New York Trend NYC: August 6-12, 2020

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THE ALTERNATIVE VOLUMEPERSPECTIVE 26 ISSUE 40

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C E L E B R AT I N G HONORED WITH LIFETIME ACHIEVEMENT AWARDS 30

C OMMISSION ON SOCIAL STATUS OF The Black Stars News 2015 Annual Awards Dinner will honor Mayor BL ACK MEN & BOYS ACT PASSES David Dinkins, Rep. Charles

Rangel, Rep. Yvette Clarke, issue experts, activists, and other The U.S. House of Representatives overwhelmingly passed the Commission R. Donahue Peebles, Barbara stakeholders who will examine social on the Arnwine, Social Status of Barron, Black Men Inez Sabrina disparities affecting black men and and Boys Act (S.2163/H.R. 1636), Lamb, Dr. Rudy Crew, Stephen boys in America. Based on its findings, introduced by Alia Congresswoman Byrd, Jones, and the Centralthe commission will issue policy recommendations to Congress, the Frederica S. Wilson, to establish a injustice Park Five survivors of gross White House, and federal agencies. The 19-member commission examining the on December 18 from 6:00pm – bipartisan, bicameral Caucus on the social disparities that disproportionately 10:00pm Harlem, Social Status of Black Men and Boys, affect black malesatinMIST America. Led 46 West 116th Street. which Congresswoman Wilson founded by Sen. Marco Rubio (R-FL), the and co-chairs, will craft legislation to Senate“Each unanimously passed a for honoree chosen implement those recommendations. companion bill, S. 2163, on June 25. recognition has demonstrated The twoexceptional lawmakers leadership created a similar and vision in commission when they served together David Dinkins her or his respective profession or in Florida’s state legislature.

be between 25 and 54 years old have disappeared from daily life. Low rates of high school retention among black male students directly relate to the high rates of joblessness and incarceration. More than two-thirds of black male dropouts end up serving time in state or federal prison. And while black males overall make up roughly 13 percent of the U.S. population, they represent nearly 40 percent of all men serving time in state and federal prisons. Charles Rangel

YEARS!

York and a former chancellor of the New York public schools system.

Pioneering producers Stephen Byrd and Alia Jones, through their and has been endorsed by more Rowleaders Production, than 20company renownedFront civil rights brought “Cat on a Hot and organizations, including Rev.Tin Al Roof” and “A Streetcar Named Desire” Sharpton, Rev. Jesse Jackson, actor with a multi-ethnic castKeeper to Omari Hardwick, My Brother’s Broadway. 2016 they bring Alliance, NAACP, theInLeadership Conference on Civil andOscar HumanWinner “Eclipsed” with Rights,Lupita the Council of the Nyong ’O Great to Broadway. City Schools, Teach for America, the Honorees, the so-called Central National Football League, Reform Park 5, are collectively and Alliance, Teach for America, Alpha Phi individuallyInc., heroes. They Kappa are Alpha Fraternity, and Alpha of one of the ugliest Alpha, survivors Sorority, Inc.

miscarriage of justice in New York’s “America is undergoing a transformative history; having been railroaded majority. She now leads The was a member of the New York movement, as we confront and combat and unjustly convicted for a crime Transformative Justice Coalition. City Council, representing the the racial injustice and police brutality th they did not commit and Arnwine was for 26 years executive 40 council district in Brooklyn, that are killing hundreds of black for which they particularly served longblack prison sentences Americans, men and director of the Lawyers’ Committee succeeding her mother, Una S. th ranging from seven years to 13 years boys,” said Speaker Nancy Pelosi (Dfor Civil Rights Under the Law. T. Clarke. In the current 114 CA). “Today, the Democratic House before being exonerated when the Congress Clarke serves on Inez Barron, honoree, formerly awill advance our drumbeat of action to actual rapist confessed. They are: the Energy and Commerce State Assembly member, is nowachieve justice by passing H.R.1636 Yusef Abdus Salaam; Raymond Committee, responsible for a New York City council memberto establish a Commission on the black boys. Welfare reform and the The gala starts at 6:00pm with a Santana Jr., Antron McCray, Kevin consumer protection, food and a champion of education for Social Status of Black Men and Boys, 1994 crime bill,hour whichtoincludes the by the cocktail be followed Richardson, and Kharey Wise. safety, energy development, public our youth. led by Congresswoman Frederica controversial strikes provision and There dinnerthree and awards ceremonies. health, communications, the The Black Star News, which focuses harsh sentencing guidelines, also will Honoree Imhotep Gary Byrd is Wilson: a warrior for justice on behalf will be musical entertainment by environment, and interstate and of the voiceless and vulnerable. This has be revisited. These federal policies left on investigative journalism, a legendary radio talk show host commission will be a critical force for opera singer Douglas international commerce. a devastating impactCassandra on black men and been featured as a result of some if and executive producer, radio DJ,acknowledging the institutional racism from harmonica phenomenon boys inand America,” said Congresswoman its news scoops, on CNN, The New R. Donahue Peebles, honoree, is poet, songwriter, recordingthat black men and boys face every day William Galison. David Dinkins is Wilson. “The commission’s underlying Photo Credit: Chicagomusic Crusader York Daily News, The New York a leading developer and founder of artist and producer, rapper, writerin America – and then to working to end forthe Lifetime Achievement goal is honored to interrupt school-to-prison Post, The Village Voice, and Brill’s The Peebles Co., the nation’s largest and community activist. He beganit.” he to was New York City’s pipeline—and better understand andfirst Content magazine. African American-owned real his passage career as radio DJ in Buffalo eventually eliminate the educational African American mayor and also“Perhaps the most dangerous issue “The final of athe Commission estateboys firminwith $3.5 billion worthon the at honorees m a nBlack y A fStar r i c aNews n-Am erican and social chasmsNelson that have made it to thefacing black age Status 15. Forofover 30Men years, our country Social Black andhe’s “ T o o Past welcomed Mandela of properties under development m e n a n d w o m e n a r e l o s (Like i n g It extraordinarily difficult for black males have included: Gil Noble is racism itself. Too often they are Boys Act is aalittle been talkbittersweet show hostforatme WBLS and city after his release in 1990. or management was one because t h e i r l i v e s a s a r e s u l t of to become upwardly mobile.” perceived as criminals by— thehetime my dear friend and colleague, Is), Rep. Maxine Waters, Soledad WLIB radio in New York City. He Rep. Charles Rangel, also honored of the r a c i a l p r o f i l i n g , h a t e , a nCosby, d they reach thepioneering age of five. developerswho They’re Congressman John Lewis, did not O’Brien (CNN), Ms. Camille also has a Friday night radio talk Lifetime b i g o (New t r y . " Heritage Theatre), “ Ifora m e l a t e dAchievement, t h a t t h i s has labeledhelped turn not around and revitalize live to witness delinquent, rowdy. They this landmark day. Voza Rivers show on WBAI. is hardened l e gserved i s l a t iin o nCongress , w h i c hsince I h a1971. v e He are the once-blighted criminals, notAnacostia misguided He was one of its fiercest advocates Errol Louis (NY1 News), Amel Honoree Sabrina Lamb, Rep. Wilson for introducing b e eanrecipient f i g h t i of n gThe f o rBronze s e v e r medal al for youth. Their very existence is often and devoted countless hours duringfounder“I thankLarrieux neighborhood in Washington, D.C. (Entertainer), Dr. William this bill, which I was proud to bring to y e a r helping s t o p asave s s , soldiers i s n o wbehind p o i s eenemy d of World of Money, is a champion seen asAachampion threat. It isofa tragic reality my tenure in Congress to inspiring African-American Pollard (Medgar Evers College), t o line b e cduring o m e nthe a t iKorean o n a l l aWar. w.” of financial literacy for youth-that black males inempowerment America are Peebles’ hundreds of boys who are members of shethe Floor today,” said Majority Leader economic is Herm Edwards (NY Jets), Nayaba treatedcontemplating as their own class of citizens,” the 5000 Role Models of Excellence teaches knowledge about handlingSteny H. Hoyer (D-MD). “Too many a possible run for NYC Rep. Yvette Clarke is a Democratic Arinde (Amsterdam News), La-Verna The Commission on the Social Status Congresswoman Wilson continued. Project, a mentoring and dropout money, budgeting and planning. African-American men and women are mayor in 2017. member of the US House of Fountain (Columbia losing their lives as a result ofUniversity), racial of Black Men and Boys Act establishes This treatment is reflected in social prevention program I founded 30 years Dr. Rudy Crew, honoree, is one of Representatives from New Lillian (DC37), hate,Roberts and bigotry. TheDesiree killing Dancy a permanent, bipartisan commission Honoree Arnwine, civil ago. I am honor to share this legacy with profiling, outcomes in such Barbara areas as education, the nation’s leading educators. He’s must end, and we must address the York whose 9th district covers within the United States Commission (New York Times), Greg Floyd (Local criminalrights justice, healthiscare and him,” Congresswoman Wilson added. lawyer, a champion of on Civilmuch Rights. 19 members willBefore employment. of Its central Brooklyn. More than one out of 237), Rev. Al Sharpton (National president of Medgar Evers College protecting voting rights of ethnic The legislation is cosponsored by includeentering congressional lawmakers, -- cont'dand onmany Pageothers. 6 black men who — today Congress in 2007, she every six Action Network), of The University of New minority groups theshould emerging more than 200City members of Congress endeavor and in some significant “I am elated thathas this contributed legislation, which measure towards I have been fighting for years in to this creating a moreseveral just society pass, iscountry,” now poised to become national says Black Star News law. The commission will review police founder and publisher Milton brutality, gun violence, fatherhood, Allimadi. “Obviously much work recruiting and training black male needs to be done here and teachers, and even sneakers, which around the world.” play an important role in the lives of

