NYS MOVES TO MAKE ALCOHOL-INFUSED ICE CREAM LEGAL
A
nd you already thought ice cream was delicious! New York State lawmakers are considering allowing hard liquor to be added to ice cream, part of a list that already includes beer, hard cider and wine. If the bill passes, it would limit the alcohol content to less than 5% — the same as existing “boozy” ice cream flavors, and consumers would still need to be 21 to purchase it. Gilligan’s Island from Sherburne, New York, lobbied for the change in the law following its lead into beer ice cream, which was made legal in 2018. Alcohol was first introduced to ice cream
in 2008 thanks to a lobbying effort led by NDFA member Mercer’s Ice Cream of Boonville, New York. Mercer’s is widely known for its wineflavored ice creams like Chocolate Cabarnet and Peach Wine Zinfandel. Last year, Haagen-Dazs introduced a new line of alcohol-infused ice creams in states where hard liquor ingredients are legal. The Haagen-Dazs line has only about half of the alcohol content that is allowed in New York state. Boozy ice cream has developed a following at some scoop shops, particularly in New York City, as well as wineries and breweries.
(amazing)
Source: PPAI 2017 Consumer Study
NED Magazine | First Quarter 2020 • 49
