NST TMP Application Fruit Peak 2017

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AIESEC IN NICARAGUA

national support team APPLICATION BOOKLET FOR NST TEAM MEMBERS


Dear Applicant,

Application Overview

Thank you for taking the chance to apply for a National Support Team role and support the movement of Nicas that achieve! Both domestic and international applications will be accepted! If you have any questions about the application process please contact the NST Application Manager, Natalie (natalie.rodgers@aiesec.net). If you have any questions about the specific job descriptions or roles, please contact the MC responsible.

The deadline for the application is Thursday, November 17th at 11:59PM GMT -6 The link to apply is the following: bit.ly/TMPNICANSTFRUITPEAK2017 In the application, there are [GENERAL] questions that are required by everyone to answer as well as a few specific questions for some positions. Be sure to answer all questions for each position that you are applying for. We are looking forward to your applications!

Sincerely,

MC MAGMA


The Process Nov 2nd Release NST TL Applications

Nov 9th NST TL Applications Due at 11:59PM

Nov 17th NST Team Member Applications Due at 11:59pm Nov 10th Release NST Team Member Applications

Nov 12th NST TL Announcement

Nov 18th NST Team Member Announcement

Nov 19th NST Kick-Off 11am-3pm


General NST Requirements 1. Weekly meetings with the MCVP responsible 2. Approximately 5-10 hrs of work per week 3. Attendance at the Fruit Peak NST Kick-Off on Saturday, Nov 19th from 11am to 3pm (preferred) 4. Attendance at NST Training Spaces approx. every 2 months 5. Living AIESEC Values 6. A passion to help lead the movement of #nicasthatachieve


marketing


MC VP MKT

SOCIAL MEDIA COORDINATO R

BLOG CREATION COORDINATO R

AUDIOVISUAL PRODUCTION COORDINATOR

VISUAL & DESIGN COORDINATO R

PUBLIC RELATIONS COORDINATO R

TWITTER & INSTAGRAM

iGV & TM BLOGGER

VIDEO PRODUCER B2C-1

VISUAL DESIGNER

EVENTS

FACEBOOK

oGV BLOGGER

VIDEO PRODUCER B2C-2

NST WEB DEVELOPMENT & EMAIL MKT


FACEBOOK COMMUNITY MANAGER

TEAM LEADER: Social Media Manager

Measure of Success

Roles & Responsibilities

Required for the Role

# opens via social media

Manage social media platform (facebook).

Aware of trends in media

Key Performance Indicators

Social media calendar

# posts Engagement

Innovative strategies on social media platform to promote the growth of all programs

Post reach

Manage Facebook ads

# of likes or followers

Weekly report or meeting with Social Media Coordinator

DESCRIPTION

Grammar skills Copywriting skills TLP experience (preferred) Creative thinking Affinity to social networks Take Facebook Blueprint course

The role of the Facebook CM is to ensure that the social media channels are managed and aligned to the National strategy, At the same time provide guidance to the LC on how to do a better management of their own social media. Mainly responsible for online post creation and execution. She will work closely together with the designers and social media coordinator.


TWITTER / INSTAGRAM COMMUNITY MANAGER Measure of Success

Roles & Responsibilities

# opens via social media

Manage social media platform (Twitter / Instagram).

Key Performance Indicators

Social media calendar

# posts Engagement

Innovative strategies on social media platform to promote the growth of all programs

Post reach

Manage Instagram ads

# of new followers

Weekly report or meeting with Social Media Coordinator

DESCRIPTION

TEAM LEADER: Social Media Manager

Required for the Role Aware of trends in media Grammar skills Copywriting skills TLP experience (preferred) Creative thinking Affinity to social networks

The role of the Twitter / IG CM is to ensure that the social media channels are managed and aligned to the National strategy, At the same time provide guidance to the LC on how to do a better management of their own social media. Mainly responsible for online post creation and execution. He/she will work closely together with the designers and social media coordinator.


WANDERLUST BLOGGER

TEAM LEADER: Blog Creation Coordinator

Is the person responsible for creating content for the national blog. Working along with the Blog Coordinator, developing fresh new ideas to attract customers in topics that millenials can engage, using inbound marketing.