executive branch appointees,

INSIDE T HIS ISSUE: IS SUE : INSIDE THIS

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N AT ION AL P&G PRESENTS Special Honoring the Life As a part of its longstanding work to promote equality and inclusion for all people, P&G is proud to be the sole sponsor of a CBS primetime special honoring the life and legacy of Congressman John Lewis. The hour-long special, JOHN LEWIS: CELEBRATING A HERO will be hosted by Oprah Winfrey, Tyler Perry, Gayle

King and Brad Pitt, and will be broadcast tonight, Tuesday, August 4 from 10 to 11PM ET/PT on CBS and CBS All Access. This press release features multimedia. View the full release here: https://www.businesswire.com/ news/home/20200804005868/en/ Congressman Lewis spent his life fighting for equal rights for African Americans, women, members of the LGBTQ+ community and many other groups, while advocating for voting rights and civic engagement. P&G is honored to play a small

role in spotlighting his life’s work and inspiring future generations to take similar action. Through several initiatives, including P&G’s Take on Race and My Black is Beautiful, P&G and its brands are working to advance equality, equity and opportunity for all people. Instead of traditional commercial

of

R E P. J O H N L E W I S

children to prepare them for the bias and prejudice they will inevitably face.  The Choice, aims to inspire majority communities to step up and take action for racial equality and drives people to P&G’s Take on Race resources.  Two Evils, highlights the disproportionate impact of COVID-19

every day to help our communities, our country and our world achieve their fullest potential,” said Marc Pritchard, Chief Brand Officer. “We are humbled by the opportunity to honor him not just through this program, but through the work we do each day to call out injustice, take meaningful action and advance equality for all people.”

breaks, P&G will work with CBS to air a series of thought-provoking short films intended to shine a light on bias, inequality and racism with the intention to inspire important conversations that drive understanding, empathy and change. The films will include The Look, which spotlights the everyday bias experienced by Black men in America and was nominated last week for a 2020 Emmy Award for Outstanding Commercial. The rest of the short films include:  The Talk, highlights conversations many Black parents have with their

on communities of color and connects with resources provided by My Black is Beautiful.

“Congressman Lewis is an American hero. We should all aspire to lead a life as meaningful as his — working

Lewis, a civil rights icon who helped organize the 1963 March on Washington, D.C., and served in Congress for more than three decades, died July 17 after a battle with pancreatic cancer. Lewis was 80. Using CBS News’ deep archive and new interviews, the special tells the journey of Lewis’ extraordinary life through the principles that guided him. The special will explore Lewis’ life before the civil rights movement, his work alongside Dr. Martin Luther King Jr., his efforts to fight against bullies and bigots, his unmatched work in Congress and his devotion to faith. The special will also be telecast at a later date on BET, MTV and Smithsonian, as well as OWN: Oprah Winfrey Network. P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.

and Universities; and will advance racial equity and human rights in research, data, analysis, and public policy related to criminal justice reform for maximum impact in black communities.

education, economic opportunity, incarceration, the courts, and law enforcement into clearer focus. The ultimate goal is to propose policy solutions that can be implemented for effective results. As African Americans, we can all play an important role in making a difference

– this starts with voting and letting our voices be heard at the polls. We can also participate in the U.S. Census to be counted and to help shape our community’s future. We’re all for social justice, so let’s take all of these issues to heart and work together to do our individual parts.

 Voices of the Movement, a series developed by Olay to highlight women fueling the modern-day fight for civil rights.  Choose Equal, highlights the disproportionate impact of pandemics and economic downturns on women and encourages people to choose equal as we recover and restart.

