BUSINESS SPOTLIGHT
Real Estate’s Dynamic Duo
Martin Hoffman & MaryEllen Closius Make Buying & Selling in Hollywood Easy By Jon Duka
T
he real estate market in South Florida is hot. Homes are selling as soon as they go on the market and inventory is low. In this type of market, not knowing as much as the person on the other side of the table can end with a home buyer missing out on their perfect home or a seller pricing their home below market. Never before has having the right team been more important.
Luckily, home sellers and buyers in Hollywood have a pair of secret weapons: Martin Hoffman & MaryEllen Closius. The team have been selling Hollywood homes since the 80s and know the market better than anyone. Plus, they are backed by the Keyes Company, a full-service brokerage with too many innovations to count. We sat down with Martin and MaryEllen to learn more. Why should a home buyer or seller hire you? We are award-winning, multi-million dollar producers with over 60 years combined real estate expertise. But what really sets us apart is our passion for providing unparalleled service. We both live and work in Hollywood and love selling “in our backyard.” We are also personally able to effectively cover a very broad area (Miami Beach to Boca). We don’t rest until we sell your home or help you buy your dream home. Our hometown savvy & human touch means we are your area resource, not just your Realtors.
Tell us what being part of the Keyes Company team brings to the table. Keyes has over 50 offices in Florida. Plus, through our partnership with Leading Real Estate Companies of the World, we are not just local… we are global. Keyes Family of Services can pre-approve you for a mortgage, Keyes Title can begin your title search & issue title insurance, Keyes Insurance is second to none and Keyes Property Management will handle all aspects of managing your investment property. We also offer programs such as Military on the Move for law enforcement, firefighters & EMTS that provide a rebate towards closing costs and Florida Homestead Check to make sure the property you are buying is receiving all the exemptions you deserve.
Tell us about some of the latest innovations for people selling a home? We offer sellers a smarter (and faster) way to sell their home for more ($). Your home is always photographed by a professional real estate photographer. Your home will appear in 900+ websites in 50+ countries. Sellers who want to buy a new home before selling their current home we offer KNOCK which allows you to keep your current home for up to 6 months while purchasing a new property. Only KNOCK certified agents can offer this and we are both KNOCK certified agents. Sellers needing to renovate now and pay when you sell will benefit from CURBIO. This enables you to get top dollar for your home. Finally, sellers can rest easy knowing our appointment service is available 24 hours a day to set showing appointments so you never have to worry about a missed call. What about for home buyers? Our expertise helps buyers find their new home & negotiate a successful, stress free
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transaction. Our Family of Services can pre-approve you for a mortgage, begin your title search & issue title insurance, provider insurance and more. We are seeing more and more clients opt to tour homes virtually these days. We will also prescreen homes for our clients. Do you work with investment buyers as well? Yes. We specialize in residential and 1-4 unit buildings (duplexes, triplexes & quadraplexes). We have families that have purchased 20+ different homes from us for investment. What advice do you have for our readers who might be looking for a home? Your home is probably the single biggest financial investment. Before you start working with an agent, do your research. Read reviews. Look for an agent with experience, a strong pulse on market trends, internet savvy, efficiency, professionalism and of course honesty. Lack of inventory requires buyers to be preapproved before they start looking. They need to be prepared to move quickly. Multiple offers are prevalent on accurately priced listings in good condition. Mortgage rates are at an all time low making now a great time to buy.
⊲ Martin Hoffman P.A, Broker Associate &
MaryEllen Closius PA. Realtor Associate of the Keyes Company have offices at 4700 Sheridan Street, Suite P. To buy or sell a home call them today at 954-605-4823 or 954-471-4626. Visit them on the web at HoffmanandClosius.com or via email at martinhoffman@keyes.com / maryellenc@keyes.com
