Digital

1. (of signals or data) expressed as series of the digits 0 and 1, typically represented by values of a physical quantity such as voltage or magnetic polarization.

This is an integral part of my project, the digital aspect takes up a large part of why I’m doing what I’m doing. In terms of the fashion industry, I think everyone will adopt more and more technology as time goes on, whether that be marketing and social media or design and creation. Every brand will have some sort of digital footprint that maybe goes all the way in to the metaverse or not.

Digital fashion varies a lot though, from augmented/ virtual reality to 3D design and shape shifting mannequins, the fascinating aspect to digital fashion is the pace in which it moves and how it is always evolving more and more, day by day.

The moodboard shows work from video games and fashion predominantly, as when I think of the word digital, those are the first things I think of. Avatars are a massive part of the digital landscape as that’s how we contextualise what we create in the digital universe. I think the mixing of ourselves and our digital avatars is the natural next step in creating progression in to the metaverse.