabel -Beauty

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Vivaness

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TECNO ELETTRA CONTINUES TO FOCUS ON NEW TECHNOLOGY Another improvement in the family of TE products

TECNO ELETTRA, the long-established manufacturer of professional hairdryers – founded in the 1980s – presents its newborn at Cosmoprof 2018. The new model, called R.A.M 2.0, is the result of the constant investment in research and development that has always distinguished TE products. The new professional hairdryer is absolute innovation in terms of lightness, performances and perfect balance between power and energy consumption which converge in highly improved output.

The R.A.M 2 components include a Brushless Motor which is extremely light. A 100% ITALIAN-MADE electronic motor – and thanks to its contained dimensions and to the internal conveyor of air, has considerably reduced the consumption of energy. The technological evolution of Tecno Elettra has allowed grouping together all the professional characteristics in an exceptionally lightweight hairdryer, reinforcing at the same time the main characteristics of THE products of long duration, alongside greater power, with an ideal shape and dimensions to meet the needs of the most attentive and ambitious hairdressers all over the world. The latest born in the TE family keeps and improves the main characteristics of silence, perfect balancing and handling of the TE models already present all over the world, like the Formula 6000, the Boss 6000 and many others, but allowing drying and styling in even more reduced times, optimizing the consumption of electric energy thanks also to the presence of the air “conveyor” component which creates an aerodynamic journey of the air without the slightest dispersion.

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The term CONVEYOR indicates and defines the functionality of this innovative component which conveys mechanically the flow of air, reducing practically to zero any possible decrease of the volume of outgoing air. If we were to define this new product in a few words, we would have to say that it is an innovative, technologically advanced, eco-friendly and environmentally-friendly product, without having neglected at all the needs of our final customers, i.e. a powerful, lightweight and ergonomic product.


FOR ALL SKIN TYPES

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BIO PHYTORELAX FOR A GREEN BEAUTY ROUTINE A full cosmetic line of products for cleansing and care combining nature and science

Phytorelax Laboratories have been passionately researching natural and innovative formulations for over thirty years. Thanks to this constant effort, the Phytorelax family has developed a full cosmetic line of products for facial cleansing and care. Organic and Vegan OK certified, it combines nature and science to meet the needs of all skin types. The products The products do not contain any GMO, the cardboard boxes are FSC certified, all the bottles, glass and tubes can be recycled, the products are certified Vegan, as they do not contain raw materials of animal origin or obtained through the exploitation of animals, all the facial creams, serums and cleansers have been certified under the Cosmos Organic Standard and all the face masks are certified under the Eco Bio Cosmetics standard, with the SOS Detox Anti-Pollution mask certified organic by AIAB. Lastly, all the Phytorelax Laboratories are entirely formulated and made in Italy. Hydro Avena is a line for dry and sensitive skins, based on organic oats and hyaluronic acid, ideal for skins that need hydration and

that are thin, fragile and delicate. It comprises a 2 in 1 Milk & Toner, a Micellar Cleansing Mousse, a 24h Intense Hydration Face Cream and Hyaluronic Acid Concentrated Facial Serum. The organic colloidal oatmeal in the formulas is obtained without using chemical solvents and it has a significant moisturizing effect, as does Hyaluronic Acid, which helps keep the main characteristics of young skin: smoothness, elasticity and tone. Sebum Aloe Vera is a purifying line for combination and impure skins, with organic aloe vera and white willow bark extract. Purifying Face Cleansing Gel, Purifying & Anti-Shine Balancing gel Cream and Anti-Blemish Face Treatment are ideal for skins requiring deep cleansing and purification. The organic-certified aloe vera juice used contains more than 40% high molecular weight polysaccharides, representing the most valuable and efficient part of the plant, while white willow extract has remarkable purifying, keratolytic and moisturizing properties. Mythical argan oil is a key ingredients in the Lux Lift Line, which is made up of Illuminating Face Cream, especially for early wrinkles and Multi-active Serum,

Sebum Aloe Vera line

which illuminates and hydrates. These products are ideal for fatigued and dull skins and as well as argan oil, contain borage, almond, olive and flax oils, natural sources of Omega 3 and Omega 6 to keep skin healthy and beautiful. Mature skins benefit from the products in the Active Age Goji line, with Cleansing Oil-Milk, Intensive Anti-Age face Cream and Restorative Night Special face Treatment. All the products contain Organic extract of Goji Berries, known for their extraordinary antioxidant properties. Age Defense Green Tea is a protective line for all skin types, with Anti-ageing, Protective Day Cream, Anti-Aging radiant Skin Face Oil Elixir and Anti-Aging Eye Contour. The products are formulated with organic green tea, mainly comprising polyphenols with strong anti-oxidant properties. To fight the pollution in the air, the Detox Charcoal line offers a Micellar Make-Up Removing Milk and Daily Face Cleanser, both with Bamboo Activated Charcoal with a great absorption capacity and very delicate on the skin.

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Detox Charcoal line

Age Defense Green Tea line

Lux Lift Argan line

Chamomile line

Phytorelax Laboratories presents its new certified deodorants (Cosmos Natural, Vegan OK and Parabens Free). In roll-on and spray formats, the deodorant comes in three versions: Natural Protection with trace elements for natural protection, Refreshing Protection with 20% Aloe Vera for intense freshness, and Gentle Protection with Rosa Centofolia, ideal for sensitive skins.

Active Age Goji line

Phytorelax also offers four face masks, tailored to specific needs: Anti-Stress Hydrating with Organic Oats and Pink Clay; Purifying with Organic Aloe Vera and Green Clay, Scrub 2 in 1 Formula Illuminating with Organic Argan Oil and Black Clay and an SOS Detox – Anti-Pollution Mask with Bamboo Activated Charcoal and Peach Flower Flavonoids. These skin-type specific products join the Chamomile line, the first certified Bio

Organic Cosmos cosmetic line. Containing phyto-preparations made from flowers of Organic Chamomile, a precious natural remedy with soothing properties, these products are idea for the most delicate and sensitive skins of the whole family. The line is made up of a Gentle Bath for Sensitive Skin, a Dermo-Protective Body Lotion, Silky Body Oil Nourishing & Soothing, Physiological pH Intimate Wash , Gentle Cleansing Milk, Early Wrinkles Face Cream, Gentle Daily Shampoo and Smoothing Detangling Conditioner.

Phytorelax will present their new deodorants at Vivaness

Natural Deo line

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250 ml

8,45 fl.oz

LUXURY HAIR ROUTINE

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man hair + body + shave Contains organic absinthe - Caution may cause happiness - Blended in Italy

When it comes to style men do not leave anything to chance. Every single detail Is there by choice; it is the fruit of research and is highlighted. From shoes to Accessories, from the hair to the beard. Daily routines joined by one single leading thread: re-interpreting the charm of tradition and classics in modern aesthetics. It is to these men that we have dedicated man, a collection of products designed to meet their specific demands. Formulas made in italy, through a scrupulous selection of ingredients. Beauty rituals that find their expression in exclusive fragrances drawing inspiration from absinthe that interpret the masculine spirit. Pleasantly toning notes which accompany everyday gestures of beauty of contemporary men. Artemisia absinthium Artemisia absinthium, commonly known as absinthe, is a plant with toning properties. Its qualities allow for the reinvigorating of the skin, purifying of the scalp and the stimulation of microcirculation. The man range is enriched with certified organic Artemisia Absinthium extract, an active principle obtained through extraction based on water, with no added alcohol, parabens and glycerine or any other extraction solvent to guarantee maximum quality, integrity and naturalness. The fragrance A true weapon of seduction. Wearing a certain fragrance does not only mean owning a good fragrance, but it is also a statement of style and a way of being. Let a new accord envelop you with fresh, woody, musky and woodland notes with a refined nature and a distinct aromatic soul.

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RUDY PROFUMI ITALIAN AT HEART INTERNATIONAL IN VOCATION The story of Rudy Profumi began almost exactly one hundred years ago, in 1920, when in a small Haidresser’s shop in the centre of Milan, in via San Paolo, Spiridione Calabrese started, almost for fun, concocting hair dyes and them making lipsticks and face powders. In the late 1930’s, Spiridione created the prestigious fragrance ‘Preludio Romantico’. Then, his son Antonio transformed the fragrance into a prestigious work of art and enviable gift object, moving soon to an industrial level.

From left: Cristina, Michela, Giulia,

Lorenzo and Giorgio Calabrese

A DEMOCRATIC BRAND Rudy Profumi is a democratic brand, 100% made in Italy and which has made the conscious choice of occupying an affordable position on the market, while maintaining a high level of quality and image. Nowadays, Rudy Profumi toiletries and scents have conquered the world, with a creative know-how that has an international appeal, thanks to their careful formulations and delightful packaging. Spiridione Calabrese’s passion for fragrances was handed down to his son Antonio and then to his children Cristina, Lorenzo and Giorgio, who today successfully give a modern interpretation to the family brand. Cristina Calabrese, head of Research and Development, also manages the export division, helped by her niece Michela.

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At the same time, the fragrances are pleasant and evocative, from fruity to floral and the more exotic, thanks to their comfortable textures.

“In addition to the value of being a family business in its fourth generation,” said Cristina Calabrese, “we are also a company that has been able to evolve in time to meet current requirements, continually renewing ourselves.”


2019 EDITION

14 – 17 MARCH

15 – 18 MARCH

A new world for beauty Bologna, Hong Kong, Las Vegas, Mumbai

Company of

With the participation of

BOLOGNA, ITALY FAIR DISTRICT

cosmoprof.com

Organiser BolognaFiere Cosmoprof S.p.a, Milan, Italy P +39 02 796 420 F +39 02 795 036 info@cosmoprof.it

In partnership with

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THE INFINITE SHADES OF A PERFECT COLOR 16 www.exportmagazine.net


A NEW WORLD OF COLOR AND REFLECTIONS IS BORN

BBColor Beauty is the new cosmetic tone-on-tone, nourishing and ammonia-free coloring to achieve infinite shades and get perfect, shiny, naturally beautiful hair. BBColor Beauty does not mask, but erases imperfections, enhancing every reflection, a perfect coloring treatment to revive, tonalize or correct nuances. Precious pluses enrich the innovative formula offering the softness and shine, transforming hair coloring into a genuine beauty treatment. COMING SOON

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BBCOLOR BEAUTY, THE INFINITE SHADES OF A PERFECT COLOR A new world of color and reflections is born

Tone-on-tone coloring is a truly essential service in the salon, a color enhancement treatment. Thanks to its extreme versatility, it can be used to give the hair a 3D-effec, correct imperfections, enhance the reflexes or create new ones, all without altering the natural base of the hair. That’s why it pleases and is required in the salon. To respond to this specific need, from the R&D laboratory of Helen Seward is born BBColor Beauty, the new tone-on-tone and ammonia-free cosmetic coloring. Forty-one bright and intense nuances to create infinite shades and get perfect, shiny, naturally beautiful hair.

