1
Important Information ) The Ibizan rate card is current and correct as at 1st November 2018. Prices and terms are subject to change without notice, though they rarely do. ) Pricing information throughout is given SIN IVA (excluding VAT) which must be added at 21% in Spain, though may be zero rated for any company qualifying under European tax exemption regulations.
) Unless otherwise stated or agreed, payment is required in advance of publication or undertaking.
) The Ibizan advertising and promotion campaign plans of 20 weeks or greater duration offer standard terms of 50% payment in advance, and 50% payment prior to the mid-way point of the campaign. A discount of 10% is offered for the whole payment in advance. A surcharge of 10% is applied for monthly invoicing, which will always be in the month ahead of the advertising.
GSM
grammes per square metre, a unit of measurement used for paper stock. broadly speaking, the bigger the gsm, the thicker the paper.
ATF
above the fold, a print advertising term denoting the top half of the newspaper, considered a premium position for advertising.
SEO
search engine optimisation, the method by which a website increases its authoritative standing, and so ranking, to internet search engines.
Strapline
a short phrase designed to be associated with a company brand or products. think Tesco ‘every little helps’, or Nike ‘just do it’.
) The Ibizan is the trading name of Bes Media holdings 1999 S.L. ) The Ibizan newspaper is registered on the Deposito Legal 1-303-1999
Terminology Mod
module, referring to the 60 module page configuration of the Ibizan newspaper. 6 modules wide by 10 modules high.
CPM
cost per mille, a standard unit of the online advertising industry, being the cost of serving the digital advert to 1,000 viewports.
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Advertising
Design
2
“Our most popular ad units, services, and promotion campaign plans. The individual price per unit / insertion, and where they feature as part of a promotional plan”
recommendations & promotions “Most of our advertising clients will find everything they need on this page”
print adverts
gold
platinum
tourist
todo el año
splash
route 26
24 weeks
24 weeks
24 weeks
52 weeks
1 week
26 weeks
1,440 €
2,880 €
796 €
1,456 €
1,000 €
520 €
price
gold
platinum
tourist
todo el año
splash
route 26
/
6 mod
82.08 €
6 mod front page
164.16 €
4 mod
54.72 €
vertical bar 16 mod
246.24 €
full page 30 mod double page
/ /
820.80 € 1,641.60 €
/
front page top right #1
164.16 €
tourism
40.00 € 10,000
gold
platinum
300 premium in article
250.00 €
/
/
300 sidebar
150.00 €
600 homepage & sticky sidebar
300.00 €
banner adverts
editorial features
/ / tourist
todo el año
splash
80
x
100
80
x
100
80
x
66
80
x
300
248
x
334
248
x
334
46
x
57
46
x
57
px wide
x
px high
/
300
x
250
/
/
300
x
250
300
x
600
gold
platinum
todo el año
splash
route 26
250.00 €
/
/
/
/
/
publication - print
150.00 €
/
/
/
/
/
publication - web
50.00 €
/
/
/
/
/
search engine optimisation
150.00 €
/
/
/
/
/
social media & rss shares
50.00 €
/
/
/
/
/
photography - editorial
50.00 €
/
/
/
/
/
advertising design - clean & simple
40.00 €
/
/
/
/
/
/
summary text
/
/
/
/
map pin
/
/
/
/
400.00 €
400.00 €
add on route 26
mm high
route 26
editorial feature / review
/
x
/
/ tourist
mm wide
3
print advertising by modules Most newspaper advertising is published using modules. The Ibizan is no different, however as most of our advertising is bought as a pre-defined size within a promotional plan, many of our clients do not have to bother with the details of module specifications or consider the relative merits of page positioning discounts and surcharges. We provide it here for the use of agencies and corporate marketing teams, and so that every client has the opportunity of considering all their options ~ though we are confident that the full modular rate card will further highlight the value of our campaign plans.
6 wide x 10 high, the 60 module Ibizan page
Single Module Control Rate This price controls the price of all advertisements. We have listed a good range of examples; however, the price of any size can be easily calculated as in our example. (modules wide x modules high = total modules) x control rate = price.
Page Positioning All advertising is sold on a ‘best available space’ basis. This is a trust relationship. When the logistics of page space mean we must drop an advert from its ideal location, e.g. from colour to mono, or from a section page to a general page, we do so on a fair rotation with others.
our most popular 6 module, 80mm x 100mm
However, we offer the option to select page position. Front page invokes a 100% premium, though it should be noted there is often a waiting list. Guaranteed colour is +20%, right hand facing or back page +20%, or with colour in combination +40%. Mono gives a 20% discount.
