The 10 Most Powerful Women Entrepreneurs to Watch in 2019

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MAY 2019

THE MOST

POWERFUL

WOMEN ENTREPRENUERS TO WATCH IN

2019




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MAY 2019

THE MOST

POWERFUL

WOMEN ENTREPRENUERS TO WATCH IN

2019

As globalization is breaking down the barriers that limits business by cultures, gender and geography many partnership and trade agreements have been developed in an attempt to encourage global economic activity among women. Gone are the days when women used to sit at home and rear children’s. The modern world has gifted women with various options which allow them to walk hand in hand with her male counterpart. The Global Entrepreneurship Monitor (GEM) Report for Women 2016/17 reports that 274 million women were already running their own businesses across 74 economies, of which 111 million were running well-established businesses by 2016. Though a woman’s economic contribution is less than half the global average but looking at the changing scenario and the rapid success stories entrepreneurs are creating women can soon catch-up with the world. What is needed is to bring their success stories to the facade that will give confidence to many women to come forward. With a buoyant outlook Prime View Magazine is taking a step towards to bring out such stories of successful women who are acting as a torch bearer for the fellow women. While interviewing them we came to know about the difficulties and the obstacles that they had faced to reach their present position in the industry. We present you a few aspiring business women who were equally competing man in the industry with no second thoughts even though there was a tough competition. We hope you would enjoy this issue. Thank you so much for being the part of Prime View. God bless you !


The 10 Most Powerful Women Entrepreneurs to watch in 2019

UMESH B SOPAN K


PROFILE GRAY ROUTES

A ONE STOP SOLUTION FOR AI-BASED LOCATION INTELLIGENCE AND FIELD AUTOMATION SOFTWARE

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TUDIP

BUILDING A NICHE’ BY OFFERING CUTTING-EDGE INTEGRATED SERVICES ACROSS TECHNOLOGIES

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ARTICLE

BEST LOAN SCHEMES FOR WOMEN ENTREPRENEURS

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TOP COSMETIC BRANDS ON THE GLOBAL LEVEL

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HAVAS MEDIA GROUP INDIA & SOUTH EAST ASIA

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WONDER WOMEN OF INDIA

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KIRAN MAZUMDAR

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GRAY ROUTES TECHNOLOGY A One Stop Solution for AI-based location intelligence and field automation software In recent years, there has been a heart-warming paradigm shift of demographics in the Indian corporate landscape. The country has witnessed a titanic surge in the number of women entering the economic wave. With emphatic strides, walking shoulder-to-shoulder with their male counterparts, the sheer confidence exuded by them brings about a fresh wind of change. While it has definitely been a pleasant change, it has not been one without its fair share of struggles and challenges. It is the tenacity and determination with which these women have addressed those challenges that have made them winners in their own right today. Sapna Patel, the Co-Founder of Gray Routes Technology has been working relentlessly in her efforts to transform the way the world's leading brands use data to solve their toughest distribution problems. “It has been one of the most fulfilling experiences for me at a professional as well as personal level. Entrepreneurship urges you to step out of your comfort zone and gives you the opportunity to test and reach your maximum potential. At Gray Routes, we have grown from a group of interns coding in a room in 2013 to a full-fledged super-efficient team working on cutting edge technology for the biggest FMCG/Retail/Pharma/Real Estate industry players today,” says Sapna Patel, the Co-Founder of Gray Routes Technology.

Sapna Patel

( Co-Founder)

Gray Routes Technology is a leading provider of location analytics and field automation software. The firm provides geospatial data and affordable tools for territory and inventory planning, FOS and SFA implementation, serving businesses across sectors by organizing consumer demand, streamlining order aggregation and providing marketing analytics. “We have various products such as GrayFOS; a mobile based app which help clients optimize their sales force according to the real time data, GrayDROP; a GPS based dynamic route planning system which creates optimal routes and GoStocky; an International award-winning world's first Retail Resource Planning (RRP) mobile app that will help clients to automate inventory management, cash flow management and track customer loyalty, making them GST ready. We are felicitated by Computer Society of India, Government of India, Canada and UK and are growing fast with a repertoire of international customers, global GTM partnerships with market leaders ESRI, SAP, IBM and experienced Channel Partners in India and abroad, and winning in the market due to the solid and trusted value proposition on offer,” Soubhagya Sahoo, CEO & Co-Founder, Gray Routes Technology. Established in 2013 by IIT KGP, IIM Ahmadabad alumni and ex-IIT Bombay start-up leaders with experience in Fortune 500 firms such as HUL, AI-leader Nvidia and Google, Gray Routes has various clients such as One of the world’s Largest and Most reputed FMCG Companies, Retail Giant (Germany), Nivea, Firefox, Subway, Via.com, Gsk, Safari and many more. “As a company which provides tech solutions to its clients, we are nowhere with a tech product if it is not useful and value-generating for our clients. We build our products keeping in mind our customers and their necessities. Hence the most important thing that I have learnt in my journey is that you