BBColor Beauty does not mask, but erases imperfections, enhancing every reflection and perfecting the natural shine of the hair thanks to its unique combination of active ingredients and its deep treating power. The new line is perfect for reviving color, toning blondes, correcting nuances. It does not lighten, but naturally blends with the base and covers up to 50% of white hair, offering an alternative to the classic color or a complementary tool for the hairdresser: used in combination with other techniques, gives life to endless creative possibilities. Thanks to BBColor Beauty, coloring becomes a real cosmetic treatment for hair. Vibrant color, extreme shine, faceted reflections without compromising the structure of the hair fiber for an ultra- trendy result with a bright finish and a silky touch.

LE VAILAB SOON A

BBCOLOR PIGMA, COLOR REVOLUTION The BBColor range is also enriched with the new BBColor Pigma line, the nourishing Pigmented Mask to experiment with color. Designed for quick application, it is ideal to revive color, tone hair, develop an infinite number of creative shades and highlight and define all reflections. Fifteen vibrant nuances accompanied by a nourishing Gloss Mask to create delicate pastel reflections and trendy effects, or to be used stand-alone for an illuminating effect.

More info at www.helenseward.it

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Helen Seward Milano Creative Team


Admis s for tra ion only de vis itors

Nuremberg, Germany

13 – 16.2.2019

into natural beauty International Trade Fair for Natural and Organic Personal Care

INSPIRATION FOR THE SENSES Natural cosmetics that appeal to all the senses... take the plunge and be fascinated by the offerings when more than 250 international exhibitors present their latest products. Visit VIVANESS and be inspired by the world of natural cosmetics in three major thematic areas: • New Products and Trends • Experience and Discover • Know-how and Learning Get the information you need today:

VIVANESS.COM

ORGANIZER NürnbergMesse GmbH T +49 9 11 86 06 - 49 11 F +49 9 11 86 06 - 49 10 visitorservice@nuernbergmesse.de

ADD THE DATES DIRECTLY TO YOUR CALENDAR.

INFORMATION NürnbergMesse Italia S.r.l. T +39 02 36 75 32 60 F +39 02 28 50 76 23 info@nm-italia.it

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Honorary sponsors COSMOS

NATRUE


THE INTERNATIONAL MANUFACTURERS & DISTRIBUTORS FORUM 2019 24 - 25 February 2019 • ExCeL London EXHIBITION | CONFERENCE | GLOBAL NETWORKING

LEARN from the beauty industry’s elite GAIN key insight into modern markets u 2 Day International Conference u IMF Delegate & Speaker Lounge u Distributors Networking Reception u Dedicated Matchmaking Service u International Exhibitor Pavilions u VIP Access to Professional Beauty

Taking place as part of

Purchase your delegate pass now 1 day pass £145 +VAT • 2 day pass £195 +VAT 20 www.exportmagazine.net


Marie – Laure Simonin Braun CEO, PAYOT Paris, France Professional brands: single or multi channel distribution?

Juan Corominas Palomar CEO, Copa Cosmetics S.L, Spain Parapharmacy distribution - The new Eldorado for professional brands?

Tim Leach Managing Director, Baylor Klein, UK Raising money: What financiers are looking for

AĂŻmara Coupet CEO, BelleRadiance, Paris, France Millennials & Connected Beauty - The power of indie beauty brands

Stephane Abouaf Managing Director, Ella Bache, France Beauty brands on Amazon The benefits and pitfalls

Miriam Figueiredo Business Development Specialist, Alibaba Group, UK & Nordic The Alibaba commerce ecosystem. The Chinese opportunity of 2020

Estella Benz CEO, Skin Match Technology, Switzerland Breaking into department stores: The power of honesty in beauty retail

Robert Juricev CEO, Beauty Solutions, Austria Maximising the branddistributor relationship. How to attract and retail the right partner

Questions: jack.r@professionalbeauty.co.uk T: +44 (0) 203 841 7371

Book your ticket at: www.imflondon.co.uk/export 21 www.exportmagazine.net

SPONSORED BY:


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THE 2018 EDITION OF COSMOPROF ASIA CLOSED ITS DOORS WITH RECORD-BREAKING FIGURES Cosmoprof Asia keeps growing, confirming the success of the “One Fair, Two Venues” format

Cosmoprof Asia is undisputedly the event of the year for the industry, and it is the ultimate crossroad for beauty professionals, industry insiders and innovative brands in the entire Asia Pacific region. Cosmoprof Asia and Cosmopack Asia registered 87,284 attendees from 135 international locations and areas. Among them 62,964 came from abroad, up 3.2% from last year. 3030 exhibiting corporations from 53 countries and regions came to see new trends and new experiences covering a total exhibition area of up to 113,800 sqm. (up 5% from last year). Pavilions representing 24 countries and groups increased the exhibition’s international appeal and included for the first time, Malaysia and New Zealand. David Bondi, senior vice president, UBM Asia, stated that this year’s visitor numbers, fair exhibitors and products have confirmed the global trends, beauty and cosmetics are continually pushing the boundaries of innovation and the Asia market is full of savvy consumers keen to invest in cutting-edge products.

THANK YOU, MICHAEL DUCK! We want to thank Michael Duck who for over 20 years has been able to take Cosmoprof Asia to the highest levels, with his own team and in close partnership with BolognaFiere. Authorities, associations and companies from all over the world have shown their gratitude and acknowledgement to Michael Duck – whose appointment came to an end with the 2018 edition. He will be in charge of other INFORMA-UBM Asia exhibitions.

Cosmopack Asia Was At The Asia World Expo On November 13th - 15th, 2018 Cosmopack Asia put the spotlight on the supply chain. 843 companies from 23 countries and regions took part in the show covering an exhibition area of 38,600 sqm where exhibitors

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represented all segments of the industry. The packed calendar of seminars and talks, offered by CosmoTalks, featured key opinion leaders and international experts. Targeted Initiatives Added Additional Value To The Exhibition Offerings Among the most interesting initiatives on the show floor, “SKINTONIC – The Factory”, achieved great success as it allowed visitors to observe the entire manufacturing process of an exclusive dual-effect serum. From the producing of the serum to the packaging process and the finished product, SKINTONIC The Factory was made possible thanks to the manufacturing expertise of Citus Kalix– a Coesia Company (France) for the machinery and equipment, Homer Printing (China) for the deluxe folding cardboard box, LTU-Tech (France) for the image recognition app, Pinkfrogs Cosmetics (Italy) for the


events

formulation, Quadpack (Spain) for its innovative packaging solutions and centdegrés for the artistic direction and design of the project. Visitors could continue their journey at “SKINTONIC – The Shop”, the concept store of the future, featuring elements of virtual and augmented reality as well as IoP (Internet of Product). Among the special projects at AWE, “Cosmolab” featured a laboratory where visitors could test the technology and interact with an Artificial Intelligence robot that captured analytics based on hair types to create a unique formulated shampoo sample as a personalized gift thanks to another industry collaboration, this time with Opal Cosmetics.

Cosmoprof Asia - Greater Insight Into Both The Industrial Reality And Finished Products HKCEC hosted 2,127 exhibitors from 51 countries and regions, presenting finished beauty products from every sector: Cosmetics and Toiletries, Beauty Salon, Natural & Organic, Nail & Accessories and Hair Salon. A busy calendar of conferences enriched the visitor experience on the show floor. The sessions scheduled for Cosmotalks, focused on the growth of the Chinese beauty market with in-depth insights on the e-commerce. Other major topics including the trend of green beauty,

eco-friendly products and organic certifications were discussed at The Natural and Organic Symposium. At the 2018 edition, Cosmoprof Asia presented ON HAIR: the two-day event dedicated to the show’s increasingly popular hair industry, featured hair shows, workshops, and contests for hundreds of stylists, models, performing teams, presenters and speakers. The Hong Kong Professional Nailist Union Competition 2018, organized by the Hong Kong Professional Nailist Union, involved over 200 contestants from around the world for a challenging contest. recognize the best strategies to build brand awareness and marketability. 10 Winners were selected and announced during the Awards Ceremony on 14 November by a jury consisting of international experts and key players in the cosmetic industry.

At the 5th edition of BOUTIQUE, Cosmoprof Asia’s charity initiative, visitors purchased mini-size products for a symbolic price, with revenues going towards the Chi Heng Foundation, a Hong Kong-based charity dedicated to children impacted by AIDS and to AIDS prevention and education.

Cosmoprof Asia and Cosmopack Asia Awards These prestigious awards created in partnership with international trend agency BEAUTYSTREAMS, recognize the most outstanding beauty products in each exhibition venue. Cosmopack Asia Awards celebrate innovation, creativity and design for the supply chain; Cosmoprof Asia Awards

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The next edition of Cosmopack Asia will take place from 12 to 14 November 2019 while Cosmoprof Asia will be held from 13 to 15 November 2019.


#OMB

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PLEXR

TM

MY BLONDE MY CHOICE MY BEAUTY

OH MY BLONDE is totally dedicated to the world of decolorizing. Enriched with the innovative PLEX BOND REPAIR to ensure protection and condition for your hair during all lightening and toning phases. TM

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events

Great color starts with great vision ITELY HAIRFASHION’s International Team arrived in New York in Late November to present an exciting LIVE experience featuring the latest, most innovative & original designs being created in Italy and in the United States. Original ideas and techniques were presented with an infusion of today’s trends by some of ITELY Hairfashion’s most talented and internationally recognized artistic team members including: Lia Hall, Antonio Martorelli, Daniel Keane, Nick Trombetta, Ivan Peserico and emcee, Gary Tenore. There was an exciting mood before the show because all the latest products and announcements just kept coming - loaded with anticipation and excitement! Some of the larger news came when Internationally recognized beauty industry pioneer Scott Emery made a charismatic entrance into the show! Without hesitation, Scott was introduced by ITELY Hairfashion Export Manager Francesco Ioppolo to the New York audience as ITELY Hairfashion’s new Senior International Vice President of Sales. Scott Emery is proud to join Itely Hairfashion as Senior International Vice President of Sales. Throughout 30 years in the beauty industry he has influenced the worldwide beauty market, pioneering sales techniques for new product categories.

He is a charismatic hands-on leader who believes in innovative products as well as traditional relationship building. Scott began his career on the West Coast of the United States as a Regional Manager for a large recognizable beauty brand. Scott developed the importance of paying attention to the needs and contributions of salons and stylists. A tireless worker, Scott quickly became the National Sales Manager of USA and Canada.

After 10 years of consistent growth he was promoted to President of International Sales. In this position, he managed sales with distributors in over 100 countries, building new distribution channels, implementing cross-cultural sales campaigns, and introducing new product categories and collections. He successfully improved not only the company’s revenue but its brand equity on a global scale.

