east lake AREA
Vol. 7, Issue 6, June 2014
Neighborhood News & Lifestyles
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The Premier “Shop Local” Community Magazine Directly Mailed To 15,000 Homes In East Lake & Surrounding Areas This Independent Community News, Business & Dining Guide Is Directly Mailed Once Each Month To: Anchorage, Bay Arbor, Boot Ranch, Brookers Landing, Crescent Oaks, Cypress Cove, Cypress Lakes Estates, Cypress Run, Cypress Trails, Deer Hollow, Grey Oak, Eagle Cove, Eagle’s Cove at Lake Tarpon, Eagle Ridge, Eagle Trace, Eagle Watch, East Lake Oaks, East Lake Woodlands, Hunters Wood, Keystone Bluffs, Keystone Palms, Keystone Ranchettes, Lansbrook, Lansbrook Village, Meadow Ridge, Nature’s Watch, Oak Hill Acres, Pine Ridge, Regina Estates, Ridgemoor, Tarpon Woods, Wentworth, Whispering Lakes, Woodfield
Be Ready, Be Prepared & Be Protected with Sharpe Professional Roofing Experienced, Dedicated & Professional Owned by Ed Sharpe and his lovely wife, Natalie, Sharpe Professional Roofing has earned many professional accolades including being a Master Elite Roofing Contractor for GAF, which is known as “North America’s largest roofing manufacturer.” In fact, Sharpe Professional Roofing was recently given the coveted Installation Excellence award, as well as the Consumer Protection Award by GAF themselves. Additionally, Sharpe Professional Roofing was recently a recipient of the Angie’s
ing administrators and customer support staff, social media experts and proprietary software including advanced showing and offer technology.” Their system is 100% electronic which saves customers time and the planet, trees. “Our model is rather complex and a lot of work to manage because we are maintaining many listings, dealing with hundreds of agents a week,
and we are busy.” ADDvantage lists homes in almost every MLS in Florida and sellers control 100% of the listing process. Unlike traditional agents, sellers choose how much commission to offer buyers’ agents ranging from 14%, as well as setting their own price. The uniqueness of the service is See “GetMoreOffers” on page 38
INSIDE THIS ISSUE: Red Cross Hurricane Tips........3 Community Calendar..........4-5 Community News Briefs.....8-9 East Lake Cafe.....................10-11 Air Doctor......................14-15 East Lake Pool Care..............18-19 4G Data.........................22-23 National Rejuvenation Centers.......................26-27 Otis Hyde Painting & Pressure Washing.....................30-31 East Lake CERT.............34-35
ECRWSS
Real estate broker Keith Gordon is the co-owner of Florida’s largest discount real estate brokerage firm, ADDvantage Real Estate Services. Their website is GetMoreOffers.com. Keith and his partner, Erin Knorr, started ADDvantage in 2005 with the intention of building a “customer first” discount real estate brokerage. ADDvantage has grown to over 500 listings statewide with sales over $140 million in the past 12 months alone. With 475 homes sold last year, like many industry leaders, ADDvantage Real Estate and broker, Keith Gordon, are mavericks. Keith says, “Our business has grown 400% in the last two years, supported by a highly-trained team of list-
The Community Dining & Business Guide that your neighbors READ!
Postal Customer
Discount Real Estate Listing, Zillow’s Flawed “Zestimates” and the Flood Insurance Crisis
See “Sharpe Roofing” on page 40.
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Hurricane season is upon us, and it’s time to make sure that our most precious investments will be able to protect our most precious assets, come wind, come rain, and come hail. That’s
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why there’s no better time than the present to have your roof checked by one of the experienced professionals at Sharpe Professional Roofing. With 30 years of experience in protecting, repairing and replacing roofs in the Tampa Bay Area, Sharpe’s reputation for putting customers first makes them top notch. Located in Trinity, Sharpe Professional Roofing works with clients in Pasco, Pinellas and Hillsborough Counties, dropping everything at a minute’s notice when needed, and rushing to people’s rescue when Florida’s weather strikes a punch. Of course, prevention and protection are preferred to super-hero rescues, but they’re prepared for all of the above. Michael Popovic, who recently had his roof done by Sharpe Professional Roofing gave them five stars and said, “[They are]
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East Lake Area Neighborhood News
Red Cross Offers Safety Tips for Hurricanes The American Red Cross urges residents throughout Florida and communities across the country be prepared for this year’s hurricane that runs from June 1 through November 30. “Preparedness is critical when it comes to life-threatening disasters such as hurricanes,” said Linda Carbone, CEO of Florida’s West Coast Region and the Tampa Bay Chapter. “It’s important that families and individuals make time to build an emergency kit, create an evacuation plan, and download the Red Cross Hurricane App to help make it through the next storm safely.” A 2013 survey by the American Red Cross and The Weather Channel found that few Americans living in coastal counties have taken necessary action to prepare for severe tropical storms and hurricanes. Only about half of those surveyed have an evacuation plan or a plan for communicating with family members if they are separated. Nearly a third of people did not have an emergency kit with supplies. Even communities far inland from the coast can experience hurricanes de-
pending on the course of the storm, often with the threat of powerful winds and widespread flooding. In addition, strong rip currents even at large distances from the storm can threaten those at the beach many miles away. Prepare Before The Storm Hurricanes are powerful and dangerous storms. They can bring heavy rains that cause major flooding, destructive winds that down power lines, uproot trees and damage homes, and storm surges that travel several miles inland destroying everything in its path. As hurricane season approaches, it is important to know the difference between the threat levels. • A Hurricane Watch is when conditions are a threat within 48 hours. It’s then time to review your hurricane plans. Get ready to act if a warning is issued, and stay informed. • A Hurricane Warning is when conditions are expected within 36 hours. It’s then time to complete your storm preparations and leave the area if directed to do so by authorities. Now is the time for families and
East Lake Area Neighborhood News
individual to build an emergency kit and create an evacuation plan. Download the Hurricane App The free Red Cross Hurricane App puts real time information on hurricane safety at your fingertips. This app, which has more than 970,000 downloads, is a must have for anyone who lives in an area where a hurricane may strike or has loved ones who do. Features of the Hurricane App include information on Red Cross shelters and a toolkit with a flashlight, strobe light and alarm. The one-touch “I’m Safe” button lets someone instantly tell family and friends they are okay. People who are traveling or have loved ones in hurricane-prone areas can also use the app to receive weather alerts. The Hurricane App can be found in the Apple App Store and the Google Play Store for Android by searching for American Red Cross. Learn more about all of the Red Cross mobile apps at redcross.org/mobileapps. Learn more about hurricane preparedness at redcross.org.
East Lake Area Neighborhood News Directly mailed once a month to nearly 15,000 households in zip code 34685, 34688 & 34677 220 Safford Ave. S. Tarpon Springs, FL 34689 Phone: (727) 943-2946; Fax: (727) 942-2432 Advertising E-mail: info@neighborhoodnewsfl.com Editorial E-mail: editorialdept@neighborhoodnewsfl.com © 2014 Eastlake Area Neighborhood News is published by Ads 2 Publications, Inc. Publisher Tim Selby General Manager Jim O’Reilly Editor Kim Thomas Advertising Sales Matt Selby Tim Selby Jim O’Reilly Jared Nager Linda Veiga
Correspondents Alexis Selby Julie Kanehl Katie Thomas Dara Tucker
Art Director Dat X. Do
Graphic Artists Dat X. Do Tony Sica
Accounting Manager Doreen Selby
Nothing that appears in the East Lake Area Neighborhood News may be reproduced, whether wholly or in part, without permission. Opinions expressed by East Lake Area Neighborhood News writers are their own and do not reflect the publisher’s opinion. The management of East Lake Area Neighborhood News is always happy to accept outside editorial submissions to the paper. Please call for outside editorial submission and advertisement deadlines. East Lake Area Neighborhood News will consider previously non-published outside editorial submissions if they are double spaced, typed and less than 500 words. East Lake Area Neighborhood News reserves the right to edit and/or reject all outside editorial submissions and makes no guarantees regarding publication dates. East Lake Area Neighborhood News will not return unsolicited editorial materials. East Lake Area Neighborhood News reserves the right to edit and/or reject any advertising. East LakeArea Neighborhood News is not responsible for errors in advertising beyond the actual cost of the advertising space itself, not for the validity of any claims made by its advertisers. East Lake Area Neighborhood News is published by Ads 2 Publications, Inc.
