Tips Budtenders can use to bolster revenue Tatiana Melendez
Budtender, cannabarista, or weed sommelier. Budtenders are the face of a dispensary Whatever you call the person behind the counter, marketing effort. They could potentially you need their help when shopping at a medical make OR break the dispensary.
Most importantly, they build relationships. Medical or recreational marijuana use regularly brings the consumer back to the business even though it is not
marijuana dispensary or cannabis store. Good budtenders do more than serve and package your goods.
addictive. In most situations, they deal with a budtender one-on-one, which presents an opportunity to build a solid relationship. Consumers who are open to relationship building will
Customers willing to pay the higher prices and business providers wanting to make legalization work both want to step back from the stoner
them up in display cases. They handle repeated customer relations,
come to trust their budtender on advice on product and usage. Research proves that as competition in the cannabis and marijuana markets increases, the keys
stigma by providing education and experience; Who better else to do that then than your local budtender?
some of them difficult, might I add, and they manage point-of-sale systems and process the revenue.
to success for any canna-business point to operational efficiency, quality assurance, regulatory compliance, market penetration, and customer service.
40 OCTOBER 2021 | CHRONIC
They are the face of your domain (dispensary).
Let's investigate this role in the industry. In most cases, a budtender's work begins before the business opens. They labor at removing products from vaults and setting
