New york booklet

Page 1

Y O R K WEN



new york trend report 2014

Within this booklet i have collated a collection of images which i took during my findings in Ney York earlier this year. I have sourced images based around subculture, architecture, and street movements within Manhatten and Brooklyn. All of which i feel have an impact on recent trends for A/W 14.



TREND 1#

WORD UP

SLOGANS/GRAPIC MOTIFS/POP CULTURE/BRANDING Brands such as Mochino and Ashish are a clear representative of this trend as their SS14 collections debut coca cola and Mc Donalds inspired garments.


TREND 2#

MATHMATIC GEOMETRY

This trend can be seen throughout Carolina Herrera and Marc Jacobs A/W14 collections, both designers have taken the modernist approach to monochrome via angular tailored lines, unexpected layering and knife sharp folds.


MINUTE PRECISION/TEXTURED/GEOMETRIC FRAGMENTS/SPREADSHEET CHECKS/COLURED CELLS/ARCHITECTUAL TAILORING/INTEGRAL STRUCTURE/ENGINEERED SHAPE





TREND 3#

WINTER LANDSCAPES

MONOCHROMATIC BACKGROUNDS/SILHOUETTE LEAF PRINTS/SHADOW-OFFSET IMAGERY/POWDER BLUES/METALLICS/UNKEMPT/OUTDOORS/ FANTASTICAL Designer Tracey Reese is a clear example of this trend, her garments for her A/W14 collection all held a dusky wintery essence, mainly within the prints that were used. Trend itself has a mystical symbolism, expressed using rustic fabrics and dreamy scenery.


MANIC/YOUTHFUL/JUMBLED/ ILLUSTRATED/ARTISTIC/CURATED/ECCENTRIC/OUTSIDER/ BOHEMIAN/RAW/CHAOS/SELF TAUGHT/EDGE/UNPREDICTABLE/ FANATICAL


TREND #4

THE INTUITIVE

This trend celebrates the concept of curating the way that people dress as a personal expression of their creativity. More garments will be styled and constructed to have more of a raw, homemade quality to them. Designers such as Nazir Mazhar have experimented with this trend.


TREND #5

GRAFFITI + SUBCULTURE GRAHIC MOTIFS/DISTRESSED/REBELLIOUS/POP CULTURE/AUTHENTICITY/SLOGANS/SKATE REFERENCES/ DIY A trend heavily inspired by the outsider artist who inspires dense patterns that give up more and more unexpected detail. They create a strangely subverted street-inspired lounge aesthetic which mirrors an unpredictable nature.



R E P O R TD N E R T


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