“Selling on principle is the key here at ITELY Hairfashion. We believe effective need assessment is the most critical phase of the selling process. Together, I know great accomplishments will be achieved as the ITELY Hairfashion products are proven winners. Now with new innovative products and formulas which continue to be advanced, tested and produced along with a commitment to education and the advancement of hairdressers, this is a win-win situation; second to none! I’m really excited to be a part of it!” - Scott Emery

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An educator by degree, Scott believes in supporting hairdressers through clear, concise technical training. If hairdressers can fully utilize each product, they’ll be able to provide clients with the transformative experiences they expect.

As the show continued, there were no shortage of surprises, as Chiara Fusaro - Itely Hairfashion’s Chief Marketing Officer took the stage to introduce some news about a secret product.

Products make a difference and Global Growth starts in individual salons. But it is also propelled by a company’s culture. ITELY Hairfashion is a culture of color.

With some hesitation, Francesco took a little bit of convincing from ITELY’s C.M.O., but Chiara was able to convince him that it was time to share the news about ITELY’s latest product line:

Oh My Blonde! Oh My Blonde! Is a bleach and tone system filled up with a lot of innovation: the most important one is the &-PLEX BOND REPAIR, which provides exceptional lifting action for any situation, minimizing breakage, improving elasticity and adding shine and condition. The presentation was made with an amazing introductory video! Oh My Blonde! will be available in early 2019 exclusively from ITELY Hairfashion. With all the excitement and enthusiasm around new innovative products and a chance to meet new colleagues, the artists were able to show their work and inspire those in attendance, and for one afternoon in New York, we experienced exactly why Italian Hair Art is one of the most amazing things we can share with one another.

This is the future of Beauty in the World. This is ITELY Hairfashion.

www.itelyhairfashion.it – www.revivre.it – www.patriciami.it – www.revipharma.it

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VIVANESS 2019 EXPONENTIAL GROWTH OF NATURAL AND ORGANIC COSMETICS Natural cosmetics is a specific area that has been experiencing exponential growth especially in Germany, France and Italy

The drive for increasing sales in the natural and organic beauty market continues to be based on the widespread growing trend of health and wellness lifestyles, and the desire for more skin-friendly care. Every year Nuremberg becomes an important meeting point for operators of this specific sector and offers an inspiring appointment with VIVANESS where innovation, high quality and healthy products lie at the heart of the exhibition. The sector will come together in all of its diversity at the next VIVANESS, International Trade Fair for Natural and Organic Personal Care, from 13 to 16 February 2019 in Nuremberg. In 2017, the sector achieved global sales of US$ 10.2 billion, a growth of more than 6 percent compared to the previous year. At around US$ 4.9 billion, North America is the largest market for organic and natural cosmetics, followed by Europe at about US$ 4.1 billion.

The European leader is Germany, with sales of around 1.2 billion euros. France and Italy are second and third.

The German Market Will Continue To Occupy The Number One Position In Europe The dynamics of demand and the importance of product diversity for the overall market are reflected in a natural and organic cosmetics market share of almost 9 percent and in the fact that over the past year alone, some 800,000 new consumers opted for natural and organic cosmetics.

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French Natural Cosmetics Market Is The Second Largest In Europe An estimated turnover of 500 million euros, a growth of around 10 percent and a market share of about 4.5 percent put France second after Germany in the organic and natural cosmetics sector. The fast growing demand is accompanied by an increase in product diversity and the availability of organic specialist trade via traditional sales channels. Specifically, consumers are looking for well-tolerated products that are paraben-free and contain a high percentage of natural ingredients.


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The Italian Market For Natural Beauty Shows Impressive Growth In Italy, of the over 3,700 cosmetics products on the market in 2017, half were in the “green cosmetics” category and sold in herbalist shops. However, many consumers remain confused over what constitutes a natural beauty product and the distinction between natural and organic is not as clear cut as it is in Germany or France. That’s why organic certification for cosmetics is considered to be very important.

Green Beauty Versus Greenwashing VIVANESS offers the special show Breeze with selected newcomers and indie brands, the “Innovation made in Germany” pavilion, and the Novelty Stand. The International exhibition is renowned for its exacting approval criteria, its international focus

ISO Creates Global Guidelines Legislative developments built around consumer-safety along with sustainability are the key trends in the European cosmetic industry. The role of certified natural and organic cosmetics differs from country to country- in Germany, France and Italy certification has great significance. Therefore, the international organization ISO, in collaboration with the cosmetics industry, has established a guideline (ISO 16128) that uniformly regulates natural ingredient content.

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and its clear dissociation from greenwashing, a malpractice that negatively impacts authentic producers and can discourage and undermine consumer confidence in the sector. VIVANESS – held in conjunction with BIOFACH, World’s Leading Trade Fair for Organic Food – provides genuine guidance for industry and trade.


AMMONIA FREE NO ADDED PPD & RESORCINE ECO FRIENDLY VEGAN FRIENDLY

NATURAL & BIO INGREDIENTS

Want to color and restructure hair in a single action? Now you can with MC2!

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events

UP BY WABEL FOR A CHANGING WORLD IN BEAUTY Two days in June 2019 (28th-29th) for disruptive and upcoming beauty brands to meet the buyers at the Carrousel du Louvre in Paris

The world is changing in all its facets and in the beauty sector that means that the consumer is looking for a healthier world, one that is more transparent and more respectful of the environment and the workplace. The transition is happening now and consumer habits are evolving considerably: clean label, organic, vegan, DIY, fair trade and eco-friendly are key words that consumers are looking for. Innovative entrepreneurs as well as classic brands and major companies have understood these changes that are taking place and are actively striving to meet and anticipate ever-growing consumer demands. Distributors are also adapting to this new paradigm, eager to identify the latest trends and products to satisfy the demands of the new conscientious consumer. UP by Wabel is the ideal venue where brands can present themselves to future clients: importers and distributors, food service companies, retailers, specialized stores, concept stores and influencers from all over the world.

This is thanks to Wabel’s three axes of expertise; it identifies and understands the best suppliers and the most qualified buyers; it creates long-term partnerships through its match-making services and one-to-one Smart Meetings and it connects its clients all year round through its online platform. Commitments to health, wellness and sustainability are required for the exhibiting brands, which are approved by a dedicated Selection Committee, to ensure that the entire UP by Wabel community shares these values. The criteria for selection comprise smarter production, smarter delivery, smarter packaging, smarter digitally, all natural, green formulation, safety, transparency and traceability in ingredients, cruelty-free, fair trade and ethical trading, and employee engagement and well-being. UP by Wabel is the meeting point between supply and demand for these new consumer trends, matching only the most qualified suppliers and distributors through its targeted and private One-to-One Smart Meetings.

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These meetings of 15 minutes between buyers and selected suppliers are organized thanks to the “Tango Matching Engine” and the Wabel team of experts. It is also possible to join the Wabel Business Club and become a “Wabel Verified Supplier” on wabel.com, becoming visible to more than 2,000 purchasing groups. This boosts sales by presenting the company and showcasing products to buyers from all over the world thanks to the online profile, being in direct contact with forthcoming clients, receiving new leads 365 days per year and submitting the brand’s latest innovations. The expected attendees at UP by Wabel in June 2019 at the Carrousel du Louvre in the heart of Paris are major retailers, independent and specialized and concept stores, distributors and agents, business angels, influencers and bloggers and representatives from the media.


DISRUPTIVE UPCOMING BRANDS HEALTH WELLNESS SUSTAINABILITY

UP by WABEL is the only event dedicated to disruptive upcoming brands with a special focus on HEALTH, WELLNESS AND SUSTAINABILITY.

More info on upbywabel.com 39 www.exportmagazine.net


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INEBRYA LAUNCHES BLACK PEPPER Inebrya launches its first 100% VEGAN cosmetic line, specifically designed to protect hair from thermal stress before, during and after styling

Black Pepper is the new range of products, with a formula containing certified organic Black Pepper and up to 98% natural ingredients. In recent years, we have witnessed a real boom in the number of vegan consumers in Italy, leading to a huge increase in demand on the market for a wide range of products, from foodstuffs, clothing and cosmetics. Based on this analysis, the Research and Development laboratories of Inebrya have come up with Black Pepper, the thermal protective line of products to meet the needs of customers who want to protect their hair with the security of a product that meets the high standard of naturalness and is aligned with a completely vegan philosophy. Hair straighteners, hair dryers and other heated instruments are used by hairdressers every day to tame women’s hair. Heat, however, tends to damage hair, causing split ends and making it fragile and brittle. With its formula based on extract of certified organic

Black Pepper, the new BLACK PEPPER line can help to protect and strengthen hair that is stressed by the frequent use of heated instruments and tends to split. At the same time, it makes straightening hair easier and faster and maintains curls for perfect, lasting results, in total safety, restoring the hair’s natural good health and vitality. A top product with an exclusive formula is Iron Mask, a no-rinse mask that protects and repairs hair at the same time, straightening it in total safety and without the need to let the product rest. Its concentrated formula does not make hair heavy and is applied on damp hair after washing, on lengths and ends, which is then combed and dried lightly before using a hair straightener. The mask has a characteristic and pleasant fragrance that leaves the hair with a spicy touch and a soft texture with a characteristic dark grey hue. Its colour should not mislead those with lighter hair because Iron Mask is also suitable for blonde hair, or hair that has been pre-lightened and highlighted. The line is completed by Iron Shampoo, which strengthens and hydrates, cleanses, nourishes and tames hair, and Iron Spray, which strengthens hair by creating a thermo-protective film that restores and conditions hair, giving it body and shine. Its silicon-free formula makes it suitable for those who use a straightener even on a daily basis. It holds hair in place and makes straightening and styling easier assuring a longer-lasting result, and at the same time helps to prevent split ends. All Black Pepper products are made with cutting-edge technology thanks to the mix of active ingredients of natural origin with strengthening and restructuring properties, and a system

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of thermo-protective polymers. Among the natural active ingredients contained in the formula in a percentage up to 98%, the extract of Organic certified Black Pepper is undoubtedly the highlight, from which the line of products gets its name. Thanks to its strengthening and antioxidant properties, it revitalises hair leaving it healthy, strong and shiny. The complex of vegetable amino acids, Phytocomplex, with its restructuring and regenerating properties, gives hair body and makes it easy to comb. To guarantee the thermo-protective action that disciplines and conditions hair, the Black Pepper line has also been enriched with an advanced system based on cationic polymers, the Heat Guard System, which makes hair shiny, silk and soft to the touch.

For the market launch of the product line, in addition to the Iron Kit, a practical trial pack is available, as well as the Inebrya Wet&Dry straightener, specially selected as an hair stylist’s ally together with the new Black Pepper line.


INTERNATIONAL EVENTS IN COSMETICS & PROFESSIONAL BEAUTY SECTIONS BUSINESS MEETINGS ASIA:

A MATCHMAKING PLATFORM FOR INTERNATIONAL BRANDS TO MEET THE MASTER IMPORTERS AND RETAILERS FROM CHINA AND OTHER ASIAN COUNTRIES.