Measure of Success

Roles & Responsibilities

% Growth in visitors on the website

● ●

Key Performance Indicators

● ● ●

#blogs created #reach of blog posts

● ●

Coordinate and train team Participate in summits, conferences and webinars as FACI to the network if needed Have content created on time Apply team standards to team Weekly report or meeting with bl og coordinator Apply team standards to team Creative thinking on blog ideas

Required for the Role -

-

Grammar skills Communication skills Background on communication, marketing, publicity or similar Copywriting skills


STORYTELLING BLOGGER

TEAM LEADER: Blog Creation Coordinator

Is the person responsible for creating content for the national blog. Working along with the Blog Coordinator, developing fresh new ideas to attract customers, using storytelling as a tool to attract customers, using inbound marketing.

Measure of Success

Roles & Responsibilities

% Growth in visitors on the website

● ●

Key Performance Indicators

● ● ●

#blogs created #reach of blog posts

● ●

Coordinate and train team Participate in summits, conferences and webinars as FACI to the network if needed Have content created on time Apply team standards to team Weekly report or meeting with blog coordinator Apply team standards to team Creative thinking on blog ideas

Required for the Role -

-

Grammar skills Communication skills Background on communication, marketing, publicity or similar Copywriting skills


VIDEO PRODUCER B2C

TEAM LEADER: Audiovisual Coordinator

Is the person responsible for co-producing the strategy of video development for national campaigns, social media content. Delivering fresh new ideas for storytelling or ways to engage our market with audiovisual material.

Measure of Success

Roles & Responsibilities

# opens via social media

● ● ● ●

Key Performance Indicators # of videos produced # videos published # views per video

● ●

Coordinate and train team Create collection of video material Video content creation Support OC COMM during conferences Weekly report or meeting with audiovisual coordinator Participate in summits, conferences and webinars as FACI to the network if needed

Required for the Role -Video and design skills -Grammar skills -TLP experience (preferred) -Creative thinking -Time management skills

2 POSITIONS OPEN FOR THIS ROLE


WORKS UNDER: Visual Coordinator

VISUAL DESIGNER

Is the person responsible for co-create the national strategy of graphic design development for national campaigns, social media content. As a visual producer is a duty to propose new ideas for engaging our market.

Measure of Success

Roles & Responsibilities

#Opens via social media

Key Performance Indicators # of designs produced # photos published on social media % work completed on time

● ●

Coordinate the creation of promotional materials for national campaign Support LCs local promotion design Weekly report or meeting with visual coordinator Participate in summits, conferences and webinars as FACI to the network if needed

Required for the Role -Design skills (Illustrator, Photoshop, InDesign) -Grammar skills -TLP experience (preferred) Creative thinking -Time management skills


WORKS UNDER: PR Coordinator

EVENTS MANAGER

Is the person responsible for co-creating the national strategy to improve the public and media image of AIESEC in Nicaragua. As manager, he/she would have the responsibility to propose, do market research and create allies to help the diffusion of our purpose across private and public sector. Propose ideas to engage our customers via events.

Measure of Success

Roles & Responsibilities

#Opens via events

● ●

Key Performance Indicators

# press releases ●

# media contacts # events maded #external training

Sales Intelligence ( Market prospection, Sales analysis) Weekly report or meeting with PR coordinator Participate in summits, conferences and webinars as FACI to the network if needed Apply team standards to team

Required for the Role -Communication skills -Networking skills TLP experience (preferred) MKT or PR experience (preferred) Professional attitude


outgoing global volunteer


oGV INTERNAL CAMPAIGN SPECIALIST Measure of Success

Roles & Responsibilities

#Realizes

Key Performance Indicators #Interactions in the Posts %Weeks with a communication “Creativity” of ideas and Design %Weekly Recognition fulfilled

● ● ●

Supporting the strategic implementation of Project based Timeline for oGV Creation of Project based Campaigns Create appealing Design and Communication for the Campaigns Creative recognition for success in the Campaigns Work with NST 4DX to align Campaigns with 4DX Close work with VPs to adjust according to their needs

