Powered by
FLEET OF THE MONTH
Hero high
The trucks are equipped with 360-degree camera systems.
CNC CARTAGE GROWS THANKS TO THE VERSATILITY OF ITS FLEET OF CRANE TRUCKS AND THE EXPERTISE OF ITS PEOPLE. Two Australian industries which have defied
with more currently on order, plus almost
recruitment process.
the constrictive effects of the pandemic
30 full time dedicated sub-contractors in
“The whole idea of being on Facebook is to
have been the supply of new trucks, and
company livery. The equipment also includes
have a presence so people know who we
the construction industry. CNC Cartage
12 semi-trailers. As a family company its
are, and we also get a lot of guys coming to
Solutions’ Chad and Chelsea Brown have
growth, according to Chad, has been partly
us looking for work,” Chad explains.
been riding the wave of both as the demand
determined by its inability to say no.
Rather than being a self-promoter, Chad
for the services of their crane trucks has
“The biggest thing is making sure the
considers his own expertise is in the area
driven their requirements for additional
customer is happy and they don’t need to
of operating the trucks and the business
vehicles. In the late ‘90s Chad was only
rely upon anyone else,” he says.
around them and he has assembled a group
20 years of age and delivering timber to a
Chad readily admits he has never been much
of key people and trusted suppliers. Chad
wholesaler’s customers using flat top trucks
of a salesperson. Until recently he didn’t
considers Russell Walls, who is in charge of
when he realised there was a gap in the
even have a need for one, having managed
the daily logistical side of operations, his
market which could be better filled with
to achieve company growth by providing
right-hand man.
deliveries using crane trucks.
a good service and maintaining good
“Over the past ten years Russell has helped
“A lot of people were asking me to deliver
relationships with the customers.
expand the business,” he says. “Russell and
components to building sites for them. I
“Keith Poppleton joined us in 2020 in the
I worked together at the very first company
remember the first customer who said ‘if you
dual role of sales and compliance. Keith
where I started with flat tops 20 years ago.
get a crane truck we’ll use you’,” says Chad.
enjoys making sure we are compliant and
It was a big step for us to bring someone in
“We took the plunge and we still do work
he’s our WH&S officer and works closely
from outside yet we’ve consistently grown
for that same customer today. A lot of our
with the authorities and any outside
since then. Jo Booth joined us about seven
early customers are still with us and we’ve
companies we use in the areas of health and
years ago and manages all of the office staff
grown together.”
safety,” Chad says.
and HR compliance and she has made a
From those humble beginnings the CNC fleet
Social media assists the dual purposes of
great contribution to easing the running of
has evolved to 40 company owned vehicles
expanding both the client base and the
the business.”
70
Trailer Magazine MARCH 22
