NST Application Fruit Peak 2017 - AIESEC in Nicaragua

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AIESEC IN NICARAGUA

national support team APPLICATION BOOKLET FOR NST TEAM LEADERS


Dear Applicant,

Application Overview

Thank you for taking the chance to apply for a National Support Team role and support the movement of Nicas that achieve! Both domestic and international applications will be accepted! Right now the positions for Team Leaders in our NST are open, next week we will release the applications for the TMP roles. If you have any questions about the application process please contact the NST Application Manager, Natalie (natalie.rodgers@aiesec.net). If you have any questions about the specific job descriptions or roles, please contact the MC responsible.

The deadline for the application is Wednesday, November 9th at 11:59PM GMT -6 The link to apply is the following: bit.ly/NICANSTFRUITPEAK2016 In the application, there are [GENERAL] questions that are required by everyone to answer as well as a few specific questions for some positions. Be sure to answer all questions for each position that you are applying for. Don’t forget to attach a recommendation letter from someone you have lead. We are looking forward to your applications!

Sincerely,

MC MAGMA


The Process Nov 2nd Release NST TL Applications

Nov 9th NST TL Applications Due at 11:59PM

Nov 17th NST Team Member Applications Due at 11:59pm Nov 10th Release NST Team Member Applications

Nov12th 2nd Nov 2nd TL Round NST NST TL Applications Announcement Released

Nov 17th 2nd Round NST TL Applications Due at 11:59pm

Nov 18th NST Announcement

Nov 19th NST Kick-Off 9am-3pm


General NST Requirements 1. Weekly meetings with the MCVP responsible 2. Approximately 5-10 hrs of work per week 3. Attendance at the Fruit Peak NST Kick-Off on Saturday, Nov 19th from 9am to 1pm (preferred) 4. Attendance at NST Training Spaces approx. every 2 months 5. Living AIESEC Values 6. A passion to help lead the movement of #nicasthatachieve


marketing


MC VP MKT

SOCIAL MEDIA COORDINATO R

BLOG CREATION COORDINATO R

AUDIOVISUAL PRODUCTION COORDINATOR

VISUAL & DESIGN COORDINATO R

PUBLIC RELATIONS COORDINATO R

TWITTER & INSTAGRAM

iGV & TM BLOGGER

VIDEO PRODUCER B2C-1

oGV DESIGNER

EVENTS

FACEBOOK

oGV BLOGGER

VIDEO PRODUCER B2C-2

NST WEB DEVELOPMENT & EMAIL MKT


SOCIAL MEDIA COORDINATOR Is the person responsible for managing the national strategy for all AIESEC Nicaragua social networks, focusing on exposing our social media content, data analysis and investment. The Director of Social Media has the responsibility to propose, audit, analyze,track all information published inside all the social media networks. Capable of managing and developing the National Social Media Team of 2 community managers.

Measure of Success

Roles & Responsibilities

# opens via social media

Key Performance Indicators #generated post # reach of post # visitor of web page % engagement #likes / followers

● ● ● ● ●

Coordinate social media team (facebook, instagram, twitter). Manage Social media calendar Facebook ads Weekly report or meeting with MCVP Analyze and create reports of performance of SM platforms Participate in summits, conferences and webinars as FACI to the network if needed Apply team standards to team

Required for the Role -

CM knowledge Grammar skills Copywriting skills TLP experience (preferred) Creative thinking Hubspot Dig M certified


BLOG CREATION COORDINATOR Is the person responsible for managing the national strategy of content development for the blog. The Coordinator of the National Blog, has the responsibility to propose, research, verify and track all information published in it. Capable of managing and developing the National Content Team of 2 writers.

Measure of Success

Roles & Responsibilities

% Growth in visitors on the website

● ●

Key Performance Indicators

● ● ●

#blogs created #reach of blog posts

● ●

Coordinate and train team Participate in summits, conferences and webinars as FACI to the network if needed Have content created on time Apply team standards to team Weekly report or meeting with MCVP Apply team standards to team Creative thinking on blog ideas

Required for the Role -

-

Grammar skills Communication skills Background on communication, marketing, publicity or similar Copywriting skills

Hubspot Dig M certified


AUDIOVISUAL COORDINATOR Is the person responsible for managing the national strategy of video development for national campaigns, social media content.. The Director of Video has the responsibility to propose, research, verify and track all information published inside the videos. Capable of managing and developing the National Video Team of 2 producer.

Measure of Success

Roles & Responsibilities

# opens via social media

● ● ● ●

Key Performance Indicators # of videos produced # videos published # views per video

● ●

Coordinate and train team Create collection of video material Video content creation Support OC COMM during conferences Weekly report or meeting with MCVP Participate in summits, conferences and webinars as FACI to the network if needed Apply team standards to team

Required for the Role -Video and design skills -Grammar skills -TLP experience (preferred) -Creative thinking -Time management skills

-Hubspot Dig M certified


VISUAL COORDINATOR Is the person responsible for managing the national strategy of graphic design development for national campaigns, social media content. As Director of Graphic Design has the responsibility to propose, research, verify and track all information created. Capable of managing and developing the visual content team of 1.

