PACKAGING POLSKA 03/2019

INDEKS: 357286 ISSN: 1509-1767 Cena: ]ï (w tym 5% VAT)

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*DANE DLA BLOKU TARGÓW POLAGRA TECH, POLAGRA GASTRO, SMAKI REGIONÓW, TAROPAK, POLIMERTECH, 4PRINT.

EDITORIAL

Magazyn dla nowoczesnego SU]HP\VïX RSDNRZDQLRZHJR 3UH]HV =DU]ÈGX Izabela E. Kwiatkowska :\GDZFD L UHGDNFMD European Media Group Sp. z o.o.

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PACKAGING POLSKA jest organizatorem konkursu ART OF PACKAGING

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Packaging Polska 03/19

We print your world

Łączymy razem farbę i podłoże, aby uzyskać produkty o wysokiej jakości. Od ponad 200 lat druk jest naszym światem.

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Packaging Polska 03/19

DESIGN I MARKETING

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Packaging Polska 03/19

DESIGN I MARKETING

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Packaging Polska 03/19

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03/19 Packaging Polska

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Packaging Polska 03/19

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WYDARZENIA

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03/19 Packaging Polska

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Q PP: -DN Z\JOร GDรฏ SURFHV ]PLDQ Z ILUPLH" Q MJ: )LUPD UR]ZLMDรฏD VLร Z VSRVรถE ]UรถZQRZDฤ RQ\ RG VDPHJR SRF]ร WNX LVWQLHQLD 6]OLฤ P\ ] GXFKHP F]DVX D QDV]D RIHUWD ]DZV]H E\รฏD LGHDOQLH GRSDVRZDQD GR DNWXDOQ\FK SRWU]HE NOLHQWรถZ :รฏDฤ FLZLH E\OLฤ P\ RGSRUQL QD ZV]\VWNLH F]\QQLNL ]HZQร WU]QH 1DZHW JG\ QDVWDรฏ F]DV NU\]\VX L JRVSRGDUND VSRZROQLรฏD P\ SR]\VNLZDOLฤ P\ QRZ\FK NOLHQWรถZ L W\P VDP\P PLHOLฤ P\ VWDรฏ\ Z]URVW REURWรถZ 1D PDUJLQHVLH ]RVWDรฏR WR NLONXNURWQLH GRFHQLRQH SU]H] UHGDNFMร 3XOVX %L]QHVX NWรถUD SU]\]QDรฏD QDP W\WXรฏ ฤท*D]HOL %L]QHVXฤต .LHG\ฤ ZLร NV]Rฤ ร ILUP ]OHFDรฏR GUXNRZDQLH HW\NLHW QD ]HZQร WU] D P\ SRVWDZLOLฤ P\ QD VSU]HGDฤ VSU]ร WX GR VDPRG]LHOQHJR GUXNX =DLQVWDORZDOLฤ P\ VHWNL GUXNDUHN L PRJOLฤ P\ ]DF]ร ร RIHURZDร GR QLFK HW\NLHW\ ] QDV]HM ZรฏDVQHM SURGXNFML 3รถฤ QLHM ]DF]ร OLฤ P\ SURGXNRZDร WDฤ P\ WHUPRWUDQVIHURZH 5\QHN HW\NLHW UรถVรฏ EDUG]R G\QDPLF]QLH .OLHQFL VWDZDOL VLร FRUD] EDUG]LHM Z\PDJDMร F\ = WHJR SRZRGX PXVLHOLฤ P\ X]\VNDร V]HUHJ VSHFMDOLVW\F]Q\FK FHUW\ILNDWรถZ L Z\PLHQLร SDUN PDV]\QRZ\ QD EDUG]LHM QRZRF]HVQ\ 3U]HรฏRPRZ\P PRPHQWHP Z ฤ \FLX ILUP\