Required for the Role Creativity Advanced Design Skills Network Management Strategic Thinking

Skills You Will Develop Advanced Network Management Project based Execution Intrinsic and Extrinsic Motivation


oGV VALUE DELIVERY & LEAD RESPONSIBLE Measure of Success

Roles & Responsibilities

#NPS #Survey Responses #Leadership Development of EPs %SnS Implementation

Key Performance Indicators Survey Created on Time #Meetings with VPs #Sessions Facilitated %Response rate Survey

● ● ●

Support Facilitation of LEAD at OPS Facilitate Sessions to support oGV in Leadership Development for EPs Create a survey to evaluate: ○ NPS ○ Leadership Development ○ SnS Implementation Create Strategies to get responses Monthly Reports on the Survey Results Track Regular Communication between EP Managers and EPs

Required for the Role Facilitation Skills (ideally TtT) Advanced Survey Skills Physical presence required Good understanding of oGV Customer Flow Basic Coaching Skills

Skills You Will Develop Advanced LEAD Facilitation Skills Analytical Reporting Skills Advanced Coaching Skills Network Management


incoming global volunteer


MC VP iGV

International Relations Coordinator

TMP IR For Americas

TMP IR Global

B2B Marketing Coordinator

TMP Visual Designer

TMP Video Producer

TMP Social Media Manager

TMP Blog Creation

Customer Care Coordinator

TMP Familias Globales

TMP Iknelia Events


INTERNATIONAL RELATIONS FOR AMERICAS Roles & Responsibilities

Measure of Success % of Approved coming from cooperations

Key Performance Indicators # of Newsletters sent # of new cooperations

● ● ●

Main job is to follow up clear actions with oGV and MKT from our top partnerships from Latin America, generating effective communication and integration between Nicaragua and partners. Design a biweekly newsletter for the cooperations Create and track a weekly approved plan with the cooperations from Latin America Engage, develop and create a partnership movement around Latin America

TEAM LEADER: International Relations Coordinator Required for the Role ● ● ●

Operational Knowledge Speaks spanish 12 hours\week availability

Skills You Will Develop ● ● ●

International Relations Deal with multiple stakeholders International Networking


INTERNATIONAL RELATIONS GLOBAL Measure of Success % of Approved coming from cooperations

Key Performance Indicators # of Newsletters sent # of new cooperations % Contact plan reached

Roles & Responsibilities ●

● ● ● ●

Main job is to follow up clear actions with oGV and MKT from our top partnerships around the globe, generating effective communication and integration between Nicaragua and partners. Design a biweekly newsletter for the cooperations Create a contact plan for the cooperations Create and track a weekly approved plan with the cooperations from world Engage, develop and create a partnership movement around the world

TEAM LEADER: International Relations Coordinator Required for the Role ● ● ●

Operational Knowledge Speaks English 12 hours\week availability

Skills You Will Develop ● ● ●

International Relations Deal with multiple stakeholders International Networking


FAMILIAS GLOBALES Measure of Success # of new familias globales

Roles & Responsibilities ● ●

Key Performance Indicators % of Promotion Reached # events with promotion of Familias Globales % of NPS in Familias Globales achieved # of familias globales reopen

TEAM LEADER: Customer Care Coordinator

● ● ● ● ● ●

Create strategies to increase the Familias Globales program in Nicaragua To build and track, together with the NST TL B2B, a strategic promotions plan for Familias Globales To coach LCVPs and Host Managers about the promotion and the program itself To create tools to facilitate the flow of Familias Globales Weekly report or meeting with MCVP Bi weekly analyses To write monthly reports about Familias Globales Create, together with the MCVP and the NSTeam, strategies to implement better ways to deliver Familias Globales