Measure of Success

Roles & Responsibilities

#Opens via social media

Key Performance Indicators # of designs produced # photos published on social media % work completed on time

● ●

Coordinate the creation of promotional materials for national campaign Support LCs local promotion design Weekly report or meeting with MCVP Participate in summits, conferences and webinars as FACI to the network if needed Apply team standards to team

Required for the Role -Design skills (Illustrator, Photoshop, InDesign) -Grammar skills -TLP experience (preferred) Creative thinking -Time management skills

-Hubspot Dig M certified


PR COORDINATOR Is the person responsible for managing the national strategy to improve the public and media image of AIESEC in Nicaragua. As Chief of PR has the responsibility to propose, do market research and create allies to help the diffusion of our purpose across private and public sector. Capable of managing and developing the events NST.

Measure of Success

Roles & Responsibilities

#Opens via events

● ●

Key Performance Indicators

# press releases ●

# media contacts # events maded #external training

Sales Intelligence ( Market prospection, Sales analysis) Weekly report or meeting with MCVP Participate in summits, conferences and webinars as FACI to the network if needed Apply team standards to team

Required for the Role -Communication skills -Networking skills TLP experience (preferred) MKT or PR experience (preferred) Professional attitude


outgoing global volunteer


oGV International Relations Coordinator Measure of Success

Roles & Responsibilities

%Achieved Metas in Cooperations

Key Performance Indicators #Cooperation Meetings #Applies in the Projects

● ● ●

● ● ● ● ●

Market Analysis of Customers in Nicaragua Market Analysis of Projects Quality Analysis of Projects Strategic implementation of Product Packaging for Fruit Peak Organizing weekly cooperation meetings Leading the Codelivery Team Expert for all the Projects in Product Packaging Collecting Promotion Materials on time Delivering team standards

Required for the Role Good Communication Skills Good Knowledge of oGV Customer Flow Physical presence required

Skills You Will Develop Network Management Effective Communication in a diverse environment Team Management


incoming global volunteer


MC VP iGV

International Relations Coordinator

TMP IR For Americas

TMP IR Global

B2B Marketing Coordinator

TMP Image Producer

TMP Video Producer

TMP Social Media Manager

TMP Blog Creation

Customer Care Coordinator

TMP Familias Globales

TMP Iknelia Events


International Relations Coordinator Measure of Success % of Approved coming from cooperations

Key Performance Indicators % of Team Standards applied

Roles & Responsibilities ●

● ● ● ● ● ●

Responsible to guarantee together with MC strategies, the follow up and implementation of our top partners coplan and relationship for iGV. The role is also responsible for consolidate the iknelia Nicaragua brand with our top partners: communication flow, materials and brand comprehension Report supply evolution and team meeting bi-weekly. Weekly report or meeting with MCVP Ensure team standards and team routine Establish Ceedership Ensure constant contact and support for our established country partners Create materials to the network in order to help them with local co-delivery

Required for the Role ● ● ●

12 hours\week availability Operational Knowledge Speaks English

Skills You Will Develop ● ● ● ●

Team Management International Relations Deal with multiple stakeholders Management Skills


Customer Care Coordinator Measure of Success % of NPS Achieved # of new Familias Globales

Roles & Responsibilities ● ●

Key Performance Indicators

% of Team Standards applied OC Iknelia Impact Day # of chats with ECB % of SS Framework achieved

● ● ● ● ● ● ●

To innovate in the delivery process, aligning LDM and Standards and Satisfacction in all the process Manage, together with the ECB, implementation of CX and XPP To innovate in the relationship between AIESEC and OP Takers To ensure the correct execution of the projects and the Iknelia Events Responsible for possible creation of new projects and management of the current projects Constant talk with the NST MKT B2B to deliver the materials needed Manage the CX Team Weekly report or meeting with MCVP Report supply evolution and team meeting bi-weekly. Ensure team standards and team routine

Required for the Role ● ● ●

12 hours\week availability Iknelia Nicaragua Knowledge TLP XP

Skills You Will Develop ● ● ●

Team Management CX Skills Customer Centricity


B2B Marketing Coordinator Measure of Success

Roles & Responsibilities

● # Materials Created # Posts in Social Medias ● and blog created ●

Key Performance Indicators % of Contend Plan Achieved % of Team Standards applied # New Videos # New Images # New Posts

● ● ● ● ● ●

Coordinate the iGV Marketing Team in video, image and blog producer, and in Social Media Management. Align all social medias to focus in the same message Constant talk with NST CX Team to deliver the necessary materials and promotion Ensure online engagement growth Develop and update materials Network education about brand Weekly report or meeting with MCVP Report supply evolution and team meeting bi-weekly. Ensure team standards and team routine

Required for the Role ● ● ● ●

12 hours\week availability Iknelia Nicaragua Knowledge Marketing Knowledge TLP XP

Skills You Will Develop ● ● ●

Team Management Brand Management CX Skills


CONTACT INFORMATION NAME

ROLE

EMAIL

JORGE GONZALEZ

MCP

JORGE2.GONZALEZ@AIESEC.NET

KEVIN HERNANDEZ

MCVP MKT

KEVIN.HERNANDEZAVALA@AIESEC.NET

TOBI KORB

MCVP oGV

TOBIASKORB@AOL.COM

BRANDON DELGADO

MCVP iGV

BRANDON.DELGADO@AIESEC.NET

NATALIE RODGERS

MCVP TM/OD

NATALIE.RODGERS@AIESEC.NET

STEFAN BUITRAGO

MCVP FLA/PD

STEFAN1.BUITRAGO@AIESEC.NET


Apply Today! bit.ly/NICANSTFRUITPEAK2017


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