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have to be obsessed with your customer. It is extremely crucial to align your vision with theirs and take solid steps to accomplish it. There is a famous quote – “Think big, dream big, believe big and the results will be big.” This quote led us to create a path of success not just for us but especially for the clients. Your ideas should be able to incline the clients towards innovation and profitability,” Sapna elaborates. Gray Routes Technology has received many award and recognition such as Top 4 Tech companies in India in UK's Royal Academy of Engineering Life Awards (2015), The firm has also has been voted among Top 75 out of 14000 Innovative Business start-ups in Economic Times Power of Ideas 2012

Gray routes transforms the way the world's leading brands use granular data to solve their toughest distribution problems

organized by DST, CIIE-IIMA and ET, Recognized as Top 30 B2B companies in IBM Smart Camp 2014, Gray Routes has been also recognised as the Best Company for Big Data Analytics Implementation under ITES category by Computer Society of India in 2016. The same year the firm was elected as Global Emerging Partners by ESRI & SAP. The company further has been mentored by Uber Inc as 2018 UberEXCHANGE winner and supported by DST & Gov. of Canada's Next Big Idea fellowship.

a couple of years in leadership roles. Later, she was involved with a Mumbai-based Ed-Tech Startup as VP, Business Development & Strategy. This experience helped Sapna to become the Co-Founder of Gray Routes in 2013. As COO of Gray Routes, she led services and operations strategy, along with business development.

Work Culture “I believe independence is the key for anyone to flourish in any field or at any stage of life. So I employed the same thing in our work environment. We give creative independence to employees, so that they can produce their best. The two strong pillars on which our work environment is based on are empathy and mutual understanding. Our flat structure ensures that everyone is heard, which in turn leaves employees empowered,” pinpoints Sapna. The firm, with a very positive outlook, aspires to triple its revenue and clients in the coming year. The company also desires to widen its wing geographically in the years to come. “The present era is all about AI and Hyperlocal Technology. The most interesting and challenging part of this industry is its dynamics. It is ever changing. We are glad to have stellar products as well as a talented team which can adapt to this aggressive environment. In these changing times too the company has witnessed growth not only in India but also in the international market. The market size of location analytics globally is growing at a very impressive rate. And owing to the conducive environment, our business would flourish very well,” concluded Sapna.

In the chase of providing the clients a better next-gen platform An Odia by origin, Sapna Patel has completed her Master’s in English & Advertising from Bangalore University and had topped the university during her undergraduate & postgraduate examinations, scoring highest marks in the university’s history. Sapna started her career with Google and thereafter worked with the social cause, Teach for India for

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Best Loan Schemes for Women Entrepreneurs in India Government and different financial institutions have introduced different types of schemes to encourage more and more women entrepreneurs in India. These schemes are exclusively catered towards leading ladies, and they have relaxed terms and conditions and suitable interest rates. Here, we are presenting 5 important loan schemes from the long list of load schemes to encourage women entrepreneurship in India:

1. Bharatiya Mahila Bank Business Loan Bharatiya Mahila Bank Business Loan was initiated to meet the requirements of working capital or for business expansion. This scheme offers the maximum value of Rs. 20 Crores to manufacturing enterprises with a lucrative rate of interest and also grants collateral free loan up to Rs. 1 crore under CGTMSE cover. Advantages Concession of 0.25% in interest rate Combo of working capital and term loan Flexible repayment tenure lasting up to 7 years No collateral required for the loan up to Rs. 1,00,00,000 Eligibility Criteria Sole Proprietor Partnership Firms Pvt. Ltd. / Ltd. Companies Co- op. Society Women having two years experience can apply for it; in case of self-employed, minimum of 2 years of business continuity. The minimum age is 21 years and maximum age is 60 years.