Module Advertising Discounts We are pleased to offer discounting by value of order. This can be combined with banner adverts and editorial services to create a bespoke campaign plan. Contact us for a quote.
Classified Advertising The table also shows classified options, rates & offers.
calculate any size advert
4
print advertising single module control rate
modular print adverts
“Want more bang for your buck? See our promotion plans on page 3 & links on page 7. You get more, but pay less ~ brilliant.”
13.68 €
100%
-20%
20%
40%
rate
front page
mono
colour
col right/back
mm wide
x
mm high
mod wide
x
mod high
21.89 €
32.83 €
38.30 €
80
x
32
2
x
1
43.78 €
65.66 €
76.61 €
80
x
66
2
x
2
65.66 €
98.50 €
114.91 €
80
x
100
2
x
3
2 module
27.36 €
4 module
54.72 €
6 module
82.08 €
vertical bar
246.24 €
196.99 €
295.49 €
344.74 €
80
x
300
2
x
9
3 module
41.04 €
32.83 €
49.25 €
57.46 €
122
x
32
3
x
1
6 module
82.08 €
65.66 €
98.50 €
114.91 €
122
x
66
3
x
2
9 module
123.12 €
98.50 €
147.74 €
172.37 €
122
x
100
3
x
3
quarter page
205.20 €
164.16 €
246.24 €
287.28 €
122
x
168
3
x
5
vertical half page
369.36 €
295.49 €
443.23 €
517.10 €
122
x
300
3
x
9
4 module
54.72 €
43.78 €
65.66 €
76.61 €
164
x
32
4
x
1
6 module
109.44 €
87.55 €
131.33 €
153.22 €
164
x
66
4
x
2
12 module
164.16 €
328.32 €
131.33 €
196.99 €
229.82 €
164
x
100
4
x
3
strip
82.08 €
164.16 €
65.66 €
98.50 €
114.91 €
248
x
32
6
x
1
164.16 €
page bar
164.16 €
328.32 €
131.33 €
196.99 €
229.82 €
248
x
66
6
x
2
18 module
246.24 €
492.48 €
196.99 €
295.49 €
344.74 €
248
x
100
6
x
3
24 module
328.32 €
262.66 €
393.98 €
459.65 €
248
x
134
6
x
4
half page
410.40 €
328.32 €
492.48 €
574.56 €
248
x
168
6
x
5
full page
820.80 €
656.64 €
984.96 €
1,149.12 €
248
x
334
6
x
10
mono
colour
col right/back
mm wide
x
mm high
46
x
57
46
x
57
non-modular print adverts
rate
front page
tourism
40.00 €
front page top right #1
164.16 €
double front page top right #1
classified adverts
328.32 € 1 issue
buy 3 + 1 free
buy 4 + 2 free
classified text 0-10 words
10.00 €
30.00 €
40.00 €
additional text per word
1.00 €
3.00 €
4.00 €
96
x
57
mm wide
x
mm high
mod wide
x
mod high
classified box
20.00 €
60.00 €
80.00 €
80
x
32
2
x
1
classified box & photo
25.00 €
75.00 €
100.00 €
80
x
32
2
x
1
legal notice 0-100 words
95.00 €
285.00 €
380.00 €
80
x
100
2
x
3
additional 100 words or part
55.00 €
165.00 €
220.00 €
80
x
32
2
+
1
Unavailable modules; 1 & 5 wide, 8 high
5
Banner Advertising banner ad unit & placement
“An essential feature of any smart advertising budget. Define your audience. Set your budget. Count the results”
20k
-20%
50k
-50%
cpm
10,000
cpm
20,000
cpm
50,000
pix wide
x
pix high
300 x 250 premium in article
25 €
250.00 €
20 €
400.00 €
13 €
625.00 €
300
x
250
300 x 250 sidebar
15 €
150.00 €
12 €
240.00 €
8€
375.00 €
300
x
250
300 x 600 homepage & sticky sidebar
30 €
300.00 €
24 €
480.00 €
15 €
750.00 €
300
x
600
728 x 90 page header & footer
20 €
200.00 €
16 €
320.00 €
10 €
500.00 €
728
x
90
300 x 250 rss subscriber service
50 €
500.00 €
40 €
800.00 €
25 €
1,250.00 €
300
x
250
advanced serving
per order
per order
per order
animation
50.00 €
geo-targeting
50.00 €
days of week
50.00 €
content targeting
50.00 €
serve priority
50.00 €
times of day
50.00 €
6 “Editorial features & reviews, photography, search engine optimisation, social media, content, graphic design, translation, creative writing ~ ask us to do something amazing”
Editorial Services editorial, photographic & design
job rate
content, secretarial & proofing
hourly rate
creative / ghost writing
rate
editorial feature / review
250.00 €
journalism
50.00 €
first 500 words
75.00 €
publication - print
150.00 €
charity/community journalism
25.00 €
additional 500 words
50.00 €
publication - web
50.00 €
photo journalism
40.00 €
excess 5,000 words
quote
search engine optimisation
150.00 €
content writer
30.00 €
social media & rss shares
50.00 €
p.r. consulting & press releases
50.00 €
spanish / catalan to english
50.00 €
photography - editorial
50.00 €
secretarial services
22.00 €
specialist spanish / catalan to english
100.00 €
photography - client gallery
250.00 €
data/statistical compilation
40.00 €
other languages to english
advertising design - cut and shut
20.00 €
proofreading for spelling & grammar
40.00 €
advertising design - clean & simple
40.00 €
technical proofreading for s.e.o.
