Education will have to adapt to the ever-changing world, without falling behind. One adaptation is the use of advanced technology to provide online learning integrated in teaching practice. Another adaptation is for students to gain real-life work experience outside the classroom. Thus, when they confront problems, they will be able to solve them with confidence. The more they practice, the more knowledge they will acquire.
Work-based Education encourages students to acquire knowledge from a combination of theory and practice in the workplace. When students graduate, they understand the real working life and can be successful in their career paths by being well educated, sophisticated and mature. The goal of Panyapiwat Institute of Management is to produce moral graduates who can be productive in society. As a result, our graduates from the first to the present batch are the pride of CP ALL.
Mr. Dhanin Chearavanont
Mr. Korsak Chairasmisak
Senior Chairman, Charoen Pokphand Group Co., Ltd.
Chairman of Executive Committee, CP ALL Plc.
WE ARE PART OF THE CHAROEN POKPHAND GROUP The Charoen Pokphand Group’s history can be traced to the founding of a seed shop named “Chia Tai Chung” at Wat Koh area, Songsawat Road (Songwat) in 1921. CP Group has now become Thailand’s leading company with an extensive variety of business lines. We have grown alongside Thai society for the last 100 years, following our philosophy “The 3 Benefits of Sustainability”. Charoen Pokphand Group has aimed to produce the 3 benefits for the nation, for society, and for the organization. As a result, the success of
CP Group is acknowledged globally, as the company has been part of the economic and social development of Thailand, as well as that of all countries we invest in. At present, our main business lines are Agro-industry and Food, Retail and Distribution, and Telecommunications, with investments in 34 countries worldwide. The Charoen Pokphand Group has approximately 200 subsidiary companies and a total of 300,000 staff, all participating in driving sustainable development in social, economic, and environmental dimensions.
02 | THE CP GROUP
The CP Group is committed to its core values to strengthen the quality of life, health, and well-being to develop a better and sustainable future of its people. We are working with our global business partners and stakeholders to build a strong foundation for sustainability, while endeavoring to solve globally challenging issues. CP is building an inclusive society where everyone is encouraged to enjoy a happy life.
I personally believe that education can change the world since it is the most important foundation supporting people to create their own value, their personal readiness, and their professional competence in improving the world. Education creates deep roots to foster the life force that will endure through any change, no matter how fast conditions may develop.
Mr. Soopakij Chearavanont
Mr. Suphachai Chearavanont
Chairman, Charoen Pokphand Group Co., Ltd
CEO, Charoen Pokphand Group Co., Ltd.
CP ALL Public Company Limited
CP ALL Public Company Limited was established in 1988 by the Charoen Pokphand Group as the holding company in the retail and distribution line. The company was granted the Exclusive Right from 7-Eleven Inc. to operate the convenience store business in Thailand using the trademark and the Area License Agreement.
03 | THE CP GROUP
STEADY GROWTH FOR THE FUTURE OF THAI EDUCATION
The business co-operation of the CP ALL Public Company Limited and CP Group has completely changed the image of Thai education with a combination of learning in the classroom and practical internship in a real business environment, namely, the Work-based Education model. As Thailand’s first and fully Corporate University, we are not only leveraging the business resources to support the in-class teaching/learning process, but also designing a specialized curriculum. This makes use of the corporate body of knowledge and expertise to create graduates who respond to and are aligned with business needs and are fully ready to work. In its 14 years of existence, PIM has proved to the society
1995
Open 7-Eleven stores as vocational classrooms
2007
Nanjing Tech University Pujiang Institute
Our next step is to be ASEAN’s Leading Corporate University
2005 - 2006
Panyapiwat Technological College (PAT) with 20 learning centers nationwide
Panyapiwat Institute of Management (PIM)
2018
the importance of the co-operation of business and education in the management and results of the university. This has also increased the awareness of producing a quality workforce for society.
