PPS social media report

Page 1

S O C I A LME D I A

R E P O R T

O u rs o c i a lme d i ai n i t i a t i v ef r o ms e p t2 0 1 5-j a n u a r y2 0 1 6 Se pt e mbe r2 01 5 , t hePl y mout hPubl i cSc hool sl a unc he das oc i a l me di ai ni t i a t i v eov e r4 pl a t f or ms-Fa c e book , T wi t t e r , I ns t a gr a m&Googl e +. Asmor ea ndmor epe opl eus es oc i a l me di aa same a nsofne wsa ndc ommuni c a t i on, i twa si mpor t a ntf ort heust oe nha nc eour c ommuni c a t i onc ha nne l swi t hpa r e nt sa ndt hec ommuni t yont he s epl a t f or ms .

o f t h e U . S . p o p u l a t i o n u s e 7 3 % s * o c i a l me d i ai n2 0 1 5 . Ourgoa l wi t hours oc i a l me di ai ni t i a t i v ei st oc ommuni c a t eourmi s s i ona sas c hool di s t r i c t , t os ha r ewha toure duc a t or sa r et e a c hi ngI NSI DEt hec l a s s r ooms , a swe l l a sgi v ei mme di a t e upda t e sa ndi mpor t a nta nnounc e me nt st oourf a mi l i e sa ndt hec ommuni t yonac ons i s t e nt a ndt i me l yba s i s . I na ddi t i on, t obe c omeas oc i a l me di ar ol emode l f orours t ude nt sa ndt o s howt hev a l ueofwha ts oc i a l me di ac a ndoa ppr opr i a t e l ya nds a f e l y .

F E E D B A C K Thef e e dba c kweha v ebe e nr e c e i v i ngha sbe e npos i t i v e . Pa r e nt sa ndf a mi l i e sa r ee nga gi ng onours oc i a l me di awi t hc omme nt sonourpos t s , s ha r i ngourphot os , a nds howi ngt he i r s uppor t . Wewi l l c ont i nuet omoni t ore nga ge me nta ndc onduc ts ur v e y sonwha tot he r s our c e sofi nf or ma t i onf a mi l i e sa ndt hec ommuni t ywoul dl i k et os e ef r omt hePl y mout h Publ i cSc hool s .

Il ov es e e i ngwhe nt hePl y mout hPubl i cSc hool spages har e sas t or yabouta pr ogr am atanot he rs c hool .I ti sgr e att os e ewhati sgoi ngoni nt heot he r s c hool s ,e s pe c i al l ybe c aus ePl y mout hi ss uc hal ar get own!Ial s or e al l ye nj oy t hef r e e dom t os har emyt hought s !Be i ngabl et oc omme ntonanI ns t agr am pos t ands har eours uppor tf oragr e atpr ogr am al l owsust oc onne c tandl e tours t af f , s t ude nt s ,andf ami l i e sknowt hatwet hi nkt he i rhar dwor ki samaz i ng!Il ov e t hephot os naps hot st haty ouge tt hr oughI ns t agr am,t oo.I t ' sni c et ov i s ual i z e andr e al l ys e ewhat ' shappe ni ngi nourt own. Pl y mout hPubl i cSc hool sPar e nt

Emi l yGoona n,

Me di a&Communi c a t i ons Spe c i a l i s t

*Sour c e : Edi s onRe s e a r c h “ TheI nfina t eDi a l 2 01 5 ”


Pl y mout hPubl i c Sc hool s MA

Fa c e booki sournumbe r1s oc i a l me di apl a t f or mf orc ommuni c a t i ngwi t hpa r e nt s a ndt hec ommuni t y . Weus ei tt os ha r ei mpor t a ntda t e s , a nnounc e me nt s , phot osof s c hool e v e nt s , c l a s s r ooma c t i v i t i e s , s t ude nt&s t a ffr e c ogni t i on&mor e !

A n a l y t i c sS e p t1 , 2 0 1 5J a n u a r y2 8 , 2 0 1 6

P A GEGR OWT H

7 6 %f o l l o we r s

1 , 7 1 0 4 8

a v gn e wl i k e sp e rwe e k

a r ea g e s2 5 5 4

E NGA GE ME NT

3 5 2 , 3 3 5

t o t a l#o fp e o p l ewh o h a v es e e no u rp o s t s

whe r ea r eo u rp o s t s b e i ngs e e nt hemo s t ?

3 3 4 . 6 K

1 . 4 K

a v gl i k e s , c o mme n t s &s h a r e sp e rp o s t !

