Promotional Graphics

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Film Society of Lincoln Center

kevin nelson 000825715 trailer production design


Film Society of Lincoln Center

objective To design a concept and production boards for a 60-second trailer for the Film Society of Lincoln Center Student Trailer Competition that meets all the requirements of the contest.

concept This project will highlight the Film Society of Lincoln Center via graphic montage and creative use of imagery in promoting and emphasising the operations and contributions as a popular cinematheque.

research The Film Society of Lincoln Center based in New York City, United States, is one of the world's most prominent film presentation organizations. Founded in 1969, the film society's focuses is on putting spotlights on American Independent and World Cinema, and to recognize and support new filmmakers The Film Society of Lincoln Center is one of the twelve resident organizations at the Lincoln Center for the Performing Arts. Over the last four decades, the film society has introduced to American audiences the works of many of the world's most acclaimed filmmakers, including names such as: François Truffaut, Rainer Werner Fassbinder, Jean-Luc Godard, Pedro Almodóvar and Martin Scorsese. Each year the organization presents its annual Gala Tribute honoring legendary stars and industry leaders at Lincoln Center’s Avery Fisher Hall. The Film Society of Lincoln Center also hosts the annual New York Film Festival, and it publishes the bi-monthly film journal Film Comment. http://en.wikipedia.org/wiki/Film_Society_of_Lincoln_Center website : http://www.filmlinc.com/about/about.htm

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Film Society of Lincoln Center

colour analogous

complementary

font Helvetica ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Futura ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 •k.nelson•000825715•trailer design•unit5


Film Society of Lincoln Center

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storm one


Film Society of Lincoln Center

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storm two


Film Society of Lincoln Center

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storm three


Film Society of Lincoln Center

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storm four


Film Society of Lincoln Center

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storm five


Film Society of Lincoln Center

mind map

Events of the Lincoln Center

NY background or reminiscent icons

Film Society of Lincoln Center

Operations of the Lincoln Center

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Film Society of Lincoln Center

frame one direction one •k.nelson•000825715•trailer design•unit5


frame two

Film Society of Lincoln Center

direction two •k.nelson•000825715•trailer design•unit5


Pr oj ectC hi ghr esol ut i oni mages




Film Society of Lincoln Center

Production Board progress one

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storyboard

Film Society of Lincoln Center

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storyboard cont’d

Film Society of Lincoln Center

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Film Society of Lincoln Center

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5

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production rendering


Project C progress Comments Professor Elliott "Aesthetically I think that this is coming along.... Keep the typeface consistent, as well as its treatment. Avoid outlines if they are not necessary since they really cut down on legibility fairly quickly. Think of the continuity of the animation from frame to frame. There is not enough sense yet of how the animation will progress from one frame to the next. Do the lines of the logo extend outward with a pan of the camera? Does the text fade of animate in position ? "

Z.Mclarhen "With type, I usually believe less is more....removing the strokes on the letters and instead doing some real subtle effects might help it read a bit more elegantly...The yellow you are using in Frame 3 is a nice complement to the cool blues and violets in your background..."

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Film Society of Lincoln Center

Production Board

R NO EV W IS ED !

progress two

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Film Society of Lincoln Center

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2

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production rendering


Film Society of Lincoln Center

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production rendering


Film Society of Lincoln Center

5

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Film Society of Lincoln Center

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production rendering


Project C finals Revision The text was given a softer treatment and yellow used to open highlights in each frame. Distinct transitionals such as frame 5 were created to improve continuity as well as using elements (camera,logo) to transition on a circular path. See Hi-res frames below...

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