ALL FOR SOCIAL

JUSTICE

The topic of social justice is a hot button and extremely important today. Black PR Wire is all for social justice – fair and impartial treatment of African Americans. Like mainstream America, we are entitled to our human rights, equality and opportunity. The Congressional Black Caucus Foundation has created the National Racial Equity Initiative for Social Justice in response to the historically unleveled playing field for minorities, and the recent protests and police killings of unarmed African Americans. The National Racial Equity Initiative will place Social Justice Policy Fellows in the U.S. Congress for 12 months. It will establish endowed social justice scholarships for students attending Historically Black Colleges

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This initiative is all for social justice and will help bring the issues of

August 6, 2020 - August 12, 2020

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NEWS PASTORS & FAITH BASED LEADERS: Learn How to Generate Residual Funding Helping people with their money is an important part of real ministry. Oftentimes, growing your ministry is dependent upon helping your congregation with their finances. This is why the team at QT Business Solutions created a webinar that teaches pastors and faith based leaders exactly how to create residual funding for their church and income for their congregation (and increase tithing by 20%). Several of QT’s faith based team members generated $25,000+ in funding during the last month and are on track to generate $100,000+ in funding monthly by following a proven system. Now the team is helping other faith based leaders and congregations do the same in Metro Detroit and all across the United States. They have FREE, live webinars coming up on the following dates:  Monday, August 3, 2020 - 1 pm EDT  Wednesday, August 5, 2020 - 1 pm EDT  Friday, August 7, 2020 - 1 pm EDT

 The “Faith Based Leaders C ongregation Wealth Transfer Webinar” is Helping Churche s Earn More Money Money is needed in ministry. It can be

a great servant in the church, enabling pastors and faith based leaders to not only teach the gospel, but live abundantly and sustain their churches. Although this is true, money can be hard for many pastors, faith based leaders (and members) of the church to come by. A quote from Senior Pastor Eric Geiger of Mariners Church (and the bible) explains this:

BLACK PR WIRE publishes COMMEMORATIVE 2020-2021 CALENDAR COVID-19 has severely impacted America and has re-shaped our lives and way of living. Our nation has undoubtedly changed forever. Most hard hit and largely known initially as the epicenter for the pandemic was New York City. Black PR Wire (BPRW) created an 18-month calendar beginning July 2020 through December 2021, that depicts images from a creative designer who lived in the city during the quarantine of COVID-19. As New York City and the world were temporarily shut down, it felt as if life was suddenly on pause. The photographer desired to document the small glimpses of New York that she saw during this surreal time. This once in a lifetime opportunity was captured on camera and met with the somber reality that ‘the city that never sleeps’ was now completely deserted. "We wanted to create this calendar to showcase this moment in time and give us hope for unity and to embrace the spirit of togetherness," says Bernadette Morris, CEO of BPRW. "I know times are very challenging for each and everyone of us, but I also know that we will make it through - together." Black PR Wire is a premier news distribution company that delivers to the very core of the pulse of the Black communities nationwide.

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BPRW holds a comprehensive listing of over 1,200 Black-owned publications and media, as well as to social services, grassroots organizations, faith-based groups, influential leaders, and much more. The company features distribution of news releases, postings of calendar of events, video and auido messages, promotional banner ads that showcase key community virtual and in person engagements, and so much more. Be sure to sign up for the free award-winning magazine, Thrivin' and take advantage of the BPRW online services to post - pay - publish anytime, anywhere - 24/7. Black PR Wire is your online source for Black news.

“A local church does not benefit if her leaders are struggling financially. A church benefits when her leaders are able to serve with joy (Hebrews 13:17), and ministry leaders who are struggling

financially are often distracted and filled with constant grief and worry.” This struggle has become more evident in 2020 during the coronavirus pandemic. This is another reason why the QT Business Solutions team developed a special initiative committed to helping pastors, all faith based leaders and their congregations create residual funding for the

church and income for their families. Residual funding and income will help all members of the church sustain themselves during economic downturns.  They ’ ve Spent 50+ Years (C ombined) Teaching Entrepreneurship & Wealth Building They have backgrounds in banking, finance, insurance and entrepreneurship and have been assisting entrepreneurs in building successful businesses and obtaining millions of dollars in capital for the last 50+ years (combined). (See the story of their client who got almost $600k to open a salon in Downtown Detroit). They are now expanding their business by teaching pastors, faith based leaders and their congregations how to rebound from the negative economic effects of the coronavirus pandemic following a proven system. *IMPORTANT Notice: Funding/Income amounts are based on personal effort and commitment and are not guaranteed.

WEL L S FA RGO L aunche s $400 M illi on SMAL L BUSINESS Rec overy Effort Following an April 2020 industryleading commitment to donate all gross processing fees from the Paycheck Protection Program, Wells Fargo unveiled today the details of an approximately $400 million effort to help small businesses impacted by the ongoing COVID-19 pandemic keep their doors open, retain employees, and rebuild. Through Wells Fargo’s new Open for Business Fund, the company will engage nonprofit organizations to provide capital, technical support, and long-term

resiliency programs to small businesses with an emphasis on those that are minority-owned businesses.

To find out more about the services and specialty offerings of Black PR Wire, or to obtain a free BPRW COVID-19 Calendar, contact BPRW at 1-877-BLACKPR.

August 6, 2020 - August 12, 2020

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TECH NOLOGY

G o o g l e E X PA N D S D I G I TA L J O B S T O S U P P O R T E C O N O M I C R E C O V E R Y

Technology has been a lifeline to help many small businesses during the COVID-19 crisis. And online tools can help people get new skills and find good-paying jobs. Nearly two-thirds of all new jobs created since 2010 require either high-level or medium-level digital skills. This presents a challenge for many job seekers, as well as to America’s longterm economic security. People need good jobs, and the broader economy needs their energy and skills to support our future growth. College degrees are out of reach for many Americans, and you shouldn’t need a college diploma to have economic security. We need new, accessible jobtraining solutions—from enhanced vocational programs to online education—to help America recover and rebuild. Our Grow with Google initiative helps people get the skills they need to get a job or grow their business. Today we’re announcing a new suite of Google Career Certificates that will help Americans get qualifications in high-paying high-growth job fields— no college degree required. We will fund 100,000 need-based scholarships and at Google we will consider our new career certificates as the equivalent of a four-year degree for related roles. We’re also committing $10 million in job training Google.org grants for communities across America, working with partners like YWCA, NPower and JFF.

