CAA Magazine - October 2011

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What you might have missed this summer by Tyler Harrison Wood Junior CA Academy

O

n the early humid morning of August 9th, 2011 many future and present enrollees in the Commercial Art Academy rose from their summer slumbers to attend the first ever Commercial Art “Summerzkool.” Upon first blush the name of the program itself was intriguing, promising not much more than a summer workshop and meet-

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ing new people, but in the end the experience was a fantastic way to make the new academy members feel comfortable and at home in our “Commercial Art Family.” The first morning started off at a nice summer’s pace as we patiently waited for more and more newcomers to arrive. As soon as we thought that everyone was present we immediately jumped into games in order to get to know one another, ending with people

bingo and group sorting. Once the three groups were formed we all had to agree upon a group name, with one catch they must be named after type faces and after much debate the groups Helvetica, Courier, and Futura were formed. The groups then were informed that they must make up a tagline for their group and decorate a board that would be “judged” and by the end of the workshop a winner would be cho-

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Guest Speakers

After much debate the groups Helvetica, Courier, and Futura were formed.

Top: CJ Wetzler spent the three days with us sharing his leadership and life skills. Middle: Dorian Angelo from Ringling gave us some insight into the graphic arts community and the connections we all share as future designers and artists.. Bottom: Nicole White brought us some real life work experiences as a professional photographer.

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sen. Among the chaos of the groupʼs creations and exploring the grounds of the school, we had many guest speakers join us such as: CJ Wetzler, Dorian Angelo, and Nicole White. Every speaker that came to us presented positive and inspiring messages about achieving goals and creating our ideal future, most of which related back to the academy. CJ Wetzler, a motivational youth speaker, delivered energetic and meaningful messages to us everyday of the workshop, many of which related back to his life which he completely changed in order to get a chance to change the lives of others. He spoke wildly of his aspirations to become a pilot at a young age and how he got his pilotʼs license at 14, but shed his wings at 27 to become a youth speaker and spread

his message of audacious and intentional living across the country. Dorian Angelo, a professor at Ringling College of Art and Design in Sarasota, Fl, came to talk about not only the school at which he teaches but other options for artists with “smaller wallets.” He really drilled into our heads the rigidity of Ringlingʼs programs and how serious they truly are, “It is very rare that I go to one of the computer labs at nights and find no one asleep at a computer.” Dorian is also a part of our advisory board, so he is a big part of our “Commercial Art” family. Nicole White, a professional photographer, blew us all away with her presentation of dynamic and eye-catching photography and also gave us many tips for achieving a bright artistic future, sharing with us what she

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Above: The battling “Font Groups� Courier, Futura and Helvetica present their identity package for the class contest. The Courier group won and their photo was feature on the CA Website. Right: Welcome to the academy, CA freshmen we hope you had a good time.

had learned over the years. Recent Commercial Art graduates, Colleen Drennan and Gabrielle LeGendre, also joined us and spoke about their experiences in the academy and how it created such a large impact on their lives. The summer workshop definitely was a great success, not only in welcoming our new academy members but also in opening their eyes and exposing them to the fantastic futures that await them in the coming years. October-November2011

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Commercial Art Academy @ TBT / CAA SkillsUSA

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Cherise Clarke President Florida SkillsUSA SkillsUSA Executive Director Tim Lawrence was not exaggerating when he said the Washington Leadership Training Institute is the premiere leadership experience of the year, it truly was unlike anything I’ve ever been apart of! Along with training sessions in public speaking, advocacy and civics by SkillsUSA’s national staff and past national officers, we met tons of huge SkillsUSA industry supporters like Manufacturing Institute, State Farm, SnapOn Industrial and Irwin Tools and never ceased to thank them for their support. I was able to - for the first time - tour Washington D.C. and its many, many monuments and take in the atmosphere of the nationals capitol. We visited and paid our respects to multiple war memorials and attended a ceremony for the laying of a wreath at the Tomb of the Unknown Soldier at Arlington Cemetery, and had the opportunity to speak with our local Senate and House representatives about how Career & Technical Education is benefitOctober-November2011