2. Stree Shakti The Stree Shakti Loan Scheme is specially introduced to find women entrepreneurs and support them by providing concessions in financial assistance and processing. The Loan Scheme aims to empower women entrepreneurs who own and manage retail trade, business enterprises of professional and are self -employed like doctors, beauty parlor operators, etc. Advantages The margin is lowered by 5% as applicable to separate categories The interest rate is also lowered by 0.5% in case the loan exceeds Rs 2 lakhs There is no need for security loans up to Rs. 5 lakhs in case of tiny sector units A special concession is given in margin by 5%

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Eligibility Criteria Businesswomen need to fullfill certain criteria to be eligible to get this financial assistance. For example, as per the rule of Union Bank of India, the business that is owned and managed by women is suitable for it. In a partnership, a majority of the partners should be women. In the same way, to avail loan under SBI’s Stree Shakti Package, women should hold more than 50 percent of the share capital.

3. Mudra Yojana Scheme for Women Mudra Yojana Scheme for Women is a financial initiative for facilitating micro-units and offering business women with enough funds to support them to develop their business. There are approx 577 crore small businesses in the country and due to lack of security and inadequate funds for paying off the interest; they are tough to avail loans from banking institutions. This scheme supports them and leads to the advancement of the economy. Advantages It sffers credit facilities to micro and small enterprises No need to provide security or collateral There are no processing charges on these loans It can be used for different purposes There is no minimum limit for amount

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Eligibility Criteria This loan is for all the non-farm income-generating businesses in trading, manufacturing, and services whose credit needs are less than INR 10 lakhs by all Public Sector Banks, RRB, Urban Co-operative Banks, and State Cooperative Banks would be known as MUDRA loans under the PMMY (Pradhan Mantri MUDRA Yojana). Basically, all those who want to avail loans below INR 10 lakhs for micro-units are qualified for such loan.

4. TREAD (Trade Related Entrepreneurship Assistance and Development) scheme TREAD is offered by the Ministry of Micro, Small and Medium Enterprises (MSME) for promoting women entrepreneurs. It empowers women by imparting trade-related training, information and multifarious counseling activities. Under this scheme, the government grants up to 30% of the loan/credit appraised by banks, to a maximum of Rs. 30 lakhs. Advantages 30% of the loan or credit maximum up to Rs. 30.00 lakh is grant by as apprised by lending institutions/ banks. The lending institutions/ banks would finance loan assistance for a group of women through NGOs for undertaking non- farm activities. Eligibility Criteria There are no specific criteria to apply for the TREAD Scheme. Though, the application form to be furnished with the experience details indicating performance in handling women’s economic development projects.

5. Cent Kalyani Scheme Cent Kalyani Scheme is offered by Central Bank of India for women entrepreneurs who are looking to open a new business or want to expand their existing venture. Females who are into rural and cottage, MSMEs, and entrepreneurs, farming, retailing and government-backed firms are eligible for this loan. The ultimate goal is to meet capital expenditure like Plant & Machinery/Equipment, etc. and day-to-day expenditure. Advantages There is no processing charge applicable on the loan amount. The upper limit of the loan amount that you can avail under this scheme is Rs. 100 Lakhs. This scheme requires no collateral security or guarantor and charges no processing fees. The maximum amount, which can be granted under the scheme, is Rs. 100 lakhs. Eligibility Criteria Women who are running a manufacturing and service activity are eligible for this loan. Professionals and Self-employed women, like Doctors, Chartered Accountants, women trained in Art or Craft can also avail this scheme. Any female running a business like Business-Small lunch canteen, Clinics, Beauty Parlors, mobile restaurant, Day Creches for children, Tailoring or boutiques are eligible to apply for it.