CHINA COSMETICS RETAIL SUMMIT:

PROVIDING THE INSIGHTS TO HELP COSMETICS STORES LOOK GET AND KEEP THE HIGH-VALUE CONSUMERS THROUGH NEW MARKETING STRATEGY

N5 HALL – FASHION DISTRICT:

AN IN-DEPTH INTERPRETATION OF INTERNATIONAL FASHION BEAUTY AND PREMIUM PERFUME

INTERNATIONAL COSMETIC DERMATOLOGY FORUM:

AN INTERACTIVE PLATFORM FOR HIGH-END BRANDS, PROFESSIONAL ORGANIZATIONS AND INDUSTRY EXPERTS SHARING THE LATEST MEDICAL AESTHETICS AND ANTI-AGING CONCEPTS AND KNOWLEDGE.

SPA AND MEDICAL AESTHETICS COOPERATION SUMMIT:

PROVIDING THE INSIGHTS OF COMBINATION OF SPA AND MEDICAL AESTHETICS ORGANIZATIONS.

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events

China Beauty Expo the Hub of Beauty in Asia China Beauty Expo introduces its “innovation and fashion” theme to connect international cosmetic players across each segment of the industry. CBE provides a unique branding and trading platform for international companies that are developing business in Asia and building a foothold in China

China Beauty Expo (CBE), Asia’s largest beauty trade show, will celebrate its 24th anniversary at the Shanghai New International Expo Center from May 20-22, 2019. CBE 2019 will bring together 500,000 trade visitors from 85 countries and regions and coming from all channels, including department stores, shopping malls, supermarkets, specialty chain stores, beauty salons, nail salons, SPAs, hair salons, plastic surgery hospitals and e-commerce outlets. Why Shanghai As the China’s largest economic center and trading port, Shanghai is a city with modern features and Chinese traditional culture. Pop-up shops of fashion top brands, leading shopping malls, runways, fashion week, art festivals make Shanghai become a trendy city where more home and abroad young generations, celebrities, designers and elites in fashion industries gather.

CBE chooses Shanghai as the foothold is because the organizer wants to offer all exhibitors and visitors a business platform as well as a ultra-fashion experience. For you, the three-day beauty show is not only a commercial event but also a chance to feel the city in a fashion and science way.

Policy Release – Promoting the Imported Goods From July 1 this year, the State Council executive meeting decided to further reduce the import tariffs on consumer goods. Among them, the average import tariff rate on detergent products and cosmetic products such as skin care, hair products decrease from 8.4% to 2.9%. Unprecedented tax reduction is undoubtedly promoting imported cosmetics.

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Demands of Young Generations are Rapidly Upgrading Today we will focus on the generation of post 90s aging between 19 to 28 who account for 31% of the whole population. The post 90s have grown as the major shopping group with enormous potential in China’s marketplace. The 1990s are born in an era of China’s rapid growth and booming of the internet, so they have different shopping habits compared with the elders. They want to be unique, trend to like novel things and have a different taste for fashion. From the perspective of products, the young consumers not only have demand for the quality of products, but also begin to pay more attention to the packaging, design of the products as well as the storytelling behind it. Some cute and cool elements which embody their character and style become the key purchase driver for them. In a word, they pay attention to the products rather than a brand name.


events

New Outdoor Pavilions Add China Beauty Expo 2019 Capacity To meet rising exhibitor demand, CBE is working to add 8 semi-permanent outdoor pavilions in the central area of the Shanghai New International Expo Centre. These additional halls will host the Fashionable & Innovative Packaging Hall, Premium Personal Care Hall, Make-up Art Hall, Cross-border E-commerce Hall, International Premium Beauty Hall, Global Sourcing Hall and Advanced Science & Innovation Hall. CBE will bring together world-class designers to create a distinct center for “Fashion and Innovation” beauty in this new exhibition space.

90% of the Booths for China Beauty Expo 2019 Have Been Sold With 1,000+ Exhibitors on the Waiting List China Beauty Expo 2018 featured 13,000 international standard booths – a year-on-year increase of more than 14.7%. The show has steadily added and expanded new, popular halls such as the W2 Cosmetics Hall and W4/W5 Packaging Materials Hall. The rapid expansion of CBE has driven strong growth across all 17 of its halls. Now, less than two months after the close of China Beauty Expo 2018, CBE has already announced that booth space for China Beauty Expo 2019 will soon be sold out.

Business Meetings Asia – 100+ Asian importers such as Sogo Indonesia, Seibu Japan, MEDiCARE Vietnam, Ltd., SPA, Retailers from Singapore and China’s local top leading importers including agents of Taobao will be the buyers of the one-to-one matchmaking event. This event aims to provide all the overseas cosmetics brands who want to enter into China or Asian Market an efficient and targeted business platform.

Business & Conference Provider TMall and Taobao Global Event According to data from the General Administration of Customs of China, the scale of cross-border e-commerce transactions in China for the whole year of 2017 was 4.7 trillion yuan, a year-onyear increase of 77.1%. Since 2016, with the further development of international e-commerce, cosmetics have become the largest category of imported goods. From the CBE data, in recent years, the international brands participating in the exhibition have grown rapidly. TMall and Taobao Global are planning to exhibit and host the relevant events in the Cross-border E-commerce Hall at CBE 2019.

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SAVE THE DATE: China Beauty Expo 2019, 20-22 May 2019 More information about China’s beauty market and China Beauty Expo, please visit www.chinabeautyexpo.com or contact Ms. Olivia LIU, Olivia.liu@informa.com


The largest international trade fair for beauty products, hair, fragrances and wellbeing in the Middle East

15 – 17 April, 2019 Dubai International Convention and Exhibition Centre, UAE

Secure your space now! www.beautyworldME.com Tel: +971 4 389 45 00 beautyworld@uae.messefrankfurt.com 46 www.exportmagazine.net


THE INTERNATIONAL COSMETICS SUPPLY CHAIN SUMMIT:

CONNECTING COSMETIC PURCHASERS AND PRODUCT DEVELOPERS WITH GLOBAL HIGH-END GROUPS AND LOCAL TRENDY SUPPLIERS SUCH AS DUPONT (USA), INTERCOS (IT), FIABILA (FR), ETC TO SHARE LATEST INNOVATIONS AND EMERGING FASHION TRENDS

ADVANCED SCIENCE AND INNOVATION FORUM:

A CENTER FOR SCIENTIFIC EXCHANGE WITHIN CHINA’S FAST-GROWING BEAUTY INDUSTRY WITH THE PARTNERSHIP WITH IFSCC

HALL N4 – PREMIUM PACKAGING:

COVERING FIVE MAJOR INDUSTRY SEGMENTS, INCLUDING PREMIUM PACKAGING AND COLORS, CREATIVITY DESIGN TRENDS, AND THE FUTURE FACTORY. DOZENS OF LEADING INTERNATIONAL ARTISTS JOINED THIS EVENT, BRINGING IMPROVEMENTS AND SOLUTIONS TO NUMEROUS BRANDS.

HALL N6 – ADVANCED SCIENCE & INNOVATION HALL:

SHARING THE LATEST INTELLIGENCE ON BEAUTY INGREDIENTS WITH LEADING SUPPLIERS SUCH AS SYMRISE, DSM, ASHLAND, GREENTECH, AND MERCK

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PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS PRODUCTS APPLIANCES FOR ESTHETICIANS APPLIANCES PRODUCTS APPLIANCES FOR ESTHETICIANS FOR PRODUCTS APPLIANCES FOR ESTHETICIANS ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS PRODUCTS APPLIANCES FOR ESTHETICIANS 49 www.exportmagazine.net


PRESENTS

JUNE 11 - 14 2019. SHANGHAI —

BEAUTY GET PRE-SCHEDULED PRIVATE BUSINESS MEETINGS WITH KEY CHINESE RETAILERS, SPECIALIZED BEAUTY STORES & IMPORTERS WABEL saves you years of commercial approach and huge investments by booking you the right business meetings with matching purchasing groups.

To get more information: meetings@wabel.com / call: +33 1 78 09 52 46

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BYOTEA VITACITY C+ Environmentally friendly professional products

Byotea is a skincare brand that meets the increasing demands for environmentally friendly professional products with the new line VitaCity C+. Byotea has launched its skin revitalising programme that combats stress and causes skin to lose its shine. As everyone knows, during cold weather, skin needs an extra supply of vitamin E, and if it is taken in foods with a high vitamin content and dietary supplements, if should not be forgotten that cosmetics can help greatly, especially if factors associated with pollution, particulate matter, smoke, radiations and a frenetic and stressful lifestyle are added to environmental problems. Byotea is always willing to offer professional solutions to anyone looking for a real re-constituent for skin to combat stress and the loss of shine: for this reason it has introduced the new VitaCity C+ line of products based on pure Vitamin C. As everyone knows, the face and neck are the areas most exposed to constant external aggression, and the signs of this are easily recognisable: fragile areas of skin, eye bags, more pronounced wrinkles, loss of tone and vigour and dull-looking skin. These are the alarm signals that encourage women to look for the ideal product to restore radiant, shiny skin that can withstand pollution and stress. Thanks to the research carried out by its Research and Development Laboratories, the brand from Padua, Byotea, has devices a specific line of products formulated with Vitamin C,

which is considered by all experts as the most effective anti-oxidant against free radicals, the extract of Tomato is used to create an important barrier against pollution and Solar Filters that protect skin from UVA and UVB rays. Accurately selected active ingredients revitalise the skin layer, strengthen the skin barrier and regenerate the skin, and make VitaCity C+ an ally of all city women who pay attention to the aggressive agents on the skin of their face and neck. The core product in the line is Vitamina C Pura Rivitalizzante, 6 vials containing 5 ml that revitalise the skin thanks the instant activation of the pure vitamin C powder, which has lightening properties and combats the dull colouring of skin due to stress, pollution and ageing. By applying the product, signs of fatigue are reduced and the skin looks more even. The regenerating action of the product is boosted by the Maschera Viso Rivitalizzante Uniformante (15 ml x 6 pcs.), which can be applied easily and restores a fresh, vital look to skin making it more compact and moisturised from the very first applications. Ideal for dull-looking skin, it reveals a visibly more radiant skin tone.

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Specifically designed for the eye contour area is the Gel Contorno Occhi Drenante e Idratante (30 ml), a product that effectively reduces signs of fatigue and smaller wrinkles. From the very first applications if reduces puffiness below the eyes and reduces eye bags, to give you a fresher, more luminous and radiant gaze. To conclude the regenerating beauty routine, Byotea proposes the Siero Viso Rivitalizzante (30 ml) and the Crema Viso Rivitalizzante (50 ml).