ing us and our local communities! I honestly had too many grand experiences to count! One notable highlight was visiting the SkillsUSA National Leadership Headquarters. Walking along the grounds that many great and wonderfully skilled people have walked before us was thrilling, and seeing where the hard work for our national conferences and leadership programs grows out of was really awesome to see. Spending the evening there was complete with a bar-be-que and games of volleyball, horseshoe and frisbee with teens and young adults representing every state; it really did feel like a second home. My WLTI experience is one that is still going on - networking and reminiscing with my fellow state officers and friends from all over the nation. We’ve joined a group of great students - leaders - ready and willing to take America’s workforce by storm. With the training and experiences from WLTI behind me, I say, “BRING IT ON!”

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SkillsUSA offers advanced training for students and advisors that focuses on the skills needed to be champions at work, in the communities and in their personal lives. It’s known as the Washington Leadership Training Institute (WLTI). Student attendees must apply to attend the conference, which focuses on developing advanced leadership, citizenship and employability skills. Cherise Clarke, a senior in the Commercial Art Academy is the 2011-12 Florida SkillsUSA President. She attended this year’s WLTI in September.

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CA Academy Students

Receive Awards in Statewide Print Competition

Best of Category

Taylor Thor - iTunes Valentine Day Card Design

PAF, host of the Florida Print Awards, the state’s largest graphic arts trade association. The Florida Print Awards recognize individuals, companies and organizations responsible for the creation or production of print communications. The competition promotes excellence in the industry and recognizes companies and individuals who produce the best in print media.

Best of Category

Marissa Ebanks - Alpha Graphics Brand Identity

10 Students from the TBT Commercial Art Academy received 15 different awards at the 24th annual Florida Print Awards, the printing industry’s largest and most prestigious statewide graphic arts competition. The Printing Association of Florida (PAF) presented the awards to elite Florida-based printing, graphic arts companies and schools during their banquet at the Loews Royal Pacific at Universal Orlando.“We are very proud of our entire class,” said Edward Bayonet, CAA teacher. “We already knew our students were some of the best in the area. Winning these awards is a tremendous honor for everyone here.” October-November2011

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About Printing Association of Florida (PAF) The Printing Association of Florida is one of the most active and influential printing associations in North America. With headquarters in Orlando, Fla., over 300 Florida-based graphic arts companies consider PAF their ultimate business partner. Governed by an all-volunteer board of directors elected by its membership, PAF is a not-forprofit association representing the interests of the graphic arts industry throughout the state. PAF is affiliated with Printing Industries of America (PIA), the world’s largest graphic arts

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trade association, making PAF members a part of the largest, most comprehensive graphic arts advocacy organization in the world.

More information about the Printing Association of Florida, located at 6275 Hazeltine National Drive, Orlando, FL 32822, is available by calling 407-2408009, faxing 407-240-8333, and online at www.flprint.org

Best of Category

Kristina Naylor - Creating Yourself Promotional Poster Kristina Naylor - K.Naylor Photography - Self Promotional

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Awards of Excellence

Cherise Clarke - Got Balance? Marissa Ebanks - The eyes were watching God Ciara Curry - Life is better in color Ciara Curry - & Scene

2011 Florida Print Awards

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Judge’s Award

Aram Soriano - 2012 Film Festival Jackie Ferneau - Magic Marker Pop Art Jonathan Joiner - Be one with nature Marissa Ebanks - More than just staples Kristina Naylor - 1 out of 8 Taylor Thor - Dragon Bloom Cherise Clarke - Hot and Light

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Judge’s Award

Katie Ray - My Blue Heaven Cherise Clarke - Photography “Gabby” Jesus Moreira - The wooden rose

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Summer Internships

Ciara Curry This summer I completed an internship at Printing in a Box, an ad/ print company located off Westshore on Ward St. Just as I would for an actual job in the field, I was called in for an interview where they questioned me about my experience and general knowledge, and took a look at my portfolio, consisting entirely of pieces created in the Commercial Art Academy. I was hired almost immediately, and my hours were Monday through Friday from 10am to 4pm. Over the course of the internship I realized that the knowledge of the field and programs I gained in Commercial Art and the leadership and career skills I gained in SkillsUSA left me perfectly equipped for the job, as the employees were thoroughly impressed with my work.

