Franchise Association News
WHAT HAPPENS
Franchisors urged to complete new survey to help sector create the future
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n 2017, the Survey of Franchising proved that New Zealand was the most franchised country in the world, with more franchise systems and franchised outlets per capita than any other nation. The global economy has undergone massive changes since then, with lockdowns, increased digitisation, the growth of home delivery services and disruption of international freight and travel. What has this meant for franchisors and franchisees in New Zealand? The Franchise Association’s 2021 Survey of Franchising intends to find out. Delayed from 2020 when the pandemic meant that franchisors needed to focus on supporting their franchisees, the new Survey will be launched in July. FANZ is keen that all franchisors, members or not, participate to give the fullest possible picture of the challenges facing the franchise sector. The Survey is being conducted once again through Massey University, and all data provided is treated as totally confidential.
‘The Survey will provide a much-needed snapshot of the franchise sector for Government, legislators, service providers and the general public,’ says Robyn Pickerill, CEO of FANZ. ‘At a time when small business has been hit hard by the global turmoil, and actual and proposed legislative changes are creating more challenges, it’s important that we get the fullest possible picture of the impact on franchising and the contribution that the sector makes to the New Zealand economy.
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Franchise New Zealand
Winter 2021
Year 30 Issue 02