Here are more details on today’s announcements:

 Three new Google Career Certificates in the high-paying, high-growth career fields of Data Analytics, Project Management, and User Experience (UX) Design. Like our IT Support and Automation in Python Certificates, these new career programs are designed and taught by Google employees who work in these fields. The programs equip participants with the essential skills they need to get a job. No degree or prior experience is required to take the courses.  100,000 need-based scholarships, funded by Google, to complete any of these career certificates.  An expansion of our IT Certificate Employer Consortium, which currently includes over 50 employers like Walmart, Hulu, Sprint and of course Google.  Hundreds of apprenticeship opportunities at Google for people completing these career certificate programs to provide real on-the-job training.  The Google Career Certificates in Career and Technical Education high schools throughout America, starting with our IT Support Certificate this Fall. These certificates build on our established partnership with more than 100 community colleges. $10 million in Google.org grants to the YWCA, NPower and JFF to help workforce boards and non-

profits improve their job training programs and increase access to digital skills for women, veterans, and underserved Americans. As part of our Future of Work initiative, since 2017 Google.org has provided over $200 million in grants to non-profits working to promote economic opportunity.

Google Partner, Merit America, while working as a van driver. Within five days of completing the program, he was offered a role as an IT helpdesk technician at a nonprofit in his hometown of Washington, D.C. We’re especially proud that the Google IT Certificate provides a pathway to jobs for groups that are underrepresented

The new Google Career Certificates build on our existing programs to create pathways into IT Support careers for people without college degrees. Launched in 2018, the Google IT Certificate program has become the single most popular certificate on Coursera, and thousands of people have found new jobs and increased their earnings after completing the course. Take Yves Cooper, who enrolled in the program through our Grow with

in the tech industry: 58 percent of IT Certificate learners identify as Black, Latino, female or veteran. As America rebuilds our local communities, it’s important to start with the people that give them life. Since 2017, we’ve helped 5 million Americans learn digital skills through Grow with Google and we promise to do our part to help even more people prepare for jobs, creating economic opportunity for everyone.

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Student, Census Taker

Musician, Census Taker

Baker, Census Taker

Retiree, Census Taker

Writer, Census Taker

Everyone counts, and we’ll count everyone, safely. Census takers are now visiting neighborhoods to help households respond to the 2020 Census. They will be wearing masks and following local safety guidelines. An undercounted community can miss out on billions of dollars in public funding each year, so don’t miss the chance to have an impact. It’s not too late.

Complete the census at:

2020CENSUS.GOV Paid for by U.S. Census Bureau.

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BUSINE S S

BLACK-OWNED Family Business, CurlyKids Mixed Texture HairCare , R e a c h e s M i l e s t o n e of 6 , 0 0 0 R e ta i l S t o r e s W o r l d w i d E

CURLYKIDS Mixed Texture HairCare , a prominent black-owned family business, started with a small idea and grew into a multi-million dollar brand that is now available in 6,000 retail stores across the globe. The idea that this business was founded upon is that black is beautiful and curl texture should be celebrated. The brand hopes their growth is helping change the way black children view their natural hair. It is no secret to the founders of CurlyKids Mixed Texture HairCare that not all black hair is the same - that different textures require different ingredients. And that reality is displayed in the wide array of CurlyKids HairCare products being sold in Bed Bath and Beyond, Kroger, Sally Beauty, Target, Walmart and independant shops worldwide. Longtime supporters of the NAACP, a mainstay of the CurlyKids Mixed Texture HairCare brand philosophy is supporting and uplifting the greater African American community

whenever possible. After the COVID-19 pandemic struck, the company saw a great need in the community that they had the means to fill, and the brand launched a line of antibacterial and disinfectant products called Simple Grace. CurlyKids Mixed Texture HairCare has also changed the landscape of the black hair care industry by introducing the first-ever hair show for children with curly hair. The My Hair My Way show was created to help African American youth feel more confident about their natural hair, inspiring black children through representation to show their bold, beautiful personalities and dynamic hair styles. CurlyKids Mixed Texture HairCare also empowers and mentors black youth, creating educational and entrepreneurial opportunities through internships and ambassadorships alike. With the ultimate goal of creating employment and leadership opportunities for black youth,

the brand hopes to stand as a testament to the fact that anything is possible. About CurlyKids Mixed Texture HairCare: CurlyKids Mixed Texture HairCare is a black-owned and familyoperated business based in Los Angeles, CA. Since 2010, CurlyKids Mixed Texture HairCare has continued to support children’s hair journeys with affordable, quality products. Curly Kids Mixed Texture was developed for Curly, Kinky, Coily,

Wavy, and Frizzy Hair. Their products are sulfate and paraben free and are available at select Bed Bath and Beyond, Kroger, Sally Beauty, Target, and Walmart stores or online at http://CurlyKidsHairCare. com. For exclusive event invites, model castings, contests and giveaways follow @CurlyKidsHairCare on Instagram and Twitter, become a fan on Facebook and subscribe on YouTube.

COMMISSION ON SOCIAL STATUS OF BLACK MEN & BOYS ACT PASSES (con't from cover) disparities and inequalities impacting African-American men and boys when it comes to educational attainment, arrest and incarceration, crime and violence, income and wealth, and health care. That’s why a commission of the kind Rep. Wilson’s legislation would create is so essential. I applaud her for her work on this critical bill, and I was pleased to see it pass the House with strong, bipartisan support today.” “As we witness the deadly outcomes of interactions between black men and police from Walter Scott to George Floyd, we must seek comprehensive reforms that will change this narrative,” Majority Whip James Clyburn (D-SC) said. “Police reforms are necessary, but we must also restructure the system that has adversely impacted black men since birth. I applaud Congresswoman Wilson’s tenacity to establish this commission that will develop a plan to address the systemic conditions that have led to historic disparities between the experiences of white and black men in this country.” “From the moment slave ships landed in Virginia more than 400 years ago, black men and boys have had a target on their backs. Even though we have made progress in America, the events of the last few months have highlighted how far we still have to go. Unless we take the time to give our young men the opportunity to be successful, the

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system will take advantage of the opportunity to give them some time. I applaud Congresswoman Wilson for her tremendous leadership to get the Commission on the Social Status of Black Men and Boys Act passed in the House,” said Rep. Hakeem Jeffries (DNY), chair of the House Democratic Caucus and an original co-sponsor of the bill.