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Angela Don also experienced

an paid internship this summer. Angela spent two days a week doing specialty imprints and silk screening and graphic design for Fly by night T-shirts located in Tampa. “This experience was fantastic, I learned so much about different aspects of T-shirt printing & design. Many things come into thought when designing a shirt such as color overlay, number of colors and dimensions. I hope that many students can have such an experience like this on I had at Fly by Night�. A. Don

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5th

The Annual Career & College Fest Entertainment Hall, Florida State Fairgrounds, Tuesday, Oct. 11, 2011. The 5th Annual Career & College Fest is sponsored by Hillsborough County Public Schools & Hillsborough Education Foundation. Students can discover their career pathway, from middle to high to postsecondary programs, schools, industry certifications and more. Our CA program as well as many other CTE programs were presented at this incredible event, educating the county’s middle and high school students and their parents about potential career paths. Students were transported to the event during the day and encouraged to return with their families after school.

“This event made me think more about what I’m going to be.” Roxana, Jefferson High School Sponsorships for the event are critical to the success of this event, as the monies raised pay for the costs to hold a county-wide event that middle and high school students are invited to attend. The energy and resources spent on this event will ensure the students and their parents can make informed decisions about their future pathways to successful careers. October-November2011

Our volunteer students spent most of their day on their feet as thousands of students toured the event.

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There were three sessions: First at 10 a.m. for high school groups, 1 p.m. for middle school groups, and 5 p.m. for families and general public.

“It was very refreshing to see so many kids excited about commercial art. Their enthusiasm and passion was very inspiring.� Cherise Clarke & Ciara Curry, (right) deliver the information about our program to a couple of interested 8th grade students at the fest.

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Marrissa Ebanks, senior Commercial Art Academy

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2011-12 Florida SkillsUSA Region 4 Officers SEPTEMBER 20, 2011

2011 Region 4 Officers From Pinellas Park High School, Jenna Maridon, Amanda Havel, Aquirah Downing, Ashley Bernal. From the TBT CA Academy, Tyler Wood, Kristina Naylor and Marissa Ebanks. Tram Pham not in photo.

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Four of our CA Academy students were awarded the officers positions for Florida SkillsUSA Region 4. Tyler Wood, Marissa Ebanks, Kristina Naylor, and Tram Pham will be attending the FL SkillsUSA State Leadership Training Workshop on October 26-29 in Haines City. It’s there, at the workshop where they will earn their positions as regional officers. Each of our students will be expected to earn their Florida Statesmen Pin which is one of the highest honors a SkillsUSA member can achieve.

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CA Advisory Board participates in School Board Presentation SEPTEMBER 27, 2011 Advisory Board members Tim Boatright and Bill Longstreth joined in the school board

recognition of Kristina Naylor’s National SkillsUSA bronze medal. Bill presented to the school board a short presenta-

Craig Naylor, CA Instructor, Kristina Naylor, Bronze medalist, Tim Boatright VP Creative at Marketing Associates USA, and Bill Longstreth, Manager Creative Services at TECO.

tion representing our board and support for the program. Our Advisory Board is comprised of leaders, academics and practitioners in the communication arts. They are area businessmen and women who lend their support and guidance to the students and faculty of the Commercial Art Academy at Tampa Bay Technical High School. As we know, the Commercial Art Academy has been recognized as one of the top programs in the state of Florida by SkillsUSA over the past 20 years , the Commercial Art Academy has won national honors four times in those 20 years – two of those national awards were achieved in the last 2 years. We are immensely proud of our students accomplishments.

Smart Phones and Tablets and Pads, Oh My!