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Community Calendar
2014 East Lake Baseball Camp The 2014 East Lake Baseball Camp is held by ELHS Head Baseball Coach Dan Genna and ELHS Coaching Staff, and is for ages 6–13. Campers will be grouped by age and skill level. Session 1: June 9-12 Session 2: June 16-19 Session 3: June 23-26 All sessions will be held Monday – Thursday, 9 a.m. – 1 p.m. @ East Lake High School Early Registration Special: $110 if registered before June 4. Regular Registration: $125 June 3 and after. Make check payable to East Lake Baseball Boosters. Mail check and registration form to: East Lake High School, c/o Dan Genna, 1300 Silver Eagle Drive, Tarpon Springs, FL 34688. Camp Highlights: Camp T-shirt; Individual Instruction; Games; High School Style Workouts; Team Fundamentals; Drills & Skills; Guest Speakers; Slip and Slide (bring towel last day)! Camp Notes: Campers should wear baseball pants or shorts and tshirts. Campers should wear cleats but bring tennis shoes. Campers will need
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to bring snack & lunch. Please provide campers with snack and drink; concession stand will be open. Don’t forget to put sunscreen on the campers! Space is limited, so take advantage of the early registration special! Go to Eastlakebaseball.biz for forms or email dgenna@tampabay.rr.com. East Lake Fire Rescue Offers CPR Training to the Public 2nd Wednesday, monthly, 6 PM–– East Lake Fire Rescue offers monthly CPR training to the public. Classes are held at 6 p.m. on the 2nd Wednesday of each month at Station 57, 3375 Tarpon Lake Blvd. in Palm Harbor. Sign up by calling 727-784-8668, extension 201. CPR stands for Cardio Pulmonary Resuscitation. Using a combination of chest compressions and rescue breathing, it can give a person who has stopped breathing or whose heart has stopped beating a greater chance of survival. More than eight out of every ten cardiac arrests occur at home. Effective CPR can double or triple a victim's chance of survival. East Lake Fire Commissioner Randy Burr,
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who assists in teaching CPR, says, “It’s unfortunate that with so many cardiac arrests occurring in homes, that CPR is given less than a third of the time. Our goal is to change that in our community.” Cost for the class is $25. East Lake Fire Rescue will also provide group training on request. Personal Pediatric Care Hosts “Mommies To Be” Gathering 1st Wednesday, Monthly––Dr. Jay Harvey of Personal Pediatric Care is now personally hosting a small group gathering for new Mommies To Be (and Daddies To Be too)! Call (727) 645-6941 to reserve your spot. Space is limited for the FREE informational gathering. Personal Pediatric Care is located at 3012 Starkey Blvd. in Trinity. Visit PersonalPediatricCare.com online for information about Personal Pediatric Care and Board Certified Pediatrician Jay Harvey, MD. Mental Health Awareness “Telling Our Stories to Recovery” Tues., Jun. 17, 1 PM––In an effort to help individuals in dealing with emotional stresses, the Tarpon Springs group of Recovery International, will hold an “OPEN HOUSE ” at its meeting this month.
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Recovery International is a selfhelp non-profit, non-sectarian organization, founded 77 years ago, by the eminent neuropsychiatrist, Dr. Abraham Low, with meetings now being held in the United States and internationally. Dr. Low was one of the first to use cognitive behavior therapy and he based his self-help method on it. It is a system whereby people train themselves to identify and monitor negative or damaging thoughts/behaviors and to change the way they would typically respond to those occurrences. In this way they learn to diffuse their negative emotions and go on to better mental health and happier lives. Anyone struggling with depression, anxiety, panic attacks, anger management and other emotional stresses is most welcome to attend our Open House. Come hear our stories, view a panel demonstration of the method and its powerful “spotting tools” and learn how you can help yourself. The method is simple, but not easy! It requires practice, practice, practice. The OPEN HOUSE will be held on Tuesday, June 17, 2014, at 1:00 PM, at the Lakeview Community Church, 475 East Lake Rd. N.,
East Lake Area Neighborhood News
Tarpon Springs 34688. For reservations and and more information, Call Madeline at 727-943-9216. The meeting is free, goodwill offerings are voluntary and there will be light refreshments.
will be well spent and there will be fun for the whole family. Mark your calendar today.
Ask the Experts – At a FREE Dinner with the Docs Wed., Jun. 18, 2:30–6:30 PM––At Innisbrook Golf & Spa Resort, Inverness Hall 36750 US 19 N in Palm Harbor. Visit with area vendors specializing in health care products and services, learn more about the hospital services available at Florida Hospital North Pinellas. Enjoy a delicious meal as you “Dine with your Favorite Doc.” Florida Hospital North Pinellas Family Safety Fair Sun., Jun. 22, 1–4 PM––Community Safety Providers will be on-site with lots of hands-on fun and education about various aspects of safety. Additionally, enjoy kid-friendly activities like facepainting, bouncy houses, and yummy treats like sno cones and popcorn all in one spot. Is your car seat safe? Why should your kids wear safety helmets? Have your kids been fingerprinted? Time
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E AST L AKE A REA
Community News Briefs
Eagles Rally Falls Short in Bid for Class 7A State Championship The East Lake Eagles valiant effort to win the 2014 Class 7A State Championship came up just short, as they were defeated by the American HS Patriots (Hialeah) 5-2 at JetBlue Park in Fort Myers on May 17. After winning a 13 inning semifinal marathon 1-0 Friday night against the Osceola (Kissimmee) Kowboys, the Eagles found themselves locked in another pitcher’s dual in the Championship Game as neither team scored in the first three innings. East Lake starter Ryan Wall (5-2) held the Patriots without a hit until the fourth inning. That inning proved to be the difference in the game as Wall was touched for 4 runs (1 earned), 3 hits and a walk. After a two out double that plated the 3rd and 4th Patriot runs, Riley Choate was summoned from the bullpen and retired the only man he faced on a grounder to shortstop Keegan Maronpot to end the rally. Cameron Churchill pitched the
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final two innings (5th and 6th) for the Eagles allowing one run on two hits, a walk and 3 strikeouts. The Eagles staged a comeback in the top of the sixth as they scored two runs highlighted by Ian Lisle’s RBI ground ball single (he had three of the four Eagle hits) past the American second baseman that plated Christian James (hit-by-pitch), who had been sacrificed to second by Andrew Prozzillo. On the play, Lisle advanced to second and Brad Deppermann (hitby-pitch) to third as the relay throw attempting to get James was errant and got by the catcher. Deppermann then scored on a wild pitch for the Eagles second run. The Eagles were unable to plate any more runs in the sixth but staged another rally in the 7th inning as they had two men on with one out following a Sawyer Wirth walk and a Cameron Churchill line drive single to center. Unfortunately, the Patriots relief pitcher retired the next two batters on a called third strike (3-2 pitch) and a pop-up to the
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Congratulations East Lake Eagles Baseball Team on an exciting season! second baseman (another 3-2 pitch) to end the game. The 2014 East Lake Eagles are only the second team in school history to reach the State Final Four and Championship game, with the 2002 team being the other. The Eagles eliminated and ended the season for five teams to reach the Championship game: Districts - Pinellas Park; Regions - Sarasota, Northeast, Melbourne; and States - Osceola (Kissimmee). Four of those games went to extra innings before the Ea-
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gles prevailed. It was a truly magical season for the Eagles who finished with an overall record of 22-9. The Eagles won both the Lee Byers Invitational Tournament and PCAC Championships for the second consecutive year; were crowned champions of Class 7A Region 3; and were State Runner-up in Class 7A (83 schools) on both the field and in the classroom (3.4 Cumulative Team GPA). Great job Eagles!!!!