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TUDIP Building a niche’ by offering cutting-edge integrated services across technologies According to Sixth Economic Census released by the Ministry of Statistics and Programme Implementation, women constitute around 14 percent of the total entrepreneurship i.e. 8.05 million out of the total 58.5 million entrepreneurs. Out of this, 2.76 million women constituting 13.3 percent of women entrepreneurs work in agriculture sector whereas 5.29 million women constituting more than 65 percent work in non-agriculture sector. The average employment in women-owned enterprises is meager 1.67. The role of women in our society is changing drastically in the past few decades and for the better. Women are now occupying positions in the corporate world which was previously regarded as masculine. The gender pigeonhole which was more prevalent in the society decades ago are breaking slowly. Though India is a developing country women entrepreneurs are growing day by day walking hand in hand with their male counterpart. One such women entrepreneur is Dipti Agrawal, who started Tudip, a software service company competing with the product development companies across the world. Incepted in the year 2010, Tudip was established with a vision to become a global partner by providing leadership in specific domains to help the customers accelerate the value creation process. “If you look at the current scenario, I believe there is no industry as dynamic as the software industry. The Dipti Agrawal ( CEO ) software industry is transforming by the minute. In order to hold a place in this industry, one must be extremely agile and open to new technologies. To sum it up, I would like to say that the software industry of today endorses the “perform or perish” attitude perfectly. Tudip offer various services such as Web Applications in different domains and technologies hosted on various cloud infrastructures, Mobile Applications development in Java, Swift, ObjectiveC, ReactNative, ReactJS, PhoneGap and Xamarin, Dev Ops 24/7 services to Google and Palo Alto Networks to name just a few, Internet of Things (IoT) solutions for businesses harnessing the power of the internet, Google Cloud Platform (GCP) management across the public and private clouds, Amazon Web Services (AWS) in building web & mobile applications using AWS Services to Scale & Enhance application, Roku Developers are efficiently developing and maintaining various Roku Applications, Testing Automation including Manual, Automation testing across various web/mobile platforms enabling end-to-end Continuous Integration using Jenkins and Pipeline and Translation Services with high-quality native professional translators, Quick turnaround with exceptional service,” said Dipti Agrawal, Co-Founder, Tudip. Tudip has a wide range of clients, varying in scale, in industries, region and technology. The software firm has also worked on various international projects with global leaders and niche players across various industries including Smart Appliances, OTT, Agriculture, Healthcare, eCommerce, eLearning and many more.“Building long term relationships with our client is very essential when it comes to surviving in the long run. The only way to build a long term relationship with your customers is to keep them happy. However, it is also essential to be transparent with the client and discuss each and every minute detail related to the assignment. So transparency, commitment to client value and agility are our mantras for longevity in client relationships,” added Dipti.

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Tudip admits that Employees are the backbone of the company as happy employee lead to happy clients which in turn lead to a successful company. The organization has many recreational events for the employees to keep them engaged. Regular training sessions are organized on various software related topic to keep the employees updated about the latest software. The firm ensures that all kind of precautions are taken to keep the employees motivated. Tudip foster a culture of transparency and ownership in the collective conduct. The firm is accountable for the employee’s thoughts, actions and communication. All the Values are “non-negotiable” and can/will not be compromised for personal or corporate gains.

The major factor that has contributed toward the success of the firm is the adaptation to the quick changes in the industry. The firm with an positive outlook aspires to create a niche’ by offering cutting-edge integrated services across technologies empowered by innovation, best in class process and best of breed technology. The software organization aims to double its clientele and its revenue in the years to come.

We believe in “doing different things, and doing them differently.”

Tudip consistently apply moral & principled behaviour in all the transactions, which builds trust and honesty. The major factor that has contributed toward the success of the firm is the adaptation to the quick changes in the industry. “We believe in “doing different things, and doing them differently”. We understand & thrive on the need to carve out a niche for ourselves. We value entrepreneurship oriented culture and it is very important that we continually innovate in whatever we think, do and deliver to our customers,” said Tushar Apshankar, Co-Founder, Tudip.

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Havas Media Group India & South East Asia.

In June 1863, La Presse (a French newspaper) was the first ever to print an advertisement in their newspapers. Since then advertising has come a really long way. Advertising is one dynamic industry that is ever changing to adapt to the different trends in the society with multiple platforms always battling for recognition. For example, initial mediums for advertising would be restricted to newspapers or magazines, now the world is overloaded with platforms such as TV, Social Media, Search, Voice, Video Ads and what not. 2017-18 was marked by the after effects of demonetisation for the advertising industry in India but change and disruption have been the cornerstones of this industry and 2019 won’t be any different. The next 5 years will see digital technologies increase their influence across the industry leading to a sea change in consumer behaviour across all segments. Government initiatives like Make in India and Digital India are all positive signals of the new transformation, a game-changer for the sector. Here are some trends everyone should watch out for –

Age of stories Consumers today are more aware than before, thanks to the World Wide Web. Marketers, in order to engage with their audience, have to find better ways of portraying the brand story across all platforms. Advertisers will need to be smart and invest a more creative and thoughtful approach when it comes to creating an engaging experience for customers and therefore, have to stitch together a story that creates a mark on the audience.