56

E\ รฏD E E\รฏ D EXGR XGRZD G ZD ZD ZรฏD ZรฏDVQH รฏ VQH VQHJR J ]DN JR JR ]DNรฏ NรฏDG รฏDGX GX S X SURG GXNF N \M \MMQHJ JR Z R Z =D =Dรฏร ฤ =Dรฏ ร ฤ X L X L X]\VN \ NDQL DQLH LH F H FHUWW\IL \ ILNDW N WX %5& X %5& 5& GOD SU GO S RGX RGXN G NFMML G L GR EH]S R EH]S SRฤ U ฤ HGQ HGQL G LHJ LHJ JR N R NRQWWDNW DNWX NWX ] ฤ \ZQRฤ F ] ฤ \ZQ Rฤ FL ฤ Lร Lร : WW\P Lร W\P PR PRPHQ PHQFLH L VWWDOL DOLฤ OLฤ P\ ฤ P\ VL VLร Lร SURIHV SUR IHVMRQ IHV MRQDOL MRQ DOLVWD DOL VWDPL VWD PL Z QDV] Z QDV] DV]HM HM G]L HM G]LHG] G]L HG]LQL HG] LQLH LQL H Q PP: -DN -DND D MHVW MHVW UH UHFHS FHSWD WD QD QD RGQ RGQLHV LHVLHQ LHQLH LH VXNFHV VXN FHVX X LL WD WDN N SUร ฤ SUร ฤ QH QH UR] UR]ZLM ZLMDQL DQLH H ILUP ILUP\" \" Q MJ: 1LH Eร Eร Gร Gร WX WX RGN RGNU\Z U\ZF]\ F]\ DOH DOH SUD SUDFD FD SUDFD L MHV]F]H UD] SUDFD 3LHUZV]H GXฤ H ]OHFHQLH RWU]\PDรฏHP R JRG] JG\ ]DP\NDรฏHP MXฤ ELXUR (W\NLHW\ PXVLDรฏHP SU]\JRWRZDร QD UDQR L VLร XGDรฏR 3UDFRZDรฏHP FDรฏร QRF D NOLHQW Z UHZDQฤ X ]DF]ร รฏ ]OHFDร V\VWHPDW\F]QLH GXฤ R ZLร FHM L SROHFLรฏ QDV LQQ\P 'R WHM SRU\ QDVL NOLHQFL RF]HNXMร RG QDV V]\ENLFK WHUPLQรถZ UHDOL]DFML L SRPLPR GXฤ R ZLร NV]HM VNDOL G]LDรฏDQLD ZFLร ฤ XGDMH QDP VLร VSURVWDร W\P SRWU]HERP 1LH ]DZV]H MHVW WR รฏDWZH .ROHMQร VSUDZร Vร LQZHVW\FMH 1LH NRU]\VWDOLฤ P\ ] GRWDFML DOH ]DZV]H X]\VNDQ\ URF]Q\ ]\VN SU]H]QDF]DP\ QD NUHG\W\ L OHDVLQJL SRG NROHMQH

