nappjeans.com
A great logo is much more than just a pretty picture. It must embody strong values and tell a unique and compelling story. A powerful brand is about more than just fashion. ‘Be the Logo’ looks and sounds great. More importantly, its message is great, too: Be positive, embrace the world, and live your life to its full extent. WELCOME TO NAPP JEANS’ BRAND UNIVERSE. BE INSPIRED.
CONTACT Napp Jeans ApS Snaremosevej 23A DK-7000 Fredericia +45 7070 7012
ART DIRECTION Napp Studios
info@nappjeans.com nappjeans.com facebook.com/nappjeans
MODEL Henrik Fallenius
PHOTOGRAPHY Anja Poulsen
SELVAGE DENIM JACKET | 100 % COTTON
The elements in our universe...
THE CUTOUT
MAX
The Northern Star is a symbol of our Nordic roots. It has also been an important navigational aid for thousands of years, and we believe a little bit of navigation may be just what our lives need right now.
At HQ we call him Max, because here is someone who lives life to the fullest – to the max! We want Max to inspire people and remind them how life is worth celebrating. Max is our unique and compelling logo, and he is much more than just a fashion icon: Max is a way of life.
SLIMMY JIMMIE - BLACK BLEACH | 98 % COTTON / 2 % ELASTANE
THE FLAG
THE PAYOFF
Our black and white symbol represents all the Nordic flags, just without their usual red, yellow and blue colours, and reminds the customers of our proud heritage. We are Scandinavians by birth and at heart. Positive, relaxed, easy-going. And with a reputation for quality, design and clean lines.
Be the Logo. Be positive, embrace the world, and live your life to its full extent. Our payoff embodies a strong and compelling brand universe, and we’ll use it to tell some great stories.
Happy people made our logo.
STYLE:
College Zip Jacket MATERIAL:
SEASON:
100 % Leather / 100% Denim
Spring 2014
Jackets for real batting boys.
COLLEGE BOMBER JACKETS
COLLEGE JACKET | 100 % LEATHER
COLLEGE AIR JACKET | 100 % LEATHER
COLLEGE AIR JACKET | 100 % LEATHER SLIMMY JIMMIE - RA422 | 98 % COTTON / 2 % ELASTANE
SLIMMY JIMMIE - RA415 | 98 % COTTON / 2 % ELASTANE CAST PRINT SHIRT | 98 % COTTON / 100 % COTTON
STYLE:
Cast Print Shirt MATERIAL:
SEASON:
100% Cotton
Spring 2014
Be all you can be. Be the Logo.
Life deserves more celebrating. Be the Logo.
HIGHLINE CAMO SWEAT | 100 % COTTON
STYLE:
Goose Biker Jacket MATERIAL:
SEASON:
100 % Leather / 100 % Denim
Spring 2014
GOOSE BIKER JACKET | 100 % LEATHER / 100 % DENIM SLIMMY JIMMIE SHORTS - SHANE | 98 % COTTON / 2 % ELASTANE
BLISS BLAZER | 63 % COTTON / 37 % NYLON SLIMMY JIMMIE - RA401 | 98 % COTTON / 2 % ELASTANE
EMPIRE LEATHER JACKET | 100 % COTTON / 100 % DENIM
SELVAGE DENIM JACKET | 100 % COTTON SELVAGE DENIM SHORTS | 100 % COTTON
SLIMMY JIMMIE - RA422 | 98 % COTTON / 2 % ELASTANE
Where cotton turns into denim. Istanbul // Turkey
GUSS FULL LEATHER SHIRT | 100% LEATHER SLIMMY JIMMIE - RA415 | 98 % COTTON / 2 % ELASTANE
GUSS FULL LEATHER SHIRT | 100% LEATHER SLIMMY JIMMIE - RA415 | 98 % COTTON / 2 % ELASTANE
GREGG LEATHER COAT | 100% LEATHER / 100 % DENIM SLIMMY JIMMIE - NOIR | 98 % COTTON / 2 % ELASTANE
SLIMMY JIMMIE - BLACK BLEACH | 98 % COTTON / 2 % ELASTANE
DYLAN CONTRAST SHIRT | 100 % COTTON
GRIFFIN SWEAT TEE | 100 % COTTON
CAST STRIPE SHIRT | 100% COTTON THOR STRIPE SHORTS | 100 % COTTON
HAMEL LEATHER JACKET | 100% LEATHER SELVAGE DENIM SHORTS | 100 % COTTON
nappjeans | 2014
STREET MIX BOMBER JACKET | 100% LEATHER / 100 % DENIM SLIMMY JIMMIE - BLACK BLEACH | 98 % COTTON / 2 % ELASTANE
CHASE LEATHER JACKET | 100 % LEATHER
Original basics Always on stock.
LETS JUST SAY, CLOTHES ON ANOTHER HAY
ACROSS WAIST 44 cm / 17,3 in
FRONT RISE 26 cm / 10,2 in
LEG OPENING 19 cm / 7,5 in
Regular fit Nappjeans operates on 2 basic fits, available in the size range “28 - ”36 inseam “32 & ”34 Indicated measurements in size “32 waist
STEVIE STRAIGHT
STEVIE FEATURES
Stevie straight jeans sits straight from hips to knee, and regular in rise. Leg opening is semi narrow. Compared to Slimmy the fit is more relaxed and waist less low.
- Straight fit - Normal waist - Straight leg - Semi narrow leg opening
ACROSS WAIST 41,5 cm / 16,6 in
FRONT RISE 24 cm / 9,5 in
LEG OPENING 16,5 cm / 6,6 in
Slim fit Nappjeans operates on 2 basic fits, available in the size range “28 - ”36 inseam “32 & ”34 Indicated measurements in size “32 waist
SLIMMY JIMMIE
SLIMMY FEATURES
Slimmy jimmie jeans sits low on the waist and is tight and narrow at hip, thigh and knee. Compared to Stevie the leg opening is more narrow and waist more low.
- Tight fit - Normal / low waist - Tight leg - Narrow leg opening
nappjeans.com