JULY 2011
Vol 171
The PAG Battery Factory In my quest to find out more about what goes into the manufacture of the products we all use, I visited the PAG battery factory just south of Wimbledon in London. Along with Nigel Gardiner, the “show face” of PAG, I spoke with Alan Lavender, CEO, owner and cocreator of PAG. Ed: Alan, you started all this didn’t you? Alan: I did yes, along with two partners who have since moved on and changed their careers. Ed: But like many of us, you’ve had a career change too. Before you started making batteries, I believe you were in a business that actually needed good batteries? Alan: Well I worked in a film studio – I worked for Hammer Horror and I could see what was needed in the industry. Before that, camera batteries were very new, and recharging batteries was a big thing. We pioneered fast charging for the film and power tool industries. We invented the “coffee break charger.” We’ve been in it for a long time and we’ve always computer charged our batteries with a system that prolongs their life.
David,
Alan
and
Nigel.
Ed: Having that background in the industry, you know what the industry needs, and you’ve kept pace with that obviously, to be able to produce new batteries, new chargers, new equipment that really services the now television industry?
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