Video in demand With an increase in mobile users and people having access to the net, videos have emerged as a prime platform for advertisers. Videos and gifs have taken over the nation and you can see almost every other person now either watching a series on Netflix or responding to their messages with gifs. Advertisers will need to use this to their benefit and communicate with their audience using impactful visual content.

Personalised ads is the new black No longer on only a computer, a television, or a phone, people are consuming content where they want and on whatever device they desire. Wherever the content goes, the advertising must follow. Consumer attention is at a premium, as this fragmentation makes it difficult for marketers to earn it. With more and more ads being displayed to a consumer on a daily basis it becomes absolutely important that your ad leaves an impression on the customer. This is where personalised ads came into the picture, they create a sense of individuality, they make a customer feel understood and important and thus, leave a sense of connect with the advertisement.

Watch out for online advertising At the moment, advertising revenue comprises of print, digital, online and TV advertisements where print is the major role player. However, Online Advertising is gaining immense traction & giving print head first competition in this arena. India’s digital advertisement market is expected to grow at a compound annual rate of 33 per cent in

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Anita Nayyar CEO

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which Online Ads play a pivotal role, giving agencies that focus on digital and opportunity to perform better than their expectations.

Let’s not forget creativity and innovation Try and remember one ad or campaign that always lingers at the back of your mind. Now think why the ad is stuck in your brain. You will have only two outcomes i.e., either the ad was very creative or it had something unique (innovation). These two factors are the prime ingredients for any ad and will continue to play their dominance in the success of any advertisement across the industry. However, since we live in an era of technological advancements and quick information access, consumers have become a little harder to impress and therefore creativity and innovation might pose somewhat of a challenge.

Native Ads also in the league With your consumer present everywhere, brands are taking advertisements where they are! And in doing so brands are looking for ways to make ads that can be customised to run on various platforms such as Facebook, Twitter and Instagram, YouTube and etc. Due to its engaging and personalised layout, Native Video Ads will see an increasing trend while also creating a need for creatively using native ad formats.

Influencer Marketing Influencer marketing has proved to be one of the most effective ways of advertising and it looks like it is here to stay. While brands are already investing a ton of money in influencer marketing as influencers bring with them a large fan base and loyal consumers, they are more likely to increase their expenditure and create a larger depository of influencers for ads and marketing strategies in the coming years.

OTT on the rise With increasing smartphone penetration and inexpensive data plans, there is a rising influence of OTT as a medium. There are currently more than 30 OTT platforms, and this is only the beginning. Over-the-top (OTT) options will continue to proliferate as consumers continue to look for more flexibility and OTT providers continue to experiment with offerings of various sizes and prices. With India slated to be among the Top 10 OTT markets within the next 4 years and with estimations of over 75% content consumption through OTT by 2021 it will be worth observing to see how brands leverage this medium.

Bigger and Better It is a common fact that agencies have to deliver bigger and better ideas to clients than ever. As the world has become a small place for everyone, ad ideas need to get better for everyone, making creativity and talent the need of the hour for various ad agencies. Agencies will need to recruit better talent, give marketers more control, drive efficiencies in order to stay at the top of their game.

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Biocon Limited Hillary Clinton once famously said that women are the largest untapped reservoir of talent in the world. Wonder woman like Kiran Mazumdar-Shaw is making it true. She is the chairperson of Biocon Limited, a biotechnology company based in Bangalore. Kiran is a quite active social activist and has been involved in numerous projects like the Bangalore Agenda Task Force. She has been recognized many times for her outstanding entrepreneurial role in the field of biotechnology and for her sustained contribution to industry-academia collaboration between Australia and India. Recently, the leading lady was again in news, as she won the 'Business Woman of the Year (Public Co)' award at the first-ever ETPrime Women Leadership Awards. The award is given to recognize women leaders who have helped create a new and lasting template for leadership by ETPWLA. Although it is not the very first time, she is also named among Time’s 100 most influential people in the world and Forbes’s 100 most powerful women in 2010 and many more.