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Q PAC PACKAG KAGING ING PO POLSK LSKA: A: 3Dรฑ 3DรฑVWZ VWZD D ILUP ILUPD D UR]SRF UR] SRF]ร รฏรฏD G D G]LD ]LDรฏ L รฏDOOQRฤ QRฤ ร ฤ ร RG ร RG N G NRGรถ GรถZ NUHV Z NUHV UHVN NRZ\FK NRZ \FK K D G]Lฤ D G Lฤ VN NXSL XSLD LD VL D VLร Lร QD Lร QD QD HW\ HW\NL W NLH NLHWWDF WDFK 6N WDFK K 6Nร 6Nร G G WD ] G WD D ]PLD L QD"" Q 0DU 0DUFLQ FLQ -D -DURรฑ URรฑ :รฏD :รฏDฤ FL ฤ FLZLH ZLH WR QL QLH H MMHVW HVW ]PLDQD ]PL LDQD = = SH S ZQR ZQRฤ ฤ FL ฤ Lร S ฤ FLร ร SURG GXNF XNFM N MD MD HW\ W\NL NLHWW M NLH W MHVW HVW W QDV]\P QDV ]\P QD QDMMZLLร NV ร NV]\P N ]\P G]L G]LDรฏ LDรฏHP รฏHP ]H Z]J Z]JOOร G Oร GX GX QD LO QD LORฤ ร LOR ฤ ร ]DD ฤ ร ]DDQJD ]DD QJDฤ ฤ RZ QJD ฤ RZDQ\FK ฤ RZDQ\ FK K RVรถ RVรถE รถE E SRZ SRZLLHU LHU]FK KQLร L L LQZHVW\ L LQZH W \FMH M D DOH OH QLH L ]D ]DSRP S LQDM SRP LQDMP\ MP\\ MH MHGQDN GQDN ฤ H ZFLLร ฤ ฤ H ฤ H ร ฤ Z ฤ Z RI Z RIHU IHUFLH L SRVLD VLDG L GDP GDP\ RSUR GDP\ \ RSUR SURJUD JUDPRZ JUD PRZD PRZ DQLH L VSU S ]ร W ร GR GUXNRZDQLD L RGF]\WX \ NRGรถZ NUHVNRZ\FK 2WZLHUDMร F ILUPร ZLHG]LDรฏHP ฤ H Eร G ฤ H E G]LH ]LHP\ L P\ SUR SURG GXNRZD GXN NRZDร ร HW\N ร HW W\NL NLHW LHW\ W\ :\PDJD :\PDJDรฏR WR รฏR WR MHG M QDN VS SRU\\FK FK QDN QDNรฏDG รฏDGรถZ รถZ ILQ ILQDQV DQVRZ\ RZ\\FK QD NWรถUH ZรถZF]DV QLH E\รฏR PQLH VWDร )LUPD SRZ VWDรฏ W รฏD JG G \ MHV]F]H M VWWXGLRZDรฏ GL รฏ HP 1L 1L H PLDรฏ L รฏHP VSRQVRUD DQLL ฤ URGNรถ GNรถZ QD LQZH L VW\ W FMH M 3RWU]H 3RW U]HERZ ERZDรฏH DรฏHP P WURF WURFKร Kร F]D F]DVX VX E\ ]G ]GRE\ RE\ร ร ]GROQRฤ ร NUHG\WRZร L Z\V]XNDร RGSRZLHGQLH PLHMVF PLH MVFH H QD QD UR]S UR]SRF] RF]ร FL ร FLH H SURG SURGXNF XNFML ML

=D VXNFHVHP ILUP\ =(0$5 .RG\ .UHVNRZH VWRMร FLร ฤ ND SUDFD L SU]HP\ฤ ODQH LQZHVW\FMH

Packaging Polska 03/19

ยฉZEMAR Kody Kreskowe

ETYKIETY

2E FQLLH G 2EH GXฤ R ฤ ZLร FH Lร M S SURG GXNXM N MHP\ Z \ LHO L ORNRO N ORURZ \FK \ K HWW\NL \NLHW W Z WWHFK KQLF L H IO IOHNVRJ N JUDIL ILF]QHMM 1LHNWรถ 1LH NWรถUH UH ]] QLFK QLFK SR SRVLD VLDGDM GDMร ร ZROQ ZROQH H PLHM PLHMVFD VFD Z NWรถ Z N NWรถU\FK K NO NOLLHQ LHQFL L ZFLLร ฤ ร ฤ VDP ฤ VDPRG] RG]L G LHOOQLH L GRG GRGUXGUX NRZXMร NRZ XMร VR VRELH ELH ]P ]PLHQ LHQQH QH LQI LQIRUP RUPDFM DFMH H ,QZ ,QZHVW HVWXMร XMร F F QDMEDU QDM EDUG]L G]LHM HM UR] UR]ZLQ ZLQร OL ร OLฤ P\ ฤ P\ Zรฏ ZรฏDฤ Q Dฤ QLH LH GUX GUXNDU NDUQLร QLร Q PP: : MDNL : MDNLP P NLHU NLHUXQN XQNX X SUDJ SUDJQร Qร 3Dรฑ 3DรฑVWZ VWZR R UR]ZLMDร IILUPร L GO GODF]HJR"" Q MJ MJ: 2E 2EHFQL FQLH LH ] H ]DLQ DLQZHV L ZHV ZHVWWRZ WRZDOL DOLฤ OLฤ P\ ฤ P\\ Z WW]Z W]Z W]Z ILQLVK ILQ LVKHU HU XPR XPRฤ OL ฤ OLZLD ZLDMร F Mร F\\ XV]O XV]ODFK DFKHWQ HWQLDQ LDQLH LH HW\ HW\NLHWW SRSU NLH NL W SRSU]H] ]H] KRW KRW VW W VWDP WDPSLQ SLQJ L J HPE HPERVV ERVVLLQJ LQJ L VLW VLWR LWRGUXN :\G \ DMH M PL VLร ร ฤ H MHV M W WR QDMO M HSV S ]\ \ NLHUXQHN UXQ HN JG JG\ฤ \ฤ Z Z GREL GRELH H WDN WDN GXฤ GXฤ HM HM NRQ NRQNXU NXUHQF HQFML ML NOLHQF NOL HQFLL FKFร HQF L FKFร Z\ Z\Uรถฤ Uรถฤ QLร Uรถฤ QLร VZ VZRMH RMH SU SURGX RGXNW\ RGX NW\ QD Sรถ SรถรฏรฏNDFK VNOHSRZ\FK 8]\VNDQH ]รฏRFHQLD L Z\SXNรฏRฤ FL NรฏR ฤ FL LG LGHDO HDOQLH HDO QLH VL VLร ร GR WHJR ร GR R WHJR QD QDGDM GDMร GDM ร ร