2016
Leadership Program for Sustainable Education Development (CONNEXT ED)
2019
Panyapiwat Institute of Management, EEC Campus (PIM EEC)
04 | CORPORATE UNIVERSITY
2020
PIM Food Academy
2017
Panyapiwat Institute of Management Demonstration School (Satit PIM)
2022
School of Nursing
THAILAND’S LEADING CORPORATE UNIVERSITY Panyapiwat Institute of Management (PIM) offers educational opportunities to our next generation in various fields of study. The institution prides itself in creating professionals who are ready to work. The Work-based Education (WBE) model is applied as a vital link between academic theory and practice. Students gain academic knowledge from faculty experts, as well as work experience directly from expert practitioners in the Charoen Pokphand Group, and its partner companies. PIM is recognized as both a corporate university and as a university of networking
through its extensive and integrated contacts in the private and public sectors at national and international levels. Thus, its students gain a range of internship opportunities and classroom learning which develops the basis for international competitiveness. The accumulation of knowledge and expertise through continued research and innovative projects enhances our graduates’ academic skills, professionalism, and their “Ready to Work” attitude. This is fully aligned with both our business needs and our country’s sustainable development.
PIM profile showed top performance in teaching and learning at the bachelor’s level and was ranked No.1 in Thailand and No.5 in Asia in teaching and learning category. In overall performance, PIM ranked No.7 in Thailand.
PIM GRADUATES
* Ranked by
1,009
International University Ranking Project
FOR THE NATION, SOCIETY, AND ORGANIZATION
million baht
15,167
PIM graduates
as scholarships for Bachelor’s, from 2010 - 2019 Master’s, and Doctoral students 05 | CORPORATE UNIVERSITY
EXTENSIVE COURSES OF STUDIES PIM is a higher educational institution founded by CP ALL Public Company Limited, a member of the Charoen Pokphand Group. It offers bachelor’s, master’s, and doctoral degrees with accreditation from the Ministry of Higher Education, Science, Research and Innovation. PIM operates as a Corporate University and is driven by the Work-based Education model to achieve academic excellence, emphasizing learning from hands-on experience.
06 | CORPORATE UNIVERSITY
OUR PROGRAMS Bachelor’s Programs at PIM, Chaengwattana Campus Faculty of Business Administration Faculty of Management Sciences • Modern Trade Business Management • Human Resource and Organization Management Faculty of Logistics and • Real Estate and Property Management Transportation Management • Hospitality Industry and Tourism • Logistics and Transportation • Aviation Business Management Management Faculty of Innovative Agriculture and Faculty of Food Business Management Management • Innovative Agricultural Management • Food Business Management • Restaurant Business Management Faculty of Engineering and Technology • Digital and Information Technology Faculty of Liberal Arts • Computer Engineering and Artificial Intelligence • Business Chinese • Industrial Engineering and Intelligent • Business Japanese Manufacturing • Communicative English for Business • Automotive Manufacturing Engineering • Robotics and Automation Engineering School of Creative Educational Management • Teaching Chinese Language • English Language Teaching Continuing Programs • Modern Trade Business Management Faculty of Communication Arts • Corporate and Brand Communication • Food Business Management • Industrial Engineering and Intelligent • Convergent Journalism and Manufacturing Creative Digital Media
Bachelor’s Programs at PIM EEC Campus Faculty of Business Administration • Modern Trade Business Management Faculty of Food Business Management • Food Business Management Faculty of Engineering and Technology • Digital and Information Technology • Industrial Engineering and Intelligent Manufacturing School of Nursing • Nursing Science (4-year program) For high school degree or equivalent
• Nursing Science (2.5-year program)
For graduates with a bachelor’s degree in any fields
Continuing Programs • Modern Trade Business Management • Food Business Management
Master’s Programs
International Programs
Faculty of Business Administration • M.B.A. in Modern Trade Business Management
Faculty of Engineering and Technology • M.Eng. in Engineering and Technology (International Program)
Faculty of Management Sciences • M.B.A. in People Management and Organization Strategy
International College • B.B.A. in Modern Trade Business Management (International Program) • M.B.A. in International Business (International Program)
Faculty of Communication Arts • M.C.A. in Innovative Communication for Modern Organization
Chinese Graduate School • M.A. in Arts Management (Chinese Program) • M.B.A. in Business Administration (Chinese Program) • Ph.D. in Business Administration (Chinese Program) • Ph.D. in Educational Management (Chinese Program)
School of Creative Educational Management • M.Ed. in Educational Management and Leadership
07 | CORPORATE UNIVERSITY
08 | UNIVERSITY OF NETWORKING
PIM’s WORLDWIDE NETWORK
34
Countries Worldwide
The CP Group has a footprint in 34 countries worldwide: Thailand, China, Taiwan, Hong Kong, Japan, South Korea, Cambodia, Indonesia, Laos, Malaysia, Myanmar, The Philippines, Singapore, Vietnam, Bangladesh, India, Pakistan, Sri Lanka, Turkey, The United Arab Emirates, Belgium, Poland, Russia, The United Kingdom, Denmark, France, Germany, Italy, Spain, South Africa, Tanzania, The United States of America, Brazil, and Australia.