Personal Background Kiran Mazumdar had born on 23 March 1953 in Bangalore, India. In academic, she did graduation from Bangalore University with a bachelor's degree in zoology in 1973. Thereafter, Mazumdar went to Federation University in Australia to study malting and brewing. In 1974 she was the only woman on the brewing course and came top of her class.

Initiation of Entrepreneurial Journey In 1978, with the advice of Auchincloss, Mazumdar- Kiran positioned as managing director for Biocon India, present-day, this company is country’s leading biotechnology enterprise. From its first home in Mazumdar-Shaw’s garage, the industrial enzyme company progressed exponentially. And, today, under the dynamic leadership of Kiran Mazumdar, Biocon is touching the sky of success. It is delivering world-class therapeutics to patients on the global level. It has grown as the biggest producer of insulin in India and has pioneered the world’s only Pichia-based recombinant human insulin, which is now available in over 40 countries.

Biocon: Success Story of First Producer of Orally Consumed Insulin In 2001 Biocon grew as the first Indian company that obtained the permission of the U.S. Food and Drug Administration (FDA) for the production of a cholesterol-lowering molecule. The company consequently developed exponentially. Profits raised more than 42 percent in 2003 alone. After a wildly flourishing initial public stock offering in the coming year, Biocon’s stock-market value skyrocketed, and Mazumdar-Shaw, with a nearly 40-percent stake in the company, became the wealthiest woman of India. Over the next years, Biocon maintained its trail-blazing performance, with the experiment and evolution of the world’s first orally consumed insulin product amid its most distinguished undertakings.

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Kiran Mazumdar chairperson

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Feather in the Cap of the Lady Kiran has received a number of prestigious awards, some of them are given below In 2012 the Economic Times placed her second in India Inc.’s “Top 10 Most Powerful Women CEOs” In 2006 Nature Biotechnology voted her the most influential bio-businessperson outside Europe and the United States. In 2014, she received the Othmer Gold Medal, for her outstanding contributions to the development of science and chemistry. In 2015, Kiran had been listed as the 85th most powerful woman on the global level by Forbes. In 2016 Forbes listed her as the most powerful women in the world at 77th. In 2017, Forbes again listed her as the most powerful women in the world at 71st position

Social Activities Apart from her successful role in the business world, Kiran is also dedicated to the welfare of the community and people. Health: In the year 2004, she established a corporate social responsibility wing at Biocon, named as the Biocon Foundation. This Foundation focuses on the areas of health, education, and infrastructure, especially in rural areas of Karnataka which lack healthcare facilities. The Biocon Foundation is involved in various health and education outreach programs to serve the economically backward sections of society in the country. Arogya Raksha Yojana: Kiran has helped the development of Arogya Raksha Yojana with Devi Shetty of Narayana Hrudayalaya Hospital. Through this program, Biocon Foundation set up clinics to deliver clinical care, generic medicines and basic tests for those people who unable to get them. Mazumdar-Shaw Medical Foundation: A 1,400-bed cancer care center, the Mazumdar-Shaw Medical Foundation has been established by Kiran at the Narayana Health City campus in Bangalore, collaborating with Devi Shetty of Narayana Hrudayalaya. In 2011, she established a center for advanced therapeutics with a bone marrow transplant unit and a research center. The goal of this starting is to create a world-class cancer center. Presently, Kiran Mazumdar is an Indian billionaire entrepreneur. And, she is a renowned name not only because of her accomplishments in business but also for her numerous remarkable contributions in the society.

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Top Cosmetic Brands Famous in the World, You must Know

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Makeup is considered as a powerful tool to make your entire look more splendid. This is the reason why the cosmetic industry is a multi-billion-dollar industry and is able to stay strong even in times of economic strife. Cosmetic companies across the globe are thriving on the diversity of products and demographics at their disposal. Here we are presenting the best makeup brands that have gained a great reputation and established their brand in the market with their amazing quality and outstanding output.

L’Oreal L’Oreal is a renowned brand in the beauty industry on the global level. The brand offers a comprehensive range of superior quality makeup, skincare and hair products The company has to headquarter in Clichy, Hauts-de-Seine. It is listed in the Euro Stoxx 50 stock market index. Apart from its product range, L’Oreal has also developed activities in the field of cosmetics, related to hair color, skin care, sun protection, make-up, perfume, and hair care. It also plays an active role in dermatology, toxicology, tissue engineering, and many more.

