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Editor’s Note

Transmuting Odds Into Opulent Lessons For Entrepreneurship

The business ecosystem across the globe is elucidating in all lengths and breadths. The sole credit goes to the epitome of intuitive leadership exhibited by enigmatic business leaders. Today leaders have grabbed every possible opportunity to change lives with their strong and positive force of professionalism. There is no space or domain left untouched, where we don’t see these enthusiastic leaders establishing the benchmarks of innovations. Many of us idolize their persistence and anticipate having the same sense of accomplishment as these leaders. Many of us will also agree that there is something that stops us from taking risks or experimenting.

The enticing stories of entrepreneurship that we bring on our platform teach us that instead of getting lost in the darkness of downfalls, these leaders chose to light the candle of self-empowerment. Bringing before our readership panel is another successful edition that features such exceptional kingpins. Our editorial team had a joyous virtual interaction with the leadership panel of Little Nap Recliners. Under the shadow of its exemplary Founder and CEO, Mr. Ravinder Goel, the brand has created a distinctive reputation in the recliner industry. What made us feature the brand on the cover page of this edition was their work culture that only believes in empowering and motivating the workforce. Little Nap Recliners has fostered a work culture where employees are nurtured with excellence and a spirit to achieve more. Being an employee-centric organization, the leadership panel takes immense pride in their employees and knows how to chisel these brilliant minds.

The company celebrates employees’ achievements with gratitude and does everything to ensure their overall well-being. Numerous training sessions, rewards, recognition programs, and workshops are conducted to encourage the workforce for self-development. Little Nap also provides education loans, flexible working hours, and essential leave benefits to support their journey. Indeed, the spectacular ideology of supporting the workforce has established Little Nap as a prolific example of finesse for the entire business fraternity. We have touched on many more important aspects of the brand in this edition.

Credit Page

Editor In Chief

Ankur Mishra

Editorial Coordinator

Yash Anand , Shweta Singh , Kaustav Sarkar, Trishani Sarkar, Jasmeet Bhatia, Siddhant Pengoriya, Khushi Rawat, Prakriti Gupta, Pinki Singh

Art Director

Aryan Jha

Graphic Designer

Bhavana N Sivadas, Deepanshu Bisariya, Sumit Joshi

Head Of Distribution & Production

Shivani Lath, Kaashvi Jain, Tarush Rajawat

Web Development & Maintenance

Apoorva Jain, Anup Bhandari

Advertising & Promotion

Rohan Batra, Pakhi Vats, Gaurav Singh, Suhani Joshi, Sakshi Jain

Sr. Business Development Manager Manish Mishra, Arindam Sarma , Yashwinee Singh

Business Development Manager

Priyanka, Mehul Garg

Data Analysis

Lastly, I truly hope that our readers will relish this edition and imbibe extra values into their lives. I would also like to add that your persistence and consistency are the true stepping stones of your journey. No matter how bad things are today, you must trust the process of things falling into the right place. When the right times come for you, your energies will naturally align in the right direction and you will witness your far-fledged dreams coming true to reality. Those who are successful today were once beginners but what defined them was their ability to learn new things.

Mala, Anand, Khushboo, Jaanvi Singh,Aditya Tomar, Athul Vijay K, Shaurya Agarwal, Vishal Bhat, Rohit Rana, Ankita Singh

Email: yashwinee@primeinsights.in

5 4 Prime Insights Edition March 2023 | www.primeinsights.in Edition March 2023 | www.primeinsights.in Prime Insights
C O N T E N T S BBT Consultants A Modernistic Reliable Partner Redefining the HR Consultancy Domain BYD Auto Success StoryWorld’s Largest Automobile Brand 18 20 Little Nap Recliners cover story 10 A Brand Committed to Elevating the Future of the Recliner Industry Worldwide 6 Edition March 2023 | www.primeinsights.in Prime Insights
Peepoye Network Showing Staunch Social Activitism that is already embedded in the Company Global Leadership Trend, Skills And Cross-Culture Explained White Overseas A High-Caliber Company Revolutionizing the Landscape of Rice Export The Fame Chapter Behind The World’s Leading Pizza Chain - Pizza Hut Dr. Sengupta Showing different Consultation and Training dimensions at DRSGA How To Loose Belly Fat As Per Dietician Mass-Tech Controls A Seasoned Bigwig in the Bastion of DC UPS Manufacturing Effectively Utilize Your Business Money: Meet Mr. Yogesh Babu A Leader in the Quest of Revolutionizing the Business Fraternity with Data Science and Cyber Security From Base To Heel‘Nike’- The Ladder That Everyone Wants To Step 24 28 34 38 44 42 48 36 32 26 7 Prime Insights Edition March 2023 | www.primeinsights.in

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A Brand Committed to Elevating the Future of the Recliner Industry Worldwide

Coming together is a beginning, keeping together is progress, and working together is success - Henry Ford.

““

For an organization to function with ingrained industry expertise and cater to a vibrant scale of customer demands, having a motivated and focused workforce becomes indispensable. It becomes a conventional obligation for a value-driven organization to provide its employees with wonderful opportunities for career enhancement. Well, to chisel the potential of such brilliant minds and streamline their energies in the right direction, the essentiality of a competent leadership panel becomes inevitable. When all of these elements come together, the excellence that churns out is inspiring beyond imagination. The quote mentioned right at the beginning highlights the magnetizing aura of teamwork at Little Nap Recliners. Little Nap Recliners is dedicated to developing world-class recliner chairs for Homes, Home Theatres, Cinemas, Clubhouses, etc. Our editorial team had the exclusive opportunity of having a detailed conversation with the Founder & CEO Mr. Ravinder Goel. He shared the entire tale behind the company’s inception and discussed the differentiating elements of their work culture. Through this article, we will be exploring all those hidden gems which make Little Nap one of the best brands in the recliner industry. We are delighted beyond words to feature the brand under the segment “The Best Company To Work For 2023.”

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Mr. Ravinder Goel Founder & CEO

Secrets of the High-Octane Work Culture

Little Nap is an employee-centric organization. The brand believes in providing an environment that encourages its employees to work with confidence and garner achievements. For this-

• Annual appraisals based on weekly/monthly/yearly reviews are given to the performing employees. Even during the pandemic, the company did not miss the appraisal.

• The brand maintains a fixed date for salary disbursement which has been followed since the time of inception.

• Transparency within the departments is a mandate to ensure a credible flow of communications.

• Little Nap has accurate systems and processes like Flowchart Monitoring Sheets (FMS), Production Management Systems (PMS), and Checklists (CL) created for each employee and department. Having clarity of employees’ daily tasks and responsibilities nullifies all sorts of interdepartmental conflicts.

• Innovative events are organized for exercising the holistic well-being of the employees like Women’s Day, Birthday celebrations, Yoga Day, Festival celebrations, Men’s Day, Orphanage visit, Tree Plantation on Environment Day, etc. The sole aim of these events is to keep them engaged and motivated.

• Eye-catching amongst all is Little Nap’s ‘Employee Speak Up’ survey which is conducted every year in December by a third-party vendor. Year after year it has brought remarkable improvement to the business by working on the feedback and suggestions given by the employees.

• The management style at Little Nap is a blend of ‘Visionary and Coaching’. All the employees enjoy an equal space of opportunities. Regardless of their level of experience or seniority, the opinions of each one of them are taken into consideration.

• The brand also conducted its Team Alignment Meeting (TAM) in March 2020, where the entire management team shared their vision for 2030. Under the umbrella of management’s coaching, the team decided the target and action plan for achieving the same.

• The same pattern is carried forward by all HODs, Managers, and Supervisors at every hierarchy structure which has shown great results across the organization in terms of growth and development. This well-structured management style has been appreciated by Little Nap’s valued customers, suppliers, business associates, and alike.

• The team periodically organizes social gatherings, official meetings, corporate parties, and social corporate responsibility events. These are wonderful ways to strengthen team bonds & working relationships by spending time together outside of work.

Mantras for Recognizing Employees’ Achievements

As discussed earlier, Little Nap takes immense pride in its employees and celebrates even the little achievements made by them. A company-wide event is organized to recognize employees’ efforts each month/quarterly/ yearly following the ‘Reward and Recognition’ policy (R&R)’. Some of them are mentioned below.

1. Star Performer (Monthly)

2. Highflyer (Monthly)

3. Best Attendance (Monthly)

4. Best Dressed (Monthly)

5. Mountain Mover (Quarterly)

6. Amazing Manager (Quarterly)

7. One Mile Down (Yearly)

8. Running the Marathon (5-Year award)

9. Salute to Loyalty (Decade award)

KPI (Key Performance Indicators), KRA (Key Results Area), and target accomplishments are acknowledged across the entire organization. Weekly Executive Meetings (EM) are culminated to evaluate the performance of the past week for each employee. Post these EM meetings, target planning for the current week is taken from the respective employees. Employees who have managed to bring exceptional results in attaining the organizational goals are recognized with serenity.

