GLOBAL FLEET Guide to Fleet Management Russia
Print guide Global version + Local version > Title Guide to Fleet Management RUSSIA
Within the world’s 8th largest economy, the Russian fleet market has a lot of potential to grow. The corporate fleet market already represented 4.3% of all vehicles (i.e. around 1.6 million units) in the beginning of 2013, and it is growing fast: car dealers reported sales of over 150,000 units in the first 7 months of 2013! Contributing to the growth potential is the share of employees who are provided with a company car. As elsewhere in Eastern Europe, most clients of fleet management and operational leasing companies are currently themselves multinational companies. Nevertheless, the example set by these firms is inspiring the larger Russian companies to follow suit. One example of a homegrown solution is VTB Leasing: owned by Russia’s VTB Bank, this large lease company developed an operational lease product to be rolled out in hundreds of Russian cities and will be aimed at SMEs - a strategy facilitated by the bank’s presence throughout Russia. And, when it comes to operational leasing, the sector is predicted to increase in popularity, with expedited growth at around 20% per annum until 2017! Needless to say many opportunities will arise in the coming months – and years.
> Size Portrait 17 cm x 22 cm > Pages +/- 68 > Language versions 1 Global Version in English + 1 Local version in Russian > Circulation Global version in English, 1,500 copies to Global Fleet Managers in Europe and in the US (average fleet size 10,532 source survey GFK) + Local version 4,000 copies to Fleet Managers in Russia, subsidiaries of multinationals
With this exclusive “Guide to Fleet Management Russia”, Global and Russian Fleet Executives will discover all the basics they need to know about the fleet & automotive market and fleet management solutions. Our ambition is to help multinationals in their quest to optimize and harmonize fleet management. Think global, act local. Our baseline to make sure that global decision makers talk about the same products and services as their local counterparts. Besides the editorial contribution on the country landscape, profile, background, political structure, economy and business practices, this practical guide will lead the readers through the most revealing automotive data and fleet statistics. The Russian fleet guide will so formulate answers on questions such as: What about the bargaining power of Russian fleets, the automotive companies controlling the Russian market share, the used-vehicle market and resale value? What do I need to know about the particular Russian company car taxation and legislation? We will end up endowing valuable trends and forecasts together with an exhaustive list of do’s and don’ts that will help fleet managers in making the right choices when managing their fleet in Russia.
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Both hard copies in English & Russian can be ordered at 125 euro or 165 dollar through the e-shop of www.globalfleet.com Release date, (February 2014)
Digital guide Both digital versions Will be downloadable on demand through the e-shop of www.globalfleet.com at the rate price 95 euro or 125 dollar.
DIGITAL
EVENTS
RELEASED - OCTOBER 2013
GLOBAL FLEET Guide to Fleet Management Russia
Booking & Administration > Booking your advertising order Contact: Sigrid Nauwelaerts Global Fleet Key Account snauwelaerts@nexuscommunication.be Mobile: +32 473 665 175
Communication possibilities Your presence in the Global & Local edition Packages ADS + copies >
2 pages advertisement in the Global edition + 2 pages ad in the Russian edition 100 copies in English + 100 copies in Russian Package Price: 12,000 euro
>
1 page advertisement in the Global edition + 1 page ad in the Russian edition 50 copies in English + 50 copies in Russian Package Price: 7,500 euro
> Bookmark + 50 copies in English + 50 copies in Russian Package Price: 11,250 euro
ADS à la carte > > > >
1/1 PAGE AD 2/1 PAGE AD COVER 3 BOOKMARK
4,500 euro 7,500 euro 5,400 euro 7,500 euro
Timing Publication date Deadline AD reservation Deadline AD delivery
September 2014 (TBC) August 2014 August 2014
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Database specifics
> Placing your advertising order Communicate invoicing details (full address, VAT, contact and PO number)
For the distribution of the guides Nexus Communication selected addresses of those industries having historically the biggest car fleets such as the pharmaceutical, consulting, food, IT, banking and insurance sector or more specific industries labelled with activities in: • • • • • • • • • • • • • • • • • •
Food & kindred products manufactures Tobacco manufactures Chemicals & allied products Petroleum refining and related industries Electric & electronic machinery Measuring, analyse control, photo, medical, optical National postal service Communication Electric, gas and sanitary services Wholesale trade, nondurable goods Banking & Credit agencies Security & commodity brokers Insurance Business services Health services Engineering Public finance, taxation and monetary policy Oil & gas extraction
> Details for bank transfers Bank BNP Paribas Fortis IBAN: BE18 0016 5980 2665 BIC: GEBABEBB For payments by credit card: www.paypal.com contact@nexuscommunication.be
Technical specs & Delivery Artwork > AD requirements Advertising material 2 separate versions English + Russian to be delivered as a ready to print file high res PDF (300 DPI) Size 1 page: Portrait 17 cm x 22 cm cutting edge 5 mm Size 2 pages: Portrait 34 cm x 22 cm cutting edge 5 mm Bookmark: Portrait 10 cm x 16 cm cutting edge 5 mm artwork recto + verso
Within these companies responsibles in the following functions will be targeted: Senior Management, Purchasing & Procurement, Human Resources / Personnel, Finance & Accounting, Administration services & Facilities.
> Sending your advertising material material@nexuscommunication.be office: +32 4 387 87 71
DIGITAL
EVENTS
RELEASED - OCTOBER 2013