Behind The Design
Crafting Home StorieS Three inspiring women entrepreneurs who are building successful businesses based on art and craft Words: Ruhi Singh
Rashmi Ranade Founder & Lead Designer, Studio Coppre
A social-venture formally conceptualised in 2014, Studio Coppre works for the promotion and preservation of handcrafting traditions through design and marketing intervention. Rashmi Ranade is the Founder and Lead Designer at Studio Coppre. The brand works alongside traditional metalworking artisans and brings them into the economic mainstream through the agencies of design, marketing and financial interventions.
crafts, skills, creativity, traditions and narratives are valuable indigenous knowledge banks. At a time when the world is re-looking and placing great value on handcrafting, it cannot be stressed enough that India’s crafts can in many ways offer new and novel experiences which are constantly being sought. Alumni of Sir J. J. College of Architecture, Rashmi has a specialisation in Product Design from IDC, Indian Institute of Technology (IIT), Mumbai.
Rashmi believes that India’s traditional STUDIO COPPRE IS ALL ABOUT... Handmade. Artisanal. Natural DESIGN FOR ME IS... a place to both lose and find yourself THROUGH MY DESIGNS...I strive to articulate a markedly Indian visual/design idiom drawn from local inspirations. I DRAW INSPIRATION FROM... the artisans we work with. THE DESIGN ERA THAT FASCINATES ME THE MOST...Copper, Bronze and Stone Ages WHAT I HAVE ALWAYS LOVED ABOUT
MY WORK...is that there is always a new design related problem lurking around the corner – keeps me super occupied. THE RANGE INCLUDES... tableware, copper waterware, lighting, home linen, home décor, prayer and meditation essentials. THE CURRENT PROJECTS...an artisanalmade copper and anti-bacterial range of pieces, bespoke lamps, statement pieces in mixed natural materials. DREAM PROJECT... a big bare space. A couple of mixed copper-wood large pieces. A tree. A brook. And some books. The Ideal Home and Garden June 2021 |
19