East Lake Area Neighborhood News
Royal Caribbean Donation to CARES A $1,000 check presentation was made to CARES non-profit organization to help support their mission to improve the quality of life and independence for area seniors. The donation was a result of fundraising incentives made by Royal Caribbean through www.cruisewithlou.com. Louis Bruno helps groups such as CARES, a non-profit 501(c)3 charitable organization, plan cruises and receive fundraising incentives. To learn more call 727-3769007. CARES Travel Club plans day trips and travel excursions for older adults. The travel club has locations at CARES Rao Musunuru, M.D. Enrichment Center in Hudson and CARES Elfers Center in New Louis Bruno, Travel Specialist of Cruise Planners in Port Richey. Visit Trinity; Bill Aycrigg, CARES President and CEO; www.caresfl.org. and Tom Moran, CARES Travel Coordinator
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East Lake Café – A Memorable Meal at an Everyday Price By Dara Tucker My mom and I were looking for a bite to eat before we spent the afternoon running errands together. It seems rare these days that we get an afternoon together, so we didn’t want to rush through fast food, but we also didn’t want to wait forever for service. Even though we’ve both lived in the area for decades, neither of us had ever eaten at East Lake Café’ before. It was a beautiful day outside, with the sun shining brightly on the corner of Eastlake Woodlands Shopping Plaza. It seemed there couldn’t be a better time to try the local favorite we’ve heard so much about, East Lake Café. We decided eating alfresco, with umbrella tabletops surrounded by tropical foliage, would be the perfect choice. We met the owner Peter Pergola, who has owned and operated the restaurant since he opened it in July 2003. East Lake Café will celebrate its 11th anniversary this July. You couldn’t imagine a friendlier restaurant owner than Peter, and his personality no doubt contributes to the attentive staff
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at East Lake Café; many them have been there since the restaurant opened. In celebration of ten great years, he wanted to do something special to show his appreciation to the many patrons who make East Lake Café their favorite eatery so he made a few updates renovating with new paint and furnishings including new tables and chairs - a much different look from 10 years ago! Peter has extensive experience in the food service industry, including owning and operating Rocky Point Food Service for 10 years in Tampa prior to opening East Lake Café. He held several directorships in high profile establishments such as the Museum of Natural History, the Met Museum, the Metropolitan Opera House and United Nations. I was in awe when Peter said he also held a management position at the famous Tavern on the Green in New York City. Peter is quick to give credit for the success of his restaurant to his dedicated staff and chefs who create distinctive and delicious dishes. Peter says, “We have been blessed with
honest, hardworking and caring individuals who adhere to the high standards of our operation. Their friendly smiles and strong customer service attribute to the great success of the cafe. Many have been with us since the beginning.” Describing the food as delicious is an understatement. Dishes such as the Mediterranean Egg White Omelet with fresh spinach, grilled eggplant, sun-dried tomatoes and homemade
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hummus, could easily sell at a four star restaurant – for a much higher price. If you like a sweeter breakfast (or lunch!) you must try the East Lake Café’s version of French Toast, the egg batter seasoned with vanilla, cream, orange juice and cinnamon – it is so yummy! You can top it with banana peanut butter and Nutella, or how about the Foster Toast Double Dipped, which has two thick slices stuffed with a delicate fruity cream
East Lake Area Neighborhood News
East Lake Café is the perfect spot for breakfast or lunch and is open every day from 7 a.m. until 3 p.m. cheese topped with bananas foster and fresh strawberries! When you come in for lunch I recommend one of East Lake Café’s sandwiches which are made with Boar’s Head meats and cheeses. The French Dip Panini is a new twist on a classic – the pressed Panini melts the provolone cheese and is served with au jus for dipping. The Chicken Salad Croissant is flaky to the touch and compliments the honey mustard, alfalfa sprouts and almonds, making it
another delicious choice. If you leave East Lake Café without having a dessert, you’re doing your taste buds a disservice. Desserts at East Lake Café are not just taken from the freezer, but freshly baked. Nomeda Baronas, owner of Cakes by Nomeda, makes the café’s desserts and specialty cakes. Nomeda is from Lithuania, and is a master of the patisserie craft. She has been sculpting unique and delicious cakes and
desserts for over twenty years. East Lake Café can arrange specialty cakes for weddings, receptions and parties through Nomeda. The quality of East Lake Café’s food is amazing. Their use of top ingredients and made-to-order food makes it easy to understand why East Lake Café has so many daily regulars. Naturally a demand for catering grew from their customers. They can cater your private functions either on or off the premises. Wedding and
baby showers are commonly held right at the restaurant, and they also cater to community groups, local schools and businesses. Their chefs and Peter’s talented wife, Angela, utilize their culinary skills to customize any catering to your tastes, themes and preferences with a personal touch. When you’re looking for a memorable meal at an everyday price, stop by East Lake Café in East Lake Woodlands Shopping Plaza. You can enjoy a beautiful Florida day on their lush (pet friendly) outside eating area or relax inside. Either way the food and service will make you understand why so many locals are regulars. East Lake Café is open seven days a week, 7 a.m. –3 p.m. Come see Peter and his staff at the corner of East Lake Woodlands Shopping Plaza, 3430 East Lake Road Suite #3 in Palm Harbor. If you have any questions about catering, please call 727-772-0707 or email Peter at pergola1021@yahoo.com. “Like” East Lake Café on Facebook and check the weekly eclectic “Food Channel” specials online at www.theeastlakecafe.com.
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East Lake Area Neighborhood News
East Lake Area Neighborhood News
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Call the Air Doctor to Stay Cool This Summer!
