OPEN HOUSE PERTH 2017 SPONSORED ADVERTISING OPPORTUNITIES www.openhouseperth.net
INTRODUCTION In just 5 years, Open House Perth has played host to over 220,000 visits!
The idea is simple, open great spaces to the public, completely for free. The effect is immense:
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making great design accessible for all
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promoting sustainability
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celebrating our capital city as an international center of design.
Good design is not just great for the built environment! Tourism, retail, hospitality and building/construction industry benefit from increased demand. Open House Perth is a unique event in the WA landscape adding to our state brand as a vibrant global capital, and a destination for world class design. design. Xo
Open House Perth is part of the worldwide family of Open House cities that include London, New York, Barcelona and Melbourne. Along with over 30 other cities we invite people to explore and understand the value of a high-quality built environment.
Whether you are excited about the changes to our fantastic city, looking for ideas for your own home or hoping to get behind the scenes of some of our most innovative spaces, Open House Perth offers something for the young, old and everyone else in between.
It is estimated that Australia’s creative sector contributes around $90.19 billion to the national economy annually in turnover. It adds almost $45.89 billion in gross domestic product (GDP) and helps generate annual exports of $3.2 billion.
We look forward to showcasing some of WA’s best design for our 2017event. Open House Perth is only possible due to the support of our amazing sponsors. We hope you will join us in promoting Perth as a global design destination in 2017!
By supporting, promoting and engaging with good design we can contribute to a lasting legacy in the built environment, while making it something that is accessible to all.
Let’s celebrate our city in style!!! Thank you from the OPEN HOUSE PERTH team
SPONSORED Advertising OPPORTUNITIES
Open House Perth is a fantastic opportunity to showcase our wonderful City and its architecture (both heritage and modern). The event has a diverse audience and an incredible range of destinations to visit; this represents great opportunities for Open House Perth sponsors to engage with a variety of target audiences and design a range of benefits that best suits the individual business. We pride ourselves on being one of the most innovative Open House events around, and this year are launching a new Sponsored Advertising program.
Open House Perth will promote the event via website, social media and publications to reach a broad range of people. We are part of an international family of cities but our focus is local. The diversity of our event means we create local, national and international coverage of Western Australian design during the course of the year; with particular focus during the Open House Perth weekend We hope you will join us in 2017 to make this year’s Open House Perth the most successful yet. We look forward to hearing from you. Regards Carly Barrett Open House Perth Founder and Creative Director
50,000 VISITS DURING 2016 ACROSS THE OHP WEEKEND AND FRINGE EVENTS AROUND 200,000 HOURS SPENT IN THE CITY OF PERTH IN 2016 BECAUSE OF THE OHP WEEKEND Around $1,525,000 spent by visitors to the 2016 open house perth weekend
220,000 VISITS since 2012
AROUND 800,000 HOURS SPENT IN THE CITY OF PERTH since 2012 BECAUSE OF THE OHP WEEKEND
Around $6, 710,000 spent by visitors since 2012 to the open house perth weekends
Over $4,500,000 SPENT ON DESIGN project commissions generated thru the open house perth weekends
OHP SPONSORED ADVERTISING (PRE-EVENT) E-NEWSLETTER (1 PER MONTH) -
E-NEWS TAKE OVER $2000 + GST o E-NEWSLETTER W/ EXCLUSIVE BRANDED CONTENT TO 6500 SUBSCRIBERS o INCLUDES SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM
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E-NEWS PROFILE $1500 + GST o E-NEWSLETTER PROFILE W/ UP TO 5 IMAGES TO 5000 SUBSCRIBERS o INCLUDES SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM
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E-NEWS HEADER $750+ GST PER USE o INCLUDES SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM
