Pearl Academy postgraduate Programs

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Power to

Create POST GRADUATE PROGRAMS


Life At Pow Wow A series of fun-filled interdisciplinary workshops for the young and pepped up minds, by Pearl Academy

Hands on learning • • •

Makers Design Lab Textile Lab Photography Studio

Masterclasses • Future Lab • Sewing Lab and more...

Clare McTurk, Principal Lecturer, Manchester Metropolitan University, UK • David Goldsmith, Asst. Professor, Parsons - The New School, USA • Maithili Ahluwalia, High fashion and lifestyle store owner and more...

Showcase at FDCI Fashion Week Final year students from School of Fashion get an opportunity to showcase at the India Fashion Week

Participation in mega events • ‘Making Design Visible’ in collaboration with Association of Designers of India in Mumbai • Media Rumble in New Delhi • TEDx in Jaipur

Study Trips •

Interior Design students’ trip to Sri Lanka to understand the local architecture • Student Exchange Program for Luxury Brand Students, NABA Milan • Workshop in Leh, in conjunction with Root Collectives and more...


SCHOOL OF FASHION

AVAILABLE AT CENTRES

2 Year Fashion Design

Bengaluru Bengaluru

Delhi S Delhi W Delhi W

Bengaluru

Delhi S Delhi W

Fashion Textiles

Fashion Styling & Image Design

Jaipur Jaipur

Mumbai

Mumbai

SCHOOL OF DESIGN

AVAILABLE AT CENTERS

2 Year Accessory Design Communication Design Interaction Design (UX/UI) Interior Design & Styling

Bengaluru Bengaluru Bengaluru

SCHOOL OF MEDIA

AVAILABLE AT CENTERS

2 Year Advertising & Marketing Fashion & Communication

Bengaluru

Delhi W Delhi S Delhi W

Mumbai Mumbai

Bengaluru

Delhi W Delhi W

Mumbai Mumbai

Media

Communication Entertainment

Delhi W Delhi S Delhi W Delhi W Delhi S Delhi W

Jaipur

Jaipur

Mumbai Mumbai Mumbai

SCHOOL OF BUSINESS

AVAILABLE AT CENTERS

2 Year Fashion Business (M&M) Marketing Merchandising

Bengaluru Bengaluru

Delhi S Delhi S

Mumbai Mumbai

Bengaluru

Delhi S

Mumbai

Luxury Brands

Offered Post Graduate Programs On successful completion of the two-year post-graduate program, students will be awarded a post graduate diploma from Pearl Academy. Since Pearl Academy is an autonomous institution, the post-graduate diploma is not accredited by -UGC /AICTE. Post Graduate programs offered by Pearl Academy are validated by IED - Instituto Europeo di Design Milan


Pearl Academy's new campus in Bengaluru exemplifies the true spirit of the city. Located centrally at the city's hub of handicrafts, it provides students the perfect space to get inspired by the start-up culture, IT, entertainment and business industries. At our Bengaluru campus, premised in a newly built state of art building, you will get a chance to pursue specialised careers in Design, Fashion, Creative Business & Contemporary Media to build a disruptive future in a city known for its disruption.

Pearl Academy, No.31, Residency Road, Next to Opera House, Opposite to the Gateway Hotel, Bengaluru


With two centres in the heart of New Delhi, Naraina and Rajouri Garden, Pearl Academy Delhi West has been pivotal in nurturing creative professionals for Design, Fashion, Creative Business and Contemporary Media industries for the last 28 years. Spread across 100,000 sq. Ft, our Rajouri campus is a multidisciplinary space with state of art infrastructure, tech integrated classrooms and labs to create a future facing learning environment for the young creative minds from India and abroad.

A-21/13, Naraina Industrial Area, Phase II, New Delhi Eros Building District Centre, Rajouri Garden, New Delhi


Situated in the heart of the city's creative epicentre, the Pearl Delhi South campus is a cutting edge, innovative learning space for creative aspirants. Our newly built campus building is at par with the best college campuses across world with latest technology integrated infrastructure, advanced equipment & machinery equipped labs and studio spaces. At our Delhi South Campus, you will get a chance to pursue specialised careers in Design, Fashion, Creative Business & Contemporary Media - you will get to learn from creative industry experts, gain international exposure with biggest international universities & events, train with largest companies and network with the best in industry.

