This portfolio is an outcome of a retail design studio(L-3) at the Faculty of Design, CEPT University under Prof. Ruchi Mehta, This studio focused on the interpretation of an Online based brand to maintain its brand awareness and exclusive collection by creating a luxurious destination for a selection of diversified/westernized silk apparel brand-the house of wandering silk(HOWS), showcasing the artisan’s way of detailing the product in retail space.