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Mr. Naveen Goel | Director

An Impressive Harmony of Work and Life

Moving ahead in the conversation, Mr. Ravinder Goel also told us that Little Nap has a flexible attitude to nurturing work life. Employees must have the agility to manage both personal and professional life to the fullest.

• Maternity leave (26 weeks) and paternity leave (5 days).

• Marriage leaves (10 days).

• Work from home facility on some roles.

• Everyday grace time (20 minutes) to reach the office along with some short hours (2 – 2 hrs. short leaves and 3 – 50 mins short leaves) to manage personal life.

• Casual/Sick leave 12 and Earned leave 12.

• All the employees are entitled to get 14 national holidays in the calendar year.

• Compensatory off arrangements if employees are working on Sundays/holidays.

• Work-from-home support to female employees returning from maternity.

• Flexible work arrangement on critical roles.

• Coffee catch-ups to motivate employees and balance their work.

• Outings and team lunches especially when work is demanding and challenging.

• Counseling sessions on work-life balance and prioritization are given by the HR Head- Ms. Madhvi Singh.

Relentless Spirit of Facing Odds

There is a popular saying in which Little Nap believes,

As an employee-centric company, the team exhibits ardent faith in the above point and has always fetched ways to find a different solution to overcome every challenge coming their way. When it comes to the emotional toll in business, they don’t take failures very seriously. Instead, they examine these challenges with extreme caution to imbibe the professional lessons that come along with them. These lessons are crucial to grabbing the chance of growing as people and professionals. Here we share some examples to support the same.

• During the pandemic, while many businesses were downsizing, Little Nap continued to hire more employees and experienced exponential growth in its retail orders. There were no delays in imparting employees their monthly salaries.

• The next leap came in April 2020 when Little Nap shook hands with the world’s biggest recliner brand with global revenue of $2.4 billion, La-Z-Boy. Little Nap now serves as their exclusive business partner for the Indian subcontinent.

• There was a fire incident in one of their factories (March 2022) during the peak sales time. However, this did not affect their sales, production, and company’s yearly appraisals.

‘When the going gets tough, the tough get going.’
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Making Employees the Kinetic Assets

At Little Nap, supporting employees begins with examining the overall individual. The authorities make sure to meet all employees’ expectations by providing them with exceptional training, development programs, educational skills development, and a healthy competitive environment to work in.

• Professional Development Leveraging the ‘Training Need Analysis Program’ conducted internally and externally, the in-house trainers identify the right training opportunity for the employees and conduct intensive training programs as mentioned below.

➢ For Production Executives, Lean Manufacturing Training Initiatives like Kaizen, 3M, JIT, 5 Why’s, and 5S are provided. Coming to professional skills training, the brand focuses on imparting knowledge about; Art of communication, Non-verbal communication, Anger Management, Attitude a way of life, and Resourcing Time.

➢ For Service Engineers, customeroriented training like- How to greet Customers, Handling difficult customers, Communication and Etiquette, Emotional Trigger Self-Management, and How to Deal with Annoyed Customers are provided.

➢ For Product related essentialities, technical training like- Complaint Assistance, Accessories, La-Z-Boy Service training, and Deep Dive Product Training are also inculcated.

On similar grounds, training is conducted for all departments like Sales, Accounts, Customer Retention & Reorder (CRR), New Business Development (NBD), HRD, etc.

• Little Nap hosts ‘Presentation Competitions’ based on topics given to employees (books/ current affairs/great leaders). Evaluating their presentation skills, knowledge, and confidence, the company’s management team felicitates the employees with praiseworthy recognitions and awards. This exercise increases the confidence of every employee and ignites the spirit of devoting their interest towards books and general knowledge.

• Career Development

The brand has always encouraged its employees to work on self-development

and personal growth by providing them with the required resources and support in terms of educational loans, flexible working hours, and essential leave benefits. Employees participate in discussions related to their lucid career growth plans based on quarterly/yearly reviews.

Achievements and Accolades worth Admiring

The journey began with a team of just two members and a showroom display space of around 600 square feet on M.G. Road, Ghitorni. This was the first display space with just ten recliners on display and no manufacturing area. It was indeed a long-learning journey for the brand. Gradually all those dedicated efforts started bearing fruits and now the team has expanded to having 330 employees and 12 showrooms in different cities in India. Little Nap has also set up two full-fledged manufacturing facilities with a combined 75,000-square-foot production area at IMT Manesar, Haryana.

One of Little Nap’s initial business achievements was the successful completion of its first cinema export order for Europe, producing a sizable number of recliners in accordance with all European specifications. This was a milestone for the entire team as the whole order was completed within the deadline of 18 days. The successful completion of this first order with PVR, following which the team is closely collaborating with them on other current orders, is one of the other significant milestones. To date, Little Nap has created more than 50,000 seats, installed seats in more than 500 movie theatres, and catered to the smiles of 18,500 happy customers. Mr. Ravinder Goel purely dedicates these achievements to the company’s ethics, core values, and the resplendent potential of his employees.

Articulating Collaborations Across Departments

• All the authorities of Little Nap, right from its founders to its employees, diligently believe in the “Team Alignment Strategy”. Whenever any new prospectus, new system, process, or target is being set within the company, the team has thorough and multiple meetings to get everyone aligned together to achieve desired results.

• All systems and processes are interlinked and designed in such a way that in case there is any step/process not being included or performed, the same is highlighted and immediate measures are taken to correct the actions.

• Igniting an energetic start to each year, the company organizes a Mission Meeting. Mr. Ravinder Goel and his management team welcome the entire Little Nap family to raise a toast to these brilliant minds fostering achievements for the company. Goals for the current year are also discussed which sets the tone for turning ideas into reality.

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Forthcoming Feathers to Actualize

“Sailing a saga through ‘Emergence and Adoption’ is what we manifest, and that forms the base of our future roadmap. Our future strategy is to expand our horizons through M&A which will take us ahead with forward and backward integration. We are meticulously investing a significant amount of time and effort in bringing promising innovation to our services. Cohesively, we will march towards upgrading our products to be more customer-obsessed like we have been since our inception. We are adaptable to all technological trends concerning our domain and perceive this adaptation as a marvelous way to maintain the edge over others. I would also like to highlight that we have implemented several systems & processes to inculcate the automation mode in our tasks. This has given Little

Nap the needed push to grow from a practice-based company to a Process and Principle-based company.

1. We are focusing on increasing our D2C business and planning to open new showrooms across India.

2. Our target is to capture the export market by creating showrooms in UAE and Africa.

3. We also plan to increase our business through e-commerce sites and have targeted some major e-commerce platforms for the same.

4. We are penetrating more into the Cinema market in India and outside India.

5. We will also reach the threshold of 10,000+ employees mark in the coming times.”

TEAM - LITTLE NAP RECLINERS

“ “
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“One Team One Dream is our notion. We idealize that there is no better substitute for a structured flow of communication within the organization. Whether it is digital or one-to-one communication, it is very important to discuss all strategies and new ideas. With this, we stay aligned with our vision and mission. Our ultimate aim is to reach every home in India. For the same we are pouring conscious hard work in on our marketing and distribution strategies”, says Mr. Ravinder Goel.

of Illumination

“During my entrepreneurial journey, I have learned the importance of hard work and that there are absolutely no shortcuts to success. Your persistence and consistency are the only keys. For the new entrants in entrepreneurship, my only advice is to invest in your human capital. Your employees are your real assets. Your policies should concentrate on empowering them in all aspects. Give them the space to make mistakes and grow. Support them with astute counseling to take out their hidden potential. Keep a good vision in front of you and move ahead along with that vision. My near goal is to make Little Nap Recliners a commendable giant in the recliners industry and our work mode is in full swing. Little Nap has been the shining star when it comes to transforming lives and we are excited to witness those coming flying colors.”

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BBT CONSULTANTS

A

Modernistic Reliable Partner Redefining the HR

The HR Consultancy industry is revolutionizing by leaps and bounds. The Prime Insights Magazine has recognized one such eminent and enthusiastic women entrepreneur establishing impeccable benchmarks in the HR Consultancy industry. Under the flagship leadership of the inspiring women entrepreneur Mrs. Renu Kapoor, BBT Consultants has emerged as a flag-bearer of excellence. Mrs. Renu Kapoor is a true emblem of fierceness, passionate ideology, and a persistent attitude. Her set of optimistic convictions pushed her to lay the foundation for BBT Consultants.

Our editorial team sat down to have a virtual interaction with the diamond lady. In our words, the way she has paved her path with mastery is commendable. Giving a brief introduction about the company, BBT (Building Business Together) CONSULTANTS is an organization comprising a group of high-octane and skilled professionals who understand the importance of irrefutable Business Processes and the right knowledge of human resources for the growth of any organization. The brand’s ultimate vision is to position itself as a pioneer leader

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Mrs. Renu Kapoor Founder

in the creation and delivery of innovative workforce solutions & services. BBT’s distinctive business model and solutions are known to guarantee topnotch results in the changing world of work. The conversation with Mrs. Renu Kapoor turned out to be extremely amazing and we couldn’t stop ourselves from sharing insights from her brain child’s journey so far. We featured the brand story of BBT Consultants under the special segment of “The Best Company to Work For in 2023”.