Lotus Tower, Community Centre, New Friends Colony, New Delhi


C A M P U S E S

DELHI

The Jaipur centre has been awarded as one of the most beautiful college campuses in India by India Today, 2016 and has also won ‘Best Learning Building’ Award at the World Architecture Festival Awards, 2009. It’s spread over 3.28 acres and has state-of-the-art infrastructure which includes world class fashion, interiors, jewellery & gemmology labs, making it the ideal place to learn the nuances of fashion and design. The Centre has hosted the 14th International Conference of the International Foundation for Fashion Technology Institutes in 2012. Affiliated to Rajasthan ILD Skills University for B.Voc and B.Des degree.

SP-38 A, RIICO INDUSTRIAL AREA, DELHI ROAD, KUKAS, JAIPUR


The Mumbai Centre with its state-of-the-art labs for media, fashion, product and interiors have ensured a world class learning experience for students. Located right in the centre of bustling Mumbai makes it a great place to get ready for the creative industries. The Mumbai Campus has won accolades like, ‘Mid Day Excellence in Education Awards 2017’, ‘Best Upcoming Design Institute in Mumbai’ award at ‘Brands Academy Education Excellence Awards’ 2014 and Bronze Award under ‘Emerging Design School Category’ at The Edutainment Awards, 2016.

SM CENTRE, ANDHERI KURLA ROAD, ANDHERI EAST, MUMBAI


‘Influence’ – A showcase by Pearl Alumni at India Fashion Week


Noted

Alumni

Nikhil Mehra Director Shantanu & Nikhil

Arush Dev

Motion Graphic Artist Studio Fry

Aanchal Nagar Brand Manager Varnika Arora

Prerna Jain

Ria Gureja

Design Head SPOT

Producer NDTV Lifestyle

Abhishek Wadhwa

Aditya Walia

Photographer

Sonam Raheja Brand Manager Genesis Luxury

Vaishali Shadangule Fashion Designer

Harmind

Stylist / Photo-stylist

Sr. Art Director Uber

Saga Vadera

Drishti Vij

Associate Designer Colliers International

Content Producer Brunch, HT


PEARL TOTAL LEARNING SYSTEM A meta curriculum enabling futuristic enhanced learning.


Pearl Total Learning System • According to Future of Jobs report by World Economic Forum, skills outlook that will drive future careers include active learning, innovation, creativity, analytical thinking, and new technologies, supported by communication, collaboration, adaptability. In this backdrop, India Skills Report (ISR)t indicates 60 percent ‘new age jobs’ will be driven by analytics, design, and artificial intelligence. • Key trends like Globalisation, mobility, millennials and changing demographics, new behaviours, and technology are redefining how we engage, work and communicate. • Industry experts are no longer looking at your domain expertise alone. It is also about WHO YOU ARE. That’s why HOW you learn today is as crucial as WHAT you learn. How the future of work will change: By 2025, millennials will comprise 75% of workforce (Forbes report 2017). A Forbes article states, soft skills (power skills) including collaboration, innovation communication, analytical thinking and quick decision-making ability will be crucial for organisational hiring. Skill sets will dramatically change in 37 percent jobs, while 9 percent new jobs will be created (ISR).

One out of five people hired for new age skills will be for ‘design’ jobs (ISR).

At Pearl Academy, our 360-degree comprehensive learning-based model helps every student get meaningful learning experience. Pearl Total Learning System (PTLS) ensures holistic development of every student by providing tools, methods and exposure, developing creative confidence and attitude to be successful with future of work. It includes:

1)

Beyond the Curriculum Facilitates learning through open labs to develop new learning/ special skills, provide multi-disciplinary/ inter-disciplinary collaborative experiences, and philosophy of active citizenship to be actively involved in community projects.