“From the days of chattel slavery, black men and boys have been forcefully removed from their families, tortured, murdered, racially profiled, and oppressed in our country. As the chair of the Congressional Black Caucus, I am proud to support my colleague, Congresswoman Fredericka Wilson, in highlighting the psychological and social disparities faced by black men and boys. This important legislation develops a bipartisan Commission on the Status of Black Men and Boys to begin the process of addressing the barriers of targeted systemic racism towards black men and developing policy solutions to dismantle them.” Rep. Karen Bass (D-CA), chair of the Congressional Black Caucus. “Now more than ever, it is imperative that we take action to address the racial inequities that continue to plague our nation,” said Senator Marco Rubio (RFL). “America is more successful when its citizens have equal access to

economic opportunity and prosperity, and this is particularly relevant for young black men. As we confront the challenges of the 21st century, we will need to rely on the talents and contributions of every American. I applaud the House for passing the Commission on the Social Status of Black Men and Boys Act, and I urge the President to sign it into law without delay. I was pleased to lead this legislation in the Senate, and I look forward to the work the Commission will do to address the racial and economic disparities affecting our communities today.” “It is time that we come to terms with the fact that America has never fully addressed the systemic racism that has existed in our country—particularly toward black men and boys,” said Sen. Kamala Harris (D-CA). “This bipartisan commission is the very beginning of a long overdue effort to confront the negative treatment black men and boys face every day in America. Next, we must continue our efforts with substantive legislation to right historical wrongs that have led to generations of racial inequities. I applaud Congresswoman Wilson and the House of Representatives for taking this step.” “Almost eight years ago, my son, Jordan, was shot and killed while sitting in the back seat of the car at a gas station with his friends. A man didn’t like

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the ‘loud music’ they were playing,” said Rep. Lucy McBath (D-GA), an original co-sponsor of the bill. “On this day, while we look back at the life and legacy of John Lewis and remark at how far we’ve come, I must also look toward a future without my son and I see how far we still must go. This commission will search for ways to address the hurdles and inequities that many black men and boys continue to face, and help us all work together to create a better world for our children, for our grandchildren, and for American families across the country.” “As governor, I signed legislation to create a Commission on the Social Status of Black Men and Boys in Florida, and I’m proud to join Congresswoman Frederica Wilson, Senator Marco Rubio, and our colleagues to bring this effort to the national level. This is an important step to help make critical changes across our nation,” said Sen. Rick Scott (R-FL). “The National Football League is pleased to support this bipartisan legislation, which is both necessary and timely. We applaud Congress for passing this bill, and for taking steps to develop comprehensive, research-based solutions to the systemic social and economic challenges that impact black men and boys in our society,” said Troy Vincent, EVP of Football Operations, NFL.

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FILM KARTEMQUIN FILMS DOCUMENTARY ‘UNAPOLOGE TIC’ TO DEBUT IN BLACKSTAR’S FILM FESTIVAL UNAPOLOGETIC , the directorial debut of Ashley O’Shay and producer Morgan Elise Johnson is set to premiere as the opening night film in the BlackStar Film Festival, which runs between August 20-26.

scholars and further entering adulthood. UNAPOLOGETIC is executive produced by Yvonne Welbon, Gordon Quinn and Jolene Pinder.

docuseries SURVIVING R. KELLY. O’Shay’s prestigious fellowships include Firelight Media, the Bay Area Video Coalition, Film Independent, Kartemquin’s Diverse

harassment called ACROSS THE LINE which premiered at Sundance Film Festival’s New Frontiers exhibit. Her life and career evolved when she left 371 in 2016 and cocreated The TRiiBE (www.thetriibe. com), a digital publication dedicated to reshaping the narrative of Black Chicago, which has earned Morgan a spot on Forbes’ 30 Under 30 Media Class of 2019 and Adweek’s Rising Brand Stars of Chicago. About Kartemquin Films Kartemquin Films is a collaborative center for documentary media makers who seek to foster a more engaged and empowered society. In 2016, Kartemquin celebrated 50 years of sparking democracy through documentary. The organization has won every major critical and journalistic prize, including multiple Emmy, Peabody, duPont-Columbia

Voices in Docs, Hedgebrook, Cucalorus Film Festival, and UC Berkeley’s Investigative Reporting Program. She is currently an associate with Kartemquin Films. About Morgan Elise Johnson (Producer) is an independent filmmaker and publisher. Her documentary career was born at Northwestern University and nurtured by Kartemquin Films' internship program. She grew to become a staff producer with Milwaukee-based 371 Productions. There she produced and co-directed the PBS/WORLD CHANNEL documentary THERE ARE JEWS HERE, which premiered at the San Francisco Jewish Film Festival in 2015 and then toured for two years before its national PBS/ World Channel broadcast. She also associate produced a Virtual Reality documentary about abortion clinic

and Robert F. Kennedy journalism awards, Independent Spirit, IDA, PGA and DGA awards, and an Oscar nomination. Kartemquin is recognized as a leading advocate for independent public media, and for its filmmaker development programs that help further grow the field, such as KTQ Labs, Diverse Voices in Docs, and the acclaimed KTQ Internship. Kartemquin is a 501(c)3 not-for-profit organization based in Chicago. For more information visit www.kartemquin.com. The BlackStar Film Festival is an annual celebration of the visual and storytelling traditions of the African diaspora and global communities of color—showcasing films by Black, Brown, and Indigenous people from around the world. https://www. Blackstarfest.org

The documentary focuses on the unrelenting work of Janaé Bonsu and Bella BAHHS--young, Black women organizers who take on the Chicago establishment seeking justice for Rekia Boyd and Laquan McDonald, two young Black people killed by Chicago police. UNAPOLOGETIC also explores their quest to elevate a progressive criminal justice platform and center leadership by Black women and femmes within the city. The film captures tensions between a police board led by Lori Lightfoot (now Chicago Mayor) and abolitionist organizers at Chicago Police Department Headquarters. O’Shay began making the film organically in 2015 while attending one such protest equipped with a camerain-hand. “I never imagined that I was on the precipice of capturing what will likely be one of the biggest movements of all time,” she said. “What is so captivating to witness is the tapestry of this Black queer feminist movement that lies at the helm of fighting for all Black rights.” Johnson concurs. “While the world witnesses this newly-infused Civil Rights Movement, I’ll argue that the blueprint can be mapped to Chicago,” she said. “This city represents a microcosm of what resistance looks like. And, the crusade is led by these young, Black feminist voices who are demanding justice for all.” O’Shay would eventually document two powerhouse activists. Bonsu is a 24-year old who is pursuing her Ph.D. in social work while rising in the ranks of Black Youth Project 100 (BYP100), a national youth activist organization working to create justice and freedom for all Black people. BAHHS is a 22-year old “rap-tivist” who combines her music with activism to support women, like herself, who have been affected by intergenerational incarceration. Overall, the film peels back the curtain on 3 years in the lives of two young women who balance the weight of leading a mass movement with becoming

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Rubin Daniels, Jr. is editor, and music is composed by Sam Trump. UNAPOLOGETIC is produced through Chicago’s Kartemquin Films (MINDING THE GAP and HOOP DREAMS), and has received support through the Ford Foundation, the Field Foundation of Illinois, the Diverse Voices in Docs program, Firelight Media, Tribeca Industry Network, Film Independent, Bay Area Video Coalition, UC Berkeley's Investigative Reporting Workshop, Cucalorus Film Festival, Hedgebrook, the True/ False & Catapult Rough Cut Retreat, the Perspective Fund, and Chicago DCASE Individual Artists Program. About Ashley O’Shay (Director/ Producer) is a DP and documentarian based in Chicago, IL, whose work focuses on illuminating marginalized voices. She has produced work for national brands, including Lifetime, Ford Motor Company, Boost Mobile, KQED, and Dr. Martens. Most recently, she filmed the final episode of Dr. Martens' "Tough As You" series, starring the band Phony Ppl, accruing over 65K views on social and web. In 2019, she co-produced the Chicago episode of KQED’s award-winning series “If Cities Could Dance,” which became one of their most viewed episodes to date. Her work also appeared in the critically-acclaimed Lifetime

