4 minute read
What Your Peers Are Saying
Meet Some Oregon Restaurant & Lodging Association Members
Membership in ORLA means being part of the only organization in the state devoted to protecting and promoting the interests of our industry. It’s all of us together that makes that possible. Get inspired by these peer profiles where members share their thoughts on beveage impact for 2021 and hospitality predictions for 2022. For a little seasonal fun we also wanted to know favorite fall drinks and camping vs. hotels for fall Oregon getaways.
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Tell Your Peers a Little About You!
If you are a member, and are willing to be profiled here, please email us at info@OregonRLA.org. Also, let us know if there is a question you would like to see your peers answer.
GET TO KNOW SOME OF YOUR PEERS BY READING THEIR RESPONSES TO THESE BUSINESS RELATED QUESTIONS:
What beverage trend has had a greater impact in 2021? What do you see in your crystal ball for hospitality businesses this next year?
SHAYNA MARIE CHRISTENSEN Lithia Springs Resort, Ashland
Title: Resort Manager Joined the Company: 2015 Member Since: 2010 Favorite Fall beverage: Spiced apple cider Camp or Hotel: Hotels!
What do you see in your crystal ball for hospitality businesses this next year?
What’s tragic is the amount of small businesses that will not survive. The ones that do will be stronger for it, by the adaptive skills they have had to acquire. And the excitement we can all look forward to are new start ups to visit. Going forward it will be a great time to venture into this industry and reach for a dream. We are all in this together.
NATALIE SHEILD Togather Restaurant Consulting, Eugene
Title: Director of Operations Joined the Company: 2021 Member Since: 2016 Favorite Fall beverage: Bourbon Furnace Camp or Hotel: Hotel
What beverage trend has had a greater impact in 2021? What do you forsee for hospitality in 2022?
The movement to no-proof spirits and cocktails has been one of my favorite beverage trends in years. Craft beverages for all!
I see two things: (1) a lot of hard work and (2) a massive amount of payoff for those who stick it out and adapt. I think this is going to be true for every hospitality position, from bussers to owner.
ANDREW CLARKE Kenton Hotel, Portland
Title: Owner Open Since: 2020 Member Since: 2021 Favorite Fall beverage: Willamette Valley Pinots Camp or Hotel: Hotel
What beverage trend has had a greater impact in 2021? What do you forsee for hospitality in 2022?
CBD, Individual cans of wine and takeout beverages.
More technology adoption by the members of the ORLA. Travel will continue to pick up due to easing of the pandemic related mandates as more people get shots. Hotels will play a more intimate role with the community they are located in.
JIM HALL Independent Restaurant Concepts, OR
Title: CEO Open Since: 2006 Member Since: 2011 Favorite Fall beverage: Hot Tea Camp or Hotel: Hotel
What beverage trend has had a greater impact in 2021?
I expect we will see some adaptation around “To-go” cocktails now that the State Legislature has made their use perpetual.
ADRIA STOLIAR DoorDash, Washington D.C./San Francisco
Title: Sr. Manager, Public Engagement-West Joined the Company: 2021 Member Since: 2018 Favorite Fall beverage: Homemade cider Camp or Hotel: Camping/challenging hike
What do you forsee for hospitality in 2022?
Running a hospitality business has never been easy, but they will come back stronger than ever. At DoorDash we have focused our programs to support small businesses and help them stay open–an unfortunate reality many still struggle with.
KRISTINA ALVAREZ Hummingbird Estate, Central Point
Title: General Manager/BnB Cook Joined the Company: 2019 Member Since: 2021 Favorite Fall beverage: So. Oregon Malbec Camp or Hotel: Hotels all the way
What do you forsee for hospitality in 2022?
I see a lot of local and regional business. People want to travel. I think we will see locals acting like tourists and going to the places and events (hopefully) that they sometimes get too busy to see in their own backyard.
YOUR NAME HERE
Tell your peers about yourself! Would you like to be profiled in the next issue of Oregon Restaurant & Lodging Association magazine? Reach out to Lori Little at LLittle@OregonRLA.org
Not yet a member? By banding together we make Oregon's hospitality industry stronger. Visit OregonRLA.org/membership to see the many benefits of membership and join today!
DAN LENZEN Dixie Tavern, Portland
Title: Co-owner Open Since: 1986, Dixie 2004 Member Since: 1991 Favorite Fall beverage: Zero Chill from Deadstock Coffee in Old Town Portland year-round Camp or Hotel: Hotel
What beverage trend has had a greater impact in 2021?
So far in 2021 mid-tier liquors are selling like wells did in the past.
OREGON RESTAURANT & LODGING ASSOCIATION Serving Oregon Hospitality!
