HELPING COMPANIES MATTER MORE™ FOR OVER 25 YEARS MWW CAPABILITIES
The things that matter more to our clients matter most to us – things like results, relevance and trust, which have served as our benchmarks for success over the last 25 years. MWW has grown to become one of the nation’s top midsized public relations firms, and one of the five largest independent global agencies. Our resultsdriven approach and commitment to client service have contributed largely to our growth throughout the years, and are the cornerstones to our reputation throughout the industry. We know how to build and accelerate relevance, giving your brand the power to mold the conversation to effectively resonate with your key stakeholders. Don’t just take our word for it, though – here’s a look at some of our recent industry accolades:
2014 GRAND STEVIE AWARD: PUBLIC RELATIONS AGENCY OF THE YEAR American Business Awards 2014 PUBLIC RELATIONS AGENCY OF THE YEAR PR News Platinum PR Awards 2014 PUBLIC RELATIONS AGENCY International Business Awards 2014 PUBLIC RELATIONS AGENCY OF THE YEAR Best in Biz – International
OUR CAPABILITIES: CONSUMER LIFESTYLE MARKETING
CRISIS COMMUNICATIONS
From programs targeting Millennials and Baby Boomers to lifestyle and vertical market specific campaigns, we are experts at influencing consumers at every point of contact. Consumer lifestyle brands turn to us because we continually raise the bar for developing creative solutions tailored to client needs in a constantly shifting communications environment.
MWW has a broad range of experience in managing crisis communications programs from physical disasters and product recalls, to litigation, financial distress and employee issues. In addition to experience and strategic thinking, MWW developed its proprietary Crisis Action Protocol (CAP) methodology to help clients better prepare for and manage crisis situations. This program helps our clients proactively manage corporate and brand concerns before a crisis occurs.
DIGITAL / SOCIAL MARKETING Collaborating with stakeholders is even more complex in a digital world. MWW is a leader in navigating the biggest social networks and the smallest niche communities to help brands tell their stories. Our award-winning digital and social media practice leverages insights to tell compelling narratives about our clients’ visions, delivering social media experiences and engagement opportunities that shape perceptions, mitigate risks and inspire customers and stakeholders to act.
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CORPORATE COMMUNICATIONS MWW pioneered a “total stakeholder approach” to corporate communications that impacts all of a company’s key constituents. With leadership from a committed, core team, we take a national, “best minds” staffing approach in order to customize the team to the specific needs of each client. This practice encompasses expertise in both corporate reputation and corporate social responsibility to help companies establish and strengthen their leadership positions. 1