222
Universities in Countries
30
46
Embassies
847
Corporations Worldwide
PIM collaborates with NHL Stenden University of Applied Sciences, 1 of the 5 well-known universities in The Netherlands, with a campus at PIM, Chaengwattana. This is a significant step in international education networking, as it promotes co-operation with activities such as study visits, study trips, internships, and student exchanges, all benefiting professors, staff and students in both institutes. 09 | UNIVERSITY OF NETWORKING
UNIVERSITY OF NETWORKING
PIM has created a network of national and international partnerships that provide opportunities for its students to harvest the abundant benefits of exchange programs, internships, graduate scholarships, short courses, and job opportunities abroad. Thanks to PIM networking, an international program student joined the student exchange program at the University of Boras.
UNITED STATES OF AMERICA (USA)
NETHERLANDS SWITZERLAND
Our Modern Trade Business Management (International Program) students won a business plan competition which enabled them to undertake an internship in the USA. The competition was organized by Global Edu Flex.
PIM executives visited NHL Stenden University of Applied Sciences to discuss opportunities for study trips, internships, and exchange programs to the Netherlands. Students from the Faculty of Management Sciences undertook a study trip to the International Management Institute (IMI), Switzerland’s famous institute for the hotel and tourism industry.
10 | UNIVERSITY OF NETWORKING
The People’s Republic of China is the first country to have continuous collaboration with PIM. There have been numerous 1+1+2 study programs between PIM and Southwest University, as well as language and cultural study programs with SIAS International University.
Students from the Faculty of Management Sciences went on a study trip and cultural exchange program at FPT University, as well as an internship at the Royal Lotus Hotel Danang and Almanity Hoi An Wellness Resort Hotel.
SWEDEN CHINA
SOUTH KOREA VIETNAM
Students from Busan University of Foreign Studies undertook a one-month short course at PIM. In addition, students from Hankuk University of Foreign Studies joined a course in Thai studies at PIM and had internships at CP ALL. Moreover, PIM lecturers took part in a Faculty Exchange program at Hankuk University of Foreign Studies.
JAPAN
TAIWAN
SINGAPORE PIM students participated in a Chinese Language and Culture Program at I-Shou University and received 10 scholarships to join its Animation Camp program.
AUSTRALIA
PIM executives visited our network companies and universities in Japan to promote co-operation for the benefit of PIM students.
NEW ZEALAND
Students and staff from the Faculty of Logistics and Transportation Management went on a technical trip to learn about port management at the Singapore Maritime Gallery and rail systems at MRT Downtown Line 3.
Students from the Faculty of Management Sciences undertook an internship at the Hilton Surfers Paradise Hotel and also took an English intensive course before gaining an internship at Southern Cross University.
11 | UNIVERSITY OF NETWORKING
PIM executives welcomed H.E. Mr. Taha Macpherson, New Zealand’s Ambassador to Thailand.