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03/19 Packaging Polska

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59

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60

Packaging Polska 03/19

DRUK

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Packaging Polska 03/19

ยฉ Drukarnia Millenium

DRUK

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03/19 Packaging Polska

'UXNDUQLD 0LOOHQLXP Z VZRLFK G]LDรฏDQLDFK VWDZLD SU]HGH ZV]\VWNLP QD MDNRฤ ร ฤ H SOD ฤ H ฤ H SO QXMMร W ร WDNฤ DNฤ H Nฤ H XG H XG]LLDรฏ Dรฏ รฏ Z N Z NROH ROHM O MQ\ MQ\\FK FK W K WDU WDUJDF WDUJDF J K EUDQฤ R EUD Qฤ RZ\F ฤ Z\F \ K K FKF K ร E ร ERZL RZLHP LHP ]H VZR VZRLLPLL XV XVรฏรฏX รฏX รฏXJD L W JDP L WUDI DILร Lร ร GR GR MDN GR M N QD MD DMZL M Lร NV ร NV]HM HMM LORฤ F Rฤ FL ฤ L NOL L NOLH HQ WรถZ Wรถ -HVWW WR WR ] SHZ S QRฤ ฤ FLร Lร ]Z ]ZLLร ] Lร ร ]DQH ] SRG S GHMMฤ FLHP ฤ FL HP EL] EL]QHV QHVRZ\ QHV RZ\\ P P ILUP I LUP LUP\\ -DN SR S GNU GNUHฤ O Hฤ OD Hฤ O D 0DWHXV 0DW WHXV] .DVS ] . DVS S HUH HUHN N ฤท:D N ฤท:DUWR W ฤ FL WRฤ ฤ Lร Q ฤ F ร QDMZ DMM \\ฤ V ฤ V]ร ]ร ร GOD QD GO QDV]H V]HMMM GUXN UXNDUQ N DUQLL L Vร Vร ร SU]H SU]HG GH ZV] \VW GH \ WNL NLP NLP NOLHQF NOL HQFLL NWรถ HQF NWรถU\F U\FK U\F K WUDN K WUDN UDNWXM WXMHP\ WXM HP\ ] V]D V]DFXQ FXQNLH FXQ NLHP NLH P L S RPD L RPDJDP J \\ ]QDO JDP QDOHฤ ร Hฤ ร LP QD QDMED M UG] MED UG]LHM LHMM RS S รฏD รฏDFDOQH FDO O QH UR] ZLร ZLร ]DQ L ]DQLLD L D SRO SROL O LJU L JU DIL DILF]Q IL F]QH H WDN W N E\ E\ NRRSHUDFMD ] QDPL SU]\QRVLรฏD LP MDN QDM-