Impressive Product Line

Focusing on important sections of the end-to-end talent acquisition process, the team is delighted to serve their clientele with the best. The team at BBT Consultants believes that every organization should be empowered with diligent, proactive, and trustworthy personnel. So the brand conducts avantgarde Senior and Mid-Level Hiring for both IT & NonIT domains. They also offer services like Recruitment Process Outsourcing (RPO), Independent Reference Checks, and Campus Hiring. BBT Consultants handpicks fully screened, professional, and trained candidates to remove all the time-consuming hassles of hiring the right talent. What differentiates from the rest is BBT’s astute evaluation of the candidates not only from the perspective of industry skills but also from the perspective of possessing the right soft skills. The brand aligns with the objectives, demands, and strategies of its clients and performs with a spirit of excellence.

Ambitious Perspectives of Team-Building

“The qualities we look for in our workforce begin with having a clear and natural curiosity to learn and implement new skills. One should have a strong sense of self-confidence in their potential. Our team members have carved such impressive professional stature that the organization doesn’t hesitate in relying on their ideas and thoughts in any circumstance. We have curated a work culture where every employee enjoys a strong network of support from the top management and builds robust interpersonal relationships. We are also motivating our workforce to adopt an analytical and data-driven approach while creating new ideas. This is because we know that the amalgamation of HR services and data-driven technologies have a strong and lucrative partnership to hold in the coming years of business.”

Secret Algos to Keep the Team Motivated

When asked about the overall management culture being practiced at BBT Consultants, the founder addressed, “The environment here is very friendly and gives an opportunity to every employee to learn with creativity. Working hours are mindfully kept quite flexible. This gives the perfect work-life balance along with a feeling of belongingness for the company’s growth. It further leads to the development of a feeling of ownership to complete all assigned tasks with the best effort. We also have excellent incentive plans to recognize our employees’ achievements/ performances that keep them motivated to give their best.”

Future Outlooks

The brand is acknowledged for its effective method of fetching talent from the market by connecting the right job options to the best-suited candidates. The dynamic lady further apprised, “We have traced those shining manifolds of success because of our work ethics. Our tenacity in meeting the demands of our clients with perfectionism and transparency is what defines us. We have consistently scaled the bars of quality services in all critical situations. Our prompt pledge is to be consistent in our efforts and become the indomitable choice of various industries for building their dream team at a go!

For this, we are planning to introduce essential and prolific short-term programs/workshops in “Stress Management”. Based on deep market research, we will also experiment with designing “On-Need Base Analysis Counseling”. The team is also gearing up for introducing unique “Recruitment Training Programs” that are structured specifically for fresher candidates/college graduates. These programs are curated to empower our young talents with the right professional exposure and upgrade their existing skill set for securing a bright future. After the successful completion of these programs, the candidates will have multiple doors of handsome full-time jobs waiting to be explored by them. We have plans to add almost all the verticals of the HR Domain along with Recruitment. This idea will be executed concerning the needs of the market precisely for the freshers. In addition to the same, we will soon be starting the APAC hiring along with existing domestic one.”

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BYD Auto Success Story - World’s Largest Automobile Brand

Build Your Dreams, which is shortened to BYD Auto, is a major automaker in the world. Wang Chuanfu started the automotive juggernaut in 2003. BYD has become synonymous with high-quality electric buses, cars, and other battery-powered vehicles. BYD Auto outsold Tesla to become the leading electric vehicle manufacturer in the world. In the last decade, the company has expanded greatly. In 2008, Berkshire Hathaway paid $232 million for a sizable company share. Wang Chuanfu, who started BYD Auto, is an incredible figure in the development of the automobile.

Know The Founder

Wang Chuanfu entered the world on April 8, 1966, in Wuwei County, China. Anhui was a poor province in China back then. He comes from a family of farmers. Wang’s mother and father passed away when he was a teenager. He was raised alongside his siblings in a poor household. Financial hardships made it difficult, but the family persevered and got an education anyway. Wang could not complete his secondary technical education because his parents passed away when he was young. His frustration with school grew to the point where he considered dropping out. His older sibling, however, was successful in inspiring him to continue his education. Wang did exceptionally well academically as a kid. Wang studied at CIU (Central South University) after finishing high school. He was a shy young man who had trouble communicating with others. Wang’s perspective on life and human nature shifted significantly during college.

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Wang put much effort into challenging himself and altering his character. After joining in on the college dance party fun, he quickly gained a reputation as a popular guy. Wang went on to graduate school after completing his undergraduate degree in Chemistry. His postgraduate studies will be at the BNFR (Beijing Non-Ferrous Research) Institute. Wang spent his time in college learning about and researching battery technology. As a result, he has extensive knowledge in the field. Wang got a job in government research after completing his master’s degree. In just over two years, he was promoted to deputy director. Wang performed exceptionally well as a researcher. In his late twenties, he joined Big Battery Co. Ltd. in Shenzhen, China, and is now General Manager. Soon after, Wang decided to launch his company.

The Beginning

Wang and Lu Xiangyang, his cousin, started a rechargeable battery factory on the outskirts of Shenzhen when they were both 29 years old. Back then, nickel-cadmium batteries cost a pretty penny. Wang recognised the market potential to compete with Japan’s established battery manufacturers. When he first took over, he had difficulty keeping the business afloat. A lack of capital and resources hampered Wang’s business. He did a great job overseeing the entire organisation. BYD reached annual sales of 100,000,000 Yuan in just two years. The company maintained a firm commitment to its values and foundational technologies throughout the Asian financial crisis. By the end of the 20th century, the company had manufactured 40% nickel-cadmium batteries. Wang founded BYD Auto after finding success in the battery industry. He purchased the bankrupt Xi’an Qinchuan Automobile Co. Ltd. and revived it.

The First Few Years

At first, Wang’s choice was met with disapproval from BYD Company’s board of directors. Some individuals attempted to harm Wang physically. The auto industry, however, presented him with a wealth of possibilities. However, BYD Auto has difficulty making a profit in its early years. The company’s cars resembled those of more wellknown manufacturers. Since then, Wang has been dogged by accusations of plagiarism. When BYD Auto finally found success in 2008, it was after many previous failed attempts. Wang has joined BYD Auto with the battery technology of BYD Company. The company has built the first fully functional plug-in, dual-mode electric vehicle. Then, BYD Auto began to make a name for itself in China’s competitive auto market.

Acknowledgement on a Global Scale

A concept electric vehicle developed by BYD in 2008 piqued Warren Buffett’s interest. Consequently, he invested 10% of his wealth in the business. In 2009, BYD expanded its exports to the Middle East, South Africa, and Latin America. There was a significant increase in the company’s sales in China during the 2010s. It followed that up with the introduction of several models of garbage trucks in Beijing. BYD Auto began exporting electric buses and commercial vehicles to Australia, Europe, and Colombia during the swine flu epidemic. The pinnacle of BYD’s success occurred in June of 2022. Its sales have surpassed those of Tesla, the global automaker previously in the lead. For the first six months of 2022, it sold over 641,000 electric vehicles. It led to BYD Auto becoming the world’s largest manufacturer of electric vehicles.

BYD Net worth

BYD’s net worth is projected to be 114 billion dollars. Recently, its sales have outpaced those of Tesla.

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Larger brands can forgo social media activism. Consumers, social followers, and employees expect the brand to take a stand. Social media activism promotes social justice concerns and shows unity through posts, campaigns, and hashtags. Mr. Akassh Ashok Gupta, Peepoye Network’s founder, explained how social activism works and how the brand advances it with new talent. Many experts recommend listening to reliable voices like Akaash striving for change. We asked Mr. Akassh audience-requested questions in the interview below. It can encourage content creators to join Mr. Akassh’s Social Activism campaign.

Prime Insights: How can one succeed like you?

Mr. Akassh: People talk about hard effort, tactics, vision, goals, etc., when it comes to success, but I feel the most basic necessity is “Passion.” Passionate people work hard, have a clear vision, and develop goals. All successful individuals breathe PASSION, and so do I. Everyone else should do it, too, if they want to be successful here. We have major expansion plans for 2023, and everyone who loves what they do and is committed will grow with us.

Prime Insights: What staff accomplishments are recognized at Peepoye?

Mr. Akassh: Peepoye Network honors little and major employee achievements. We value learning from one other and giving feedback as needed. “Performance Incentives” align and motivate our staff with corporate goals. During my 20-year corporate career, I’ve learned the importance of removing subjectivity and creating objective frameworks that give employees a measurement yardstick and clarity. Everything we do is measured for tangible outcomes and rewarded with monetary incentives and physical/virtual pats on the back.

Prime Insights: What’s the working environment?

