http://www.i-des.it/

I-DES Contemporary Italian Design Showcase

MADE IN ITALY - DESIGN GUIDE

SPECIAL : I-DES : DESIGN OLYMPICS ART.CO - FLORENCE LONDON DESIGN FESTIVAL TENT LONDON 2012 NEWS: FLORENCE DESIGN WEEK 2013 WWW.GUIDADESIGN.COM E-COMMERCE

vol. 3 / September 2012 - March 2013 ides superdefinitivo.indd 8

free press TRADEMARK 2012

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traDition strEnght Art.Co Contemporary Handicraft awarneSs networkInG hOpe inNovation personaLtY iMagination PassIon new Cultures Style

DESIGN OLYMPICS a challenge for the Italian design

Live it..

IDES Contemporary Design Showcase is a project by IMMAGINaE Creative Communication via dell’Agnolo 44r 50122, Florence, Italy www.immaginae.com www.i-des.it

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Art.Co Contemporary Handicraft

ART.CO Contemporary Craft, presented at Florence Design Week 2012, in collaboration with CNA Florence and the Chamber of Commerce of Florence. Linking contemporary handicraft, design and art, the great Florentine quality craftsmanship, renews constantly its origins with a contemporary twist.

A contemporary itinerary among artisans shops (Botteghe artigiane fiorentine, in italian language) in the Florentine Oltrarno and not only. A process, started during Florence design week, where artisans met young international designers for a stimulating and innovative experience.

For more information visit www.florencedesignweek.com.

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LABA

Libera Accademia di Belle Arti

The Liberal Academy of Fine Arts of Florence, an institute of top level artistic training, independent body of L.A.B.A. of Brescia, legally recognized by the Italian Ministry of Universities and Research with M.D. of 27/04/2000, is based in Florence.

The L.A.B.A. has been the first fine art academy in Tuscany to offer courses of 3 plus 2 years (restructured duration) for short degrees and specialization degrees in the following subjects: Visual Arts, Photography, Graphic Design and Design.

Situated in the southern zone of Florence, the L.A.B.A. site occupies around 1.000 square metres with recreational space in front, a garden behind and laboratories furnished with multimedia equipments of the latest generation.

The Academy has gradually become a real melting pot of races and ideas, of continual ethnic and cultural exchange, a place where young people of diverse customs, cultures, religions and ethnic groups meet up, discuss and develop their own knowledge and skills of art, creativity, beauty and harmony.

LABA Libera Accademia di Belle Arti Piazza di Badia a Ripoli, 1/A - 50126 Florence, Italy Phone: 055 6530786 - 055 6533204 e-mail: info@laba.biz www.laba.biz

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Girogiò

Girogiò items are small pieces of wood furniture, originally designed, as unique pieces or limited series, decorated as in the tradition with wax finished painting, silver and/or gold leaf.

Rotating table center-pieces: can also be hung as decorative wall paintings. Small tables with rotating tops. Suitable for cocktails, aperitif, coffee, tea, “antipasti”. Small containers wall mounted, in sculpted wood. for small precious objects, night tables, consoles.

GIROGIO’

Via Pier Capponi 14 50132 Florence, Italy Phone: +39 055 579442 Mobile +39 3392914720 www.girogio.it info@girogio.it

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Layla Mehdi Pour

"I like the product design world, when an idea starts to get shape from two dimensional to a touchable object. For designing, I often find inspiration in some elements of the poetic traditions of my culture of origin (Iran). Then I try to elaborate those ancient suggestions into a modern and sometimes a bit abstract shape."

LAYLA MEHDI POUR via Giuseppe Baretti 9, 10125, Turin, Italy Mobile +39 329 38 54 665 www.laylamehdipour.com info@laylamehdipour.com

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Pierlidia Design

Pierlidia Ruggeri's products are entirely made with elements of industrial waste, in particular sliced wood in various shapes and texture.

The continuous research and experimentation of this product leads to a reinterpretation of the wood, now flexible, mouldable in its own particularity, making each piece unique and unrepeatable.

PIERLIDIA DESIGN Via Antonello da Messina (area ex Pirelli) 98049 - Villafranca Tirrena Messina, Italy Phone: Tel.+39 090 337015 Mobile +39 328 8991458 www.pierlidiadesign.it info@pierlidiadesign.it

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Roberta Ciusa Product & Habitat Designer

Roberta Ciusa ‘s design studio is located in the heart of Sardinia, Nuoro.

The Italian designer, who came to Rome and Milan, to start her training, understand how design can be a powerful instrument of communication.

Her creations range from events design to furniture, from packaging to dÊcor, dabbling a bit in jewel. During The London Design Festival she’s going to present in a all Italian frame a new seat, the abitual way of living outside. A Parasite sitting for unstable place.

Roberta Ciusa Product & Habitat Designer Corso Garibaldi 151 08100 Nuoro, Italy Phone: +39 0784 25.21.16 www.babalab.it info@babalab.it studiotecnicociusa@hotmail.it

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City-Lights

Dismissed neon lighting are substituted with LEDs at high energy efficiency.

Old signs shine again in your house!

