Nikon Brand Presentation
Five ideas - main concept being the Nikon solgan : ¨ At the heart of the Image¨ 5 different adaptations 1. Polariod - capture the moment
2. Emotional - the perfect moments
3. Graphical message - Nikon in a heart
4. Nikon World - cameras creating like a ‘Nikon’ world - at the heart of our ‘worlds’
5. Nikon cameras - at the heart of the image
1. Polariod - capturing the moment, that one moment of concentration before you let go that split second of stillness.
2. Emotional - Touching our emotions - perfect moments, Nikon is at the heart of the moments most dear to us.
3. Graphical - Graphical message - Nikon in a heart ‘At the heart of the image’
At the heart of the image
D40x The world’s lightest D-SLR High-quality 10.2 megapixel, 3fps digital camera with Nikon f-mount, compatible with a wide range of Nikkor lenses. High-resolution output for budget-concious enthusiasts seeking maximum picture quality. Compact size, built in flash. Black finish.
4. Nikon World - Cameras creating like a ‘Nikon’ world - giving a message of Nikon being at the heart of our ‘worlds’
At the heart of the image
For decades, Nikon has been developing world-leading imaging technology and delivering on the promise of reliable quality. As needs evolve ever more rapidly in this digital age, Nikon is there with solutions.
5. Nikon Cameras - Nikon cameras - at the heart of the image. (actually having Nikon cameras at the heart of the image (page) - to communicate the message)
At the heart of the image
For decades, Nikon has been developing world-leading imaging technology and delivering on the promise of reliable quality. As needs evolve ever more rapidly in this digital age, Nikon is there with solutions.
At the heart of the image
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