PIM EEC CAMPUS In response to the National Strategic Policy under Thailand 4.0, PIM EEC established a new campus in the Eastern Economic Corridor to train students in the WBE model. Graduates of this program will accommodate the expansion of new businesses and industries specializing in the application of advanced technology in their production lines. The focus is on building foundations for technology and innovation, by promoting a center for sustainable business, tourism, food, agriculture, and environment.
PIM FOOD ACADEMY This academy is under the administration of the Food Business Management Committee of PIM, with the goal of developing a curriculum that leads to student success. The curriculum covers a variety of food menus, management of a restaurant business, as well as a preparatory course for professional chefs. The courses are instructed by experts from a wide range of careers, together with study trips to related business sites and a consultancy clinic for food business. Every course comes with a certificate of completion.
12 | PIM’S PROGRESS
LIFELONG LEARNING The PIM academic services office is responsible for collecting, creating, developing, and disseminating a body of knowledge to the community and supporting organizations through research, consultation and training, as well as developing up-to-date teaching materials through the following resource centers:
PIM RETAIL EXCELLENCE ACADEMY
PIM HR EXCELLENCE CENTER
This center is a one-stop resource for knowledge and expertise in retail business management, where experts and professionals from CP Group or leading companies share experience and know-how to be applied in organizations.
This center is the place where knowledge and expertise in human resources and organizations are collected and disseminated through consultation and training for the development of personnel and human resources management.
13 | LIFELONG LEARNING
TECHNOLOGY AND INNOVATION NETWORK CENTER
AGRICULTURAL NETWORKING CENTER
The center builds, recruits, and expands networks of technology and innovation between CP Group and national and international partners through co-operation and events geared towards increasing recognition and public awareness.
This center’s mission is to recruit new agricultural partners for business expansion and educational opportunities, as well as to build a network of both public and private agricultural organizations, in order to develop the co-operation and knowledge sharing of modern agricultural management.
INNOVATION AND INVENTION EXCELLENCE CENTER Through PIM’s Faculty of Engineering and Technology, the Innovation and Invention Excellence Center co-operates in developing medical equipment as a drive towards Health Tech research. The Center also provides training in fields such as AI, ML, IoT, etc., for students and staff.
BUSINESS INCUBATION CENTER OF AUTOMOTIVE HEALTH & WELLNESS CENTER NETWORK EXCELLENCE CENTER This center collects and disseminates knowledge for establishing and managing sustainable businesses to SMEs, OTOP and franchise operators, as well as providing cooking classes and creating networks between entrepreneurs and PIM.
The center aims to build networking and collaboration among organizations in the automotive industry, by organizing events and through the development of an automotive curriculum for PIM.
14 | LIFELONG LEARNING
The center collects, develops and disseminates knowledge in health science, medical science, nursing and hygiene, as well as technology, and health business management through seminars, training, and consultancy service programs.
SPHERE
PIM INNOVATION CENTER
This is an area of active learning where extensive knowledge is harmoniously blended with fun by experts from education and business circles. Here students engage with both a learning community and professional teams.
This center is a hub for learning the concepts needed for creating and managing innovation within the organization. This is fostered by matching academic knowledge with real case studies from leading national and international organizations. The center provides important opportunities for business and educational networking.
INNOVATION CENTER FOR ROBOTICS AND AUTOMATION SYSTEMS This center is a hub for promoting knowledge in robotics and automation in both education and industry. The center is supported by CP ALL and over 70 leading companies in Thailand and internationally.
DEUTSCH NETWORKING KOREAN NETWORKING CENTER CENTER
JAPANESE NETWORKING CENTER
The center’s mission is to disseminate knowledge of the Federal Republic of Germany and to promote the country’s potential and leadership in technology, education, development and research, through seminars and events.
The center builds business co-operation and networking opportunities to promote knowledge of the Japanese economy, society and culture, through conferences and seminars.
This center is the hub of knowledge and co-operation with Korea in aspects of education, economy, society, culture, politics, and governance. It provides knowledge dissemination of information and consultation about Thai-Korean business.
15 | LIFELONG LEARNING