The first helps to reduce wrinkles, restoring the skins freshness and vitality and making it more compact, while the second combines the revitalising action, protection the skin from the UVA and UVB rays thanks to SPF 15. With the aim of offering a practical and compact “package�, in its SOS Stress Remedy pack, Byotea has included the essential products for an anti-pollution facial and neck treatment in 2 weeks. The kit contains a revitalising serum with vitamin C (30 ml), 2 revitalising and skin smoothing lotions (5 ml) and 2 revitalising and skin smoothing face masks with vitamin C (15 ml).


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RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, RAWPACKAGING, MATERIALS, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS,PACKAGING, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, MACHINERY PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY RAW MATERIALS, PACKAGING, MACHINERY 57 www.exportmagazine.net


ESLABONDEXX.COM

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//STYLING UNCOMPROMISING CREATIVITY & PROTECTION The essence of Eslabondexx is “trend-tech”, a contemporary lifestyle in which the research of the most creative design, fashion and art trends coexists with the most avant-garde cosmetic technologies: this is the concept behind ESLABONDEXX PROTECTIVE STYLING, products dedicated to the creation of unique looks, but that do not leave aside longevity and health of the hair.

THANKS TO THE PATENTED NIO-PROTECT TECHNOLOGY AND A MIX OF FUNCTIONAL INGREDIENTS, THE ESLABONDEXX STYLING IS FUN, BUT PROTECTIVE!

COSMOPROF WORLDWIDE BOLOGNA 15 TH -18 TH MARCH

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We fulfill Hair & Skin dreams bringing your brand to life

With over 30 years of expertise in hair color and care, we connect our clients with their dreams, creating beloved and successful hair and skin care brands thanks to pioneering product

concepts,

formulas,

design

and

full-service

partnerships. We are the partners of more than 120 brands living in 90 countries all over the world and we offer a wealth of 1000 formulas Made in Italy. We distribute 4 own brands both in the professional market and retail: Nouvelle, Silky, Eslabondexx and Guudcure. hsacosmetics.com

•

shop.hsacosmetics.com

COSMOPROF WORLDWIDE Bologna 15TH- 18TH March ¡ COSMOPACK Bologna 14th-17th March

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Beauty where the continents meet!

20-22 June 2019

Follow us

/beautyeurasia

/beauty_eurasia

/beautyeurasia

/beautyeurasia.com/Linkedin Organiser

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italian company at the exclusive service of wellbeing and beauty professionals.

tel. +39-051/776010 - +39-051/776397 - commerciale@incocosmetici.com

In fact, sInce Inco was founded In 1971, it has been working

for hair stylists and beauticians, creating specific products that meet their high expectations, meticulously formulated by expert technicians using cutting edge technologies capable of ensuring efficient solutions.

specific professional lines, versatile and synergic tools are made with the products from which different solutions can be chosen for each individual cosmetic need which depends on the state of the skin, the hair, the technical objective to reach and one’s own creativity. the formulas are dermatologically safe and scientifically effective, of a high quality, with no preservatives, colourings or unnecessary additives.

inco’s vision is to be the ideal professional partner, capable of supporting the ideals of the hair stylist and beautician as entrepreneurs able to manage the elements of success in their own businesses aiming towards diversification by offering specific personalized products and treatments depending on the desires and expectations of each client, distinguishing themselves from competitors in the same market.

creating products for inco means doing so in an eco-friendly system with a low environmental impact, making it self-sufficient in terms of energy consumptions, putting the “health” of professional users and consumers in the fore together with the ability to meet wellness and beauty needs.

taking on new challenges and new projects has been, over the years, the boost to constantly and continuously upgrade the capacity and performance of our company and to depend on its own highly experienced and capable r&d division. a high level quality system, shared also by other leading national and international companies in the cosmetic, pharmaceutical (medical devices) and medical-surgical aid sectors. this extremely important diversification has led to stronger and hugely important production-collaboration relations which, in numerous cases, date back many decades, also making it possible to place significant technical performance Knowhow at the disposal of the professional market.

certified quality by bodies who, inspection after inspection, guarantee and safeguard the objective quality of production processes and management systems throughout every phase of our work.

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See you in

Los Angeles 2019 February 27|28

Shanghai Barker Hangar

Seoul 2019 April 10|11

Shanghai Exhibition Center

Paris 2019 April 15|16

Conrad Hotel

2019 June 20|21

New York Carrousel du Louvre

ONLY & UNIQUE the

2019 September 11|12 Center 415

BtoB MAKE-UP

EVENT AT YOUR DOORSTEP

makeup-in.com

@MakeUpinWorld MakeUp in

@MakeUpinWorld

@MakeUpInWorld

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@makeupin_world @makeupin_world

in

@MakeUp in


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Benefits of Private-Label Branding in Haircare It’s not unusual to walk into a retailer and see private-label products offered as an alternative to big-name brands. The benefits are: more control over products and cost reductions. Cosm.o provides its consumers with a multitude of benefits. True to Cosm.o’s dedication to ensuring providers have a voice in decision-making across all facets of our work together in the haircare supply chain, we engage hair stylists throughout the decision-making process, giving them an authentic say in the product choices being made to ease the transition to private-label products. In general, because we, as haircare providers, can source directly from the factory rather than a third-party vendor, we can secure products of equal or higher quality at a lower cost than name brands by switching to a private label. This equates to better prices and removes steps and waste from the supply chain between manufacturers and end users. Consequently, a private-label product program provides more options for hair stylists, who are typically more

concerned with product quality than brand name. In Cosm.o’s experience, many hairdressers are enthusiastic about private-label products because they provide a very high level of quality. Cosm.o is able to assure the highest standard in private-label products with its in-house team dedicated solely to quality control. Establishing direct relationships with original manufacturers provides us with the ability to perform on-site quality audits at both domestic and international manufacturing facilities. These quality audits help ensure each product meets or exceeds the established GMP regulations of production. Our Services: 1) FORMULATION Cosm.o offers you innovative formulation solutions for almost all your needs and market trends. Our formulation services include: • market trend spotting • consulting about natural ingredients • certification (GMP, ISO 9001:2015….) • formulations tailor made to clients’ needs • comprehensive product testing

(Stability, Preservation, Compatibility) • regulatory documentation. 2) QUALITY Cosm.o complies with the highest industry quality standards such as ISO 22716 (GMP) enabling us to provide traceability of our products and compliance with regulatory norms. At any level of the production process we perform rigorous quality assurance as: • physical and chemical analysis (density, pH, viscosity) • sensorial analysis • microbiological analysis. 3) BULK PRODUCTION Cosm.o production facility is organized in an effective shop floor management system, which allows us to be highly flexible, to adapt to specific needs and produce low volume batches. 4) PACKAGING AND FILLING Besides bulk production we also offer full service solutions, making products ready to market. This includes complete packaging and filling services, adjusted to a wide variety of different packaging needs and procedures.

Cosm.o is a dynamic Italian company, founded in the 1990s near Brescia, in the heart of the Polo Tecnologico Cosmetico of the Lombardy region. Cosm.o with its 45000 sq.m. of covered surface area, not only carries out research and production for third parties, but can also be the Main Contractor of the Customer: from the development and customization of the formulas to the coordination and supervision of all activities, up to the finished product and after-sales assistance.

COSM.0 srl Via BRAGUTI S\N PRALBOINO (BS) 25020

+39 030.9176360

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cosmo@cosmobs.it

www.cosmohairproduct.it


# W E A R E PA R LU X

THE NEW PROFESSIONAL EXPERIENCE

Professional K-ADVANCE PLUS® motor Duration: 3000 hours - Air flow rate: 84 m3/h Ideal power 2.250 Watt “Air Ionizer Tech” technology “HFS - Hair Free System” device “Anti-warming” front body Ver y light and ergonomic Available in eight trendy colors 67 www.exportmagazine.net

PA R LU X . I T


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Quality hair dryers in Jeddah Once again, the wide range of Parlux products caught great attention and interest at the Beauty World Saudi Arabia, which took place in Jeddah last 14th-15th-16th October. The well-known Italian brand which has been distributing in Saudi Arabia for many years, is a very appreciated and sought-after brand by female professionals. In that country in fact, only female hairdressers can take care of other women hairstyles. The Parlux professional hair dryers represent for them too, the best tools on the market to be able to obtain very quick dryings and perfect hair styles. The interest towards the different Parlux models on show at the Nazih group booth (Parlux distributor

In Madrid, at the SALON LOOK trade exibition great satisfaction for the PARLUX hairdryers

for the Saudi Arabia) confirms all that. Specially built motors, assuring lightweight and power, ergonomic design and inner devices as that which emits negative ions, high quality production materials are some of the main features that mark any Parlux product. On the market for over 40 years, they result to be the preferred ones by hairdressers all over the world, Saudi Arabian ones included.

Cosmoprof Asia: 2018: The new Parlux ALYON® conquers the Asia Pacific markets The reference trade show for the cosmetics, beauty salons, spa, perfurmery and hair industries in the Eastern and Pacific areas, is doubtless, Cosmoprof Asia. Its 23rd edition took place at the Hong Kong Convention & Exibition Centre last Nov. 14th-16th. According to the organizers, this was a record edition which registered about 85 thousand visitors and more than 3000 exibitors coming from 53 different countries. A real successful one, both for visitors, looking for the newest products and services, both for exhibitors who could present their products and get in contact with real specialized professionals working in those world areas. Parlux, Italian quality brand in the hairstyling accessory industry, always attends this “must to be” event; this year the big Parlux booth organized by Renovo Essentials, distributor for China and Hong Kong was mainly featured by the presentation of the new Parlux ALYON® hair dryer.

An innovative, ultra professional, very powerful hair dryer, (2250 Watt) lightweight and long-life (up to 3000 hours - thanks to the new K-ADVANCE Plus® motor) and by two inner technological devices which make it a unique tool: the HFS system Hair Free system – patent pending) which catches and keeps the hair while operating – the hair dryer is therefore much more efficient and clean and the Air Ionizer Tech system which emits negative ions and makes you obtain very quick dryings with bright, soft hair. The technical features of the Parlux hair dryers are especially appreciated by the Asian hairstylists; with them they can satisfy any hair drying and styling need even on very difficult hair...