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BUSINE S S MUSIC MEDIAMONKS Sets the Stage for the Future MediaMonks has partnered with creative and cultural catalyst BRIC, to transform the 2020 BRIC Celebrate Brooklyn! Festival into a “digital destination,” bringing the spirit of Brooklyn to the global stage. This year’s attendees won’t be convening face-to-face, but there has never been a more important time to champion BRIC’s mission to ignite learning in people of all ages and centralize diverse voices that take risks and drive culture forward. MediaMonks is pushing the bounds of live events to deliver on this promise, providing unparalleled access to people around the world craving connection in a socially distant reality. Through a unique recording experience powered by technology and creativity, MediaMonks collaborated with this year’s lineup––including Common with Robert Glasper and Karriem Riggins, Questlove, Yemi Alade and Lila Downs–– to produce performances that capture each artist’s individuality, going beyond their stage presence to break down the barriers that typically exist between fan and artist. Famed performers often perceived as intangible will invite viewers into their homes, studios or even on the road with them, for a seemingly one-on-one experience––living room to living room. This commitment to unparalleled connection will be seen and felt by this year’s BRIC Celebrate Brooklyn! Festival audience––and set a new bar for virtualized music experiences. "This unprecedented moment challenged us to reimagine what BRIC's vision to create meaningful connections to artistic experiences truly meant," said Anhelo Reyes, Senior Vice President of Marketing and Communications for BRIC. "Our 40+ years of media experience allowed us to find new ways to present artists' voices into people's homes, while providing a much-needed work platform for Brooklyn's creative workforce and BRIC Celebrate Brooklyn! 8 | NewYorkTrendnyc

of

LIVE MUSIC

Festival is the shining beacon of that endeavor. I'm thrilled that we found a partner like MediaMonks, who were up to the task and committed to reuniting the thousands of people who come together every year to be part of the community and deliver a one-of-a-kind experience for fans of the Festival and

local artists and global festivalgoers. We’re thrilled to put forward our boundary-pushing talent to work for an event so closely aligned with our passions.”

customer decision journey. Deeply engaged and committed to our clients’ success, we help brands take control of their creative, content production and delivery—bridging together several diverse capabilities from across the S4Capital family in a single offering. Whether applying data to optimize premium content

newcomers alike." LiveXP, MediaMonks’ proprietary technology solution, will offer attendees from all around the world a new way to experience music, the chance to get up close and personal with artists through live Q&A sessions, polls, trivia, and more, and engage in a twoway dialogue between performer and viewer otherwise impossible.

global music icons, legendary jazz artists, chart-topping indie bands, gravity-defying dance troupes, large-scale film projects and visual artist performances, becoming one of the city's foremost cultural attractions and a beloved summer tradition. This year’s two-day experience, hosted by actress Michelle Buteau, is designed to bring the spirit of the annual festival, the longest running in the city, to life and will take place on Saturday, July 25th and Sunday, July 26th at 8pm ET across digital platforms such as YouTube and Facebook, and on BRIC’s TV channels. For more information and full artist lineup, visit bricartsmedia.org/live.

or helping clients deliver across a digital ecosystem, our capabilities include a mix of digitalnative creative, film, platform development, experiential and innovation, as well as alwayson, scalable asset production. You can find us spread across the globe in 40 locations, 29 countries with over 2,550+ people. BRIC is a leading arts and media institution anchored in Downtown Brooklyn whose work spans contemporary visual and performing arts, media, and civic action. For over forty years, BRIC has shaped Brooklyn's cultural and media landscape by presenting and incubating artists, creators, students, and media makers. As a creative catalyst for their community, BRIC ignites learning in people of all ages and centralizes diverse voices that take risks and drive culture forward. BRIC is building Brooklyn's creative future.

“As a company, our heart and soul is fueled by creativity and technology,” said MediaMonks Managing Director S. Jason Prohaska. “As a long-time Brooklyn local, BRIC’s mission strikes a very personal chord–– and for our global teams ardently committed to uplifting artists everywhere. In virtualizing the BRIC Celebrate Brooklyn! Festival, we’re not only afforded the opportunity to boost a mission-driven event embedded in the fabric of our community, but also to reimagine virtual moments of magic that foster newfound connection between

For the past 41 years, BRIC Celebrate Brooklyn! Festival has presented and celebrated

MediaMonks is a global digital production company. Its crosscultural team of digital natives helps brands realize the potential of virtualized experiences through premium content production, best-in-class platform development and tech-infused creativity that impacts the full

August 6, 2020 - August 12, 2020

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HE ALTH CORONAVIRUS

in

AFRICAN AMERICANS

and

Other People

of

Color

The coronavirus pandemic is having an impact all over the world, but a disturbing trend is evident in the U.S.: People of color, particularly African Americans, are experiencing more serious illness and death due to COVID-19 than white people. Why is this happening? Sherita Golden, M.D., M.H.S., a specialist in endocrinology, diabetes and metabolism, and chief diversity officer at Johns Hopkins Medicine, provides insight into this complex issue.

Sherita Golden, M.D., M.H.S.

Chief Diversity Officer at Johns Hopkins Medicine

 D isp r op orti onat e Rate s of C OV I D - 19 I llne ss and Deat h in B l ack C o m m uni ti e s  According to media reports, in Chicago, where African Americans comprise a third of the city’s population, they account for half of those who have tested positive for the coronavirus, and almost threequarters of COVID-19 deaths. Likewise, in Milwaukee County, Wisconsin, African Americans make up 70% of deaths due to the coronavirus, but just 26% of the county’s population. These examples are not exceptional, and the trend is not limited to African Americans. Golden says, “While much of the focus has been on African Americans disproportionately contracting and dying from COVID-19, other minority populations are also adversely affected, including Latinx/Hispanic and Native American communities.”  C or onavi ru s Risk Factors and P e o p l e of C olor  “These communities share common social and economic factors, already in place before the pandemic, that increase their risk for COVID-19,” Golden says. Those factors include:  Living in crowded housing conditions. “Crowded living conditions are a difficult challenge that is the result of longstanding