Jim Lucker By Marcy Sanford If the heat gets to be too hot for you this summer, give the Air Doctor a call. They have been helping Hillsborough and Pinellas County residents solve their A/C emergencies since 1998. From repairs to the complete installation of a new unit, you can count on Air Doctor Air Conditioning & Heating to keep your house cool and comfortable all summer and warm and cozy during those rare Florida cold snaps. “We have been using the Air
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Doctor to service our A/C and heating systems for almost 10 years,” testify long-time customers Mark and Bonnie. “We have been impressed with the professionalism and knowledge of their technicians and customer service employees. The Air Doctor is always looking for the best way to help its customers. In our case, our systems stopped cooling and we feared that we would need a new system. Instead, they recommended a minor repair to our system rather than replacing the entire system. We were impressed with their integrity and trustworthiness and
have recommended them to family, friends, and anyone who will listen. Everyone that we have recommended the Air Doctor to for their A/C repairs and service has been satisfied.” Air Doctor owner Jim Lucker says that Air Doctors’ technicians and customer service employees make it a great company. “Our employees are very professional and have the most up-to-date technical skills and knowledge about air conditioning units and repairs. We always give our customers options to fit their needs. We are a customer care dealer for American Standard, one of the most reliable A/C units in the industry. In addition to all that, Air Doctor is rated A+ with the Better Business Bureau and toprated on Angie’s List.” Jim says that your Air Doctor technician will not rest until you are completely satisfied with their work and your house is once again cool and comfortable. Air Doctor’s services are backed by a strong company philosophy of 100% customer satisfaction guar-
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anteed. No matter what your A/C needs, from simple or complex repairs to full system replacement, the Air Doctor can help. Whether you need a small unit for a condominium or are interested in the latest technology in high efficiency units, Air Doctor’s technicians have the knowledge to find the right solution for you. “It was such a pleasure to have Air Doctor work on my daughter’s central A/C unit yesterday,” says Jean. “Our technician was courteous and professional, and, he solved the problem. She had spaghetti for wiring to the thermostat and something wasn’t speaking to something. He solved the problem and now it’s all good.” One of the ways Air Doctor’s technicians stay current about the
East Lake Area Neighborhood News
changes in A/C options and repairs is through weekly trainings on the latest advancements in the field. YES, You Can Stay Cool and Lower Your Electric Bill! Jim says that many of their clients are interested in energy efficient units and that Air Doctor technicians are experts in helping their customers decide which type of air conditioning unit
will work best for their home. “We have high efficiency solutions that have a SEER rating of 15. These units will use half the electricity of your current unit and you could see a savings of several hundred dollars a month on your electricity bill.” Whether your unit needs a tuneup, repair, or replacement, Air Doctor can help you. And because they know that breakdowns don’t always occur during the day, you can call them 24 hours a day, no matter when you have a problem. Air Doctor is happy to give you a free estimate or second opinion on A/C system replacement or upgrades. And if you do need a new unit, Air Doctor offers 12-month, no-interest financing to help you stay cool while your budget doesn’t break a sweat. If the summer heat (or your electrical bill) is starting to get to you, give Air Doctor a call today. In Pinellas County, call 727-8211961. In Hillsborough County, call 813-891-9444. You can also visit them on the web for more information, including tips on how you can reduce your electricity bill, or visit online at www.airdctr.com to check out current specials.
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East Lake Area Neighborhood News
3/3/3 plus office/den - 2514 htd sq ft Shows like a model formal lv & dr rooms, kitchen overlooks family room, master w/sitting area, two guest bedrooms w/their own bathrooms, extended paved lanai w/view of the pond. $345,000
2/2/2 1556 htd sq ft. MASTER PIECE & MODEL PERFECT. 18" tile flooring in all main areas, wood cabinets w/pullout shelves, granite counters wall oven, cook top in kitchen which overlooks the family room Formal lv & dining rooms w/soaring lace ceiling, plus much more! $215,000 3/3.5/2/PLUS bonus room - 3861 htd sq. ft. No expense was spared in this former Arthur rutenberg Model home! So much details w/triple crown moldings, chefs kitchen w/ fashionable cabinetry, granite,grand oak staircase w/wrought iron, tile floors w/inlay with that special touch, putting green, htd pool & spa; plus so many extra details & upgrades that you have to see it! $865,000 3/2/oversized 2 plus htd enclosed lanai 2307 htd sq.ft. Wow! Fabulous home w/formal lv & DR, Kitchen w/white cabinets w/raised panel doors, pullout shelves, corian counters overlooks the family room w/plantation shutters. Master bd w/two walk in closets, master bath w/Jacuzzi tub, walk in shower. Heated enclosed lanai w/a tranquil view of the large pond practically from every window! This home offers much more including newer roof, a/c system, extra insulation & water softener. ITS A MUST SEE $305,000
TOWNHOMES AT FAIRVIEW
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3/2/2 1710 htd sq ft. Stunning & Elegant! Must see this perfect model townhome w/first floor master bedroom, lanai & patio w/view of the golf course & pond. So many extras in this home from the crown molding to the gas fireplace w/decorative molding & wood mantle to brand new a/c system. $234,900
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East Lake Pool Care “You Do the Swimming… We Do the Rest!” I don’t have to tell you how hot it is outside and how great a dip in the family pool will feel; if you have a pool you already know that. And don’t you want you water to be crystal clear and refreshing anytime you’re ready to take a dip? But who has time to keep up with the chemicals and cleaning? If you want to really enjoy your investment, give East Lake Pool Care a call. It’s a win-win with East Lake Pool Care; not only does the local company offer FREE Equipment Inspection and FREE Water Testing for potential customers – they will also check you pool for leaks – FREE! That is how confident East Lake Pool Care owners, Greg and Michele Ferris, are that you will be pleased with their service and their rates. Greg Ferris explains, “We aim for perfect water balance. The key is to accurately measure and add just the right amount of chemicals. We use a digital photometer test kit, which
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gives an exact assessment of the chlorine, pH, alkalinity, calcium hardness, and cyanuric acid (aka stabilizer). This way we can add only what is needed to keep your water balanced. An imbalance can be costly in the long run because it can prematurely wear out your heater, pump and lines. If your pool is too low on calcium, the water will suck the calcium right out of the plaster!” Michele adds another reason for perfectly balanced water, “I think it is important for safety. When your kids are swimming, you don’t want them exposed to too many chemicals.” Jason D., Lansbrook resident and a father, says, “With two small children swimming daily, it’s comforting knowing that the pool water is balanced just right. I never have to worry. Greg and Michele do such a great job keeping the pool perfect, so all we have to do is enjoy it.” East Lake Pool Care’s services
Michele and Greg Ferris, owners of East Lake Pool Care include adding of necessary chemicals, skimming the surface, brushing, cleaning the skimmer and pump baskets, vacuuming, filter cleaning / backwashing and removing excess water. Equipment inspections are performed to make sure everything is in proper working order; and if there is a problem, East Lake Pool Care is a full service pool care provider and can repair equipment or install new equipment when necessary. Earning the Certified Pool Operator distinction, East Lake Pool Care can work on any pool in Florida. “I’m actually saving money since hiring East Lake Pool Care,” says
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Brookers Landing resident Greg T. “No more trips to the store to buy jugs of chlorine and all kinds of other chemicals. East Lake Pool Care saves me both time and money.” Like many other East Lake residents, Greg and Michele chose to raise their family in this beautiful part of Florida, where you can still enjoy woodlands and beaches, while having access to excellent schools and health care. They have lived in Palm Harbor and East Lake for over 25 years and with four kids, three in area schools – one at East Lake High School, one at Carwise Middle School and one at Cypress Woods Elementary – they are
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East Lake Pool Care can make even the swampiest pool look GREAT! involved in school and community events such as sponsoring the ELHS Boys’ Baseball Team golf tournament last year, “We are servicing our neighbors,” says Greg. “We live in the neighborhood and are always nearby if there is ever an issue.” East Lake Pool Care prides themselves with their professionalism arriving in a clean company vehicle and the crew always wears bright, clean uniforms making them easily identifiable. “Having a pool service is very personal and we want to make our customers feel completely comfortable,” says Greg. “Think about it, you are right there cleaning a pool that is most
times right outside of someone’s sliding glass doors. We pride ourselves on providing a very professional service. We are very detailed and neat. The difference with us is in the details.” Customers really appreciate the care that East Lake Pool Care takes in doing a proper job. Jim W. of East Lake Woodlands says, “I used to maintain the pool myself. I asked East Lake Pool Care to take care of it for a limited time while I was away on vacation. They did such a good job that I asked them to continue fulltime. That’s one less thing I have to worry about.” So, what are you waiting for?