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Salon Look, the most important Spanish event in the Hair & Beauty industry, took place in Madrid on “27th, 28th, 29th September and registered the attendance of more than 300 exibitors and 1200 national and international brands. Educational courses for hairdressers and beauticians, hair fashion shows, live demonstrations on the most advanced techniques to be able to always present quality products and services to customers, feature this important event. However, professionals in the industry visiting these exhibitions, are looking for new products which may improve their own jobs and working methods. All visitors visiting the Parlux booth by the Messrs. Fama Fabrè company, distributor for Spain, weren’t disappointed. The new Parlux ALYON® in its various colourful versions and the Parlux ARDENT® hair dryer represent the best products on the market enabling hairdressers to make their everyday job easier and simpler. The first one is a power and lightweight concentrate thanks to a new K-Advance®Plus motor and presents two very new indispensable devices: the HFS (Hair Free System – patent pending) which catches and collect the hair for a cleaner and more efficient tool, the second, the Air Ionizer Tech emits negative ions to obtain beautiful, shine and soft hair. Parlux ARDENT® is a specific hair dryer devoted to the men hair and beard treatments and therefore is mainly be used by barber shops. It mounts a properly built AC motor lasting over 2000 hours which permits a perfect use at different speeds and no static electricity; ideal features for any grooming service.


compan y

The Parlux hairdryers at ON HAIR show 2018 On HAIR 2018, the Bologna’s appointment confirmed to be an additional, expected and appreciated Italian event, always very crowded with hairdressers. On Nov. 25th- 26th in Bologna, two busy days on discovering the latest hair fashion trends and the related techniques, learning some tricks to be able to satisfy one’s own customers and following the live shows of the most important hair stylists and above all, looking up brand new products/services to be used in one’s own hair salon. Among them, the main tool which is mainly used by hairdressers, every day, for long time : the hair dryer; which, for the above mentioned reasons, must to be high quality, professional and very technological. Just as those Parlux has been creating, experimenting, producing for over 40 years to the hairdressers’ service. With this spirit, Parlux successfully attended at the 2018 edition of ON HAIR, Bologna. Their booth, very lively and colourful as the various colourful versions of their latest hair dryer Parlux ALYON® caught the attention of visitors who could be able to test this

model on place, verifying its power, lightweight and quick drying possibility. New technological devices feature this model: the innovative K-ADVANCE Plus® motor, the Air Ionizer Tech system (a device which emits negative ions to obtain bright, soft, glossy hair) and the new HFS (Hair Free System – patent pending) which catches and keeps the hair leaving the hair dryer cleaner and efficient for long time. The Parlux products represent the best choice for the hair professionals which always require reliability, safety and durability for any tool they are using every day.

PARLUX ALYON® - A SUCCESSFUL HAIRDRYER AT SALON INTERNATIONAL LONDON Every year, Salon International takes place in London, and represents an unmissable appointment for hairstylists, world-renowned stylistic groups, trainers and teachers, producers and distributors of the hairstyling industry Those who love “the hair world” and most of all sector operators consider it necessary to be always updated and informed about the trendiest hairstyle and new products - a pleasant need as well as a tradition for professional growth. Here some of the comments heard from the 13th to 15th of October during Salon International at Parlux stand, in the Hair Tools area (Parlux distributor in Great Britain), where Parlux ALYON® was officially launched

in Great Britain. “This is an extraordinary hairdryer” said Sally, owner of a hair salon in Bournemouth. “it is extremely powerful, light and ergonomic. We’ve

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PARLUX ALYON®, excellence hair dryers for the Portoguese professionals and not only! As usual, the Parlux distributor for Portugal, Ricki Parodi, organized a large exibition area where the new 2018 Parlux ALYON® was the absolute protagonist! Hairdressers and professionals were impressed by the extraordinary power (2250 Watt) of this model thanks to the K-ADVANCE Plus® innovative motor and by its extreme lightweight; it is also a long-lasting tool; its operating time in fact, is here improved up to 3000 hours. Two new technical improvements feature this model: the HFS system (Hair (Hair Free System – patent pending), an internal device which catches and collects the hair for a cleaner, more efficient tool and the Air Ionizer Tech, a negative ions device which allows for soft and bright hair.

been using it for many years now, and in my salon we use only Parlux hairdryers. I’ve tried this new model and I find it further more interesting”. John, would-be hair stylist from Liverpool, stated: “the HFS system of this dryer is a brand new innovation in the sector. I’ve never seen such a device able to hold hair in any hairdryer…. Wonderful idea! In this way, the dryer is much cleaner and lasts longer!” “faster blow-drying and soft, shiny hair is a dream that comes true with ALYON® by Parlux. This hairdryer features the Air Ionizer Tech, an inner device emitting negative ions” stated Elisabeth, a hairstylist from a big hair salon in Edinburgh. All these clear and simple comments prove that Parlux technical features are highly appreciated by professional hairdressers during their daily job.


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Nazih The Game-Changer Nazih, the game-changer, amalgamates concepts, technology and trends in the beauty industry, to give each customer an entirely new bespoke beauty concepts and bespoke beauty products. The millennial and the Gen Z are the target groups of our bespoke concepts and bespoke beauty products.

T

NAZIH HAMAD Founder & Managing Director

his is the game-changer, of addressing the customer demands of bespoke concepts and products, by precisely choosing the concepts and products, to fit to their specific and exact specifications, and formulate them through intricate logic, and deliver their demands to the individual customers› doors with a recurring, subscription-based (bespoke-model) model of marketing, all through apps and done remotely. The enablers of the new bespoke model need robust technology, highly trained and qualified

This new concept was developed by us, to address the new buying behaviors of millennial and generation Z, who both are highly tech savvy and app aficionados, and it is quite only natural that we have customized the beauty concept and make them bespoke for each individual. For this, our marketing channels have been modernized to incorporate the customer requests and related information, and analyze the requirements sensibly and recommend bespoke expert solutions remotely. 74 www.exportmagazine.net

professionals and open system model of supply chain management, based on ethical and socially responsible values. Our supply chain adds value at each stage of the processes, and use processes as the opportunity for satisfying the actual needs of customers, rather than providing them with static products, which is outdated and driven by ‘one size fits for all’ mantra. We believe in health, emotions, nutrition, and holistic beauty based on geo-locations for each customer, to formulate bespoke concepts and products for them.


Why Nazih?

STRENGTHS OF NAZIH IN CONVENTIONAL MARKETING

It’s just because everything old is New again! As the pioneer of professional beauty industry in Middle East & North Africa (MENA) region, Nazih is the only active promoter of ‘Mass Sustainability’ in the region through its prolonged efforts, to reduce carbon emissions and support this cause, by providing inputs to suppliers for improving the biodegradability of its products. This role is aptly identified and endorsed by the world’s leaders in professional beauty, which makes Nazih as the largest and the most sought after marketer of beauty products in the Arab world and MENA region.

With the robust supply chain management system, relying on technology and professionals, the company is able to successfully serve the customers and improve their happiness and satisfaction levels, creating the largest satisfied and happy customer group, than any other beauty marketer in the world. Our customer base has more than 100,000 salons and beauty parlours as regular customers, and many more times number of walk-in customers, who are managed through different customer loyalty programs based on customer classification. The millennial and Gen Z are managed only through apps, and provides them the events to experience virtual reality and gather the much needed information, with their knowledge, about their preferences and expectation of beauty. Unlike other companies, we uphold our ethics to the highest level during this information gathering by ensuring that preferences, personals information etc. are collected and used only for the purpose it is intended.

ADDING VALUE AT EACH STAGE OF SUPPLY CHAIN Our infrastructure system is based on sustainable principles and quality models which reduce consumption of fuel and other resources. This ensures that our supply chain is belt on sustainability which is evident from our procurement to the last chain: the customer.

HOW NAZIH CAN? Nazih converses to the millennial and the Gen Z customers through Instagram, Youtube, Snapchat, facebook, twitter etc. to share their thoughts, believes, and expectations. It does not mean that we totally left traditional marketing techniques, tools and theories, which we use for serving and supporting our large base of conventional customers. Our dynamic web portal provides blogs and beauty bloggs that provide virtual reality experience to millennial and the Gen Z, and also conventional customers.

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Involving only supply chain partners who have proven efficiency in operations, thereby reducing cost of operations, and timely transportation of products. Our company confirms the least cost of products, transfer the reduction of cost to our customers (better than other competitors) that can achieve the loyalty and satisfaction of our customers. Our logistics system is enabled with hi-tech tracking process, through which our operations team ensures the delivery of the products as per promise which are moved also with constant monitoring We use our own team of logistics to supply products to customers, for which we use more than 1000 multi-purpose-vehicles (MPVs), which are highly fuel efficient, used for both sales visits and transportation of products. This has resulted in very high reduction of our capital cost for logistics support. This has enabled Nazih to reduce the cost of operations by almost 2%, which has increased our ROA ratio.


Retaining Product Quality at every stage of Supply Chain

What is the next big thing of Beauty in the region? We provide our suppliers with high value market intelligence, about the much needed trends and aspirations of millennial, Gen Z and conventional customers, through our regular interaction and communication with them. Nazih is with customer all along, and what the customer aspire is what is offered by us.

NAZIH PREDICTIONS FOR 2019 AND BEYOND Masks and Patches: It is not about face masks alone, specific masks for chest, arms, hands, cuticles, lips, clever microchannelling patches, 3D-printed eye patches, self-dissolving micro-needle masks (from hyaluronic acid) will be trends. Body treatments similar to face: Need cleanser, serum and acid exfoliators for not just the face but for body too. The antiageing treatments should beautify the largest organ of the body, the skin that is exposed to harsh climate, which make it dry and irritated, for which hydration and rejuvenation are the need of the hour. Skin needs anti-ageing nutrients to protect it against oxidative stress and damage inflicted on it by climatic conditions, especially in this part of the world. Demand for gadgets: To successfully treat anti-ageing, masks, microneedling devices, acne treatment for spots, eye massager etc. will be the future personal care tools, which the millennial and Gen Z are supposed to carry in their holiday bags.

Water weight foundations: No one is now interested in weighty foundations, and customers demand lighter than water foundations and look into complexion matching results for their real skin. Future is for Lifestyle Beauty Brands: Why customer need to step into a shop, if they can choose the same and order it by staying at the comfort of their home, at a lesser price? Of course virtual shopping is not based on experiences, but more often it is the blogs which act as influencers in their decision making. Conventional customers are attracted to shops to compare, test and receive expert advice from technicians on products and its applications. However, the millennial and Gen Z rely on apps to shop beauty products, which make it difficult for marketers to attract them to shops to choose beauty products. Here is the role of ‘lifestyle’ beauty brands. Relate the brands with lifestyle of each individual customer, and as said this is not easy. But this is the reality of beauty industry of tomorrow. International brands are just doing this by equating various themes such as sustainability, biodegradability, use of less water to cleanse like dry shampoo for skin etc.

A NEW DAWN IN THE HORIZON The MEA region has awakened to see the opening up of the huge markets of Saudi Arabia and Iran, and the momentous disowning of cultural taboos, which will boost the beauty market, more than what the predictions about the market in the future. With peace gaining momentum in the Middle East, the market is on a high lift launch pad. Nazih is geared for this surge, and has modernized its infrastructure and modified its marketing arsenals, to stay beside the tech savvy millennial and Gen Z and also our highly loyal conventional customers. With much needed competent professionals in our team, we are prepared. Are You? 76 www.exportmagazine.net

Beauty Industry in the MEA region to surge forward with oil prices crossing 70$ The research conducted by different market researchers around the globe predict that oil prices will continue to rise and cross $100 in the early 2020, which is a good sign for the beauty industry in the MEA region. The MEA region’s contribution to the global cosmetic market is around 3%, and is expected to exceed $ 37 billion by 2020 (Euromonitor). Traditional beauty products in MEA region consists of mainly three groups, Hair, Nail, and Salon products; Fragrances; Cosmetics, Skincare and Personalcare products; and Professional Equipments and Spa.

