Working in partnership.
Corporate Opportunities Corporate Partnerships Bespoke packages to meet your company CSR and key business objectives; includes our outreach and schools programme. Sponsorship Sponsor a range of services provided at the Theatre, performances and specialist events. Corporate Club A membership scheme for your staff with advance booking, ticket discount & venue hire discounts. Transform An innovative and creative professional development programme with additional sponsorship benefits Hospitality and events Entertain clients and stakeholders at a range of hospitality events with evening performance attendance from informal buffets to canapĂŠ and drinks receptions and sit down suppers with evening performances from 6 to 80 people. Advertising A range of advertising options in various print formats including brochure, ticket wallets, screen around the venue, circle magazine.
Our overall audiences Yearly audience figures
78,324 Customers 388,764 Audiences 415,000 Tickets sold 102 Productions/422 performances 20-24 year olds 31,563 25-65 year olds 97,118 65 + 80,124
Audience details
Audience details
Venue Sponsor Packages 2015-16 Our Theatre Venue Partners are associated for particular weeks during our annual programme. This package has 4 options , highlighting 4 key musicals , each running for different number of weeks during our schedule. • • • •
The Last Tango, 2 – 7 November 2015 (1 week) The Bodyguard, 24 May – 4 June 2016 (2 week) Mamma Mia, 28 February – 25 March 2017 (5 week) Billy Elliot, 6 June – 1 July 2017 (5 week)
Benefits include: • Company identified as Theatre Venue Sponsors for the run weeks of the performance. • Direct e-marketing association for ticket sales with opportunity to communicate a NTR audience special with direct website link and NTR code • Ambient marketing presence within the Theatre venue during the sponsored weeks • Print marketing association including NTR brochure and performance programme books • Invitation for up to 4 guests to attend NTR CEO and Board hospitality evenings including dinner and performance with up to 35 key senior business and sector guests.
Partnership and Sponsorship Benefits Company credit on: Print Branding • What’s on brochures published March, July and November. • c160,000 printed & distributed to over 1,800 outlets across Norfolk and into Suffolk and Cambridgeshire, • Picked up from theatre, mailed to 12,000 Friends of theatre, mailed on request from theatre.
Website/Digital • Branding and weblink on Theatre Royal website (c. 30,000 unique visitors per week) • Branding and weblink on e-flyer sent to e-mailing list of 102,000 • Social Media including facebook/twitter Venue presence for hospitality events • Company logo on plasma screens during hospitality event • Company Pop-up • Additional ambient marketing possibilities on discussion
Additional potential benefits •
Work with your teams to develop innovative opportunities to raise your profile, CSR or staff engagement opportunities
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PR opportunities can be developed where appropriate including potential cast/creative team appearances
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Complimentary tickets for guests, staff and/or competitions
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In venue branding opportunities including plasma screens, pop ups, bespoke branding opportunities
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Opportunities to supply products for children's audience gift bags including branding opportunities direct to audiences for Pantomime
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Acknowledgement in our Annual Report and Social Impact Report printed and PDF distributed to Norfolk and eastern region strategic partners and stakeholders
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Invitations to exclusive events for your CEO including private dinners and performances with NTR CEO, Trustees and other guests of NTR
Annual Pantomime Sponsorship 2015 Your company will gain full association as Pantomime Sponsor across 2015 advertising campaign running from March 2015 – January 2016 including: Print Branding Double page pantomime spread in Theatre Royal What’s on brochures published late March, late July and late November. 160,000 printed, distributed to over 1,800 outlets across Norfolk and into Suffolk and Cambridgeshire, picked up from theatre, mailed to 12,000 Friends of theatre, mailed on request from theatre. 60,000 A5 leaflets 600 A3 posters mailed to theatre’s display list across Norfolk and Suffolk Full page ad in pantomime programme for each performance External /Building Branding Canopy sign on front of Theatre Royal. Pantomime light box sign (c. 5m x 2m) on front of Theatre Royal 20 DC posters displayed in theatre and Plasma screen pantomime displays in theatre External Advertising associated branding Outdoor ads (incl. 96 sheets, 48 sheets, 6 sheets, 4 sheets, bus T-sides across Norwich). Pantomime adverts in a number of magazines and radio Website/Digital Branding and weblink on pantomime page on Theatre Royal website (c. 30,000 unique visitors per week). Branding and weblink on e-flyer sent to e-mailing list of 102,000 Social Media including facebook/twitter
Costs Sponsorships Corporate Partnerships from £10,000 per year Sponsorships packages from £1500 - £10,000 per year Hospitality evening packages from £500 plus costs of catering and tickets
Memberships and Advertising Corporate Club Brochure Advertising Circle Magazine Ticket Wallets (100,000) Ticket Backs (125,000-140,000
£800 per year £900 £150-900 £500-800 £900
In addition any additional bespoke developed activity, hospitality costs, audience promotional products and materials. All prices are subject to VAT