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69

EKOLOGIA

]3ROSDN Z ]JRG]LH ] QDWXUร

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70

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Packaging Polska 03/19

EKOLOGIA

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03/19 Packaging Polska

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EKOLOGIA

]-DN XVSUDZQLร RSDNRZDQLD"

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=HV]รฏR =HV ]รฏRURF รฏ URF URF]Q\ ]Q\\ UH UHE EUDQGL EUD QGLQJ GLQJ J MHV MHVW M W MHGQ HGQ\P G \P \ ]H ]H VSR S VRE VREรถ EรถZ รถZ Z M รถZ Z MDNL NL IL ILUPD UPD SR S VWD VWDQRZ W QRZ QRZLรฏ LรฏD ZD Lรฏ ZDOOF] OF]\ร \ร \ร ] SURG ] S GXNR XNRZDQ N ZDQ\PL \ L SU S ]H] VLLHEL HELH ELH ] H ]DQL DQLHF] LHF] HF]\V] \ \V] F]HQLD L PL PL 3 PL L 3R 3R]RUQLH 3R]RU QLHPR L PR PRฤ ฤ H ฤ H VLร ฤ H VLร Z\ L Z\ Z\G GDZDร GDZ Dร ฤ Dร ร ฤ H ฤ H SX ฤ HSX SXV] V]V] NL RUD RUD]] EXWH EXWHONL ONL SU S ]HV ]HV]รฏ\ ]รฏ\\ MH M G\Q \ LH NRV NRVPHW PHW\F] \ QH \F] QH ]PLDQ\ MHGQDN RQH SR]ZROLรฏ\ QD ZSURZDG]HQLX ZLHOX UR]ZLร ]Dรฑ QDG NWรถU\PL SU]HGVLร ELRUVWZR SUDFRZDรฏR Z SRSU]HGQLFK ODWDFK 3U]\NรฏDGHP WHJR PRฤ H E\ร WHFKQRORJLD 6QDS 3DFN ']Lร NL QLHM SURGXN W \ &DUOVEHUJ PRJร E\ร SDNRZDQH Z RSDNRZDล %UHZEXQG

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Packaging Polska 03/19

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7R W\O 7R W\O \ NR MHG M HQ ] S ] SU]\\NïD NïDGöZ GöZ QD WR MMDN DN NRQ N NRQFHU RQFHU FHUQ Q SRVW Q S RVWDQR WDQRZLï Lï UR]ZL ]ZLÈ]\ LÈ]\ ZDÊ Ê ZV]HO ]HONL ONLH NLH VZRMMH VZR MH SUR S EO EOHP\ EOH P\ \ 3U 3U ]HG ]HGH GH ZV]\ ZV]\\VWN VWNL WNLP PD LP PD ]D ]DPLD L U N U NRQWWDNW DNWRZD NWRZDÊ Ê VLÚ Ê VL LÚ ] VVZRLLPLL ZVS LÚ ] ZVSöï öïSUD öïS UD-FRZQLN LNDPLL E E ÚGÈ ÚGÈF\P G F\P \ L HN L HNVS NVS HUWWDPLL Z G GDQHMM GDQ G LHG] G]L HG]L G LQL LQLH LH ']L ' LÚNL NL FLLÈJïïHMM NRP NRPXQL XQLN LNDFML NDFML L ]D L ]DGDZDQL GDZ DQLX DQL X S\WD X S \ ñ GUX GUXJD J VWU JD JD VWURQD RQD PR PRĝH ĝH ïDW ïDWZLH ZLHMM ZLH ]UR]XP ]UR ]XPLHÊ LHÊ SU S ]HV ]HV]NR ]NRGÚ GÚ Ú ] MDN M È È E RU\\ ND ND VLÚ Ú S GXF SUR GXFHQW HQW : WH WHQ Q VVSRV S öE SRV öE R ZLHO LHOH H ïDWZ ïDWZLHM LHMM PRĝQD ĝ ]QDOOHěÊ ěÊ UR]ZLLÈ]DQLH L &DO & OUVEHUJ E SRND]XMH M WR QD U\QNX D]M N MDWW \FNL NLP JG G]LH L EO EOLLVNR N SUR

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