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racial residential segregation and prior redlining policies,” Golden says. “It is difficult for 10 individuals living in a three-room apartment to appropriately physical distance.” She says advocacy on these broader policy issues could help prevent future disparities in disease outcomes.  Working in essential fields. Golden notes that people working in environmental services, food services, the transportation sector and home health care cannot work from home. These positions put workers in close contact with others.  Inconsistent access to health care due to lack of insurance or underinsurance. Being able to afford doctors’ visits, medications and equipment to manage chronic disease is essential to lowering the risk of death from COVID-19 and other conditions. For instance, a patient with badly controlled diabetes or asthma due to inconsistent treatment is more at risk for severe, even deadly, coronavirus infection.  Chronic health conditions. Golden points out that people of color have a higher burden of chronic health conditions associated with a poor outcome from COVID-19, including diabetes, heart disease and lung disease. In a study cited by the U.S. Centers for Disease Control and Prevention (CDC), about 90% of those hospitalized with severe COVID-19 had at least one of these underlying medical conditions.  Stress and immunity. Studies have proved that stress has a physiological effect on the body’s ability to defend itself against disease. Income inequality, discrimination, violence and institutional racism contribute to chronic stress in people of color that can wear down immunity, making

them more vulnerable to infectious disease.  H o w to F ig h t R acia l D i s pa r i t y in th e C OV ID-1 9 Pa n de mi c  Instituting fair housing policies, improving employment opportunities and taking other steps to mitigate economic inequality will benefit people of color in the next health emergency, but Golden says there are ways to reduce sickness and mortality in vulnerable populations right now.  Targeted COVID-19 Messaging “Because there is currently no t a vaccine or anti-viral treatment for COVID-19, physical distancing, hand-washing and wearing masks are crucial public health interventions to prevent the spread of the disease to these vulnerable populations,” Golden says. This message is straightforward, but how it’s delivered makes a difference. “We need to use some novel approaches to promoting physical distancing messages through social media campaigns. Physical distancing messages should be translated into multiple languages in a culturally sensitive manner, and at a literacy level that allows all at risk to understand the information,” Golden says. (Golden has driven efforts at Johns Hopkins to collaborate with language services to translate coronavirus materials into Spanish.) She adds that messaging should address and discourage the stigma associated with COVID-19, which she says prevents symptomatic people from seeking medical attention until they are dangerously ill. “Of particular concern in the immigrant community is the myth that seeking medical attention will make it more difficult for people to

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obtain a green card in the future. This is not true, and that message needs to be communicated,” Golden says.  Coronavirus Testing for People of Color “We need to ensure that all symptomatic individuals are referred for COVID-19 testing, particularly African American, Latinx/Hispanic and Native American individuals,” Golden says. She says anecdotal data suggest that people from vulnerable populations who have COVID-19 symptoms may not be referred for testing as frequently as their white counterparts. Lack of testing could mean further spread and more patients not seeking medical help until they are seriously ill. “Any person who believes that he or she has COVID symptoms and has not been referred for testing should advocate and persist to have it done,” Golden says. Making COVID-19 testing available for those who do not have primary care physicians or transportation is a must. “That effort would involve organization of public health approaches to provide transportation to existing testing sites, and setting up testing sites directly in community hot spots so that symptomatic individuals and their contacts can be tested,” Golden says. At the state and federal level, leaders like Golden are uncovering more factors behind racial health disparity in general, and in the COVID-19 pandemic in particular. One key to improving equity is gathering more accurate race-, ethnic- and neighborhood-specific data. Knowing who is affected by the coronavirus and who is bearing the most burden is critical to addressing imbalances in testing and treatment.

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HE ALTH

H E A LT H E Q U I T Y M AT T E R S capital, capabilities, and reach must be more present and made more potent. Because the threat to who and all we value is, perhaps, the greatest faced ever. We must redouble our efforts to end the kinds of injustice and intolerance that systematically undermine the physical, social, and emotional health of racial and ethnic minorities and other groups, such as those demonstrated by the tragic and senseless killings of people of color that have gripped our nation over the past few weeks. And we must intensify our attempts to render disproportionate impacts on communities of color, such as those linked to COVID-19, non-existent.

The “Interim Guidance for Communities of Faith During COVID-19” enables us to promote participation in the social spaces that matter most to us. Participation in ways that allow us to enjoy the benefits of fellowship and affiliation while minimizing health risks, given what we know about the ways COVID-19 is transmitted. Renewing access to institutions that are not only contexts of collective worship but are also key organizational partners in addressing health disparities and in supplying social support and capital to uplift communities.

This release of the Health Equity Matters Newsletter supplies information and resources to support extension of our diverse, shared efforts to advance health equity during and after the era of COVID-19. As a first example, the content on “COVID-19 in Racial and Ethnic Minority Groups” and on “HHS Initiatives to Address the Disparate Impact of COVID-19 on African Americans and Other Racial and Ethnic Minorities” enable us to actively track COVID-19 trends, to monitor differences in its implications for diverse populations, and to examine how and what steps the U.S. Department of Health and Human Services has taken to address noted disparate impacts. This furthers understanding of the breadth and depth of challenges towards which our energies must be directed to prevent a deepening of disparity and to prevent movement of the goal of health equity further from our grasp.

is More Common Among Racial and Ethnic Minorities in Most States” affords an opportunity to consider why we continue to see racial/ethnic differences in health indicators such as physical activity. The content invites us to think not only about access to amenities such as safe, quality parks, trails, and recreation centers and how physical activity differences may reflect differences in the overall resources of the neighborhoods where diverse populations live. It should also prompt us to consider how the character of social determinants such as work influence opportunities to be physically active. For example, the number and types of jobs typically held, the nature of employment, and associated working conditions may differ meaningfully by both race/ ethnicity and area of residence in the United States. Differences in these characteristics may determine whether and to what extent

Content such as “Physical Inactivity

physical activity is possible and for whom. Considering such other influences and relationships helps us appreciate the wider set of social factors requiring attention to change critical health domains such as physical activity. As a last note, the need for strong health equity champions is greater than ever. Dr. Judith “Judy” Monroe is a wonderful example of what being a health equity champion can entail. Beyond what you will read about her in this edition, Dr. Monroe has been a strong, reliable partner who has stressed the importance of addressing social determinants of health. She championed and brokered CDC’s consideration of options for supporting state, tribal, local, and territorial public health agencies in targeting social

Jeffrey E. Hall PhD., MA. MSPH, CPH Deputy Director, Office of Minority Health and Health Equity (OMHHE), Chief, Minority Health and Health Equity (MHHE) Activity Centers for Disease Control & Prevention (CDC)