Required for the Role ● ● ●

12 hours\week availability iGV Experience Mkt Experience Preferred

Skills You Will Develop ● ● ●

Brand Management CX Skills Creative Thinking


TEAM LEADER: Customer Care Coordinator

IKNELIA EVENTS Measure of Success

Roles & Responsibilities

#NPS #Events Delivered

Key Performance Indicators

% of satisfactions in Impact Day

● ●

Responsible for be the Conference Manager of Iknelia Impact Day Alignment between Agenda and logistics of Iknelia Impact Day Responsible for structure and realize the Iknelia Mentors Program Responsible for structure and realize the Iknelia Training Week Responsible for organize, together with Marketing, the National Global Village

Required for the Role ● ● ●

12 hours\week availability iGV Experience Mkt Experience Preferred

Skills You Will Develop ● ● ●

Brand Management CX Skills Creative Thinking


TEAM LEADER: B2B Marketing Coordinator

VIDEO PRODUCER Measure of Success # Materials Created

Key Performance Indicators % of Contend Plan Achieved # New Videos # Trainnes recording videos

Roles & Responsibilities ● ● ● ● ● ● ●

Collection and creation of video material Create showcasing of trainees Train network about how to collect showcasing Create materials to train the trainees about to do showcasing Video content creation Weekly report or meeting with B2B coordinator Participate in summits, conferences and webinars as FACI to the network if needed

Required for the Role ● ● ● ●

12 hours\week availability Iknelia Nicaragua Knowledge Marketing Knowledge Preferred: Video XP

Skills You Will Develop ● ● ●

Brand Management CX Skills Video creation skills


TEAM LEADER: B2B Marketing Coordinator

VISUAL DESIGNER Measure of Success # Materials Created

Key Performance Indicators % of Contend Plan Achieved # New Images Produced # Trainnes taking pics

Roles & Responsibilities ● ● ● ● ● ● ●

Collection and creation of image material Create showcasing of trainees Train network about how to collect showcasing Create materials to train the trainees about to do showcasing Imagecontent creation Weekly report or meeting with B2B coordinator Participate in summits, conferences and webinars as FACI to the network if needed

Required for the Role ● ● ● ●

12 hours\week availability Iknelia Nicaragua Knowledge Marketing Knowledge Preferred: Image XP

Skills You Will Develop ● ● ●

Brand Management CX Skills Image creation skills


SOCIAL MEDIA MANAGER Measure of Success # Applies Coming From Social Media

Key Performance Indicators # posts Engagement Post reach # of likes or followers

TEAM LEADER: B2B Marketing Coordinator

Roles & Responsibilities ● ● ● ● ● ●

Manage Facebook and Instagram calendar Facebook ads Weekly report or meeting with B2B coordinator Analyze and create reports of performance of SM platforms Innovative strategies on social media platform to promote the growth of all programs Participate in summits, conferences and webinars as FACI to the network if needed

Required for the Role ● ● ● ● ●

12 hours\week availability Iknelia Nicaragua Knowledge Marketing Knowledge Grammar skills Copywriting skills

Skills You Will Develop ● ● ●

Aware of trends in media Creative thinking Affinity to social networks


TEAM LEADER: B2B Marketing Coordinator

BLOG MANAGER Measure of Success % Growth in visitors on the website

Key Performance Indicators #blogs created #reach of blog posts

Roles & Responsibilities ● ● ● ● ●

Have content created on time Weekly report or meeting with B2B Coordinator Creative thinking on blog ideas Innovative strategies on the blog platform to promote the growth of all programs Participate in summits, conferences and webinars as FACI to the network if needed

Required for the Role ● ● ● ● ●

12 hours\week availability Iknelia Nicaragua Knowledge Marketing Knowledge Grammar skills Copywriting skills

Skills You Will Develop ● ● ●

Grammar skills Communication skills Creativity


organizational development


EXPANSIONS MANAGER Measure of Success

Roles & Responsibilities

Required for the Role

Open 2 New LC’s that achieve 50 oGV exchanges each during Fruit Peak

Create a Local Committee Development strategy with the MCVP TM/OD

● ●

Key Performance Indicators

Research, contact, and meet with Universities to open 2 LC’s

# of Universities Contacted # of Meetings Held # of Exchanges for Fruit Peak % Team Standards Implementation

Meet with and train the new LC’s about AIESEC, Team Management, and oGV Processes (possibly in other cities) Meet weekly with MCVP TM/OD