Mr. Akassh: Peepoye Network is a dedicated and small crew. We have a team code of honor and every team member sticks to the same with a full heart which makes the working environment peaceful and comfortable for all. We have a 2-hour weekly stand-up when team members catch up, connect their work to business goals, track progress, and have fun with their coworkers. These sessions are held to update status, report progress, and develop ways to improve the status quo.

Prime Insights: How does the company assist employee growth?

Mr. Akassh: Peepoye Network promotes staff growth. Each employee has a learning plan in addition to pay, bonuses, and reimbursements. All employees must spend 4 hours a week on their learning program during working hours. Learning and staying up with technology and tools is crucial for growth.

Prime Insights: What’s the company’s management style?

Mr. Akassh: Peepoye Network uses collaborative management. All managers, employees, and freelancers are responsible for it. All team members know how their contributions relate to company goals, and open communication lines make the workflow smoother. We use Telegram and Slack to communicate instead of email. Messaging speeds up communication, implementation, and execution.

Prime Insights: How does your company build teams and careers?

Mr. Akassh: Our company’s collaborative management style makes teamwork more crucial. Our team-building method is straightforward and effective. We set goals first. All team members help define individual, corporate goals and teams. It keeps people motivated and clarifies how their goals fit the company. Responsibilities and roles are established within teams so everyone can focus on their task and know who to contact for an update. Our weekly team stand-up reviews each employee’s progress and works to improve processes and plans. It improves team interactions and harmony. During these meetings, we consider each employee’s long-term career goals. These opportunities allow them to analyze and validate a role’s skill gap. It validates what you’re doing vs. long-term career goals, which are more realistic.

Mr. Akassh Ashok Gupta Founder
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Showing staunch social activitism that is already embedded in the company

Prime Insights: How does your company handle setbacks?

Mr. Akassh: Peepoye Network welcomes failures like accomplishments. Failures help us grow. When we have a small or large failure, we hold a team meeting to discuss the causes and brainstorm potential solutions.

Prime Insights: How are employees rewarded?

Mr. Akassh: The weekly stand-up motivates employees to work hard since they discuss it there. In weekly meetings, we applaud one other’s efforts and recommend improvements. Our 2 EXTERNAL employees earn a monthly performance bonus, as indicated.

Prime Insights: What is the personal and professional live balance here?

Mr. Akassh: Working from home and flexible hours give our employees an outstanding work-life balance. The clarity in responsibility and communication is a core principle, so everyone is accountable for their activities and projects. No regular working hours are required, although project monitoring is

Prime Insights: Does the company host staff outings?

Mr. Akassh: Peepoye Network is arranging a quarterly trip. Our team formed after Covid. Thus we could only conduct such activities in 2023.

Prime Insights: What are your ideal team members’ personalities?

Mr. Akassh: Peepoye Network looks for four personality factors when hiring. First, a growth mindset. Fresh and young talent are welcome. Only a learning and adaptable mindset will lead to the company’s growth. The second is teamwork. We look for team-oriented applicants who are ready to learn. We value collaboration above individual success—last, passion. “I breathe passion” is the tagline. Peepoye Network wants all employees to be passionate about their profession. Last and most important is our dedication to ‘Build Value via Awareness and Education.’

Prime Insights: Do processes or results drive the company’s strategy?

Mr. Akassh: Processes motivate us. We create processes to get results. If we fail someplace, we focus on the improvisation and process.

Prime Insights: Do all your departments work together?

Mr. Akassh: Our small crew always collaborates, as mentioned. Best done with clear, downstream/upstream linkages apparent to the team and integrated process architecture in 3 EXTERNAL places. Thus, collaboration is fluid at the company.

Prime Insights: What are the company’s milestones?

Mr. Akassh: We want to help 1,00,000 people establish multiple revenue streams by doing what they love, pursuing their passion, and reaching their potential. Our flagship program, ‘Youtubeneur,’ will open in January 2023 and provide a strategy and approach for anyone who wants to increase their authority and influence online by utilizing Youtube.

Prime Insights: What are your road map and plans?

Mr. Akassh: We’re helping 1,00,000 people live their passion. I’m ready to share our “Youtubeneur” formula with the world. We provide an interactive community and live events for this flagship product to monitor and coach their journey. In a community, they can collaborate on their trip. On the content creation side, we’re focusing on a short content program and expanding our team. Next year, we want to partner with leading influencers in our area to improve our social environment, which affects human psychology the most. We’ve also developed a

developing, evolving community, and we’ll also start implementing projects offline. In 5 years, Peepoye network wants to launch a reality show based on an essential principle of human psychology in various ill circumstances and how to control anger, fear, and guilt and replace them with a high-vibration state of ultimate happiness. We also want to build our learning communities and change, which will thrive in 2025.

Prime Insights: What inspired you to start Peepoye, please tell us your story?

Mr. Akassh: Before founding Peepoye Network, I spent two decades in corporate leadership roles. During this journey, I realised that among the skills I use as a process transformation consultant is the ability to solve problems associated with large houses. Nonetheless, I have learned that the value I am creating for the companies is immense, but what about all those struggling with problems in their social environment or personal space? It is when the seed of creating content about social awareness begins to germinate. I have always been opinionated and had a strong personal perspective followed by a logical rationale. It was not always the popular view but carried merit due to its unique analysing skills.

What if I created a platform through which I could share opinions with a larger audience, the support it would provide to many in our community would be immeasurable. I started with a few videos, and the feedback made me realise that I can affect positive change in companies and in the social environment. In 2016, while working in corporate companies, I launched a YouTube channel called “Peepoye” to expose the hidden. I started uploading my opinions on this channel about various incidents, social events, and trending topics. Over time, I observed the impact of our efforts on the ground as a result of my efforts to raise awareness about sensitive issues. Peepoye began receiving messages across our social media channels. Our videos on two topics garnered almost 100 million impressions on social media platforms. The phrase “ab kuch nahi chupega” was coined at this time because I believed that now we have the responsibility and the community to discuss more issues about the general population. This mission was challenging alongside a high-stakes leadership position, so I quit my job and began working full-time on YouTube last year. Since then, our YouTube channel has grown from 300K to 970K+ subscribers.

Prime Insights: How can people learn from your Corporate Experience?

Mr. Akassh: I have started a weekly mentoring program where I send emails talking about different concepts, methods, data, YouTube, and many more to help people learn from my years of experience in minutes. Anyone with a learning desire is welcome to the program as it only intends to share knowledge and information. It is absolutely free of cost. One just needs to subscribe to the program through this linkHttps://akassh.co/mentorship-pi-mentoring for FREE!

Prime Insights: What services you are offering to the market?

Mr. Akassh: We have a YouTubeneur Flagship Education Program in which we help talents, experts, and working professionals across industries to build online influence using YouTube through an accelerated method & create multiple revenue streams that scale exponentially with automation. Under this program, we also provide access to our “YouTubeneur Skool Community” which is a new-age learning platform that combines courses & community in one place powered by Gamification that encourages collaboration & keeps members engaged. More information about our YouTubeneur Program can be found on our website

More information about our YouTubeneur Program can be found on our website

https://akassh.co/home

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Global Leadership Trend, Skills and Cross-Culture Explained

Today, there are fewer clear boundaries between countries. Because of how quickly the world is becoming interconnected regarding trade, entertainment, finance, and culture, it is essential to adopt a Global Mindset. To stand out in today’s competitive business environment, one needs to develop a global perspective and leadership skills. Why is it crucial to have global leadership skills, what do they entail, and how can you acquire them? Future business leaders will benefit from a deeper dive into these questions and the global leadership topic in today’s blog.

Dissecting the Meaning

Global leadership context necessitates more than simple communication. It also requires the ability to sway people from widely varying backgrounds. This distinction separates a leader from one who can successfully navigate a complex environment that cuts across borders and cultures.

Foster a Worldview

Global leaders are the next generation who can successfully navigate the global landscape, build bridges between cultures, and promote global growth in communities and businesses.

Characteristics of a global leader include those of a traditional leader and those of a person with a global mind-set. Learning to think globally requires articulating a compelling vision, employing strategic reasoning, and motivating others to work together. As a global leader, one must master the complexities of the international environment while seizing its opportunities.

Crucial Role of World Leaders

The term global trade refers to the exchange of both services and goods around the world. It exemplifies the growing reliance on foreign markets to import and export manufactured goods, services and skills. It proves we will need more leaders to meet the challenges of a truly globalised world.

Taking Advantage of International Trade

The ability to exercise global leadership and capitalise on cross-cultural business will become important for institutions and societies in the coming years. Organisational success will rely heavily on the efforts of global leaders. Businesses can either grow or fall behind competitors who can better adapt to the global market based on the

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quality of their global leadership. One aspect of a company’s success when recruiting internationally is the ability to overcome challenges in international markets.