Many of us, who care deeply about health equity, are struggling to reattain our “balance.” We continue to reel, as the acute, formidable challenges of the Coronavirus Disease 2019 (COVID-19) demand considerable new attention and resources, and as chronic, pervasive problems linked to inequality, injustice, and violence require unprecedented levels of concentration and energy. Many are drawing on their reserves to give COVID-19 its just due, while still pursuing change in health inequities far predating the emergence of COVID-19 as a major public health threat. Mightily, simultaneously grappling with a pandemic, while confronting endemic socioenvironmental and systemic conditions linked to the “outbreaks” of discrimination and disproportionate impacts, that have rightfully dominated our attention as of late. Though we work at distinct levels, in various places, and in different settings, we all are feeling the weight of both long-standing and emergent health inequities. Understandably, we might be tempted to surrender to anger, frustration, or dismay, angst, fatigue, or despair. It may seem as if we labor on a task that will never be complete. However, we must together, in and amongst each other, find the strength and resolve, to carry on. For now is the time where our purpose, passion, and perspective, and our collective

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August 6, 2020 - August 12, 2020

determinants of health for years. Dr. Monroe helped clarify avenues 1) for identifying, collecting, and monitoring health equity, social determinants of health, and their associations, and 2) for integrating competencies for addressing health equity via the social determinants of health into workforce development processes. Who we are, what we do uniquely, and who we serve are now more critical than ever to bear in our eyes, minds, and hearts. Through focusing intently on our charge, we can achieve a new “balance” and continuously and successfully adapt in our dynamic environments. Our continued commitment, labor, and health equity anchored praxis, despite the monstrous challenges we face, are paramount. We thank each health equity champion for their every contribution towards closing health gaps and equalizing opportunities to be healthy.

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END NO TE S SOUL ASYLUM STUDIOS GROUP LAUNCHES SOUND MONITOR BUSINESS At a critical period globally, we are experiencing the backdrop of #Covid-19, international protests, universal job loss, weak economic reports, possible voter suppression (or interference), and fear, leading to media headlines being dominated by grimness and little hope for the future. Fortunately, despite the pain and suffering, there may be a silver lining. If history is any indicator, it appears every 15 to 20 years (on average) positive, impactful social or technological shifts occur. Thankfully, the events of 2020 may have expedited this trend by using creativity as a survival mechanism for many to provide basic needs. Whether you are an unemployed mom baking cookies to sell, a jobless father cutting lawns for an income, or a recording artist going live on social media, you all have one thing in common: “customers, consumers, or fans.” Therefore the hidden or overlooked stories behind Black Americans launching businesses (many with successful outcomes) should be highlighted, and Soul Asylum Studios Acoustics & Design Firm should be one. With so much talk about supporting black-owned businesses, 100 percent BlackOwned Soul Asylum Studios Acoustics & Design Firm is one you should patronize. A subsidiary of the iconic brand Soul Asylum Studios Group, SASA&DF’s release of the SA25M, was an overwhelming success. “Being an engineer myself, I experienced the need for a higher quality sound at a faster and more efficient rate,” says SA25M Creator and Manufacturer Rafael Capone. He continued, “I knew it wasn’t anything on the market that would satisfy my needs, so I had to create it. However, I was not sure about the timing of releasing the SA25M during a world in distress. My thought was this is a premium speaker. Is it needed when the economy is in upheaval? With an enormous amount of thanks and great humidity, my phone continued to ring with inquiries. Thus, the motivation to bring NewYorkTrendnyc

the SA25M’s into fruition was immediate and deemed necessary.” Raw data and testing show the SA25M accomplishes the goal of delivering pure and original sound without additional coloration. Further results show the SA25M provides a widerange frequency response by employing six extraordinary drivers and DSP technology. The SA25M boasts a stable and balanced low-mid frequency retort along with a defined mid and high-frequency response. Early feedback from engineers and producers are “These monitors are for those who want to hear more.” “Exactly what I had in mind,” concludes Capone. Check out what award-winning engineers, producers, and mixers are saying about the SA25M: https://www. youtube.com/watch?v=oXTwZM bCJWA&feature=youtu.be&fbcli d=IwAR388nsQQZWELIU6Acyb Rhygor808cYgk1vG11cX95lS9 b4wAZ84cUucD8, https://www. youtube.com/watch?v=cuywyP_ Zvxg&feature=youtu.be&fbclid =IwAR3osrhDH0IBO9CbaxHAf Otgb1bpBZaV91R8AFpvP09Ax XMWFtXUbjJ51g, https://www. youtube.com/watch?v=mYoRK bSlBFY&feature=youtu.be&fbcli d=IwAR2VxqEmZv0wRRxplGDm py1UcmRHkdnUsdwokd9Zusq7 zf_rUFflApYUAJs, https://www. youtube.com/watch?v=47p_ jmaYG3E&feature=youtu.be& fbclid=IwAR0I2R3JYm1TBXS1 mfble3Mj63H6pfsuSdRbkmAaI IY91_XJ6U4r5xyw6x0. For more information, visit www. sasacousticdesignfirm.com. Follow on them on Instagram at @sasacousticdesignfirm hashtag #forthosewhowanttohearmore. SOUL ASYLUM STUDIOS ACOUSTICS & DESIGN FIRM As a subsidiary of Soul Asylum Studios Group, Soul Asylum Studios Acoustics & Design Firm is the Original Brand Manufacturer (OBM) and Original Design Manufacturer (ODM) for the SA25M. These monitors have revolutionized how industry engineers produce, create, and distribute a higher quality sound faster and more

Rafael Capone, owner of SASG efficiently. SASA&DF has not only pioneered innovative approaches to recording and environments to develop music but has consistently championed oneof-a-kind business models and partnerships with a wide range of technology and media partners around the world. SASA&DF has dramatically improved the financial performance of the artist that uses this service, which significantly helps with profitability. SOUL ASYLUM STUDIOS GROUP (SASG) is the parent company to Soul Asylum Studios, SASG award-winning promotional vehicles Soul Asylum H2, Mobstylemaro, and Lexcopperfield, and its newest addition, Soul Asylum Studios Acoustics & Design Firm. When you think of the #1 recording studios in the “South,” Soul Asylum Studios is always on top of the list.

August 6, 2020 - August 12, 2020

The epitome of perfection in recording, mixing, and mastering, coupled with working alongside Multi-Award Winning engineers (Grammy, American Music Awards, and the like), these studios are second to none. The owner of SASG Rafael Capone is a “Chief Mixing and Mastering Engineer” at SAS and knows his clients’ needs. SAS has long been the “Go-To” place for many celebrities and other high profile clients such as MTV, VH1, WETV, Pharrell, T. I., Ben Stiller, Jonah Hill, Justin Bieber, Waka Flocka Flame, SWV, Syleena Johnson and Bricksquad’s Cartel MGM (to name a few). SAS has been a feature on Real Housewives of Atlanta, Love N Hip Hop Atlanta, Growing Up Hip Hop Atlanta, and a host of other television shows and films. SAS is the premiere production studio for numerous music videos, major film studios, dance companies, and other events. www.newyorktrendnyc.com | 11


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