2)

Industry Integrated Circuit Involves industry experts throughout the student journey (from curriculum design till employment) designing curriculum, live industry projects, master classes, industry jury and employment.

3)

Global Learning Project Ensures international exposure to every student facilitated by exchange programs, experience lab and f2f/beamed classes with international students and faculty mentors. Option to study final year in another university abroad

4) Career Mentoring Provides professional development support and life skills trainings, exposure to HR summits and interview preps, assess professional competencies and letting students design their careers. PTLS is an academic differentiator as it facilitates innovative and collaborative learning, from internal and external environment, by tapping the highest potential of each student. It provides students an extra edge over similar courses.


Integrated Circuit

Industry leaders, globally renowned professionals and some of the biggest names in design, fashion, media, and creative business conduct seminars and workshops at Pearl Academy, hence providing its students with a chance to learn from these veterans.

CAREER SERVICES Pearl Academy goes the extra mile to ensure its students get a head start in their professional career through a series of industry and alumni interactions and workshops. These interactions and workshops are aimed at preparing our students to be ready for the corporate world.

HR SUMMIT SERIES Career Services organizes HR Summits each year on topics such as ‘Decoding Industry Expectations’ at all our campuses. We invite eminent panellists from the industry to share their valuable inputs debating on career growth, economy, business acumen, time management, teamwork, persistence apart from strong academic and technical knowledge, hands-on experience, software skills etc. They also share their challenges and success stories. We had industry panellists from Simon & Cailand, Breathe by Aakanksha, Ollari, Label Threesome, Aashima Behl, Ruby Bhatia, Dyson, Mohan Overseas, Social Konnect, Aza Fashions, PepperFry, Tailorwear, Bubber Couture, Preyal & Amisha amongst others.

PEARL ALUMNI NETWORK We have our official alumni networks across popular social media platforms such as Instagram, LinkedIn & Facebook; connecting Pearl Academy alumni across the globe. These communities aim at strengthening alumni relations by providing networking opportunities, highlighting professional achievements, and celebrating trailblazers. Career aids such as competition alerts, emerging industry trends, and latest placement opportunities are also shared here.

Students at Benefit Cosmetics’ office and studio.

Workshops for Interior Design students in Leh, in conjunction with The Root Collective.

Product Design students’ visit to Tata Motors.

PROFESSIONAL DEVELOPMENT PROGRAM The Professional Development Program comprises of workshops which are aimed at inculcating self-awareness, vision, and professional attributes in students. These interactive sessions and workshops help graduating students to be ready to face interviews and careers confidently. Some of the topics covered in these workshops are - how to manage oneself and others at various situations, Johari window concept, Stages of self-awareness, Iceberg illusion concept, Handling emotions, Behaviour and body language, Amygdala Hijacking, Effective communication and listening, Working with others, Mission statement etc.

HIGHER EDUCATION SEMINAR Career Services regularly invites professionals from IDP to conduct seminars which are aimed at guiding our students to explore opportunities to study in international universities. Students get to interact with higher education consultants and discover various programs from across the world.


ENTREPRENEURSHIP TALK

Career Services organizes ‘Entrepreneurship Talk’ where we invite entrepreneurs to share their experiences, challenges etc. Entrepreneurs from start-ups such as Happy Shappy, Mango People, WeBeasts have visited the campus and shared their valuable inputs about Start-ups and the process. This initiative primarily aims to support incubation dreams of Pearlites, help build their careers and create Pearl future leaders.

ALUMNI BENEFITS

Career Mentoring & Placement Support for five years [applicable for 2014 onwards graduates] - 35% Scholarship for PG programs in the GUS Network* - Alliance benefits - Incubation support and access to up-skilling/reskilling online programs through subsidized pricing* are some of the services offered to our alumni. * T&C Apply

MASTERCLASSES WITH INDUSTRY STALWARTS

Rina Dhaka

Mira Nair

Raveena Tandon

Laila Tyabji

Rajiv Masand

Sukhet Dhir

Nida Mahmood

Rajdeep Sardesai

Nachiket Barve

Manish Malhotra

Bobbi Brown

Sunil Sethi

99% placements 500+ companies on campus

and many more...