East Lake Area Neighborhood News
After
FREE Estimate, FREE Water Testing, FREE Equipment Inspection and FREE Leak Detection – now that is a summertime deal! Call Michele or Greg Ferris of
East Lake Pool Care at 727-4094414 to schedule your free estimate. Visit eastlakepoolcare.com for additional information or to obtain a free online quote.
BIG BLUE FOOTBALL CAMP
July 7, 8, 9 & 10 from 9am-4pm
AGES 7-15
Register Early Space Limited
To register visit our website:
www.elhs-football.com Registration questions call
(727) 776-6351
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East Lake Area Neighborhood News
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Rely on 4G Data “4 All Your IT Needs” By Kim Thomas Combine a proactive work ethic with leading knowledge in current Information Technology (IT) and you will discover 4G Data; a company with 30 years of IT sales, support, and networking. Located in the Shoppes at Boot Ranch Plaza on East Lake Road in Palm Harbor, 4G Data is a computer repair company and is able to provide any repairs needed for laptops, computers, iPads, tablets, printers and more. 4G technicians are experts in the design, installation, maintenance and repair of computer networks. Essentially, 4G Data becomes a small business’ personal IT department, allowing a business to stay focused on the job instead of IT maintenance and solutions. “We introduce clients to new technologies that save them an average of 30–50% each year,” explains owner Michael Cusumano. “We’ve proven that proactively managing your network always costs less than reacting to problems after they occur. We’ve bundled our revolutionary Flat-Rate I.T.
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Support program with our Proactive Network Monitoring Service, providing you experienced IT Support to maintain and protect your network 24 Hours a Day, 7 Days a Week, 365 Days a Year! We can provide your organization with Fortune 500 level Help-desk support on a full time basis for a fraction of the cost of an on-staff IT employee.” Cusumano has owned and operated 4G Data’s Tampa Bay division since 2008. He began working for 4G in 1996 – the longevity and dedication Michael has invested in 4G Data has allowed growth in slow economic times and he has built the local 4G Data into the highly acknowledged company that it is today offering customers an even wider range of services. For instance, 4G customizes and installs state-of-the-art home theater systems. Wireless technology has never sounded or looked better. With 4G’s expertise, your home becomes your own private theater at the touch of a button. Let 4G show you how high definition and surround sound can
transport you without ever leaving your easy chair. The 4G Data team is passionate about helping small businesses to become and stay successful by providing secure IT support. Cusumano explains, “Businesses have had to close down due to a catastrophic loss of data. We want to prevent that from ever happening.” 4G Data will install security, backup and anti-virus solutions to keep your computers at home or in your business operating at an optimal level. 4G Data can teach you daily maintenance tips for your computer, such as how to delete cookies and run a free tracking program. 4G is encouraging clients who are still using Windows XP to consider an upgrade. Cusumano explains, “You may ask, ‘Why should I upgrade?’ First and foremost, this is a
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security issue. Windows XP-based machines will still work, but Microsoft will no longer roll out security updates for the Operating System. That means your computer will be more susceptible to hackers and other scammers, who could exploit bugs that Microsoft is no longer fixing to gain access to your machine and steal your personal information.” Changes are going to happen with technology and that is why 4G Data educates clients on how to use and maintain their systems. Cusumano says, “We want to be proactive, not reactive!” Ensuring your residential
East Lake Area Neighborhood News
computer and business office is running smoothly and without kinks early on is safer, smarter and thriftier than looking past potential problems which may lead to the crash of your computer or network. An IT Experience Like No Other 4G Data in Palm Harbor offers FREE evaluations to all residential clients. When you drop off your equipment, 4G’s technicians will evaluate your problem and have a solution within a few hours. 4G’s standard turnaround time for repairs is less than 24 hours. Clients will enjoy an IT experience like no other. Once your equip-
ment is repaired, you will be able to test it out in a relaxing atmosphere; the ambiance of a comfortable couch and a hot cup of Joe will make you feel like you are at home. Focused on customers’ convenience, 4G offers free WiFi and expanded hours, 9AM – 7PM on Monday through Thursday and 9AM – 5PM on Friday, Saturday and Sunday. Another key to 4G Data’s popularity with customers is the dedication that Michael Cusumano and his team have to some basic core values that they instill not only in their personal lives but also in their professional lives. 4G promises: Accountability, Commitment, Community, Efficiency, Integrity, Leadership, Passion, Respect, Service Excellence and Teamwork. “I will not try to sell the most current expensive programs to a customer,” says Cusumano. “It is more important to have IT programs that run smoothly and work seamlessly with the clients operating environment.” 4G Data is aware in what is
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happening in the technological industry and will help you make decisions that are smart and right for your individual needs. Information Technology Services 4G Data focuses on providing quality products and superior service for their customers’ IT needs, specializing in technical services, technical sales, HIPAA compliance, software, networking solutions, warranty services and servicing residential clients. 4G Data offers clients the option to drop off equipment at the store or they can come to you. Their engineers are highly trained to keep up with the constant changes in technology, and all engineers are bonded and insured. At 4G Data, you will find experts who address IT problems with solutions that are effective, reliable and secure. Cisco, Xerox, Fujitsu, Compaq, Hewlett Packard, IBM, Lexmark, Microsoft, Okidata, SonicWALL, Symantec, Lenovo, Toshiba, Sony, Apple, and Dell are just a few of the products that 4G Data specializes in, enabling them to provide each customer with the best program/brand to fit his or her specific needs. 4G honors all major manufacturer’s warranties and provides war-
ranty parts free of charge for Cisco, Compaq, Hewlett Packard, IBM, Lexmark, Okidata, SonicWALL, Lenovo, Toshiba, Sony and Dell. 4G Data performs warranty service according to each company’s warranty statement and adheres to the manufacturer’s policy. Mission Statement: Personal honesty and integrity are the foundation of our business. Customer Service is our way of life. 4G Data is an exciting place, where teamwork is the main component of success. We work hard... and we reward hard work. Great things happen when we listen to our customers. Our doors are always open! 4G Data is dedicated to following their business philosophy and achieving a level of personal service that is second to none for all your technology needs. 4G Data is located at 318 East Lake Road in Palm Harbor. For all your Information Technology needs call (727) 938- 6093 or visit www.4GTampa.com for additional information. 4G Data is open 9 a.m. – 7 p.m. on Mon. – Thurs., and from 9 a.m. – 5 p.m. on Fri., Sat. and Sun.
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East Lake Area Neighborhood News
TRINITY DENTAL CARE IES C N RGE ME! E M E ELCO W
(727) 372-2001 Toll Free: 1-888-tooth AK www.trinitydentalcare.com
We perform the following procedures: - Preventive Dentistry Dr. S. Shayes - Dr. A. Eskandari - Crowns, Bridges - Dentures, Partials, Repairs - Tooth Colored Fillings - Gum Treatment #DN15492 #DN15013
- Root Canals - Teeth Whitening - Dentistry for Children and Adolescence - Invisalign (the clear braces) - etc.
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$39.99 EXP. 7/30/2014. WEEKDAYS ONLY. New patient only. Cannot be used with insurance. Coupon needs to be presented at time of service.
The patient and any other person responsible for payment has a right to refuse to pay, cancel payment or be reimbursed for payment for another service, examination or treatment which is performed as a result of and within 72 hours of responding to the advertisement for the free, discounted or reduced fee, service, examination or treatment.