Bobbi Brown Bobbi Brown is a prestige beauty brand; it always makes efforts to empower women to embrace and enhance their beauty. This company was established in the year 1991 by a makeup artist-turned-entrepreneur Bobbi Brown. Bobbi Brown is known as the number one makeup artist brand started by a lady. The company is mainly known for its Long-Wear Gel Eyeliner, which is the first gel eyeliner to hit the market. An interesting fact is that this long-wear gel eyeliner is sold globally in every minute.

MAC MAC Cosmetics is a famous cosmetics manufacturer with headquarter in New York City. It was started off in 1984 in Toronto. Initially, the company made products for makeup professionals and models only but with time it turned into one of the biggest global brands. This brand has product lines to suit everyone’s needs – pro for professionals and the regular line for everyday use. They have also introduced skincare products now.

NYX NYX is well-known for its exceptional quality, rich pigments, and affordable prices. And, presently, it is also one of the fastest growing beauty brands in the world. This cosmetic brand was founded by Toni Ko in California. It brings an incredible range of products including lipsticks, eyeliners, foundations and other makeup essentials. NYX has become one of the reputed makeup brands, thanks to because of its affordable prices with quality products.

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Maybelline Maybelline is the number one cosmetics company in America, and one of the most famous brands in the world. It is a subsidiary of L’Oreal. The company was started back in 1915 by Thomas Lyle Williams. When Thomas Lyle Williams had established this company at that time he was just a 19-year-old. The company was headquartered in New York, and it is recognized all around the world for its quality and innovative products. They have a wide range of products from their famous mascaras to the Baby Lips lip balms, lipsticks, foundations and so on.

Artistry Artistry is an award-winning brand; it had won International Package Design Awards for the best luxury skincare in 2008. It was started in 1968, and because of its best quality product, it is very valuable worldwide. This brand gained great popularity because of creating beauty products with the fruits of Africa and the Mediterranean in order to enhance the quality. Today, Artistry offers skin care products in 108 countries of the world, comprising Japan, China, Norway, Germany, South Africa, Italy, Korea, Canada, and others.

Rеvlоn Rеvlоn is a famous name in the beauty industry; it has established a good market range by adding glamour to the face of women. This company was established in 1932 bу С hаrlеѕ Rеvѕоn. Rеvlоn’ѕ hеаdquаrtеѕ is іn Nеw Yоrk, UЅА. Revlon offers ѕkіn саrе, реrѕоnаl саrе, соѕmеtісѕ, аnd frаgrаnсеѕ for the global market. Іn 1995, thіѕ brаnd wаѕ аlѕо lаunсhеd іn Іndіа. The differentiating factor about this brand is that itоffеrѕ а wіdе аnd hіgh quаlіtу рrоduсtѕ іn numerous bеаutу саtеgоrіеѕ іnсludіng ѕkіnсаrе, соѕmеtісѕ, nаіl соlоr, hаіr саrе аnd hаіr соlоr рrоduсtѕ, реrfumеѕ, аnd mаnу оthеr bеаutу рrоduсtѕ.

Clinique Сlіnіquе іѕ based in Аmеrісаn but it is sold in the entire global market. This brand was launched in 1968. It was headquartered in Nеw Yоrk Сіtу. Clinique іѕ vеrу gеntlе fоr ѕе nѕіtіvе ѕkіn and mainly known for offering ѕunѕсrееn, соnсеаlеrѕ, bluѕh, mаѕсаrа аnd fоundаtіоn рrоduсtѕ. The best part is that all the products offered by the company is cоаtеd with аntі bасtеrіаl аnd аrе vеrу ѕаfе tо uѕе. Еvеrу wоmаn оn thіѕ еаrth іѕ bеаutіful іn hеr unique wау. Вut cosmetics and makeup are important tо рrоtесt ѕkіn frоm hаrmful сhеmісаlѕ and enhance that beauty. Тhіѕ аrtісlе presents the wоrld’ѕ tор brаndѕ оf соѕmеtісѕ рrоduсtѕ аnd аll аrе gеnuіnе. Hope, you would find it helpful.

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Wonder Women of India

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Scripting their Success Stories in Entrepreneurial World India is a vast and diverse country; it has a number of women entrepreneurs who have measured extra miles to create their success stories and have grown as trendsetters and change-makers in their own preference and sphere. Here are five such wonder women of India who are making history in the entrepreneur sphere of the country. They all belong from the diverse corners of the country but have cracked the glass ceiling and make the country proud.

