Coldwell Banker® Traditions Buyer Services Presentation A look into the program and the benefits
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©2009 Coldwell Banker Real Estate LLC. All Rights Reserved. Coldwell Banker® is a registered trademark licensed to Coldwell Banker Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.
Meeting Your Needs
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Helping you find the right home… in the right location, at the right price.
Listening We learn from our buyers, to be more responsive to your needs. Guaranteed service With the Buyer Services Guarantee we let you know exactly what to expect – in writing. Home-finding plan We will follow a customized, detailed plan to find the right home for you.
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What’s important to homebuyers everywhere? Communication Listening to you and keeping you informed Affordability Showing you homes within your price range Needs Showing you properties that fit your needs Convenience Simplifying the home buying process GLOBAL NETWORK
Our commitment to you With your agreement naming us as your buyer’s agent, we will work on your behalf to:
Find you the right property Negotiate the best price and terms for you Handle the details and keep you informed
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Representing your best interests... Buyer’s agent : Represents you, the buyer Has a fiduciary responsibility to work for your best interests Seller’s agent : Represents the seller Has a fiduciary responsibility to the seller A dual agent : Represents the interests of both the seller and the buyer Has a fiduciary responsibility to both parties Which relationship would you prefer? GLOBAL NETWORK
The Search Begins
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The prices that sellers ask Many factors affect the price that sellers ask for their houses.
Physical characteristics of the house: Location Age Size of house and lot Physical condition Floor plan and style
Competition: Number of properties available Their prices and terms Their location and physical condition How long they’ve been on the market GLOBAL NETWORK
Market conditions: Interest rates Availability of financing Qualified buyer demand Prices of recent sales State of the economy Seasonal demand
Asking price also may be affected by: Seller’s motivation to sell Seller’s original purchase price Seller’s need for cash Opinions of others
The value of a Competitive Market Analysis As your buyer’s agent, we will prepare a Competitive Market Analysis with information on properties similar to the one you’re considering. It will describe homes that:
Are currently on the market Sold recently Failed to sell
This comparative data will help you decide whether the home you like is worth the price. GLOBAL NETWORK
coldwellbanker.com We can provide you with valuable information through the award-winning Web site, coldwellbanker.com. Coldwell Banker ® Personal Retriever Service • Searches for homes that meet your needs • E-mails new property information to you as it becomes available • Property searches delivered right to your desktop with our Personal Retriever Widget Neighborhood Information • Lets you learn more about the communities that interest you • Provides facts about schools, climate, and housing values • State-of-the-art mapping technology gives you a bird’s eye view of property in relation to roads and neighborhood amenities including schools, hospitals, recreation, shopping, and more.
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coldwellbanker.com Buyer Resources Videos, tools, and valuable information to help you through the buying process Mortgage Center Gives you access to interactive mortgage information, rate calculators, and other tools
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coldwellbanker.com All the listings, in thousands of places. coldwellbanker.com.
Now buyers can search more than 600,000 listings right from coldwellbanker.com. Our award-winning website allows you to search more than just Coldwell Banker速 listings by providing homes for sale from real estate companies across the country.
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Coldwell Banker On LocationSM Coldwell Banker On Location is the first dedicated video real estate channel on YouTube Video topics include:
Agent videos Office videos Video listings Community videos Smart tips and news related videos
Allows buyers to search for videos via a map First to use dynamic IP lookup on the channel Click here for more info about Coldwell Banker’s history
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Multiple Listing Service We can show you any property listed through the Multiple Listing Service (MLS).
Our offices offer area-wide multiple listing information that shows thousands of brokerlisted homes for sale, regardless of the seller’s agent. We can help you “visit” many of these homes online or on paper. We will show you the properties that meet your criteria.
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Yard signs and open houses A yard sign or open house can let you know a home is available, but we can help you know if it’s worthwhile. We can arrange private showings of homes displaying an “Open House” or “For Sale” yard signs. When visiting an open house on your own, give the salesperson our card and tell them that we represent you.
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Buy a home that offers fewer surprises Coldwell Banker® Homebuyer Ready homes are properties that have been pre-inspected, had a market analysis, preliminary title search, Seller’s Disclosure Statement and a home warranty.