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You Are Priority #1 at National Rejuvenation Centers! Bartley Kerr, D.C. (CEO) · John DeCosmo, D.O. (Medical Director) · Bart Rademaker, M.D. (Board Certified Cosmetic and Reconstructive Surgeon) By Julie Kanehl Are you over the age of 35? Do you feel like no matter what you try, or how much you exercise, you don’t feel like you used to? Don’t have the energy you’d like to have? Do you feel like you can’t keep up? Are you having trouble sleeping? Are you starting to chalk things up to “old age?” Stop it! This is 2014 and there are solutions! Real, customized solutions for your body, for your lifestyle, and given to you by professionals and by doctors in the field who want you to be able to live your best life now. This isn’t some fly by night cream or pill, National Rejuvenation Centers offers hormone replacement therapy that is 100% customized to your body’s biology, and what’s more, to your ideal energy level. In layman’s terms, would you like to feel like you did when you were 20? It’s possible, it’s real, and it’s happening to your friends, neighbors and maybe even your parents, so what are you waiting for?
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National Rejuvenation Centers is located right here in our area at 34254 US Highway 19 in Palm Harbor, and boy are we lucky, because people fly in from all over the country and all over the world to receive treatment from this center. Why? Because at National Rejuvenation Centers, they do it right, they do it carefully, and they make your health and wellness their number one priority. Bartley Kerr, DC, is the founder and CEO of National Rejuvenation Centers, also known as NRC. He has been practicing since 1988, and he and his team of medical and osteopathic physicians specialize in bioidentical hormone replacement therapy and optimum hormone replacement. He founded NRC with the goal to help people to live happier, longer lives, and he practices what he preaches. He, his father, and many other people that are closest to him have not only found success through his program, but have raved about it to everyone they know.
Dr. Kerr, who has a book coming out on the subject of optimum hormone replacement therapy, is looked to as an expert and ambassador on the subject. While other places may offer hormone replacement therapy, NRC is different in that each person receives a full-panel of blood work on a regular basis to continually monitor the patient’s progress and wellness. Additionally, instead of receiving hormone replacement therapy that matches your hormones to your current age, these are safely and specifically matched to be where they were when you were younger! Combined with an exercise and nutrition-based exercise program, the results are amazing, life changing and nothing short of phenomenal. It’s no wonder people call NRC the fountain of youth. Dr. Kerr explains on his blog, “Oftentimes when I meet new patients or potential patients, their fascination lies into bio identical hormone replacement and if it is right for them. I explained to them that if it is deemed
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Bartley Kerr, DC, Founder of National Rejuvenation Centers that they are deficient in certain hormones and they are replaced, they will feel much better. When people feel better, they have the ability to be more active. To take advantage of this new energy and to enhance the results of
East Lake Area Neighborhood News
optimal hormone levels, I recommend exercise protocols specific to the goals of the patient.” There’s a reason why people fly in from all over the world to participate. It’s medical science, combined with your own individual hormone levels, and topped off with a staff that is committed 100% to helping you live your best life all the way around. World Renowned Golfer Jan Stephenson Believes in NRC! Jan Stephenson, who is from Sydney, Australia originally, stormed the world of golf, combining glamour, sex appeal and most importantly an incredible talent for the game. In the 1970s and 1980s she was featured on the cover of many sports magazines, and won her first LPGA victory in 1976, followed by consecutive wins in the early 80s in the Peter Jackson Classic (1981), LPGA Championship (1982) and U.S. Women’s Open (1983). Today, Jan is a very active member within the golf world, and is on tour regularly. Her busy schedule and lifestyle have not let up, and she continues to work out and keep to a very healthy diet. But, according to Jan, when she hit a certain age it wasn’t enough.
She says, “I’ve worked out my whole life, and when I turned 55 no matter how much I trained I wasn’t getting much stronger, and was getting flabby no matter what I did.” After starting the program with Dr. Kerr, I sleep better, I don’t have any night sweats, and I’m stronger.” Since becoming a patient at NRC, Jan says, “People are shocked by how strong I am, people say,
East Lake Area Neighborhood News
‘There’s no way!’ I’m 62, and I have a senior discount card, and people say they need to see my license and say ‘no way you’re a senior.’ I mean, I get to the front of the aerobics classes, and I keep up!” What’s important to understand is that athletes like Jan put their health at the top of their list, for if their health suffers, so does their game. What makes Jan feel so comfortable with NRC is their commitment to checking and re-checking her blood work on a regular basis. She says, I’ve met a lot of doctors who do hormone replacement therapy, but Dr. Kerr is the one that I trust.” She adds, “I tell everyone they’re crazy if they don’t go to him. I feel fantastic!” When asked how long she intends to stay on the program, Jan says, “Forever. I would never want to go back to the way I felt before. I’m a convert for life.” Local Personal Trainer Arman Eckelbarger Swears by NRC Arman Eckelbarger is a local personal trainer who helps people in Trinity, Odessa and New Port Richey reach their personal fitness goals. According to his website, www.pascocountyimpact.com, he is a NESTA (National Exercise & Sports Trainers Association) Certified IMPACT Coach, Certified Personal Trainer, Corporate Wellness Consultant and Age Management Coach. It also explains his passion for studying the topic of Age Management. What it doesn’t tell you on his website, is that he’s a huge fan of National Rejuvenation Centers! Eckelbarger is quite informed on the topic of hormone replacement therapy, for as an athlete, he too, wanted to make sure that he was making an informed choice about his health. He says, “I’ve been going there
a little over two years, and I’d probably interviewed four or five doctors because I’ve done a lot of studying on this topic, and I wanted to Arman Eckelbarger make sure if says, “NRC is the wave I was going of the future.” to do something like this, I was going to speak to someone knowledgeable.” He adds, “I had a lot of questions, and a lot of physicians don’t know a whole lot about hormones. Dr. Kerr sat down with me for more than an hour just to answer my questions.” He even speaks to his clients about NRC and what their program can do for them. He says that NRC is affordable and consistent. Eckelbarger says, “NRC is the wave of the future.” As a personal trainer, he is very careful about what he puts into his body adding, “NRC’s program is ideal because the pharmacy compounds a therapy that is bio-identical to your body alone.” You don’t have to be an athlete to want to live your best life! Don’t give into the traps of aging when you have healthy, realistic, proven and affordable options. Call NRC today and change your life. National Rejuvenation Centers is located at 34254 US 19 N in Palm Harbor. Office hours are Mon., Wed. and Fri., from 9 a.m. – 5 p.m.; and Tues., 9 a.m. – 12 p.m. To schedule an appointment, please call (727) 785-5652 or visit www.nrcenters.com.
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Call Otis Hyde Painting & Pressure Washing for a Clean Outlook!