Required Traits

Seeing the world as a whole will become increasingly important for analysing markets, creating effective business strategies, spotting emerging trends, and capitalising on promising openings. A global leader needs interpersonal skills to motivate followers to act and work together. The ability to think strategically and solve complex problems, as well as the following qualities, are essential for developing these competencies:

• Ability to bounce back and adapt

• Enhanced perception of one’s qualities and shortcomings

• Adaptability to ambiguity and change

• The ability to think and behave creatively

• understanding of other cultures and peoples

• Prospective thinking

• Open-mindedness

• Moral significance

Cultural Understanding

Leaders worldwide must be aware of and respectful of the intrinsic connections between a nation’s culture, economy, and populace. To do this successfully, one must be well-versed in the customs and history of the country in question. It is a plus if one can speak more than one language or have experience living and working in another country. Even if one does not speak a foreign language fluently, a thorough understanding of the culture is essential for success in international business.

A Roadmap for Future World Rulers

The need for leaders with a global perspective is growing, posing an intriguing challenge to businesses and individuals. Even though being a

global leader is crucial and calls for a special set of skills, the path to acquiring those abilities may be unclear. Years of travel, searching for international employment opportunities, and language study may be efficient strategies, but they may not be realistic. A global leader can, fortunately, take measures to better position themselves for a future in global leadership, such as:

• Become well-versed in the world by learning more about its culture, geography, and history.

• Relationships between nations are important to watch because they can affect international commerce, communication, and business.

• Think about expanding your horizons by picking up a new tongue or learning the basics of a few others.

• One can reap the benefits without even learning the language.

• Getting a foothold in the culture and language by learning the fundamentals can lead to greater immersion and understanding.

• The more media one exposes themselves to from different parts of the world, the more one will learn about different cultures and how one handles everyday occurrences.

• Learn more about leadership broadly by reading up on the subject.

• Get better at talking to people, talking to people from other cultures, and talking out conflicts.

If you want to truly immerse yourself in the local culture during an international trip, include some non-touristy activities in your schedule. They should also discover ways to interact with groups that reflect the cultures they are interested in learning more about in their area.

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White Overseas Private Limited A High-Caliber Company Revolutionizing the Landscape of Rice Export

Rice is a staple essence of Indian meals and today rice is also the most cultivated grain on the planet. Many of us know that India is the second-largest producer of rice in the world. India is also among the largest consumers of rice with more than 50% of India’s total population depending on the grain. When it comes to the immensely rich and aromatic cuisines of India, rice holds an emotional spot for us, because it is our comfort food. Today we have brought before our readership panel the story of a brand that specializes in rice exports and has carved a legacy in the industry.

The journey of Whitefields Overseas Private Limited began in 1999 and today the brand serves more than 60 countries across the world. The brand is the leading exporter of Rice, Ready to Eat Indian Ethnic Food, and other associated Agro-commodities around the globe. The spice of ingenuity comes with impeccable quality and maintaining high levels of customer satisfaction. The brand places itself in a continuous loop of ardent persistence to seek development, improvement, and satisfaction. The brand’s success story comes from the appreciation of its customers worldwide. We invited Mr. Sumeet Saluja- the Managing Director of Whitefields Overseas Limited to have a virtual interaction with us. We were glad to share the platform with Mr. Saluja where he revealed many lesser-known facts about his company. He also discussed how the company has held professionalism and integrity for all these years.

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A Tale of Excellence

Talking about the inception journey, Mr. Saluja began by narrating, “I began my career in the year 1996. During that time I was visiting South Africa and came across various Rice Import Companies. The only prominent name during that era was Satnam Overseas Ltd. I saw the space for my spark and that goodwill inspired me to start my own company. Before I started my entrepreneurial journey and went ahead for my education abroad, my father Mr. Vijay Saluja gave the company its name Whitefields. As I was a newbie to the rice export industry, there was a significant lack of formal knowledge of exports. Back then, even raising the capital for rice exports was a tough nut to crack and still it is today. Dealing with multifarious government policies was also a major challenge for rice exports. Numerous yet important lessons during my entrepreneurialism brought me so many opportunities to learn and grow. We always implemented the idea of offering topnotch quality to our consumers within the framework of competitive pricing and that is where we won their trust. Since we are mainly into exports, buyers have shown their trust in our brand for its quality, be it the uniqueness, the packaging, or the easy availability. Quality is Whitefields’s core focus. The entire process of maintaining the same begins from the early stages of procurement and continues till the product reaches the end consumer sound and safely. All of our projects adhere to the agreed specifications and have comprehensive uniformity in all aspects. We are committed to the Food Safety Management System (FSMS) and have also received the accreditation of ISO 9001:2008 and ISO 22000:2005/HACCP.”

Milestones Worth Admiring

• Whitefields Overseas launched its brand, “India Crown Basmati Rice” in the year 2006.

• In 2007, the Ministry of Commerce, Govt of India felicitated Whitefields with the “Export House Status”.

• In 2008, the brand “India Crown Basmati Rice” was introduced in the UK, the Middle East, and the European market.

• In 2013, Whitefields shined with their prowess and became the first company to export 33,000 mts of rice to Contonou, Denin.

• In 2014, the brand became the first to exclusively deploy packing and supplying services to Wal-Mart, Chile, and shifted its office to Pinnacle Business Tower.

• In the same year, Whitefields witnessed a splurge in the demand for its products in the UK and the European Market. So they went ahead and established a separate, fully-owned subsidiary in the UK namely Indo Brit Foods.

Marketing Strategies and Expansion Binge

Our team asked Mr. Sumeet about the brand’s marketing strategies and what further plans are to be implemented for expanding the business across the globe. He exalted, “For advertising and marketing our products, we have participated in various exhibitions and also done road shows in various parts of the world to create brand awareness. Our marketing team is also robustly connected with our consumers frequently so that we stay abreast of their opinions and demands. We always focus on building resilient relationships with our clients and maintaining transparency at all levels. We are also working to venture into ‘Plant-based Ready to Eat’ and ‘Frozen Food’ in the coming year.”

Words of Sagacity for the Readers

Mr. Sumeet shared with us his secret mantra of turning dreams into reality. “An individual must know the art of delving oneself into the space of learning and growing while making mistakes. You should always have a craving for succeeding in where your passion lies. Pursue your dreams no matter how difficult things turn out to be. As a leader or entrepreneur, one must always carry a sense of integrity for his/her employees and business associates. You should know how to grow with others. A true leader always has the ability to perpetuate pioneers like him/her.”

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THE FAME CHAPTER BEHIND THE WORLD’S LEADING PIZZA CHAIN - PIZZA HUT

An American fast-food chain with more than 18,000 outlets globally, Pizza Hut is not just a pizza company but a token of emotion in the hearts of people who crave pizza now and then. This wonderful creation came up from the duo Frank and Dan Carney who co-founded Pizza Hut in 1958. Since its production, the company rocked the pizza market with its outstanding deliverables in delectable pizzas, beverages and garlic bread. In 2021, the company recorded revenue of $3.5 billion.

Dating back to its origin

The multinational restaurant chain is headquartered in Texas, USA. Pizza Hut today is a famous brand recognized for its beautiful and mouth-watering taste, accessibility, affordability and wide range of variety. Over 100 countries have this brand today. The fast food chain industry

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changed its outlook from UAE to Africa and several eminent personalities like Bhuvan Bam, Pamela Anderson, Mikhail Gorbachev, etc are linked to this brand today. Customer satisfaction and multiple dining experience options are two of this brand’s specialities. It hosts family-style dining, a lunch buffet and extraordinary dining facilities. Dan and Frank, two siblings attended Wichita State University in Kansas. They had a life filled with hardships due to the sudden and earlier demise of their father at a very young age. While in college, they were contacted by a local real estate agent to open a pizza place in an unrented building whose vacant space was earlier used as a beer joint. The agent convinced them to open a pizza hub and without almost any knowledge about how to do business, they ventured upon their journey towards the global brand.

The journey to Pizza Hut

Upon deciding to test their luck on the pizza business, the two brothers met a pizza-making man, John Bender in 1958 who previously worked in a pizzeria in Indiana and rented a small-box-like building in South Bluff, Wichita and put up a signboard outside it with a small and simple name ‘Pizza Hut’. Not many people knew about Italian food at that time, so booming this industry wasn’t that easy. After a long duration of hard work, failures and many more, finally, the fruits of labour shined and their hard work paid off once the doors of Pizza Hut were opened to the public. Soon the small hut-like space became so popular that it was crowded and occupied with people all the time, people craving the world’s most relishing delicacy that these brothers have unknowingly manufactured. It became a hub point popular amongst teenagers and college students.

The success story

Both brothers started giving away free pizzas to increase customer engagement and their brand popularity. More and more faces came to the place and the name speeded soon like fire. The path to success is by letting people taste your sample so that they can further carry the message to others. The taste of handmade pizzas started attracting people from all age groups, families on weekends and youth on weekdays making the place an engaged spot. The Carney brothers soon were forced to open a second outlet in December 1958. In just a few months, success was in their hands and troops of people around the town started gossiping about this venture. Pizza Hut began franchising soon after

its 1 year of establishment owing to huge consumer demand. During the decade of 1960, the brand grew stronger and wider and by 1966, there were about 145 outlets across the USA. In the next few years, it opened further outlets in Canada, Australia and Germany. The international expansion began in 1972 onwards when outlets were further opened in Japan, Great Britain, etc. in the 20th century and onwards Pizza Hut achieved several milestones and became a global pizza brand in the hearts of millions.

