JANUARY 9, 2010
HangingDay 2010 AAF ADDY® Awards
Student ADDY® Awards recognize and reward creative .
Excellence by Students
E
ach year our students volunteer to help with the set up for the annual ADDY gallery night event. The gallery set up envolves hanging all of the entries so that they can be viewed by the public and professionals as well as the judges that they bring in from around the country. Each year there are from 500 to 800 entries of Tampa Bay’s best advertising, campaigns and marketing packages., There are about 75 to 100 student entries each year that are hung with the pro entries, USF and the Art Institute of Tampa are among the other schools that enter. The benefit to our students are numerous. They get to spend the day sorting, holding, hanging and viewing the best advertising pieces in the Tampa Bay area for that year. They also get to spend the day with members of the American Advertising Federation Tampa Bay’s board members, industry professionals, and Ad Club2 members. This year each of the student volunteers recieved complementary entry into the annual ADDY Gala held at the Tampa Theatre on February 11, 2010.
Upper right: Solangie sorts through the entries by category. Right: Behind the sorting students is the student entry section for 2010.
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American Advertising Association
ADDY Awards The ADDYs® are the advertising industry’s largest and most representative competition, attracting over 50,000 entries every year in local ADDY® competitions. The mission of the ADDY® competition is to recognize and reward creative excellence in the art of advertising. Conducted annually by the American Advertising Federation (AAF), the local ADDY® Awards is the first of a three tier, national competition. Concurrently, all across the country, local entrants vie for recognition as the very best in their markets. At the second tier, local winners compete against other winners in one of 14 District competitions. District winners are then forwarded to the third tier, the national ADDY® Awards competition. The Student ADDY® Awards is also a three-tier national competition, which is sponsored by the AAF and National Ad 2. Occurring in conjunction with the prestigious ADDY® Awards,the Student ADDY® Awards recognize and reward creative excellence by students.
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W
e are the only high school pr ogram th at enter s in this event , other stud competitit e n t or s come from the Univer sity of South Flo Institute o f Tampa, T rida, The Ar t he Tampa, an d The Inte Univer sity of rnational Academy of Design .
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FEBRUARY 11, 2010
Hooray for
ADDYwood T
he annual ADDY gala was held at the Tampa Theatre this year. This is the event where hundreds of the advertising industry professionals gather together to see which agency carries out the lion’s share of awards. Industry networking, hand shaking, and the exchanging of business cards proceeds the grand event. This year special recognition went out to all of the volunteers from TBT that were in the audience that helped out with the gallery hanging, they received
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a nice applause from the audience as well as having their names in the printed program. In total our academy was well represented at the event with 18 in attendance including Scott Brooks, principal. Gabby and Kristina had an
opportunity to speak to Senator Victor Crist who gave them some sound advise on how to get into the advertising field. All in all we had a great night, we received a total of seven ADDYs two of them were forwarded to the district level. The names of our winners appear on the graphic to the right. This graphic was posted on several web sites, printed in the TBT newspaper and circulated on the SDHC internal email BBs.
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AdvisoryBoard Bill King -Chairman Visualgraphics Design, Inc. E-mail: visualgraphics.design@verizon.net
AcademyTeam Craig Naylor Lead Teacher Commercial Art Edward Bayonet Teacher Commercial Art David Pritchard Teacher Ninth Grade English Honors Amanda Depin Teacher Tenth Grade English Honors Debra Conn Guidance Councelor
Commercial Art
AcademyOfficers
President - Terence Smith Vice President - Gabrielle LeGendre Secretary - Kristina Naylor Historian - Cherise Clarke Reporter -Ciara Curry Parliamentarian - Aryn Haynes
Frank Saso - Illustrator E-mail: fsaso@tampabay.rr.com Denis Lebrun - Cartoonist E-mail: dlebrun@tampabay.rr.com Lyn Ash - Artist E-mail: lash@ij.net Tim Boatright - VP/Creative Director Marketing Associates USA E-mail: tboatright@maiusa.com Web Site: www.marketingassociatesusa.com Kent Nereim - Senior Art Director FKQ Advertising, E-mail: knereim@fkq.com Web Site: www.fkq.com Pam Kopp - Print Advertising & Communications Design E-mail: pdkopp@tampabay.rr.com Karen Metcalf - Artist Web site: artistkmetcalf.com E-mail: Karen@artistkmetcalf.com
MaryEllen Elia Superintendent Board members Carol W. Kurdell, Susan L. Valdes, Doretha W. Edgecomb, Jennifer Faliero, April Griffin, Jack R. Lamb, Ed.D., and Candy Olson The School Board of Hillsborough County, Florida, does not discriminate on the basis of race, color, sex, religion, national origin, marital status, disability, or age in its programs, services, activities or in its hiring and employment practices. School Board Policy 6.01 ensures equal opportunity for all in its personnel policies and practices. The following person has been designated to handle inquiries regarding the non-discrimination guidelines: Charles W. Raburn, General Manager of Employee Relations and Equity Coordinator, 813-272-4227.
6410 Orient Road •Tampa Florida 33610 • Phone 813 744-8360 ext 276
Visit www.myTBTart.com 26 CAAcademy2010