Packaging In Focus - July 2021 - Pharma

Page 26

Making pharma packaging sustainable By Nazneen Rahman, CEO YewMaker, Director Sustainable Medicines Partnership

The NHS has announced an ambitious decarbonisation plan to become net zero by 2045. How can pharmaceutical packaging rise to this challenge? he climate emergency is

a health emergency. The

consequences of climate

change – heatwaves, air pollution,

flooding – increase health burdens and compromise health services. It is a tragic irony that healthcare is one of the biggest contributors

to carbon emissions. If healthcare were a country, it would be the

fifth largest emitting country in the world. Healthcare needs to clean up.

The NHS is pioneering the changes the world needs, as set out in

their radical roadmap, ‘Delivering

26.

a Net Zero Health Service’. The

Today, every medicine package

packaging by at least 25% by 2025

leaflet, even if the medicine is only

plan includes targets for reducing

and for ensuring packaging is from renewable or recycled sources

and is fully recyclable. Medicines

account for 25% of NHS emissions and sustainability commitments

from suppliers will be required from as soon as 2022. To deliver these sizeable goals, pharmaceutical packaging will need to think outside the box. Going digital

There is a simple solution that

would reduce packaging weight, stop millions of medicines being

discarded during manufacturing,

save millions of trees, save enough energy to power thousands of homes, and would enhance

patient experience and adherence. It sounds like a miracle, but it is the humble change of removing the

paper patient information leaflet

from inside medicine packets and providing the information in more patient-centred formats.

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must include a patient information administered in hospital (when the leaflet is not given to the patient), or if it is a tablet you have taken,

every day, for years. To add insult to injury the leaflets are not userfriendly and are rarely read. The

writing is too small, too technical, and mostly not relevant. Most

people would prefer searchable,

online, up to date information that could be personalised, read out

if we are visually impaired, easily translated to our language, and

with links to videos to show us how to use medicines, like inhalers.

Written information must always be accessible to everyone that wants it, but we need to move

to digital information being the

default, with paper being available only when needed. This simple

change would have huge positive

environmental impacts and would substantially reduce the volume and waste of pharmaceutical packaging.


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