TRENDS IN BUYER BEHAVIOUR IN THE MEA With the rise in population of millennial and Gen Z, the customers’ demand of bespoke beauty solutions, either concepts or products, are based on individual specifications, more related to lifestyles. With technology aptly supporting them with information on fingertips, the millennial and Gen Z now push international companies to produce products which satisfy their specific needs. The millennial and Gen Z population in this region is now head on with app oriented buying behavior, which is forecasted at a growth of 32% CAGR between 2016 to 2020. International beauty companies therefore, are perform rigorous marketing campaigns, with specialized themes and messages, which are bases on socioeconomic and cultural individuality of the region, through social media in order to win them. But be aware that this group is highly aware of trends and movements in global beauty industry and also the brand image and ethical issues related with individual brands.


PARTNER RESEARCH

ARTEM GIORGIO VEZZOSI s.r.l. Via Contarella, 17 - I-42019 Scandiano (RE) tel. +39-0522-856185 - fax +39-0522-983197 BABYLISS PRO 1737 Route de Saint Bernard F-06227 - B.P. 213 - Vallauris Cedex tel.: +33 (0) 493-643333 - fax +33 (0) 493-648508 info@babylisspro.com BAREX ITALIANA s.n.c. Via Grazia, 11 I-40069 Zola Predosa (BO) tel. +39-051-751554 - fax +39-051-752757 Contact: Mr. C. Bajesi BBCOS s.r.l. Via del Lavoro, 37 - Loc.Cappellazzo I-12060 Cherasco (CN) tel. +39/0172-495277 - fax +39/0172-499566 www.bbcos.it - info@bbcos.it BEAUTY SERVICE Via Romolo Gessi, 14 I-25135 Fraz. S. Eufemia Brescia tel. +39-030-3363045 - fax +39-030-3363812 Contact: Mr. Giannantonio Negretti BECKER-MANICURE e.K. D-42655 Solingen - Friedrich-Wilhelm-str. 18-22 tel. +49/212-223340 - fax + 49:0212-2233421 info@becker-manicure.de - www.becker-manicure.de B e C Natura s.r.l. I-47122 Forlì – Via Monteverdi, 49 Tel. +39/0543-725802 www.bec-natura.com Bottega di Lungavita s.r.l. Via A. Verga, 13 - I-24127 Bergamo www.bottegadilungavita.it - info@bottegadilungavita.it Brelil s.p.a. V.le Europa, 10 - I-26855 Lodi Vecchio Lodi Tel. +39/0371-4611 - fax +39/0371-460331 www.brelil.com - e-mail: brelil@brelil.com CA-MI s.r.l. Via Ugo La Malfa 13 - I-43010 Pilastro (PR) - Italy tel. +39 0521 637133 - 631138 fax +39 0521 639041 export@ca-mi.it - www.ca-mi.eu CERIOTTI s.r.l. Via Moscova 21 - I-20017 Rho (Mi) tel. +39-02-93561413 - fax +39-02-93561646 e.mail: info@ceriotti.it - www.ceriotti.it Colordesign s.r.l. Via Silvio Pellico, 10 - I-25086 Rezzato (BS) tel +39-030-2190568 - fax +39-030-2198771 info@colordesign.bs.it - www.colordesign.bs.it Contact: Mr. G. Mogni - Ms. S. Mogni

DXT!NCT - 52 Zone s.r.l. Corso Inghilterra 12 - I-12084 Mondovì (CN) tel. +39/3459455740 www.dixtinct.com DZD COLOR CHART MANUFACTURING Co, Ltd Unit 2406, South Tower, World Trade Center No. 371-375, Huanshi Dong Road Guangzhou, Guangdong, China Zip Code 510095 Fax +86-20-8760-3991 tel. +86-20-8760-3992 - f+86-20-8760-1568 www.chinadzd.com - dzdh@chinadzd.com ELCHIM s.p.a. Via del Tecchione, 4 - I-20098 San Giuliano Milanese (MI) tel. +39-02-5511144 - fax +39-02-55185141 www.elchim.it - export@elchim.it Contact: Luca Sabbatini ELGON PIDIELLE s.r.l. Via Bergamina, 7 - I-20014 Nerviano (MI) tel. +39-0331-580166 www.elgoncosmetic.it - elgon@elgoncosmetic.it Contact: Mr. Andrea Laudando EMSIBETH s.p.a. Via Giovanni Murari Brà, 35/G - I-37136 Verona tel. +39/045-503044 - fax + 39/045-502773 ESI s.p.a. - Aloedermal Via delle Industrie 1 I- 17012 Albissola Marina (Savona) tel. +39-019-486923/25 - fax +39-019-486923 e-mail: export@esitalia.it www.esitalia.com - www.aloedermal.com ETI s.p.a. Via della Scienza, 49 I-25039 Travagliato (BS) tel. +39-030-6863964 - fax +39-030-6863944 www.eti-italy.com - info@eti-italy.com Contact: Ms. Sara Civitelli Faby Line s.r.l. I-13100 Vercelli - Via Meucci Int. Chatillon tel. +39-0161-215333 - fax +39-0161-250523 FARMAGAN s.p.a. Via Fosso del Canneto 34 - Galazzano 47891 - Rep. di San Marino tel. +378-0549/905852 www.farmagan.com - info@farmagan.com FARMEN INTERNATIONAL COSMETICS DISTRIBUTION Via Leinì, 150 - I-10036 Settimo T.se (TO) tel. +39-011-8023411 (sel. pass.) - fax +39-011-8023447 Contact: Mr. G. Manzetti - Mr. G. Bassignana info@farmenspa.com Figaro - TCHEON FUNG SING Str. Del Cascinotto n. 250 - I-10156 Torino tel. +39 011 2731949 - www.tfssoap.com

CONAIR PRO 1 Cummings Point Road - USA - Stamford CT 06904 tel. 1-203-3519000 - fax 1-203-3519180

FORFEX PRO Münsterstrasse, 100 - D-40476 Düsseldorf - Germany tel. 49 (0) 211-97036-0 - fax 49 (0) 211-97036-49

CONFALONIERI MATITE s.r.l. Via al Piano (Zona Industriale) I-23020 Gordona (SO) tel. +39-0343-42011 - fax +39-0343-42000 Contact: Daniela Battistessa

GAMOX Via A. Toscanini, 86 - I-46043 Castiglione Delle Stiviere (MA) tel. +39-0376-636954 - fax +39-0376-940847 Contact: L. Gatti

Cosm.o s.r.l. Via Braguti - I-25020 Pralboino (BS) tel. +39/030-9176360 - fax +39/030-9547229 commerciale@cosmohairproduct.it Contact: Ferdinando Odorici COSVAL S.p.A. V.le delle Industrie 10/5 - I-20020 Arese (MI) tel. +39/02-93580479 – fax +39/02-93581022 www.cosvality.com CUCCIO NATURALé tel. 661-257-7827 - fax 667-257-5856 www.cuccio.com - starnail@starnail.com CUMBO s.r.l. Via Michelangelo Buonarroti, 10 I-20090 Cesano Boscone (Milano) tel. +39-02-4501581 - fax +39-02-4582623 Contact: Mr. R. Cumbo CTL s.p.a. Via Trento, 69 I-20021 Ospiate di Bollate (MI) tel. +39-02-3834321 - fax +39-02-38343231 info@ctlspa.it - www.ctlspa.it da galeno officine cosmetiche s.r.l. Via Boscofangone, zona industriale ASI I-80035 Nola (NA) tel. +39-081-8210296 - fax +39-081-19735752 giovanni.festa@dagaleno.com Contact: G. Festa D.D.A. s.r.l. - Demeral Via Divisione Acqui, 52 - I-36100 Vicenza tel. +39 0444 349001 ddaestero@demeral.com DEEVA 101 – CENTOUNO COSMETICA s.r.l. I-63074 San Benedetto del Tronto Via Val Tiberina 73 tel. +39/0881-753001 info@centounocosmetica.it - www.deeva101.it Dima Cosmetics s.r.l. Via Annibali 31/L - I-62100 Macerata (MC) tel. +39-0733 280228 - fax +39-0733 285843 www.jeanpaulmyne.com Dott. Solari Cosmetics – Vertigo s.r.l. Via Po, 2 - I-26867 Somaglia (LO) tel. +39/0377-57613 – fax +39/0377-447210 export@dottsolari.com - www.dottsolari.com

GA.MA® Italy s.r.l. Via Sant’Alberto, 1714 - I-40018 San Pietro in Casale (BO) tel: +39-051-6668811 - fax: +39-051-6668822 info@gama.eu - Contact: Mr. L. Facchini GAMMA PIÙ s.r.l. Via Caduti del Lavoro, 22 - I-25046 Cazzago S. Martino (BS) tel. +39-030-7751011 www.gammapiu.it - info@gammapiu.it Contact: W. Sartori GIAMBERTONE s.r.l. Via E. Fermi, 126 - I-00146 Roma tel. +39/06-5591909 - fax +39-06-5590890 daniele.introna@giambertone.it - www.giambertone.it GI-PICCO’S COSMETICS V.le dell’Industria, 43 - I-20037 Paderno Dugnano (MI) tel. +39-02-9106131 - fax +39-02-99041361 Contact: Mr. S. Inguaggiato