Exposure

Pallavi Yadav Represented India at The Copenhagen Fashion Summit 2018

Shimona Mehta Interned with Designer Anna Sui and assisted her at The New York Fashion Week

Akangksha Sarmah Representative Global Graduate Show, Dubai 2018

Pearl Academy is proud to collaborate with ISTITUTO EUROPEO DI DESIGN (IED) as our academic validation partner. All PG students of the IED validated programs will be eligible to opt for a 50 hours International contact program with IED

Surbhi Jangid International internship in Dubai with ‘Fadi Sarie dine Design Studio’

PEARLITES AT INTERNATIONAL EVENTS • Paris Fashion Week • Graduate Fashion Week, London • Global Grad. Show, Dubai • International Design Awards • Air France Manish Arora Contest • A’ Design Awards and Competition

Moneetha Nair

Surya Pratap Singh

Representative at The IFFTI Shanghai Conference 2018

Representative at Graduate Fashion Week, London 2018

• James McGuire Business Plan Competition • World of Wearable Art (WOW) • Milan Fashion Week


Duration : 2 Years Eligibility : Graduate (Degree or Diploma) in any Discipline Specialization

Location

Fashion :

Bengaluru, Delhi West, Delhi South, Jaipur & Mumbai

Textiles :

Bengaluru, Delhi West & Jaipur

PROGRAM OVERVIEW

The course provides process-driven learning through practical, theoretical, and hands-on experience to strategize, function, and render services for the fashion and lifestyle industry. The curriculum combines the process of material collation and the technical proficiency of garment making and allows students to become responsible design thinkers. The PG in Fashion Design emphasizes on taking the traditional local textiles and Indian fashion industry to the global platform. The learners will be engaged in industry visits, international exchanges, and live and collaborative projects to experience fashion and design with broader perspectives. The course curriculum, through its various specializations, allows students to master the blend of contemporary practices with sustainability, aesthetic skills, brand management, and branding. Students also gain entrepreneurial competencies from practical experiences.

CAREER PATH Fashion :

• Fashion Designer • Fashion Strategist • Garment Technologist • Retail Buyer • Creative Heads for Fashion and Lifestyle Product • Fashion Consultants • Data Analysts & Researcher • Fashion Merchandisers • Consumer Behaviorist • Fashion Entrepreneurs • Fashion Educator

Textiles :

• Textile Designer (Weaving, Knitting, Printing or Embroidery) • Textile Technologist • Retail Buyer • Creative Heads for Textile or Fashion Units • Fabric Coordinators • Design Consultants • Design Researcher • Freelance Textile Designers • Textile Entrepreneurs • Design Educator

STUDENT WORK

FLAMEPAGE The concept speaks of the scars left behind which can never be healed and also cannot be hidden. The collection showcases a casual street wear look indicating a carefree nature and acceptance of self. Gracy Kumari


Duration : 2 Years Eligibility : Graduate (Degree or Diploma) in any Discipline Location : Bengaluru, Delhi West, Delhi South & Mumbai

PROGRAM OVERVIEW

The two-year postgraduate course in Fashion Styling and Image Design aims at developing skilled fashion stylists who have a keen sense of fashion and the unique styling required in different industries. The ever-expanding television sector and the film industry have fueled the celebrity culture, leading to increased demands for trained styling and image design professionals. Pursuing this course will allow students to learn about public image and identity, trends in the fashion industry, garment appreciation, personal shopping, image consultancy and more. Students will gain familiarity with styling merchandise, brands, and people to project their right image. The programme offers live projects, lessons in portfolio building, industry projects, and international experiences to enrich the learning. After completion, students can work as personal shoppers, commercial stylists, fashion blogger, celebrity stylists, image designers, image consultants, etc.