4 1

t o pp o s t s

f u l l d a yKs c h o o lc o mmi t t e eme e t i n g 1 . i n s p i r a t i o n a le d u c a t i o nq u o t e 2 . s ca p p r o v e sf y 1 7b u d g e t 3 . d r . ma e s t a ss n o wd a yv i d e o 4 . s c h o o ls a f e t yl e t t e rt op a r e n t s 5 .

If e e ls omuc hmor ec onne c t e dt ot hes c hoolde par t me ntonawhol e , aswe l lasmyc hi l dr e n' si ndi v i duals c hool ,andourPTAbys i mpl y s e e i ngt he i rpos t sonmyFac e book,I ns t agr am orTwi t t e rf e e ds .

Pl y mou t hPu bl i cS c hool sPa r e nt

s o u r c e s : s p r o u t s o c i a l ; f a c e b o o ki n s i g h t s


@Pl y mout hSc h

T wi t t e ri samor ec onv e r s a t i ona l pl a t f or m. Wes ha r es i mi l a rpos t sa swedoonFa c e book , i na ddi t i ont ol i v eupda t e sf r oms c hool c ommi t t e eme e t i ngs . Wea l s ous eT wi t t e rt o e nc our a gec onv e r s a t i onswi t hs t a ffa nds ha r ee duc a t i ona l &pr of e s s i ona l de v e l opme nt a r t i c l e s . A n a l y t i c sS e p t1 , 2 0 1 5J a n u a r y2 8 , 2 0 1 6

P A GEGR OWT H&DE MOGR A P HI C S

7 4 6

3 3

a v gn e wf o l l o we r s p e rwe e k 3 7 . 5 % 5 6 . 0 %

5 3 4 a g e so f 2 f o l l o we r s3 5 5 4

E NGA GE ME NT

t o pt we e t s

P N H S&P S H SD E C AP h o t o s 1 . s c h o o lt h a n k s g i v i n gc o l l a g e 2 . ME Sp l i mo t hp l a n t a t i o ng u e s t 3 .

4 , 6 9 6

a v gmo n t h l yv i s i t s

o ft i me so u rt we e t s 2 9 , 3 9 5# h a v eb e e ns e e n

#o ft i me so u rt we e t s h a v eb e e nr e t we e t e d

1 , 5 2 6

s o u r c e s : s p r o u t s o c i a l ; t wi t t e ra n a l y t i c s

Ir e al l yappr e c i at et hedi s t r i c t ' sc ommi t me ntt oi nc r e as et he i r s oc i alme di aac t i v i t yt hi sy e ar .Wi t hmos tofusbe i ngabl et o al mos ti ns t ant ane ous l yac c e s sv ar i ouss oc i alme di apl at f or ms r i ghtf r om t hepal m ofourhand,i tj us tmake ss e ns ef ort hes c hool di s t r i c tt out i l i z et hos eout l e t s .P l y mou t hPu bl i cS c hool sPa r e nt


@Pl y mout hPubl i c Sc hool s

I ns t a gr a mi sus e dt os ha r ev i v i dmome nt st hr oughphot ogr a phsofs t ude nt sa ta f t e r s c hool c l ubs , s por t s , i nas c i e nc el a b, amus i cc l a s s , orge ogr a phybe e ; mome nt st ha tpa r e nt sor f a mi l i e smi ghtmi s swhi l et he i rc hi l dr e na r ei ns c hool .

3 7 6376

1 , 9 2 0

8 7p o s t s

f o l l o we r s

p o s tl i k e s

@Pl y mout hPubl i c Sc hool s Googl e +i sus e ds i mi l a rt oFa c e bookwi t hupda t e sofs c hool e v e nt s , phot os&v i de os ofs t ude nt s . Ha v i ngac ompl e t ea ndupda t e dGoogl e +pr oďŹ l ehe l pswi t hSEOa nd Googl ewe bs i t er a nk i ngwhi c hi sournumbe ronegoa l wi t ht hi spl a t f or m.

3 , 2 8 4p r o f i l ev i e ws EDTVVi de oCha nne l Vi me oi st hepl a t f or mwhe r eweupl oa da l l ofourEDTVpr oduc e dv i de ost os ha r eon s oc i a l me di a .

1 5 6 v i d e o sp r o d u c e d s o u r c e s : I n s t a g r a m; G o o g l eA n a l y t i c s ; V i me os t a t i s t i c s

3 0 , 1 9 4 v i d e op l a y s A n a l y t i c sS e p t1 , 2 0 1 5J a n u a r y2 8 , 2 0 1 6


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.