By Marcy Sanford For more than 25 years, Otis Hyde Painting & Pressure Washing has been helping families and businesses protect and preserve their homes, office buildings, motor homes, and boats. This family owned business provides clients with high quality work at affordable prices. “We have pressure washed just about everything,” says Otis. “We pride ourselves on always being honest with our clients. We’ve had people think
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they needed to get their house painted, when really all they needed was to have it pressure washed, which saved them money. We want to make sure our clients trust us and are happy with the work we do. We know that is the best way to keep them coming back to us and giving us referrals.” Residential: You want to keep your home and possessions looking their best and right now after the rainy winter we have had, it is the perfect time to have them professionally pressure washed. When you include pres-
sure washing as part of your home’s regular maintenance, you can preserve and protect it for years to come. If your house is starting to look dull and dingy and your deck looks dirty or in need of re-staining, Otis Hyde Painting & Pressure Washing can make them look brand new. Pressure washing also removes dangerous and destructive mold that can make you sick. With more than 25 years of experience, Otis Hyde Painting & Pressure Washing has cleaned it all. Whatever you have that needs to be
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cleaned, they can help you. They are experts at making your home, deck, driveway, sidewalk, dock, pool enclosure, and roof look brand new. They’ve even pressure washed motor homes and boats. You don’t want to risk major damage being caused to your most precious possessions and biggest investments due to buildup of mold and mildew. Call Otis Hyde Painting & Pressure Washing today for a free estimate. Commercial: Otis Hyde Painting & Pressure Washing also has
East Lake Area Neighborhood News
many commercial clients who trust them to keep their businesses looking their best. Strip malls, shopping centers, parking lots, banks, convenience stores, office buildings, restaurants – you name it, Otis Hyde Painting & Pressure Washing can clean it. They’ve even done work for Rooms 2 Go and Best Buy. Amusement & Industrial: For five years, Busch Gardens has trusted Otis Hyde Painting & Pressure Washing to keep their park looking spic and span for all their visitors. Otis Hyde can handle any large client from amusement parks to plants, rigs to foundries. Painting: Inside or outside, you can count on Otis Hyde Painting &
Pressure Washing to do a superior painting job. If you need help deciding on a color, they can help you pick out the best one. They can even get paint for you for less then you would pay and they never place an up-charge on any materials. If you’re ready for some springcleaning for your home or business, give Otis Hyde Painting & Pressure Washing a call or email today to schedule an appointment for a free estimate. Call 813-416-8185 or email otishydepainting@gmail.com. You can also find more info online at hydespressurewashing.com or on their facebook page www.facebook.com/hydespressurewashing.
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East Lake CERT Team Looking for New Members By Rebecca VanEtten With the hurricane season starting on June 1, the East Lake Community Emergency Response Team (CERT) members have been kicking things into overdrive focusing on preparing community members and offering training to others in North Pinellas County for the possibility of a hurricane or other type of disaster. East Lake CERT is always seeking new members who are interested in learning how to help others in the community in the event of an emergency situation. A strong desire to help is all that is needed to volunteer for this free training. “Florida in general hasn’t had a hurricane in ten years,” Mike Hills, a board member of East Lake CERT and co-leader of the Search and Rescue program, said. “A lot of people have the attitude that it is not going to happen…and with several areas in Northern Pinellas being kind of lowlying, a hurricane is a real threat. If there is a hurricane, the storm surge that would impact this area would be pretty devastating.”
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The East Lake CERT program is composed of volunteers from the greater Palm Harbor area who are educated and practice basic disaster response skills. Training follows a national pre-established DHS/FEMA CERT program training curriculum. Members train for a wide variety of community emergency situations, from natural disasters to other situations that require organized, immediate response. For instance, a recent multi-agency training exercise which focused on understanding skills necessary to best help in the case of a missing child. The skills learned at CERT trainings include fire safety, light search and rescue, team organization, and disaster medical operations. If a hurricane or disaster were to hit Northern Pinellas, Hills said it could take days for outside emergency response teams to get into the area. If that were to happen, CERT members in those communities would activate and apply their training to help support the community until more help arrives. To become a CERT volunteer, the first step is to find a training class
being offered which usually requires participants to pre-register. The class number is G-317 and is usually offered by the local CERT, City, or County Emergency Management. Once registered, each participant has the option to get a head start on the training by completing an online Independent Study course offered by FEMA (IS-317). This course will give the participant a majority of the material and even gives the taker a chance to earn the first of many CERT certificates. However, the G-317 course is still a requirement which is classroom based with hands on experience. East Lake CERT holds Basic G-317 training four times a year. Once the participant graduates from the basic training course, he or she can move into more specialized CERT training in Communications, Medical, and Search and Rescue. The CERT Communications Team training teaches members to setup backup communications if primary resources fail in the event of a hurricane or other disaster. This is done through a highly trained HAM radio member’s network, Family
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Radio Systems (FRS), General Mobile Radio Services (GMRS), and other mobile communication systems. The East Lake CERT Communications team has several members who are licensed HAM radio operators who utilize their training and skills to establish a network capable of relaying messages from the County Emergency Operations Center (EOC) to local emergency services including Fire Rescue and Law Enforcement. There are even teens who are proving themselves to be very useful in the planning and building of emergency
East Lake Area Neighborhood News
communication systems for East Lake CERT, as part of East Lake CERT’s Teen CERT program. The CERT Medical Team training teaches CERT members how to provide victim and patient care in an emergency situation. The care consists of Mass Casualty triage, treatment and stabilization of patients, and preparing the patient for transportation to a local hospital or surge facility. The members learn basic life support skills and learn how to use tools for priority tagging, trauma first aid, and packaging for transport. CERT Search and Rescue (SAR) Team training prepares the CERT members to integrate with the professionals to help find victims in a disaster-stricken area by using national USAR and WSAR search methods. Training also includes best practices to help transfer victims to the medical treatment area. The SAR team learns how to classify community damage, evaluate the safety of structures before entering, and how to search wooded areas for potential victims. In addition to training, there are also drills and exercises designed to put CERT members in real-life situations with conditions similar to that of a hurricane or other disaster.
Teens who are ready to take on the responsibility of helping others in the event of a disaster can be trained for Teen CERT which is open to teens 14-18 years of age. Teens learn readiness and response skills with hands-on practice participating in realistic training exercises that prepare them to help in unexpected emergencies that may impact their community. Teen participation is also considered volunteer hours which many teens need for their Bright Futures Scholarship requirements. If you want to learn how to be proactive and help yourself and others in emergency or disaster situations, then you may be the type of individual that East Lake CERT is looking for. They meet on the third Wednesday of each month at 7 p.m. at the East Lake Fire and Rescue, Station 57, located at 3375 Tarpon Lake Boulevard in Palm Harbor. Anyone interested in joining or helping East Lake CERT is encouraged to attend the meeting. Find out more information on CERT programs and Teen CERT at fema.org and check out the local CERT at eastlakecert.org. Contact East Lake CERT by email at info@elcert.org.