CAREER PATH

• Commercial Stylists • Fashion & Lifestyle Bloggers • Corporate Trainers • Image Designers • Personal Shoppers • Social Media Managers • Fashion Show stylist • Celebrity Stylist • Image Consultant

STUDENT WORK THROUGH THE PRISM

Karishma Gulati

The concept behind the fashion film is to show the connection between science and fashion even though they are two extremely different fields. The process of refraction through prism (splitting of white light into VIBGYOR as it passes through prism) as the basis for the plot to show the merging of science and fashion.


Duration : 2 Years Eligibility : Graduate (Degree or Diploma) in any Discipline Location : Delhi West & Jaipur

PROGRAM OVERVIEW

The 2-year post-graduate program in accessory design focuses on the design and making of wide variety of wearable and non-wearable lifestyle based accessories including jewelery. It pertains to understanding users’ personal preferences, way of living & style in order to create works of design. Design that functionally and aesthetically compliment, enhance, highlight and define users’ themselves or their immediate surroundings. In this course, students learn fundamental and advanced skills and techniques in order to innovate and add value to user's experience and design business. Over the two years students will study and learn design aesthetics, human factors, material & ways of its manipulation, manufacturing processes, trend research & forecasting, semiotics, CAD-CAM softwares, design & business strategy and sustainability, they will also gain deep understanding of business in domestic and global markets. A special focus is on understanding and integrating design in terms of contemporary accessory design - including new luxury, digital fabrication and e-commerce. The PG Accessory Design course provides a large canvas for exploration and self-expression, students are encouraged to become agile thinkers, adept makers and fearless creatives.

CAREER PATH

• Accessory Designer • Luggage/Footwear Designer • Jewelery Designer • Trend Researcher • Design Trend Forecaster • Lifestyle Designer • Craft Design Specialist • Accessory Design Blogger • Accessory Design Educator • Material Specialist

STUDENT WORK

Shubhangi Palawat

CORE Inspired by her struggle to prove that there is creative potential in everything, jewelery design student Shubhangi Palawat chose a humble engineering product like pipes and deconstructed it to build something beautiful. The USP of this body adornment is that it transforms from a flat 2D object to an interesting 3D form.


Duration : 2 Years Eligibility : Graduate (Degree or Diploma) in any Discipline Location : Bengaluru, Delhi West, Delhi South & Mumbai

PROGRAM OVERVIEW

The 2 Year PG program in Communication Design equips students for content development in diverse media like print media, motion graphics, film and television, photography, digital media, web and app design, and other interactive applications. It helps students to develop a personal and visual vocabulary using hand skills, artistic expression, and creative strategy, along with appropriate software tools. The program aims to formulate a fundamental foundation and build a sound, basic grounding for later disciplinary competencies in the domain. The modules like ‘Design Context’ and ‘Image Creation’ will introduce and provide the conceptual, theoretical and applied knowledge for Graphic Design and Advertising. The basics of Communication Design and its impact across industries will also be introduced along with key research methods, analytical ability to investigate consumers, markets and techniques used in analysis of markets and end users. Later the students will begin to consolidate learning in design thinking and media, and apply it to solve design problems in graphics/ advertising communication. The students are encouraged to come to terms with reality of the Design Management world.

School of CAREER PATH

• Graphic Designers • Advertising and Branding consultants • Art Directors • Design Researchers • UX/UI designers • Animators

Fashion STUDENT WORK

Raghav Kumar

HAPPICURIA The Project ‘Happicuria’ is a personal Happiness workbook- a kind of a journal which helps you keep a check on your happiness index and regular usage helps a person to achieve a high happiness quotient.


INTERACTION DESIGN (UX/UI) Duration: 2 Years Eligibility: Graduate (Degree or Diploma) in any Discipline Location: Bengaluru, Delhi West & Mumbai

PROGRAM OVERVIEW

The User Experience and Interaction Design postgraduate course aims to equip students with in-depth knowledge about visual design, communication systems, programming, and emerging technologies to create meaningful interactions between humans and technology and meet the ever rising demand in the industry for skilled designers. After pursuing the course, students will have strong visual skills coupled with systems thinking and programming knowledge to become hybrid designers and communication design specialists. Learners will get dynamic learning opportunities to work on immersive and participatory design projects with real-world contexts. The curriculum lays a strong emphasis on whole-systems approaches and holistic problem-solving to instill students with the competency to think critically about interactive design and its impact.