See it - Read it 2012 October-November2011

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@

my TBTart.com

• Register for events • See Your Artwork and Photography • Register for Monthly Photo Contests • Academy Magazine Downloads • Videos and Information

2011-2012

Commercial Art Academy@TBT

StudentCalendar 2011

October 20 - End of first grading period October 21 - Non Student Day October 25-28* - SkillsUSA State Leadership Training Workshop - Haines City, FL November 11 - Veteran’s Day Holiday November 21-25 - Thanksgiving Holiday November 29 College Visitation Trip - Art Institute of Tampa & Keiser University November 30 - SkillsUSA Membership Deadline December 2 - College & Museum Visitation Trip - Ringling School of Art & Museum December 7 - Advisory Committee Meeting - (TBA) December 19-30 - Winter Break

2012

January 7 - AAF Tampa Bay - ADDY gallery set up day - 9am - 1pm RK Bailey Gallery January 12 - AAF Tampa Bay - ADDY Gallery Night - 6pm - 9pm RK Bailey Gallery January 13 - End of second grading period January 16-17 - MLK / Non student day February 10 - State Fair Day February (TBA) - AAF Tampa Bay - ADDY Gala - (TBA) February 23-24 - SkillsUSA Regional Competitions - (TBA) March 12-16 - Spring Break March 30 - End of third grading period March (TBA) - Advisory Committee Meeting - (TBA) April 6 - Non student day April 20 - PAF - Florida Print Awards - Entry Deadline April 30 - May 2- - SkillsUSA State Skills/Leadership Championships - Pensacola, FL May 17 - 4th annual smART Night - 6pm - 8pm TBT May 28 - Memorial Day Holiday June 8 - Last Day of school, End of forth grading period June 18-23 - SkillsUSA National Leadership & Skills Championships - Kansas City, MO August 18 - PAF - Florida Print Awards October-November2011

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October-November2011

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STUDENT

ART&DESIGN

Senior - Taylor Thor, Designer

Stationery Package Design

Greenbelt Landscape Designs is a small but prosperous company that started out with two guys and a lawn mower three years ago. Since then they have grown and now employ about 15 people. They have a limited budget* but they have decided, it’s time to be a little more professional in their appearance and would like a stationery package designed.

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STUDENT

ART&DESIGN

Project

Consumer Magazine Ad

• Choose one of the seven companies and develop a single page ad to promote their products. • Customer would like their advertising to be as clever as their brand name. • Start with a design brief and thumbnail sketches. • Write copy: Include a Tag line for the product, a clever headline. • Logo optional

Junior

Tyler Wood Designer and Photographer

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AdvisoryBoard Tim Boatright & Bill Longstreth Co-Chairmen

Tim Boatright • Vice President Creative tboatright@maiusa.com Marketing Associates USA

AcademyTeam Craig Naylor Lead Teacher Commercial Art Edward Bayonet Teacher Commercial Art David Pritchard Teacher Ninth Grade English Honors Rebecca Roland Teacher Tenth Grade English Honors Rebecca Nanns Teacher 11th grade English Honors Debra Conn Guidance Councelor

Bill Longstreth • Manager Creative Services wrlongstreth@tecoenergy.com Tampa Electric Steve Adams • Marketing Manager sadams@lazydays.com Lazydays Tommy Kyllonen • Lead Pastor / Artist urband@crossoverchurch.org Crossover Church James E. Cole mediasharpusa@gmail.com Media Sharp, USA, LLC Ernie Nieves • Associate Creative Director ernie.nieves@gmail.com Bisk Education Klaus Herdocia • Art Director kherdoci@health.usf.edu USF Health - University of South Florida Dorian Angello • Instructor dorian@beachaus.com Ringling College of Art & Design Jason Sexton • Director of Marketing jsexton@rnrwheels.com RNR Custom Wheels & Tires

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Frank Saso • Artist & Illustrator fsaso@tampabay.rr.com

MaryEllen Elia Superintendent Board members

Doretha W. Edgecomb-Chair Candy Olson-Vice Chair April Griffin, Carol W. Kurdell Jack R. Lamb, Ed.D. Susan L Valdes Stacy R. White, Pharm.D.

The School Board of Hillsborough County, Florida, does not discriminate on the basis of race, color, sex, religion, national origin, marital status, disability, or age in its programs, services, activities or in its hiring and employment practices. School Board Policy 6.01 ensures equal opportunity for all in its personnel policies and practices. The following person has been designated to handle inquiries regarding the non-discrimination guidelines: Charles W. Raburn, General Manager of Employee Relations and Equity Coordinator, 813-272-4227.


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