Colored, luminous, appealing. Integrating part of the panorama, signs have become reference of common sight.

CITY LIGHTS www.city-lights.it info@city-lights.it

citylights

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Silvia Zacchello

Silvia Zacchello’s work is based on the art of recycling and restoring furniture and vintage objects, particularly chairs.

After an initial repairing, the chairs are entirely painted, with motifs inspired by Pop Art, comics and vintage graphics: old chairs or old pieces of furniture such as tables, telephones, desks and even more, fill interiors as unique and curious design pieces.

SILVIA ZACCHELLO City: Mestre (Venice), Italy Phone: + 39 3393125548 www.silviazacchello.com info@silviazacchello.com

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Mm Archi. di Monica Maraspin

Monica Maraspin, architect, born in Trieste (Italy) in 1982, obtained her degree, she begins a training/professional program which let her to travel in Italy participating in an itinerant Master in “Architecture, Archeaology and Museography” and in Portugal where she worked in some young and dynamic ateliers of architecture open in design approaches related to the ‘Digital Architecture & Design as strategies to design flexible and manipulable’.

Then she continued as freelance her experiments between forms and matter with in first the creation of Phen.collection and the realization of the first prototype of Phen Light - a lamp that has seen experimentation with bio-resin in its construction - that was exhibited at the Venice Design week in 2012 and published in magazine Domus in January 2012. Later, during Florence Design Week 2012, she has proposed the creation of Sit.ME - a silhouettes sitting, container and/or bookcase, which is materialized by a metal sheet bent giving rise to many different situations of his stay and become function. Investigate the potential of materials related to formal research, continue to be the distinguishing mark in her work.

Mm Archi. di Monica Maraspin

Trieste Mobile +39 347 7401513 www.monicamaraspin.wordpress.com mmarchi@pertot.net monica.maraspin@archiworldpec.it

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Nuts Design&More

Nuts is a selection of contemporary design, excellent craftsmanship and works of art for your home.

www.nutsdesign.it info@nutsdesign.it

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to be IT

Seven young architects from Italy, individually selected for the “Festival del Progetto� into the 2012 edition of CASAIDEA, held in Rome, are now merging their skills into the "to be IT" project at his official debut during the Florence Design Week 2012. Their creations are designer items which are simple and elegant shapes.

A personal reading of the Italian Style. to be IT www.tobeit.it info@tobeit.it

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Pierlidia Design

Francesco “Frank” Mancarella Architect and Designer 1979 – 2011 WHO WAS FRANK A humble, clever, brilliant and optimistic young man with extraordinary talent and a great-heart.

The Architect Ettore Sottsass, after seeing some of Frank’s projects in the office of architect Fabio Novembre, told him, “you’re a rough diamond, not yet touched by new styles which surround you. You embrace all the styles, but you don’t have any particular one, you’re like a designer who experiences what fascinates him the most, in a word, a versatile designer.”

www.frankmancarella.com

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Florence University of the Arts

Florence University of the Arts is located at 7 campuses in the historic center of Florence. Its academics offer a rich selection of courses throughout the year for study abroad, professional, and enrichment courses. The academic division of IDEAS is specialized in the areas of Interior Design, Environmental Architecture and Sustainability. The unique study experience immerses students in cultural integration.

FLORENCE UNIVERSITY OF THE ARTS Corso Tintori, 21, 50122 Firenze (Italy) Phone: +39 055 2469016 Fax: +39 0552476234 www.fua.it e mail: info@fua.it

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STYLE PLEASURE LIFESTYLE ART DE VIVRE

Florence Design Week 2013 International Design Festival CROSSING PEOPLE! CONTACT U

S TO GET IN

VOLVED!

www.florencedesignweek.com info@florencedesignweek.com C

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ABOUT

FLORENCE DESIGN WEEK is a multi-disciplinary and creative project designed to communicate the identity of the individuals, businesses, cultures, and societies to the world.

WHERE In prestigious florentine locations, such as Historical buildings, Libraries, luxury Villas and Apartments, Grand Hotels, Contemporary Art Galleries, Temporary Shops, Academies, Art Cafe, Laboratories.

CATEGORIE

S

Follow FLORENCE DESIGN WEEK

Florence Design week is a project by: IMMAGINAE Creative Communication

Via dell’Agnolo. 44r 50121, Firenze Tel: +39 0553860684 Mobile: +39 3204883583 Email: info@ immaginae.com www.immaginae.com 8 C

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...EXPRESS YOUR DESIRES... www.guidadesign.com is an online resource to assist you in decorating your unique space. Designer furniture and accessories without the designer price tag delivered right to your door. www.guidadesign.com brings together an extensive range of designer furniture, lighting and dĂŠcor accessories,a design directory at 360 degree. Our products can be viewed across several different decorating styles to help work in with your existing dĂŠcor or to create a completely new look.

SHOP ONLINE AND SAVE 10%TO 50% OFF the recommended retail price, with free delivery on some items. Interior design online is an online retailer with no physical showroom. Shop when you want, saving time, money and with confidence that all items on our site are from quality New Zealand suppliers.Garantee by RETALCO Italian e-commerce leader .