50.00 €
1 hour press consult (24hr)
75.00 €
advertising design - conceptual (from)
100.00 €
graphic design
40.00 €
1 hour press consult (3hr)
250.00 €
translation
Ibiza News Coverage
500
quote rate
campaign Promotions
“Our prime objective is to have you return for more. Our campaign promotions are designed to make sure you do”
Advertising is our thing. We know what works. For some it is strong branding & a clear purpose delivered by long term multi-channel campaigns. For others it is getting information in front of tourists in their hotels. We price our promotional plans to ensure that even if you are not convinced of the argument, you will be by the economy.
Gold
Platinum
Tourist
Todo el Año
Splash
Route 26
Perfect for destination restaurants, cocktail bars, entertainment, fashion, promoters
All about branding. Front page and big banner demands attention
Looking for local business from the tourists in footfall.
You work all year so promote all year. Professional & technical services, hospitality.
You’ve something important to say! Double page spread ~ advert and feature.
Low cost but fully featured, perfect for off season. Combine with gold for extra savings
Duration ]]
season
season
season
12 months
single
6 months
Total Price ]]
1,440 €
2,880 €
792 €
1,456 €
1,000 €
520 €
60 €
120 €
33 €
28 €
1,000 €
20 €
/
/
/
/
/
COLOUR 6 Module
FRONT PAGE 6 Mod
Colour
4 Module
FULL PAGE
/
/
/
/
/
Premium
Premium & Homepage
Premium
Homepage
Premium
/
/
/
/
/
/
Double Feature
Double Feature
Resort Guide
Feature
FULL PAGE
Feature
Weekly Equiv ]] Print Adverts ]]
Banner Adverts ]]
Editorial ]]
More ]]
Social Media & Subscribers, Social Media & Subscribers, S.E.O., Photography, S.E.O., Photography, Design, ++ Design, ++
×
Map Pin & Information in Tourist resort Guide. Free Events Promotion
×
Social Media & Subscribers, Social Media & Subscribers, Social Media & Subscribers, S.E.O., Design, ++ S.E.O., ++ S.E.O., Design, ++
7
“Tripadvisor troubles? Bonkers bookings? Website woes? Ask us to do something amazing so you can get on with your business”
marketing & technology ) business identity & branding
Introducing Bes Media, the company behind The Ibizan newspaper.
) social media & search
Bes Media manage the tech and marketing for some of Ibiza’s most successful independent hospitality venues.
) website, domain & hosting ) s.e.o. & google services ) hospitality & business services
business identity & branding
From content and reputation management across social media & the web, to the configuration & implementation
ultimate folio
smart folio
slim folio
fresh folio
hospitality pack
total website
one time fee
one time fee
one time fee
one time fee
one time fee
3,900 €
1,900 €
750 €
1,500 €
one time fee
monthly
monthly
1,900 €
1,500 €
190 €
290 €
manage
rep & cont
task
ultimate
smart
slim folio
fresh
hospitality
website
/
/
/
/
/
/
management & user training 2 people
450.00 €
/
/
/
/
/
logo
50.00 €
/
/
/
*
*
/
*
*
*
*
logo set
100.00 €
/
/
design set - typeface colour palette
100.00 €
/
/
strapline
50.00 €
/
/
/
*
*
summary texts
50.00 €
/
/
/
*
*
/
/
/
/
/
/
300.00 €
300.00 €
fresh
hospitality
100.00 € 200.00 €
business stationary & publicity pack
500.00 €
/
/
task
ultimate
smart
social media & search
/
slim folio
(P.S. We also do recruitment)
reputation & content
250.00 €
social sizes design set
Except the recruitment of chefs, we draw the line there.