Story today

Today, the brand sells over million pizzas per day with over 6000 stores in the US and 5139 branches across 94 countries across the world. Undoubtedly, Pizza Hut is the leading pizza brand to today’s date with an estimated net worth as per Forbes, of $8.5 billion in 2017. It was recognized as the Pizza Restaurant Chain of the Year in 2018 by PAPA Industry. The first Loyalty and Engagement Medals presented two gold awards and one silver award to this brand as per biographygist.com.

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Showing different Consultation and Training dimensions at DRSGA- Dr. Sengupta

Dr. Sengupta & Associates (DRSGA) has been a leading company since 2000 for providing world-class training and consulting services to technical, healthcare, management and other industries. Apart from these services, the company also offers customers industrial photography, corporate videos, and web solutions. DRSGA started rendering training and consulting services for various electronic manufacturing technology and ISO 9001 certification requirements. With continuous efforts and market research, the company expanded its service portfolio with system standard consulting services for SA 8000, ISO 14001, SEDEX, OHSAS 18001, ISO 17025, ISO 13485, and ISO 15189, among others. Dr. R. Sengupta efficiently anticipated the potential of healthcare certification consultancy by observing the market and started Dr. Sengupta & Associates in 2015. Today, it is excelling in the consultation and training service sectors.

Small Steps that made DRSGA a market leader

Dr. R. Sengupta was working with the Indian government in 1996. The same year, he was impressed with the German Consultant’s office in Germany. The office remained engraved in his mind for years. In 1999, he conceptualized SOHO (small office, home office) during his US trip to become an independent and leading consultant in the industry. It took Dr. Sengupta 11 years to finally bring his concepts to life. In 2000, he took benefits of a voluntary retirement scheme during his work tenure with the Indian government and eventually retired early. As a result, Dr. Sengupta & Associates was formed by Dr. R. Sengupta in the same year, 2000.

CEO’s Balanced and Inspiring Life

Dr. Sengupta is an internationally reputed consultant and trainer. Being the company’s CEO, he has faced challenges in managing his professional and personal life after working for years in the Indian Government sector. He worked on his work-life balance for years to meet his professional and personal commitments. Though he has managed his personal and professional life, he feels that his time allocation for his personal life still needs to improve.

The Journey Towards Success

It is only sometimes the purposes and services that make a company popular or preferred among customers in today’s competitive

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Dr. R. Sengupta | CEO

markets. Similarly, Dr. Sengupta & Associates has had its share of challenges to become an industry leader and attain success while having competitors in the market. The founder, Dr. Sengupta, has faced problems hiring team members, training employees, coping with technological changes, handling unforeseen interventions, and evolving customer demands.

DRSGA Clients

The company has many consultations, training and other services for customers from construction, education, manufacturing, hospitals, service, laboratory and other industries. Dr. Sengupta & Associates is acclaimed for its Certification consulting services for NABL, ISO 45001, NABH, ISO 9001, ISO 14001 and other system standards. The company has served around 1100 customers with its reliable consulting and training services.

Working with the Changes

While establishing and expanding the company, Dr. Sengupta realized that changes are important for life. Therefore, he anticipates what market changes may occur while keeping track of them. It is how he anticipated the demand for healthcare certification consultancy and started Dr. Sengupta & Associates in 2015. With his market anticipation and analysis skills, Dr. Sengupta has over 200 medical and hospital labs registered for NABL/NABH certification.

The company invests heavily in its research and development to introduce new products and innovative methodologies to deliver better services. It is what distinguishes the company in the industry. Since 2015, Dr. Sengupta has introduced Family Organization Concept in the company, where his employees are treated as stakeholders. Although he is the company’s CEO, he goes beyond his role to keep track of his employees and their satisfaction level with the assigned tasks and the company.

Dr. Sengupta expects his associates and employees to work wholeheartedly and render their support in growing the company. He also openly communicates with his employees to support them in their adverse situations and personal crisis.

Awards Dr. Sengupta Received

Dr. Sengupta received ISCA Young Scientist Award in Engineering Sciences in 1983. He has also been awarded Defense Electronic Manufacturing Association (DEMA) Appreciation Award in Pune. Besides, he has received DEMA twice for his contribution to QMS and Electronic Assembly.

The Future is Planned!

Dr. Sengupta & Associates aims to strengthen and diversify its consultancy services to achieve international/national Certification. The company will soon introduce lean management solutions for healthcare and manufacturing companies so that they can become cost-effective and reliable businesses. In addition, the company will initiate certified training and online programs while introducing consultancy wings to new areas.

The DRSGA CSR Policy

Dr. Sengupta has designed his company’s CSR policy to support NGOs for heart surgery, vision restoration, and more. The company also contributes to Anna dan projects that ISCON runs. Dr. Sengupta wants to create a foundation for offering skill development support to young people. He believes that the younger generation is India’s future. Hence, they should manage their employees in the Indian economy.

CEO Journey and Message

Dr. Sengupta believes that all CEOs Lead their teams from the Front. He also thinks a CEO’s role is to handle many business activities while facing market competition and ensuring sustainable business growth. To stay updated and foresighted, Dr. Sengupta adopts new technology to keep his company floating in the market.

He says, “In today’s modern business environment, where disruption has altered and is continuing to alter how things are done daily, entrepreneurship involves many core traits and skills crucial for business success. As a result, CEOs must concentrate on comprehending and promptly meeting the customers’ expectations.”

Dr. Sengupta addresses three rules that will help other CEOs never give up on their dreams or stand back if they have:

1. Always assess where and under what conditions you have failed, and then consider corrective action.

2. Create your long- and short-term plans alongside a timetable and continually assess them.

3. Instead of giving up, recognize that failures are a part of life and that you should learn from them. Finally, remember that every morning offers you a blank slate to redraw your ideal persona.

Message For The Readers

Dr. Sengupta applies his advice for CEOs to the readers as well. He says that one must continuously try and assess their actions to bring change in their life and business. However, he says that women should be financially independent in the same field as men.

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HOW TO LOOSE BELLY FAT AS PER DIETICIAN

There is no one-size-fits-all approach to losing belly fat, as the most effective diet plan will vary depending on individual factors such as body composition, lifestyle, and medical history. However, here are some general tips that a dietician may recommend for losing belly fat:

Increase protein intake: Protein is essential for maintaining muscle mass, which can help increase metabolism and burn more calories. Aim to consume a source of protein with every meal and snack, such as lean meats, fish, eggs, tofu, legumes, and nuts.

Eat plenty of fiber: Fiber-rich foods such as fruits, vegetables, whole grains, and legumes can help you feel full and reduce overall calorie intake. Fiber also helps regulate blood sugar levels, which can prevent cravings and overeating.

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Avoid sugary and processed foods: Sugary and processed foods are often high in calories, low in nutrients, and can contribute to belly fat. Avoiding or limiting these foods can be an effective way to reduce calorie intake and improve overall health.

Drink plenty of water: Staying hydrated can help reduce bloating and water retention, and may also help suppress appetite. Aim to drink at least 8 glasses of water per day.

Exercise regularly: Exercise is important for burning calories and maintaining muscle mass, which can help reduce belly fat. Aim for at least 30 minutes of moderate-intensity exercise most days of the week, such as brisk walking, jogging, cycling, or strength training.

Get enough sleep: Lack of sleep can disrupt hormones that regulate appetite and metabolism, which can contribute to weight gain. Aim for at least 7-8 hours of sleep per night.

It’s important to note that sustainable weight loss requires a long-term commitment to healthy habits and lifestyle changes. A registered dietitian can help you develop a personalized plan based on your individual needs and goals.

37 Prime Insights Edition March 2023 | www.primeinsights.in

Mass-Tech Controls Pvt. Ltd.

A Seasoned Bigwig in the Bastion of DC UPS Manufacturing

Mass-Tech Controls Private Limited is the flagship of The Mass-Tech Group of Industries. The company was founded in December 1993 in Mumbai by the inspiring pioneer Mr. Subhash Narayan Patil. Hailing from an academic background in electrical engineering, Mr. Patil serves as the Chairman of the Mass-Tech Group of Industries and holds phenomenal expertise in the Industrial Electronics and Microprocessor industry. As we sat down for a tete-a-tete with the company’s founder Mr. Subhash Narayan Patil, our editorial team got the opportunity of exploring the diverse aspects of MassTech’s business model with him. The article is all about their exemplary triumphs, enthusiastic drive to make a difference, and benchmarks of quality.