CAREER PATH

• UI/UX Designer • Product Designer • Design Strategist • Design Researcher • Information Designer/Architect


Duration : 2 Years Eligibility : Graduate (Degree or Diploma) in any Discipline Location : Bengaluru, Delhi West, Delhi South, Jaipur & Mumbai

PROGRAM OVERVIEW

The field of Interior Design and Styling is proliferating in the commercial, corporate and residential spaces of India. Many people are opting for the services of interior designers and stylists to enhance the aesthetics of their space and reduce stress. These services include furniture and furnishings, retail, hospitality, residential space design and styling. This postgraduate course intakes graduates from all disciplines and disperses comprehensive technical and design-related knowledge of styling through industry interaction and exposure. It integrates the curriculum with quality assurance from stalwarts in the design industry and helps students develop a holistic view. Students who take this programme can find competitive employment opportunities as Interior Designers, Event Managers, Set Designers, Stylists, Visual Merchandisers, and other related positions.

CAREER PATH

• Interior Design Firms • Art Direction in Cinema and advertising • Window Dressing in Retail Industry • Event Design, Realtors and Property Developers • Corporate Companies requiring in-house design consultant • Interior Stylists

STUDENT WORK

Shrutika Vasant

CULINARY TRAINING INSTITUTE The aim of the project is to create and design an environment that is conducive to aspiring chefs, who will be constantly inspired to innovate in field of culinary arts. It will provide an organized platform for research, documentation and preservation of Indian Cuisine, thereby forming a solid foundation for India’s cultural relevance.


ADVERTISING & MARKETING Duration: 2 Years Eligibility: Graduate (Degree or Diploma) in any Discipline Location: Delhi West & Mumbai

PROGRAM OVERVIEW

The two-year postgraduate course in Advertising and Marketing is a unique course in India that blends marketing, business of advertising with creative practices. The programme will train you to become digital advertising and PR professional with good knowledge of copy writing, marketing, and brand management. The course curriculum allows all students to participate in international labs, foreign exchange programmes, and live projects for social media campaigns, marketing, and advertising agencies. Industry leaders and adjunct professors from top marketing, design, and advertising agencies teach students. The course features well-researched knowledge of integrated brand communication strategy, advertising practices, digital marketing, and big data analysis. Students from previous batches are working for leading companies like Dentsu, Times Internet, Ogilvy & Mather and The Communication Council.

CAREER PATH

• Advertising agency • Digital communication agency • Brand Consulting Agency • The marketing communications or brand management department of any corporate house or non-profit organization


Duration : 2 Years Eligibility : Graduate (Degree or Diploma) in any Discipline Location : Bengaluru, Delhi West, Delhi South & Mumbai

PROGRAM OVERVIEW

This is unique two-year postgraduate course in Fashion Communication trains you to communicate fashion through various media formats such as creative direction, installations, brand communication, journalism (print, electronic and new media), photography, films, events and promotions to different audiences. It will nurture you to become a strategic communicator with a strong foundation in fashion journalism, creative direction, fashion photography, Social media, campaigns and digital PR, fashion films, trends & forecast, advertising, PR and event design. You will be taught by a team of filmmakers, photographers, bloggers, YouTubers, editors, experienced fashion industry professionals and practitioners. You will receive innumerable opportunities to work closely with fashion editors, designers, FDCI media partners, bloggers, digital media professionals, undertaking live projects and industry internships. Alliances and live project opportunities with Miss Malini, SnapChat, Homegrown, I was a sari, APEDA, Cosmopolitan, L’Officiel, Bridal Asia, and more, give you a tough training and prepare you well for industry placements. Being inter-disciplinary in nature, Fashion Communication course will support your overall development as an international, responsible and confident fashion communication professional. Besides these, students also get industry exposure to the workings of the industry through opportunities presented via small live projects, ‘micro-internships’, masterclasses, talks by industry experts and various events & festivals. Future skills and cross-disciplinary electives will have diverse subjects that you may choose based on your interests such as Fashion styling, entrepreneurship and others.