manage
ultimate folio controller
essentials stationary & publicity pack
of fully automated live booking systems, we can do everything on that list of jobs you don’t have time to do, or don’t want to do.
website
manage
reputation
content
manage
rep & cont
50.00 €
50.00 €
/
/
50.00 €
/
/
*
*
10.00 €
50.00 €
/
/
*
*
10.00 €
/
50.00 €
/
/
*
*
10.00 €
/
50.00 €
/
/
*
*
10.00 €
/
google business & maps
50.00 €
/
/
*
/
10.00 €
google brand
50.00 €
/
/
*
/
10.00 €
tripadvisor
100.00 €
/
/
*
*
10.00 €
additional socials
50.00 €
/
;
any 3
;
10.00 €
continued
continued
continued
continued
continued
continued
50.00 €
50.00 €
/
/
/ 50.00 €
50.00 €
/
/
/ continued
continued
8
“Our service contracts are not just about taking work off your hands. Done right, these tasks will bring in new business, in time more new business than the cost of the service.”
marketing & technology
ultimate folio
smart folio
slim folio
fresh folio
hospitality pack
total website
manage
reputation & content
continued
continued
continued
continued
continued
continued
continued
continued
task
ultimate
smart
slim folio
fresh
hospitality
website
manage
content
manage
rep & cont
premium website
200.00 €
/
/
/
/
20.00 €
50.00 €
/
/
folio website
100.00 €
website tech tools & optimisation
200.00 €
/
access all areas premium suite access
0.00 €
vps hosting
0.00 €
domain name registration & configuration
50.00 €
/
task
ultimate
smart
website connections, backlinks & sitemap
100.00 €
/
/
premium search engine optimisation
200.00 €
website, domain & hosting
s.e.o. & google services
reputation
10.00 €
/
10.00 €
/
/
20.00 €
/
/
30.00 €
/
/
/* /
/ slim folio
fresh
/
hospitality
website
manage
/
/
/
/
/
10.00 €
reputation
content
manage /
25.00 €
/
local s.e.o.
100.00 €
/
/
/
10.00 €
/
content s.e.o., keyword research
200.00 €
/
&
/
10.00 €
/
advanced website testimonials & reviews
150.00 €
/
10.00 €
50.00 €
/
google search
50.00 €
/
10.00 €
10.00 €
/
google maps api
50.00 €
/
10.00 €
/
google analytics
50.00 €
/
10.00 €
/
google property
50.00 €
/
10.00 €
/
google adsense
50.00 €
/
10.00 €
task
ultimate
hospitality & business services
smart
slim folio
fresh
hospitality
website
online booking service
100.00 €
advanced online booking with payments
250.00 €
/
premium live online booking service
500.00 €
/
financial pack - paypal, stripe, invoicing
200.00 €
/
hourly
with project
with project
with project
with project
with project
50.00 €
25.00 €
25.00 €
25.00 €
25.00 €
25.00 €
tech project website projects & consultancy
rep & cont
manage
/ reputation
content
manage
10.00 €
/
/
10.00 €
/
300.00 €
70.00 €
/
10.00 €
/
rep & cont
9
print & merchandising Paper size
mm
Paper size
mm
A0
841 x 1189
A5
148 x 210
A1
594 x 841
A6
105 x 148
A2
420 x 594
A7
74 x 105
A3
297 x 420
A8
52 x 74
A4
210 x 297
A9
37 x 52
Graphic Design
“No, we can’t beat Vista Print prices, though we are never far off. The difference is our time. This is a service for busy people who prefer to leave commercial design & print to the experts.”