Preface of the company

Mass-Tech is an ISO 9001-2015 certified company and a leading manufacturer of industrial battery chargers and control panels. The brand offers a plethora of DC system like Battery Charging Equipment, DC Distribution Boards, Polarization Rectifiers, LV Switch Gear Panels, Cathodic protection equipments DC-DC Converters amongst others. Their services guarantee uninterrupted DC Supply Systems to high-octane clientele in the sectors of power station applicants, petrochemicals, telecommunication, Infocom, Cement & Steel, refineries, and other process industries. The brand fosters comprehensive solutions beginning from Battery Sizing to the installation, commissioning, and handing over of the DC system. The product portfolio comprises ice-breaking categories like-

• Battery Chargers with ratings from 12V-1000V and currents up to 2000A

• Low Voltage Switchgear and Control Panel

• AC and DC Distribution Boards

• AMF Panels

• Metering Panels

• Cathodic Protection Equipment

• Electric Vehicle Chargers

• Solar Inverters

• Engineering Consultancy

With such star-struck acknowledgment both on the national and international level, the products of Mass-Tech have now reached several countries across global boundaries. The dedication exhibited by the Directors, Executives, Engineers, and the entire workforce of Mass-Tech has etched its name in golden letters. As of now, Mass-Tech deals with three different areas namely- Power Electronic Electrical Engineering and Electric Vehicle Charging Systems.

Seeds of inception

Moving ahead with his inner call of entrepreneurialism Mr. Patil started his business venture from home. For the first six months, he carried out Mass-Tech’s manufacturing processes in his friend’s factory. Soon the quality spoke for itself and Mr. Patil realized that his business venture had the potential to bloom with flying colors. He decided to establish his manufacturing unit. Afterward, the brand collaborated with numerous clients; intricately examined their requirements, completed small trial orders, and delivered services within a stipulated time frame. The zeal for serving clients with creative and future-ready services became the source of inspiration for Mass-Tech and since then the journey has traced an exponential trajectory of growth.

Mr. Subhash Narayan Patil | Founder |
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Highlighting the graph of achievements

Mass-Tech has entered the EV Charger field for the last six years and is making AC and DC chargers as per the requirement of the customer. Among the clients are all the tycoons of automobile manufacturers like Eicher, Tata Motors, Ashok Leyland, Volvo, Mahindra, Hyundai, PMI Electromobility Force Motors, Renault Nissan, Siemens, Panasonic Life Solution, and Honda Cars BYD, Photon to name a few.

Mass-Tech Controls Pvt. Ltd has added another feather to its cap by bagging a big order for the supply of Motor Control Centers , LCPs and SIC Panel (Heat tracing panel). This order has come from International Thermonuclear Experimental Reactor, France which is Nuclear Fission Power Plant, is a consortium of many nations like US,UK Germany, China, Russia, South Korea and India..

It has been a moment of extreme pride for Mass-Tech, as they are the sole introducers of SMPS-based Industrial Battery Chargers, way back in 2004. Mass-Tech is also the first company to manufacture and commercially sell EV chargers from 30 KW to up to 300KW in India. The brand has successfully supplied a Dual Float cum Boost Charger with an Integral DCDB of 220V, 800A.

Dynamism comes with research and development

It’s very essential to keep evolving to keep ahead of the competition. Mass-Tech has a large R&D center in Jalgaon, where product development takes place. Mr. Patil said that he also has a joint venture in Germany, USV POWER GmbH, where he owns a 50% stake in the company. There, all the agendas of research on cutting edge technology and developmental strategies are done elaborately. At the moment the team is working on development of Fuel Cells.

Organizational culture

“From my years-long entrepreneurial stint, I would like to emphasize the essentiality of keeping your employees content as an utmost priority. It is happy employees that translate to higher outputs. I also ensure that all my employees are

encouraged to keep elevating their skill sets. Their professional growth is our aisle to success. There are ups and downs in everyone’s career and one should take them in their stride, and face any adversities that come their way. Never give up on your dreams as they are what keep you going. Keep creativity in one hand and hard work on the other”, asserts Mr. Patil.

Initiatives for better tomorrow

To give back to society, Mr. Subhash has started scholarships for deserving students coming from rural India, around Jalgaon. What magnetized us right at the moment was Mr. Patil’s humanitarian notion of adopting a nearby village in Jalgaon where, along with a few like-minded friends, ensure that the children have access to get a good education and the girls also get functional literacy. Indeed, this truly reflects the aura of a responsible and visionary entrepreneur like him.

From the desk of luminary

“I started my life in a small village, Erondol, in the Jalgaon district of Maharashtra. After doing my engineering from VJTI, Mumbai, I joined my cousin’s company as an engineer. After working there for 10 years, I started Mass-Tech Controls Pvt. Ltd. Mass-Tech has successfully executed export contacts to various countries like the U.K. Indonesia, Egypt, Malaysia, Nigeria, Saudi Arabia, Iran, etc. We also have CE certification compliance as required for exports. With gigantic technological proliferation in every sector of the economy, there is an ardent need of staying updated about the latest drifts in the market. To constantly improve the standards of Mass-Tech services, I educate myself by attending seminars in India and abroad. I leverage the opportunity of meeting various experts from the technical fields and source knowledgeable insights from their experience.”

39 Prime Insights Edition March 2023 | www.primeinsights.in

Who We Are

A conglomerate with over two decades of experience in the Information Technology sector. We specialize in Integrating the IT Infrastructure Solutions. Serving & Partnering over 100+ global organizations successfully. Over the time we have transformed as a Solution Partner and System Integrator.

We Work Around

GAYATHRI Y Handphone // +91 9964871859 Email // gayathri@prosol.co.in VINAY R Handphone // +91 9611127027 Email // vinay@prosol.co.in
WORKSPACE SOLUTIONS DIGITAL INNOVATION SOLUTIONS DATA CENTRE SOLUTIONS BULDING [ BETTER ] W O R K D A Y S . . . Why Us.... 20+ Years Industry Experience 200+ Resources 500+ Customers 30+ Industry Alliance https://www.prosol-it.co.in We Serve as APP DEVELOPMENT SERVICES SYSTEM INTEGRATION DEVICE MANAGEMENT SOLUTION ENTERPRISE MANAGED SERVICE 2 5 , P a t t a l a m m a T e m p l e R d , B a s a v a n a g u d i , B e n g a l u r u , K a r n a t a k a 5 6 0 0 0 4 , I n d i a Reach Us....

EFFECTIVELY UTILIZE YOUR BUSINESS MONEY:

To start any startup is a big challenging task as it comes with the accumulation of funds and collection of enough money to fund through and invest when necessary. However, when the funds come in, one doesn’t know exactly what to do with them. After doing all the hard work and deploying all capital, an entrepreneur knows how to do business and what way to scale it further but the main issue is when every startup is funded, still many entrepreneurs are trying or failing to achieve their milestone. This is when investors reject further investment or lack the energy to further funding for the already set-up business. Let us talk about the best funding plans that is the use of the famous four T’s:

While thinking you want to fund your business or seek the help of the right investors to fuel your business growth, it is very crucial to realize how you are going to make the best use of it. Before beginning with a fundraising cycle, make your ideas clear and concise.

Talent- bring rich experience into a core business model

Investors fund a business that is much more talent and purpose–oriented. It is the first best quality where money gets allocated. To hit an idea, the entire team can plan on how to nurture their talent into something productive. Better talents get loftier goals and thus better returns. There are 3 modes of talent- firstly, the talent that you need right away to fill the gaps in your business model and set skills to accelerate output. Secondly, the talent needed is to capitalize and increase the outputs from your first model through the addition of resources, marketing and operations. Thirdly, talent involves the addition of resources to finance, customer success, and HR as well as maintaining the others modes to function.

Time- the most precious add on

Time is the most wanted metric that assesses the value of your business. Before getting into any new investment, you have to thin about how much time you can put into it and how much the time put in can lead you to success. The investment will go to zero if you find the difference between the cash on hand with expected revenue and the burn rate. This graph begins to descend sharply once the money is put to work and takes considerable time before the put money can bring results or generate profits for your business. So, when everyone in a company has united put their time and effort to hit the best and bring out the most, make sure investing time is done accurately into the right thoughts and decisions.

42 Edition March 2023 | www.primeinsights.in Prime Insights

Traction- the part of success earned from market

Traction is a crucial point to get right although it’s quite challenging. Investors measure your business progress and scale through this key point. In all board meetings where bard seats are allocated for investors, traction is the first point to be discussed. Stay conservative in your market share and make proper projections. If any new startup misses projections by a large gap for a long period, the purpose of having a joint board meeting gets devastated. Make sure to leave room for people to think the perfect ways that you have explained to them about how your business will scale and take growth with technology. Don’t set skeptical but give real-life examples as to how your ideas can pitch and generate huge market response and turnover.

Technology- how much growth you can accomplish to scale

Tech is a critical component for any business even if the business is not tech-centric. How much technology is being used will determine how much growth is calculated in the long run. The return of your talent and newly pitched ideas is based on the technology, how you use and where you put it. The three stages of tech utilization are catch up - the company tech stack, support stack, communications and operations stack, sales up to technology levels, clean up – the operational debt, technical debt, administrative holes, and other inefficiencies and innovate – new tech founders who allocate100% of their tech spend to innovation.