INDUPLAST s.p.a. Via Europa, 34 I-24060 Bolgare (BG) tel. +39-0358-354011 - fax +39-0358-354120 www.induplast.it - info@induplast.it Industrie Pagoda s.r.l. Via Spallanzani 24/26 I-24061 Albano Sant’Alessandro (Bg) tel. 035 501116 - fax 035 500894 www.industriepagoda.it - info@industriepagoda.it Contact: Vittoria Condemi In Italy Haircolor s.r.l. Via Gianni Agnelli, 5 I-25086 Rezzato Bs tel +39-030-2793574 - fax +39-030-2793442 info@initalyhaircolor.it - info@initalyhaircolor.com www.initalyhaircolor.com Contact: Mr. G. Mogni - Ms. S. Mogni INTERNATIONAL HAIR KULTURE s.r.l. Sede Operativa: Via Romolo Gessi, 16 - I-25135 Brescia tel. +39-030-2352011 - fax +39-030-3363959 info@internationalhairkulture.com www. internationalhairkulture.com ITALCAPSULA G. Rotta s.r.l. Via Mestre, 9 I-20063 Cernusco Sul Naviglio (MI) tel. +39-02-92101788 - fax +39-02-92102671 Contact: Mr. M. Ghiandoni ITALIAN GROUP s.r.l. Via Aldo Moro, 13 I-25124 Brescia tel. +39-030-3762669 - fax +39-030-3361077 info@italiangroup.it - www.italiangroup.it JAGUAR Stahlwarenfabrik GmbH & Co. Kg Ketzberger Str. 22 D-42653 Solingen tel. +49-212-25207/0 - fax +49-212-2520777 Kaaral s.r.l. Zona Industriale - C.da Piana Sant’Angelo I-66050 San Salvo (CH) tel. +39-0873-343127 - fax +39-0873-548151 www.kaaral.com - info@kaaral.com LADY BURD Manhattan office - 130 West 42nd Street, Suite 801 New York, NY-10036, USA 1.212.679.4941 - 1.800.533.0749 (TOLL FREE) 1.212.679.6415 (FAX) LANDOLL MILANO s.r.l. Via Soncino 15 - I-26010 Ricengo (CR) tel. +39/0373-267757 - fax +39/0373/267973 e-mail: info@landoll.it - www.landoll.it Contact: Mr. Fabrizio Luca Ascoli Little Butterfly Organic Ltd. 22 Priory Mansions, 90 Drayton Garden SW10 9RG London – UK tel. + 44/203-1513772 - fax + 44/2031513732 info@littlebutterflyorganic.com - www.littlebutterfly.com Contact: Mrs. Gudrun Wurm LOVEINC. International-BIG PROFESSIONAL Via Malta, 12 - I-25124 Brescia tel. +39/334.345.911.7 e-mail: St.loveinc.it - Skype: loveincstevn MAESTRI ELVARES & FIGLI s.n.c. Via Terenzin, 13 - I-42100 Reggio Emilia tel. +39-0522-553482 - fax +39-0522 553474 www.3me.it - info@3me.it - Contac: Mr. Maestri MAXIMA COSMETICS s.r.l. Via Staffali, 7 I-37062 Dossobuono (VR) tel. +39/045-8601074 - fax +39/045-986651 info@maximacosmetics.com - www.maximacosmetics.com MEDITERRANEA – FRATELLI CARLI s.p.a. Via Paressi, 11 I-18100 Imperia tel. +39-0183-7080 www.mediterranea.net - Contact: L. Carli

GM KOSMETIK s.r.l. Sede Operativa: Via Romolo Gessi, 18 I-25135 Brescia tel. +39-030-3363011 - fax +39-030-3362602 www.gmkosmetik.com - info@gmkosmetik.com

MYOSOTIS s.r.l. Via XX Settembre 9 - I-37129 Verona (VR) tel. +39-045-502798 - fax +39-045-8207770 Contact: Mr. M. Mattiello www.orising.com

GREEN LIGHT GROUP Via Romolo Gessi, 14/16/18 - I-25135 Brescia tel. +39-030-3363045 - fax +39-030-3363812 www.greenlight.it - info@greenlight.it

NAK 14 Smallwood Place, Murrarie 4172 Australia tel. + 617/38999133 info@nakkair.com.au

G.V.F. s.p.a. IteLy Hair Fashion Via Falcone, 8 - I-20080 Vernate (MI) tel. +39-02-90093743 - fax +39-02-90093740 Contact: Mr. I. Fusaro

Neva Ltd. Miramarska 23 - 10 000 Zagreb, Croatia tel: +385 1 24 13 900 grupa@atlanticgrupa.com, nevaprivatelabel@atlanticgrupa. com www.atlanticgrupa.com

HARBOR s.p.a. Via Marie Curie, 5 I-40064 Ozzano dell’Emilia tel. +39/051-795100 - fax + 39/051-796479 www.harboritalia.it - export@harboritalia.it HELEN SEWARD HAIR PRODUCTS Via De Gasperi, 8/A - I-20020 Lainate (MI) tel. +39-02-93570057 - fax +39-02-93571418 www.helenseward.it - helen.seward@helenseward.it Contact: G. Arteritano HSA Group s.p.a. – Eslablondexx Via Ugo Foscolo, 27 I-21050 Bisuschio (VA) tel. +39-0332-474654 - fax +39-0332-850307 hsa@hsacosmetics.com - www.hsacosmetics.com Contact: Mr. Stefano Zanzi

NIKA - IBECOSMETICA s.r.l. Via Ponte a Piglieri, 8 Int 11 - I-56122 Pisa tel. +39-050-24461 - fax +39-050-24461 info@ibecosmetica.com - info@nika.it www.ibecosmetica.com - www.nika.it ONETECK s.r.l. Via del Fiori, 10/c I-35018 San Martino di Lupari (PD) tel. +39-049.9988800 - fax +39-049.9988859 OYSTER COSMETICS s.p.a. Via Barzizza, 37/A I-46043 Castiglione delle Stiviere (MN) tel. +39-9376 636290 - fax +39-0376 631911 www.oystercosmetics.it alessandro.gnaccarini@oystercosmetics.it

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Panzeri Diffusion s.r.l. Via Brodolini, 30 - I-21046 Malnate tel. +39-0332-426312 www.z-oneconcept.com - info@z-oneconcept.com PARLUX s.p.a. Via Goldoni, 12 - I-20090 Trezzano S/N (MI) tel. +39-02 48402600 - fax +39-02 48402606 Contact: Mr Parodi PDT Cosmetici s.r.l. V.le Cavalieri del Lavoro -I–70017 Putignano – BA tel. + 39/080-4931509 - fax + 39/080/4055581 export@pdtcosmetici.it - www.pdtcosmetici.it Contact: Dott. Paolo Contri PEGASUS – PRESTO INDUSTRIES 17/218 Vasan Udyog Bhavan, 2nd Floor, Off S.B. Marg. Opp Phoenix Mills, Lower Parel, Mumbai – 40003 – India tel. +91/2243151400 tanvi.kulkarni@prestocombs.com – www.prestocombs.com Pevonia International LLC 300 Fentress Boulevard, Daytona beach, Florida 32114 – USA tel. +001/386-239.8980 – fax +001/386-239.8250 rjean@pevonia.com – www.pevonia.com POOL SERVICE s.r.l. Via Siracusa, 8 I-21050 Bolladello di Cairate (VA) tel. +39-0331 311399 - fax +39-0331 311529 PREVIA S.p.A. Via Massimo D’Antona, 9/bis - I-10028 Trofarello (TO) tel. +39/011-9624787 – fax +39/011-9624794 info@previa.it - www.previa.it PUNTI DI VISTA s.r.l. Via Spagnuolo, (Prov. Caivano - Aversa) s.n.c. I-80020 Frattaminore (NA) tel. +39-081-8362039 - 081-8354556 fax +39-081-8352800 www.puntidivista.it - e-mail: puntidivista@puntidivista.it RENÉE BLANCHE I-84050 Lustra (SA) - C/da Corticelle tel. +39-0974-839286 www.reneeblanche.it REVIVRE ITALIA s.p.a. Via Vallina Orticella, 34 I-31030 Borso del Grappa (TV) www.revivre.com Robanda International, Inc San Diego, California, CA 92110 tel. +1-619-276.7660 - fax +1-619-276.7661 Shawn@robanda.com RUDY PROFUMI s.r.l. I-20090 Assago (MI) - Via Einstein, 2/4 tel. +39/02-48844436 www.rudyprofumi.com – info@rudyprofumi.com Sarantis Group S.A. 26 Amaroussiou-Halandriou Str. - GR-151 25 Athens-Greece tel. +30/210 6173635 - fax +30/210 6197081 www.sarantisgroup.com - info@sarantisgroup.com Contact: Mr. Takis Petrou SENSUS – G & P Cosmetics s.r.l. Via A. De Gasperi, 8 - I-52037 Sansepolcro (AR) tel. +039-0575-720682 - Fax +39-0575-749 923 info@gpcosmetics.it - www.gpcosmetics.it Shenzhen Shenchuang Electrical Appliance Co., Ltd. NITION (Marketing&Sales) Office Add: Room 1412, West tower of Costal city, Haidesan Rd., Nanshan, Shenzhen, 518054 China YSC (Factory) Factory Add: Building 15, Shaer Industrial Park, Ditang Rd, Shajing, Baoan, Shenzhen, 518104 China tel: 86-755-29899201 - mobile: 86-13828885169 - fax: 86-755-29899219 www.nition.hk - sales2@nition.hk SPAZZOLIFICIO PIAVE s.p.a. Via Palladio, 5 - I-35019 Onara di Tombolo (PD) tel. +39-049-5993122 - fax +39/049-5993528 info@piave.com - www.piave.com Contact: F. Gobbo TAMARA ROSE 30-32 Garner Place, Inglebun NSW 2565 Australia tel. +61/407267267 www.tamararose.com.au - www.amrhair.com.au TECNO ELETTRA s.r.l. Via Puglie, 10/12 - I-60030 Monsano (AN) tel. +39-0731-60 54 35 - fax +39-0731-60 54 36 TURATI Idrofilo s.p.a. Via I maggio, 242 I-10062 Luserna San Giovanni (TO) tel. + 39/0121-955501 - fax + 39/0121-955519 www.turati-idrofilo.com - www.cottonplus.it e-mail: info@cottonplus.it Vagheggi s.p.a. Via F. Pigafetta 6 - I-36024 Nanto (VI) tel. +39/0444-639600 – fax +39/0444-639656 export@vagheggi.com – www-vagheggi.com VIRGILIO VALOBRA di G. Valobra Via G. Carducci, 5/7 - I-16121 Genova tel. +39-010-581171 - fax +39-010-5702191 Contact: Mr. G. Valobra WALAND s.r.l. Via S. Rita da Cascia, 65/67 - I-20143 Milano tel. +39-02 36512179 - Fax +39-02 36512180 www.waland.org - export@waland.org


CTL is a fully independent italian operation, specializing in the manufacturing of professional haircare products since over forty years. CTL, the color factory, aims to be the ideal partner for the study, development and production of hair coloring solutions for private label. The laboratory is the beating heart of the company. CTL is able to control all phases in the production cycle, from formulation to choice of materials, from graphics to packaging, from manufacturing to delivery of the finished product, guaranteeing maximum safety, as well as extremely high quality standards in all stages of production. 78 www.exportmagazine.net


PROFESSIONAL HAIRCARE PRODUCTS MANUFACTURING

IDEA

RAW MATERIALS RESEARCH AND DEVELOPMENT

TECHNICAL & REGULATION REQUIREMENTS

QUALITY CONTROL

PACK SELECTION

MARKETING ASSISTANCE BRAND, STYLE & DESIGN

PRODUCTION & DELIVERY

HAIR COLOR CREAM

CTL SpA Via Trento, 69 - 20021 Ospiate di Bollate (MI) - Italy Tel. +39.02.3834321 - Fax +39.02.38343231 info@ctlspa.it - www.ctlspa.it 79 www.exportmagazine.net


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