- E-NEWS LOGO $500+ GST PER USE o INCLUDES SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM
SOCIAL MEDIA - SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM OVER 10,000 SUBSCRIBERS – MONTH TAKE OVER (2 POST PER WEEK) $2500 + GST - SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM OVER 10,000 SUBSCRIBERS – WEEK TAKE OVER (2 POST PER WEEK) $1200 + GST - SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM OVER 10,000 SUBSCRIBERS – 1 POST $600 + GST PER USE
OHP SPONSORED ADVERTISING NEW
INSTAGRAM TAKE-OVER -
INSTAGRAM TAKE OVER 1 WEEK $1000 + GST o APPROVED ADVERTORIAL CONTENT POSTS DAILY FOR 1 WEEK (UP TO 5 POSTS) FACEBOOK TAKE-OVER -
FACEBOOK TAKE OVER 1 WEEK $1000 + GST o APPROVED ADVERTORIAL CONTENT POSTS DAILY FOR 1 WEEK (UP TO 5 POSTS)
THE TRIPLE -
E-NEWS, FACEBOOK AND INSTAGRAM TAKE OVER 1 WEEK $3250 + GST o APPROVED ADVERTORIAL CONTENT POSTS DAILY FOR 1 WEEK (UP TO 5 POSTS) BOTH FACEBOOK AND INSTAGRAM o E-NEWSLETTER W/ EXCLUSIVE BRANDED CONTENT TO 6500 SUBSCRIBERS
CALL TO ACTION (CTA) - BRANDED FACEBOOK CTA $750 + GST WITH ANALYTIC DETAILS - BRANDED INSTAGRAM CTA $750 + GST WITH ANALYTIC DETAILS - WEBSITE CTA $1500 + GST WITH ANALYTIC DETAILS - E-NEWS CTA $1500 + GST WITH ANALYTIC DETAILS - THE FOUR – WEBSITE, E-NEWS, FACEBOOK AND INSTAGRAM _ $3250 + GST BRANDED COMPETITION/ SURVEY (BC/S) - BRANDED FACEBOOK (BC/S) $750 + GST WITH ANALYTIC DETAILS - BRANDED INSTAGRAM (BC/S) $750 + GST WITH ANALYTIC DETAILS - WEBSITE (BC/S) $1500 + GST WITH ANALYTIC DETAILS - E-NEWS (BC/S) $1500 + GST WITH ANALYTIC DETAILS - THE FOUR – WEBSITE, E-NEWS, FACEBOOK AND INSTAGRAM _ $3250 + GST
OHP SPONSORED ADVERTISING (EVENT MONTH OCT/NOV)
PRINT AND ONLINE EVENT GUIDE (CIRCULATION MINIMUM 15,000) -
DOUBLE PAGE ADVERTISEMENT$3000 +GST FULL PAGE ADVERTISEMENT$1750 +GST ½ PAGE PAGE ADVERTISEMENT$1000 +GST ¼ PAGE ADVERTISEMENT $750 +GST
E-NEWSLETTER (2-3 PER MONTH) - E-NEWS HEADER $1750+ GST PER USE o INCLUDES SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM - E-NEWS LOGO $1250+ GST PER USE o INCLUDES SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM
SOCIAL MEDIA - SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM OVER 10,000 SUBSCRIBERS – MONTH TAKE OVER (2 POST PER WEEK) $2750 + GST - SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM OVER 10,000 SUBSCRIBERS – WEEK TAKE OVER (2 POST PER WEEK) $2000 + GST - SOCIAL MEDIA POST ACROSS TWITTER, FACEBOOK + INSTAGRAM OVER 10,000 SUBSCRIBERS – 1 POST $900 + GST PER USE TEAR DROP BANNER - PLACE YOUR BRANDED TEAR DROP BANNER AT AN APPROVED OPEN HOUSE PERTH LOCATION $200 + GST PER BANNER
OPEN HOUSE PERTH LAUNCH + EVENT VIP PASS - ATTEND OPEN HOUSE PERTH LAUNCH TO NETWORK W/ WA’S LEADING ARCHITECTS AND SPECIAL GUESTS - RECEIVE A JUMP THE QUEUE PASS TO OPEN HOUSE PERTH EVENT LOCATIONS - $100 + GST FOR 1 PASS - $175 + GST FOR 2 PASSES - $350 + GST FOR 5 PASSES
OHP SPECIAL EVENT OPPORTUNITIES OPEN HOUSE PERTH SHUTTLE BUS -
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WE’LL COORDINATE A TOUR OF PRE-APPROVED OHP DESTINATIONS WITH YOU TO NETWORK WITH KEY CLIENTS, COLLEAGUES AND FRIENDS DURING THE OPEN HOUSE PERTH WEEKEND – ALLOW 5 HOURS LUNCH + REFRESHMENTS TO BE INCLUDED MINI COACH UP TO 12 PEOPLE $120 + GST PER HEAD MIDI COACH UP TO 32 PEOPLE $150 + GST PER HEAD
OPEN HOUSE PERTH LUXURY LIMOUSINE TOURS - WE’LL COORDINATE A TOUR OF PRE-APPROVED OHP DESTINATIONS WITH YOU TO NETWORK WITH KEY CLIENTS, COLLEAGUES AND FRIENDS DURING THE OPEN HOUSE PERTH WEEKEND – ALLOW 5 HOURS - LUNCH + REFRESHMENTS TO BE INCLUDED - SMALL LIMO UP TO 6 PEOPLE TBC - MEDIUM LIMO UP TO 8 PEOPLE TBC - LARGE LIMO UP TO 10 PEOPLE TBC
OPEN HOUSE PERTH NETWORKING DINNERS
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WE’LL COORDINATE A PRIVATE DINNER PARTY AT ONE OF PERTH’S LEADING RESTAURANTS WITH SOME OF WA’S LEADING DESIGNERS AND SPECIAL GUESTS AND YOUR PRE-APPROVED GUESTS ALL FOOD AND BEVERAGES INCLUDED SET MENU STANDARD MEAL $175 + GST PER HEAD DELUX MEAL $300 + GST PER HEAD
OPEN HOUSE PERTH SPECIAL TOURS
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IS THERE A HOUSE YOU REALLY WANT TO SEE? HAVE YOU EVER BEEN TO THE TOP OF THE CENTRAL PARK BUILDING OR VISITED THE TOP OF THE SOUTH 32 TOWER. WE CAN ORGANISE A SPECIAL TOUR FOR YOU AND YOUR GUESTS FROM $25 + GST PER HEAD TO HELP RAISE MONEY FOR THE OPEN HOUSE PERTH EVENT