LOOKING FOR SOMETHING IN PARTICULAR? In addition to the items on our website we can source a large selection of quality furniture, fabrics and accessories at competitive prices, email us your query.

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...CASADOLCE... ...SWEET HOME...

PATISSERIE AND DESIGN MEET FOR A COFFEE! ...Dedicated to who MADE things with love ...

ART OF LIFE, DESIRES AND DESIGN, A TASTE OF SWEET LIFE! A TRUE BRAND EXPERIENCE AN EMOTIONAL MARKETING EVENT WITH A STRONG MEDIA APPEAL. MUSIC, VIDEO, MUTIMEDIA, ART, ENTERTAINMENT, AN HAPPENING WHERE FOOD AND DRINKS ARE SHAKEN IN A CONTEMPORARY SET. WITH BUSINESS AND CONVIVIALITY, POP-CHIC HAPPENINGS AND COFFEE CULTURE TWISTS WILL CELEBRATE DESIGN INDUSTRY FOR AN UNFORGETTABLE EXPO-WEEK END. ENTER THIS EXCLUSIVE GALLERY AND TASTE OUR SWEET PRODUCTIONS. SWEET HOME..CASADOLCE, IS SHOWING DESIGN PRODUCTS WITH UNIQUE TASTE,INCLUDING FINE PASTRIES MADE ACCORDINGLY TO OLDEST TRADITIONS ALSO ADDING INNOVATION: THIS IS TRULY THE GALLERY OF DESIRES. HARMONIOUS AND MODERN INSTALLATIONS, TO VISIT FOR A GIFT AND FOR PLEASURE. PASSION, CREATIVITY AND EXCLUSIVITY.THIS IS CASADOLCE... - HOME SWEET...

CASADOLCE......A TEMPORARY STORE ....A TRUE BRAND EXPERIENCE...

www.immaginae.com

info@immaginae.com

Taste the Delicate Pastry creations Committee Of honor between wishes and sweet temptations.

Enter the magical cakes of the contemporary art world. Reclining to admire and enjoy the CASADOLCE collection ...

Design dedicated to wishes, with this year's guests. Design living in the houses where we live and dream.

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RUSSIAN DESIGN PAVILLION - FLORENCE DESIGN WEEK CREATIVIRUS project is an international platform for action on contemporary culture that deals with strategic and cultural planning and art direction for companies, institutions, artists and designers.

Agency has a strong creative strategy based on the highly qualified team to promote art and design advancing cultural exchanges among Russia and Europe and create professional partnership.

Services: events: concept, art direction, promotion design consultancy for cooperation projects and international development creative marketing: design strategies, brand development, concepts, products and services development product design trade show exhibit design food - design Anastasia Krylova director, historian of art and designer Via sette martiri, 33 - 05018 Orvieto (TR) Italia Tel. +39 0763 393824 Mob. +39 3341517040 Skype: anastosi E-mail: creativirus.project@gmail.com

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International Artistic & Cultural Activities Management Full-time program Ideal location in the heart of Florence to study arts and culture Internship opportunities Guest speakers Professional Projects Interdisciplinary Modules Professional Specializations Field Trips Two intakes in Fall and Spring Florence has always been at the forefront of the world in terms of artistic and cultural activities, some of the fastest growing economic sectors today. At IMMAGINAE Florence cultural association of Events management Communications and Business, we are offering students a unique opportunity to obtain a specialized courses in International Artistic & Cultural Activities Management, in partnership with most reputable Events and arts organizations such FLORENCE DESIGN WEEK in one of the cultural capital of the world. There is no better place than Italy to study abroad with a fantastic experience.

Florence and Tuscany has long enjoyed a fully deserved reputation as heaven’s gate to a myriad of astounding museums, galleries, monuments, and landscapes.

It has often been said that a year is not enough to explore all of the arts and culture the City has to offer.

Florence is also known for its paintings, opera, performing and contemporary arts, and Design.

At IMMAGINAE , we are offering students a unique opportunity to obtain a course certificate in InternationalArtistic & Cultural Activities Management .Students will study deeply in contact with daily tasks of the organization and actively involved in real projects. for enquires: info@immaginae.com www.immaginae.com

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The Grand Hotel Minerva is one of the oldest hotels in Florence (1850) and overlooks Piazza Santa Maria Novella. In 1958 it became a milestone in modern architecture and design thanks to Carlo Scarpa and Edoardo Detti. Today, the Grand Hotel Minerva, is an hospitality landmark in Florence. A four star hotel with 102 rooms boasting all comforts, including an “al fresco� restaurant in the Piazza, a breathtaking rooftop terrace with swimming pool and meeting facilities for up to 70 delegates.

GRAND HOTEL MINERVA Piazza Santa Maria Novella 16, 50123 Firenze (Italy) Tel: +39 055 27230 www.grandhotelminerva.com info@grandhotelminerva.com

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WWW.IMMAGINAE.COM

WWW.I-DES.IT WWW.GUIDADESIGN.COM

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WWW.FLORENCEDESIGNWEEK.COM

WWW.LIFEDES.ORG

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