essentials pack
business pack
200 €
500 €
essentials
business
hourly graphic design
40.00 € price
Qty
Paper
Type
Flyers
99.00 €
5,000
A6
Double
90gsm
Art
Flyers
120.00 €
5,000
A5
Double
90gsm
Art
Flyers
43.00 €
1,000
A5
/
Single
135gsm
Art
/
Double
300gsm
Art
Double
300gsm
Art
Marketing
mm
Size
mm
/
notes
Postcards
49.00 €
500
A6
Postcards (Rack Cards)
99.00 €
2,500
A6
Postcards (Rack Cards)
129.00 €
2,500
A5
/
Double
300gsm
Art
4 Page Folding Cards
188.00 €
2,000
A6
/
Double
300gsm
Art
4 x A6 sides, Landscape Folded
Tri-Fold Leaflets
152.00 €
1,250
A3*
Double
90gsm
Art
* A3 Sheet Tri-Folded
Tri-Fold Leaflets
210.00 €
1,250
A3*
Double
250gsm
Art
* A3 Sheet Tri-Folded
4 Page Brochure
188.00 €
1,000
A4
Double
135gsm
Art
4 x a4 pages
4 Page Brochure
200.00 €
1,000
A4
Double
250gsm
Art
4 x a4 pages
8 Page Brochure
98.00 €
30
Double
170gsm
Art
8 x a4 pages
Round Stickers
99.00 €
1,000
Posters
29.00 €
10
A3
Single
100gsm
Matt
Posters
164.00 €
500
A1
Single
100gsm
Art
Posters
99.00 €
500
A3
Single
100gsm
Art
Posters
99.00 €
500
A3
Single
100gsm
Art
A4 95
x
95
Double /
continued
/
continued
10
print & merchandising
Stationary Business Cards
“All about the paper stock. Spend just a few euros more and you can say something about your brand & go from boring run of the mill card, to the irredescent cool of Chromolux pearl”
price
Qty
mm
Size
mm
112.00 €
2,000
85
x
55
Business Cards
99.00 €
2,000
85
x
55
Business Cards
188.00 €
5,000
85
x
55
85
x
55
essentials pack
business pack
continued
continued
essentials
business
/
Paper
Type
Double
400gsm
Art
Double
450gsm
C.S. Board
Double
250gsm
notes
CHROMOLUX Pearl
Discount Business Cards
29.00 €
500
Single
300gsm
Matt
Numbered Tickets
121.00 €
1,000
A7
Single
170gsm
Art
Order/Message Pads
144.00 €
50
A7
Single
80gsm
Offset
100 sheets per pad
3 Part Carbon Copy Pads
306.00 €
100
A4
Single
80gsm
Offset
15 sets per pad
Letterhead
48.00 €
1,000
/
Single
90gsm
Offset
Trodat Printy Stamp
33.00 €
1
60
x
40
/
Black
price
Qty
mm
Size
mm
business
Paper
Type
16 Page Coil Bound Menus
120.00 €
10
Double
300gsm
Art
8 sheets making 16 pages
10 Page Square Menus
140.00 €
30
Double
300gsm
Art
2-sided matt cello-coating
Beer/Drip Mats
220.00 €
2,500
103
x
103
price
Qty
m
Size
m
Paper
Type
Vinyl Banner
99.00 €
1
2.0
x
0.5
2.0
x
1.5
Hospitality
Display
A4
/
/ essentials
A4 A4
notes
Single essentials
business
notes
Single
short side eyelets
Single
short side eyelets
Double
includes 2 x a1 posters
Vinyl Banner
120.00 €
1
Pavement A-Frame
150.00 €
1
Aluminium Exterior Signs
250.00 €
2
Interior Wall Signs / Posters
75.00 €
10
Interior Wall Signs
152.00 €
5
1.0
x
0.7
Single
Corrugated Plastic Board
Pop Up Exhibition Solution
999.00 €
1
2.2
x
2.2
Single
pop-up banner frame, fabric printed banner, pop up counter, printed fabric wraparound, 2 x halogen spotlights
price
Qty
m
Size
m
Photo Wallpaper
300.00 €
1
3.6
x
2.7
Beach Parasols
333.00 €
25
Beachball
150.00 €
100
0.4
x
0.4
Wooden Deckchair
270.00 €
4
0.4
x
1.0
Merchandising
A1 1.5
x
0.9
A3
essentials
business
Single
4mm
Single
450gsm
Paper
Metal
Alu-DIBOND, includes 4 x drilled holes 3mm white polypropylene
Type
notes
Single
self-adhesive
Single
20cm x 20cm Print Area
Single
15cm x 3cm Print Area
Single
Fabric Seat
11
12
The Ibizan, in print & online since 1999
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