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“GetMoreOffers” Continued from page 1 allowing the seller to control all aspects, while still giving them comprehensive marketing exposure. Sellers have an account dashboard that enables them to manage every aspect of their listing online, 24/7. ADDvantage prides itself on the high level of customer service they provide, including fast implementation of listing changes and capturing all buyer leads on behalf of sellers. “Our rave reviews from past customers are many and we have earned our solid reputation through years of dedication and service.” MLS flat fee listing plans start at $299 for a by-owner style listing called “limited service.” Here, the seller is self-represented. The seller saves at least 50% or maybe all the commission if they sell with no agent involved. “The best plan for sellers is ‘Professional ADDvantage’ (or what we call PRO),” says broker Keith Gordon. “This is the fastest growing segment of our company. Unlike the basic limited-service plan, with PRO, they are represented by me from start to finish just like a full-service 6% list-
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ing but the cost is 45% less.” Keith suggests offering 2.5% to the buyer’s agent and his fee is $499 up front and .75% at close for the listing side for a total commission of around 3.25%. If the seller finds their own buyer, the total commission is just 1%. Keith says PRO saves sellers time and stress and that his experience and skill at negotiations nets sellers considerably more than if they were handling the sale on their own. Why use the PRO plan and Keith to sell? “Keith might just be the best negotiator in Florida,” says Erin Knorr. “…Keith just sold a remodeled garden home in Bird Key Sarasota for $960,000 when his list price was $950,000—in 10 days, cash, with just one offer on the table.” How did Keith get $10,000 over the asking price without a multiple-offer situation? Keith said, “I read the situation, buyer’s motivation, attitude of the buyer’s agent and just asked for the price. Negotiations are an art. My goal when negotiating an offer is to change the buyer’s agents’ expectations of the business-as-usual thinking of ‘offercounter-counter-counter-meet-in-themiddle-deal.’ This can shift outcome in your favor.” Keith explains that real estate al-
ways poses challenges, one being the notorious real estate site, Zillow. “God-Zillow, as I call it, is mentioned by almost every seller during the listing and selling process. The ‘Zestimate’ is always on the mind of a seller; they are annoyed by the generic aspect of Zillow’s pricing algorithm which is often way off due to lack of consideration for lot premiums, $60,000 updated kitchens, new baths, new Erin Knorr & Keith Gordon a/c, roof or other upgrades. Buyers and lenders struggle as well with the discrepancy will happen soon. “They don’t have between Zestimates, appraisals, comps sellers’ permission to post their and of course the listing price.” homes. It is as if facebook published “Here’s the truth,” adds Keith. 260,000,000 accounts for all US citi“In the end, who cares about Zillow? zens with pics scraped from the InYes, they have hijacked the US real es- ternet and a bio with erroneous facts. tate market in a sense, by posting valIf FB couldn’t find the info, they ues and pictures without sellers’ would ‘FBestimate’ the person’s permission and then selling ad space identity.” Keith continues, “Who to real estate agents throughout the gave Zillow that right? It might be a country for $2,000-$4,000 per month class action lawsuit in the works, the per zip code, so their ads can be listed grounds being loss of value in the alongside consumers’ searches for insale of one’s home.” According to formation that isn’t even real.” an article published on March 17, Keith thinks Zillow’s hay day 2013 in Inman News, Move Inc. and will come to an end and predicts it the National Association of Realtors
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East Lake Area Neighborhood News
have filed a lawsuit against Zillow and former Move chief strategy officer and realtor.com president Errol Samuelson for alleged breach of contract, breach of fiduciary duty, and misappropriation of trade secrets. The most recent challenge to the real estate market is the flood insurance crisis. Pinellas County has 51,000 properties affected by the new flood rates. Keith explains, “In short, homes selling for $250,000 and less are most affected, homes less than $500,000 are in trouble too and the $500,000 plus are affected less so. Homes under $150,000 are especially hard-hit because the increases in flood rates are disproportionate to the PI (principal and interest) payment. Buyers paying $1200/month for a mortgage and $300 for flood insurance is too much. Buyers can’t and won’t do it. Not at the current prices. Say for example a home was valued at $150,000 a year
ago, now it worth $110,000. The $40,000 decrease in price drops the buyer’s PI payment down to a level equaling the extra flood costs. This same reasoning applies on all affected homes UNLESS the buyer is one that has enough money to offset this disproportionate cost. High-end homes are less affected.” What should sellers do? Keith says, “Drop the price now and get sold. Good time to buy though as well. If you want waterfront or a home in a flood zone, buy it as the flood insurance market will likely stabilize after a year or two and flood prices may come down as result of competition.” GetMoreOffers.com is open and online 24 hours a day, 7 days a week. To speak to an agent or to get more information, please call 1-877-232-9695.
East Lake Area Neighborhood News
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“Sharpe Roofing” Continued from page 1 List Super Service Award for 2013, but more important to the Sharpe family, is the positive individual feedback that they receive from their satisfied customers that means the most. That may be because of Ed’s humble beginnings working with his family’s construction businesses. Learning a great many skills in a variety of areas, it was really as a teenager on a roof, helping out, and learning the ropes the hard way (which by the way, is roasting in the Florida elements with a bucket of nails and a barrel of determination), that Ed found his niche. It wasn’t long before his passion for protecting others turned into Sharpe Professional Roofing. Of course, that was over 30 years ago, but Ed’s passion for quality, excellence and hard work hasn’t changed one bit, and that’s what makes his company so unique. Before Ed realized his dream of opening his own roofing company, he had a job as an insurance adjuster and did that for 15 years, which really opened his eyes to the reality of the importance of quality work, materials and installation.
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Sharpe Professional Roofing uses the best products available in the industry such as Eagle Tile and GAF Shingles shown on the roofs pictured above, which are representative of the type of products and roofs installed by the company.
Sharpe says, “I specialized in roofrelated catastrophic-like claims.” In fact, his experience is really invaluable when it comes to dealing with insurance companies. If you do need to file a claim with an insurance company because of a roofing issue, Ed’s team has many years of experience navigating claims from initial damage to complete resolution, and Ed’s personal experience as an adjustor helps his current customers to have a bit of an inside view of how things work. That’s the kind of experience that should put Sharpe Professional Roofing’s phone
number in your contact list. Ken Hooker, who had his roof done in 2013 said, “What a great company! The job wasn’t started until we were sure of the right roof and color. Rains came and Sharpe Roofing touched base with us keeping us informed as to when they would be coming and we never felt we were left ‘hanging.’ Fantastic company. Ed Sharpe and his crew were great to work with and we have a roof even better looking than we expected. With the torrential downpours this summer, our new roof stands to give us satisfaction
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of a job well done. We have had folks comment, “looks nice” and we respond back, “Ed Sharpe Roofing!”” From Leak Repairs to Roof Replacement! The truth is, people tend to take their roof for granted. They don’t think about it at all until it’s too late! But, when Florida’s weather drops a tornado that spits hail, or sends hurricane force winds our direction, it leaves people scrambling wondering when they even had their roof last inspected. Don’t be surprised! Be prepared!
East Lake Area Neighborhood News
Sharpe Professional Roofing can come out and make sure that your roof is ready for whatever weather may come our way this summer. Insured and fully licensed to service the entire state of Florida, Sharpe Professional Roofing specializes in shingle and tile replacement and repairs for local homeowners, but also provides roofing needs for commercial and retail customers as well. From small repairs to replacing your entire roof, Sharpe Professional Roofing is experienced at guiding customers through the many choices, solutions and options available. Sharpe prides himself on only hiring qualified employees who know exactly what they are doing, instead of working with subcontractors or day laborers. From their detailed free estimate to final clean-up, the entire Sharpe Professional Roofing crew puts their customers’ needs first by using only the highest quality materials, offering superior warranties, and by completing each job right the first time. Many things can cause roof damage besides Florida’s weather. From poor quality shingles, to poor ventilation, or even improper cleaning techniques, once your roof is damaged, water, moisture, and even animals can
come inside your home and wreak havoc. Most roofs need to be replaced every 15-20 years, but with proper maintenance and regular inspections, your roof can last longer. Some things that you can learn from Sharpe Professional Roofing is how to spot a leak quickly, detect any issues and keep your home safe. If you’ve been neglecting the roof over your head, call Sharpe Professional Roofing right away for excellent customer service, high quality workmanship and a fair price. Sharpe Professional Roofing will be expanding to a new facility off of S.R. 54 near U.S. 19 in New Port Richey in the near future, so stay tuned for updates on all of the wonderful things happening at Sharpe Professional Roofing by staying tuned to the Neighborhood News & Lifestyles. Sharpe Professional Roofing is open Mon.–Fri., 8 a.m.–5 p.m., as well as by appointment. Simply give them a call and they will come out and conduct an estimate for free! you can contact Sharpe Professional Roofing at 727-375-7055, email edward.sharperoof@gmail.com, or visit online at SharpeRoof.com.
East Lake Area Neighborhood News
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East Lake Area Neighborhood News
East Lake Area Neighborhood News
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East Lake Area Neighborhood News