43 Prime Insights Edition March 2023 | www.primeinsights.in

Meet Mr. Yogesh Babu:

A Leader in the Quest of Revolutionizing the Business Fraternity with Data Science and Cyber Security

Forging ahead with the utmost passion for performing ground-breaking Research and Development in Data Science and Cyber Security, TQuanta has left commendable footprints in these technologies. Bringing the potential of seasoned IT professionals under one roof, TQuanta also offers impeccable consulting services to businesses and has created a difference in the lives of over 10 million people across the globe. With their cohesive efforts, the team of TQuanta is always inquisitive to tackle some of the most pressing issues at a global level. The team manifests to leverage IT and ensure that the world has convenient and rapid access to quality healthcare, fulfilled lifestyles, and effective governance.

We sat down to have an interactive session with the enthusiastic leader Mr. Yogesh Babu. R who serves as the CEO at TQuanta The CEO talked about the company’s vision to witness a future that drives its energy from giltedge technological innovations. His words of sagacity and gold standards of industry acumen captivated our minds with opulence. Hence Prime Insights magazine needed to share this inspiring tale of perfection with our global readership panel under the special segment of “The 20 Most Inspiring CEOs to Watch in 2023.”

Research and Development are the Lifelines

Data Science and Cyber Security are the two major takeaways of the IT world. These technologies have witnessed a bloom of attention. The tidal waves of cyber security and data science are birthing from the ocean of future-changing technology. These tidal waves are empowering the business fraternity to strengthen their decisionmaking game and bolster compatibility with customers and the market. While searching for a transformative IT service provider that holds indulgent experience in Data Science and Cyber Security, we came across the brand story of TQuanta.

TQuanta is transforming itself from an IT Consulting & Services company into an innovative R&D company. The imperative focus is now on inculcating thorough research of futuristic technologies in the fields of Data Science and Cyber Security. With a blend of various innovative approaches, the company is constantly upgrading itself by establishing R&D

Mr. Yogesh Babu. R CEO | TQuanta
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labs. These labs are the hotspots of furnishing a vivid gamut of market-oriented products. Under the flagship teamwork of TQuanta’s talented team of scientists and engineers, the brand boasts repute worth admiring. These energetic individuals know the drill of collaborating and connecting through a DAO model. The entire workforce is connected through this model and based on that TQuanta has succeeded in delivering round-theclock services and an excellent product line. This strategy has created an environment of profoundly efficient and streamlined R&D processes.

Talking about the DAO model further, Mr. Yogesh elucidated, “With a strong inclination towards the utilization of a DAO, TQuanta can build a ground for minimizing the hefty cycle of costs and hassles while registering for a new company. The DAO model brings with it an authentic and democratic decision-making process. This approach allows TQuanta to smoothly navigate through the process of developing apprehensible technologies in Data Science and Cyber Security, without draining our energy in unwanted bureaucracy. Once the idea or product is ready to be launched in the market and revenues are generated, TQuanta will move further to the next step of registering a new company at the earliest.”

In addition to it, Mr. Yogesh further explained some lesserknown facts about the company’s strategies concerning the creation of registered companies.

“I believe that it makes no logical sense in creating a registered company until there is a steer necessity, or until the company reaches a point where impressive revenues are generated. Creating a registered company would result in unnecessary overheads and complications that would come at the cost of the company’s resources. To handle this concern, TQuanta chose to function with a strong DAO for every R&D lab it sets up. This approach has brought proven results in speeding up our work processes. The brand has converted two DAOs into registered companies when the product is ready for the market and has another one in the line.

TQuanta has expanded its operations and currently has six additional DAOs and R&D labs dedicated to diverse areas of research like Ophthalmology, Political Science, and Cyber Crime amongst others. These labs are equipped with a dedicated team of approximately 80 scientists and engineers who are situated in different corners of the world.

Enthralled for a Bright Future

Talking about the plans for the future, Mr. Yogesh talked about the company’s upcoming product, which is currently in the R&D stage. He confirmed that the product is gearing up to undergo beta testing by next year super soon. The structured version for the market will be released

by 2025. The product has been code-named B.A.G and is an AI-based product designed for handling complex tasks of the e-commerce and m-commerce industries. As for now, the team is keeping the product in a conservative envelope until they secure the intellectual property rights. TQuanta is poised for continued growth, with plans to create an additional five R&D labs in the next 12 months. These labs will focus specifically on the healthcare and automobile industries because these domains are ready to see paradigmatic shifts with technological innovation.

Mr. Yogesh is one such leader that has set benchmarks of eminence in the IT industry with his vision and innovative approach to work. While conversing with him we could witness his hunger for bringing dreams true to reality. His entrepreneurial aura is driven with fervor to explore new chapters of learning. The CEO has an ardent passion for experimentation when it comes to new technologies and working models. His ability to create DAOs is one-of-itskind. Another remarkable aspect of his entrepreneurial personality is his nobility to ensure that all the engineers receive an equal distribution of credits for their persistent contributions to the R&D labs.

For TQuanta’s marketing strategies, Mr. Yogesh steals the show as he holds an MBA degree with a specialization in marketing. He has mindfully utilized his academic excellence and acquaintance network to effectively sell ideas to investors and secure investments for the company. His expertise in marketing and sales has helped TQuanta to raise lucrative rounds of funding to drive a commendable splurge of growth within the organization. Summing everything here, TQuanta has the astute potential to transform promising ideas into market-ready products destined to create success. TQuanta and Mr. Yogesh’s ultimate dream is to transform the world with a dedicated team of 5000+ Data Scientists and Robotic Engineers.

High-Octane Leadership of Mr. Yogesh
Babu.R
“A true leader finds his purpose in elevating the lives of others.”
45 Prime Insights Edition March 2023 | www.primeinsights.in

FROM BASE TO HEEL‘NIKE’- THE LADDER THAT EVERYONE WANTS TO STEP

An Overview-

The world’s most popular and biggest sportswear company, Nike has turned the world of men from dream to reality by giving shoes a better place to live and fit in. a global corporation by name and a success platform by performance, Let us find out how this magic happened over years and what the keys that led to its success are. Sports have always been a global medium of communication as it penetrates through nations and cultures. It acts as a stimulus, of human aspiration, and is a fantastic industry to work in the better run. Today, Nike is well-recognized for its footwear, clothes, and accessories. It is a diverse and sophisticated multinational organization.

About the founding pillars-

The company was formerly called Blue ribbon Sports. Headquartered in Beaverton, Oregon, U.S. It was founded in 1964 by its two founding pillars Bill Bowerman and Phil Knight.

Philip is a multimillionaire American entrepreneur who is not only the co-founder but also the former chairman and chief executive officer of Nike. He is a graduate of the Stanford School of Business and the University of Oregon. William was a field and track coach in the United States and a cofounder of Nike, Inc. He coached 51 All-Americans, 31 Olympic competitors, 22 NCAA winners, and 16 sub-4 minute milers in his time. From being a mere supplier of shoe bands to designing its unique creation, the company has seen downs but created everlasting up’s in the long run.

Stepping into the world of Nike

Its roots may be traced back to 15th January 1964, when this brand came up with all its potential. Initially, with the recognition of Blue Ribbon Sports’ name, the company was created. At the University of Oregon, Philip came in touch with Bill Bowerman and both of them started to develop something out of a mere shoe industry starting from scratch. Bill was his former team coach of Philip and when both their minds intermingled, they knew that they would create something big. They together started to explore various models on a constant schedule after learning from a local shoemaker. One day, Bowerman brought his shoes and Philips worked on them to create something unique with a customized design. The shoe reputedly functioned so well that Bowerman’s college David won a 400 meters track race in the 1960 Olympics and earned a gold medal. Slowly with an equal partnership, they embarked on their journey. They evaluated the foreign market by distributing their self-made customized shoes and clearly understood that it had a niche community and there was demand. With lower prices and high quality, the company started to beat others around.

The long-lasting mission and vision

Nike’s vision statement says ‘To bring inspiration and innovation to every athlete in the world’. It highlights its mission to try anything possible to expand human potential by creating groundbreaking sports innovations and making more sustainable products globally.

Business and revenue model

Nike’s business model is based on the creation and distribution of athletic sporting goods such as footwear, equipment, apparel, etc. The customer segment of Nike geographically includes China, North America, the Asia Pacific and Latin America, Europe, the Middle East, and Africa. Nike promises good customer-seller relationships by acquiring trust in the heart of its customers. They have dedicated their brand to self-service and items are made with a view that consumers will examine and analyze the brand comparing it with others. There is a FAQs section available on the official website, as well as through phone, email, live chat, etc. Nike also offers Nike ID, a customization service that adheres items to customer preference. Customers of Nike rely on brand quality, inventiveness, and prominence. Today, Nike maintains its brand reputation by including superstars like Michael Jordan, Tiger Woods, and Cristiano Ronaldo.

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