● ● ●

Sales skills Strong understanding of AIESEC Way, LDM, and Team Standards Strong understanding of the oGV processes Ability to travel to other cities 10-15 hrs per week

Skills You Will Develop Team Management Training & Facilitation Local Committee Development Project Management Coaching


FLA + partnership development


FINANCIAL OPERATIONS Measure of Success

Roles & Responsibilities

100% Book-keeping delivered 100% Budget implementation 2 GFB report data Financial Report Model at MC/LC level LCs start making Investment and track ROI

Key Performance Indicators ● ● ●

7 Book-keeping delivered in the term # of Coaching meetings to LCVPs FLA # of meetings with MCVP FLA

Responsible for recording the national income and expenditures through book entries print and collect all documents supporting each bank movements for file due, both physically and virtually. Ensure that each LC delivered accounting in digital tool the 10th of each month. Prepare the national bank movements according each program, revenues and costs for GFB report.

Required for the Role -

-

Intermediate accounting/financial knowledge MS Excel knowledge 12 hrs a Week

Skills You Will Develop -

Training and Facilitation.

-

Project Management

-

Organization Sustainability

-

ROI Tracking


UNIVERSITY RELATIONS COORDINATOR Measure of Success # of official university partnerships # Of Y4GG proposals accepted

Roles & Responsibilities ● ●

Key Performance Indicators

#University partnership with academic validation

# New University partnerships established Minimum of Students Recruited per University # activities of the university that AIESEC is involved

Planning and Tracking University partnerships. Establishment of new University relations Academic validation of Global Citizen Program. Calendar with University activities AIESEC can be present. Weekly report or meeting with MCVP

Required for the Role Networking skills Writing skills TLP experience (preferred) MKT or PR experience (preferred) Professional attitude

Skills You Will Develop Communication skills Partnership Management Sales skills


SME PD SPECIALIST Measure of Success ● ● ●

To Achieve Sustainability Goal 7 long term partnerships Fulfill Partners Promise

Key Performance Indicators

Roles & Responsibilities ●

● ● ●

# of Weekly Meetings ● # of Weekly Calls

Sell National portfolio adapted to Small and Medium Businesses. Keep tracking of ongoing sales Deliver the promise for every new partner Refresh National Portfolio when needed Segmentation and Lead Generation

Required for the Role Sales Kills Strong Intercommunication Skills 15 hours a Week Availability

Skills You Will Develop Work under Pressure Time Management Innovation

# of verbal agreement # of new partnerships

Solution Orientation Customer Relationship Management


CORPORATE PD SPECIALIST Measure of Success ● ● ●

To Achieve Sustainability Goal 5 long term partnerships Fulfill Partners Promise

Key Performance Indicators

Roles & Responsibilities ●

● ● ●

# of Weekly Meetings ● # of Weekly Calls

Sell National portfolio adapted to Corporate and Big Enterprises. Keep tracking of ongoing sales Deliver the promise for every new partner Refresh National Portfolio when needed Segmentation and Lead Generation

Required for the Role Sales Kills Strong Intercommunication Skills 15 hours a Week Availability

Skills You Will Develop Work under Pressure Time Management Innovation

# of verbal agreement # of new partnerships

Solution Orientation Customer Relationship Management


CONTACT INFORMATION NAME

ROLE

EMAIL

JORGE GONZALEZ

MCP

JORGE2.GONZALEZ@AIESEC.NET

KEVIN HERNANDEZ

MCVP MKT

KEVIN.HERNANDEZAVALA@AIESEC.NET

TOBI KORB

MCVP oGV

TOBIASKORB@AOL.COM

BRANDON DELGADO

MCVP iGV

BRANDON.DELGADO@AIESEC.NET

NATALIE RODGERS

MCVP TM/OD

NATALIE.RODGERS@AIESEC.NET

STEFAN BUITRAGO

MCVP FLA/PD

STEFAN1.BUITRAGO@AIESEC.NET


Apply Today! bit.ly/TMPNICANSTFRUITPEAK201


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