CAREER PATH

• Fashion & lifestyle reporters • Photographers • Event designers • Fashion Journalist • Content development • Self-employment or freelancer

STUDENT WORK

COMMUNICATION OF SLOW FASHION TO INDIAN CONSUMERS

Isha Agarwal

Everything has become too materialistic and the status quotient is driven by fast fashion, which is degrading the environment in all areas. Fast fashion stores, want you to feel like you are out of trend after one week and we tend to buy more. This leads to the overflowing wardrobes at our homes. The installation communicates a basic difference between slow fashion and fast fashion. It depicts the real-time scenario with fashion.


MEDIA Duration: 2 Years Eligibility: Graduate (Degree or Diploma) in any Discipline Specialization

Location

Communication :

Delhi West & Mumbai

Entertainment :

Bengaluru, Delhi West & Mumbai

PROGRAM OVERVIEW

This two-year postgraduate programme in Media is a fast track course with two pathways – Communication and Entertainment. The ‘Communication pathway’ will prepare you with content production and promotion for digital media, print, television, radio and films. You will master news writing, anchoring, television news and documentary & films production process, and podcasts. The ‘Entertainment pathway’ prepares you for careers in the OTT, film, TV, digital media, podcasts, music & entertainment industries. It will train you to become confident storytellers with skills in the creative and production process from concept through execution across a range of media platforms from television, to online, mobile to big screens, and experience zones. The course features exclusive arrangements with international film festivals allowing you to intern at events happening in New York, Dallas, London and more. Course will equip you with in-depth knowledge of latest practices in the news media, digital media and corporate media sector to ensure quality content and productions. It offers live projects and industry internships at reputed companies and events like News Laundry, NDTV, Jaipur Literature Festival, etc. The programme extensively covers advertising, PR, broadcast media, media studies, and media entrepreneurship.

CAREER PATH Communication : • News channels / Newspapers and magazines • Digital news companies such as Quint, The Wire, ScoopWhoop and others Entertainment :

• OTT channels such as Netflix, Sony Liv, HotStar and others • Print, Television channels, Production houses • Marketing, Brand Management and Communication companies

STUDENT WORK

Detention She wrote a book on Spreading awareness about the LGBTQIA community. Her book stayed on the Amazon Best Read’s List for 40 days. She has been featured in many national dailies and has been interviewed on LGBTQIA representation in Indian literature as well. Isha Agarwal


FASHION BUSINESS

(MARKETING & MERCHANDISING) Duration: 2 Years Eligibility: Graduate (Degree or Diploma) in any Discipline Specialization

Location

Marketing :

Bengaluru, Delhi South & Mumbai

Merchandising :

Bengaluru, Delhi South & Mumbai

PROGRAM OVERVIEW

This two-year postgraduate programme is an industry-oriented course that positions the students to acquire a broad view of the global fashion and lifestyle industry. The Marketing and Merchandising specialization trains students to augment their entrepreneurial, technical and behavioral skills in domains like Product Development, Range Planning, Marketing Communications, Sourcing and Buying. It covers the fashion value chain from sourcing of raw materials to retailing and marketing principles. The students will be encouraged to critically analyze problems and deliver intelligent solutions for both fashion and lifestyle verticals. They will gain an insider’s perspective of fashion design, terminologies, fabrics, communication channels, and learn their applications in the fashion business. Overall, the plethora of masterclasses, industry visits and student exchange programme will polish the design thinking of students. The students will also acquire a 360-degree understanding of marketing perspectives for fashion merchandising, production, and the course will culminate in a final capstone project.