Thinlas Chorol

First Ladakhi Woman Trained in Mountaineering

Thinlas Chorol kept the foundation of Ladakhi Women’s Travel Company in 2009 with the intention of inspiring more women to take up traveling and mountaineering, besides promoting ecotourism in Ladakh. She is the merely one Ladakhi woman to be trained to serve in the mountaineering field. This is the first travel company of Ladakh that is entirely controlled and managed by women with over 30 working staff comprising female guides, trainee guides, porters and office staff. Thinlas is also a distinguished social entrepreneur and writer of Ladakh. She has written numerous articles on tourism in Ladakh and other subjects. Chorol was born in Takmachik, Ladakh. Both her parents were farmers and apart from her schooling, she spent much of her childhood supporting her parents with animals and farming. The first time, Chorolt gained fame when she in her early twenties began serving as a trekking guide in the otherwise heavily male-dominated trekking industry in Ladakh in northern India.

Mehvish Mushtaq

First Kashmiri Woman Android Developer

Mehvish Mushtaq is the first Kashmiri woman to develop an android application and holds the distinction of creating the first Android application called "Dial Kashmir. With it, she broke all stereotypical and entrepreneurial barriers with her excellence and hard work. Her app Dial Kashmir is equivalent to ‘Yellow Pages’. She has developed this application in the year 2013. It presents users with detailed information including addresses, contact numbers and email ids of several primary services and important administration offices in Kashmir; her app has benefited numbers of people in the region by becoming a one-stop specialist for information on healthcare, education, transportation, the police, and numerous additional divisions. After its launch, the application has been downloaded more than 10,000 times from the Google Play Store and has a rating of 4.5, with over 1,500 testimonials and ratings. Mehvish is from Srinagar and is a Kashmiri IT engineer from the Indian state of Jammu and Kashmir.

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Naiyya Saggi

Initiator of a Unique Platform of Parents

Naiyya Saggi started BabyChakra in November 2014, and today, it is the speediest developing platform for Indian parents. This online platform becomes a foundation for parents to discover and unite with local services relevant for maternity and childcare. It has instantly mounted to cover three cities in India – Mumbai, Bangalore, and Delhi. Naiyya is graduated from the Harvard Business School, where she was a Fulbright and J.N. Tata scholar and served for more than four years at McKinsey & The Bridgespan Group in Boston. She remarked multiple. Later, she got encouraged to launch BabyChakra after watching some Facebook groups that were strewn with questions ranging from parenting to paediatrics.

Pabiben Rabari

Brand Ambassador of the Kutch district

Pabiben Rabari is the founder of one of the first women artisan enterprises in India and reaches as a true brand ambassador of the colorful Kutch district. She entered in a Rabari women’s group and stopped crafting unparalleled methods of embroidery, comprising Hari Jari and Pabi Jari with the purpose of extending the tribal legacy of Rabari embroidery. Presently, her eponymous business based in Kukadsar has approx 60 ladies creating more than 25 designs. Pabiben's website is extremely popular on the global level. Pabiben Rabari is basically from Bhadroi Village in Anjar Taluka of Kutch, Gujarat. She began her embroidery work at a very early age and discovered a new embroidery art design called 'Hari Jari'. Rabari established a corporation to produce a line of shopping bags called the Pabi Bag that is utilized in several Bollywood and Hollywood Movies. Pabiben dropped out of school after standard IV, and then later she began the Embroidery Work.

Shradha Sharma

A Renowned Name in the Indian Entrepreneurial World

Shradha Sharma is a renowned name in the startup ecosystem of India. She is the founder of an online media venture for Entrepreneurs and Startups, YourStory. Shradha inaugurated this business venture in the year 2008 with the aim of championing the untold stories of entrepreneurship in India. Shradha holds graduation degree from the St. Stephens College. Additionally, she worked with the Times of India as Brand Advisor, and later with CNBC TV18 as Assistant Vice President. YourStory has gained 60 Mn engaged readers with its sister platforms, SocialStory, HerStory, YS Pages, YS TV, and YS Research. The company has hosted over 220 events across YS Meetups, TechSparks, MobileSparks, and SheSparks. Nothing could be accurate for the business women of present-day who are chartering unexplored territories unabashedly and fearlessly.

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