Homebuyer Ready Homes: Builds confidence in the purchase Eliminate surprises Minimize negotiations for the right price Have smoother transactions
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Mortgage pre-approval Being pre-approved for a mortgage can greatly improve your negotiating position.  Sellers and their agents know that a pre-approved buyer is a serious one.  Speaking now with a mortgage specialist will give you a loan decision well in advance of making an offer.
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Making The Purchase
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Completing the purchase A successful purchase involves several important elements:
Full written disclosure Offers and negotiations The purchase agreement Professional inspections Title insurance and appraisal Walk-through and final closing Home warranty
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Full written disclosure protects your best interests The Seller’s Disclosure Statement reveals information that may affect your offer to purchase.
We will thoroughly review the Seller’s Disclosure Statement with you, and help you determine how it might affect your offer.
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Preparing the offer… As your buyer’s agent, we will work to: Prepare an offer that will meet your needs and provide a solid basis for negotiating with the seller. Apply information from the Competitive Market Analysis that will determine a realistic offer. We will present your written offer to the sellers and negotiate on your behalf. The sellers will have the choice of: Accepting your offer as presented Rejecting it completely Countering it GLOBAL NETWORK
We will communicate to you the seller’s response and, if necessary, suggest further negotiating options.
An accepted offer leads to a legally binding purchase contract The purchase contract Contingencies Attorney review The closing process
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Title insurance will protect your interests in the property A title insurance policy:  Is based on a search of public records that discloses whether any others have a legal claim to the property  Insures you against loss due to certain title defects
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An appraisal provides independent confirmation of the value of the home
An opinion of the property’s value by an independent fee appraiser:
Compares the value of the home to others of similar size, features and location Is usually required by lenders Can give you additional confidence in the value of the property
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A walk-through prior to closing… Lets you confirm the condition of the property.
A thorough walk-through will help you determine if the property is in the condition you expect. We will accompany you. Should a concern arise during the walk-through, we will assist you in resolving it.
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A home warranty can protect you from unforeseen risks
Provides repair-or-replace coverage Gives you peace of mind Can be purchased by you or by the seller, as agreed upon in the contract
We will provide you with the details of the Coldwell Banker® Home Protection Plan.
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Financing Your Home
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How much home can you afford? Prequalification Establishes how much you can afford to borrow Is not an assurance of mortgage approval Pre-approval Is a firm decision on a home loan Makes you a “cash buyer” in seller’s eyes Gives you increased bargaining power
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The financing process Financing your home is an involved process. We’ll help you through it. 1. Loan application is completed and submitted to lender 2. Lender orders appraisal, credit report, verification of your employment and assets 3. Lender provides a good faith estimate of closing and related costs, plus initial Truth In Lending disclosures 4. Lender evaluates application and support documents, approves loan and issues letter of commitment 5. Closing is held, loan documents are signed and the loan is funded 6. Lender disburses funds to the settlement or closing agent, seller is paid and title to the home is yours 7. Required documents are recorded at the County office of records GLOBAL NETWORK
Applying for a mortgage... is the first step after your purchase offer is accepted. The lender may request copies of: Current pay stubs Bank statements Credit card statements Investment/brokerage firm statements Loan statements Tax returns, usually for two years
Your mortgage application can be processed more easily if you are prepared with these documents. GLOBAL NETWORK
Our Local Office
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Coldwell Banker Traditions Serving the greater Williamsburg Virginia area since 1885… •
Two offices to serve you • Williamsburg • New Kent
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22 Experienced Sales Associates
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$30 million in sales volume in 2010
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Over 120 transactions in the past year
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A strong dedication to client satisfaction!
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CBTraditions.com A website designed with you in mind: •
You can search all four of the local MLS databases
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With personalized tools, you can save your searches and be notified when new listings with your criteria become available
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Create a list of your favorite properties for future reference
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Get to know our associates and find out what makes us stand apart.
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Call us today! Coldwell Banker has two offices to assist you with your real estate needs for Williamsburg, New Kent, Gloucester, Newport News, York County, and all of the communities of the peninsula, middle peninsula, Hampton Roads and the Richmond are of Virginia: Williamsburg Office 312 Lightfoot Road Williamsburg VA 23188 (757) 229-9595 (757) 564-3349 (800) 611-6097
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New Kent Office 6215 Chesapeake Circle New Kent VA 23124 (804) 557-3590 (804) 557-3594
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