CAREER PATH Marketing :

• Product Merchandisers • Product Managers

Merchandising :

• Sourcing Manager • Digital marketing • E-Commerce

• Retail Buyers/Sourcing Manager • Category Manager • Visual Merchandiser • Retail Merchandiser • Marketing Professional

STUDENT WORK

Shreyansh Bhandari

Collab It is a project to create a tool to increase profitability and customer base for corporates. He worked on two tools one was creative workflow algorithm. The other solution is to increase the customer base by introducing various marketing strategies and mainly making a Pitch deck to support their email marketing campaign


Duration : 2 Years Eligibility : Graduate (Degree or Diploma) in any Discipline Location : Bengaluru, Delhi South & Mumbai

PROGRAM OVERVIEW

Over the years, the luxury sector has grown exponentially in India and accordingly, there is a need for luxury professionals. Pearl Academy is the first institution in India to cater to this need with the two-year postgraduate course in Luxury Brands. The students undertake the rigorous curriculum which develops them towards working for global and Indian luxury brands. Students from diverse educational backgrounds, who harbor an appreciation of aesthetics, symbolism, luxury products and identity, can join this course to acquire expertise in handling luxury brands. The course trains the students to combine the glamorous ornamentation of luxury along with business strategies to answer the pressing questions in the luxury industry and become sought-after professionals. Students gain comprehensive knowledge of the concepts of retail marketing, design thinking and PR and advertising pertaining to luxury brands.

CAREER PATH

• Luxury Brand Manager • Luxury Store Manager • Category Manager • Client Advisor • Store Operations Executive • Visual Merchandiser

STUDENT WORK

POTENTIAL FOR LUXURY BRANDS IN TIER II AND TIER III CITIES OF INDIA

Noor Suri

High internet penetration across tier-2 and tier-3 cities along with high disposable income may lead to around 80 million transactions on the internet by 2020. Whereas, UK is an attractive option for tourists of all ages, including the new younger luxury shoppers, because of its high profile as a tourist destination, particularly London, and the wide range of shopping opportunities it has, which have expanded over the past couple of years. These are only some insights which reveal the purchasing power captured with this research and why these cities should not be undermined especially in the case for Luxury brands.


Manishi Choudhary Showcasing at New York Fashion Week AW 2020


Noted

Achievers

Priya Rani

Shaan Malhotra

Sarbani Suri

Research Paper accepted in Australian Business Dean Council journal list

Published Research in Journal of Asia Entrepreneurship and Sustainability

Work featured in Asian Designer week for New Norman Contest

Tanmaya Bhatnagar

Shivani Jadhav

Rachita Sahay

Winner, Awwchitecture Product design award

Winner, Vogue Honours Award

Krishna Priya

Suhail Suri

Riddhika jain

Winner, Taiwan International Student Design Competition

Won Adobe Design Awards in Contemporary Photography

Book listed on Amazon’s Best Read List for 6 weeks

Film Featured by Animators Guild



Awards Honours

and

Best Design Institute in India ASSOCHAM Education National Excellence Awards (2016-20) Best Private Fashion College in India India Today, Outlook and The Week (2014-2020) No. 1 for Innovation in Creative Education Adobe Education Leaders Summit 2020 Online learning excellence Only creative education institute with QS I.Gauge Certification for academic digitization


PEARL ACADEMY OFFERS UG PROGRAMS IN DESIGN, FASHION, BUSINESS AND MEDIA. TO KNOW MORE, VISIT WWW.PEARLACADEMY.COM OR CALL 1800 103 3005 (TOLL FREE) BENGALURU

DELHI WEST

PEARL ACADEMY, NO.31, RESIDENCY ROAD, NEXT TO OPERA HOUSE, OPPOSITE TO THE GATEWAY HOTEL, BENGALURU- 560025

FASHION & DESIGN EROS BUILDING DISTRICT CENTRE, RAJOURI GARDEN, NEW DELHI

MEDIA A-21/13, NARAINA INDUSTRIAL AREA, PHASE II, NEW DELHI

DELHI SOUTH

JAIPUR

MUMBAI

LOTUS TOWER, COMMUNITY CENTRE, NEW FRIENDS COLONY, NEW DELHI – 110025

SP-38A RIICO INDUSTRIA AREAD,DELHI ROAD, KUKAS, JAIPUR-302028.

SM CENTER, ANDHERI KURLA ROAD, NEXT TO MAROL METRO STATION, ANDHERI (EAST), MUMBAI – 400059


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